Aarushi Sharma’s transition from DBIS student to Cambridge undergrad
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SHARING THE LOVE WITH SNOOPY
Happiness is…. celebrating Valentine’s Day with Snoopy, and that’s exactly what we’re invited to do this year on the 75th anniversary of the Peanuts comic strip. Snoopy lights, on display all through February at D’Deck and DB North Love Lock Promenade, make the perfect backdrop for lovedup photo ops and, on the big day itself (February 14) from 6pm to 11pm, there’s the opportunity to cuddle up on Tai Pak Wan beside thousands of LED candles arranged to resemble Snoopy, Charlie Brown, Patti et al.
Be sure to make the most of DB’s Valentine’s Day Bouquet and Dining Pre-order Package on offer through February 10. Prebook a table for two at JOO (HK$1,533), The Peony (HK$1,788) or Figos (HK$2,088) and you also get to select a floral bouquet of Ecuadorian roses. Each package comes with a complimentary limited-edition Snoopy phone strap. To make your booking for February 14, go to www.visitdiscoverybay.com.
Happenings STUFF TO KNOW
LOVER’S ROCK HIKE
Looking for an alternative activity on February 14? Take a hike to Lover’s Rock in the hills of Wanchai. For reasons of its shape, the rock is a well-known destination for people celebrating love, seeking love, trying to fix relationship problems or hoping to conceive. Climb the winding stairs from Bowen Road and you’ll also be rewarded with great views of the city below. The site gets busy on Valentine’s Day, with lovers lighting incense and making offerings.
Lover’s Rock is also a popular destination on Chinese Valentine’s Day, which falls on the seventh day of the seventh lunar month, August 29 this year. Officially known as Qixi or Double Seventh Festival, it’s a day when lovers give each other gifts, propose marriage and tie the knot. The ancient festival honours two starcrossed lovers, Zhinu, the Weaver Girl and Niulang, the Cowherd, whose celestial union was denied by Xiwangmu, the Heavenly Queen Mother. According to folklore, Xiwangmu created the Milky Way to separate Zhinu and Niulang, and they can only meet once a year on, you guessed it, the seventh day of the seventh lunar month.
If you’re planning to celebrate Chinese Valentine’s Day later this year, you can do so closer to home at Seven Sisters Temple in Peng Chau. The temple was built in 1954 and is dedicated to Zhinu and her six sisters, who are believed to aid couples who want to start families. As the story goes, a local fisherman caught a woodcarving in his net, which he brought home as a toy for his granddaughter. That night, he dreamt that he was visited by Zhinu’s elder sister, who instructed him to build and consecrate a temple to house the statue and bless the island’s inhabitants with fertility.
OFFLOAD WEEE
Did you know that you can call the EPD to arrange for collection of waste electrical and electronic equipment (WEEE). As well as monitors, computers, scanners, printers and air conditioners, the service now covers refrigerators, washing machines, tumble dryers and dehumidifiers. To arrange for pick-up, call 2838 3111.
& Events!
IN FEBRUARY!
LAI SEE PACKET RECYCLING
Kick off CNY right by getting behind DBSML’s Lai See Packet Recycling Campaign running through February 27. You’ll find recycling boxes, where you can deposit as-new red packets, at the DB Office Centre, DB Pier ticket counter and local management offices. To find out more, visit Facebook @DynamicDBers.
NEW BAYSIDE DENTAL CLINIC
Diestal Dental Group has opened a second Bayside Dental clinic in DB at Shop 109B DB Plaza. You can also find Bayside Dental at Unit 1, G/F Office Block DB North Plaza and at Shop 26 Caribbean Square, Tung Chung Road. To find out more and book an appointment at the new DB clinic, WhatsApp 5977 3830 or email info@baysidedentaldb.com
VALENTINE’S DAY RACE
The Trail Hub’s annual Valentine’s Day Race is scheduled for February 9 this year. Starting and finishing at Treasure Island on Pui O Beach, you can choose to run either the 15-kilometre Tough Love or the 9-kilometre Easy Love, both open to teams of two. All partners must finish the course together. [PHOTO COURTESY OF The Trail Hub.]
DATES FOR YOUR DIARY
FEB 1 | GATHER AT THE PLANT MARKET in Community Green Square from 2pm to 4pm. Visit Facebook @DynamicDBers.
FEB 9 | SHOP THE DB MARKET in DB Plaza from 11am to 6pm. Visit www.handmadehongkong.com.
FEB 16 | JOIN A BEACH CLEAN-UP! Meet at the Nim Shue Wan gate at 2.10pm. Email dana@plasticfreeseas.org.
ALL MONTH | DONATE PRELOVED FURNITURE to people in need through DB Mothers & Friends. To arrange for pick-up, visit Facebook @dbmf.collection.
VEGETARIAN FOOD ASIA
Be sure to drop by Vegetarian Food Asia, Hong Kong’s largest vegetarian and green lifestyle expo, from February 21 to 23 at Hong Kong Convention and Exhibition Centre, Wanchai. This year’s expo features 300 exhibitors and 600 brands, showcasing an impressive lineup of 6,000+ vegetarian and green lifestyle products. Highlights include the new Veg Living Pavilion with a wide range of plant-based products to enhance your green lifestyle, and the VegFood Zone which is packed with healthy and delicious treats. Admission is free with online pre-registration. For more information and to register, visit www.vegfoodasia.com.
ASIAN FUSION MENU @ DBRASSERIE
DBrasserie is launching a new Asian Fusion menu right after CNY. The vibrant menu blends traditional Asian flavours with modern culinary techniques, inviting diners on an unforgettable culinary journey that celebrates the rich diversity of Asian cuisine. Must-tries include the zesty Thai-infused appetisers and savoury Indo-Malay-inspired mains. Call 9848 1101 to book a table. [PHOTO COURTESY OF DBrasserie.]
GUIDEPOST MONTESSORI DB OPEN HOUSE
Guidepost Montessori Discovery Bay is hosting an Open House on February 8 with two sessions to choose from: 10am to 10:45am, and 11am to 11:45am. NonGuidepost families with children aged one-and-a-half to six years are invited to explore the DB North campus, meet the teachers and enjoy an introduction to the Montessori philosophy. To enrol, WhatsApp the admissions team on 9126 6211. [PHOTO COURTESY OF Guidepost Montessori.]
Save the Date!
DBIS SIXTH FORM OPEN EVENT
Discovery Bay International School (DBIS) is hosting a Sixth Form Open Event from 6.15pm to 7.30pm on March 26 at their DB North Plaza campus. Families wishing to join the school whose children are currently in Years 10 and 11 are invited to attend. Register now to enjoy a tour of the school’s dedicated Sixth Form (Year 12 and 13) campus and take part in a Q&A session with the senior leadership team. Scan the QR code or go to dbis.hk/SixthFormEvent to sign up. [PHOTO COURTESY OF DBIS.]
