Weber Boutique Hotel Brochure

Page 1

BOUTIQUE HOTEL SOLUTIONS

WEBER DEVELOPMENT GROUP Develop • Design • Build


BOUTIQUE HOTEL INDUSTRY

6.3

$

Billion in Revenue

1.1

$

Billion

If your plans call for demanding attention to infinite details and efficient and effective collaboration, let us show you how we can help.

GROUP is uniquely structured to streamline the process of developing a Boutique Hotel concept from start to finish.

Annual Growth (10-15 Years)

in Profits

WEBER DEVELOPMENT

5.6

%

5.9

%

Annual Growth (15-20 Years)


Whether you’re planning to roll out a new Boutique Hotel concept, wishing to expand your existing presence, or simply need help refreshing your existing brand, we can help.

WEBER DEVELOPMENT GROUP is a team of seasoned real estate developers, financial analysts, architectural designers, artistic designers and fabricators, construction managers and general contractors. We are focused on the Boutique Hotel industry, but also service resorts and other hospitality-related property types. Boutique Hotels are an EXCITING and GROWING segment of the hospitality market, and developers and investors are realizing that NOW is the time to take advantage of this growth.

We believe creating a memorable, positive EXPERIENCE is the main ingredient necessary for the success of any Boutique Hotel. We understand today’s travelers are far more demanding, and they’ve come to expect more than just comfort and convenience when choosing their place to stay. They expect a unique property which provides them an engaging, customized, personal level of service which allows them to feel pampered and special. We believe this begins long before the guest checks in, and actually starts as early as the initial site selection, and when the design concepts are being sketched and the finishes and amenities are being finalized. WEBER DEVELOPMENT GROUP is poised and ready to assist and guide through all aspects of this multi-faceted process. We understand what it takes to develop (and introduce) a new concept into the marketplace, as well as refresh an existing, tired brand, and our team of experts can work with you as little or as much as you desire. We understand you may not need us for “everything,” so our services can be selected ala’ carte, or as an all-inclusive approach... whatever works best for you. Our desire is to help you create a concept in which you’re immensely proud and delighted.


EXPERIENCE MAKES ALL THE DIFFERENCE

We know hospitality

We know design

Our consistent, focused, and specialized strategy enables

WEBER DEVELOPMENT GROUP is uniquely structured to

us to be flexible and adaptive to the ever-changing

streamline the process of developing, constructing and

financial and hospitality environments. We leverage our

renovating Boutique Hotels.

deep industry-wide relationships to build a strong network of investors, lenders and other pertinent partners, to

No matter how large or small your plan, we can handle it.

successfully mitigate risk, all while creating solutions which

We’ll be your single point of leadership, your single source

create long-term value.

of contact, and your single source for accountability throughout the entire process.

We know real estate This means our top-down and bottom-up approach to

We know construction

market research, site analysis, facility design, RevPAR

If your plans call for demanding attention to infinite details

metrics, design and construction are all structured to

and efficient and effective collaboration, our team can help.

mitigate risk and volatility and drive value-creation.

START CONCEPT ASSESSMENT

MODELING & ECONOMICS

Consulting

Site Value Enhancement

Site Analysis Feasibility

FINANCIAL FEASIBILITY & RISK ASSESSMENT

Financial Services

Segmentation Studies

Economic Modeling

Risk Mitigation REO Assessment


FINISH MASTER PLANNING Development Services Regulatory Services Licensing Services

ARCHITECTURAL

CONSTRUCTION

Interior Design

Project Management

Brand Development Story Narrative

Estimating Construction Documents


SERVICES DETAILED

Modeling: Economic - Financial - Demographic Statistical and Timeline We’ll build abstract representations of the current financial and economic climate. This will encompass many things, but will ultimately allow us to create a series of hypotheses about the behavior of markets into measurable predictions.

Market: Drive Time and Segmentation Studies Identifying and examining the habits of different groups of purchasers in specific markets will be the focus here. We’ll identify the key segments of a geographical area then assess the area’s tolerance for willingness to pay premium price for lodging, then identify those services and amenities which are desired.

