Stampin Success May-Jun 2013 by Aminam

MAY/JUNE 2013

Dear Friend, The release of a new annual catalog is one of the most exciting times of the year for all of us involved with Stampin’ Up!® We can’t wait to see what’s inside—and then we can’t wait to get our hands on our favorite new products and start creating! As you browse through the new catalog, likely the furthest thing from your mind is how those products came to be. However, many of our home office employees are already involved in the process of developing new products (both stamps and accessories) for our upcoming catalogs. I thought I might share a very simplified “big picture” of that process . . . The new product process includes three main phases: predevelopment, design and development, and production. In predevelopment we do extensive research on trends, fashion, colors, customer needs, industry happenings . . . you name it, we look at it. We evaluate the research we’ve gathered, brainstorm ways we can meet needs and incorporate trends, and plan out product lines.

In design and development we gather inspiration, design products, and work with our vendors to develop high-quality, affordable products. In the production phase we work with our vendors (both domestic and overseas) to produce those products in an efficient, timely manner so that you can love what you do and share what you love! Throughout the process, there are quality assurance checks in place, financial evaluations, and continued assessments to make sure that we’re doing what is best for you. Of course, the process is much more detailed and complex than this; literally hundreds of employees are immersed in the work of coming up with new products! In fact, we’ve kicked around the idea of taking a photo of me in a bathtub of stamps for a long time, and this seemed like a great month to do it because of that. We hope that as you flip through the pages of the new catalog, you’ll get as immersed in the exciting new products as we are!

Shelli’s Message

»See project ideas and read more from Shelli on her blog at soshelli.com.

calendar 2013–2014 annual catalog preorder period (May)

2013–2014 annual catalog sales period (June) 2013 spring catalog sales period (May)

may

Apr 28–May 4 2013 Incentive Trip 10 W ho Is Not Meeting Quarterly Sales

Minimums report now available; begin preparing for June workshops

Mother’s Day offices closed

COVER CREATIONS

ast business day of the month; 2013– L 2014 annual catalog sales period begins; 2013 spring catalog sales period ends

27 Memorial Day (US): Stampin’ Up! 31

june 2 2012–2013 annual catalog sales period ends 10 Who Is Not Meeting Quarterly Sales

Minimums report now available; begin preparing for July workshops

STEP IT UP

CASEING

J uly/August 2013 Stampin’ Success now online

Father’s Day

lovely lanterns

30 Last business day of the Stampin’ Up! year

»make it happen

•G rab a little This and That™ to document your life. Read “The Secret to Scrapbooking Success” on page 12 to learn more about our exciting new scrapbooking products. •F ind people who need a short escape each month and introduce them to Paper Pumpkin. “Making Stamping Dreams Come True” (page 14) will give you more information about our new subscription kits.

WOW

on tap: cool and fresh in colors

TECHNIQUE

make a big impression

FEATURE

making stamping dreams come true

FEATURE

you’re invited

WOW

STAMPS

give it some gingham

crazy for quatrefoil

BUSINESS

MY DIGITAL STUDIO

PRODUCT

dudes build cards

FEATURE

fill your world with color

BUSINESS feed the need

trim like you mean it

MAKING A DIFFERENCE

29 Q&A

TITLE PROMOTIONS

january–february 2013

SCRAPBOOKING the secret to scrapbooking success

Table of Contents

•G ive men a chance to create. Turn to page 18 and read “Dudes Build Cards” to find out what men love about this kit.

DIY

covercreations

Creating with new colors and new products is an adventure for you just as creating those new products is an adventure for us. Try out some of the newbies from the catalog to create your next masterpiece. You’ll find plenty of inspiration throughout this issue of the magazine. Get started. You’ll find supplies for this project in this month’s Online Extras.

»using the magazine

This magazine is a tool for you, with stamping ideas and business ideas in every issue. You’ll always find: • Stamping ideas for personal creativity and for events • Sales training • Ideas on how to share the demonstrator opportunity • Training on our products • Seasonal project ideas published early to help you prepare for your seasonal events • And much more

Make the most of this beautiful publication!

»icon guide DEMO IT!

Projects marked with this logo are excellent choices for event demonstrations. Cards can be completed in 5–8 minutes, scrapbook pages in under 15 minutes.

MAKE & TAKE Projects marked with this logo are excellent choices for event Make & Takes.

SPANISH Articles marked with this logo in the table of contents are available in Spanish on the Spanish demonstrator website under Publicaciones>Stampin’ Success>2013>Mayo.

ONLINE EXTRAS You’ll find all of our Online Extras on the demonstrator website under Publications>

Cover Creations

Stampin’ Success>2013>May.

step it up

SIMPLE CHANGES. ANY PROJECT. ANY STAMPER.

So Fun, So Easy

Take a basic design, make a few changes, and presto—you’ve just stepped up your project!

It’s as easy as 1, 2, 3: 1. Choose a paper pattern with extra contrast.

2. Dress things up with your ribbon choice.

3. Add an extra sentiment to your tag with an additional stamp.

Background Story A background can make a huge difference on any project. Look at our two boxes. The original box is quiet. It’s calm and ready to be handed over to its recipient. But

stamp the box and it’s ready for a party. It’s excited and wants to be noticed! The same goes for the two patterns of Designer Series Paper wrapped around the boxes. While they come from the same sheet of paper, they show off two different looks.

In the Middle The additional sentiment on the tag and the Champagne Glimmer Paper both add a little bit of extra color and texture to the gift. “Spoil yourself today” gives the birthday girl or boy the opportunity to get excited about their gift before it’s opened. And you can never go wrong with a sparkly scalloped border!

Tie Things Up And of course your choice of ribbon makes a difference to the overall look of your gift. Taffeta is an everyday common ribbon. It’s casual and comfortable. But if you really want to make your someone feel special, dress up her gift with Organza Ribbon. It’s beautiful and smooth; perfect for our second box. Both of these gift boxes are cute and perfect for birthdays. Show them to your customers and demonstrate what you can do with just a few extra products!

happy birthday box Bring on the Cake Stamp Set; Bermuda Bay and Whisper White Card Stock; Polka Dot Parade Designer Series Paper; Kraft Gift Boxes; Bermuda Bay Classic Stampin’ Pad®; Whisper White 3/8" Taffeta Ribbon; Linen Thread; hole punch

happy birthday box (step it up) Bring on the Cake Stamp Set; Bermuda Bay and Whisper White Card Stock; Champagne Glimmer Paper; Polka Dot Parade Designer Series Paper; Kraft Gift Boxes; Bermuda Bay and Pumpkin Pie Classic Stampin’ Pads; Whisper White Craft Stampin’ Pad; Whisper White 5/8" Organza Ribbon; Linen Thread; Dotted Scallop Ribbon Punch; hole punch

Use a stamp to decorate directly on your box. The numbers image from the Bring on the Cake Stamp Set (item 121899 or item 121958 ) is perfect for birthday wrapping.

increase your workshop total by $14.75 us/$17.50 can.

Step It Up

»Selling just five packages of Kraft Gift Boxes will

CASEing

CASE (kās) v. Copy And Share Everything In the world of papercrafting, there is no shame in copying; in fact, we encourage it! CASEing is an easy way to come up with a project quickly, and there’s more than one way to CASE. You can copy a project exactly, or you can switch out some of the elements to adapt it for different needs. The best things in life ought to be repeated; so it is with your favorite stamps and accessories. Help your customers find their personal faves by sharing projects that introduce them to a variety of accessories, tools, and techniques. To get started with this sample, pick a two- or three-color combo, a greeting, a punch, and ribbon. All that’s left to do is assemble.

The Inspiration Think of this template as homage to Andy Warhol: highlight the simplest design and, as often as possible, replicate it in different colors. The simplicity is its appeal, which makes it the perfect intro to Stampin’ Up! for new customers. Customers will stamp, punch, and play with ribbon and jewels. Show them how they can use this template

to make more than 30 cards for less than $60. Say, “Just think—one Saturday afternoon of card making can produce a nice cache of Thank You and Birthday cards.”