O’HARAS IRISH FESTIVAL
There’s no better way to celebrate St Patrick’s Day than at O’Haras Irish Festival, a two-day extravaganza being held over the weekend of March 22 to 23 at 70 Queen’s Road Central. Expect traditional Celtic folk music and dynamic dance acts, plus the opportunity to learn about Ireland through exciting, familyfriendly Celtic craft and skills workshops. To see the lineup and book tickets, visit www.irishfestival.hk. [PHOTO COURTESY OF O’Haras Irish Festival.]
At the Movies!
NEW RELEASES
@ M C L C inem a
Tun g C hu n g, C i t yg a t e
BOOK TICKETS
CAPTAIN AMERICA: BRAVE NEW WORLD A COMPLETE UNKNOWN
Produced by Marvel Studios, Captain America: Brave New World is the fourth instalment in the Captain America film series. Following the election of Thaddeus Ross as the president of the United States, Sam Wilson finds himself at the centre of an international incident and must work to stop the true masterminds behind it. The trailers tease a conflict with President Ross (Red Hulk) and suggest that Sam will assemble a new group of Avengers.
Opens: February 12
Genre: Superhero
Director: Julius Onah
Cast: Anthony Mackie, Harrison Ford, Liv Tyler, Danny Ramirez, Shira Haas
Trailer: http://alturl.com/vt2n7
It’s the early 1960s and19-year-old Bob Dylan arrives in New York with his guitar and revolutionary talent, destined to change the course of American music. Forming his most intimate relationships during his rise to fame, he grows restless with the folk movement, making a controversial choice to “go electric” at the 1965 Newport Folk Festival. The film’s title is derived from the chorus of Dylan’s 1965 single Like a Rolling Stone
BRIDGET JONES: MAD ABOUT THE BOY FLIGHT RISK
The sequel to Bridget Jones’s Baby (2016) and the fourth instalment in the Bridget Jones film series, Bridget Jones: Mad About the Boy is based on the 2013 novel by Helen Fielding. The story begins four years after Mark Darcy’s death, as Bridget emerges from the shock of being widowed to start dating again.
Opens: February 13
Genre: Romance, Comedy
Director: Michael Morris
Cast: Renée Zellweger, Hugh Grant, Colin Firth, Emma Thompson
Trailer: http://alturl.com/j47wu
Opens: February 20
Genre: Biographical musical
Director: James Mangold
Cast: Timothée Chalamet, Edward Norton, Elle Fanning, Monica Barbaro, Boyd Holbrook
Trailer: http://alturl.com/dmpg6
In this high-stakes suspense thriller, Academy Award nominee Mark Wahlberg plays a pilot transporting an air marshal (Michelle Dockery) who is accompanying a fugitive (Topher Grace) to trial. As they cross the Alaskan wilderness, tensions soar and trust is tested: not everyone on board is who they seem.
Opens: February 27
Genre: Action
Director: Mel Gibson
Cast: Mark Wahlberg, Michelle Dockery, Topher Grace, Leah Remini, Maaz Ali
Trailer: http://alturl.com/3pc3a
Out & About! WHAT YOU'VE BEEN UP TO!
ISLAND DANCING AT THE AIA CARNIVAL
Island Dance students lit up the stage at the AIA Carnival, Central Harbourfront on the afternoon of January 11. The show featured Freestyle Jazz, Hip-Hop, Ballet and Acro routines performed by dancers from 10+ locations across Hong Kong including DB. [PHOTOS COURTESY OF Island Dance.]
AT OWS’ CALLIGRAPHY PRESENTATION
Setting out to bring the community together to honour Chinese culture and promote cultural exchange, One World Spirit Association hosted a Fai-chun Calligraphy workshop and competition at Midvale Village on January 19. Participants showcased their skills in traditional and creative categories. [PHOTOS BY Richard Gordon - www.richardgordonphotography.com.]
CREATING CNY BUTTERFLY ORCHID DISPLAYS
DBSML hosted a Butterfly Orchid Floral Workshop on January 18 at Community Green Square in the lead up to CNY. Participants learnt how to select, plant and care for the beautiful blooms. [PHOTOS COURTESY OF DBSML.]
ENJOYING A NATURE EXPLORATION WORKSHOP
Residents enjoyed a fun and informative Nature Exploration Workshop on January 18 at DB Central Park. There was a treasure hunt, outdoor games and the opportunity to learn about DB’s biodiversity and indigenous plants. [PHOTOS COURTESY OF DBSML.]
CLEANING DB BEACHES
On January 18, Plastic Free Seas (PFS) held its first beach clean-up of the year at Nim Shue Wan. PSF volunteers clean DB beaches once a month, with individuals and families all welcome. Participants are urged to wear closed-toe shoes and a hat, and to bring sunscreen, bug spray and water in a reuseable bottle. PSF provides garbage bags and gloves. [PHOTOS BY Sanday Chongo Kabange.]
AT THE GUIDEPOST MONTESSORI WINTER BAZAAR
Guidepost Montessori held a Winter Bazaar at its primary school, the Academy of Innovation, in Causeway Bay on January 18. Over 550 families enjoyed a fun day together with kids’ activities, performances by Guidepost and AIP students and a vibrant marketplace. The event marked the start of Guidepost Montessori’s fifth anniversary year, while raising funds for Mother’s Choice. [PHOTOS COURTESY OF Guidepost Montessori.]
Fintech Bad Boy!
CALLING ALL CRUSADERS
Accountant, marathoner, yoga instructor, family man and frequent flyer Stefano Passarello is on a mission to help good businesses do good. Elizabeth Kerr reports
PHOTO BY Beatrix Malan - www.atscollective.com
On a cool January Tuesday just before Lunar New Year, 17-year DB resident Stefano Passarello is gliding around the Sheung Wan office of his accounting firm, Monx, mostly collecting last-minute work for himself to do on a flight to Milan, departing in about two hours. “I’m comfortable with a little chaos,” he says easily, sitting down at the make-shift boardroom. He’s not breathing down anyone’s neck in the single open space; there are few barriers at Monx.
Stefano looks almost exactly as he did when I last spoke to him in 2014, just after he set a record and won the 2014 Standard Chartered Marathon. Unsurprisingly he just ran a marathon in Thailand, which explains the extra-Tuscan glow to the Siena native’s complexion, but these days his status as a yoga instructor is showing too.
A lot’s changed. First, Stefano sold his Discovery Bay-based accounting firm People & Projects, which he started in 2003, to a private equity firm right before COVID. “My life has been really determined by pandemics,” he points out wryly. After considerable success with branches in China and Singapore among others, he had what he calls an “Apple moment”, feeling like he and his board were getting farther and farther away from P&P’s original personalised service mandate. “I couldn’t do that anymore and I lost motivation. I thought I wanted to retire.” He was 37.
