REBEL AGENCY
BUSINESS UNUSUAL
YOU ARE
WHAT YOU
路DO路 WHAT YOU LOVE!
dear reader REBEL AGENCY IS A CREATIVE COMMUNICATION AGENCY. WE HELP BRANDS BUILD LONG LASTING RELATIONSHIPS WITH CONSUMERS BY CREATING MEANINGFUL AND AUTHENTIC EXPERIENCES FOR THEM. WE PUSH THE BOUNDARIES OF STRATEGIC COMMUNICATION AND INSIST ON CREATING NEW AND EXCITING WAYS OF CONNECTING PEOPLE TO BRANDS. WE INSPIRE PEOPLE TO INTERACT WITH, ENGAGE IN, AND SUPPORT BRANDS – ALL IN MUTUALLY BENEFICIAL WAYS. WE DON’T GO DOWN A STREET UNLESS IT GOES BOTH WAYS. WE CALL THIS SOCIAL TRIBE MARKETING.
OUR WORK IS OUR PASSION selected cases
SELECTED CLIENTS
WHAT WE DO BRANDING & STRATEGY WE DEVELOP NEW APPROACHES FOR OUR CLIENTS. WE MAKE BRANDS STAND OUT AND BECOME RELEVANT IN THE MINDS OF THEIR TARGET AUDIENCE. WE WORK WITH OVERALL BRAND STRATEGY, VISUAL IDENTITY AND EXTERNAL COMMUNICATION, BE IT ONLINE OR OFFLINE. EVENTS & PRODUCTION WE PRODUCE BOTH LARGE-SCALE AND SMALLER INTIMATE EVENTS THAT BRING BRANDS TO LIFE, CONNECT THEM WITH PEOPLE, AND CREATE REAL, RELEVANT BRAND EXPERIENCES THEY REMEMBER. WE GET PEOPLE TO TALK ABOUT BRANDS BECAUSE THEY’RE EXCITED ABOUT THEM. GUERRILLA MARKETING WE TAKE TO THE STREETS AND CREATE AWARENESS THROUGH UNIQUE, SURPRISING AND ENGAGING CONCEPTS THAT INSPIRE PEOPLE TO BUZZ ABOUT THE BRAND. SOCIAL MEDIA & PR STRATEGY WE CREATE AND IMPLEMENT SOCIAL MEDIA & PR STRATEGIES THAT INSPIRE AND ENABLE PEOPLE TO INTERACT WITH THE CONTENT AND SHARE IT WITH THEIR NETWORK. WE DELIVER CONTENT TO MORE THAN 500 INFLUENTIAL MUSIC, FASHION, URBAN LIFESTYLE, ART AND DESIGN ONLINE COMMUNITIES, IN ADDITION TO MORE TRADITIONAL MEDIA OUTLETS. OTHER AREAS OF EXPERTISE GRAPHICS & WEBDESIGN · PRODUCT DESIGN · VIDEO & SOUND PRODUCTION · WORKSHOPS & CONSULTATION
ALL OUR SOLUTIONS ARE BASED ON A DEEP UNDERSTANDING OF OUR CLIENTS’ NEEDS, AND ARE CUSTOMIZED TO MEET THESE VERY NEEDS
CANON SHARE YOUR VISION • INTERNATIONAL PHOTOGRAPHY
COMPETITION • PHOTO EXHIBITION • BUZZ ON SPECIALIZED MEDIA • SOCIAL MEDIA CAMPAIGN • AMBASSADOR STRATEGY
BURN THE FIRETRUCK • CONCEPT AND DESIGN • UNIQUE BRAND ACTIVATION AT
TRAILERPARK FESTIVAL • GUERRILLA MARKETING • VIDEO PRODUCTION • SOCIAL MEDIA CAMPAIGN
HUMMEL BY ARTREBELS • COLLECTION AND LAUNCH CAMPAIGN • SUB-BRAND STRATEGY • PRODUCT DEVELOPMENT AND DESIGN • SOCIAL MEDIA MARKETING • GRAPHIC DESIGN AND ILLUSTRATION • LAUNCH EVENTS • VIDEO PRODUCTION • PRODUCT PLACEMENT • BRAND ACTIVATION STRATEGY
Our generation uses brands to show the wo what we believe in, and which community We don’t buy products – we buy the brands
orld who we are, we belong to . s.
