North Brookfield Savings Bank

North Brookfield Savings Bank’s mission was to have a happy workforce. So, to that end the bank created the Recognition Wednesday Campaign, where employees nominate each other for the weekly honor.

It’s about happiness

“Employees are genuinely happy when they nominate others and when they themselves are nominated,” said Andrea Healy, FSVP, chief administrative and HR officer for the bank.

The North Brookfield, Mass., bank with $500 million in assets promotes the recognition campaign internally and on LinkedIn and Facebook.

“We have had other banks and employers comment on how they appreciate how much we recognize our teams,” Healy said. “They often say how refreshing it is to see that we promote them for others to see. This type of kindness has no budget and no cost but the ROI is astounding.”

The bank often sends reminders to staff about nominating others, and the campaign has spilled over into the community. Community members/customers have been nominated for recognition for emulating the bank’s core values.

“We have effectively used a budget of zero to create the best ROI for the bank, a happy employee,” Healy said. “After all, if customers see and feel happy employees, they want to do business with us."

Cornerstone Bank

Cornerstone Bank feels it is its duty to give back to the community. A large part of that giving back is promoting financial literacy through partnerships that educate in easyto-understand ways and provide real-world skills that will last a lifetime.