Second, he opened, closed and finally quarantined at his ambitious Kapuhala Resort in Koh Samui (more in a bit). “We were open for six months before COVID, and then I was stuck in Thailand for around
three months, waiting out the pandemic, while my wife and kids were in DB,” he recalls. “It was like being a monk.” That monk part is important to the third change: establishing Monx.
To call Monx a COVID project undervalues Stefano’s intent, but in spirit it is. During his hermetic time in Thailand, he remembers feeling like, well, a monk with plenty of time to just sit and think. Stefano’s existential musings on what to do next – in between yoga training – led to a very simple question: What made him happy? Yoga did, for a while, but “not the happiest”. Ultimately he decided he wanted to go back to accounting.” Inspired by the 15th century mathematician, Franciscan friar and father of standard accounting as we know it, Luca Pacioli, Stefano decided he would usher in “the next generation of global accountants. I decided to put my effort and my money into a company that will support people in achieving longevity both financially and physically.” Thus Monx (hongkong. monx.team) was born in 2021.
Stefano is aiming to reinvent the prevailing image of the accountant and accounting. He wants to shed the idea of nerds with pocket protectors and thickrimmed glasses sitting in dark, dusty basements surrounded by stacks of paper, silently crunching numbers. Or worse, anonymised drones in cubicles at the big international agencies doing likewise. As Stefano sees it, there’s more to accounting than credits and debits, though few SMEs know that.
“Sit with me with your books, and I’ll explain why accounting is useful for your business, not just to comply with tax rules, but to use as a compass for
making your business better,” he explains. “I want accountants [at Monx] to be super-happy to do their jobs, and to think of accounting not just as complying with the law, but as a way to provide clients with the tools for them to thrive, not just survive.”
In fairness, the glasses are fine; they can be stylish. But Stefano wants to engage with his clients – now over 500 of them spanning offices in 17 locations – and have a good time as well as do good. Monx does its best to take on clients with businesses that have some kind of positive impact, be it social, environmental, financial or physical. It’s how he gets his team excited.
“I’m too old to do business for crappy human beings. I want to be surrounded by happy people, by happy business, by meaningful businesses, because I have no time for boring nonsense,” he sniffs. “I need to work for somebody that has a crusade, that’s willing to change the world.”
Which is why Kapuhala (kapuhalasamui.com) is the perfect lifestyle complement to Stefano’s corporate credo at this stage of his life. Initially planned as a three-location brand (DB and Sicily as well as Thailand) until the pandemic scuttled those, the Koh Samui boutique resort is defined by its natural setting, where guests can indulge in yoga, farm-to-table communal vegan dining and specialist programmes that incorporate longevity elements. It’s also become the Monx ‘campus’ for its annual meetings.
But in getting back to business, Monx is purposebuilt to help businesses grow, and let’s face it, not many institutions have a worse public image problem right now than corporations. “I don’t know if business is changing, but people are changing,” says Stefano, arguing that work is about more than just salary now, and that philosophy might be trickling up. Major employers are fighting for talent, and that talent is getting choosy about who and what it aligns itself with.
“I believe that in any business we need to have a crusade because your team doesn’t need to know who they are working for. It needs to know what they’re working for,” Stefano states. A pandemic silver lining was the rise of remote working and accessible digitalisation. Monx has a few dozen binders with accounting info in them on its office shelves, a far cry from its client count, and works from a “top-notch, futuristic, secure, cloud-based digital solution”.
“I want to give my staff freedom. I want them to be in Thailand to do accounting for our clients with their feet in the pool. And I can tell you if they are happy, they work hard, they work better – 100% of the time.”
"I’M TOO OLD TO DO BUSINESS FOR CRAPPY HUMAN BEINGS. I WANT TO BE SURROUNDED BY HAPPY PEOPLE, BY HAPPY BUSINESS, BY MEANINGFUL BUSINESSES, BECAUSE I HAVE NO TIME FOR BORING
NONSENSE
- STEFANO PASSARELLO
Just like that Stefano jumps up and grabs his knapsack. It’s time to head to the airport. He racked up 111 flights last year, and he admits he’d rather spend more time in Sheung Wan – or better still the DB office he still keeps. That’s still home. “The place my kids are most in love with is DB Plaza,” he says, adding he has no plans to leave Hong Kong. It’s still the ideal place for work. “I’m agnostic jurisdiction-wise, but it’s easiest to travel from, and easiest to set up business. In Dubai, you need a nominee director. In Thailand, you need a partnership, Singapore needs a local resident director. Japan… don’t even go there. The UK is freezing cold,” he quips.
“Hong Kong isn’t perfect, but it is business-wise. And within Hong Kong, there’s only one place where my heart is.” Stefano rattles off his home address in DB and is out the door. He’ll be back.
BOARDING AT HARROW HONG KONG
As the only international school in Hong Kong that truly mirrors the traditional UK boarding school experience, Harrow Hong Kong o ers families a first-rate education, invaluable networking opportunities, and a prestigious brand. It is an inspiring environment designed for academically driven students to thrive.
Alive and Kissing!
TAKING BACK VALENTINE’S DAY
We want love all around us all year long, but if you can’t say it on February 14 when can you? Sharon Lesley Le Roux cuts through the Hallmark hype
PHOTOS COURTESY OF Adobe Stock
During a family get-together in Cape Town last month, my nephew told me about his recent marriage proposal to his fiancée. Marinus has grown up to be a funny, kind and incredibly switched on man, and I was keen to hear how our 21st century thirtysomethings are doing proposals these days.
Marinus and Gen have been together five years, and they’ve talked about marriage, but my nephew can be a bit of a skelm – an Afrikaans term for a sneaky or sly individual (albeit good natured in his case) – and as such he’d taken some time, had planned his proposal meticulously, laying the groundwork so deftly that his woman didn’t suspect a thing. He’d chosen an interesting (and super-appropriate) venue for such an event, arranging it so Gen had ‘won’ dinner out at a very nice restaurant at Cape Town’s V&A Waterfront, with a personally guided tour around the Diamond Museum there beforehand. The two of them had poshed up for what would be a nice afternoon out, something just a little different… or so Gen thought.
Their personal tour of the museum began with them being guided through a mockup of a mid-1800s diamond mine. The guide’s talk was interesting, so much so that it took a while for Gen to notice that Marinus had fallen behind. Once she realised, she retraced her steps through the mine, rounded a corner, and found him waiting, one knee in the dirt, open ring box in hand, ready to speak his words of love.
