1 minute read
Before You Go
by 55 North
RETAIL RANDOMS
Lunchables on steroids
It appears that Asda has inadvertently – or maybe not so inadvertently – created a giant-sized adult version of popular kids snack Dairylea Lunchables.
Lunchables, as any time-pressed parent will tell you, consists of a number of 10p-piece-sized crackers with accompanying slices of ham and Dairylea cheese. Not exactly the lunch of champions, but that’s pester power for you.
Asda’s newly-launched-for-Christmas Party Snack Platter offers a spookily similar scaled-up collection but with the added bonus of two types of cheese and the addition of what it describes on the box as “extra tasty” chicken slices.
Its similarity to Lunchables was first flagged up on Facebook’s Extreme Bargains and Savings UK page, where one eagle-eyed shopper asked: “Is it just me or has Asda remade Dairylea Lunchables for adults?”
As usual, the public’s opinion was split on whether this was genius or madness, with over 1,000 comments running the full spectrum from “Christmas dinner sorted” to “You just know that when you peel back the ham and chicken side you’ll get a waft of fart”.
The truth, like a slice of extra tasty chicken sandwiched between two Ritz crackers, probably lies somewhere in the middle.
Diplomatic incident
Sticking with the pimp-my-snack theme, UK gourmet brownie company, Bad Brownie, has rolled-out (literally) what it’s calling “this festive season’s must-have stocking filler” – a giant half-kilo Ferrero Rocher-inspired brownie.
Bad Brownie has deftly avoided confectionery giant Ferrero unleashing a pack of snarling lawyers on it by coyly calling its creation the Ambassador’s Golden Balls brownie.
For younger readers of The Week In Retail, this is a nod to the classic 1990s ‘Ambassador’s reception’ TV ad which had chocolate munchers up and down the land spouting “Monsieur, with zees Rocher you are really spoiling us.”
The giant 500g brownie-fied interpretation of the iconic Italian treat, which actually has a single Ferrero Rocher nestled at its core, can be yours for only £26.
You may, however, be better off spending your hard-earned cash elsewhere.
Since a 300g box of 24 Ferrero Rocher retails for something in the region of £8.50, you could buy a whopping 900g-worth for £26.
And have 50p left over to spoil yourself with.
