25 minute read

Licensing Preview

Next Article
Industry Forum

Industry Forum

NEW Licensing PREVIEWS NEW Licensing PREVIEWS

Disguise - Funko

Save Gotham and be on the hunt for the Joker in this Batman Classic Funko Half Mask! This mask features Batman’s signature all black look with a half tone printed window for visibility. An adjustable elastic strap, and foam at the forehead and chin make it easy and comfortable to wear! An attached hang tag inside the mask makes displaying it next to your Funko collection a breeze! Also look out for the Wonder Woman Classic Funko Half Mask from DC Comics, and Jack Skellington and Sally from Nightmare Before Christmas! One Size Fits Most. Available Fall 2022.

Disney - JAKKS Pacifi c

Disney Princess My Singing Princess & Friend Dolls - Celebrate the stories with these new interactive feature dolls that are inclusive of phrases, music and accessories highlighting the core attributes of each character. Each Disney Princess is dressed in her iconic fashion from her fi lm, and her phrases invite and encourage you to join in on the fun! Each Princess also comes with her best character pal from her story, completing the friendship play! Join these beautiful Disney Princess dolls and their friends on adventures, and explore their different worlds. The Disney Princesses line will include Rapunzel & Pascal, Ariel & Flounder, Moana & Pua, Tiana & Prince Naveen, Jasmine & Raja. Also look out for Classic Elsa with Olaf and Elsa the Snow Queen with Bruni from Disney’s Frozen franchise. 3+ years, Available Fall 2022.

Disney - JAKKS Pacifi c Cont.

Disney Princess Playdate Tiana Doll - Tiana invites you into her world full of adventure, beauty and delicious baking! Tiana stands at 32 inches tall and is fully articulated at the neck, shoulders, elbows, wrists, hips and knees. The piece count includes a plate, two real recipe cards and two cookie cutters, so you can bake with Tiana all day long! Styled in her signature green dress and tiara, Tiana is ready for any adventure The packaging liner is resuable and adds more story inspired moments! Pose and play with Tiana so many ways for the best playdate ever! Also look out for the Playdate Rapunzel Doll (with a fl ower headband for Rapunzel, a brush, hair clips and hair combs,) and the Playdate Maximus (with sound, movement and changing facial expressions!) 3+ years, Available Fall 2022.

The Disney Princess Castle Trampoline is the perfect trampoline for kids to have fun and get exercise! The safety enclosure featuring all of your favorite Disney Princesses has a zippered opening for kids to enter. Kids will be entertained for hours with the Princess Castle Trampoline that can be used both indoors and outdoors. With a sturdy metal construction and a bungee system, this safe and fun trampoline is built to last and will be a popular addition to any home. Play time has never been this enchanting. The Trampoline is 4 feet wide, with jumping area at 34 inches. Ages 3-6, Available Spring 2022.

Sleek, unique and oh so fun, the Disney Princess Style Collection combines everyday play with a contemporary Disney Princess fl air. This collection of real-life inspired toys is meant for the modern girl with big goals and great style. She’s a go-getter, a globetrotter, a fashionista, and most of all, a girl who sets her own trends! Get ready to take on the world with the Disney Princess Style Collection! The Spring 2022 Collection will include the Sweet Stylin’ Tea Set (includes a beautiful contemporary tea pot, cups, saucers, spoons, macarons, a sugar bowl and a tea bag) and the Play Phone & Stylish Clutch (Includes 1 Play Phone, 1 Clutch Case, 1 Play Lip Gloss with Lid and 2 Play Credit Cards.) Ages 3+, Available Spring 2022.

The Fall Collection will consist of the World Traveler Play Suitcase (includes faux headphones, a “charging” tablet, and other travel accessories from a stylish eye mask and passport to play travel toothbrush and hand sanitizer) and the Disney Princess Style Collection Trendy Traveler Backpack (includes play binoculars, water bottle, protein bar, lip balm and map.) Ages 3+, Available Fall 2022.

Dr. Seuss

Dr. Seuss Thing One and Thing Two Where Are You? - A hide-and-seek game of fun with Thing Two and Thing One! Where are the Things hiding? The Hider helps them fi nd a good spot. Then the other players take turns fl ipping tiles, asking questions and getting clues. When someone fl ips Go Look!, they search the house up and down! Find the Things to win! Complete with an adorable squishy foam plush of Thing One and Thing Two, this out of your seat hide and seek game is fun for everyone! Available Spring 2022.

