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PORTFOLIO
李 冠 霆
作 品 集
andrew
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2017
lee kwun ting
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多 於
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目 次
CO N T ENTS
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about andrew
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packaging of white sugar cake
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the strength of weakness
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tailor-made 度身訂造
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loganis 盧根尼斯
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imperfect 2015 不完美 2015
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e/ book
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the screen magazine 映誌
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rubbish 垃圾
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information design system of LCSD
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woohub introduction video 流動工作間的動態影像
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光酥餅包裝設計
康文署設計系統指引
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李 冠 霆
andrew lee
lee kwun ting
垃 圾 andrewleelkt@gmail.com
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https://www.behance.net/andrewrubbishlee
我 是
香港人
長不高
民謠
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電子音樂
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啤酒 咖啡
攝影 隨影
我就是我
沒有犯罪紀錄
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> I AM Hong Konger / 23 / short / rubbish / music (folk and electric) / beer and coffee / no criminal record/ photography
學 歷
工 作 經 驗
WORKING EXPERIENCES
Hong Kong Polytechnic University School Of Design Communication Design
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香港理工大學 設計學院
Brew Bros Coffee Cafe Helper
2014 — 傳意設計系學士
Brew Bros Coffee 咖啡店店務員
2014 —
E D U C AT I O N
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其 他 經 驗
KISD ge in n a h L c ex — JU MAR 6 1 0 2
Fuze tea X Fusion Afternoon Market stall no.49— rubbish selling handicraft
香港城市大學專上學院
店 號 49b 垃圾 售賣個人手創
2015 JUL 2015
2012 — 2014 數碼視覺設計系副文學士
OTHER EXPERIENCES
Community College Of City University Associate in Art Of Digital Visual Design
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作 品 MY WORKS
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2016 Pacakaging Design Poster Booklet Design Assignment of Production Technologies for Communication Design
White Sugar Cake is one of the neglected tradition pasties of Hong Kong. Owing to its simpliness on ingredient, people and shops choose to neglect it. This is a project which aims to redesign the package of White Sugar Cake, so as to give a better value of White Sugar Cake.
光酥餅是一種被忽略的傳統小食之一。事實 於食料簡單，價錢廉價，一直被忽視。此作 品是為奇華餅家香港傳統小食—光酥餅重新 設計包裝及相關宣傳小冊子。
包裝設計
宣傳冊設計
PACKAGING OF WHITE SUGAR CAKE
光 酥 餅 包 裝
上，香港有很多餅家也有售賣光酥餅，但由
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包 裝 設 計
PACKAGING
size paper
160x160mm
300gsm GMUND go to hell black 地獄黑
printing Risograph 絹印
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packaging of white sugar cake
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標 識
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LOGOTYPE
主 視 覺
＆
KEY VISUAL SUPPORTING GRAPHICS
支 援 圖 像
&
packaging of white sugar cake
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雜 誌 廣 告
MAGAZINE AD
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宣 傳 冊
POSTER BOOKLET
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size
400x400mm
paper
83gsm TANT ash
printing 4C+ SCREENPRINT 絲印
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2017 Lyrics Booklet + BW photography + Chinese Typography self initiated project
The Strength of Weakness is an EP performed by Hong Kong singer — Tang Siu Hau. The contradiction between rock and wave, symbolized the inner struggle of an human.
The Strength of Weakness 是香港歌手－
鄧小巧在 2016 推出的唱片。唱片的歌曲主題 圍繞人的內心掙扎。如，強弱，煩可寧。故
此，此系列設計使用了岩石與浪作為主視覺， 以象徵她的音樂主題。
黑白攝影
歌詞本設計
漢字設計
THE STRENGTH OF WEAKNESS
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歌 詞 本
LYRICS BOOKLET
size paper
100x150mm
80gsm single glossy kraft paper 單光白牛 80gsm translucents black paper 黑色牛油紙
printing 4C + Color spraying
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the strength of weakness
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the strength of weakness
海 報
POSTER DESIGN
中 文 字 體
CHINSES TYPOGRAPHY
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膠 卷 攝 影
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FILM PHOTOGRAPHY
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written by
Andrew Lee Crystal Wong Maggie Poon Tiffany Mak Ken Wong photography and design by
Andrew Lee 撰文
李冠霆 黃詩晴 麥巧如
王宜勤 潘銘儀
李冠霆
攝影及設計
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2016 Book Design Assignment Of Publication Design
Tailormade interviewed 4 tailor made clothing and accessory workshops, namely Qipao, Spectacles, Leather shoes and Suit.Not having known each other, surprisingly, four artisans have lots of common ground: devoted and enjoy working day to night, aiming for the best product which satisfy the needs of the customers and most importantly their persistent. This book is tributed to those who dedicated their time in life to tailor made and the professional crafters for their passion and pain towards their industries.
