Broadway Dress Rehearsal by Alta Planning + Design

Broadway Dress Rehearsal PRE-INSTALLATION EXISTING CONDITIONS REPORT / 2014

BROADWAY DRESS REHEARSAL EXISTING CONDITIONS REPORT TEAM Principal Investigators Drusilla van Hengel and Robin Abad Ocubillo Research Design & Methodology Robin Abad Ocubillo, Parklet Studies Research Project Coordination Drusilla van Hengel, Nelson\Nygaard Primary Data Collection Kevin Deal and Juan Castro, National Data & Surveying Services Secondary Data Collection Ryan Johnson, Alta Planning + Design Information Architecture Michael Manalo, Consultant Graphic Production Cat Cheng, Alta Planning + Design

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TABLE OF CONTENTS Introduction .......................................................................................... 4 Research Design & Methodology .................................................. 9 Mobility & Safety Pedestrian, Bicycle Rider & Motor Vehicle Circulation ............. 13 Transit Activity & Travel Speeds .................................................... 21 Safety ................................................................................................... 27

Public Life Survey Sidewalk Activity................................................................................. 42 Sidewalk Usership................................................................................ 51 Economic Performance .................................................................. 65 Appendix: Existing Pavement Markings................................... 69

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 3

INTRODUCTION

Great Streets for Los Angeles The Strategic Plan for the City of Los Angeles Department of Transportation (LADOT)

MEASURING PROJECT IMPACT: A CITYWIDE PRIORITY The Mayor’s Great Streets Initiative focuses on transforming our streets, our largest public asset, to support anticipated outcomes including increased public safety, enhanced local culture, economic vitality and great neighborhoods.

A Safe City A Livable and Sustainable City A Prosperous City A Well Run City LADOT supports these goals by cost effectively repurposing underutilized streets into gathering places for Angelenos to come together, whether they travel by foot, bike, car, or transit. The Broadway Dress Rehearsal and other People St projects change streets with temporary treatments, including plazas and parklets that lay the groundwork for permanent changes in street design. Such projects are integral to the City’s Great Streets toolbox, and facilitate implementation and evaluation of LADOT’s Strategic Plan and the City’s Mobility Plan 2035.

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INTRODUCTION

The Broadway Dress Rehearsal Evaluation project (both this report and the postinstallation report) is an opportunity to report on performance metrics that offer a picture of how innovative street design supports these Great Streets goals:

Safety • Reported Collisions by Party Involved • Vehicular Speed • Yield Compliance • Wrong Way Bicycle Riding

Livability • Walking and Bicycling Activity • Gender Balance • Mode of Arrival • Nuisance Activity of the Sidewalks • User Perceptions

Prosperity • Sales Tax Revenues • Duration of Visit • Frequency of Visit

Governmental Efficiency • The Evaluation itself is contributing to reaching this goal

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INTRODUCTION

About this Existing Conditions Report This report offers an in-depth look at safety, public life and economic indicators existing prior to the installation of the Broadway Dress Rehearsal. New primary and existing secondary data were collected starting in January 2014, just in advance of the project’s construction, which was completed in August. A corresponding post-installation study (under separate cover) will be conducted in 2015 to compare the existing conditions reported in this document with those observed after the project has been in place for a year. The purpose of the evaluation is not to find a direct causal effect from the project, but rather to demonstrate how the project may contribute to changes across a variety of indicators, recognizing that many factors other than road configuration will also contribute.

About the Broadway Dress Rehearsal

About Project Evaluation

The City Planning Commission adopted

LADOT is committed to understanding

the Broadway Streetscape Master Plan to

and reporting on how projects impact

permanently reconfigure Broadway from

neighborhoods, and evaluating their overall

4 traffic lanes to 3 traffic lanes between

effectiveness in achieving project goals. By

Second Street and Eleventh Street. This

using established metrics that illuminate how

new street design was generated through a

new public spaces and street design impact the

multi-year, intensive streetscape planning

life of the street, we can track trends over time,

process incorporating tremendous stakeholder

evaluate project performance, and inform future

engagement facilitated by Councilmember

program direction.

José Huizar’s Bringing Back Broadway Initiative (Council District 14).

Methodical observations and data gathering at a site—both before and after installation—help to

The Broadway Dress Rehearsal is the first phase

understand the potential impacts of an LADOT

of Plan implementation. It uses quick-to-install

project. Pedestrian and bicycle rider counts,

and cost-efficient materials to create traffic

vehicle volumes, and speed data collected

calming pedestrian enhancements while funding

before and after installation allow us to describe

is secured to achieve the permanent build-out of

changes in safety, mobility, and accessibility.

the full-scale Broadway Streetscape Master Plan.

Other tools—such as interviews of pedestrians,

New plaza spaces will offer expanded pedestrian

occupants of expanded pedestrian spaces, and

areas for gathering and public activities. Other

local business operators—capture perceptions of

project goals include shorter distances for

the neighborhood and the project itself. Other

pedestrians crossing the street, full-time parking

data available through local, state, and federal

and loading zones, streamlined bus service, and

sources—such as collision reports or sales tax

calmer, more orderly traffic flow.

receipts—are also analyzed before and after projects are installed, giving us an even better understanding of change.

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INTRODUCTION

DOWNTOWN CENTER BID

SPRING ST

BROADWAY

HILL ST

SECOND ST

THIRD ST

Biddy Mason Park

Spring Street Park

THE STUDY AREA The study area for this project is Broadway from Second Street to Eleventh Street, mirroring the

FOURTH ST

extents of the Broadway Streetscape Master Plan. Observations about Broadway were mainly limited to those actions that occurred on the public way itself, including the street and sidewalk. The ways in

FIFTH ST

which people walked, rode bicycles, and drove were HISTORIC DOWNTOWN BID

Pershing Square

SIXTH ST

SEVENTH ST

considered to understand the level and quality of activity. The study area also includes transit access to Broadway from Hill Street and Spring Street, and the commercial establishments facing the street. Three Business Improvement Districts (BIDs) overlap with the study area for the Broadway Dress Rehearsal Pre-Installation Existing Conditions Report. LADOT and Council District 14 are working with these three BIDs to partner with the City on long-term

EIGHTH ST

maintenance and programming for the expanded pedestrian areas installed as part of the Dress Rehearsal. The Downtown Center BID’s boundaries include FASHION DISTRICT BID

NINTH ST

OLYMPIC BLVD

Broadway from First to Fourth Streets. The Historic Core BID’s boundaries include Broadway from Fourth to Ninth Streets. The Fashion District BID’s boundaries include Broadway from Ninth to Eleventh Streets.

ELEVENTH ST BROADWAY

HILL ST

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PHOTO

RESEARCH DESIGN & METHODOLOGY

OVERVIEW The methodology for the Broadway Dress Rehearsal Existing Conditions Report draws upon multiple approaches to document and therefore understand the safety, social, physical, and economic characteristics of a public place. Foremost of these techniques is the Public Life Survey, which consists of structured and systematic data collection in the field. This primary data collection focuses on documentation of human uses and behavior in public space. Public Life Surveys include passive, observational methods such as counts of pedestrians and bicycle riders, as well as inventories of human activities and uses. Other methods are active, involving interviews of people using public spaces. Secondary data were collected from a variety of other sources to provide greater context to the Broadway Corridor. Secondary data collection and analysis relates less to the variety of human uses of public space and more to mobility and activity, as measured by speed, counts, vehicular traffic statistics, transit use, and economic transactions. PRIMARY DATA COLLECTION Data were collected on Broadway on the Thursday and Saturday of the week spanning the transition from January to February 2014. Though surveys of the public life are best conducted during the early fall or late spring when weather is most temperate and students are in a normal school routine, the implementation timeline for the Broadway Dress Rehearsal treatments necessitated the scheduling of data collection in January. However, weather during surveys on Broadway was characteristic of Los Angelesâ&#x20AC;&#x2122; relatively mild winters, and fieldwork was conducted well after the New Year holiday, when typical travel patterns and uses have returned to the street.

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 9

RESEARCH DESIGN & METHODOLOGY / PRIMARY DATA COLLECTION

SPRING ST

BROADWAY

HILL ST SECOND ST

On Thursday, January 30th, 2014, temperatures ranged from 57 to 63 degrees Fahrenheit with occasional light rain. On Saturday, February 1st, 2014, temperatures ranged from 50 to 66 degrees Fahrenheit; the day was clear and sunny. Four data collection instruments were used by observers in the field. These were: a Motorist Yield Count form for midblock

THIRD ST

locations; a Motorist Yield Count form for intersections; an Activity Scan (or inventory) form for sidewalks; and a Pedestrian Questionnaire. Instead of posting observers in the field to conduct Pedestrian and Bicycle Rider Screenline Counts, video cameras

FOURTH ST

were deployed. These counts were post-processed offsite through review of the video footage. Vehicular traffic volumes and speeds were collected by automated traffic counters installed across the roadway.

FIFTH ST Pershing Square

People were deployed to collect data for fourteen hours, between 7am and 9pm each day, along both sides of all nine blocks of Broadway between Second and Eleventh Streets. Counts related

SIXTH ST

to pedestrian and bicycle rider volumes, motorist yielding at midblocks, and motorist yielding at intersections were only conducted during peak travel hours. Volumes for those counts were recorded continuously for the entirety of each hour. Midblock

SEVENTH ST

locations and intersections of particular interest were selected by LADOT, and are shown on the accompanying graphic. Activity Scans (or inventories) were conducted once each hour for

EIGHTH ST

the entire fourteen-hour day. Each sidewalk segment (or blockface) took anywhere between five and fifteen minutes to complete, depending on the number of people, intensity, and variety of activities per blockface. Pedestrian Questionnaires were conducted

NINTH ST

every hour between 9am and 9pm, on each sidewalk segment, on both sides of the street.

OLYMPIC BLVD

LEGEND MOTORIST YIELD COUNTS PEDESTRIAN & BICYCLE RIDER SCREENLINE COUNTS; MOTORIST YIELD COUNTS

ELEVENTH ST

ACTIVITY SCANS; PEDESTRIAN INTERVIEWS

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RESEARCH DESIGN & METHODOLOGY / SECONDARY DATA COLLECTION

Pedestrian & Bicycle Rider Count at Midblock Screenline 7-8

MORNING

AM 8-9 AM 9 - 10

LUNCH

11 AM 12 PM 12 - 1 PM 1-2 PM

AF TERNOON

Motorist Yield Count at Intersection

Motorist Yield Count at Midblock

Actvity Scan of Blockface

This report benefits from data collected by agencies, including LADOT, the Los Angeles County Metropolitan Transportation Authority (Metro), and the State of California Board of Equalization.

AM 10 - 11

2-3 PM 3-4 PM 4-5 PM 5-6 PM

EVENING

SECONDARY DATA COLLECTION Pedestrian Intercept Questionnaire on Sidewalk

6-7 PM 7-8 PM 8-9 PM

LADOT and Metro provided transit boarding and alighting information and bus travel times. Analysis of transit data, both before and after various stages of the streetscape project, can confirm if roadway reconfigurations are helping to improve transit service for riders. The State of California provided aggregated annual sales tax receipts for the study area, broken down by the east and west sides of the street in two block sections to protect privacy. This data is invaluable for understanding year-to-year changes in business performance in the area, both before and after the streetscape project is complete. The data collection strategies used by these agencies are described briefly at the beginning of each relevant section.