IKEA • • • • •
WORKSHOP & IDEATION PROCESS FURNITURE DESIGN TEXTILE DESIGN PR & MARKETING STRATEGY VIDEO PRODUCTION
COLLECTION WILL BE LAUNCHED WORLDWIDE IN 2014
HOW WE
THINK
DREAM PLAN ACT SHARE
DANISH RED CROSS FREMTIDEN • • • • • •
NEW VINTAGE SHOP CONCEPT & STRATEGY INTERIOR DESIGN AMBASSADOR INVOLVEMENT PHOTO SHOOT BUZZ ON SPECIALIZED MEDIA LAUNCH EVENT
TRAILERPARK FESTIVAL • • • • • • • • • •
ORIGINAL CONCEPT DEVELOPMENT PRODUCTION, MANAGEMENT & EXECUTION MUSIC AND ART BOOKING PR SOCIAL MEDIA STRATEGY & EXECUTION VISUAL IDENTITY SPONSORSHIP STRATEGIES & EXECUTION DOCUMENTATION GUERRILLA MARKETING IPHONE APP
GENERATION I CONCEPT AND STRATEGY DEVELOPMENT • WEBSITE DEVELOPMENT • VISUAL IDENTITY • GRAPHIC DESIGN • OPINION LEADER INVOLVEMENT • EDUCATIONAL MATERIAL • COMMUNITY MANAGEMENT •
•
PR STRATEGY AND EXECUTION
BERLINGSKE MEDIA AOK AWARD SHOW • CREATIVE CONCEPT • VISUAL IDENTITY • BOOKING • PRODUCTION, MANAGEMENT • VIDEO DOCUMENTATION
& EXECUTION
MAKE
sure
WHAT YOU
DO
INSPIRES
NORDISK FILM LAUNCH OF “R” • LAUNCH CONCEPT AND STRATEGY • SOCIAL MEDIA STRATEGY AND EXECUTION • PRE-SCREENING TOUR • GUERRILLA MARKETING • CONCEPT FOR GALA PREMIERE
S-TOG THE BLACK BOX • INTERNATIONAL DESIGN COMPETITION • BUZZ ON SOCIAL MEDIA PLATFORMS • BRAND INTEGRATION IN
TRENDSETTING ENVIRONMENTS • BRANDED CONTENT VIDEO FOR S-TRAINS • GUERRILLA MARKETING & HAPPENINGS • GRAPHIC DESIGN FOR “NIGHT TRAIN”
CAMPAIGN
ERHVERVSSTYRELSEN
REBEL ACADEMY • CONCEPT AND STRATEGY DEVELOPMENT • WEBSITE DEVELOPMENT • VISUAL IDENTITY • GRAPHIC DESIGN • COMMUNITY MANAGEMENT • AMBASSADOR INVOLVEMENT • OFFLINE EVENTS • WEB TV PRODUCTION
THE REBEL AGENCY CO-CREATION WHEEL
CARLA C.HJORT (FOUNDER & CEO) , SIMON... , RIKKE, TONY (hans titel er COO), KRISTOFFER, SOFIE (hvis du kan få et billede af hende!?), SARA & DIG SELV som grafisk designer. (så må vi ændrer det når du stopper:)
YOUR BRAND slut af med WE HOPE TO WORK WITH YOU IN THE FUTURE!
is more
THAN A
*PRODUCT*
WUNDERGRUND • VISUAL IDENTITY • GRAPHIC DESIGN • PHOTO SHOOT • PR STRATEGY AND EXECUTION
AARHUS KOMMUNE REBEL TOWN • ORIGINAL CONCEPT DEVELOPMENT • PRODUCTION, MANAGEMENT & EXECUTION • MUSIC BOOKING • VISUAL IDENTITY • PR STRATEGY AND EXECUTION
DIESEL • CONCEPT AND STRATEGY DEVELOPMENT • FASHION FAIR DESIGN & EXECUTION • ONLINE VIDEO CONCEPT & PRODUCTION • PROMOTION • DJS & SOUND-DESIGN • ART SPACE EXECUTION
WELCOME TO THE REBEL UNIVERSE
– we specialize in building meaningful communities. You can join us!
ARTREBELS
REBEL AG
ARTREBELS.COM GLOBAL WEBSHOP COMMUNITY FOR ARTISTS AND VISUAL DESIGNERS
REBEL AGENCY BRANDING AND COMMUNICATION
S.COM
GENCY
REBEL ACADEMY CREATIVE AND CULTURAL ENTREPRENEURSHIP WWW.REBELACADEMY.ORG
TRAILERPARK FESTIVAL 3 DAYS OF ART & MUSIC IN THE HEART OF CPH WWW.TRAILERPARKFESTIVAL.COM
G
CREATE
路 CULTURE 路 not
ADVERTISING
CONTACT Rebel Agency Nørre Voldgade 18 1358 Copenhagen K info@rebelagency.dk +45 81 61 81 00
PEOPLE
CARLA C. HJORT FOUNDER & CEO
SIMON CASPERSEN CONCEPT DEVELOPER & STRATEGIC PLANNER
RIKKE KROG MOGENSEN CFO & BUSINESS DEVELOPER
TONY GJERLUFSEN COO
KRISTOFFER ROM HEAD OF PR, EDITOR IN CHIEF AND COMMUNITY MANAGER
SARA SCHELDE MANAGER AND RECRUITMENT
SOPHIE FERDINANDSEN PROJECT MANAGER
WE HOPE TO WORK WITH YOU IN THE FUTURE