度 身 訂 造
《度身訂造》走訪了四間提供度身訂造服務的 衣飾店鋪，他們分別提供旗袍、眼鏡、皮鞋 以及洋服的訂造。在訪問中，我們發現師傅 書籍設計
們彼此沒有接觸，卻有很多的共通之處：他 們都是願意為造出一件令客人滿意的產品廢 寢忘餐，樂此不疲。這本作品見證了他們作 為工匠對本業的熱情和辛酸。
TAILOR-MADE
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書 籍 設 計
BOOK DESIGN
size
180x250mm
paper
80gsm Acumen Enso Classic 2.0 80gsm translucents paper 牛油紙 120gsm single glossy kraft paper 單光白牛
printing 4C
tailor-made
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tailor-made
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tailor-made
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攝 影
PHOTOGRAPY
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支援圖像是從工藝師的草圖及筆記中取材的。 Supporting graphics are genarated from the sketches and notes of the craftsmen.
支 援 圖 像
SUPPORTING GRAPHICS
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art directed and concept by
Andrew Lee identity design by
Poe Cheung photography and single design by
Andrew Lee Poe Cheung video directed by
Andrew Lee Poe Cheung cinematography by GL 美術指導
李冠霆
識別設計
張少寶
攝影及專輯設計
李冠霆 張少寶
李冠霆
錄像導演
錄像副導演
張少寶
GL
錄像攝影
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2015 Single Design, Photography and Music Video Design Project for Different Music LTD
Loganis is a music project which created by a local indie singer, Denis Ng. It is a song about LGBT, which has a message of “To Posses Is Not Love, To Cherish Is.“ The single album and Lyrics video has published since 18th August in 2015.
「愛不是擁有，而是珍惜。」— 吳彤
《 盧根尼斯》是香港獨立歌手吳彤的一個
音樂計劃。這首歌是吳彤送給愛過的男孩 的第一章。此單曲專輯及音樂歌詞錄像在
專輯設計
攝影
音樂錄像設計
盧 根 尼 斯
18/08/2015 正式發行。
LOGANIS
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單 曲 設 計
SINGLE DESIGN
size paper
140x130mm
PVC coated paper 膠面粉紙 120 gsm New Raglin 白堅紙
printing 4C
loganis
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識 別 設 計
IDENTITY
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loganis
專 輯 照 片
FILM PHOTOGRAPY
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歌 詞 錄 像
LYRIC VIDEO
loganis
video link https://youtu.be/OGlBOrqEFjw
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草 圖
SKETCHES
影 像 分 鏡
STORY BOARD
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In Cooperate with
Chan Hiu Ying Yam Tsz Ching Johana Warchol Intro booklet Design by
Andrew Lee 合作伙伴
陳曉瑩 任梓晴
介紹冊設計
李冠霆
Johana Warchol
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2015 Artbook Design Art Direction Assignment for Art Direction
Imperfect 2015 curates a selection of artworks dealing with the topics of mental and physical imperfection. The artists – some in an artistic, some in a very true-to life way - show up how the human body and mind nowadays is perceived and which ideals exist according to what is perfect. Using different media including photography, illustration and interviews all of the artworks encourage the visitors to accept and embrace difference, because imperfection truly can be very beautiful. The artbook — Perfectly imperfect is about the imperfection of peoples' appearance, such as, wrinkle, teeth brace or albinisim.
與主題表達對不完美的看法，並將作品製成一系列 的書刊。透過此計劃，希望改變大眾的接受能力， 放下包伏，因為不完美其實是很美。
Perfectly Imperfect 是一本關於大眾認為不完美 美術指導
書籍設計
的外表特徵，如雀斑，白化病，痣與疤痕等的藝術 書本。
不 完 美
不完美 2015 是一個關於人在生理又心理上的不完 美的展覽。參展的藝術家名設計師利用不同的媒介
IMPERFECT 2015
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藝 術 書 系 列
ARTBOOKS SET
size package paper
300x210mm
40 gsm Wrapping paper 雞皮紙
imperfect 2015
介 紹 冊
INTRO BOOKLET
size paper
130x175mm
120 gsm New Raglin 白堅紙
printing 4C inkjet printing 噴墨
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PERFECTLY IMPERFECT
size paper
290x200mm
Many type of Uncoated Paper 多種書紙
printing 4C inkjet printing 噴墨
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imperfect 2015
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imperfect 2015
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人 像 攝 影
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PORTRAIT
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2015 Conceptual video and Installation Design Project in KISD ,Germany
"Book is not just text on papers, but a journey create by your senses.”