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 11

PHOTO

MOBILITY & SAFETY / INTRODUCTION

PEDESTRIAN, BICYCLE RIDER & MOTOR VEHICLE CIRCULATION This section describes the mobility and circulation of all users of the Broadway corridor as the absolute number of pedestrians, bicycle riders, and motor vehicles passing a specific point. In contrast, the Sidewalk Activity and User Surveys described later in this report reflect a census of the activity, rather than a sample. The counts were conducted between Third and Fourth Streets, Fourth and Fifth In this section, all pedestrian and bicycle rider counts are divided into the following three time periods:

Streets, Sixth and Seventh Streets, Eighth and Ninth Streets, and Olympic Boulevard and Eleventh Street. Pedestrians and bicycle riders were counted during three twohour periods (7-9am, 11am-1 pm, and 4-6 pm). These periods

AM .............. 7am to 9am

represent the AM peak commute time, Lunch time and the PM

LUNCH ....... 11am to 1pm

peak commute time. Video cameras recorded people as they

PM .............. 4pm to 6pm

passed across an imaginary line on the sidewalk and street. Post processing included the recording of number and direction of travel of people walking and riding bicycles. Other key demographic and behavioral characteristics were also gathered by observation (not self-identification), such as gender, age group, helmet use, sidewalk bicycle riding, and wrong way bicycle riding. For motor vehicles, the screenline counts were collected by LADOT Survey Department equipment for several days. The data described in this report reflect average activity over the weekdays from Tuesday, January 28th through Friday, January 30th, and Saturday, Febuary 1st. Pneumatic sensors were placed at all midblock screenline locations for speed and count information, and pneumatic tubes were utilized as back-ups for recording vehicular volume. Data were collected midblock on all southbound and northbound lanes between Third and Fourth Streets, Fifth and Sixth Streets, Seventh and Eighth Streets, and Ninth Street and Olympic Boulevard. The estimated overall vehicular analyses describe the overall use of the right-of-way during the data collection periods.

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 13

MOBILITY / OVERALL CIRCULATION

Pedestrians

Bicycle Riders

VOLUME AM

2,926

2,535

5,543

Females as a Percentage of Observed Pedestrians

WEEKEND DAY

VOLUME

7,436 12,241

LUNCH

GENDER

WEEKDAY

191

144

LUNCH

252

410

369

349

GENDER

Females as a Percentage of Observed Bicycle Riders

WEEKEND DAY

8,325

WEEKDAY

34%

36%

30 20 10

6.2%

4.8%

WEEKDAY

WEEKEND DAY

WEEKDAY

WEEKEND DAY

1.6% 2.6%

AGE

5.4 % 4.5%

Younger than 16 16 to 65 Older than 65

50 40

WEEKDAY

WEEKEND DAY

MOBILITY Approximately 1% - 2% of the corridorâ&#x20AC;&#x2122;s pedestrians used mobility devices or skateboards and scooters.

RIDER BEHAVIOR

WEEKDAY

WEEKEND DAY

Percentage on Sidewalk

65%

60%

Percentage without Helmets

87%

Percentage over 65

0.9%

1.2%

Percentage under 16

0.9%

2.8%

There was more bicycling and walking activity along the corridor on the weekend day than the week day. Although the weather was cool and gray for most of Thursday, the pattern is worth exploring. The vast majority of corridor users were estimated to be between 16 and 65 years of age, with men making up the majority of those observed.

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MOBILITY / OVERALL CIRCULATION

DOWNTOWN CENTER BID

FOURTH ST

THIRD ST

Pershing Square HISTORIC DOWNTOWN BID

SEVENTH ST

AVERAGE 85TH % SPEED

FIFTH ST

Pershing Square

SIXTH ST

SECOND ST

FOURTH ST

FIFTH ST

SPRING ST

HILL ST

THIRD ST

SPRING ST

HILL ST SECOND ST

Motor Vehicles

28.4

27.6

WEEKDAY

WEEKEND DAY

MPH

PERCENT DRIVING OVER 25 MPH

MPH

17.8%

14%

WEEKDAY

WEEKEND DAY

Total Volume WEEKDAY

WEEKEND DAY

17,600

15,600

15,905

23,101

812

903

Motor Vehicles Average 24 hour day*

SIXTH ST

SEVENTH ST

Pedestrians Total over 6 hours

Bicycle Riders Total over 6 hours * using Tuesday 1/28/2014 data

EIGHTH ST

Northbound vehicular volumes reliably exceeded southbound volumes during the observation period. For the purpose of this analysis, missing data are handled by assuming southbound vehicular volume is 65% of northbound volume.

NINTH ST

OLYMPIC BLVD

ELEVENTH ST

FASHION DISTRICT BID

Pedestrians and bicycle riders were counted by observers over

OLYMPIC BLVD

three two-hour periods on Thursday and Saturday, from 7-9am, 11am-1pm and 4-6pm. Motor vehicles were counted using automated counters over 24 hour count periods. It is important to note that on the weekend, pedestrian activity in the peak hours exceeds motor vehicle volumes over the average 24 hour period.

ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 15

MOBILITY / WESTSIDE PEDESTRIAN CIRCULATION

1,434

4,225

3,047

WEEKDAY

1,122

6,677

4,453

WEEKEND DAY

SECOND ST

THIRD ST

GENDER

SECOND ST

THIRD ST

Females as a Percentage of Observed Pedestrians Crossing Screenline

% 37% 39

34%

32% 33%

24%

Weekday

FOURTH ST

Weekend Day

0 AM

LUNCH

1.5% 3.8%

AGE

2.3% 1.7%

FIFTH ST

2.5% 2.5%

Apparent Age of Pedestrian as Judged by Observer

WEEKDAY

Younger than 16

1.4 % 4.0 %

16 to 65

6.8% 6.2%

6.0 % 4.7%

Older than 65

FIFTH ST

Pershing Square

SIXTH ST

WEEKEND DAY

LUNCH

SEVENTH ST

MOBILITY

SPRING ST

of Pedestrians Observed Crossing Screenline

LUNCH

BROADWAY

HILL ST

VOLUME

SEVENTH ST

Approximately 1%-2% of the corridorâ&#x20AC;&#x2122;s pedestrians used mobility devices or skateboards and scooters with no difference by side of the street.

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EIGHTH ST

NINTH ST

OLYMPIC BLVD

ELEVENTH ST

MOBILITY / EASTSIDE PEDESTRIAN CIRCULATION

SPRING ST

BROADWAY

HILL ST

SECOND ST SECOND ST

VOLUME of Pedestrians Observed Crossing Screenline

LUNCH

1,492

3,211

2,496

WEEKDAY

1,413

5,564

3,872

WEEKEND DAY

34%

35% 36%

THIRD ST THIRD ST

GENDER Females as a Percentage of Observed Pedestrians Crossing Screenline FOURTH ST FOURTH ST

50 40 30

37% 31%

24%

Weekday

Weekend Day

0 AM

FIFTH ST FIFTH ST Pershing Square

SIXTH ST SIXTH ST

LUNCH

1.3% 4.6%

AGE

0.7% 1.9 %

1.3% 2.8%

Apparent Age of Pedestrian as Judged by Observer

WEEKDAY

Younger than 16

1.1% 3.1%

16 to 65

4.1% 3.3%

4.3% 2.7%

Older than 65

WEEKEND DAY

LUNCH

SEVENTH ST SEVENTH ST

The ratio of younger people increases on the weekend. EIGHTHEIGHTH ST ST

NINTH NINTH ST ST

OLYMPIC BLVD BLVD OLYMPIC

ELEVENTH ST ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 17

MOBILITY / WESTSIDE BICYCLE RIDER CIRCULATION

122

195

WEEKDAY

178

190

WEEKEND DAY

THIRD ST

GENDER

30 20

0 AM

% 1% 3

LUNCH

6% 6%

Weekday Weekend Day

Percentage Riding against Traffic

Percentage on Sidewalk

WEEKDAY TOTAL

FOURTH ST

FIFTH ST

100

Pershing Square

75 50

% 34 % 38

39 %

32%

40 %

31%

WEEKEND TOTAL

FOURTH ST

RIDER BEHAVIOR

WEEKDAY TOTAL

THIRD ST

SECOND ST

Females as a Percentage of Observed Bicycle Riders Crossing Screenline

SECOND ST

SPRING ST

LUNCH

BROADWAY

HILL ST

VOLUME of Bicycle Riders Observed Crossing Screenline

Weekday

SIXTH ST

Weekend Day

0 AM

LUNCH

100 75

WEEKEND TOTAL

52%

63%

66%

74%

SEVENTH ST

Weekend Day AM

SEVENTH ST

Weekday

100

Percentage without Helmets

69%

66%

81%

LUNCH

89% 90%

94% 91%

EIGHTH ST

NINTH ST

71%

WEEKDAY TOTAL

WEEKEND TOTAL

Weekday Weekend Day

0 AM

LUNCH

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OLYMPIC BLVD

ELEVENTH ST

MOBILITY / EASTSIDE BICYCLE RIDER CIRCULATION

SPRING ST

BROADWAY

HILL ST

VOLUME SECOND ST SECOND ST

THIRD ST THIRD ST

of Bicycle Riders Observed Crossing Screenline

GENDER

LUNCH

103

130

174

WEEKDAY

232

159

WEEKEND DAY

Females as a Percentage of Observed Bicycle Riders Crossing Screenline

40 30 20

20%

FOURTH ST FOURTH ST

0 AM

FIFTH ST FIFTH ST Pershing Square

LUNCH

Weekday Weekend Day

RIDER BEHAVIOR Percentage Riding against Traffic

SIXTH ST SIXTH ST WEEKDAY TOTAL

WEEKEND TOTAL

Percentage on Sidewalk

WEEKDAY TOTAL

% 33% 37

45 % 28%

24 % 22%

Weekday Weekend Day

0 AM

LUNCH

100

SEVENTH ST SEVENTH ST

100

60%

65%

71% 55%

58%

49%

WEEKEND TOTAL

Weekday Weekend Day

0 AM

LUNCH

EIGHTHEIGHTH ST ST 100

Percentage without Helmets

90% 78%

90%

83%

85%

89%

NINTH NINTH ST ST

WEEKDAY TOTAL

WEEKEND TOTAL

Weekday Weekend Day

0 AM

LUNCH

OLYMPIC BLVD BLVD OLYMPIC

ELEVENTH ST ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 19

PHOTO

MOBILITY / TRANSIT

TRANSIT ACTIVITY AND TRAVEL SPEEDS Broadway is a key public transit corridor within the larger regional transportation network. Multiple transit operators serve Broadway and its parallel and perpendicular streets. Chief among the various operators in the corridor are LADOT and Metro. Pages 22 and 23 describe use levels at intersection and midblock bus stop and rail station locations for LADOTâ&#x20AC;&#x2122;s DASH and Commuter Express, and Metro services. Although boarding and alighting data are collected differently by the agencies, with LADOT using an annual on-board survey and Metro conducting automated counts, the figure represents estimated weekday and Saturday ridership for January 2009-2014. Circles vary proportionally according to the combined boardings and alightings at both intersection and midblock stops, with bigger circles representing more transit riders. Boardings reflect the number of people getting on the bus, and alightings are the number of people getting off the transit vehicle. Finally, pages 24 and 25 show corridor transit travel speeds, as a means of offering a baseline by which to gauge future Metro bus travel times along Broadway after the Streetscape Dress Rehearsal is implemented.

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 21

SPRING ST

BROADWAY

HILL ST

SECOND ST

WEEKDAY BOARDINGS & ALIGHTINGS

THIRD ST

Transit activity among all three

DOWNTOWN CENTER BID

MOBILITY / WEEKDAY TRANSIT RIDERSHIP

services (LADOT Bus, Metro Bus, and Metro Red Line) is highest between FOURTH ST

Fifth Street and Seventh Street.

