Zoraya Campaign Book, 2015.

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Zoraya is a line of contemporary Indian wear for today’s new age woman. It is a

label that pays homage to artisanal craftsmanship from across the country. Zoraya, which means ‘New Dawn’, is a fresh take on Indian aesthetics married with a versatile approach to classic Indian wear, while maintaining artisanal techniques and integrity. The very labor of Love. Zoraya’s aesthetics are sublime elegance. Our line of Prêt & Diffusion wear is classic, muted yet extremely tastefully styled. Our opening collection, ‘Romancing Royalty’, has been inspired by the regal elements of Rajasthan, mirrored in aesthetics of French romanticism. Artistic inspiration drawn from the Rajasthani palace décor; from arches, jaal, lacquered glass, ceramics and mosaics, styled and embodied in traditional Indian techniques of pittan, marodi, zardozi, aari, dori, sultani and heavy pearl embroidery. Zoraya uses exceptional craftsmanship and the best grades of fabrics like silk mulmul, silk georgette, chiffon and organza to create distinct pieces with finest of finishing. A summer extension of the line uses intricate block prints on fine cotton, styled for global appeal. Fine silk mulmul veiled onto gorgeous blockprints, in refreshing cuts perfect for a pretty summer. Zoraya believes in designing for the Indian woman’s closet, anywhere around the world. She could wear a block printed Shift Dress from the label at a brunch at Santorini, or the Trouser-Saree at a French cocktail.


























+91 9829 068 680 dipti@zoraya.in +91 9810 091 916 seema@zoraya.in




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