What struck me, perhaps more than anything, was that this young man had decided, for this perhaps most important of occasions, to go with tradition. Surprisingly, it’s this generation, more than any other, who favour conventional proposals. (Tradition is the new New, who knew?) In a study of recently married people, 25 to 34-year-olds are the ones most likely to propose in a public place, to get down on one knee, to give flowers, to include family and friends. And it’s this age range of suiters who see the offering of a diamond as essential. (However, few surely choose a mockup diamond mine for the venue – nicely done, Marinus!)
Although Gen’s proposal didn’t happen on Valentine’s Day, it’s also people in this age range who, more than any other, say they would have liked it if their partners had proposed to them on Valentine’s Day. I must admit, I find that surprising. I suppose, here in my fifties, I’m fairly set in my ways and opinions, and I am certainly more than a little opposed to celebrating ‘Hallmark days’. And so, yes, I find it surprising that it’s in the first seven days of February that engagement rings generate the most internet search traffic, and that on February 14, the most marriage proposals take
ISN’T VALENTINE’S DAY THAT ONE DAY WHEN WE COLLECTIVELY AGREE IT’S PERFECTLY ALRIGHT TO SHOW OUR SOFTER SIDE AND YES, BE JUST THAT LITTLE BIT FOOLISH?
place. Is it simply growing older (and perhaps more cynical) that has made me feel this way? I don’t think so. I think it’s equally the case that I just don’t like being told. Told this is the day, this one special day, and you must celebrate! I mean, what if I’m just not feeling it? Do I do it anyway, because this is the day? Do I wait till next year?
Perhaps I’m not alone. Perhaps like me, you’ve grown a little jaded, dismayed at just how spendorientated these celebration days have become. In England, 25 million Valentine’s Day cards are bought each year, in America it’s 145 million. That’s hard-earned cash spent on cards alone, not even flowers or gifts, meals out, romantic weekends away. And, if that’s a lot of bucks just to tell someone they are loved, the UK and the States have nothing on Hong Kong – year after year, the 852 records the highest Valentine’s Day consumer spend in the world.
However… In all these stats and facts lies hidden in plain sight another one, the most important one of all: we want to say, “I love you”. Hearing my nephew’s story has made me think, and remember that romance is still a thing. It’s never been away, it’s still very much alive and kissing. Actually, these days, I think it might be the case that we need Valentine’s Day more than ever. As individuals, not all of us are as confident as my nephew when it comes to openly displaying our affection and saying exactly what it is we feel. Words are pesky things at the best of times, and love is undoubtedly the most difficult of all our emotions to put into words. We fear we’ll look foolish, appear sappy, our words clichéd.
And yes, we know this date on the calendar has been looted by big businesses over recent years. But such is life and opportunists there will always be. Not unlike Scrooge on Christmas morning, I am starting to think that while I wasn’t looking (hiding under my bedsheets in Cynics’ Corner), we have started to take back Valentine’s Day and are now owning it. Isn’t Valentine’s Day that one day when we collectively agree it’s perfectly alright to show our softer side, and yes, be just that little bit foolish? The day when we pause the world, and acknowledge the fact that we love another human being, and it feels… incredible. The day to say, “You matter. You are everything I need. I don’t see how life looks without you in my picture.” The day when we put love up there on its pedestal for all to see and we celebrate it, showing it the deference it’s due.
If you say this February 14 will be the one day when you choose to – and choose how to –express what you feel for your mate, allow me to recommend not spending any money at all. Don’t let the commercial side of Valentine’s Day stop you; it really is about you being in love and showing it… that matters above all else, together with the fact that life’s best things really are the ones that don’t cost anything, and what better example of that than love itself.
You could make something, even if it’s not perfect, even if it turns out very badly (remember Bridget Jones’ blue soup?). The fact that the time and effort you put in all stems from love will not go unnoticed. Or you could do something that’s just yours and your partner’s alone. Revisit the place you had your first date, or share a sandwich and a cider in your favourite spot. My husband and I love hiking. These days it seems we’re rarely in the same country let alone the same space but when we are we walk and talk, and we reconnect.
Why not write it? On a T-shirt, a steamed-up bathroom mirror, a message in a bottle? Or, sure, buy a card (it doesn’t have to be a Valentine’s
card, there are some awesome no-message greeting cards out there designed by incredibly creative people). In it you can either write your own message, or perhaps you can take a little time to find a couple of lines from a favourite movie or song that perfectly put into words how you feel… and borrow them. Here are a few words I heard recently in a Westlife song that stuck with me: “Tell me it’s love, that’s all I want to hear you say, that we’re enough, and you’re always going to feel this way.”
Whether you go with tradition, or you do something so unique that no-one else has ever thought of it, this Valentine’s Day can be your day to whisper your love, or to shout it from Tiger’s Head (go on, I dare you)! At the end of the day, it doesn’t really matter how you say it, it only matters that you do. Because, at the end of the day, it’s all we people in love ever want to hear.
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Psyched for Success! THE OXBRIDGE EXPERIENCE
After acing her A Levels at Discovery Bay International School, Aarushi Sharma is now embracing the challenge of studying at the UK’s world-famous University of Cambridge. She tells Claire Severn what undergraduate life is like
PHOTOS COURTESY OF DBIS
For someone who secured the highest mark in the world this year in A Level psychology (Pearson Edexcel), Aarushi Sharma is, to put it mildly, rather modest. “I got the news around three in the morning,” she says. “I was writing an essay and thinking it wasn’t going well; then I got the email. It’s not something I was aiming for, but it’s nice that it happened!”
Aarushi explains that psychology wasn’t actually one of her original A Level selections. “I wasn’t quite sure at the beginning what I wanted to go into, so I chose four A Level subjects: maths, biology, chemistry and physics. A few weeks in, I changed from physics to psychology because it seemed interesting. There was a lot to catch up on, but my teacher [at Discovery Bay International School], Mr Lennon, was amazing. He had all these sheets prepared detailing exactly what I’d missed and needed to learn, which really helped.”
It turned out to be a good swap. Aarushi found a passion for studying psychology and set about finding university courses where she could extend her knowledge. “My number one choice was always Cambridge,” she says. “I chose psychology and behavioural sciences because it’s the thing that I can study and not get tired of; I find it so interesting.”
Being an international applicant, Aarushi’s interview took place online. “I didn’t have much time to prepare,” she says, “but Ms Lau [the university and careers guidance counsellor at DBIS] was really great in organising a mock interview at short notice.” Aarushi says her subject teachers were extremely supportive too.
At first, she didn’t think things had gone well –the interview lasted some time – but the fact the questions kept coming was in fact a positive sign. “From what I’ve heard since, if you are answering questions correctly, the interviewers keep asking. If you think you didn’t do well, you probably did!” Aarushi did, and the following October she headed to the UK to begin the next chapter of her exciting educational journey.