HISTORIC DOWNTOWN BID

FIFTH ST

SIXTH ST

LADOT BUS (Routes: A DASH, E DASH, CE-409, D DASH)

SEVENTH ST

89 - 100 101 - 400 401 - 717

EIGHTH ST

METRO BUS (Routes: 2, 4, 30, 40, 45, 330, 745) NINTH ST

FASHION DISTRICT BID

0 - 400 400 - 1,200 1,200 - 2,400 2,400 - 4,000

OLYMPIC BLVD

4,000 - 9,626

METRO RED LINE

ELEVENTH ST SP RI NG ST

BROADWAY

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HILL ST

6,239

SPRING ST

BROADWAY

HILL ST

SECOND ST

THIRD ST

DOWNTOWN CENTER BID

MOBILITY / SATURDAY TRANSIT RIDERSHIP

SATURDAY BOARDINGS & ALIGHTINGS Saturday transit activity is robust, with higher levels of activity the whole length of the corridor.

FOURTH ST

HISTORIC DOWNTOWN BID

FIFTH ST

SIXTH ST

SEVENTH ST

LADOT BUS (Routes: A DASH, E DASH, CE-409, D DASH) 89 - 100 101 - 400 401 - 717

EIGHTH ST

METRO BUS (Routes: 2, 4, 30, 40, 45, 330, 745) NINTH ST

FASHION DISTRICT BID

0 - 400

OLYMPIC BLVD

400 - 1,200 1,200 - 2,400 2,400 - 4,000 4,000 - 9,626

METRO RED LINE

ELEVENTH ST SP RI NG ST

BROADWAY

HILL ST

6,239

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 23

MOBILITY / METRO BUS TRAVEL SPEEDS

SECOND ST

Transit bus service in the Broadway Corridor relies on

SPRING ST

BROADWAY

HILL ST

METRO BUS TRAVEL SPEEDS THIRD ST

the paired streets of Broadway/Hill Street and Broadway/

Spring Street. The direction of street used and direction of

745

travel for each route that serves Broadway are shown on the table below. Of the lines that serve Broadway, buses

FOURTH ST

travel both north and south on Broadway, and south only on Hill Street and Spring Street. Averaging across each of the lines, transit bus service along Broadway averages 8.6 mph.

FIFTH ST

Southbound service averages 8.6 mph on Hill Street and 7.6

mph on Spring Street. Average travel speed for the routes

STREETS

SOUTHBOUND SPEED IN MPH

BROADWAY

HILL

BROADWAY

HILL

BROADWAY

SPRING

BROADWAY

SPRING

7.4

BROADWAY

7.0

8.3

8.2

745 EIGHTH ST

8.9

2 4

8.3 2

NINTH ST

7.9 8.0

OLYMPIC BLVD

10.8 ELEVENTH ST

BROADWAY

8.5

9.5

24 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

HILL ST

SEVENTH ST

BROADWAY

NORTHBOUND SPEED IN MPH

8.5

745

SIXTH ST

TRAVEL

METRO BUS LINE

LINE DIRECTION

serving the corridor are shown below.

MOBILITY / OVERALL TRANSIT TRAVEL SPEEDS

BROADWAY

7.2

MPH

SECOND

8.5 MPH

OVERALL TRANSIT TRAVEL SPEEDS Average travel speed over all routes serving

THIRD

Broadway are summarized for Broadway on the figure to the left, and for Hill and Spring Streets on the table

7.4

MPH

FOURTH

7.1

MPH

below. Northbound travel speeds on Broadway are generally higher, with the travel speeds increasing in both directions between Seventh Street and Eleventh Street. Travel speeds on all three streets are lowest in the middle of the corridor, around Fifth, Sixth, and

FIFTH

6.1

MPH

SIXTH

Seventh Streets, where usership is at its highest.

7.9

MPH

SEGMENT

HILL

1ST TO 3RD

8.5

3RD TO 4TH

8.4

4TH TO 5TH

9.6

5TH TO 6TH

7.8

6TH TO 7TH

7.9

7TH TO 8TH

7.4

8TH TO 9TH

9.0

9TH TO OLYMPIC

9.3

OLYMPIC TO 11TH

10.0

SEVENTH

8.5 MPH

EIGHTH

8.2 MPH

NINTH

1ST TO 3RD

9.9

1ST TO 4TH

9.6

3RD TO 6TH

8.4

4TH TO 5TH

6.7

5TH TO 7TH

6.2

ELEVENTH ST

6TH TO 7TH

5.7

BROADWAY

7TH TO 9TH

5.8

9TH TO MAIN/OLYMPIC

8.6

SPRING

8.5 MPH

AVERAGE SPEED IN MPH

STREET

OLYMPIC

9.6 MPH

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 25

PHOTO

SAFETY / INTRODUCTION

PARKING, VOLUMES, SPEED, COLLISIONS, AND YIELDING Broadway is a major arterial carrying approximately 15,000 to 20,000 motor vehicles per day. High frequency transit access and the high volume of pedestrians in the corridor present challenges to accommodate all users efficiently and safely. Recent collisions in the corridor have drawn attention to the need to increase safety and comfort for all Broadway patrons, regardless of the mode of travel being used to get to the corridor. Bicycle and pedestrian sense of safety and comfort are directly related to the amount of separation between the various modes and to the speed and volume of motor vehicles. Therefore, the activity scan includes data about the use of the curb lane for parking and the use of the formal bike parking supply as well as information about speed and collisions. A street where legal and appropriate use of the parking supply is encouraged can make the environment more pleasant for all street users. Collisions between pedestrians and motor vehicles that occur when a motor vehicle is traveling less than 30 miles per hour are remarkably less severe than collisions occuring at higher speeds. With this in mind, the prevailing speeds on Broadway can be an indicator of potential collision severity. A street calmed to 25 miles per hour will be more attractive, quieter, and safer than a street with higher prevailing speeds. Prevailing speed and percentage of drivers traveling over 25 miles per hour were collected by LADOT. For this study, the prevailing speed is reported as that speed or below at which 85% of the drivers are traveling. This standard is generally referred to as a reasonable speed, because only 15% of the drivers are exceeding it. Driving speeds higher than 25 mph are considered excessive for this study area because of the many pedestrians, bicycle riders, and transit users. Los Angeles Police Department collision data for the latest three years were used to assess the number and severity of collisions occuring along the corridor. These data reflect only reported collisions that resulted in injury.

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 27

PARKING / WESTSIDE

WEEKDAY

SECOND ST

WEEKEND

PARKED LEGALLY

SECOND ST

SPRING ST

BROADWAY

HILL ST

SPRING ST

HILL ST SECOND ST

Percentage of Motor Vehicles Loading, Parked Legally, and Parked Illegally

THIRD ST 43

THIRD ST

FOURTH ST

THIRD ST

PARKED ILLEGALLY

Percentage of Motor Vehicles Parked or Loading Legally WEEKDAY

100 75

N/A

WEEKEND 0

7-9am

11am - 1pm

4-6pm

FIFTH ST

FIFTH ST Pershing Square

Percentage of Bikes Parked on Bike Racks

FOURTH ST

Pershing Square

88 SIXTH ST

WEEKDAY

FIFTH ST

SIXTH ST

WEEKEND

BICYCLE PARKING SUMMARY

SEVENTH ST

Formal bike parking leaves the rider with a secure place to lock his or her bicycle, and also ensures that parked bicycles are not in the way of pedestrians on busy sidewalks like those on Broadway. During the study EIGHTH ST period, 171 bicycles were parked on the west side of the street, and 52

EIGHTH ST

NINTH ST

bikes were parked on the east side. Weekday parking is approximately double that seen on weekends. The more diligent use of the available parking on the west side may simply be a function of there being more NINTH ST bike racks on the west side. More racks, appropriately placed as land uses

intensify over time, can increase the order of bicycle parking, keeping bicycles out of the sidewalk travel way. OLYMPIC BLVD

ELEVENTH ST

28 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

OLYMPIC BLVD

Bike Parking

ELEVENTH ST

OLYMPIC BLVD

ELEVENTH ST

PARKING / EASTSIDE

SPRING ST

BROADWAY

HILL ST

SECOND ST SECOND ST

Percentage of Motor Vehicles Loading, Parked Legally, and Parked Illegally

PARKED LEGALLY

WEEKEND

17 WEEKDAY

THIRD ST THIRD ST

PARKED ILLEGALLY

Percentage of Motor Vehicles Parked or Loading Legally

FOURTH ST FOURTH ST

WEEKDAY WEEKEND

100 75 50 25

N/A 0

7-9am

11am - 1pm

4-6pm

FIFTH ST FIFTH ST Pershing Square

Percentage of Bikes Parked on Bike Racks

SIXTH ST SIXTH ST

WEEKDAY

WEEKEND

MOTOR VEHICLE PARKING SUMMARY

SEVENTH ST SEVENTH ST

429 motor vehicles were observed using the curb lane for parking during the study period. These data were collected as part of the activity data. Overall, 60% of the motor vehicles were found to be parked legally, 20% EIGHTHEIGHTH ST ST

were loading legally, and 21% were parked illegally. However, there are substantial differences between the west and east side parking behavior. More parking and loading takes place on the east side of the street, where 303 motor vehicles were observed, compared to 126 on the west side.

NINTH NINTH ST ST

Legal use of the parking supply is more evident on the east side. Only 14% to 17% of motorists parked or loaded illegally on the east side during the study period, while 26% to 43% of motorists parked or loaded illegally during the same time period.

OLYMPIC BLVD BLVD OLYMPIC

Bike Parking

ELEVENTH ST ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 29

VOLUME & SPEED / SOUTHBOUND MOTOR VEHICLES

Over 24 hours

6,700

WEEKDAY

85th Percentile Speed in MPH* Weekday

THIRD ST

PREVAILING SOUTHBOUND DRIVER SPEED

3rd to 4th

4th to 5th

85th Percentile Speed in MPH

6th to 7th

FOURTH ST

31.7 29.5

8th to 9th

MPH

Olympic to 11th

Weekend Day

SECOND ST

WEEKEND DAY

THIRD ST

PREVAILING DRIVER SPEED BY BLOCK

SPRING ST

7,800

SECOND ST

BROADWAY

HILL ST

AVERAGE SOUTHBOUND DAILY TRAFFIC

WEEKDAY

MPH

WEEKEND DAY

FIFTH ST

MPH

FIFTH ST

Pershing Square

EXCESSIVE DRIVER SPEED BY BLOCK Percent Driving Over 25 MPH Weekday Weekend Day

EXCESSIVE SOUTHBOUND DRIVER SPEED

3rd to 4th

4th to 5th

SIXTH ST

Percent Driving Over 25 MPH 6th to 7th

23.2

8th to 9th

17.4

SEVENTH ST

Olympic to 11th

WEEKDAY

WEEKEND DAY

PERCENT

* The 85th Percentile speed is the speed at or below which 85% of the drivers are traveling.

EIGHTH ST

NINTH ST

Southbound speeds are noticeably higher than northbound speeds. In addition, the percent age of drivers traveling over 25 miles per hour is higher in the southbound direction. Excessive speed on local streets is an unpleasant and unsafe condition for all road users. Although driver speed is fairly consistent from block to block, the biggest differential in speeds is at the southern edge of the corridor, where the prevailing speeds are higher and the percentage of motor vehicles traveling over 25 miles per

OLYMPIC BLVD

ELEVENTH ST

hour is higher.

