Ana Riascos Top Digital Marketing Trends That Are Transforming Businesses DIGITAL MARKETING HAS TAKEN THE ADVERTISING SECTOR BY STORM. IT HAS BECOME AN INDISPENSABLE TOOL IN THE HANDS OF A MARKETER TO PROMOTE ITS BRAND'S OBJECTIVES AND LEND IT A VISIBILITY.
The Top Digital Marketing Trends: • Live video streaming • Unique content still rules the digital space • Social influencers are crucial assets for your business • Consumers are hooked to their Mobile phones • Augmented reality is the next big thing
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Live video streaming Live video streaming gained a lot of momentum in 2016 and continues to see a rapid growth in the present time too. It is an effective tool for a marketer to engage and interact with the customers. The trend of live video streaming gained impetus with video streaming apps like Facebook Live and Periscope which enables users to streamline real time videos to push out messages across social media. This trend s highly prevalent in the digital marketing space and is likely to continue for long.
Unique content still rules the digital space Every digital marketer will agree that unique and quality content is the 'king' in the online world and this tendency in the future as well. When the content stands out in terms of ideas and quality, it ensures that it engages and influences the readers completely.
Social influencers are crucial assets for your business Social influencers and established bloggers play a very crucial role in building a loyal following and gaining awareness for your brand. With new social media platforms being introduced every now and then, it is not easy to reach the desired audience. However, influencers and bloggers enjoy dedicated followership that captures the community and engages them with their content. Thus, choosing the Ana Riascos to promote your business can help you reach the target audience and as a result your business will drive towards success.
Consumers are hooked to their Mobile phones Smart phones have revolutionized the way a consumer communicates and shares information with the world by providing on the go access to vital applications and social media platforms. Mobile phones and tablets have become our constant companions and their dependency continues to rise. It is crucial for the retailers to eye this fact and those who fail to do so will be left behind.
Augmented reality is the next big thing The immense popularity of PokĂŠmon Go gave the idea to marketers that augmented reality experiments can go a long run. Today, consumers are eager to experience such augmented reality concepts which means that there are plenty of potential wins here for marketers. Get ready to witness more AR related experiments in the times to come.