CAMBRIDGE UNDERGRAD
One of the world’s oldest universities, Cambridge is a collegiate establishment, comprising 31 colleges. Aarushi applied to St Catharine’s, or Catz as it’s affectionately known. Renowned for being a friendly college, Catz enjoys a central location and is currently home to a community of around 1,000 students and staff. Notable alumni include Sir Ian McKellen, Jeremy Paxman and Richard Ayoade. The ‘friendly’ reputation was a big draw for Aarushi.
“WE’RE
EXPECTED TO STUDY FOR AROUND 40 HOURS A WEEK, SO, JUST LIKE A
JOB, WHICH
I THINK IS PRETTY
REALISTIC
- AARUSHI SHARMA
“I thought, OK, I’m an international student, I’m not going to know anyone there, so I’d like to go somewhere where people are going to be nice.”
It seems she made the right call. Aarushi has settled into university life well and enjoys the sense of community in her college. Cambridge traditions such as formal dinners (St Catharine’s formals feature the famous Catz cheese course!) provide a nice way to socialise, and Aarushi has joined a number of student societies. Her memberships include Tea Soc, Yarn Soc and Psych Soc, although the superpopular Bubble Tea Soc has so far evaded her. “I tried, but they were full – it’s very competitive!”
One particular group that helped support Aarushi’s transition to university in the UK was the Hong Kong Society. “They organised some events before the term started, so I ended up meeting people there.”
Originally from India, Aarushi moved to Hong Kong when she was seven. While moving to the UK after graduating school was fairly straightforward, it wasn’t without its challenges. “The hardest thing at first was the cultural difference, not in a bad way but in terms of the references people make, such as TV shows. Also the rain; I read somewhere that Cambridge is the driest place in the UK, which you wouldn’t think being there!
“I didn’t have a lot of time to think about [the move] because I was busy from the start with freshers’ week activities. It was actually more like
freshers’ three days as classes then started, but it’s Cambridge – I don’t know what I was expecting!”
How has the workload been so far? “As long as you stay on top of things, you can still have a social life. We’re expected to study for around 40 hours a week, so, just like a job, which I think is pretty realistic.
“I’m doing four papers. For each paper you’re assigned a supervisor, maybe a professor or a PhD student – someone who is actively working in that field – and they set you work throughout the week. You then meet with them to discuss your work or your understanding of the material.” Aarushi says the sessions are challenging but that students get a lot out of them.
She hasn’t shied away from extras either. Apparently it’s not unusual at Cambridge for students to attend optional lectures on completely different subjects to those they are studying, simply because they seem interesting. “Everyone that goes to Cambridge is a 100% certified nerd,” she jokes.
THE FOUNDATIONS
Getting into Cambridge is, as you might expect, no mean feat – the university typically receives six applications per place. Studying at DBIS, following programmes based on the English National Curriculum and culminating in A Levels, helped provide Aarushi with solid grounding to support her application.
“I definitely feel that studying A Levels helped because I was able to really hone in on the subjects I cared most about,” she says. “Being able to do subjects which all complemented each other also meant that I could create connections in content across different areas; I think this helped when it came to preparing for interviews and such because I could answer questions from multiple angles.”
Rebecca Boddington, Head of Sixth Form at DBIS, explains further. “A Levels are internationally recognised qualifications that allow students to specialise in subjects they are passionate about. This specialisation can be particularly beneficial for students with clear career goals or interests they wish to pursue.
“A Levels provide a structured pathway from secondary education to higher education, emphasising independent study, research, critical thinking and the development of original thought. Additionally, A Levels can enhance the chances of international students gaining admission to top-ranking universities, as many prestigious
institutions regard A Level grades as strong indicators of academic ability and potential.”
THE FUTURE
Already nearly half way through her first year at university – each academic year at Cambridge comprises three terms of eight weeks, meaning Aarushi can head home to DB fairly regularly to soak up some sun and enjoy her mum’s home cooking – Aarushi has some interesting studies coming up.
“I'm really looking forward to next year,” she says. “There's a criminology module, which seems very interesting. I’m also looking forward to the labs and neuropsychology. I’d like to go into clinical psychology; it’s very competitive, so we’ll see, but ideally I’d like to do a 50/50 split of practice and research. I’ll probably be studying for the next eight years.”
What advice does Aarushi have for anyone thinking of applying to Cambridge? “Just apply. I almost didn’t as I didn’t think I’d get in. So many people self-select out of universities. If you don’t get in it’s fine; you’ll be in the same position you were in before, so just apply!” Wise words indeed. Maybe we’ll see a few more DB students following in Aarushi’s academic footsteps soon!
AARUSHI HAS JOINED ST CATHARINE’S COLLEGE, CAMBRIDGE
A Little Bit of Trivia! 20 QUESTIONS
How much do you know about the month of February?
BY Kayli Liebenberg
1. How many days does February have in a non-leap year?
A. 28
B. 29
C. 30
2. What is February’s full moon called?
A. Snow Moon
B. Sand Moon
C. Sea Moon
3. What do we celebrate on February 14?
A. Holi
B. Easter
C. Valentine’s Day
4. Who wrote the song My Funny Valentine?
A. Frank Sinatra
B. Richard Rodgers and Lorenz Hart
C. Jeff Bridges
5. In February 2015, a photo of what article of clothing created a viral debate over its true colours?
A. A pink and white shoe
B. A black and blue dress
C. A white and gold hat
6. Which US human rights activist was assassinated on February 21, 1965?
A. James Reeb
B. Malcolm X
C. Martin Luther King Jr
5. What are February’s zodiac signs?
A. Aquarius and Pisces
B. Cancer and Gemini
C. Scorpio and Libra
8. On February 20, 1962, who became the first US astronaut to orbit the Earth?
A. Buzz Aldrin
B. Neil Armstrong
C. John Glenn
9. What are February’s birth flowers?
A. Violet and primrose
B. Violet and daisy
C. Lilly of the valley and daisy
10 On which date did Chinese Lunar New Year fall last year?
A. February 1
B. February 10
C. February 15
11. Which Marvel movie was released on February 16, 2018?
A. Avengers Infinity War
B. Madame Web
C. Black Panther
12. Which English singer/ songwriter was born on February 1, 1994?
A. Ed Sheeran
B. Harry Styles
C. Sam Smith
13. Millie Bobby Brown was born on February 19, 2004: which US magazine named her one of the 100 most influential people in the world in 2018?
