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figure/ground similarity proximity closure continuance translation rotation reflection glide/reflection dilation symmetric balance asymmetric balance ambiguous balance neutral balance
figure/ground distinction of an image from its background
similarity similar looking images go together
proximity images close to eachother go together
closure our minds complete an image even if it is not
continuance the image leads the eye to continue beyond
translation distinction of an image from its background
rotation to move an image around an axis or center
reflection an image reflected over a centered axis
glide/reflection to move a reflected image across a plane
dilation to expand an image over and over again
symmetric balance the near exact matching of the left and right side of an image
asymmetric balance non-identical forms placed to balance the left and right side of an image
ambiguous balance unclear relationships of balance on the left and right side of an image
neutral balance random balance on the left and right sides of an image
速 Alyx Jacobs, 2013 completed as a requirement for visual communication course in the graphic design program at the kansas city art institute. michael kidwell, assistant professor.
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