DrainArt Garden At the Chelsea Flower Show Exhibition 2013 Classic Shield Shower Base In Laser Cut Stainless Steel By Lateral Design Studio
Category: Museum or Exhibition Space Project Name: DrainArt Garden Chelsea Flower Show 2013 Manufacturer: Lateral Design Studio Ltd Garden Designer: Juliet Sargeant MSGD
www.lateraldesignstudio.co.uk
Close-Up: Classic Shield Shower Base By Lateral Design Studio
Category: Museum or Exhibition Space Project Name: DrainArt Garden Chelsea Flower Show 2013 Manufacturer: Lateral Design Studio Ltd Garden Designer: Juliet Sargeant MSGD
www.lateraldesignstudio.co.uk
In the Spotlight: Classic Shield Shower Base—Illuminated At Night By Lateral Design Studio
Category: Museum or Exhibition Space Project Name: DrainArt Garden Chelsea Flower Show 2013 Manufacturer: Lateral Design Studio Ltd Garden Designer: Juliet Sargeant MSGD
www.lateraldesignstudio.co.uk
Designer Drainage Covers Illuminated Cast Iron Linear Drainage & AquaDuct Laser Cut Stainless Steel Wet Room Covers By Lateral Design Studio
Category: Museum or Exhibition Space Project Name: DrainArt Garden Chelsea Flower Show 2013 Manufacturer: Lateral Design Studio Ltd Garden Designer: Juliet Sargeant MSGD
www.lateraldesignstudio.co.uk
Show Overview DrainArt Garden From Two Perspectives By Lateral Design Studio
Category: Museum or Exhibition Space Project Name: DrainArt Garden Chelsea Flower Show 2013 Manufacturer: Lateral Design Studio Ltd Garden Designer: Juliet Sargeant MSGD
www.lateraldesignstudio.co.uk
500 Words To Inspire
By Lateral Design Studio
The Design Brief: To create a garden for the most famous flower show in the world which is visually appealing to the 170,000 visitors, V.I.P’s & numerous media outlets who cover the event. It must showcase our designer shower, lighting & drainage products to best effect. The products - which are made out of cast iron and stainless steel - need to be in full working order using lighting and running water to showcase their beautiful design and functionality too. We want to create an urban scheme which highlights the practical benefits of using our products whilst not compromising on style. The Way Solution Was Produced: We teamed up with the award-winning landscape designer and Chairwoman of the SGD Juliet Sargeant MSGD. She harmoniously fused our internal and external products to great effect, using beautiful Westminster Stone paving set within a lush green tropical planting which fused the garden together. The centrepiece of our garden was a striking illuminated shower base, made from stainless steel, finished with bright red “ICON Rainshower” shower heads by Grohe. We used water saving shower heads which use 40% less water to get the same shower experience. We utilised lighting effects not only to show the beauty of our products, but to highlight how they can be used in a practical sense. The Success of That Solution: Our garden was visited & photographed by thousands of people over the 6 days of the show, and we handed out nearly 4,000 brochures. Our most famous visitor was Prince Phillip—he was drawn to our central shower feature. There we explained how we were tackling flash floods by …cont’d Category: Museum or Exhibition Space Project Name: DrainArt Garden Chelsea Flower Show 2013 Manufacturer: Lateral Design Studio Ltd Garden Designer: Juliet Sargeant MSGD
www.lateraldesignstudio.co.uk
The End
By Lateral Design Studio
… providing our drain covers, he gave us his Royal approval as he loved our shower and garden. We’ve had orders for the centre showers and numerous orders for our designer channel drain covers as a result of the show. That’s because we’re offering a new design avenue for both landscape architects & designers, which they’ve never had before. As one visitor said, we have “made drains glorious!” Additional Info: We are a small family-run business and the only company in the UK who provide designer solutions to replace functional construction products - both inside and outside the home. As our products are truly unique, we are generating huge amounts of interest in them, and growing sales too. Our products developed so far are being used in bathrooms, showers, wet rooms, swimming pools, spas, landscape schemes, hard landscape areas and drive ways up and down the country. 80% of our products are designed and manufactured in the UK, plus they’re eco-friendly too. We use 70% recycled stainless steel & 100% recycled cast iron. Our products were selected for use in two gardens at Hampton Court 2013, one winning a silver award. One of our landscape products was also featured in an award winning garden at the RHS’s Tatton Park Show 2012. The landscape designer won young RHS designer of the year. -ends
Category: Museum or Exhibition Space Project Name: DrainArt Garden Chelsea Flower Show 2013 Manufacturer: Lateral Design Studio Ltd Garden Designer: Juliet Sargeant MSGD
www.lateraldesignstudio.co.uk