30 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

VOLUME & SPEED / NORTHBOUND MOTOR VEHICLES

SPRING ST

BROADWAY

HILL ST

SECOND ST SECOND ST

AVERAGE NORTHBOUND DAILY TRAFFIC

10,000

Over 24 hours

8,900

WEEKDAY

WEEKEND DAY

THIRD ST THIRD ST

FOURTH ST FOURTH ST

PREVAILING DRIVER SPEED BY BLOCK 85th Percentile Speed in MPH* Weekday

PREVAILING NORTHBOUND DRIVER SPEED

3rd to 4th

4th to 5th

85th Percentile Speed in MPH

6th to 7th

26.1 26.2

8th to 9th

Olympic to 11th

Weekend Day

FIFTH ST FIFTH ST

MPH

WEEKDAY

WEEKEND DAY

MPH

Pershing Square

SIXTH ST SIXTH ST

EXCESSIVE DRIVER SPEED BY BLOCK Percent Driving Over 25 MPH

SEVENTH ST SEVENTH ST

Weekday Weekend Day

EXCESSIVE NORTHBOUND DRIVER SPEED

3rd to 4th

4th to 5th

Percent Driving Over 25 MPH 6th to 7th

12.4

8th to 9th

10.6

Olympic to 11th

WEEKDAY

WEEKEND DAY

PERCENT

EIGHTHEIGHTH ST ST

* The 85th Percentile speed is the speed at or below which 85% of the drivers are traveling.

NINTH NINTH ST ST

OLYMPIC BLVD BLVD OLYMPIC

ELEVENTH ST ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 31

COLLISIONS / FIVE YEAR SUMMARY

NUMBER OF COLLISIONS

VEHICLE ACTION

120 94 INTERSECTION

The most common movements preceding collision include both vehicles proceeding straight (93) and rear ending a stopped car.

Making a right turn with proceeding straight

MIDBLOCK

Proceeding straight with hitting a parked car

Between 2007 and 2012, 120 intersection and 94 midblock collisions were reported as occurring along the Broadway Corridor (not including collisions reported on Broadwayâ&#x20AC;&#x2122;s cross streets).

Proceeding straight with changing lanes

Both vehicles proceeding sraight

Making a left turn with proceeding straight

CHANGE OVER TIME

Proceeding straight with hitting a car stopped in the road

REPORTED BROADWAY COLLISIONS 40

Intersection collisions have been declining since 2007, while midblock locations have seen no change in annual reported collisions.

30 20

In Intersection

Along Broadway

2007

2008

2009

2010

2011

PRIMARY CAUSES OF BROADWAY COLLISIONS

The primary cause of intersection collisions was violation of traffic signals and signs. Most midblock collisions were caused by unsafe lane changes and unsafe speed.

In Intersection

Midblock

g iv er

op pr Im er

th O

az H er th

em ov M us

do ar

w lo Fo l

y os Cl

To o g in

pr Im

32 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

er O

de Si ng ro

g in

an Ch La

fe sa Un

ed ne

ot N

op pr Im

ni er

Tu r

ue nfl

e nc

n g in iv Dr

r ia

n io

R/ to Au

Vi W

Vi W R/ d

at ol

Si d an s Pe

al gn Si c ffi Tr a

COLLISIONS / INTERSECTION & MIDBLOCK

SPRING ST

SECOND ST

BROA DWAY

HILL ST

SPRING ST

HILL ST

SECOND SECONDST ST

30 25 20 15 10

THIRD THIRDST ST

THIRD ST

5 0

2007 FOURTH FOURTHST ST

Pershing Square

SIXTH SIXTHST ST

2010

2011

While the corridor has seen a reduction in reported motor vehicle only collisions since 2007, there has been a slight increase in collisions involving a pedestrian.

FIFTH ST

Pershing Square

2009

PARTIES INVOLVED IN INTERSECTION COLLISIONS

FOURTH ST

FIFTH FIFTHST ST

2008

30 25

SIXTH ST

20 15 10 SEVENTHST ST SEVENTH

SEVENTH ST

5 0

2007 EIGHTHST ST EIGHTH

EIGHTH ST

NINTHST ST NINTH

NINTH ST

OLYMPICBLVD BLVD OLYMPIC

OLYMPIC BLVD

ELEVENTHST ST ELEVENTH

ELEVENTH ST

2008

2009

2010

2011

PARTIES INVOLVED IN MIDBLOCK COLLISIONS Reported midblock collisions involving either pedestrians or bicycle riders have been on the rise. The variability in collisions involving only motorists does not reveal a discernable trend.

Circle Size = Approx Total # of Collisions

Collision of a motor vehicle involved with a:

BROA DWAY

Pedestrian

INTERSECTION COLLISIONS

MIDBLOCK COLLISIONS

(2007 - 2011)

Bicycle Rider

Parked Vehicle

Motor Vehicle

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 33

YIELDING / INTRODUCTION

Vehicle Yield Location

estrians

SAFETY/YIELDING & ENCROACHING AT CROSSWALKS Midblock crosswalks on Broadway are striped and signalized,

Drivers ing to Yield

offering the right-of-way to pedestrians during the walk phase,

ield

when drivers are queued to stop by the signal. According to California law, a pedestrian at a signalized crosswalk can take right-of-way in the street as long as they have entered the crosswalk before the clearance phase when the flashing hand or countdown timer begins. The driver’s responsibility during this pedestrian phase is to stop in advance of the crosswalk. Because

estrians

Drivers ing to Yield

Stopped Inside Crosswalk Stopped Before Line A Stopped Before Limit Line B

ield

increased separation between automobiles and people walking increases pedestrians’ sense of safety, whether and where drivers stopped their vehicles when pedestrians were in the crosswalk was recorded. Between 7am and 9am, 11am and 1pm, and 4pm and 6pm, observers recorded any instance when a driver did not stop their vehicle at the limit line on a flashing red light and/or while a pedestrian was in the crosswalk, and recorded the stop location

estrians

– in the crosswalk, in advance of the crosswalk (location B), or at

Drivers ing to Yield

the limit line (location A). SAFETY/YIELDING & ENCROACHING AT INTERSECTIONS

ield

Intersection crosswalks are also striped and signalized, and drivers and pedestrians have the same responsibilities there. Between 7am and 9am, 11am and 1pm , and 4pm and 6pm, observers stationed at intersections recorded any instance when

estrians

a driver from any direction failed to yield to or encroached upon

Drivers ing to Yield

a pedestrian in the crosswalk. Drivers turning into the crosswalk before a pedestrian has made it onto the sidewalk are counted as failing to yield. When a driver enters the crosswalk area at a

ield

red light with their vehicle, it is counted as encroaching. Turning movements that are not permissible according to the one-way nature of Fourth and Fifth Streets are deleted from the record of observations for the purpose of this analysis.

estrians

Drivers ing to Yield

ield

34 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

YIELDING ANALYSIS / MIDBLOCK CROSSWALKS

FOURTH ST

SPRING ST

THIRD ST

BROADWAY

HILL ST SECOND ST

OVERALL # OF DRIVERS FAILING TO YIELD per 100 pedestrians

Vehicle Yield Location

WEEKDAY

WEEKEND DAY

2.5

3.0

WEEKDAY

WEEKEND DAY

50.0

30.6

A B Stopped Before Limit Line B Stopped Before Line A

FIFTH ST

Stopped Inside Crosswalk

Pershing Square

The figure on this page SIXTH ST

WEEKDAY

WEEKEND DAY

1.2

7.6

describes the overall number of drivers who did not stop during the flashing red light while a pedestrian was in the crosswalk during the six

SEVENTH ST

hours of data collection, expressed in number of vehicles per 100 crossing pedestrians, regardless of pedestrian or vehicle travel direction.

EIGHTH ST

WEEKDAY

WEEKEND DAY

In general, the fewer pedestrians

10.9

4.5

observed crossing, the higher the failure to yield rate. The failure to yield rate is particularly high on

NINTH ST

Broadway between Fourth and Fifth Streets.

OLYMPIC BLVD

WEEKDAY

WEEKEND DAY

16.5

22.0

ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 35

YIELDING / MIDBLOCK SOUTHBOUND

476

700

SECOND ST

SPRING ST

# of Drivers Failing to Yield

WEEKEND DAY

BROADWAY

# of Pedestrians

WEEKDAY

HILL ST

Vehicle Yield Location

SECOND ST

Vehicle Yield Location

A A

THIRD ST

B Stopped Before Limit Line B Stopped Before Line A Stopped Inside Crosswalk

WEEKDAY

WEEKEND DAY

# of Pedestrians

111

# of Drivers Failing to Yield

FIFTH ST

pages describe:

and the travel direction during the 6 hours of data

FOURTH ST

Vehicle Yield Location

The figures on these

• the number of pedestrians

FOURTH ST

THIRD ST

# of Pedestrians # of Drivers Failing to Yield

WEEKDAY

WEEKEND DAY

173

132

FIFTH ST

Pershing Square

SIXTH ST

collection • the number of motorists

Vehicle Yield Location

SEVENTH ST

who did not stop during

SEVENTH ST

the flashing red light while a pedestrian was in the crosswalk • the distribution of stop locations for vehicles that did stop

# of Pedestrians # of Drivers Failing to Yield

WEEKDAY

WEEKEND DAY

127

179

EIGHTH ST

NINTH ST

Vehicle Yield Location

WEEKDAY

WEEKEND DAY

# of Pedestrians

# of Drivers Failing to Yield

Vehicle Yield Location

36 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

OLYMPIC BLVD

ELEVENTH ST

YIELDING / MIDBLOCK NORTHBOUND

SPRING ST

BROADWAY

HILL ST

SECOND ST SECOND ST

WEEKDAY

WEEKEND DAY

545

646

# of Pedestrians

Vehicle Yield Location

# of Drivers Failing to Yield

Vehicle Yield Location

ST THIRDTHIRD ST

FOURTH ST FOURTH ST

WEEKDAY

WEEKEND DAY

# of Pedestrians

# of Drivers Failing to Yield

Vehicle Yield Location

ST FIFTHFIFTH ST Pershing Square

ST SIXTHSIXTH ST

Stopped Inside Crosswalk Stopped Before Line A Stopped Before Limit Line B

YIELDING LOCATION WEEKDAY

WEEKEND DAY

162

144

# of Pedestrians # of Drivers Failing to Yield

In general, the compliance with the stop bar at the limit line (marked on the graphic as location “B”) is fairly low across the corridor.

Vehicle Yield Location

There is little difference for weekend and weekday drivers.

SEVENTH ST SEVENTH ST

However, there is a directional

EIGHTH ST EIGHTH ST

WEEKDAY

WEEKEND DAY

103

111

effect, where the majority # of Pedestrians

of southbound drivers stop

# of Drivers Failing to Yield

the crosswalk (closer to the

between the stop bar and pedestrians) and the majority

Vehicle Yield Location

NINTHNINTH ST ST

of the northbound drivers stop at the stop bar, leaving a little more room for comfort.

OLYMPIC BLVD BLVD OLYMPIC

WEEKDAY

WEEKEND DAY

141 27

The percentage of drivers

# of Pedestrians

stopping with a part of

# of Drivers Failing to Yield

crosswalk is highest at the

their vehicle already in the crosswalk between Olympic

ELEVENTH ST ELEVENTH ST

Vehicle Yield Location

Boulevard and Eleventh Street.

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 37

YIELDING & ENCROACHMENT / INTERSECTIONS

BROADWAY / 2ND Failure to Yield and Encroachment ring charts describe percent failing

FAILURE TO YIELD onto Broadway

329

NUMBER OF DRIVERS FAILING TO YIELD

250

to yield before, and encroaching into, a Broadway crosswalk compared to the cross

NUMBER OF DRIVERS ENCROACHING

1,229

320

57% ENCROACHMENT from Broadway

45%

street crosswalk (in gray). 230

BROADWAY / 4TH

FAILURE TO YIELD onto Broadway

277

NUMBER OF DRIVERS FAILING TO YIELD

34%

531 NUMBER OF DRIVERS ENCROACHING

33 ENCROACHMENT from Broadway

213

72%

750 260

FAILURE TO YIELD

ENCROACHMENT Drivers turning into the crosswalk before a pedestrian has made it onto the sidewalk are counted as failing to yield. When a vehicle enters the crosswalk area at a red light, it is counted as encroaching. Turning movements that are not permissible according to the one-way nature of Fourth and Fifth Streets are deleted from the record of observations for the purpose of this analysis.