The Rendition The greetings would be nearly impossible to stamp were it not for the magical Stamp-ama-jig. Use the Stamp-a-ma-jig to perfectly position images every time (see p. 71 in the 2013–2014 annual catalog for a quick tutorial). Glue Dots® (a little-recognized but invaluable sidekick) make quick work of adhering the punched-out images. Our artist bent the wings a bit to give lovely dimension, making the butterflies float on the card. Add a little flash with ribbon and presto, a beautiful replica that you can pass off as your own.

»You’ll find the Congratulations card on page 142 of the 2012–2013 annual catalog. congratulations card (6" x 3-1/2")

Sassy Salutations Stamp Set; Baja Breeze, Basic Gray, and Whisper White Cardstock; Baja Breeze and Basic Gray Classic Stampin’ Pads; Basic Gray 1/4" Stitched Grosgrain Ribbon; Rhinestone Basic Jewels; Itty Bitty Shapes Punch Pack; Stamp-a-ma-jig®; hole punch

»Suggest other ways to use the

template. Say, “You can personalize the Congratulations card with your graduate’s school colors. Or if you need a card for a wedding, use softer colors like Very Vanilla and Soft Suede and use Pearl Basic Jewels instead of a rhinestone.” thanks so much card (5" x 3-1/2")

CASEing

Oh Hello Stamp Set; Coastal Cabana and Whisper White Cardstock; Bermuda Bay and Coastal Cabana Classic Stampin’ Pads; Whisper White 1/4" Stitched Grosgrain Ribbon; Rhinestone Basic Jewels; Bitty Butterfly Punch; Stamp-a-ma-jig

do it

yourself

lovely lanterns HAVING A PATIO PARTY? LIGHT IT UP WITH EASY-TO-CREATE CUSTOM LANTERNS! Our artist quickly and easily created customized lighting for her next gettogether with just some Designer Series Paper, Sticky Strip, and paper cups!

You can do it too; here’s how: 1 . Cut open a paper cup to use it as a stencil. Trace it onto your Designer Series Paper.

2 . After ensuring the paper fits around the cup, add Sticky Strip and adhere the paper to the cup.

3 . Make a small ‘x’ in the bottom of the cup using a craft knife. Insert the light through the ‘x.’

Three steps. That’s it! Customize your lanterns for every possibility: want to decorate your daughter’s room? Use one of our flowery Designer Series Papers. Throwing a Christmas soiree? Use a holiday-themed Designer Series Paper. For an even more eclectic lantern experience, mix and match patterns and colors. Not your style? Choose a single color or pattern to create a more uniform look. It’s up to you! The best part is that you can easily create lanterns with our beautiful paper for any occasion, any theme—no need to visit seven different party stores to find the perfect match!

tip:

Paper cups are the best choice for this project as they are more flexible than plastic and more durable than Styrofoam.

Quatrefancy Specialty Designer Series

paper cup lanterns Quatrefancy Specialty Designer Series Paper; lights; paper cups

Paper • 2013–2014 annual catalog • item 130141 • $12.95 us/$15.95 can

DIY

on tap: cool and fresh in colors Welcome to your party this month!

In this article you’ll find one project to demonstrate, one to share as a Make & Take, and one to give as a hostess gift. Feel free to change things up, but you’ll find everything you need for your next round of parties on these two pages.

»Scoop up loads of In Color products for FREE.

Hold your own party and earn them as a hostess!

Fresh, new In Colors® are like a sunny day. One look and you’re ready for an adventure—or a thrilling expedition to the stamping room to try out the latest In Color papers, inks, and embellishments! Coastal Cabana? We’re there . . . wearing our favorite floral shirt and a sassy hat. Crisp Cantaloupe, Baked Brown Sugar, Strawberry Slush, or Pistachio Pudding? One of each, please!

thanks a bunch bag (4" x 1-1/2" x 3-3/4"; hostess gift) Creative Elements, Friendship Preserves, and Hearts a Flutter Stamp Sets; Baked Brown Sugar, Pistachio Pudding, and Whisper White Cardstock; Champagne Glimmer Paper; Pistachio Pudding and Strawberry Slush Classic Stampin’ Pads; Pistachio Pudding 3/8" Ruffled Stretch Trim; Whisper White Baker’s Twine; Scallop Edge Punch; 1/16" Circle Punch; Big Shot™; Window Frames Collection Framelits™ Dies; Simply Scored®; white tissue paper

»These soft and scrumptious ice-cream

colored shades are perfect for spring and summer cards and scrapbook pages!

love you card (4-1/4" x 5-1/2") Seasonal Sayings Stamp Set; Coastal Cabana, Strawberry Slush, and Whisper White Cardstock; Champagne Glimmer Paper; Tea Lace Paper Doilies; Coastal Cabana, Crisp Cantaloupe, and Strawberry Slush Classic Stampin’ Pads; Coastal Cabana 3/8" Ruffled Stretch Trim; Whisper White Baker’s Twine; Vintage Faceted Designer Buttons; Owl Punch; Big Shot; Perfect Polka Dots Textured Impressions™ Embossing Folder

spoil yourself card (3-1/4" x 6-1/4")

There’s no time like the present for an In Color unveiling workshop. Send out formal invitations, roll out the red (or Strawberry Slush!) carpet, and serve pretty hors d’oeuvres. At the party, tell your guests all about Stampin’ Up!’s exclusive color families, then introduce our five, delectable new In Colors. Unveil them one by one. Why not play a little game—In Color bingo, or guess-the-new-InColor-name? Closest guess wins a sample made with that fabulous new In Color! Be sure to take a moment to upsell our incredible Big Shot and Textured Impressions Embossing Folders while you demonstrate the “In Color-ful” Love You card. What to do for Make & Takes? We’ve got you covered with our Spoil Yourself card. Invite your guests to “bring a little color” into their lives by holding their own In Color Stampin’ Up! party. And be sure to thank your hostess with a little In Color swag. (Check out our dainty and delightful Thanks a Bunch gift bag for ideas!)

Wow

A Fitting Occasion, Bring on the Cake, and Mixed Bunch Stamp Sets; Coastal Cabana, Crisp Cantaloupe, Summer Starfruit, and Whisper White Cardstock; Bermuda Bay and Coastal Cabana Classic Stampin’ Pads; Calypso Coral Baker’s Twine; In Color Boutique Details; Stampin’ Dimensionals®; Blossom, 1" Circle, and 1-1/4" Scallop Circle Punches

Keeping our palette on-trend is important to “colorholics” like us— so each year we roll out five new In Colors with a lifespan of two years. That means you always have ten In Colors to enjoy! Though In Colors don’t always coordinate with each other, some of them do: and you’ll find plenty of colors from the four core collections that mix and match perfectly with them.

you need to create the Spoil Yourself »cardEverything with a party of eight people (including the hostess) is shown on this page.

STEP 1. Fold the Coastal Cabana Cardstock

Coastal Cabana Classic Stampin’ Pad (item 131175)

1-1/4" Scallop Circle Punch (item 127811)

in half to create a 3-1/4" x 6-1/4" card.

STEP 2. Wrap the Calypso Coral Baker’s Twine

around the Whisper White Cardstock three times, then tie a bow in front. Adhere the Whisper White Cardstock to the card.

Bring on the Cake Stamp Set (item 121899

item 121958 )

STEP 3. Stamp the flower image two times in

Coastal Cabana ink on Whisper White Cardstock. Punch out the flower images using the Blossom Punch. Distress the flowers using a Bone Folder. Set aside.

Blossom Punch (item 125603)

STEP 4. Cut two banner shapes from Crisp

1" Circle Punch (item 119868)

Cantaloupe Cardstock and adhere them to the back of one of the stamped flowers. Layer the second flower image on top of the first. Adhere the flower to the card.

STEP 5. Punch one scallop circle from the

Summer Starfruit Cardstock using the 1-1/4" Scallop Circle Punch. Adhere the Summer Starfruit scallop circle to the center of the flower. Stamp the “It’s your birthday” sentiment in Bermuda Bay ink on Whisper White Cardstock. Punch out the image using the 1" Circle Punch. Adhere the stamped circle to the flower center.