Consulting We provide consulting on new hotel developments, renovations, acquisitions and existing properties. To assure a positive return on your investment, our consulting services are customized to your needs.

Site Value Enhancement This is the multi-disciplined task of bringing undeveloped or under-developed real estate to a developable state. We will objectively assess your site, looking for any problems, challenges or opportunities associated with it. Following our assessment, we’ll prepare a development plan and

Site Analysis

strategy for its implementation.

Site analysis involves the evaluation of a piece of ground in

Financial Services

relation to the development program, its environmental impact, and impacts on the community and adjacent properties and project budget and schedule. It identifies environmental, program, and development constraints and opportunities, and ultimately forms the essential foundation for a cost-effective, environmentally sensitive and rational approach to project development.

Project Development Feasibility

Bank / Private Equity / Incentives (TIF, NMTC, Historic and Hot Zone Tax Credits, etc.) Our team executes strategic, integrated and comprehensive financial services for each of our clients, helping them make informed real estate decisions. We’re experts at securing hotel financing, from equity capital for joint venture opportunities to debt financing, as well as securing TIF and various tax credit dollars.

This is the first development stage undertaken after determining the reasons and benefits for undertaking the project. This will consist of various studies, and an initial project outline will be defined. Identifying the most significant risks is critical, and also the best time to identify where value can be added.

Our team will handle the entire process, navigating the banking and financial community to negotiate your very best deal.


REO Assessment / Disposition Our team can market and manage Real Estate Owned (REO) portfolios held by government agencies, financial institutions, servicers and clients. We’re experts at providing full-service, turnkey asset management. We can design a disposition strategy which minimizes hold time and maximizes return. We provide expertise in all areas of REO assessment / disposition, including property preservation and protection, inspection and assessment, valuation, asset management, marketing, reporting, title review and closing.

Regulatory Services

As Dutch Architect, Aldo van Eyck, once said, “Whatever space and time

We will handle the numerous details associated with regulatory and licensing services, such as: inspection support services, licensing information, violation enforcement, plan review, general conditions and standards.

Developer Services

mean, place and occasion

Our team is able to recognize potential in available land

mean more.�

your proposed facility. We will lead you through the entire

sites for later development, as well as secure financing for process of purchasing the land and developing your site, designing the perfect building for your site, then manage

This is our goal.

the construction of your building, all while closely monitoring budget and timeline.


Master Planning Our master planning teams encourage the exchange of ideas between all disciplines involved to reach the most streamlined, cost-effective result. Our solutions are based on a clear understanding of core facts, client aspirations, site opportunities and constraints, economic thresholds, and the evolution of WEBER DEVELOPMENT GROUP is uniquely structured to streamline the process of developing.

policies and regulations against the project timetable.

Architectural / Interior Design Services Our team consists of an amazing group of seasoned and highly talented architects and designers with experience in not only hotel and resort development design, but also in museum and exhibit design, amusement and waterparks, zoos, luxury and multi-family housing and revitalization of the urban core.

Brand / Theme Development Having worked with numerous national thematic companies, such as: Disney, Nickelodeon, Crayola, Lego, Paramount, Mercedes-Benz, Six Flags / Premier Parks, etc., we understand the value and critical importance of having a strong brand identity.

Story Narrative Development Working in unison with Brand / Theme Development, our creative team are masters at weaving a story around any topic of interest you may have or wish to incorporate into your project. Our experience shows this is always favorably received by the guests.


Construction Project Management The key to any successful project is having skilled and knowledgeable management in place. We maintain a culture which places high value on critical thinking, open communication, and a willingness to invest early in good planning. Our process is to continually look ahead to see the big picture and evaluate the path of our progress as we perform our work.