A. Time
B. Vanity Fair
C. Us Weekly
14. In which country is Groundhog Day celebrated on February 2?
A. United States
B. Canada
C. Mexico
15. On February 1, 2004 which social networking website was launched?
A. Instagram
B. Twitter
C. Facebook
16. Which Foo Fighters album features the track February Stars ?
A. The Color and the Shape
B. One by One
C. Sonic Highways
17. Laura Ingalls Wilder was born on February 7, 1867: which of the following novels did she not write?
A. Farmer Boy
B. The Children of Green Knowe
C. The Long Winter
18. What is February’s birthstone the amethyst associated with?
A. Magic
B. Royalty
C. Priests
19. Which British band released the album Abbey Road on February 26, 1969?
A. Led Zeppelin
B. The Rolling Stones
C. The Beatles
20. Which of these horror movies was released on February 14, 1991?
A. Child’s Play
B. The Silence of The Lambs
C. Friday the 13th
You can check your score at www.arounddb.com>20questions>february-quiz
Top Tips! PERSONAL EVOLUTION
Ray Au outlines what we can expect from 2025, the Year of the Wood Snake
ILLUSTRATION BY Sarin Ale
According to Chinese astrology, each year corresponds to one of 12 zodiac animals (Rat, Ox, Tiger, Rabbit, Dragon, Snake, Horse, Ram, Monkey, Rooster, Dog, Pig), in a cycle that repeats every 12 years. To complicate things a little, each year also corresponds to one of five elements (Fire, Earth, Metal, Water and Wood), in a cycle that repeats every five years. 2025 is the Year of the Snake (the last one was in 2013). More specifically, it is the Year of the Wood Snake (the last one was in 1965). So, what does that mean for you?
Snakes may not be everyone’s cup of tea but there is every reason to go into a Snake Year with positivity. For the Chinese, the Snake symbolises wisdom and evolution: he is not associated with evil or treachery as he is in many other cultures. What’s key is that the Snake is able to shed his skin and rejuvenate: we can therefore expect 2025 to be all about personal growth and renewal.
While the pace of change may be a lot slower than it was in 2024’s flashy and dynamic Year of the Dragon, don’t underestimate the transformative power of serpentine energy. The Snake is known for his grounded, deliberate approach to life. Stealthy and wise, the Snake wants you to move with purpose and precision, relinquishing what no longer serves you, so you can evolve. As you weave through the year, you have the opportunity to methodically align with your true path. The key lies in trusting the process.
THE SNAKE’S STEALTHY INFLUENCE
In predicting what 2025 will bring, we need to take a good look at the Snake’s characteristics many of which are revealed by his impressive showing at the Great Race. Folklore tells us that the race was held by the Jade Emperor to decide the order of the animals in the Chinese zodiac and, surprisingly, the Snake placed sixth right after the super-powered Dragon (the predicted winner) and seconds before the stronger, faster Horse.
As it turns out, the Snake is ambitious and he saw the race across the celestial river as an opportunity to shine. Clever and cunning, the Snake submerged himself and swam quickly across the river, taking advantage of the currents. Without being seen, he smoothly overtook the Pig, Dog, Rooster, Monkey and Ram and, near the riverbank, he jumped out at the Horse, which startled and fell behind. Thus, to everyone’s surprise, the Snake became the sixth animal to cross the finish line. Within this origin story lies the true message of a Snake Year –summon your inner strategist, stay calm and strike when the time is right.
So we know the Snake is wise, a natural tactician; we also know him to be ambitious and determined. Given plenty of time to reflect and plot the wisest course, the Snake is not afraid to act independently in pursuit of his dreams. Consequently, we can expect a goal-orientated 2025, in which we can move forward with resolve and objectivity. Above
all, the Snake encourages creative solution: when you get to the proverbial shore by relying on your own ingenuity, as he did in the Great Race, you earn not just respect, but your own place in the circle.
As any ophiophilist will confirm, the Snake is mesmerising, and not a little mysterious – by turns colourful and flamboyant, camouflaged and reclusive. He doesn’t actually hypnotise his prey but he can charm almost anyone he meets into submission. Therefore, 2025 is predicted to be a good year to make friends and influence people: to impress others with your wit and charisma, and insinuate yourself with ‘the powers that be’ to get that rise or promotion.
Now a word of caution: the Snake has a tendency to be secretive, manipulative, distrustful and jealous. He holds grudges and is slow to forgive. He can also be stubborn, prideful and arrogant, refusing to admit his mistakes or listen to the opinions of others. Be cautious who you trust in a Snake Year. The worry is that the cold, calculating Snake is only concerned with his own welfare. He’s also dangerous: when he’s angry, or his pride has been hurt, or if you try to get close to him without his permission, you might get bit.
THE WOOD ELEMENT
The Year of the Wood Snake is special because it combines the transformative power of the Snake with the expansiveness and flexibility of the Wood element. Whether you are looking to start new projects or make significant life changes, 2025 promises to deliver slow, steady opportunities for growth. A Wood Snake Year rewards those who are flexible and forward thinking, now’s the time to shed old habits and fixed ideas and embrace opportunity.
The Wood element also represents compassion and loyalty, something that brings out the Snake’s oh-so-secret sensitive side. The Snake is a cautious, introverted observer; he tends to be suspicious and insecure, yet his scales conceal a big heart and a surprisingly passionate nature. 2025 is therefore a year to be generous with our affections, and dare to be vulnerable.
Kind, empathetic and above all wise, the Wood Snake is the most creative and visionary of the snakes. So 2025 invites us to explore new ideas and expand our horizons. Consider that the counterculture movement was at its peak in the US during 1965, the last Year of the Wood Snake, with supporters rejecting conventional mores and
KIND, EMPATHETIC AND ABOVE ALL WISE, THE WOOD SNAKE IS THE MOST CREATIVE AND VISIONARY OF THE SNAKES
advocating peace, love and social justice. Sixty years later, we can hope to find similar themes echoing back to us, offering opportunities for transformation and rebirth on a global scale.
LUCK AND COMPATIBILITY
How we will fare in the Year of the Snake also depends on the year we were born – on how well our ‘birth animal’ gets on with the Snake. The Chinese zodiac animals most compatible with the Snake are the Ox, Monkey and Rooster, which is fantastic news for all Oxen, Monkeys and Roosters heading into 2025. The Ox’s diligence and tenacity, the Monkey’s quick wit and the Rooster’s logical yet passionate nature all vibe well with the wily Snake. These are the advisors he wants by his side.
Likewise, Rats, Rabbits, Rams and Dogs should do well in 2025, since they also have a lot to offer the Snake. The Rat’s caution and ability to compromise appeals, as does the Rabbit’s plucky vulnerability, the Ram’s idealism and the Dog’s adaptability. However, if you were born in the Year of the Tiger, Dragon, Horse or Pig, you should brace yourself for a treacherous 2025, with some power struggles and financial challenges ahead.