Mixed Bunch Stamp Set (item 125535 item 125537 )

STEP 6. Adhere the In Color Boutique Details piece to the flower center.

STEP 7. Stamp the “Spoil yourself today”

sentiment in Bermuda Bay ink on Whisper White Cardstock. Cut it into a banner shape and adhere it to the card using Stampin’ Dimensionals.

A Fitting Occasion Stamp Set (item 127047 item 127049 )

8 pieces of 2" x 2" Summer Starfruit Cardstock (item 126839) 8 pieces of 2" x 3" Crisp Cantaloupe Cardstock (item 131298) 16 pieces of 3" x 6" Whisper White Cardstock (item 100730) 8 pieces of 6-1/2" x 6-1/4" Coastal Cabana Cardstock (item 131297) Bermuda Bay Classic Stampin’ Pad (item 131171)

In Color Boutique Details (item 130938) Stampin’ Dimensionals (item 104430)

8 pieces of 40" Calypso Coral Baker’s Twine (item 125573)

Wow

You’ll find instructions for all three projects in this month’s Online Extras.

make a big impression with new simply pressed clay Picture it. You’re creating the perfect project—you’re even amazing yourself with how well it’s coming together. Then you think, “This project needs one final touch.” And you go to get a button or other embellishment. Oh no! You don’t have the color you need. Never fear! Our new White Simply Pressed™ Clay allows you to create embellishments in various sizes and colors so you’ll always have just what you need for that perfect project. Our Buttons & Blossoms Simply Pressed Clay Molds give you six embellishments to choose from—three buttons and three flowers. And with Stampin’ Ink® refills, you can dye the clay to be whatever shade you choose. Phew! That was close.

make & take tip:

Guests at your party will love creating with clay. To use Simply Pressed Clay as part of a Make & Take, let your guests create the project without adding the embellishments. Then let them create the embellishments and take them home to dry before adhering them to the project. You could send guests home with a few Glue Dots or a bit of Sticky Strip to adhere the embellishments to their project later. It will be helpful to have more than one set of Simply Pressed Molds for the Make & Take so guests don’t have to wait as long.

As you demonstrate Simply Pressed Clay, tell your customers that embellishments made from clay can be imperfect—it’s part of the charm of handcrafted projects.

STEP 1. Add a small amount of

Stampin’ Ink refill to a piece of clay.

» For the Winner card, our artist rolled out the clay and

stamped the “1” image directly onto the wet clay, giving the image texture. Then she let the clay dry before cutting it to the size and shape she wanted. You can also roll out clay and let it dry before stamping on it. winner card (4" x 4") Blue Ribbon Stamp Set; Coastal Cabana and Whisper White Cardstock; Gingham Garden Designer Series Paper; Bermuda Bay, Coastal Cabana, Daffodil Delight, and Strawberry Slush Classic Stampin’ Pads; Dazzling Details; White Simply Pressed Clay; Stampin’ Dimensionals; 1-3/8" Circle Punch; Big Shot; Finishing Touches Edgelits™ Dies

STEP 2. Knead the clay to

Technique

incorporate the ink. Add more ink as needed to achieve the desired shade. (We suggest wearing gloves.)

We’ve included full instructions for the Winner card and the Friend card in this month’s Online Extras.

friend card (3-1/2" x 5") World Treasures Stamp Set; Coastal Cabana and Whisper White Cardstock; Gingham Garden Designer Series Paper; Coastal Cabana Classic Stampin’ Pad; Brights Stampin’ Write Markers; Coastal Cabana, Old Olive, and Strawberry Slush Classic Stampin’ Ink Refills; Calypso Coral Baker’s Twine; Vintage Faceted Designer Buttons; White Simply Pressed Clay; Buttons & Blossoms Simply Pressed Clay Molds; Stampin’ Dimensionals; Paper-Piercing Tool; Big Shot; Chalk Talk Framelits Dies

STEP 3. Press the clay into the Simply Pressed mold.

tip:

You may need to allow the clay to set in the mold for a while, particularly with the button mold, so the embellishment doesn’t lose its shape as you take it out of the mold. To speed up the process, place the mold in the freezer for a few minutes before removing the clay.

celebrate gift box Fabulous Phrases Stamp Set; Very Vanilla Cardstock; Gingham Garden Designer Series Paper; Natural Composition Specialty Designer Series Paper; Bermuda Bay Classic Stampin’ Pad; Coastal Cabana and Daffodil Delight Classic Stampin’ Ink Refills; Old Olive 1/8" Taffeta Ribbon; Very Vintage Designer Buttons; White Simply Pressed Clay; Buttons & Blossoms Simply Pressed Clay Molds; Stampin’ Dimensionals; 2-1/2" Circle Punch; Big Shot; Delicate Doilies Sizzlits L Die

STEP 4. Remove the clay from the mold, trim around

the edge, and allow the embellishment to dry completely. Set the embellishment aside to dry for 24–48 hours before adhering it to a project. The more ink you add to the clay, the longer it will take to dry.

Technique

tip:

the secret to scrapbooking success When it comes to why people don’t scrapbook, you’ve probably heard it all. “I’m too busy.” “It’s too complicated.” “It takes too long.” Our catalog introduces a product line that overcomes all of these objections. Share it with your customers to help them discover the secret to scrapbooking success. What’s the secret? A little This and That. What is it?

This new product line coordinates with the Epic Day suite. Here’s what it includes: •A sturdy journal featuring 30 pages of Designer Series Paper, front and back chipboard covers with debossed and foiled detailing, and a continuousspiral binding •F our sheets (100 stickers total) of coordinating Designer Stickers •T hree rolls of washi tape, each with five yards—so it will go a long way •T welve sheets (two each of six doublesided designs) of additional Designer Series Paper

Scrapbooking Made Simple Each This and That collection includes a variety of embellishments—journaling spots, tags, and stickers—that are designed to coordinate. When it’s time to scrapbook, you can simply adhere your photos, write the journaling, and add a few embellishments. The result is a beautifully coordinated scrapbook. Nothing complicated about that.

» Use the front and back pockets to

store photos and embellishments while you work on the album.

You Can Take It with You The This and That line is portable, so it’s easy to take with you. The journal dimensions are 6-3/8" x 8-1/16", the perfect size for a purse or bag. Customers can take the book, photos, and adhesive with them when they run errands. Then a wait in that doctor’s office becomes prime scrapbooking time. Remember, you don’t have to create a book all at once. This is a project you can complete a page at a time. It’s perfect for journaling and documenting life on the go. Make sure your customers know about the coolest thing to hit scrapbooking. This and That will transform their scrapbooks and make them easier than ever!

» Show your customers how they can

make designing easy with many of our products, such as ink, markers, and more.

Scrapbooking

Epic Day This and That Journal • item 131268 • $10.95 us/$13.95 can

» Use This and That in a class. Customers will love trying it at a scrapbook night or motherdaughter event.

journal Remember This and That Rotary Stamp; Epic Day This and That Designer Series Paper; Epic Day This and That Journal; Basic Gray Classic Stampin’ Pad; Neutrals Stampin’ Write® Markers; Whisper White Baker’s Twine; Rhinestone Basic Jewels; Vintage Faceted Designer Buttons; Hung Up Cute Clips; Epic Day This & That Designer Stickers; Epic Day This & That Designer Washi Tape; Stampin’ Dimensionals; Bitty Butterfly and Elegant Butterfly Punches

Scrapbooking

making stamping dreams come true You love to craft, but it can be quite a process . . . choose a project, decide what supplies you need, gather everything together, then finally find the time to sit down and create. Whew—it can be a lot of work! Not anymore!

Feature

Stampin’ Up!’s new membership program, Paper Pumpkin, makes crafting as easy as opening your mail—literally! When you sign up for Paper Pumpkin, the package arrives in your mail every month, and you’ll be magically transported to a world of creativity! Inside the fun packaging, you’ll discover

everything you need (stamps, ink, paper, and accessories) except adhesives to create a fun, exclusive crafting project, everything from cards and journals to home décor and more! Each Paper Pumpkin project is designed to take approximately 30 minutes to create, and we’ve even measured and cut it out for you! If you think this sounds great, just imagine how your customers will feel! Then think beyond that (this is where it gets really exciting) to a whole new world of creative people, people who haven’t heard of Stampin’ Up!

or haven’t wanted to find out more because it simply felt overwhelming. Paper Pumpkin makes creating—and Stampin’ Up!—irresistibly easy!