Dr. Seuss 15” Astronaut Cat in the Hat - Released in January 2022, Aurora World Inc. and leading global children’s entertainment company, Dr. Seuss Enterprises, collaborated to create the wonderfully charming Astronaut Cat In The Hat. Inspired by the original character designs from Dr. Seuss, this 15” Cat In The Hat adorns a light gray astronaut suit with embroidered detailing and authentic-style headgear. Children of all ages can widen their imaginations to galaxies unknown with this Cat In The Hat Astronaut. This plush features the unique characteristics Cat In The Hat is globally known for and is made from the premium, high quality materials Aurora specializes in, creating a lovable companion to add to any plush and Dr. Seuss collection. Available now.

NEW Licensing PREVIEWS NEW Licensing PREVIEWS

Falcon’s Beyond

Falcon’s Beyond is an expert at creating worlds where imaginations can fl y free, giving intellectual property owners the freedom to expand their brands into the realms of immersive destinations, entertainment content and consumer products. Falcon’s will transport guests and fans into imagined worlds using its storytelling prowess and patented technologies, many of which will be showcased at Licensing Expo. At the Falcon’s Beyond Licensing Expo booth (U188), guests will experience immersive and interactive technologies like no other through a tour of Falcon’s Licensing’s X-Lab. By appointment, the X-Lab will offer a 20-minute demonstration of a handful of Falcon’s groundbreaking products. These include SpectraVerse, Falcon’s Vision, ON!X Theater, and other exciting, themed attraction systems leveraging real time gaming technologies and metaverse integrations.

“We have already helped many of the world’s most iconic brands connect with their audience to build fandom at a whole new level,” said Cecil D. Magpuri CEO at Falcon’s Beyond. “We cannot wait to showcase our experiential entertainment innovations and new themed destinations in development that will enable brands to take the connection with their desired audiences to new heights well `beyond’ what they could ever imagine.”

Genius Brands

Inspired by NBA legend and superstar Shaquille ONeal’s real life love of cars, Shaq’s Garage is a modern day adventure series where Shaq brings his family of cars, called the “Shaq Paq,” to life and sends them on missions to do good in the neighborhood but hilarity & hijinks always occur along the way. Shaq is an executive producer of the show and also stars in the series as both himself, and the leader of the Shaq Paq, Biggie D. Multiple Super Bowl champion Rob Gronkowski also joins the fun as both an producer and the cast as crazy, fun loving truck, Gronk. Currently in production on 52 x 11’ minute segments, the animated kid’s series will premiere spring next year and will feature themes of respecting differences, kindness, inclusivity, loyalty, teamwork, and giving back to the community. Genius Brands is currently developing a global consumer products campaign across broad categories, starting with the toy category which wifeature an extensive product line, including all sizes of die cast and light-and-sound vehicles as well as ride-ons, games, puzzles, crafts, bikes, collectibles and more. Additional categories include Apparel & Accessories, Party, Footwear, Home, Consumables, Stationary, Publishing, and more. The products are anticipated to start hitting retail shelves in North America in late summer/early fall 2023.

The Stan Lee Celebrity Brand - New content to be created from Stan Lee’s portfolio of approximately 150 unmined ideas and character creations in his post-Marvel career, along with consumer products programs to be developed for these new projects. Under the Stan Lee celebrity brand, which debuts at Licensing Expo this year, Genius Brands is celebrating Stan Lee’s 100th birthday this year by creating a curated product capsule, The Stan Lee Centennial Collection, featuring a range of product categories--Apparel & Accessories, Collectibles, and more--to carry on his legacy and give fans a way to respect and honor him. Apparel and collectibles will be launching this year at retail with licensees including Funko, Hot Toys, Beast Kingdom, Royal Bobbles and more. The additional product categories will follow in early 2023. Over the next two years, Genius Brands will be assessing Stan Lee’s post-Marvel catalogue to identify projects to develop with new content for multi-platform distribution and consumer products programs for the retail marketplace.

Hanna Andersson

A leading premium children’s apparel and lifestyle brand committed to outfi tting the adventure of childhood, Hanna Andersson is known for its iconic, globally recognized products with colorful, happy designs, Hanna-me-down quality, and construction details that provide ultimate comfort for kids day and night. Hanna’s products are designed for children ages newborn to 12 years, with a complementary assortment of family apparel including family matching PJs, dresses, and swimwear. Recognized as the original maker of family matching pajamas, the brand has built a cult following and is a favorite amongst celebrities including, Kate Hudson, Kristen Bell, Taylor Swift, and Thomas Rhett.

