Fashion Subculture Dream Zone e-book by arti singh

Fashion Subculture Dream Zone e-book

Preface Fashion Subculture is an identifiable culture that norms by free association as opposed to factors such as nationality. It is also associated with lifestyle factors such as fashion. Today, lot of Fashion designers are getting inspired from these subculture. As people follow a trending fashion, Subculture is one of them and one should in detail about the Fashion subculture.

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Content Introduction to Fashion Subculture Cause of formation of Subculture Popular Fashion subculture Fashion Designer Collection on Subculture Popular Fashion Subculture Trends

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Introduction of Subculture Subcultures are those groups that have values and norms that are distinct from those held by the majority A subculture is a set of traditions that surrounds a lifestyle, music scene, art movement, literary style, fashion clique, political movement , profession, sports, hobby, set of circumstances or philosophy. Anything that causes people to identify with each other to form a set of shared traditions can be considered a subculture.

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Cause of formation of Subculture The main cause of formation of a different culture from the main culture is that

The followers of the main culture in some places don’t accept the values and traditions that are normal. It can be taken as a negative trait as they criticize the cultures that are accepted as standards and norms. People are neglected in the society and it encourages them to find a new culture group with a separate identity and interest. Due to this, they acquire cultural knowledge that helps in increasing their status to higher levels than other groups.

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Popular Fashion Subcultures Some of the popular subcultures around the World are

Cyber Goths While traditional goths are stuck in the past, Cybergoths are the exact opposite. Filled with futuristic and progressive style, body modifications, radical, wild and bizarre clothes, they’re often referred to as “the goths of the future." It’s a subculture that definitely needs major commitment and dedication to obtain the look. The trend is now gaining popularity for having an out of this world concept.

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Hair & Make-up Hair: Cybergoth hair is normally big and filled with neon strands. These colorful things you see are dread falls. Dread falls are sometimes made out of synthetic hair and styled into candy cane swirls or transistor dreads. Make up: Most of their makeup matches their outfit. Eyeshadow is bold and bright, sometimes matching the lip color. Heavy eyeliner and false eyelashes are also worn for the effect of bigger and fuller lashes. Lip color varies from black, red, green, blue or ombre.

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Clothing & Body Modification 

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Clothing: Cyber goth fashion consists of color co-ordinated corsets in black with a pop of neon colors. Reflectorized clothes, gothic dresses and glow in the dark ones are also very popular. Platform boots we see from typical goths are the same for cybergoths. For the head and hair, they wear futuristic goggles on their cyberlox.They usually cover up their face with gas masks. Body Modification: Piercings and scarification are common. Some embellish themselves with studs and crystals, others have multiple facial piercings, while others go for tattoos. 10

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Punk 

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Punk subculture is a movement that appeared in the mid 70’s and it was very popular for about a decade but even today we can still find its mark all around us. It centers on punk rock music but it also incorporates a large variety of ideologies and different forms of expression, just like visual arts, literature, movies or even dance. The most popular type of music in those times was punk rock-a very aggressive type of rock that contains a lot of soul ad passion. Punk ideology encourages masses to take their lives in their own hands and it promotes the DYI ethic and the non-conformity. 11

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Hipster 

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The subculture is associated with independent music, alternative fashion and lifestyles and independent political views. Hipsters tend to be liberal and open to everything. Hipsters also tend to be full of irony and sarcasm. The main rule is that clothes should look old and vintage. It should look like a person did not care what he/she put on in the morning. The whole point of hipsters is that they avoid labels and being labeled. However, they all dress the same and act the same and conform in their non-conformity.” 12

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Fashion Subculture as an Design Inspiration for Fashion Designers Some of the renowned designers that are bringing subcultures into the spotlight.

Frederick Lee 

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Frederick Lee is one of the many rising stars coming from Asia, a relatively new entrant in the world of haute couture. His designs are sought after by celebrities, especially his gowns. He has a decidedly gothic influence to his designs, and has taken home several awards for his impressive work. He's dressed celebrities such as Sabrina Van Cleef Ault and Zoe Tay.

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Stephane Rolland 

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Stephane Rolland was the head designer at Balenciaga by the age of 20, and has since carved himself out quite the following in the French film scene. He's even done work as a costume designer for 'Amadeus', among other things, and was nominated for a Molier award in both 2006 and 2007. Find stars like Rita Ora and Lady Gaga wearing his imaginative gothic gowns.

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Amato Couture   

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A regular on the catwalk at international fashion weeks including London, Dubai, Los Angeles and Miami, Furne One, designer behind the brand Amato Couture, is one of the most desirable rising talents in the fashion world. This is further demonstrated by the long list of celebrities who include Amato Couture as one of their red carpet favourites- including Heidi Klum, Jennifer Lopez, Katy Perry, and Shakira. Fashion from this house is dramatic and romantic, with a decidedly gothic style.

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Gareth Pugh 

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In the vein of over-the-top designer Alexander McQueen, Gareth Pugh's styles are beautifully stylized and unusual, with a design aesthetic that trends towards the angular and often includes inflatable pieces. Pugh is unafraid of any style that takes his fancy, no matter how outlandish or unusual. His work is often decidedly sculptural, giving the wearer the look of a gothic statue perched in the vestibule of an old church. Look for his dark designs on celebs like Kylie Minogue, Beyonce, and Lady Gaga. 20

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Somarta 

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Asian design house, Somarta specializes in skintight bodysuits work by the likes of Lady Gaga, who wears the designer in videos and live shows as well as in her personal life. The designer has a very interesting design eye, with a lot of influence drawn from punk clothing and rock fashion.

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Andre Soriano 

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A designer with a definite sense of art and music in fashion, Andre Soriano was a contestant on Style network's show 'Styled to Rock' where his clothing was exposed to the public at large. His signature looks include a lot of black leather and metal, showing the influence of punk rock, old school goth, and rocker fashion in his designs. Look for his styles on Aisha Tyler and Amber Rose.

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Popular Fashion subculture Trends

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Fashion has always been a way of expression.These subcultures were formed as breakaways from rigid societies and communal norms. Groups that identified themeselves and adapted everything that was not “mainstream”. While there were tea parties and elegant suits, they stood apart by wearing ripped jeans and printed Tees. While women were asked to dress like ladies the hippies and punks begged to differ. These sense of identification soon became a strong fashion statement.

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Popular Subculture Trends Ripped Jeans

Chokers

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Popular Subculture Trends Fishnet stockings

Black nail polish

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Popular Subculture Trends Tie-dyes

Frilled skirts

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Popular Subculture Trends Bikers Jacket

Boots

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