Make the most of Paper Pumpkin by learning all about the monthly program on the demonstrator website (under Products).

And that’s really what Paper Pumpkin is all about—making your dreams of sharing Stampin’

Then set the magic in motion: Schedule Paper Pumpkin events so your customers can create their projects together,

Up! with others come true! With new customers come consistent sales (every month when Paper Pumpkin ships, you’ll receive the income), less stress (sign up three Paper Pumpkin members and you’re halfway to your quarterly minimum), and more fun than ever!

sell Paper Pumpkin at vendor fairs and exhibits (it’s one of the few products you can cash and carry), and talk Paper Pumpkin up at all your Stampin’ Up! events so everyone can look forward to getting their Paper Pumpkin package in the mail!

Facts at a Glance: •E ach month Paper Pumpkin members receive a surprise kit in the mail; inside is everything needed (stamps, ink, paper, and accessories) to create a great project. •T he stamps and accessories in the kit are often exclusive, which means that the only way to enjoy these great products is to be part of the Paper Pumpkin magic! • Paper Pumpkin packages ship on or around the 15th of each month. •T he first Paper Pumpkin package (our Welcome Kit) will include a free gift

(a clear, acrylic block) that fits all the stamps included in future Paper Pumpkin packages. •P aper Pumpkin memberships are only $19.95 us/$24.95 can a month (including shipping), and you’ll receive commission on $14.95 us/$18.95 can . • Sign up at www.mypaperpumpkin.com. •P aper Pumpkin members can skip a month or cancel at any time. •N ot sure? Order our Try It Paper Pumpkin Kit at our online store (www. stampinup.com) to see what Paper Pumpkin is all about.

Feature

Paper Pumpkin Welcome Kit $19.95 us/$24.95 can including shipping.

give it some gingham Welcome to your party this month! In this article you’ll find one project to demonstrate, one to share as a Make & Take, and one to give as a hostess gift. Feel free to change things up, but you’ll find everything you need for your next round of parties on these two pages.

»Need an easy way to dress up our Kraft Gift Boxes? Stampin’ Around Wheels— plus a few bows—are all the decoration you need.

When you want to add some glorious texture to your projects, there’s a simple solution: give it some gingham! Gingham patterns have been around for a long time, but our Gingham Garden Suite takes this traditional pattern and gives it a contemporary spin. Now you can share it with customers and help them see just a few of the many possibilities they’ll find with this fun pattern.

Mix & Match

Terrific Tape

If your customers have got the gingham groove, refer them to our Gingham Garden Suite of products. Like all of our suites, this one includes a variety of coordinating items that you can mix and match to make beautiful projects. As you demonstrate,

Our Gee, Thanks card features one of our fabulous new products— washi tape. Here’s the scoop on washi: it’s a masking tape made with paper, and it’s perfect for your customers’ crafting needs. They can use it as adhesive or any time they need a fun decorative

say, “Not only do these products coordinate, but they are super versatile, too. Creating is so easy and fun because all the work has been done for you, so everything matches perfectly!”

element. One cool thing about washi tape is that you can lift it up and reposition it, so it’s perfect for projects where you want to experiment with placement.

oh, hello card (5-1/2" x 4-1/4") Oh, Hello Stamp Set; Gingham Stampin’ Around® Wheel; Brushed Gold and Whisper White Cardstock; Gingham Garden Designer Series Paper; Tea Lace Paper Doilies; Daffodil Delight Classic Stampin’ Pad; VersaMark® Pad; Melon Mambo Classic Stampin’ Ink Refill; Gold Stampin’ Emboss® Powder; Whisper White Baker’s Twine; Vintage Faceted Designer Buttons; Gingham Garden Designer Washi Tape

make a wish box (hostess gift) Sweet Essentials Stamp Set; Gingham Stampin’ Around Wheel; Gingham Garden Designer Series Paper; Creped Filter Paper; Kraft Gift Boxes; Daffodil Delight and Melon Mambo Classic Stampin’ Pads; Whisper White Craft Stampin’ Pad; Linen Thread; Vintage Faceted Designer Buttons; Gingham Garden Designer Washi Tape; 1/16" Circle Punch

gee, thanks card (4-1/4" x 5-1/2")

Wow

Really Good Greetings Stamp Set; Brushed Gold and Whisper White Cardstock; Gingham Garden Designer Series Paper; Soft Suede Classic Stampin’ Pad; Gingham Garden Designer Washi Tape; 3/16" Corner Punch

Everything you need in order to »create the Gee, Thanks card with a

party of eight people (including the hostess) is shown on this page.

STEP 1. Fold the Brushed Gold

Gingham Garden Designer Washi Tape (item 129314)

Cardstock in half to create the card.

STEP 2. Cut a 3-1/8" x 7-7/8" piece

of Whisper White Cardstock. Cut a piece of 2-7/8" x 2-7/8" Gingham Garden Designer Series Paper. Round the corners of the Designer Series Paper using the 3/16" Corner Punch and adhere it to the Whisper White rectangle.

STEP 3. Stamp “Gee, thanks” in Soft Suede ink on the bottom right of the Whisper White rectangle.

3/16" Corner Punch (item 119871)

Really Good Greetings Stamp Set (item 130330 or item 130333 )

STEP 4. Tear off two pieces of

Gingham Garden Designer Washi Tape and use them to adhere the Whisper White rectangle to the card.

STEP 5. Cut a small piece of

Gingham Garden Designer Series Paper into a banner shape and adhere it to the left of the greeting on the Whisper White rectangle.

8 pieces of 3-1/8" x 7-7/8" Whisper White Cardstock (item 100730)

8 pieces of 1-1/4" x 3/8" and 8 pieces of 2-7/8" x 2-7/8" Gingham Garden Designer Series Paper (item 129310)

8 pieces of 8-1/2" x 5-1/2" Brushed Gold Cardstock (item 102935) Soft Suede Classic Stampin’ Pad (item 126978)

Wow

You’ll find instructions for all three projects in this month’s Online Extras.

DUDE, YOU'RE WELCOME!

ORDER YOURS TODAY

item 132807 | $24.95 us/$30.95 can

GUYS DON'T ALWAYS have the easiest time expressing themselves, but with the Dude, You're Welcome! kit, that’s now much, much easier.

girlfriend, coworker, friend . . . whoever. Easy to understand, simple to use, not too “pretty,” but she’s going to love it!

This kit gives a guy the tools he needs to build something that is meaningful for his wife, mother, daughter, sister,

It’s designed for men by men. It’s foolproof and easy—there’s no way to mess up the cards.

Basically, the kit includes everything a dude needs to create the perfect manly card that any woman would adore, all packaged in an appropriately masculine box.

dudeS build cards We gave a few guys the Dude, You’re Welcome! kit and asked them to create a card. Here’s what they had to say about it:

Business

simple and “I could see it would be by making quick to show that I care ciates little this card. My wife appre . When things like a card from me ed, gave she received it, she laugh n’t talk ca me a kiss, and . . . well I about the rest.” –Dan

d welcome “I wanted to give my wife a goo she knew home from her weekend trip—so k. She smiled how glad I was to have her bac to leave her nice and gave me a big hug. I like on sticky notes. notes, but they are usually just was just as This one looked a lot better and easy to do.” –Jamaika

“Here’s the story . . . my wife and I had dinner plans. Then a friend called with extra tickets for the big game that same night. She’s a sweetheart and told me to go to the game. I felt bad for not following through with our plans. The kit made it easy to come up with something creative to make it up to her. She loved it!” –Kevin

Post your Dude cards with this hashtag.

#dudeyourewelcome

“Even if you don’t know what you did wrong, this will fix it!”