Hanna Andersson has attracted best-in-class licenses from the likes of powerhouses like Disney, Dr. Seuss, and Warner Brothers, with exciting new launches planned this year and heading into 2023. For Hanna Andersson, it’s important that the brands they collaborate with offer an emotional connection to families based on characters they know and love. A distinguishing factor in working with the Hanna Andersson brand is their commitment to creating sustainable, comfortable, and playful designs that bring these characters to life on the iconic silhouettes the brand is known for. They intentionally seek partners that are open to allowing their team to create collections very different from other designs at market.

Two recent collaborations that Hanna Andersson launched include their Sesame Street Collection and their Miffy Collection. Since 2011, Hanna Andersson has worked with a number of iconic properties including Star Wars, Peanuts, Frozen, Marvel, Dr. Seuss, Where The Wild Things Are, and The Nightmare Before Christmas and they continue to evolve their licensing program to offer even more beloved characters on high-quality clothing that is made for play, soft, durable and sustainable.

Haribo - JAKKS

Haribo is the world’s most popular gummy candy and licorice producer. With more than 1,000 different products worldwide, their range has something for the whole family. JAKKS Pacifi c is excited to develop toys with this storied brand and will offer a variety of collectible items that bring to life the childlike happiness of their candies.

Haribo Jumbo Plush - Kids will love to collect and cuddle with these super soft, jumbo scented plush! Available in two styles: Goldbear character, and Red Goldbear. 3+ years, Available now.

NEW Licensing PREVIEWS NEW Licensing PREVIEWS

Horizon Group USA

Bluey Create Your Own Sand Art - Discover a whole new way to get creative and use your paws to create your own Bluey Sand Art! Bluey, Bingo, Coco, Lucky, Chloe — choose between 5 different fun-shaped bottles of your favorite cast of characters to fi ll with a rainbow of colorful sands! Place the included funnel inside the bottle to layer 7 different sand colors inside, without making a mess, then get creative! Use the design tool to create multicolored effects or tiedye patterns while you explore vibrant color schemes! Whether you’re looking for a screen-free activity for a rainy day or a fun birthday party idea, the Bluey Sand Art set offers a pawsome opportunity for little pups ages 6 & up to learn, grow, and have fun through play! Ages 3+, Available Spring 2022.

Bring a world of creative adventure wherever you go with the Bluey Ultimate Activity Backpack from Horizon Group USA — a reusable backpack that’s full of paw-some activities every pup will love. Color your favorite Bluey characters to life as you explore fuzzy textures on super soft Velv-Its posters that make it impossible to color outside the lines. Transform sunlight into rainbows as you create your own suncatchers with stickers, then use the included suction cups to put them on display — no paints, no mess! Scratch and reveal a colorful hidden world by using a wooden scratching tool like a stylus — then unroll the fun as you color and customize tons of Bluey creations with crayons and markers! Ages 3+, Available Spring 2022.

Style is your superpower — give yourself a Miraculous Spots On Beauty Makeover! From nail art to hair art and everything in between — this DIY beauty set has everything you need for a seriously awesome glam day, right from home! Transform your nails like your favorite Miraculous characters using shimmery blue, pink, and purple nail polish — then take your nail art to the next level with nail decals for the perfect design every time! Don’t feel like waiting for your nails to dry? Use the stick-on set instead! Then, add a pop of color to your hair — or the included extensions — with super vibrant hair spray colors in blue, red, and yellow! Try creating an ombre effect by layering the colors on top of each other, or keep it simple and bold and add vibrant streaks of color! Add the fi nishing touch to your superhero look with ladybug clip-on earrings, then go save the day in style! Ages 6+, Available Spring 2022.

Jurassic World - JAKKS

Become the ultimate dinosaur handler with the RealFX Baby Blue! Featuring lifelike feel and movements, the RealFX Baby Blue comes alive with easy one handed controls. Control Blue’s blinking eyes as well as the mouth to simulate that ferocious bite! Move the head and neck to protect, battle or lunge! Get close and pet Blue to activate touch sensors on the head and body. Also features over 20 movie sound effects! Create your own dinosaur encounter with the RealFX Baby Blue! 4 AAA batteries (not included.) Ages 3+, Available Fall 2022.

Create your own stop motion adventures with the Jurassic World MovieMates line! Pose the articulated dinosaurs and control all their movements to make your scene come alive! Use the free Aardman Animation app and the phone stand to create all your stop motion movies with ease! Add in backgrounds, movie sound effects and visual effects to make your scenes pop! Collect all 3 unique MovieMates dinosaurs from the fi lms! 8+ years, Available Fall 2022.