38 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

YIELDING & ENCROACHMENT / INTERSECTIONS

SPRING ST

BROADWAY

HILL ST

BROADWAY / 5TH

SECOND ST

NUMBER OF DRIVERS FAILING TO YIELD

50%

157

THIRD ST

284 ENCROACHMENT from Broadway

NUMBER OF DRIVERS ENCROACHING

FOURTH ST

FAILURE TO YIELD onto Broadway

480

39% 144

FIFTH ST Pershing Square

SIXTH ST

BROADWAY / 7TH

SEVENTH ST

291

NUMBER OF DRIVERS FAILING TO YIELD

43%

529 NUMBER OF DRIVERS ENCROACHING

FAILURE TO YIELD onto Broadway

283 ENCROACHMENT from Broadway

179

1,026

55% 273

EIGHTH ST

BROADWAY / OLYMPIC 157

NUMBER OF DRIVERS FAILING TO YIELD NINTH ST

OLYMPIC BLVD

40%

283 NUMBER OF DRIVERS ENCROACHING

FAILURE TO YIELD onto Broadway

170 ENCROACHMENT from Broadway

639

62% 237

ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 39

PHOTO

PUBLIC LIFE SURVEY / SIDEWALK ACTIVITY INTRODUCTION

SIDEWALK ACTIVITY A variety of activities occur throughout the day on Broadway, both on weekdays and weekends. Activities associated with transit, commerce, and entertainment predominate throughout the week, while other activities associated with family ritual – such as worship – are concentrated on the weekend. Pairs and groups of people – intentional cohorts generally composed of family and multigenerational members – also occur in greater numbers on weekends. Many people on Broadway’s sidewalks were observed waiting for transit on both the weekday and weekend day. With the vast majority of transit commuters standing as opposed to sitting, the general lack of seating amenities is evident. TIMES OF DAY The sidewalks of Broadway were more abundant with human activity on the weekend day than the weekday. Afternoon hours generally see the largest and greatest variety of activities, on both the weekday and weekend day. The busiest afternoon interval was recorded on the weekend day between Fifth and Sixth Streets – in the very heart of the corridor near the intersection of multiple transit routes. The only period to exceed all others in volume of activities was on the weekend between Ninth Street and Olympic Boulevard, where the evening hours were busier than all other times of that day. The weekend time interval on this block was also the busiest of all evenings. TYPES OF ACTIVITIES Of the activities recorded on the sidewalks, vending was the most common activity. For people moving through the corridor, use of ‘Mobile Devices,’ ‘Eating/Drinking,’ and ‘Shopping’ predominated on all blocks, on both the weekday and weekend day. ‘Cultural’ activities – those linked to art, entertainment, and worship venues on and around the corridor – showed up mostly on the weekend, with one exception on the weekday between Third and Fourth

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 41

PUBLIC LIFE SURVEY / SIDEWALK ACTIVITY INTRODUCTION

Streets. For the purpose of this study, people

family groups and pairs of people who are

who were observed without conducting any of

engaged in cultural activities related to worship,

the aforementioned activities were coded as

art, and entertainment. Therefore, Broadway

conducting other activities. These might include

serves multiple functions: as a workplace and

walking or non-purposeful activities.

point of transfer for commuters on the weekday;

‘Nuisance’ behaviors can be defined as those which may negatively impact perceptions of social and physical comfort. Of these, ‘Panhandling’ and ‘Smoking’ occurred most frequently. The blocks between Third Street and Sixth Street had the greatest intensity of ‘Nuisance’ behaviors - from 21 to 35% of all people observed there. Most notably, on the west side between Fourth and Fifth Streets, 25% of the people were panhandling or sleeping. People engaging in nuisance activities are a very small proportion of those observed on Broadway, however some of the behaviors can make other street users uncomfortable. GROUP SIZE

while on the weekend, its social and cultural elements come to the fore. POSTURE The vast majority of people observed on Broadway’s sidewalks were standing, as opposed to sitting. There are relatively few places to sit, such as public benches, along the corridor, and those provided are fully occupied both on the weekday and weekend day, on each block, and on both sides of the street. Where informal or improvised sitting was observed, it often matched or exceeded the number of formal places to sit, especially on the west side. Approximately one third of the people on Broadway were waiting. Of those, just less

The presence of pairs and groups of people can

than half were waiting to cross the street, and

be an indicator of the success of a place as a

the others appeared to be waiting for a bus.

venue for socializing. The majority of sidewalk

Three quarters of the people waiting for transit

users on Broadway appear to be unaccompanied

were standing. The post-installation report will

by others. This pattern is more prevalent on the

assess changes in seating patterns. This study

weekday when, as intercept surveys undertaken

recommends a specific exploration of postures

by this study found, working commuters flood

for transit users, who might benefit from

downtown.

additional seating on Broadway’s wide sidewalks.

Approximately one-third of individuals were observed as part of a pair or group. Taken together with findings from pedestrian interviews, the study can infer that on the

Therefore, this study strongly recommends additional seating facilities be introduced along Broadway, a corridor with sidewalks much wider than those of parallel and intersecting streets.

weekend, Broadway sees more multigenerational

42 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

OVERALL SIDEWALK ACTIVITY

Total Users Observed

2730

4161

WEEKDAY

WEEKEND DAY

Females as a Percentage of Observed Users

WEEKDAY

Group Size

Weekday

WEEKEND DAY

Weekend Day

3000

4 28

1500

Younger than 16

750

4 19

Age Distribution Percentage

2250

16 to 65 Older than 65

Alone

In a Pair

Posture

Weekday

Waiting

Weekend Day

3000

1000

2250

750

1500

500

750

250

Standing

Sitting Formally

Activities

Sitting Informally

Weekday

Leaning

Weekday

Waiting for Transit

Nuisance Behaviors

Weekend Day

350

WEEKEND DAY

Weekend Day

Waiting to Cross Street

Weekday

Weekend Day

100

280

210

140

70 0

WEEKDAY

In a Group

Mobile Device

Eating Cultural Shopping Vending Drinking

Smoking Intoxicated Sleeping Panhandling Urine/ Defication

Activity by Time of Day

Weekday

Weekend Day

500 375 250 125 0

7am

8am

9am

10am

11am

noon

1pm

2pm

3pm

4pm

5pm

6pm

7pm

8pm

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 43

WESTSIDE SIDEWALK ACTIVITY

2212

WEEKDAY

WEEKEND DAY

Females as a Percentage of Observed Users

WEEKDAY

Group Size

Weekday

SECOND ST

THIRD ST

4 33

750 375

Younger than 16

FOURTH ST

16 to 65 Older than 65

Alone

In a Pair

Posture

Weekday

Waiting

Weekend Day

500

1125

375

750

250

375

125

Standing

Sitting Formally

Activities

Sitting Informally

Weekday

Leaning

250

50 40

150

100

10 Mobile Device

Eating Drinking

Weekday

Cultural Shopping Vending

Weekend Day

FIFTH ST

Pershing Square

SIXTH ST Waiting for Transit

Nuisance Behaviors

Weekend Day

200

FOURTH ST

WEEKEND DAY

In a Group

1500

WEEKDAY

THIRD ST

4 21

Age Distribution Percentage

1125

SECOND ST

WEEKEND DAY

Weekend Day

1500

SPRING ST

1312

BROADWAY

HILL ST

Total Users Observed

SIXTH ST

Waiting to Cross Street

Weekday

Weekend Day

SEVENTH ST

EIGHTH ST

NINTH ST

Smoking Intoxicated Sleeping Panhandling Urine/ Defecation

Activity by Time of Day

Weekday

Weekend Day

250 200 150 100

OLYMPIC BLVD

ELEVENTH ST

50 0

7am

8am

9am

10am

11am

Noon

1pm

2pm

3pm

4pm

5pm

6pm

44 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

7pm

8pm

EASTSIDE SIDEWALK ACTIVITY

SPRING ST

BROADWAY

HILL ST

SECOND ST SECOND ST

Total Users Observed

1418

1949

WEEKDAY

WEEKEND DAY

Females as a Percentage of Observed Users

WEEKDAY

Group Size

THIRD ST THIRD ST

Weekday

Weekend Day

1500

750

Pershing Square

SIXTH ST SIXTH ST

EIGHTHEIGHTH ST ST

In a Pair

Weekday

375

750

250

375

125

Standing

Sitting Formally

Activities

Sitting Informally

Weekday

Leaning

200

150

100

10 Mobile Device

Eating Drinking

Weekday

Waiting for Transit

Nuisance Behaviors

Weekend Day

250

NINTH NINTH ST ST

WEEKDAY

Waiting

Weekend Day

1125

WEEKEND DAY

In a Group

500

SEVENTH ST SEVENTH ST

Older than 65

Alone

1500

16 to 65

Posture

FIFTH ST FIFTH ST

5 17

Younger than 16

375 0

3 24

Age Distribution Percentage

1125

FOURTH ST FOURTH ST

WEEKEND DAY

Cultural Shopping Vending

Weekend Day

Waiting to Cross Street

Weekday

Weekend Day

Smoking Intoxicated Sleeping Panhandling Urine/ Defecation

Activity by Time of Day

Weekday

Weekend Day

250 200 150

OLYMPIC BLVD BLVD OLYMPIC

100 50 0

7am

8am

9am

10am

11am

Noon

1pm

2pm

3pm

4pm

5pm

6pm

7pm

8pm

ELEVENTH ST ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 45

WESTSIDE SIDEWALK ACTIVITY / GROUP SIZE & POSTURE

Three or more

Leaning

Sitting Informally

Sitting Formally

Standing

SECOND ST

GROUP SIZE

SPRING ST

Two

POSTURE

BROADWAY

Alone

HILL ST

GROUP SIZE

SECOND ST

WKDY

The presence of pairs and

WKND

groups of people can be an

THIRD ST

indicator of the success of a

THIRD ST

place as venue for socializing. WKDY

The majority of sidewalk users on both sides of Broadway

WKND

appear to be unaccompanied

FOURTH ST

by others. This pattern is more prevalent on the weekday when,

FOURTH ST

WKDY

as intercept surveys undertaken WKND

by this study found, working commuters flood downtown.

FIFTH ST

The overall activity and

FIFTH ST

WKDY Pershing Square

proportion of people in groups is highest on the west side

WKND

between Third Street and

SIXTH ST

Fourth Street and between Ninth Street and Olympic

WKDY

Boulevard. The activity levels WKND

are most balanced between

SEVENTH ST

Fifth Street and Sixth Street. Therefore this study strongly

SEVENTH ST

WKDY

recommends additional WKND

seating facilities be introduced along Broadway, a corridor

EIGHTH ST

with sidewalks much wider than those of parallel and

WKDY

intersecting streets

WKND

NINTH ST

WKDY WKND

OLYMPIC BLVD

WKDY WKND

450

360

270

180

450

360

46 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

270

180

ST 90 ELEVENTH 0

ELEVENTH ST

EASTSIDE SIDEWALK ACTIVITY / GROUP SIZE & POSTURE

SPRING ST

BROADWAY

HILL ST

POSTURE Standing Sitting Formally

SECOND ST SECOND ST

GROUP SIZE

Sitting Informally

Three or more

Leaning

Two

Alone

POSTURE

WKDY

The vast majority of people

WKND

observed on Broadway

THIRD ST THIRD ST

sidewalks were standing, as opposed to sitting. Where WKDY

informal sitting or leaning was observed, it often matched

WKND

or exceeded then number

FOURTH ST FOURTH ST

of formal sitting instances, especially on the west side.