“My daughter is 12 and 100% girl. I'm 200% man. Ne edless to say, One Direction an d Justin Bieber ar e not on my radar. Relating to her ca n be diffi cult. M ak ing th e ca rd mad e me feel good. I'v e stumbled upon a good way to sa y things that are sometimes hard for me to expres s. Happy girl, happ y dad.” –Jason

Here's what's in the kit:

–Brian

• 1 humorous instruction booklet— in the voice of a guy • 1 cool Official Man Card sticker

Share the kit with the men in your life, or give it as a gift. Let them know how easy it will be for them to score points. Come on—they can still be manly with a stamp in their hands.

•4 double-mounted stamps with wood blocks • 1 Basic Gray Classic Stampin’ Pad • 1 2 postcard-style patterned note cards and 12 envelopes

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SCORE POINTS!

fill your world with color WELCOME THE NEW STAMPIN’ UP! COLORS TO YOUR STAMPING ROOM Since the last color renovation three years ago we have been watching our colors closely and continually researching, surveying, and monitoring. We decided now was the time for a small color refresh just as we promised we would do every three to five years to keep our colors fresh and on trend. As you’ll see, we bid farewell to 10 of our colors so we had room to welcome back nine of your old In Color favorites. But this time

we’ve also added a new color to the mix. As you can see, not only have we brought back a few of your old favorites, but we have also rearranged the collections a little bit (also to keep them on trend). Share the following descriptions with your customers to get them excited to play with the new colors. There are so many opportunities to use them. Share your own ideas as well!

Let’s take a look at what the color collections look like now.

BRIGHTS

SUBTLES

Bermuda Bay

Blushing Bride

Daffodil Delight

Calypso Coral

Melon Mambo

Marina Mist

Old Olive

Pear Pizzazz

Pacific Point

Pink Pirouette

Pumpkin Pie

Pool Party

Real Red

So Saffron

Rich Razzleberry

Soft Sky

Tangerine Tango

Wild Wasabi

Tempting Turquoise

Wisteria Wonder

REGALS

NEUTRALS

Always Artichoke

Basic Black

Cajun Craze

Basic Gray

Cherry Cobbler

Chocolate Chip

Crushed Curry

Crumb Cake

Elegant Eggplant

Early Espresso

Garden Green

Sahara Sand

Island Indigo

Smoky Slate

Night of Navy

Soft Suede

Perfect Plum

Very Vanilla

Rose Red

Whisper White

Pear Pizzazz This pear will add all the pizzazz you are looking for and it “pears” so well with many colors.

Bermuda Bay Cool and smooth, this color will make you feel like you’re on vacation. It makes a great background as you can see on the Celebrate card.

celebrate card (4-1/4" x 5-1/2") Embellished Events Stamp Set; Bermuda Bay, Daffodil Delight, Tangerine Tango, and Whisper White Cardstock; Brights Stampin’ Write Markers; Whisper White Baker’s Twine; Stampin’ Dimensionals; Jewelry Tag and 1/16" Circle Punches; Big Shot; Stripes Textured Impressions Embossing Folder

»Products in retiring colors will only be

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available while supplies last.

Get the new colors with these kits.

Pool Party

Stampin’ Write Marker New Color Kit •

Try this shade with baby boy layouts, spring creations, or any time you want to add a delicate splash of color.

item 130034

Retiring Colors: Baja Breeze, Bashful Blue, Bravo Burgundy, Certainly Celery, More Mustard, Not Quite Navy, Pretty in Pink, Regal Rose, Riding Hood Red, and River Rock

Soft Sky As light as a spring morning sky, this blue is one of our softest colors.

Calypso Coral Tropical scenes come to mind when playing with Calypso Coral. Don’t get too lost in the bright color.

Blushing Bride Subtle and beautiful, this pink adds a gentle tone to any girly project.

Wisteria Wonder Light as a flower yet bold enough to make an impact, Wisteria Wonder will add wondrous luster to your projects all year long.

love you butterfly card (5-1/2" x 3") Itty Bitty Banners and Papillon Potpourri Stamp Sets; Blushing Bride, Calypso Coral, Pear Pizzazz, Pool Party, Soft Sky, Whisper White, and Wisteria Wonder Cardstock; Blushing Bride, Calypso Coral, Pear Pizzazz, Pool Party, Soft Sky, and Wisteria Wonder Classic Stampin Pads; Subtles Stampin’ Write Markers; Rhinestone Basic Jewels; Bitty Butterfly and Elegant Butterfly Punches; Simply Scored; Big Shot; Bitty Banners Framelits Dies

thanks a million notecard gift Word Play Stamp Set; Woodgrain Background Stamp; Basic Black, Basic Gray, Smoky Slate, and Whisper White Cardstock; Whisper White Medium Envelopes; Basic Black, Basic Gray, and Smoky Slate Classic Stampin’ Pads; Whisper White Baker’s Twine; Hung Up Cute Clips; Rhinestone Basic Jewels; Small Heart and Full Heart Punches; box; sewing machine and thread

make a wish gift box Lacy & Lovely and Make a Wish Stamp Sets; Crushed Curry and Whisper White Card Stock; Kraft Gift Boxes; Window Sheets; Crushed Curry Classic Stampin’ Pad; White StazOn® Pad; Island Indigo Baker’s Twine; Silver Mini Brads; Vintage Faceted Designer Buttons; Paper-Piercing Tool; Boho Blossoms and 1-1/4" Scallop Circle Punches; Big Shot; Window Frames Collections Framelits Dies

Smoky Slate The color of gray you have been missing is here. Use this shade to fill in the spectrum between Whisper White and Basic Gray.

Crushed Curry This rich yellow, full of spice and adventure is the perfect accent for almost any project.

Island Indigo brings to mind the deep, rich blues of the ocean in all its tropical effervescence.

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Island Indigo

feed the need

NEW STAMPS, ADORABLE ACCESSORIES, AND GREAT PROJECTS TO SATISFY EVERY CREATIVE NEED Can you feel the pre-catalog buzz? We sure can! This year’s catalog builds on everything you loved about the previous catalog and adds some exciting new additions. Enough with the preamble, let’s see what’s in the catalog!

Crazy about Color

es w p.1 ith 6 4) .

Our new In Colors are inspiring, and we’ve refreshed our color collections too! We’ve introduced some brand new colors and reintroduced some old favorites (see “Fill Your World with Color” on page 20 to learn more about our color refresh).

l rc Ad d i n k c i b e u a a Sponge D

Introducing the Newbies The new catalog always features new stamps sets, and this year they’ll be competing with new accessories on everyone’s musthave list. • Stampin’ Trimmer (p. 176): This core tool now has a few buddies to create fun borders. Bye, bye boring borders! •K its: Discover kits for gifts, scrapbook layouts, and journaling that are appealing to any customer, old or new.

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The new catalog still features stamping tutorials so you and your customers can learn and try new techniques. The photos are clearer and the instructions a bit easier, making the tutorials (and the catalog) even more inviting.

•S torage cases (p. 197): We’ve redesigned the wood stamp cases to be uniform so they can be stored on the shelf next to your clear stamps with the images and stamp name on the spine! Empty cases are available for sale in the catalog so you can transfer all of your wood-mount sets to the new storage cases—and even use them to store accessories.

You loved the bright colors throughout the layout of last year’s catalog. We’ve managed to oneup ourselves by making the color swatches bigger and listing the color used. Now you and your customers have quick access to tons of great color combos without all the guesswork.

Get it out there! The annual catalog is your storefront. It helps you draw new people in and sell products. Start promoting the new catalog now on your blog, Facebook page, through e-mail, or with a new catalog party or open house. Promote your event by

saying, “I am so excited for the new catalog, I’m throwing it its own welcome party! Join me and see what all the hype is about!” Remember, excitement is contagious. Tell everyone what you love about the catalog and see them fall in love with it, too!

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Voilà!

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r ou ith at w M mp rce ure. s Sta Pie 3. pin’ pres m ven a t e S or f 9) . 17

you’re invited

OUR 25TH ANNIVERSARY BASH—CONVENTION 2013 We’ve been celebrating Stampin’ Up!’s 25th anniversary all year, but what better time to celebrate than when so many demonstrators gather together for one exciting event? That’s right—let’s talk Convention 2013! When you come to convention, you’ll find a lot of the features you’ve come to know and love: classes, stamping presentations, display boards, swapping, recognition, awards, Make & Takes, and more. But it wouldn’t be an anniversary celebration if we didn’t plan a few extra surprises for this year of all years! While we don’t want to reveal everything, here’s a preview of what you can expect this year at convention.

