Dog Grooming
Let’s get down to business!
Plan • • • • •
Grooming options Site planning Finance planning Other considerations Questions
What are my options? • Mobile • Fixed – new business • Fixed – buy business
Mobile Grooming Vehicle fit-out Time to travel between grooms
Vehicle type
Clients’ power and water (and mess!)
Licences if using a street site Parking sites
Fixed Site Business What are my options? • Fixed site new start up • Purchase an Existing Business • Franchise
Plan • • • • •
Grooming options Site planning Finance planning Other considerations Questions
New Start Up Residential Veterinary practice
High Street
Find a site‌
Pet shop
Retail Park Industrial site
New Start Up Rent or buy? Right size?
Competition?
Find a building‌
Room for expansion?
Good footfall? Space for parking?
New Start Up - Renting • Advantages
Disadvantages
• Minimal capital
• Commitment for term of lease • No investment
– May need some for alterations
• Hard to borrow money if no security • Cost in P&L so reduces tax
New Start Up - Buying • Advantages
Disadvantages
• Easier to borrow on property security • Investment • Alterations increase value to you not landlord
• Deposit required – >40% Commercial
New Start Up - Planning Can I get away without doing Planning Permission?! RISKY!
New Start Up - Planning Easy in commercial areas ÂŁ325 in Wigan
Area Hard in residential areas
Outline Type Full
Getting Planning Permission
Employ an architect? Building regulations
Takes 6-13 weeks
New Start Up - Legal Employ a solicitor to advise on‌ Purchasing the building
Partnership contracts Leasing
New Start Up - Surveyor Employ a surveyor to‌ Draw up plans
Sublet a property
Negotiate with Planning
New Start Up - Accountant Don’t Employ employ an an accountant if…
Needbusiness best Your is efficiency in tax VERY simple calculations
Youfile aretax a Can Limitedyourself returns Company
New Start Up - Insurance Public liability Employer’s Liability Goods in transit
Third party vehicle
Good grooming policy has the following‌
Property Consider also -Pension
Stock Interruption in business
-Life cover -Critical illness
New Start Up-Business Type • • • • •
Sole Trader Partnership Limited Liability Partnership Limited Company Franchise
Salon Planning
Plan • • • • •
Grooming options Site planning Finance planning Other considerations Questions
Getting Started
Financial Planning
Business Planning
• • • •
•
Savings Rent or buy Overhead costs Savings
•
Total number of dogs possible Fix price as business, not competitors
Business Plan Cashflow Forecast
Overview of local market
Loan required and payment terms
Marketing and Sales methods
Competition Projected Turnover
General
Purchases and costs Value of equipment and vehicles
Specific
Catchment area Valuation of premises (if owned)
Terms of lease (if leased)
Finance Planning • Own money • Money from elsewhere – Bank Loans – Building Society Loans – Private Lenders – Grants – Suppliers
Set Your Fees • How many dogs can you do? • How much should you charge? 5 dogs/day @ 5 days/week @ 48wk/yr = 1200 dogs/year
• Income at £10/groom =£12k pa • Income at £20/groom =£24k pa • Income at £30/groom =£36k pa
Calculate your costs Salary £20k
Rates £4k
Insurance £1k
Advertising £2k
Total £42k Rent/ Mortgage £6k
Electric/ Gas/ Telephone £6k
Equipment/ Property repairs £3k
Profit/Loss Salary is the variable cost... • If you earn • And you spend
£24k £22k without salary
• Your profit/salary £2k Do the Maths!!
Plan • • • • •
Grooming options Site planning Finance planning Other considerations Questions
Legislation
Management Self employed? VAT Inland Revenue
Record keeping Accountancy packages
PAYE
Book keeping
Paper?
Computerised?
Credit card Legal requirements
Payments Cheque Cash COSHH
H&S
Finally – Customer Service Name
Not just making the dog look pretty
Help the clients to remember you
But that helps!
Chat
How should I make the groom “an experience”?
Feet Clinical procedure Skin
Genitals Eyes
Ears
Plan • • • • •
Grooming options Site planning Finance planning Other considerations Questions
Any Questions?