WKDY

On both sides of the street,

WKND

vast numbers of transit

FIFTH ST FIFTH ST Pershing Square

commuters in the area wait on Broadwayâ&#x20AC;&#x2122;s sidewalks for buses

WKDY

and shuttles; approximately three-quarters of those

WKND

observed waiting for transit

SIXTH ST SIXTH ST

were standing. People for whom the data about posture

WKDY

or group size are missing are WKND

not included in these tables.

SEVENTH ST SEVENTH ST

Therefore, the total number of recorded observations varies. WKDY WKND

EIGHTHEIGHTH ST ST WKDY WKND

NINTH NINTH ST ST WKDY WKND

OLYMPIC BLVD BLVD OLYMPIC

WKDY WKND

ELEVENTH ST ELEVENTH ST

180

270

360

450

180

270

360

450

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 47

OVERALL SIDEWALK ACTIVITY / TYPE & TIME

DOWNTOWN CENTER BID

Other Activity

Eating/Drinking

Shopping

Evening (5 - 9pm)

Mobile Devices

Cultural

Vending

SECOND ST

WKDY

WKND

THIRD ST WKDY

WKDY

WKND

FOURTH ST

WKDY

WKND

FIFTH ST

Pershing Square

HISTORIC DOWNTOWN BID

WKDY WKND

SIXTH ST

WKDY

WKND

SEVENTH ST

WKDY

WKND

EIGHTH ST

WKDY

WKND

NINTH ST

FASHION DISTRICT BID

NINTH ST

OLYMPIC BLVD

SPRING ST

Afternoon (1 - 5pm)

Lunch (11am - 1pm)

FIFTH ST

SEVENTH ST

ACTIVITY BY TYPE

Morning (7 - 11am)

FOURTH ST

SIXTH ST

HILL ST

THIRD ST

SPRING ST

HILL ST SECOND ST

ACTIVITY BY TIME OF DAY

WKDY

WKND

OLYMPIC BLVD

WKDY

WKND

ELEVENTH ST 0

200

ELEVENTH ST 400 600 800

48 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

200

400

600

800

OVERALL SIDEWALK ACTIVITY / NUISANCES

NUISANCES BY TIME OF DAY

NUISANCES BY TYPE

Morning (7 - 11am)

Afternoon (1 - 5pm)

Intoxicated

Sleeping

Lunch (11am - 1pm)

Evening (5 - 9pm)

Panhandling

Smoking

WKDY

WKND

Urination/ Defecation

Human activity on the sidewalks of Broadway were more abundant on the weekend day than the weekday. Afternoon hours generally see the largest and greatest variety of activities, on both the

WKDY

WKND

weekday and weekend day. The busiest Afternoon interval was recorded on the weekend day between Fifth and Sixth Streets – in the very heart of the corridor near the intersection of multiple transit

WKDY

WKND

routes. The only period to exceed all others in intensity of activity was on the weekend between Ninth Street and Olympic Boulevard, where the Evening hours were

WKDY

WKND

busier than all other times of that day. Of the distinct activities recorded on the sidewalks (those that were different from the activities described in the legend), use

WKDY

WKND

of ‘Mobile Devices,’ ‘Eating/Drinking,’ and ‘Shopping’ predominated on all blocks, on both the weekday and weekend day. ‘Cultural’ activities – those linked to art, entertainment, and worship venues on and

WKDY

WKND

around the corridor – showed up mostly on the weekend; with one exception on the weekday between Third and Fourth Streets. ‘Nuisance’ behaviors can be defined as those which may negatively impact

WKDY

WKND

perceptions of social and physical comfort. Of these, ‘Panhandling’ and ‘Smoking’ occurred most frequently. The blocks between Third Street and Sixth Street

WKDY

WKND

had the greatest intensity of ‘Nuisance’ behaviors. People exhibiting multiple nuisance behaviors were counted only once, and recorded as conducting the nuisance listed

WKDY

WKND

first on the survey form.

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 49

PHOTO

PUBLIC LIFE SURVEY / SIDEWALK USERSHIP INTRODUCTION

People come to the sidewalks of Broadway for a range of reasons. The corridor and its environs thrive with employment, housing, cultural, and entertainment uses. Weekend and weekday patterns of visitation and spending underscore the corridor’s vitality and multi-faceted nature. Sidewalk users are themselves very diverse, coming from different backgrounds, and holding an interesting variety of opinions about Broadway itself. PURPOSE OF VISIT

nearby Gallery Row, and a burgeoning population

People on Broadway’s sidewalks were asked about

of local dining establishments - all of which animate

the purpose of their visit to the corridor. Respon-

the corridor on weekends, just as weekdays see

dents were able to indicate multiple reasons for

throngs of working commuters.

their presence. Those who included “I work here” in their response(s) made up the largest group of

DURATION OF VISIT

weekday respondents, on both the west and east

The great majority of respondents (about three-

sides of the street. Only six respondents both live

quarters) on both sides of the street, on both the

and work on Broadway. On the west side of the

weekday and weekend, indicated that they are on

street, the next most prevalent group of weekday

the Broadway corridor for over an hour at a time.

responses related to Social and Cultural reasons for

This correlates with figures related to purpose and

visitation, such as ‘Meeting Friends,’ ‘Dining’ out,

frequency of visit; most people interviewed either

or attending ‘Art or Entertainment’ events. Social

live or work on or near Broadway.

and Cultural categories also comprised the most prevalent weekend reason for visiting on the west

SPENDING

sidewalks. On the east sidewalks, ‘to shop’ made up

Those spending over thirty dollars per trip to Broad-

the largest group of responses on the weekend.

way comprised the largest weekend spending group. Typical spending amount per person is slightly more

FREQUENCY OF VISIT

moderate during the week, with those spending

In terms of respondents’ frequency of visiting the

between ten and thirty dollars making up the largest

Broadway corridor, figures for both the west and

group. This correlates with inquires related to pur-

east sides of the street follow the same trends.

pose of visit – with shoppers making up the second

During the week, daily visitors make up the single

largest weekend group.

largest group, followed by those visiting about once a week. Monthly and occasional (“Less than Once

MODE OF ARRIVAL

a Month”) visitors made up about one-quarter of

Broadway visitors arrived by various means, often

weekday respondents. Weekend trends follow a

through a combination of modes. Transit Users -

similar pattern, but with slightly fewer daily visitors

those who at some point in their trip used bus or rail

and more once-a-week and once-a-month visitors.

- comprise the largest group of respondents overall,

These frequency patterns concur with findings for

on both the west and east sides of the street, for

weekend purpose of visit, which together hint at the

both the weekday and weekend day. This correlates

presence of cultural institutions such as churches

with figures related to ‘Duration of Visit,’ where

along Broadway, art and entertainment venues in

about one-quarter of respondents indicated that

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 51

PUBLIC LIFE SURVEY / SIDEWALK USERSHIP INTRODUCTION

they are typically on Broadway for less than an hour

state whether they identified as Hispanic/Latino

at a time. Furthermore, when asked about ‘Purpose

or not, and 44% declined to state their ethnicity.

of Visit,’ about one-sixth of all responses indi-

Of those who did respond, 60% identified as

cated that they were simply ‘passing through’ the

Hispanic or Latino. With respect to race, just over

area. The largest proportion of transit users were

half of the respondents identified as White, with

intercepted during the evening commute hours, but

Black, Asian, and Native American racial identities

comparable percentages were also found through-

together comprising the rest. The largest Hispanic-

out the day.

identified group identified as White. Hispanic ethnic

These findings reflect the corridor’s location within the extended transit hub of downtown Los Angeles. At the time of this survey, there were one dozen transit stops (see pages 22 and 23) within the

identities appeared across all other racial groups. For individual respondents whose racial self-identity included two or more categories, both or more racial categories are reported here

study area, with dozens more on cross streets and nearby parallel streets. The physical environment

PERCEPTIONS

of Broadway is a key part of the daily experience of

People on Broadway’s sidewalks were asked

transit commuters.

to provide ratings for their perceptions of the social and physical environment. These questions

TRAVEL TIME

addressed dimensions of safety, ease of interacting

Overall, 70% of those surveyed reported using

with other sidewalk users, and the function of

one or more forms of active transportation to get

the corridor as a meeting place. Other questions

to Broadway. In contrast, that is 28% reported

queried perceptions of noisiness, cleanliness, and

using only a personal car, taxi or other mode. On

maintenance.

weekdays, the majority traveled 15-30 minutes to get there. On weekends, the share of people traveling more than 30 minutes increased. The percentage of visitors driving to Broadway is highest (39%) for those traveling 15-30 minutes to get there. DEMOGRAPHICS Men often outnumbered women on every block and on each day of the survey, with some exceptions in the two blocks on either side of Ninth Street. On weekdays, the 18 to 24 year-old age group was the largest, while on weekends, those between 25 and 34 years of age made up the most sizable group. Twenty-four percent of those surveyed declined to

Perceptions of the physical and social environment of the Broadway Corridor tend towards neutral or negative values. Questions measuring the ‘sociability’ of the public realm on Broadway rendered neutral readings. NEIGHBORHOOD IDENTITY Visitors surveyed for this study were asked “What neighborhood are we in now?” The top responses to this question, Downtown (Los Angeles) and Broadway, reflect the possibility that visitors see Broadway as a unique place, despite the fact that several named Business Improvement Districts can be found within it.

52 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

OVERALL SIDEWALK USERSHIP / DEMOGRAPHICS, VISITATION & TRAVEL

DOWNTOWN CENTER BID

470

WEEKDAY

SECOND ST WEEKEND DAY

Ethnicity & Race

Hispanic or Latino

THIRD ST Non-Hispanic

FOURTH ST

0 WKDY WKND

Black

Native American

Asian

Pershing Square

210

SIXTH ST

140 70 0

I Live Here I Work Here

Passing To Shop Social & Through Cultural

SEVENTH ST

Frequency of Visit

Weekday

350

280

210

EIGHTH ST

140

On Transit

Weekday

By Automobile

Weekend Day

140

Daily

Less than Once a Month

Once a Month

Once a Week

NINTH ST Weekday

< 5mins

Typical Spending

Weekend Day

350

5-15 mins

15-30 mins

< $5

$10-30

$5-10

> $30

23 11

> 30mins

38 15

280 210

OLYMPIC BLVD

140 70 0

By Bicycle

Duration of Visit FASHION DISTRICT BID

On Foot

Travel Time

Weekend Day

350

ELEVENTH ST

Weekend Day

280

OLYMPIC BLVD

Weekday

350

105

NINTH ST

Weekend Day

17 and 18 to 24 25 to 34 35 to 44 45 to 64 Older Younger than 65

Mode of Travel to Broadway

Weekday Day FIFTHWeekend ST

140

HISTORIC DOWNTOWN BID

WKDY WKND

Purpose of Visit

WEEKEND DAY

175

EIGHTH ST

Weekday

100

105

FIFTH ST

SEVENTH ST

White

SIXTH ST

Age Distribution

No Response

175

WKDY WKND

Pershing Square

Females as a Percentage of Interviewed Users

WEEKDAY

140

FOURTH ST

SPRING ST

HILL ST

THIRD ST

SPRING ST

HILL ST SECOND ST

467

Total Users Interviewed

43 < 10mins

10-30 mins

30 mins 1 hr

> 1 Hour

WEEKDAY

WEEKEND DAY

ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 53

OVERALL SIDEWALK USERSHIP / PERCEPTIONS OF THE SOCIAL & PHYSICAL ENVIRONMENT

PERCEPTIONS

question asked how easy it is for respondents to talk

People on Broadway’s sidewalks were asked to provide ratings for their perceptions of the social and physical environment. These questions addressed dimensions of safety, ease of interacting with other sidewalk users, and the function of the corridor as a meeting place. Other

with people they may not already know; the response given more often than any other was ‘Neutral.’ A similar distribution of responses is seen when using the same 1-5 scale to gauge respondents’ sense of personal safety while on Broadway.

questions queried perceptions of noisiness, cleanliness,

Feelings of comfort for pedestrians tend towards

and maintenance.

the negative. When asked to rate sidewalks on the

Perceptions of the physical and social environment of the Broadway Corridor tend towards neutral or negative values. When sidewalk users were asked how often they recognized another person by face or name while on Broadway, more respondents indicated ‘Never’ or ‘Sometimes’ rather than ‘Often’ or ‘Very Often.’ A related

EASE OF TALKING TO STRANGERS

corridor on a scale of 1-5 for noisiness, cleanliness, and maintenance, more respondents indicated that Broadway is ‘Noisy’ to ‘Very Noisy,’ ‘Dirty’ to ‘Very Dirty,’ and ‘Poorly Maintained.’ This reveals an opportunity for the City of Los Angeles as well as local Business Improvement Districts to implement measures that improve perceptions of the corridor’s physical condition.