Jurassic World - Mattel

Preschool kids can race to capture dinosaurs on the loose in the living room with the Imaginext Jurassic World Break Out Dino Hauler vehicle and dinosaur set from Fisher-Price. This push-along vehicle features a projectile launcher to catch dinosaurs and lots of storage to keep them contained. But watch out…as kids push the vehicle along, the dinosaur will thrash around wildly until she breaks out of her muzzle! Hauler vehicle seats 2 fi gures, has a projectile launcher, and storage in the cage and under the hood. Ages 3-8, Available Spring 2022.

Jurassic World Sound Slashin’ Therizinosaurus - Get ready for thrills and adventure with this large species feature dinosaur inspired by Jurassic World Dominion. This dinosaur action fi gure features epic sound effects, a lunging chomp attack action and has huge claws for super side-slashing attacks! This dinosaur is critical to the action and features movie-inspired sculpting, movable joints, authentic color and realistic texture. Scan the hidden DNA tab with any smart device to bring the dinosaur to life with extended digital play. Ages 4+, Available Spring 2022.

Jurassic World Super Colossal Giganotosaurus - Get ready for thrilling action and adventure inspired by the upcoming fi lm, Jurassic World Dominion! At approximately 12-in high and more than 3 ½ feet long, this Super Colossal Giganotosaurus fi gure features realistic skin texture and color, articulated arms and legs, extra-wide jaws that can open and close, and it can swallow up to 20 mini dinosaurs! Ages 4+, Available Spring 2022.

King Features

Based on the hit Netfl ix series - The Cuphead Show! Welcome to The Inkwell Isles follows two lovable brothers—Cuphead and Mugman—through their unique misadventures! No matter what the trouble is, they’ve always got each other’s backs. Fans of the animated series, or the video game that inspired it, will love this Step into Reading Step 3 leveled reader from Random House Children’s Books that introduces the charming pair, their friends and their foes on the Inkwell Isles. Includes a bonus pull-out poster! Step 3 readers feature engaging characters in easy-to-follow plots about popular topics for children who are ready to read on their own.

Screen Comix based on the hit Netfl ix series - The Cuphead Show! Whether it’s angry mermaids, boxing frogs, or carnivals fi lled with sinister delights, the brothers often fi nd themselves in hot water. But whatever they encounter on their surreal home of Inkwell Isles, they always have each other’s backs. Fans ages 6 to 11 of the animated series and the video game that inspired it will love this 80-page graphic novel–style retelling of the episodes Handle with Care and Bringing Up Baby Bottle that features full-color images and dialogue from the laugh-out-loud series!

NEW Licensing PREVIEWS NEW Licensing PREVIEWS

Pixar - Mattel

Fans will take a high speed trip to adventure with this 20-inch long Blast & Battle XL-15 Spaceship with a Buzz Lightyear pilot fi gure that brings the huge excitement of Lightyear home! A jetpack with wings pops onto 5-inch Buzz’s back and shoulders, then fi ts with him in the cockpit. Use the lever under the vehicle to activate a signature movie moment for the heroic Space Ranger! The wings are compatible with other Lightyear Buzz XL pilots of the same scale, each sold separately and subject to availability. It comes with button-activated projectile shooters on both sides, 4 projectiles, a fl ip-up cockpit cover and pop-down landing gear! Ages 4+, Available Spring 2022

The Robot Companion Sox Feature Plush is a cuddly way to play with the cute and clever cat character from Disney and Pixar’s Lightyear! Press Sox’s front paw and the plush comes to life. When activated, one of the 20+ phrases will play and Sox’s mouth will move as he says them. Ages 3+, Available Spring 2022.

Introducing Jetpack Liftoff Buzz Lightyear in his iconic Space Ranger Alpha Suit with lights, sounds and jetpack exhaust This toy is 11.5” tall, with pop out wings and several other awesome features. Kids can fuel up Buzz’s jetpack with water using the included Fuel Cell squeeze bottle, and when the fi gure is lifted off the ground it activates a real vapor trail as well as glowing light effects and sounds. When the fi gure lands back on the ground, all these features are automatically deactivated. Buzz also includes two buttons on his chest armor. One of which has Buzz speak phrases from the fi lm while the other expands his jetpack wings and gets him ready for liftoff. Ages 4+, Available Fall 2022.

Kids can “blast off” into hyperspeed, just like Buzz Lightyear in Disney and Pixar’s fi lm Lightyear, with the Imaginext Lift & Launch Star Command interactive playset from Fisher-Price. Space Rangers-in-training can help Buzz Lightyear reach hyperspeed by “launching” and “fl ying” the XL-14 spaceship from the Star Command tower. Need more power? Kids can send Buzz Lightyear up the elevator and across the extendable catwalk where they can attach extra engines and a fuel cell to the ship. Ages 3-7, Available Fall 2022.