25th Anniversary Opening Social We’ll kick it all off the first evening with a general session and an opening social. Do a little shopping, visit demo booths and displays, and spend time reconnecting with your fellow demonstrators. We’ll also have a great service opportunity to “Be the Difference”—and might just set a world record while we’re all together! (No really—you’ll have to come and see!)

Prizes! Prizes! Prizes!

Choose Your Own Experience Expo

We are ready to celebrate and can hardly wait for you to get here to celebrate with us!

“Convention helps my business the entire year and is a huge inspiration. It keeps me going with ideas. It’s a rocking good time and so fun. The displays inspire me and I go back through my pictures throughout the year.” –Debra Godfrey

“Convention is the birthday gift I give myself every year. What better way to celebrate than a fun getaway with my stamping friends! Frosting on the birthday cake? I take home a suitcase full of Stampin’ loot, a notebook full of inspiring ideas, and the energy to make my dreams a reality. Stampin’ Up! continues to surprise and delight, and each year, it just gets better and better!” –Julie Davison

»Of course convention is always open to

our foreign demonstrators, but this year we will actually have a few more than usual in attendance since our European demonstrators will be visiting Utah for their incentive trip in July. Convention 2013:

Be the Difference

July 18–20 Salt Lake City, Utah

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Remember those Choose-Your-OwnAdventure novels? Well, Friday will bring an open expo where you can choose your own convention experience! Classes? Check. Make & Takes? Sure! Time to shop and visit the demo resource center? Absolutely! It’ll be up to you to choose how to make the most out of your convention experience.

A party’s not a party without games and prizes. (And we’re pretty sure you like getting free stuff.) We’ve got many ways to keep you excited throughout the event, including more prizes than ever before! Together we’ll celebrate our past, build plans for our future, and recognize you for the difference you continue to make.

»Remind your customers to get creative.

Their card doesn’t have to look exactly like yours—that’s the beauty and versatility of the Mosaic Madness Stamp Set.

Stamps

Use White Stampin’ Emboss Powder to add texture to the pattern. Check out this month’s Online Extras for a video demonstrating how to re-create a perfect pattern using the Stamp-a-ma-jig.

»Try this technique to add some color. Use a

CRAZY for

Quatrefoil What makes a stamp set stand out? Sometimes it’s the clever sentiments, or the beautiful artwork, and other times it’s the versatility. In the case of our Mosaic Madness Stamp Set, there are many things your customers will love. This set makes use of one of the most classic, sophisticated, and timeless designs—the quatrefoil— which has deep meaning for many cultures around the world. The quatrefoil is said to represent harmony, symmetry, and good luck because of its four-leaf clover appearance. Your customers will most likely recognize this pattern, whether they’ve seen it on a building, in art, on a purse or in home décor. It is everywhere! And now, thanks to Mosaic Madness, your customers can add it to their papercrafting.

customers will benefit from your expertise. Each quatrefoil piece is broken up so they can build their own mosaic. Their projects can be simple, intricate, or everything in between.

At first glance, the set seems somewhat complicated, so your

Show your customers how a complex design doesn’t have to be

From Simple For a quick customer project try our Make & Take card. It has a clean, white background—a blank canvas. Let your customers select a piece of Designer Series Paper and coordinating cardstock for the banners. Then, they can stamp a variety of patterned mosaics in different colors on the card. Explain why it’s a good idea to use the coordinating products by saying, “I just love the trendy look of this stamp set, and the coordinating punches that make it pop.”

To Intricate

complicated when you add more coordinating products. For our Demo It sample, use the Big Shot and the Modern Mosaic Textured Impressions Embossing Folder, punch out a few of the shapes, and top off each one with a rhinestone. Seize the opportunity for some addon sales by telling your customers, “I love how easy it is to create intricate detail with a Textured Impressions Embossing Folder and some Rhinestone Basic Jewels.”

And Everything in Between To really drive home the point about versatility, show off the set in another way with the hostess gift. Use the Stamp-a-ma-jig to perfectly align the images to create a gorgeous patterned background. For an added touch, stamp the White Creped Filter Paper before you sew it.

mosaic bag Creatively Yours and Mosaic Madness Stamp Sets; Strawberry Slush and Whisper White Cardstock; White Creped Filter Paper; Pool Party and Pumpkin Pie Classic Stampin’ Pads; VersaMark Pad; White Stampin’ Emboss Powder; Daffodil Delight 1/2" Seam Binding Ribbon; Vintage Faceted Designer Buttons; Rhinestone Basic Jewels; 7/8" Scallop Circle and 1-1/4" Scallop Circle Punches; sewing machine; yellow thread

it’s all really good card (4-1/4" x 5-1/2") Mosaic Madness and Really Good Greetings Stamp Sets; Strawberry Slush and Whisper White Cardstock; Quatrefancy Specialty Designer Series Paper; Island Indigo, Pool Party, Pumpkin Pie, and Strawberry Slush Classic Stampin’ Pads; Island Indigo Baker’s Twine; Rhinestone Basic Jewels; Stampin’ Dimensionals; Mosaic Punch; Itty Bitty Shapes Punch Pack

happy birthday card (4-1/4" x 5-1/2") Mosaic Madness and Perfectly Penned Stamp Sets; Daffodil Delight, Strawberry Slush, and Whisper White Cardstock; Pool Party and Pumpkin Pie Classic Stampin’ Pads; Rhinestone Basic Jewels; Stampin’ Dimensionals; Brayer; Mosaic and 3/16" Corner Punches; Big Shot; Modern Mosaic Textured Impressions Embossing Folder

Coordinating Products Modern Mosaic Textured Impressions Embossing Folder • item 129984 • $7.95 us/$9.95 can Mosaic Punch • item 131267 • $15.95 us/$21.95 can Itty Bitty Shapes Punch Pack • item 118309 • $16.95 us/$22.95 can Alhambra Jumbo Stampin’ Around Wheel • item 126940 • $8.50 us/ $10.50 can

Stamps shown at 90%.

Stamps

Mosaic Madness • 2013–2014 annual catalog • item 130246 $26.95 us/$32.95 can • item 130249 $18.95 us/$22.95 can • Set of 11

My Digital Studio

With MDS you can “marker” your stamp images with multiple colors.

Learn how by watching the Stamp Image Coloring video on MyDigitalStudio.net.

trim like you mean it WHY JUST TRIM WHEN YOU CAN TRIM IN STYLE? What do you do when the perfect tool doesn’t exist? You create your own. And that’s what we did with our new Stampin’ Trimmer. We knew you wanted more from a paper cutter. So we scrutinized loads of cutting tools, took their best qualities, and wrapped them up in our sleek and contemporary Stampin’ Trimmer. What makes our Stampin’ Trimmer a cut above the rest? •T he cutting track and handles are specially designed to make stable and straight cuts. •T he cutting track extends past the 12" cutting grid, so you can just slide a cutting blade or scoring blade to the end of the track and still get a full 12" cut. •T he cutting track locks into place—handy for transporting. •S uper-strong cutting blades stay sharp longer than others. (Use the cutting blade in both directions to extend its cutting life.) •T he 6-1/4" wide cutting base is wider than average, which means that all common measurements are on the trimmer base. And the swing-out ruler extends to 14-1/2" so you can cut extra-large paper. •T he ruler and 1/4" grid lines won’t wear off—they’re printed on the base and protected by a durable plastic cover.

•S torage space under the base holds additional cutting and scoring tools, like blades and Bone Folders. • I t’s not just practical—it’s sexy too, with curved sides, glossy surfaces, and meticulous details.

