Pitchbible Oppa Keki

Page 1


The animated series Oppa KĂŞki shows a tortoise that doesn't like getting wet and a claustrophobic armadillo. Together, they put on their backpacks-shells and explore the Amazon's ecosystem, discovering new things that help them face their daily dillemas. 26x1' no dialogues # Spin off # AmazĂ´nia Forest # Universalizable subjects # Inclusive values # Knowledge by nature

SYNOPSIS / DIFFERENTIALS


# COMBAT PREJUDICE # INSTIGATE CURIOSITY # RELATIONSHIP WITH NATURE # SOLIDARITY AND FRIENDSHIP VALUES


Oppa Kêki have three stages. The first stage has twenty six first episodes are under production with Alopra Studio's financial support. The aim is to test the product with the audience as well as to establish a network of international and national partners. After that, the second stage of the project aims at raising funds through product licensing and FSA, the Brazilian audiovisual fund, for the development of other 26 episodes, adding up to 52 episodes for the first season. Finally in the third stage will be developed an animated series of 52 episodes of 7 minutes. Due to its format and to the subject that puts all stories together, the project can be applied in different screens and platforms and be navigated in apps, on demand channels or as fillers (intersections), free on air or Pay TV. Having episodes with no spoken language, only sounds, was not a random choice. This allows for the reduction in production costs and in adaptations to other language, which will consequently improve the chances for international partnerships and world releases.

STAGE 1 - PRODUCING

26 X 1’

STRATEGIES

STAGE 2 - ATTRACTING INVESTMENTS

52 X 1’

26 X 1’

STAGE 3 - DEVELOPING

52 X 7’


CHARACTERS - PROTAGONIST


Oppa is a male 6 year old tortoise that lives with his grandmother. He never got 
 to meet his parents, they were captured 
 by hunters right after his birth. He is very apprehensive and insecure, but curious above all. His insecurity makes him try 
 to please everyone at all times.

CHARACTERS - PROTAGONIST


Kêki is a female 6 year old armadillo with 
 a lot of energy to spend. She is always looking for new adventures. She lives with her armadillo father and dog stepfather. They are very loving and overprotective, with leads to conflicts with Kêki, since she feels she doesn't need protection.

CHARACTERS - PROTAGONIST


CHARACTERS - FAMILIES


CHARACTERS - OTHERS


CONCEPT ART - THICKET


CONCEPT ART - FOREST FLOODED


CONCEPT ART - RIVER


The spin off project's main subject are the discoveries of childhood first. With its fast production (3 months) this format sees to serve as inbetween programs and air in different VODs.

EP.1 SUNSET

https://vimeo.com/203603730

SPIN OFF: 13 X 1`

EP.2 PICNIC

https://vimeo.com/203603785

COMPILATION

https://vimeo.com/195814655


Depending on it’s acceptance, Alopra Studio is ready to produce another 39x1' episodes to make a full season of 52 episodes. With it`s fast production (5 months), the remaining season can be produced using revenue share or with financial support from market players. PRODUCTION ESTIMATIVE 39X1'

FULL SEASON

U$ 39.000,00


FINANCING 26X7' (50%) INTERNATIONAL COPRODUCER U$ 350.000,00 (32%) FSA (5%) ALOPRA STUDIO (13%) TAX RELIEF

U$ 224.000,00 U$ 35.000,00 U$ 91.000,00

TOTAL

U$ 700.000,00

TOTAL PER EPISODE

U$ 26.923,00

FINANCING IN PLACE ALOPRA STUDIO

FINANCIAL PLAN

U$ 35.000,00

Alopra Studio with this table presents its strategy for raising funds, leaving for the coproducer, at there country 
 of origin, to collect the remaining 50% of the project's budget by there own means. Each coproducer will have exclusive rights in all negotiations in its territory. The rest of the territories will be divided according to the part's percentage over the project.