Meanwhile, those born in a Snake Year are not in as powerful a position as you might think. According to Chinese astrology, we offend the Tai Sui gods in a year that is governed by our birth animal, meaning we can expect many challenges and unexpected changes. In 2025, Snakes are advised to tread with caution, and invest in some triedand-tested feng shui remedies. Be sure to carry a lucky Ox trinket… and wear red underwear. Gong Hei Fat Choy!
Vacation Time! BRITISH VIRGIN ISLANDS
Your ticket to paradise
BY Kayli Liebenberg
TORTOLA, THE LARGEST ISLAND in the chain, harbours one of the BVI’s most beautiful beaches at picture-perfect Cane Garden Bay. The gently sloping crescent of sand is party central in peak season (December to April): rub shoulders with celebs as you work on your tan.
THERE’S NOTHING ESPECIALLY
BRITISH about the British Virgin Islands (BVI), a British Overseas Territory in the Caribbean. With around 60 islands to explore, 16 of which are uninhabited, this is the place to charter a boat, dive the protected reefs or simply lay back on a pristine, underdeveloped beach and enjoy some well-deserved timeout.
A JURASSIC WORLD OPENS UP
at Sage Mountain Park on Tortola, where oversized lizards and noisy bo-peep frogs inhabit a canopied rainforest stuffed with ferns, flowers and vines. Seven trails crisscross the 92-acre park and you can climb 523-metre Sage Mountain, the highest in the BVI, for glorious views.
PHOTOS COURTESY OF Adobe Stock
THE ANEGADA SALT PONDS
are home to an evergrowing flamboyance of flamingos that you can view from a distance from designated lookouts. Unlike the other islands in the BVI, Anegada is low-lying and made entirely from coral. It’s known for its spectacular reef systems and endless supply of white-sand beaches. At 29 kilometres, Horseshoe Reef is one of the Caribbean’s largest.
SUITABLE FOR ALL DIVING
LEVELS, the Wreck of the RMS Rhone is consistently rated as one of the best scuba diving spots in the BVI. Located near Salt Island, it can also be easily accessed by boat from Virgin Gorda. Overhangs and hiding places in the wreck are filled with marine life; sightings of sea turtles, eels and barracudas are almost guaranteed.
THE BATHS AT VIRGIN GORDA ISLAND is arguably the BVI’s most popular attraction. Gigantic granite boulders form a series of secluded, seawater grottoes where you can take a swim. Or, you can follow the trail over the boulders and through the tidal pools to Devil’s Bay, where a deserted stretch of sand awaits.
JOST VAN DYKE ISLAND
(named for a 17th century Dutch pirate) delivers an old-school Caribbean vibe. Discover the ruins of early sugar mills, disused charcoal-making pits and stillsurviving explorer footpaths. Swim to shore for drinks at the Soggy Dollar bar and be sure to visit Bubbly Pool, a naturally occurring jacuzzi-style swimming hole on the northeastern shore.
Lantau Wordsearch
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For 20+ years the Bay Media team has been publishing the original community magazine in Discovery Bay. Around DB is the most trusted source of content for DB residents.
From our humble origins we have grown into another two publications, Life on Lantau and Best of Lantau , and a design studio. We have a very active Facebook presence, over 40,000+ visitors to our website every month and provide tailor-made marketing campaigns to reach our unique readership. We are currently offering special advertising packages (both print and digital) 2025.
Say it with Strawberries
Legend has it that sharing a strawberry leads to love, so split one of these delicious treats with your Valentine
STRAWBERRY CHEESECAKE
Serves 8
200g digestive biscuits
100g unsalted butter
3 sheets of leaf gelatine
142ml single cream
300g full-fat soft cheese
100g golden caster sugar
½ lemon, zest finely grated
3tbsp lemon juice
500g strawberries
142ml double cream
1 medium egg white
Crush the biscuits with a rolling pin, tip into a bowl and stir in the butter. Transfer the mixture to a loose-bottomed 24cm round cake tin, at least 5cm deep, and press down to make an even layer. Leave to chill. Next, soak the gelatine leaves in cold water for 5 minutes. Pour the single cream into a pan, bring to the boil, then take off the heat. Stir the gelatine leaves into the cream. Leave to cool. Next, beat the cheese in a bowl with the sugar, lemon zest and juice. Mix in the cream and gelatine mixture and 300g strawberries.
In another bowl, whip the cream so it falls in soft peaks, then fold it into the strawberry mixture. Repeat with the egg white. Pour the cheese mixture into the cake tin, smooth it down and chill for 2-3 hours until set. To serve, remove the cheesecake from the tin and pile on the remaining strawberries.
PHOTOS COURTESY OF Adobe Stock
CHOCOLATE-DIPPED STRAWBERRIES
Makes 9
100g dark chocolate, roughly chopped
9 large strawberries
Cut a strip of baking parchment and leave to one side. To melt the dark chocolate, fill a small pan with 2cm water and bring to a simmer. Put the chocolate in a heatproof bowl and rest it on top of the pan, ensuring the bowl isn’t touching the water. Stir the chocolate to gradually melt it. Or, melt the chocolate in 20 second blasts in the microwave, stirring after each blast until melted. Put the melted chocolate in a small deep bowl.
Gently hold the strawberries by the leafy top and dip into the chocolate, just over halfway up. Tap off any excess chocolate and put on the baking parchment. Refrigerate until set.
Discovery Bay Anglican Church
Daughter Church of St John's Cathedral
SKH Wei Lun Primary School, Discovery Bay Road
Sung Eucharist (English) at 10:00am Sundays
Email: dcourtright@stjohnscathedral.org.hk
Web: www.discoverybaychurch.org.hk
Priest in Charge: The Revd Drew Courtright Tel: +852 - 2523 4157
Packing, Moving & Storage Services. Fixed price quote upon onsite survey or choose from the rates below:
Hire a Truck: HK$220/hour. Minimum 3 hours. Short Trips: HK$200 & up.
Hire Movers: HK$120/hour per mover. Minimum 3 hours.
Plastic Boxes & Used Cartons can be provided free of charge. (Subject to availability.)
Serves Lantau, DB, Tung Chung and the rest of HK.