Take the new Stampin’ Trimmer to your next class or party and show it off. Say, “Even if you already have a paper trimmer, you’ll want this one. You don’t have to remove the scoring blade to cut—you still have a full 12" cutting area even with the scoring blade on! And it’s so much easier to cut cards—no more guessing where the 5-1/2" mark is.” dare to dream notebook Loving Thoughts Stamp Set; Baked Brown Sugar, Coastal Cabana, Crisp Cantaloupe, Pistachio Pudding, and Strawberry Slush Cardstock; Champagne Glimmer Paper; Baked Brown Sugar Classic Stampin’ Pad; Linen Thread; Vintage Trinkets; Stampin’ Trimmer; notebook

gee, thanks card (4-1/4" x 4-1/4") Mosaic Madness and Really Good Greetings Stamp Sets; Coastal Cabana, Crisp Cantaloupe, Pistachio Pudding, and Very Vanilla Cardstock; Coastal Cabana, Crisp Cantaloupe, Early Espresso, and Pistachio Pudding Classic Stampin’ Pads; Linen Thread; Very Vintage Designer Buttons; Stampin’ Dimensionals; Big Shot; Chevron Textured Impressions Embossing Folder; Stampin’ Trimmer

»The Stampin’ Trimmer is designed to cut standard-

weight paper and cardstock only. Don’t use it to cut thicker materials like Glimmer Paper or chipboard. Stampin’ Trimmer • 2013–2014 annual catalog •

Product

item 126889 • $29.95 us/$41.95 can

evolving with Stampin' Up!

Sandy Hancock

Making a Difference

Senior Director Duarte, California

Stampin’ Up! is celebrating 25 years, and we are continually impressed by the commitment and enthusiasm of our demonstrators, especially those who have been with us almost from the beginning! Sandy Hancock started her Stampin’ Up! business in 1989, and with young children at home, earning extra income to stay at home with them was her first priority. When she found the Stampin’ Up! opportunity, she went for it—without even owning a stamp! “I was never a customer,” she remembers. “I didn’t even own one stamp before I joined Stampin’ Up! I joined to make money from day one!” Sandy didn’t let her lack of stamping experience stop her. “At one of my first events, the hostess announced that one of her friends who was coming had 2000 stamps! I was so intimidated. As I was going through my demonstration, I heard that particular lady comment on what a cute idea I was showing them. It was then that I realized that success doesn’t come necessarily from how much experience you have had prior to joining Stampin’ Up! Success comes more from finding or coming up with ideas you love and your enthusiasm about them. It’s contagious! People are attracted to enthusiasm!”

Over the last 24 years, Sandy has ridden through the ups and downs with the Stampin’ Up! corporate office, as well as in her own business. Through changes in the compensation plan to the ebbs and flows of the crafting industry, Sandy has faced challenges in keeping her downline together but finds value in consistency. “The best thing I do is provide an online group to keep us connected as well as quarterly meetings for my whole downline, and monthly meetings for those who are local.”

Sandy has also seen her business evolve over the years. “When I started this business in 1989, I only did workshops. Now times have changed and I do mostly classes and clubs, but I am always looking for workshops and other creative events that will help me meet new people.” And keeping those people coming back for more is one of Sandy’s specialties! At Sandy’s events, she has her guests wear nametags and take the time to introduce themselves to the group. “I think that it is important for people to know each other’s names so that they can feel more connected and get to know each other. When a new person comes to a class, we take a few minutes for each person to go around and introduce themselves. Connection is what brings people back!” And more importantly, Sandy’s customers feel her love and appreciation for them. They feel it in the customer

service she provides and in the time she spends getting to know them personally and attending to their needs. “And I also spend quality time looking for or creating projects that I think they will LOVE!” she says. When Sandy is teaching a new demonstrator how to turn her hobby into a business, she tells her to go “fishing.” Fishing takes patience, time, “and not everyone is going to bite,” she adds. She recommends holding an initial open house to introduce yourself, then start holding classes or other events consistently. “You may have to go through a number of friends or acquaintances before you find those who are interested, but set up a regular class and be consistent. A Stamp-a-Stack or stamp club would be a fun place to start. Then you hold them, even if you only have a few people. Those people have friends. Maybe offer $5 off the event if they bring a friend, then build from there.” Sandy’s “way” is to love what she does. “I love and value the people who are coming to my events. I love the fact that my Stampin’ Up! income is fully supporting my household. I love all the people who continually come into my life through this business.” And, of course, she adds, “I love all the travel that I have gotten to do through earning 22 incentive trips!”

"How do you STAY IN TOUCH with your customers and keep track of each contact?" We’d love to know what questions you’d like other demonstrators to answer. Send your questions to magazine@ stampinup.com . *Watch for another question in an upcoming issue.

I use Outlook and enter each customer as a contact with all the fields filled in. In the “Notes” section I keep track of: the first contact (e.g. guest of Suzy Stamper) and the date; any tidbit of information about them (has three grandchildren in town, son plays basketball, etc.); their level of interest in booking and the business opportunity as indicated on their guest care card; and the amount of their order. Then I set the flag reminder to call them within a week of receiving their order. When I make that call, I note the date and the gist of the call. Then I set the reminder flag to contact her again in the future. Outlook is very faithful in reminding me to make the calls.

Sylvie Drader Senior Counselor Kitchener, Ontario I keep in touch with my customers (and potential customers) by preparing a monthly newsletter with promotional details, product features, class schedules, and tips & tricks. Some newsletters are hand-delivered, while others are e-mailed (depends on my customers’ preference and how often I see them in person). I pique their interest and encourage their creativity and they never seem to hesitate to contact me if they have questions about products, techniques, or promotions. It's a great tool for keeping in touch and keeping me sharp.

Jennifer Simpson Senior Associate Richmond Hill, Ontario I think the first and most important thing to do is make sure that you use the Customer Manager page that is provided by Stampin’ Up! You can store and update a lot of valuable information on each of your customers. I also make sure that I send e-mails with notifications of all sales and incentives. I think it is important to go to the customer either through e-mail or DBWS rather than wait for them to visit a blog or contact you. Whenever a customer contacts me, I make sure to return the e-mail promptly and save it so that I can review if I answered all of their questions.

When a customer comes to a class I take down info like their address, etc. I put them on my e-mailing list if they agree, and I also take down their birth date. I send out a birthday card to anyone who has attended a class in my home in the past 12 months. If I haven't heard from them in those 12 months I send out an “I Miss You” card and an incentive to come to a class. In their birthday cards I write on a sticky note so they have a card to send out again if they choose. I recently started sending a gift certificate for half off the price of a Stamp-AStack Class hoping to entice them to come back, or to thank them for being regular attendees.

Christi Waite Manger Hudsonville, Michigan I have used a free online reminder program at www.birthdayalarm.com for the last seven years with great success. It sends me an e-mail a week before the date, and then a reminder three days before. You can change the timing and frequency of the e-mails to suit your own needs. They have e-cards you can send, but I send homemade MDS ones or hand-stamped ones instead! This program has allowed me to be consistent in remembering my customers’ special days.

Lyssa Zwolanek Senior Manager Watertown, Wisconsin I like to make the most of the tools that Stampin’ Up! offers. I create class invitations in MDS, and send out weekly e-cards from my DBWS for my classes and events. I also use the monthly newsletter in my DBWS. I like how I can track my RSVPs, as well as who has opened and read my e-cards and newsletters. I keep notes on my customer contacts within their profile in Customer Manager.