Construction Scheduling The schedule is a critical component to the success of your project, as it will identify and organize your project’s tasks into a sequence of events which then create the management plan to allow us to understand our resources, constraints and risks. Our team is able to calculate the “critical path” we need to take in order to successfully complete your project in the shortest amount of time.

Cost Estimating / Preliminary Budgeting Our in-house estimators will prepare a detailed take-off for your project, including hard bids from at least three qualified subcontractors in every trade. We provide full disclosure on our pricing and our fees, so you will see where every dollar is going.

Every detail matters. Our team is dedicated to excellence, unique design, and maximum profitability.

Construction Document Preparation

Signage

We will prepare all necessary construction documents,

Signage is one of the more visual aspects of your brand,

bid forms, pre-qualification criteria, plans and specs, etc.

so it’s critical that it be well designed and appropriate

General Construction

Signs need to be easily read by potential customers

We are a fully licensed and bonded general contractor,

5 to 7 seconds. Our creative design team can provide

for your business. Colors and content are important. in the normal flow of traffic, usually a timespan of only

and we work hand-in-hand with our in-house

renderings of optimum signage visibility for your

architectural design team, and our client, from day

specific building and site. And, we’ll handle all

one in a true “Design-Build” relationship. This is a

permitting requirements as well.

great advantage to our client, as we can simultaneously price what is being designed to ensure

Specialty Design / Fabrication

we’re providing the most accurate cost estimates, and

We love the creative aspect of our work, and we believe

are staying within our client’s budget. Oftentimes, our

our talents can contribute heavily in the success of a

site work construction can begin while the final

project. We’re experts at crafting designs for a themed

design work is being completed­—saving you valuable

element of a lobby, crafting a mascot for the entrance of

time. Depending on the size of your project, this time

the facility, or simply creating some unique and unusual

savings can be as much as a few months.

“element” to help differentiate you from everyone else.


Tom Weber President Tom is a 30+ year veteran in the design and construction industry. His experience includes a variety of environments, ranging from multi-family housing and commercial construction, to highly branded and themed environments all across the world.

Tom manages the daily operations of our Architectural Design and Fabrication Divisions.

Donald Weber, AIA Vice President Donny is a 30+ year experienced architect, business owner and artist, whose extensive international and domestic experience has positioned him to become a frequent lecturer on the subject of positive ROI impact as a result of having a properly branded program.

Donny leads our Development Division and is instrumental in the structuring and programming of various joint venture opportunities.


Joe Argabrite, AIA Director of Architecture

Anita Massey, MBA Director of Marketing and Sales

Greg Solomos Bellwether Enterprise

Joe is a 30+ year proven Senior

Anita is a 25+ year seasoned

Greg is a 30+ year commercial

Architect whose career has

professional, specializing in

real estate veteran. Manager

spanned a variety of industries,

international marketing,

of the Kentucky operation for

including hotel and resort

strategic planning and business

Bellwether Enterprise Real

development, luxury and

development. As part of

Estate Capital, with 26 offices

multi-family housing, urban

securing new business

located throughout the U.S.

core revitalization, master

opportunities for the firm, she

Bellwether currently services

planning, museum and exhibit

conducts market research and

over $10 billion in commercial

design, amusement and water

analysis to benchmark

real estate assets, and over

parks, and commercial

competitive positioning within

$4 billion of new loans, joint

construction. He’s expert at

various industries. Brand

ventures and commercial real

developing a brand experience

development, market plan

estate transactions annually.

through a tapestry of concepts,

development, and trademark

Bellwether is very active in

images and designs.

registration are also points of

hospitality lending and, through

her responsibility.

its specialized lending group, has placed over $1 billion of loans on hotels and resorts throughout the country.


Do your plans call for demanding attention to infinite details and

BOUTIQUE HOTEL SOLUTIONS

efficient and effective collaboration? Let us show you how we can help.

WEBER DEVELOPMENT GROUP Anita Massey Director of Marketing and Sales (502) 295-9052 (812) 246-2100 x105 anitamassey@webergroupinc.com @anitaboutique4 webergroupinc.com


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