As we are living in the age of digitalisation, book is one of the symbolic items which become digitalised. However, there are many features that digital book cannot replace, like, the texture and smell of
papers. In the video, several ironic ways to compare the value of paper book and a digital book.
紙本書不只是印在紙張上的油墨， 而是五感所創造的旅程。
在電子化的年代，由紙本書變為電子書己經是 習以為常。但紙本書仍有許多不能取代的特 質，例如，氣味與質感。此裝置及影片利用 裝 置 設 計
觀 念 影 片
抽象且諷刺的手法與鏡頭，批評電子書的過度 推崇，並強調紙本書特有的價值。
e/book e/book e/book e/book
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觀 念 影 片
CONCEPTUAL VIDEO
video link https://youtu.be/FeW2fAxSaa8
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e/book
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投 映 裝 置
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VIDEO INSTALLATION
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2015 Magazine Design Assignment for Typography II
The Screen Magazine is a local magazine about local films. It was designed for MCL limited to distribute in the branch of cinemas. This Magazine is aiming to promote the film industry in HongKong.
映誌 是一本關於香港電影的雙語本地雜誌。 映誌將於所有洲立影院定期的免費派發， 希望藉此推動香港電影業及藝術的發展。
映 誌
雜 誌 設 計
SCREEN MAGAZINE
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雜 誌 設 計
MAGAZINE DESIGN
size paper
190x250mm
105 gsm New Raglin 白堅紙
printing 4C
language bilingual 雙語
screen magazine
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2013 — illustration self initiated
Rubbish is my personal brand which published in 2013.Rubbish is brand which focuses on illustration, then apply on trinkets and handicrafts. All illustrations are presenting my observation and experience in daily life.
垃圾 是一個我自己創立的品牌，主要是利用 自己的風格繪畫日常的二三事，並會定期在市 集販賣周邊。
垃 圾
插畫
手創
RUBBISH
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手 創 產 品
HANDICRAFTS
rubbish
垃 圾 插 畫
RUBBISH ILLUSTRATION
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Event Calendar design by
Andrew Lee Page Layout Design Of System by
Andrew Lee Rita Leung Research by
Andrew Lee Lucy Ng Rita Leung Vanessa Lee 日程設計
李冠霆
版面設計
李冠霆 梁嘉敏
李冠霆 吳靖儀 梁嘉敏 李穎暄
研究
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2017 Information Design System User Study Assignment for User and Information Design
The Information Design System aimed to provide a guideline for the authority, so as to maintain the consistency and professionalism. Event Calendar are published regularly in the branches department of LCSD, especially, museums and libraries. It aims at providing the detail information of events which organised by the corresponding departments, such as the event name, date, time, day of the week, venue and remarks etc.
可是政府並沒有重視設計，以致缺乏統一性及
專業性。政府有著教育及感染大眾的責任，透過
重新設定不同的應用設計的系統，改善品牌形象。 活動日程表是康樂文化事務署經常需要出刊的刊 資訊設計
使用者經驗
物，例如：圖書館，各博物館等。透過活動日程表
的平面設計系統指引，包括：字體，排版，圖像使用， 紙張等，以供設計師應用，以確保康文署的品牌 形象及統一性。
LCSD INFORMATION DESIGN SYSTEM
康 文 署 設 計
系 統 指 引
政府機構的出版物是一個大眾最常接觸的刊物，
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設 計 系 統 指 引
INFORMATION DESIGN SYSTEM
size
210x297mm
paper
85 gsm Uncoated paper 書紙
printing 4C
language bilingual 雙語
LCSD information design system
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LCSD information design system
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活 動 日 程
EVENT CALENDAR
full version of system https://issuu.com/andrewrubbish/docs/design_ manual_1212_b9740e21971707
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2016 identity/ motion graphic project in KISD
識 別 設 計
動 態 影 象
的虛構公共租借平台。這平台在公眾地方， 特別是綠色地帶，提供可移動，組合，不同 大小的私人工作空間。
WOOHUB INTRODUCTION MOTION GRAPHIC
流動工作間
Woohub 是一個為了解決未來工作環境問題
的動態影像
Woohub is a public rental service which design for the future of work. It provides a service on renting a private, assemable and movable workspace in the public area, especially in the green.
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動 態 影 像 截 圖
SCREENSHOT OF MOTION GRAPHIC
https://youtu.be/cuJgEGTkGtU
woohub introduction video
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2017