Julie Ramsay Senior Consultant Coquitlam, British Columbia

Donna Pelon Q&A

Manager Haslett, Michigan

»title promotions

January–February 2013

UNITED STATES DIRECTOR

Emily Kimmey

Amber Reynolds

Donna Schwarz

Kristin Clark

Janice Weightman

Gail Cobb

Andrea Bareis

Doris Coggeshell

Kristy Sarau

Geraldine Andrade

Andrea Daniels

Dorothy Petty

Laurie Couture

Heather Heroldt

Andrea Richards

Elaine Burslie

Lawrence Wilson

Jane Butkus

Angela Newby

Elsa Barthel

Leatrice Townsend

Judith Goodyear

Anna Dineen

Gail Fradenburg

LeeLa Smith

SENIOR MANAGER

Judy Bingaman

Anna Hazlip

Gina Dygert

Linda Carnes

Julia Yochum

Annette Wilson

Gwen Graham

Linda Sanders

Joanne Jeter

June Antonas

Barbara Hebert

Heather North

Linda SantaMaria

Maureen Rauchfuss

Karen Kruse

Becky Barrus

Helen Correa

Linda Senn

Patricia Burns Stephanie Agan

Karen Sanchez

Benita Hollandsworth

Helene Graziano

Linda Thompson

Kathleen Johnson

Bertha Keen

Jamie Wombacher

Linda Warren

Laurenda Hingst

Bertina Maloy

Janet Cort

Lindsay Dupuis

Leslie Culver

Beth Cole

Janet Marciniak

Lois Pryor

Linda Creech

Beth Johnson

Janice DiPietro

Marcy Daniels

Margaret McPhail

Billie Sue Baker

Janine Pohlmann

Margaret Strietbeck

Mary Lou Glick

Bobbie Arbogast

Jeanne Schrader

Maria Reynolds

Melissa Gallo

Bobbie Gold

Jennifer Fichter

Maria Sacherich

Monica Fryman

Bonnie Bonacci

Jennifer Lewis

Maribeth Richey

Nance Lempinen-Leedy

Cammie Cooklock

Joyce Coffey

Mary Beltinck

Nancy Hess

Cari Sheppard

Judith Bartlett

Mary Taylor

Patti Montijo

Carol Jackson

Judith Kent

Marylee Foster

RaeDeen Bittner

Carolyn Bennett

Judy Currier

Megan Donley

Rosemary Magley

Charlotte Walther

Judy Westcott

Melinda Ferreira

Sandra Wingate

Christina Biggs

Julia Johnston

Melissa Bunn

Sheree Hughes

Christina Jones

Julie Podany

Mercedes Goocher

Sherry Brathuhn

Christina Romero

Kandice Hanes

Michelle Acohido

Sheryl Gross

Christine Holsomback

Kara Knopp

Michelle McDaniel

Stephanie Schultz

Cindy Brumbaugh

Karan Linkous

Mona Grantham

Sue Armstrong

Corie St. Clair

Karen Momono

Nancy Brokaw

Susan Gross

Crystal Kearns

Karen Tenney

Nancy Flanagan

Tamera Stalcup

Crystal Komara

Karla Cannarozzo

Nancy Thompson

Tanya Lueder

Cynthia Ambrogio

Kathleen Cicora

Nancy Wilson

Teresa Davis

Cynthia Thayer

Kathleen Larrivey

Natsumi Nishida

Wanda Smith Wilda Cogar

Cynthia Person

Kathleen Wilkens

Nendy Kerr

Dawn Wunderle

Katie Nigl

Nicole Blalock

SENIOR EXECUTIVE Nancy Juliano

MANAGER Amy Rist Carol Seitz Carol Watson Cheryl Laville Emma Fewkes Heather Sewczak Judith Lawton Kathy Moore Kimberly Vogel Laura Venvertloh Lisa Marie Smith Mary Mcneely Michelle Suit Sharon Tong-Robinson Stacey Lisk

SENIOR SUPERVISOR Alicia Graham Amy Rebholz Barbara Cissell Breelin Renwick Brooke Doerfler Carol Seitz Carrie King Christina Cummings Debra Muche

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Eileen Niemeier Elisabeth Bellville

SUPERVISOR Alisha Williams Allyson Blanchette Amanda Waldhart Amber Dugger

Deborah Mallion

Kaye Lang

Ona Boss

Deborah Oberg

Kelly Banik

Pamela Cosby

Denise Pedersen

Kelly Diglio

Pamela Driscoll

Diane Smith

Kim Magazu

Pamela Smith

Donna Clark

Kimberly Mack

Pamela Wu

Donna Livingston

Kindra Delaney

Pat Laviolette

contact information (800) STAMP UP

Hours: 7:00 am–7:00 pm (MT), Monday–Friday Demonstrator Support / Phone Orders (MC, Visa, Discover, Electronic Funds Transfer)

(801) 257-5476

Demonstrator Support / Phone Orders for Guam and APO/FPO

(801) 257-5338

Correspondence fax

CANADA

www.stampinup.com

Stampin’ Up! website address

Patricia Carbonell

COUNSELOR

Sandra Latreille

Patricia McFarland

Amy Jasper

Sharon Davies

Patricia Mirro

Karolina Michalak Suzanne Hiron

Sheri Pearson

Patricia Willey Pattie Buikema Penelope Leveille

Rachel Janneck Regina Reicherter Rita Williams Rose Hoback Rosemary Magley Ruth Haley RuthAnn Ghiglia Samantha Grider Sandra Sluder

SENIOR CONSULTANT Colin Kerr Denise Cox Kristin Schick Lorraine Ings Nancy Bannister Pam Duguay

CONSULTANT

Sarah Cray

Annette McKillop

Sarah Rigby

Ashley Carr

Sharon Liggio

Brenna Anderson

Sheila Allen

Cathy Potosky

Sheilla Lucas

Daisy Blanchard

Sherry Broughton

Jackie Herbert

Demonstrator Support e-mail address

magazine@stampinup.com Magazine e-mail address

Stefanie Pletscher Stephanie VanDorp Sue Belleau Susan Bowcock Susan Gagnon Susan Kearney Tara Johnson Terry-Lynn Hamilton Whitney Camellato

Tacha Lehouillier Teena Thompson

Sandra Spears

ds@stampinup.com

Jan Escueta

Stephanie Noack

Janice French

Stephanie Stachera

Jennifer Argo

Sue Farber

Jennifer Lalonde

Susan Miller

Jennifer Macfarlane

Susie Lansford

Judith Smetaniuk

SuZan Brown

Karen Nesbitt

Suzanne Dietze

Karine St-Jean

Suzanne Smith

Katherine Elliott

Terri George

Kathleen Duthie

Tina High

Kathleen Junk

Tobie Dreiling

Kristen Hancock

Toni Rae

Laura Freund

Tracey McDonald

Lesley Holland

Tracy Lathrop

Lois Murray

Tricia Roberson

Louise Radies

Trish Clement

Lynn Johnston

Vera Milne

Melissa Omoniyi Bellefontaine

Victoria Heinecke

Moira Large

Victoria Stevens

Nancy Vanderzwan

Yvette Jones

Nicole Legault

SEND US EXCHANGE ORDERS TO: Stampin’ Up! Order Exchanges 12907 South 3600 West Riverton, UT 84065 SEND WRITTEN CORRESPONDENCE TO: Stampin’ Up! PO Box 550 Riverton, UT 84065-0550 SEND CANADIAN STARTER KIT ORDERS, TAX-EXEMPT ORDERS, WRITTEN CORRESPONDENCE, AND EXCHANGE ORDERS TO: Stampin’ Up! Canada ULC 330, 2618 Hopewell Place, N.E. Calgary (Alberta) T1Y 7J7 Canada

please note If you try to submit your orders or new recruit Starter Kit Order Forms on the last day of a commission, incentive, or sales period, you risk not getting your order in before the deadline due to heavy order volumes. THIRD PARTY TRADEMARKS All trademarks not owned by Stampin’ Up! that appear in Stampin’ Success, if any, are the property of their respective owners.

limited copy permission Stampin’ Up! publications and original artwork are trademark and copyright protected. Nevertheless, Stampin’ Up!® hereby grants permission to active demonstrators of the company to copy pages of Stampin’ Success® or the Stampin’ Up! demonstrator website for personal use (such as copying revised policy statements from the Demonstrator Manual or enlarging patterns); for training purposes (for Stampin’ Up! recruits only); and for business purposes (as in the distribution of sales promotion flyers). Pages may not be sold, licensed or copied for distribution to customers or others without specific permission.

Title Promotions

Shirley Marquez

SEND US STARTER KIT AND TAX-EXEMPT MAIL ORDERS TO: Stampin’ Up!® Order Entry PO Box 550 Riverton, UT 84065-0550 (All other mail orders will be returned.)

12907 South 3600 West Riverton, UT 84065

Itâ&#x20AC;&#x2122;s our 25 year anniversary and we intend to celebrate with you at convention! Be a part of history as we set a world record and make a difference in the lives of others. Meet friends, win prizes, and party with us July 18â&#x20AC;&#x201C;20!