RECOGNITION

Weekday Weekend Day

250

200

150

100

Weekday Weekend Day

0 Very Easy

Easy

Neutral

Difficult

Very Often

Very Difficult

Weekday

SENSE OF SAFETY

Often

250

200

150

100

Never

Weekday

NOISINESS

Weekend Day

Sometimes

Weekend Day

0 Very Safe

Safe

Neutral

Unsafe

Not Noisy at All

Very Unsafe

Weekday

CLEANLINESS

Neutral

MAINTENANCE

Weekend Day

250

200

150

100

Not Noisy

Noisy

Very Noisy

Weekday Weekend Day

0 Very Clean

Clean

Neutral

Dirty

Very Dirty

Very Well Well Maintained Maintained

54 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

Neutral

Poorly Very Poorly Maintained Maintained

OVERALL SIDEWALK USERSHIP / PERCEPTIONS OF NEIGHBORHOOD IDENTITY

NEIGHBORHOOD IDENTITY People on Broadway’s sidewalks were asked the question “What neighborhood are we in now?” The top response to this question was either “Downtown,” “Downtown L.A., ” or another close variant. This historic placename remains strong despite the fact that Broadway itself traverses several other named areas including the Civic Center, the Historic Core, the Fashion District, and the Jewelry District (all of which were named by other respondents, though with fewer instances than “Downtown”). The next most mentioned placename was “Broadway,” suggesting that for many, the corridor itself is a distinct neighborhood or district unto itself. Its historic architecture – which is consistent in vintage and scale; predominating land uses – both historic and contemporary; and width all contribute to the sense of Broadway as a discrete and unique place unto itself. These features support a long-lasting and specific place-identity for Broadway despite all the recent and rapid changes in and around downtown which include the new Grand Park, increased residential development in the form of adaptive reuse, and intensification of rapid transit development, amongst others.

ZIP CODE OF ORIGIN People come from all over to Broadway, but the majority state they are coming from the City of Los Angeles’ 90013, 90014, and 90015 ZIP codes.

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 55

WESTSIDE SIDEWALK USERSHIP / VISITATION

Weekday

Weekend Day

I Live Here SECOND

make up the largest group of weekday respondents. Those visiting for social and group of weekday respondents. On the

Passing Through

weekends, social and cultural reasons are To Shop

the largest draw for those interviewed on the west sidewalks.

up the single largest group, followed

Frequency of Visit

Weekday

FOURTH ST

Weekend Day

150

Weekend trends follow a similar pattern,

120

but with slightly fewer daily visitors and

more once-a-week and once-a-month

visitors.

The great majority of respondents

THIRD ST

FOURTH ST

Monthly and occasional (“Less than one-quarter of weekday respondents.

THIRD ST

Social & Cultural

by those visiting about once a week. Once a Month”) visitors made up about

SECOND ST

I Work Here

cultural reasons make up the next largest

During the week, daily visitors make

SPRING ST

Purpose of Visit

BROADWAY

HILL ST

People working on or near Broadway

FIFTH ST Pershing Square

0 Daily

(about three-quarters) on the west side,

FIFTH ST

Once a Week

Once a Month

SIXTH ST

Less than Once a Month

SIXTH ST

on both the weekday and weekend, indicated that they are on the Broadway

Duration of Visit

corridor for over an hour at a time. This correlates with figures related to purpose and frequency of visit; most people interviewed either live or work on or near Broadway. In general, visitors spend larger sums of money on Broadway on the weekend. Those spending over thirty dollars per visit to Broadway comprised the

Weekday

Weekend Day

SEVENTH ST

200

SEVENTH ST

150 100

EIGHTH ST

0 < 10mins

10-30 mins

30 mins - 1 hr

> 1 Hour

largest weekend spending group. Typical spending amount per person is slightly more moderate during the week, with those spending between ten and thirty dollars making up the largest group. This correlates with inquires related to purpose of visit – with shoppers making up the second largest weekend group.

14 NINTH ST 15

22 12

Typical Spending

< $5 $5-10 $10-30

NINTH ST

OLYMPIC BLVD

ELEVENTH ST

> $30

WEEKDAY

56 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

WEEKEND DAY

EASTSIDE SIDEWALK USERSHIP / VISITATION

SPRING ST

BROADWAY

HILL ST

SECOND ST SECOND ST

Purpose of Visit

Weekday

Weekend Day

I Live Here

I Work Here

Passing Through

THIRD ST THIRD ST To Shop

Social & Cultural

100

FOURTH ST FOURTH ST

Frequency of Visit

Weekday

Weekend Day

150

FIFTH ST FIFTH ST

120 90

Pershing Square

60 30

SIXTH ST SIXTH ST

0 Daily

Once a Week

Duration of Visit SEVENTH ST SEVENTH ST

Once a Month

Less than Once a Month

Weekday

Weekend Day

200 150 100

EIGHTHEIGHTH ST ST

50 0 < 10mins

10-30 mins

NINTH NINTH ST ST

23 11

Typical Spending

$5-10 $10-30

> 1 Hour

16 15

< $5

OLYMPIC BLVD BLVD OLYMPIC

30 mins - 1 hr

% %

> $30

WEEKDAY

WEEKEND DAY

ELEVENTH ST ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 57

WESTSIDE SIDEWALK USERSHIP / TRAVEL PATTERNS

On Transit

SECOND ST

By Automobile

SPRING ST

By Bicycle

MODE OF TRAVEL BY TIME OF DAY

BROADWAY

On Foot

HILL ST

MODE OF TRAVEL TO BROADWAY

SECOND ST

WKDY

8-9am

Westside (Overall)

18%

WKDY

WEEKDAY

THIRD ST

9-10am

44%

10-11am

WKDY WKND

FOURTH ST

19%

11am-

WKDY

12pm

WKND

WEEKEND DAY

WKDY

12-1pm

FIFTH ST

2-3pm

FOURTH ST

FIFTH ST

WKND

Pershing Square

WKDY

1-2pm

TRAVEL TIME

THIRD ST

WKND

2% %

WKND

SIXTH ST

WKDY WKND

Weekday

Weekend Day

100

3-4pm

SEVENTH ST

WKDY

SEVENTH ST

WKND

50 25 0

4-5pm

WKDY WKND

< 5 mins

5-15 mins

15-30 mins

> 30 mins

EIGHTH ST

NINTH ST

WKDY

5-6pm WKND

Transit Users comprise the largest group of respondents on both the west side of the

6-7pm

WKND

street, for both the weekday and weekend day. The largest proportion of transit users were intercepted during the five to six oâ&#x20AC;&#x2122;clock

WKDY

7-8pm WKND

OLYMPIC BLVD

commute hour, but comparable percentages were also found throughout the day.

20%

40% 60% 80% 100%

ELEVENTH ST

58 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

OLYMPIC BLVD

ELEVENTH ST

EASTSIDE SIDEWALK USERSHIP / TRAVEL PATTERNS

SPRING ST

BROADWAY

HILL ST

MODE OF TRAVEL BY TIME OF DAY

MODE OF TRAVEL TO BROADWAY

SECOND ST SECOND ST

By Automobile

On Transit

By Bicycle

On Foot

WKDY WKND

8-9am

Eastside (Overall)

19%

WKDY

THIRD ST THIRD ST

9-10am WKND

WKDY

2% 10-11am

WKND

WEEKDAY

43%

FOURTH ST FOURTH ST WKDY

11am-

WKND

12pm

WKDY

FIFTH ST FIFTH ST

WKND

Pershing Square

12-1pm

19%

34%

WEEKEND DAY

45%

WKDY WKND

SIXTH ST SIXTH ST

WKDY

1-2pm

2-3pm

WKND

SEVENTH ST SEVENTH ST

WKDY

TRAVEL TIME

Weekday

Weekend Day

100

3-4pm

WKND

75 50

WKDY

4-5pm

WKND

EIGHTHEIGHTH ST ST

25 0

< 5 mins

5-15 mins

15-30 mins

> 30 mins

WKDY

5-6pm WKND

Transit Users comprise the largest group of

NINTH NINTH ST ST

WKDY

6-7pm

WKND

for both the weekday and weekend day. The largest proportion of transit users were

WKDY

7-8pm WKND

OLYMPIC BLVD BLVD OLYMPIC

respondents on the east side of the street,

intercepted during the five to six oâ&#x20AC;&#x2122;clock commute hour, but comparable percentages

100% 80% 60% 40%

20%

were also found throughout the day.

ELEVENTH ST ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 59

WESTSIDE SIDEWALK USERSHIP / DEMOGRAPHICS

Weekend Day

Male

Female

SECOND ST

SPRING ST

Weekday

BROADWAY

HILL ST

GENDER (WESTSIDE)

AGE

SECOND ST

90 WKDY

75 60

WKND

45 30

THIRD ST

15 0 17 and Younger

18 to 24

25 to 34 35 to 44 45 to 64

THIRD ST

WKDY

Older than 65

WKND

ETHNICITY & RACE

FOURTH ST

No Response

WKDY

Non-Hispanic

WKND

75 60

FIFTH ST

45 30

FIFTH ST

WKDY

Pershing Square

15 0

FOURTH ST

Hispanic or Latino

WKDY WKND

White

WKDY WKND

Black

WKDY WKND

Asian

WKND

WKDY WKND

Native American

SIXTH ST

Men outnumbered women on every

SIXTH ST

WKDY

block and on each day of the survey. WKND

The largest proportion of women on the west side of the street was recorded on

SEVENTH ST

the weekend day between Ninth Street

SEVENTH ST

WKDY

and Olympic Boulevard; the smallest

WKND

proportion was recorded just one block north between Eighth and Ninth Streets,

EIGHTH ST

also on the weekend. On weekdays, WKDY

the 25 to 34 year-old age group is

WKND

the largest, while on weekends, those between 45 and 64 years of age make

NINTH ST

up the biggest group. Just under half of WKDY

all respondents identified as White, with Black, Asian, and Native American racial

WKND

identities together comprising the rest.