(EVERY TUESD AY)
LOCAL NUMBERS TUNG CHUNG
EMERGENCY SERVICES 999
Tung Chung Ambulance Depot 2988 8282
Tung Chung Fire Station 2988 1898
Tung Chung Police Station 3661 1999
HOME & REPAIRS
Mega Power Engineering/Locksmiths 2109 2330
Mr Chan 24-Hour Handyman 9343 3718
Papabo 5541 1502
Shun Yu Engineering 2988 1488
So Nice Technologies 6206 3497
HOTELS
Hong Kong SkyCity Marriott 3969 1888
Novotel Citygate Hong Kong 3602 8888
Regal Airport Hotel 2286 8888
Sheraton Tung Chung 2535 0000
The Silveri Hong Kong - MGallery 3602 8989
LEARNING CENTRES
Discovery Mind International Play Centre 2987 8070
Discovery Mind Primary School 2915 0666
Greenfield International Kindergarten 2162 5538
Sun Island Education Foundation 2420 1068
Tung Chung Catholic School 2121 0884
YMCA of Hong Kong Christian College 2988 8123
MEDICAL
Bayside Dental 2185 6550
Essential Health Family Clinic 2109 9396
Human Health Medical Centre 2109 2288
North Lantau Hospital 3467 7000
Quality Health Dental 2403 6613
Quality Health Care Medical 2403 6623
REMOVALS & RELOCATION
Akash Moving 2421 8088
Crown Relocations 2636 8399
FTC Relocations 2814 1658
ReloSmart 2561 3030
Rocket Movers 5134 0044
SwiftRelo 2363 4008
RESIDENTIAL SERVICES
Caribbean Coast Clubhouse 2109 9277
Caribbean Coast Management Office 2109 9288
Coastal Skyline Clubhouse 2179 6678
Coastal Skyline Management Office 2179 6621
Seaview Crescent Clubhouse 3473 8700
Seaview Crescent Management Office 3473 8833
Tung Chung Crescent Clubhouse 2403 6770
Tung Chung Crescent Management Office 2109 1222
RESTAURANTS & FOOD DELIVERY
3 Italiani 5182 7646
A Tavola Bar & Grill 2321 5500
Andante, Novotel Citygate 3602 8828
Basic Bistro 2305 5508
Cabana Breeze 2777 8982
Café Aficionado 2286 6238
Café Lantau, Sheraton Tung Chung 2535 0021
Handi Indian Resturant 2988 8674
Jasmine Tung Chung 2162 8018
La Rosabelle Bar & Grill 2881 8788
La Vista 2368 6866
Lobby Lounge, Sheraton Tung Chung 2535 0023
Maison Du Mezze 2330 0131
Man Mano Italian Restaurant 3500 5885
Mint & Basil 2762 8077 Moon Lok Chiu Chow 2116 8149
My Thai 2907 6918
Nha Trang Vietnamese Cuisine 2234 9199
PizzaExpress 2297 3588
Regala Café & Dessert Bar, Regal Airport Hotel 2286 6618
Rouge, Regal Airport Hotel 2286 6868
Skycity Bistro, SkyCity Marriott 3969 2500
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Ashville
Lantau International Kindergarten 2984 0302
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DISCOVERY BAY
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Harvey Law Group International law firm offering a wide range of commercial & personal legal services. Meeting facilities available in DB. Contact 24168618, dboffice@harveylawcorporation.com,
Discovery Montessori School
A reputable & well-known international school for authentic Montessori bilingual (English & Chinese) education for children aged 1 to 12 years. Beautiful campus & highly qualified teachers. Contact 2987 1201, enquiry@dms.edu.hk, www.dms.edu.hk
EpicLand
Billed as Hong Kong’s tallest indoor entertainment centre, EpicLand is home to the city's first ‘air trek’, complete with eight sky-high obstacles, trampolines, slides and more. Contact 2441 0098, reception@epiclandhk.com, www.epiclandhk.com
Dr
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La Petite Enfance Kindergarten 8191 0813
Mandarin for Munchkins
3909
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Rigolo comme la vie 5495 8810
SKH Wei Lun Primary School 2987 8608
The Rink Italian Kitchen
Paisano’s
Pasha
Peony
Pho
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Sushi
classes at DBRC, Club Siena & DB Plaza. Five professional instructors, teaching six days a week. Contact 2987 1571/ 9159 0663, info@islanddance.com.hk, www.islanddance.com.hk
programmes for boys & girls for age groups U5 up to U14. Contact 9770 4548, train@tekkerzfootball.com, www.tekkerzfootball.com
TENNIS IS THE WATCHWORD
Peter Sherwood looks back on the Australian Open where he took a beating from an adversary much fiercer than Jannik Sinner
Isaw the Australian Open on TV last month, with an ad repeated 2,976 times. Two weeks of a singular commercial left me more exhausted than any of the on-court players. At least someone won something. All I got was apoplectic.
OK, I get it; Rolex is a watch. Congratulations (as you do for Sinner, Djokovic, Alcaraz et al). Maybe this repetitious onslaught was the opposite of a subliminal message, whatever that is, and it’s called (by me) mocking your audience, and annoying to the point of wanting to rip my eyes out.
Should I win the Mark Six, I will buy the most expensive diamond-infested timepiece, take it to Switzerland and smash it with a sledgehammer in front of the world’s media. This in the depressing knowledge that there’s nothing in it for me. Worse, it will be good for their business; free international coverage, and they’ll have to produce a replacement, which means jobs – in China?
Grating too, the gushing sentimentality of the voiceover, befitting the BBC coverage of Churchill’s funeral. We’re reminded of Wimbledon’s historic lawns, and breathless sunrises over the harsh Australian desert, while featured icons wear the right watch as if cash played no part. Is there a device that removes ads from the screen? Already there exists a mechanism to eliminate saccharine voice; it’s called a guillotine.
I bought a watch 20 years ago, but likely not because I like tennis. Who knows? Or maybe a promotional message was secreted in a Billy Joel
album. The watch cost HK$3,000, and a bloke in the industry told me in a Bacchanalian moment it cost about HK$50 to make. Half of the percentage difference on an expensive model goes towards Federer’s kids’ school fees.
I used to waste my life in the PR/ marketing racket so I’m not unfamiliar with painting pretty images on peoples’ grey matter. But whoever insisted on the same 30 second ad, 2,976 times should be locked in a toilet cubicle under bright lights and forced to watch the thing on a loop.
Rolex claims it supports tennis for the enchanting continuity of history (read: because it seems to be profitable, but we can offer no direct evidence that this is so). True. I imagine no one ever raced into a watch shop begging for the latest Rolex because they’d just seen one 2,976 times, while trying to focus on Roland Garros’ red clay. Same for golf. But if you volunteer your time to stare at golf on a screen, you deserve all the commemorative adjectives you get. Watching golf accomplishes two things: you can fall asleep for hours and miss nothing, and you really do get to see the grass grow. You’ll also hear ‘the royal and ancient game played in an idyllic setting,’ over and over. These dreamy half-minute chronicles, eventually turning your brain to porridge, will continue to haunt.
Here’s the sad part: if you keep insisting that I buy something from you, and I cave in, it’s finished. You won’t bother me again. But Rolex? Even if I become certifiable and sell my children to get one, they’ll be at the next event: 2,976 times.
Peter Sherwood has lived in DB for 20+ years. The former head of an international public relations firm, he is the author of 15 books and has written around 400 satirical columns for the South China Morning Post.