TOTAL PROD. BUDGET - U$

The following table is a simulation of the possible results in 7 years. Over the result in each year, the coproducer's participation is applied to simulate the proper profit.

700,000.00

AUDIOVISUAL BRAZIL

AUDIOVISUAL INTERNACIONAL *based on TBI Vision chart

AUDIOVISUAL SOCIAL NETWORK

ACTIVATION ACTIONS BRAZIL

PRODUCTS BRAZIL

LICENSING - U$ RESULTS RESULTS (year 2) (year 3)

RESULTS (year 4)

RESULTS (year 5)

RESULTS (year 6)

RESULTS (year 7)

COMMISSION

PAY TV

-

70,000.00

FREE ON AIR TV

-

105,000.00

VOD - PLAYKIDS

-

32,760.00

42,588.00

46,846.80

32,792.76

16,396.38

13,117.10

13,117.10

VODs BRAZIL (all together)

50%

19,656.00

25,552.80

28,108.08

19,675.66

9,837.83

7,870.26

7,870.26

HOME VIDEO (1000 un)

50%

3,776.00

2,832.00

708.00

236.00

165.20

69.38

32.38

NETFLIX

50%

PAY TV

35%

18,900.00

37,800.00

37,800.00

37,800.00

18,900.00

18,900.00

18,900.00

FREE ON AIR TV

35%

22,400.00

44,800.00

44,800.00

44,800.00

22,400.00

22,400.00

22,400.00

VOD - NETFLIX

35%

14,000.00

14,000.00

14,000.00

VODs INTERN. (all together)

35%

32,760.00

49,140.00

63,882.00

76,658.40

76,658.40

68,992.56

55,194.05

YOUTUBE / DAILY MOTION - BRAZIL

35%

470.00

517.00

568.70

625.57

688.13

756.94

832.63

YOUTUBE / DAILY MOTION - INTERN. 35%

470.00

1,410.00

2,350.00

5,170.00

7,520.00

12,690.00

20,210.00

42,000.00 63,000.00

14,000.00

PLAY THEATER

50%

72,000.00

108,000.00

54,000.00

54,000.00

27,000.00

MALL

30%

16,000.00

32,000.00

40,000.00

40,000.00

16,000.00

BIRTHDAYS

30%

12,000.00

9,000.00

6,000.00

6,000.00

3,000.00

OWN STORE

90%

30,000.00

33,000.00

36,300.00

39,930.00

43,923.00

LICENSING AGENCY

40%

62,000.00

95,000.00

SUB TOTAL TAX

7%

FSA RETURN - AUDIOVISUAL

57%

FSA RETURN - ACTIVATION ACTIONS / PRODUCTS

28.5%

EXTRA INVESTMENTS TOTAL PER YEAR - SHARED BETWEEN COPRODUCERS

31,000.00 306,192.00

ALL COMMISSION DEDUCTION

BUSINESS PLAN

RESULTS (year 1)

INCOME SOURCES

204,639.80 519,063.58

475,758.39 397,865.94

378,479.43 26,493.56

14,324.79

36,334.45

37,966.00

60,975.85

162,398.29

140,671.76

73,723.32

145,008.48

81,459.03

57,482.52

49,807.66

47,747.94

46,036.05

30,244.20

29,537.12

34,401.75

29,753.34

24.000

12.000

13.200

14.520

10.700

30.700

106,108.80

55,605.14

129,255.61

* possible licensing for international products not estimated / ** legal costs not estimated 
 *** Extra investiment topics: some contributions are necessary for other actions to be developed, diversifying the income sources.

27,850.62

28,820.84

21,433.44

12.000

33,303.09

127,000.00 150,000.00 411,726.25

193,424.72 165,529.80

137,303.35 117,453.89

174,815.65 163,819.86

123,867.15 110,650.21


AVAILABLE AVAILABLE NO EXCLUSIVE NON AVAILABLE

DISTRIBUTION


For more informations about other projects, send us a e-mail:

PIPELINE ALOPRA STUDIO



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