ALYSHA EMMA DAVIS
TREND PREDICTION AND PRODUCT DEVELOPMENT
|short| anthropological liberties couture x MUSEUM CULTURE orwellian dystopia ikigia |long|
anthropological RELATING TO THE STUDY OF HUMANKIND
liberties A RIGHT OR PRIVILEGE
There is political unrest. People are becoming more and more frustrated with being devalued and disregarded by their governments. There is a necessity to resist and revolt against the new extreme rightwinged administrations put in place that belittle even the most basic anthropological liberties. There have been multiple protests and marches over the past year in objection to the changes, attitudes and inhumane decisions our world leaders are making. These protests have made way for the people to become more expressive of their distaste in the regime. Focus in particular on the disaffected youth, who are educating themselves on policy, equality, their rights, the right of others, political history and political agenda in order to protest with knowledge and integrity. Fashion is about illusion and escapism sometimes, but it’s also a platform for the possibility to invite change KIM JENKINS [assistant fashion professor at Pratt] Anthropological Liberties questions the role of fashion as a political weapon and tries to define the protestors uniform. Jenkins, K. (2017). From Hoodies To Bras: A History Of Clothes As Political Weapons. Refinery29.uk. Retrieved 12 March 2017, from http://www.refinery29.uk/hoodies-bras-history-fashion-statementpolitics
couture x MUSEUM CULTURE
Fashion is beautiful, it has cultural significance and is a hub of creative experimentation. But is it art? ROBIN GIVHAN
[Washington
Post
Fashion
Critic]
With a yearly major fashion retrospective at the V&A (London), Palais Galleria (Paris) and most famously, the Metropolitan Costume Institute (New York), Fashion as art and its place in a museum or gallery is constantly questioned. Fashion exhibitions undoubtedly draw crowds, people are drawn to the aesthetics of the clothing and to their emotional accessibility. The Savage Beauty exhibition at the V and A [n.d] saw 493,043 guests, and China through the Looking Glass at the met, 815,992 [n.d]. The documentary ‘The First Monday In May’ explores the other museum departments uncomfortable relationship with fashion, but are museums not a home for cultural debate? And can fashion be portrayed as a facilitator for it. Couture x MUSEUM CULTURE explores the relationship between art, history and fashion. Givhan, R. & Givhan, R. (2017). Fashion may be art, but does it belong in a museum?. Washington Post. Retrieved 12 March 2017, from https://www.washingtonpost.com/news/arts-andentertainment/wp/2016/04/26/fashion-may-be-art-but-does-it-belong-in-a-museum/ Met Fifth Avenue, (n.d). 815,992 Visitors to Costume Institute’s China Exhibition Make It Fifth Most Visited Exhibition in Metropolitan Museum’s History | The Metropolitan Museum of Art. Metmuseum.org. Retrieved 12 March 2017, from http://www.metmuseum.org/press/news/2015/china-exhibition-breaksrecords V&A, (n.d). Savage Beauty in Numbers - Victoria and Albert Museum. Vam.ac.uk. Retrieved 12 March 2017, from http://www.vam.ac.uk/content/exhibitions/exhibition-alexander-mcqueen-savage-beauty/videosavage-beauty-in-numbers/
orwellian EVOCATIVE OF THE WRITINGS OF GEORGE ORWELL
dystopia A SOCIETY CHARACTERISED BY HUMAN MISERY AND FEAR
Orwellian Dystopia is a cautionary tale of a future that is rapidly becoming a conceivable reality. Most of us see the term Orwellian as an adjective to describe an idea or societal condition that author George Orwell identified as being destructive to the welfare of a free and open social order. This is specifically explored in his novel, 1984. Orwellian denotes an attitude and a brutal policy of draconian control by propaganda, surveillance, misinformation, denial of truth, and manipulation of the past. Whilst Orwellian may often be used to refer to this kind of totalitarian society, Orwell himself aimed to reference the types of dialectal our governments use to communicate with us. In his essay ‘Politics and the English Language’ (1946) he outlines political language as ‘designed to make lies sound truthful and murder respectable’. Sound familiar?
If this were to continue to develop, if governments continue to ignore and control the people and try to mould them into a specific shape, take away their basic human rights and civil liberties, the fictional dystopian futures communicated in stories such as Jack London’s The Iron Heel, Aldous Huxley’s Brave New World, The Hunger Games, Westworld, Dr Strangelove, The Watchmen, V for Vendetta, The Handmaid’s Tale, Children of Men, Blade Runner, Divergent, Mad Max and of course Orwell’s 1984, are inevitable. One could argue we are already experiencing factors of these works of supposed fiction. Orwell, G. (2017). George Orwell: Politics and the English Language. Orwell.ru. Retrieved 3 February 2017, from http://www.orwell.ru/library/essays/politics/english/e_polit/
ikigai
In 2020 the Olympics in Tokyo (Japan) will draw attention worldwide as each nation cheers on their A R E A S O N F O R B E I N G home team athletes. There will be a major focus on all things Japanese; travel, fashion, food, health, lifestyle etc. will inevitable influence western culture. In Japan there is a term, IKIGAI. There is no English alternative for the world but it roughly translates to a ‘a reason for being’. This is what you live for. It is the passion and the purpose of your life. It is the joy found in living. It is also used to refer to the mental and spiritual circumstances in which individuals feel that their life is valuable. Asking questions of oneself and managing the answers in a way you can assimilate into an intelligible sense of purpose is found through asking four question; What is your passion? What are you good at? What does the world need from you? What can you get paid for? In IKIGAI, everyone has a reason for being but it often requires a deep search of self. people can feel real ikigai only when, on the basis of personal maturity, the satisfaction of various desires, love and happiness, encounters with others, and a sense of the value of life, they proceed toward selfrealization KOBAYASHI TSUKASA Tsukasa, K (2004). "Ikigai — jibun no kanosei, kaikasaseru katei". Nihon Keizai Shinbun. Tokyo.
|short| anthropological liberties
questions the role of fashion as a political weapon and tries to define the protestors uniform hard v. soft
couture x MUSEUM CULTURE explores the relationship between art, history and fashion collaboration between art disciplines x fashion
orwellian dystopia evocative of the writings of george orwell | a society characterised by human misery and fear utilitarian functional x tribal decorative
ikigia search for self actualisation meditation, zen, clean living, Japanese homeopathic remedies, Japanese massage, spa culture, Japanese gardens
|long|
TREND DIRECTION
anthropological liberties
anthropological liberties
questions the role of fashion as a political weapon and tries to define the protestors uniform hard v. soft
EXHIBITION DESIGN
anthropological liberties
CHRISTIAN BOLTANSKI
NEXT STEPS
story board for fashion film fashion film exhibition design incl. sample