OLYMPIC BLVD

The largest Hispanic-identified group WKDY

identified as White. Hispanic ethnic identities appeared across all other

WKND

racial groups. 100%

80%

60%

40%

60 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

20%

ELEVENTH ST

EASTSIDE SIDEWALK USERSHIP / DEMOGRAPHICS

SPRING ST

BROADWAY

HILL ST

GENDER (EASTSIDE) Female

SECOND ST SECOND ST

AGE

Male

Weekday

Weekend Day

90 WKDY

75 60

WKND

45 30

THIRD ST THIRD ST

15 0

WKDY

17 and Younger

18 to 24

25 to 34 35 to 44 45 to 64

Older than 65

WKND

FOURTH ST FOURTH ST

ETHNICITY & RACE

WKDY

No Response Hispanic or Latino Non-Hispanic

90 WKND

75 60

FIFTH ST FIFTH ST

45 30

Pershing Square

WKDY

15 0

WKND

WKDY WKND

White

WKDY WKND

Black

WKDY WKND

Asian

WKDY WKND

Native American

SIXTH ST SIXTH ST

Men often outnumbered women on

WKDY

every block and on each day of the WKND

survey, with some exception. Greater proportions of women were found

SEVENTH ST SEVENTH ST

between Second and Third Streets, on

WKDY

both the weekday and weekend day.

WKND

Women outnumbered men on the east side of Broadway between Ninth Street

EIGHTHEIGHTH ST ST

and Olympic Boulevard on the weekend, WKDY

as with the west side. The 25 to 34

WKND

year-old age group is the largest on both the weekday and the weekend day.

NINTH NINTH ST ST

Over half of all respondents identified WKDY

as White, with Black, Asian, and Native American racial identities together

WKND

comprising the rest. The largest

OLYMPIC BLVD BLVD OLYMPIC

Hispanic-identified group identified WKDY

as White. Hispanic ethnic identities appeared across all other racial groups.

WKND

ELEVENTH ST ELEVENTH ST

20%

40%

60%

80%

100%

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 61

WESTSIDE SIDEWALK USERSHIP / ACCOMPANIMENT

Sometimes

SPRING ST

Never

BROADWAY

HILL ST

ACCOMPANIMENT by MINOR Often

SECOND ST

100%

SECOND ST

80% 60% 40%

THIRD ST

20%

THIRD ST

WKDY

WKND

ACCOMPANIMENT by SENIOR Never

Sometimes

FOURTH ST

Often

100% 80% 60%

FIFTH ST

40%

Pershing Square

20%

WKDY

WKND

SIXTH ST

Ninety-one percent of the weekday

Never

visitors and 88% of the weekend visitors report never visiting Broadway with a person who has a handicap. Fifty percent of the weekday and weekend visitors report visiting with family at least sometimes.

SIXTH ST

ACCOMPANIMENT by HANDICAPABLE PERSON Sometimes

Often

100%

SEVENTH ST

80% 60% 40% 20%

WKDY

EIGHTH ST

NINTH ST

WKND

ACCOMPANIMENT by FAMILY MEMBER Never

Sometimes

Often

100% 80% 60% 40%

OLYMPIC BLVD

ELEVENTH ST

20%

WKDY

62 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

WKND

EASTSIDE SIDEWALK USERSHIP / ACCOMPANIMENT

SPRING ST

BROADWAY

HILL ST

ACCOMPANIMENT by MINOR Never

SECOND ST SECOND ST

Sometimes

Often

100%

ACCOMPANIMENT

80%

People on Broadway’s sidewalks

60%

THIRD ST THIRD ST

40%

were asked questions to help gauge

20%

accessibility to the corridor. Most indicated that when visiting Broadway,

WKDY

WKND

ACCOMPANIMENT by SENIOR

FOURTH ST FOURTH ST

Never

Sometimes

Often

Pershing Square

age). At the same time, a third or more sometimes or often accompanied by a

60%

family member, which suggests that multi-

40%

generational family groups on Broadway

20%

are likely composed of adult persons between 18 and 64 years of age.

WKND

In terms of the presence of mobility-

SIXTH ST SIXTH ST

ACCOMPANIMENT by HANDICAPABLE PERSON Never

EIGHTHEIGHTH ST ST

or a senior (someone over 64 years of

80%

WKDY

SEVENTH ST SEVENTH ST

minor (someone under 18 years of age)

respondents indicated that they are

100%

FIFTH ST FIFTH ST

they would never be accompanied by a

Sometimes

Often

assisted or otherwise handicapable people, about one-third of respondents indicated they are sometimes accompanied by a handicapable person;

100% 80%

one-fifth of interviewees reported that

60%

they are often accompanied by a person

40%

with a handicap. These responses reveal

20%

the corridor’s appeal as a place that

WKDY

WKND

serves people of all ages and abilities.

ACCOMPANIMENT by FAMILY MEMBER

NINTH NINTH ST ST

Never

Sometimes

Often

100% 80% 60%

OLYMPIC BLVD BLVD OLYMPIC

40% 20% 0%

WKDY

WKND

ELEVENTH ST ELEVENTH ST

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 63

PHOTO

ECONOMIC PERFORMANCE

ECONOMIC PERFORMANCE: SALES TAX REVENUES Another important goal of the Broadway

uniform tax rate is set at 1% on the sale of tangible

Streetscape Dress Rehearsal is to support an

personal propoerty or the use/storage of property

improved economic climate within the corridor. For

when sales tax is not applicable. Due to privacy

this project, economic performance is measured

regulations, the Board of Equalization aggregated

using sales tax data reported both before and

the sales tax figures by block face pairs (e.g., the

after project implementation. While sales tax

east side of the combined 200 and 300 blocks of

revenues alone cannot explain the performance

Broadway).

of corridor businesses, they are one of the only standard indicators available.

Reported sales tax receipts over the study period from 2011-2013 increased from $492,730 in 2011 to

To begin, the project team met with the three

$675,500 in 2013.

local business improvement districts (BIDs) to ascertain what indicators were important to them. In addition to overall activity, and a balancing of activity across time of day and day of week, sales tax information was deemed relevant. Importantly, BID directors emphasized that investments already underway are critical to the growth in the area, and that the Broadway Dress Rehearsal impacts would be difficult to isolate. The BIDs helped identify the name and address of street-fronting businesses along Broadway between Second and Eleventh Streets. (See below for the BIDsâ&#x20AC;&#x2122; contact information.) The information was provided to the State of Californiaâ&#x20AC;&#x2122;s Board of Equalization, who gathered data on the dollar amount of local revenue generated by the BradleyBurns Uniform Local Sales and Use Tax for the occupying business at each address for the past three years; the local portion of the statewide

CONTACT INFORMATION:

Jim Schwartzenberger, Business Taxes Specialist I California Board of Equalization, Local Revenue Allocation Unit (916) 324-1218 Jim.Schwartzenberger@boe.ca.gov or jschwart@boe.ca.gov Suzanne Holley, Chief Operating Officer Downtown Center Business Improvement District (213) 416-7538 sholley@downtownla.com Ari Simon, Outreach & Development Associate Historic Downtown Los Angeles Business Improvement District (213) 488-1901 ari@hdlabid.com Joanna Cheatham, Administrative Assistant Los Angeles Fashion District Business Improvement District (213) 488-1153 jcheatham@fashiondistrict.org

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 65

WESTSIDE ECONOMIC PERFORMANCE / TOTAL SALES TAX REVENUE

TOTAL TOTAL 1% LOCAL TAX REVENUE TAX REVENUE 2011-2013BY YEAR SECOND ST SECOND ST

150K

120K

90K

THIRD ST $281,732 60K

60K 30K

THIRD ST

30K

2011

2012

2013

2011

2012

2011 2012 2013

$222,711 $247,560 $364,299

150K

120K

120K 90K

90K

$244,699 60K

60K 30K

30K

2011

2012

2013

FIFTH ST

FIFTH ST Pershing Square

2011

2012

Overall sales tax revenue

150K

in the corridor has been

120K

the west and east side is 2011 negligible. However, the

$270,019

$311,201

to Olympic Boulevard seem

SEVENTH ST $253,391 60K

60K

2011

2012

2013

2011

150K

120K

2012

2013

EIGHTH ST

NINTH ST

90K

to reflect the pattern of

60K

$31,975 60K

local investments; where

30K

new businesses have

SEVENTH ST

30K

$286,242

to Fourth Street and the 2013 stretch from Eighth Street

90K

difference between the 2012 segment from Second

2013 SIXTH ST

SIXTH ST

increasing since 2011. TOTALS BY YEAR The difference between

2013 FOURTH ST

FOURTH ST

TOTALS BY YEAR

SPRING ST

BROADWAY

HILL ST

TOTAL 1% LOCAL TAX REVENUE BY YEAR

2011

2012

2013

2011

recently been opened,

150K

more tax revenue is

120K

120K OLYMPIC BLVD

reported.

90K

150K

2012

2013 OLYMPIC BLVD

60K

$22,773 30K

30K

2011

2012

2013

66 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

ELEVENTH ST 2011

2012

ELEVENTH ST 2013

EASTSIDE ECONOMIC PERFORMANCE / TOTAL SALES TAX REVENUE SPRING ST

BROADWAY

HILL ST

TOTAL 1% LOCAL TAX REVENUE TOTAL TAX 2011-2013 SECOND STYEAR SECOND ST BY

TOTAL 1% LOCAL TAX REVENUE BY YEAR

150K

120K

90K

$202,538

THIRD ST THIRD ST 60K 30K

TOTALS BY YEAR 2011

$222,711

2012

$247,560

2013

$364,299

90K 60K 30K

2011

2012

2013

2011

2012

2013

FOURTH ST FOURTH ST 150K

150K

120K

90K

$265,460

FIFTH ST FIFTH ST 60K

Pershing Square

30K

TOTALS BY YEAR

60K 30K

2011

$270,019

2012

$286,242

2013

$311,201

2011

2012

2013

2011

2012

2013

2011

2012

2013

2011

2012

2013

2011

2012

2013

SIXTH ST SIXTH ST 150K

150K

120K

90K

$210,347

SEVENTH ST SEVENTH ST 60K

30K

90K 60K 30K

2011

2012

2013

EIGHTHEIGHTH ST ST 150K

150K

120K

90K

$185,526

NINTH NINTH ST ST 60K 30K

2011

2012

2013

120K BLVD OLYMPIC BLVD OLYMPIC

150K 120K

90K

60K

$3,591

30K 0

ELEVENTH ST ELEVENTH ST

60K 30K

0 150K

90K

60K 30K 0

2011

2012

2013

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 67

PHOTO

APPENDIX / EXISTING PAVEMENT MARKINGS

The graphics in this Appendix illustrate the existing road configuration at the time of the pre-installation data collection. Pavement markings, as well as bike parking and bench locations are illustrated. They are intended for reference only. A block by block detailed analysis of key activity, safety, and traffic metrics will be conducted in the Post-Installation Evaluation conducted after the Dress Rehearsal has been in place for a year. These graphics, side by side with graphics describing conditions installed by the project, may be helpful in understanding, at a more detailed level, to what extent specific pavement marking and lane utilization changes have resulted in change over time, because of the location of the expanded pedestrian areas. For the Post-Installation Evaluation, block by block comparisons of sidewalk activity and usership, as well as motor vehicle, pedestrian, and bicycle rider activity levels may be appropriate. These graphics will help to put the changes in context with the specific locations of change.

LADOT / People St / Pre-Installation Existing Conditions Report / Broadway Dress Rehearsal / 69

APPENDIX / EXISTING PAVEMENT MARKINGS / SECOND ST - THIRD ST

BIKE PARKING BENCHES

70 / Broadway Dress Rehearsal / Pre-Installation Existing Conditions Report / People St / LADOT

APPENDIX / EXISTING PAVEMENT MARKINGS / THIRD ST - FOURTH ST