Mohamed El Amine Youcef Ali - Candidate for IFMSA Vice-President for PR and Communication 2020-2021

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Motivation Letter Dear NMOs, IFMSA Family,

Today, the world is witnessing a critical period that will mark modern history. Between the irrecoverable damages of climate change, the breakout of multiple fatal epidemics and the human rights violations oppressing people in all regions, there is a huge flow of information crossing the world every little minute.. The world is shifting rapidly, and with this huge flow of communication, so are its means. As the biggest worldwide students organisation, we need to adapt to these events, as they fall under our fields of Advocacy. Thus, we also need to shift.. We need to adopt these new ways of communication. Not only because they increase our capacity to cover these global health events, but it’s also because of the fact that communication plays a vital role in our Public Relations. It strengthens our position between health stakeholders and advance our advocacy efforts. In this big whirlwind, Public Relations and Communication might seem complicated . Covering numerous amount of very specific skills ranging from graphic design, social media management, marketing strategies, website processing..ect It might seem complicated yes, But for me? It is a passion, and a life fulfilling journey. Before diving into PR and Communication, let me introduce myself first.

My name is Mohamed El Amine Youcef Ali a 6th year medical student from Algeria. And I am going to tell you about the journey that has led me to writing this letter today. It all started 4 years ago, when I filled this form on facebook to join my LC. Little then I know then, that simple form was about to change my life. I have joined SCORP in my LC, and it wasn’t much time before I proposed my first activity. The topic wasn’t that original of idea, but all what I focused on then was how to reach the maximum of people through Social Media and how to be creative in the promotion. At that time, I didn’t know much about these big fancy words. But Mohamed El Amine Youcef Ali / Candidtature for VPPRC 2020-2021

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