AMY’S CONTENT TIPS: GETTING TRAFFIC WITH PINTEREST
PINTEREST Don’t
neglect this powerful way to reach certain demographics More than 1/5 of U.S. adults use Pinterest 71% of Pinterest users are female Stats from Pew Research
TOP 3 CATEGORIES DIY
and Crafts
Hair and Beauty
Design
5 BEST PRACTICES From Curalate after examining over 500,000 pins: Be
colorful
Don’t
show human faces. Among images shared by brands, those without human faces are repinned 23 percent more often.
Go
with a spare background.
5 BEST PRACTICES  Choose
red, orange, and brown instead of blue. These three colors outperform blue nearly 2:1 in repins.
 Maintain
moderate light and color. Very light and very dark images are not repinned as often. example images
EXAMPLES OF GOOD PINS Beautiful colors and a simple recipe. This pin’s popularity grew because people said the recipe was so simple and delicious.
EXAMPLES OF GOOD PINS
This vibrantly colored photo demonstrates a very unique idea. As a result, it was repinned over 64,000 times.
TAKEAWAYS From Hubspot’s Dan Zarella : Taller images work best
800 pixels high 200 word descriptions
Infographics work well.
Compelling headlines Must click through to read
GET INFOGRAPHICS MADE Create
your own with templates http://www.freeinfographicte mplates.com/ http://blog.hubspot.com/mar keting/free-ppt-infographictemplates-designs-ht http://www.creativebloq.com/ infographic/tools-2131971
Fiverr link
back to your content
CREATE TALL/THIN ADS – LOOK LIKE INFOGRAPHICS
Lots of text and graphics. You can control how traffic responds by making a specific call to action on your pin’s landing page. Tell them what to do.
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