Sonic the Hedgehog - JAKKS

Figure Assortment – Wave 1 - These movie-styled fi gures are four-inch scale and have 11 points of articulation for poseability. Each fi gure comes with an accessory. Assortment includes Dr. Robotnik, Sonic, Tails and Knuckles. Also look out for the Nine-Inch Plush Assortment, which includes Sonic, Tails, and Knuckles. Ages 3+, Available now.

Sonic Speed RC - Fans can recreate the action from the Sonic the Hedgehog 2 movie with this RC. Includes an iconic ring-shaped controller – forward motion, turns and spinning action. The RC lights up when you select Turbo mode for that extra boost. The six-inch scale articulated Sonic fi gure is removable. Batteries required and are not included. Ages 4+, Available now.

The Tornado Biplane with Sonic & Tails Figures - Kids can recreate their favorite moments from the Sonic the Hedgehog 2 movie with the Tornado biplane. Press down on the plane to make the propeller spin. Tails can sit inside to pilot the Tornado, and Sonic can ride on the wings as seen in the movie. Includes 2.5-inch Sonic fi gure and an exclusive Tails fi gure. Ages 3+, Available now.

Sonic the Hedgehog - JAKKS Cont.

Giant Eggman Robot Playset - Battle to defeat Robotnik’s Giant Eggman Robot with this playset based on the fi nal scene from the Sonic the Hedgehog 2 movie! Includes an exclusive 2.5-inch scale Super Sonic fi gure. Move the arms for smashing! Use the bridge to launch Super Sonic and defeat the Giant Eggman Robot! Playset includes Giant Eggman Robot, bridge, and fi gure. Suggested for Ages 3+ (Small parts.) Available now.

TheSoul Publishing

TheSoul Publishing is an award-winning digital studio that’s known for producing entertaining, positive and original content for a global audience. In capitalizing on crave worthy consumer trends including cutting-edge 3D technology, stop motion, fun live-action, quirky music videos, inspirational craft projects, and vibrant animation, TheSoul Publishing is soaring on social media. TheSoul’s universally enjoyed portfolio of original channels are distributed across social media and streaming platforms including YouTube, Facebook, Instagram, Pinterest, SnapChat, TikTok, Roku, Amazon Prime, and Chinese platforms including Xigua, Douyin and Bilibili.

This year, TheSoul is offering licensing opportunities for Publishing, Toys / fi gurines, Preschool Toys, Infant Toys, Kids’ Homegoods, Plush, Home goods, Stationery, Tableware, and Drinkware around the following brands: 5-Minute Crafts, 123 Go!, La La Life, Polar, Baby Zoo, Muffi n Socks, and Teen-Z.

ZAG

Miraculous Ladybug Switch N Go Scooter w/10.5” Ladybug Lucky Charms Fashion Doll - Enter a world of imaginative play with Ladybug’s “Miraculous Heroez” dolls and accessories, where kids can “Be Brave, Be Strong, Be Miraculous!” Now you can have the Lucky Charms powers that Ladybug has! Call out the ‘Lucky Charm’ phrase, press the secret button on the oversized Ladybug yoyo, and watch it transform into her signature red and black Lucky Charm scooter for fast superhero action! Transform back to secret yoyo, and transform over and over again! Ages 4+, Available Fall 2022.

Miraculous Fashion Designer Sketchbook from Horizon - Create your own Miraculous looks with the Fashion Designer Sketchbook! From stickers to stencils and markers galore — this DIY coloring set has everything you need to give your favorite superheroes their signature looks! Un-snap the cover of the spiral-bound sketchbook to fi nd all of your favorite ‘Superheroez’ just waiting for your creative touch — from Cat Noir to Rena Rouge, Lady Bug, Carapace, and all their Kwamis! Show your true colors as you mix & match 8 double-sided brush markers, use the stencils as your lucky charm for the perfect design every time, and stick on your superpowers with 4 different sticker sheets! Ages 6+, Available Spring 2022.

Miraculous good2grow PODZ - good2grow PODZ is a fl avored water beverage for kids that comes with a 3D collectable character top, so kids get both a beverage and a toy all in one. good2grow PODZ utilizes the most popular characters from movies and TV shows for kids 6 - 11 years old. The debut of Miraculous Ladybug is an exciting way to welcome our fanbase to good2grow products. good2grow PODZ is a 10oz fl avored water beverage that comes in two different fl avors, Raspberry Lemonade and Orange Mango, has no added sugar, and is a good source of Vitamin D and Calcium. good2grow utilizes fun to inspire kids to eat and drink healthier. Ages 6-11, Available now.

This article is from: