D E C E M B E R 4 - 8, 2 0 24 WYNWOOD ARTS DISTRICT
EXHIBITOR PROSPECTUS
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GIUSEPPE GIANNOTTI
WHAT IS SPECTRUM MIAMI? Spectrum Miami is a curated
artists to showcase their work to
contemporary art fair featuring 185
an audience that’s highly literate in
independent career artists, studios,
the arts and make valuable lifetime
and younger galleries showcasing
connections with buyers and fans.
paintings, sculpture, photography, and more. Since its inception
The SPECTRUM FOCUS Pavilion
in 2010, Spectrum Miami has
continues for 2024, showcasing
become one of the leading satellite
trending art forms, including
fairs during Miami Art Week,
outsider art, street, art, pop art,
attracting thousands of attendees,
and urban art.
a majority of whom are high-networth collectors.
Ready to capture the moment and venture forth toward new levels of
As it enters its 15 th year, Spectrum
success?
“This year the art
and exhibitions at Spectrum were absolutely amazing! It seemed like the work was even better than last year. I was thankful to be in the show this year and look forward to next year.
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Thomas E Lockhart III, Spectrum Miami 2023
Miami is rich with opportunities for R E D W O O D A R T G R O U P . C O M / S P E C T R U M - M I A M I
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BRANDALISM
JASON PEREZ ART
WHY APPLY? Miami Art Week is an annual event that attracts top galleries and artists, big-name dealers and collectors, and more than 110,000 art aficionados and cultural connoisseurs. Celebrating its 15 th edition in 2024, Spectrum Miami has become one of the leading fairs during Miami Art Week. If you want to make priceless contacts with buyers and collectors, expand your business’s reach, sharpen your marketing skills, and reach the next level in your art career, then Spectrum Miami is the place to be!
• Featured 185+ international exhibitors • Attracted more than 4,500 guests for the Opening Night Reception and 45,000+ over the course of the five-day fair • Reported a 31% increase over 2022 in attendance
The best fair for emerging artists to stake a claim for their career, Spectrum Miami features independent career artists, studios, and younger galleries, attracting thousands of art collectors and buyers, VIPs, art lovers, and tourists from all around the world.
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Here are some more facts and figures from our fair in 2023
• Resulted in over $2 million in sales • Reached nearly 200,000 social media followers
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THE VENUE Spectrum Miami returns to the iconic Mana Wynwood in 2024. An anchor of the Wynwood Arts District thriving artistic and cultural scenes, Mana Wynwood is also home to Spectrum Miami’s sister fair, Red Dot Miami. Together, Spectrum and Red Dot Miami offer collectors, gallery owners, art dealers, designers, and shoppers the unique opportunity to connect with blue-chip
FAIR AMENITIES •
Architecturally designed floor plan with 10-foot walls and wide aisles for optimal traffic flow and better viewing for buyers
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A fully built booth with spotlights and booth blade signage
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Rigorous exhibitor practices, including precise hanging, storage, and display procedures that will be strictly enforced throughout the event
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An Exhibitor Cooperative Ad Program that includes a multitude of advertising and marketing initiatives including street banners, print advertising, digital marketing campaigns, signage, public relations, radio promotions, multimedia advertising, email campaigns, partnership marketing, online art gallery, VIP trade and collector epass program, social media campaigns and promotions, and more.
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Pre-fair seminars and training on exhibiting, marketing, and curation
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For 2024: extended curatorial oversight and assistance, improved pre-fair seminars and training, upgraded Online Art Gallery
galleries and emerging artists—all under one roof. Mana Wynwood’s proximity to the Miami International Airport, I-95, and all of Miami’s most culturally influential neighborhoods—Downtown Miami, the Design District, Miami Beach—makes the well-appointed convention center the most desirable location for these iconic fairs.
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HOW IT WORKS Criteria: A wide array of media is on display, including paintings, photography, sculpture, glassworks, and more. We do not accept jewelry, tapestries, or any sort of arts and craft works.
“Thank you for an
Application: If you feel your gallery or studio and artwork would be a good fit for Spectrum Miami, apply online.
amazing experience at Spectrum Miami! It was incredible and completely mind blowing!
Curation: Our Exhibitor Committee consists of four art industry professionals with outstanding reputations and experience in galleries, art industry business, and artist development. Upon acceptance from the Exhibitor Committee, a booth location will be assigned. Preparation: Exhibitors will receive an Exhibitor Manual, which covers all operational aspects of exhibiting at the fair. Exhibitors are expected to meet a high standard of presentation for the fair and review all the resources we make available, as well as sign off on a Booth Display Acceptance Form. Exhibitors are also provided with complimentary digital Collector ePasses to give out to key collectors and guests. R E D W O O D A R T G R O U P . C O M / S P E C T R U M - M I A M I
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Angelica Lenzen, Angel’s View Photography, Spectrum Miami 2023
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OUR ATTENDEES Median Age: 52
Average NW: $1.5 Million
Male/Female: 42/58%
College: +82%
Average HHI: $207,000
Art Collectors: 70%
Spectrum Miami attendees are well-educated professionals who love to travel and enjoy fine wine and great food. They are typically museum members, “doers” who enjoy luxury items, great design, and giving back to their communities. Attendees include collectors, artists, designers, architects, civic leaders, philanthropists, entrepreneurs, and retirees. R E D W O O D A R T G R O U P . C O M / S P E C T R U M - M I A M I
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BY THE NUMBERS
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PARTNERS & SPONSORS Sponsors and cultural partners who have confirmed returning for Spectrum Miami 2024 include Pommery Champagne, Perrier, Modern Luxury, Pérez Art Museum Miami, The Bass, Frost Museum, Boca Raton Museum of Art, Ocean Drive, Sotheby’s Preferred, American Art Collector, and American Fine Art Magazine. We’re always adding new luxury brands, sponsors, and museum and community partners to our list of supporters. These relationships not only support the Miami community and encourage our partners’ constituents and members to come to the fair but also provide exposure across their platforms. PAST AND PRESENT SPONSORS & PARTNERS INCLUDE: • • • • • • • • • • • • • • •
Bulleit Frontier Whiskey Aston-Martin Mr. C Hotel Intercontinental Miami Marriott Radisson Luxury Concierge Network Empress 1908 Gin Dezo Coppola Prosecco Zephyr Hills Water Teremana Tequila Sarri’s Candies Perrier Hubbard’s Peanuts
• • • • • • • • • • • • • •
Louis Jadot Wines Cadillac Lyft Delta United Airlines Hertz Frost Science Museum Perez Art Museum Miami Lowe Art Museum The BASS Museum McNay Art Museum Boca Raton Museum of Art Bakehouse Art Complex Solomon R. Guggenheim Museum
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New York Film Academy New York Foundation for the Arts Miami University of Art & Design Miami Dade College The Art Newspaper Modern Luxury Miami Miami Living Magazine Ocean Drive Magazine American Art Collector American Fine Art Magazine Artsy Art One Nation CultureOwl
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Miami Herald Miami New Times Where Miami Fine Art Magazine Art Business News Fine Art Connoisseur Widewalls Art Market Magazine Blouin ArtInfo Art Hive Magazine ArtLinx ArtNet
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BOOTH PACKAGES
A SINGLE BOOTH PACKAGE INCLUDES: • •
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10’ high finished white walls Four lights for booths over 40 square feet or two lights for booths 40 square feet and smaller Booth blade signage First-day booth cleaning Furniture package includes: one table, two side chairs
A [SOLO] SINGLE BOOTH PACKAGE INCLUDES: • • • • •
10’ high finished white walls Two lights for 4’ x 10’ and 4’ x 15’ booths or three lights for 4’ x 20’ booths Booth blade signage First-day booth cleaning Stool provided for booth. (No other furniture allowed unless approved in advance.) BOOTH PRICES START AT $3,295.
BOOTH PRICES START AT $6,295.
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KEEP IN TOUCH /SpectrumArtFairs
/spectrumartfairs
@SpectrumArt Fair
sales@redwoodartgroup.com
SALES Eric Smith
Owner/CEO – Redwood Media Group eric@redwoodartgroup.com
EXHIBITOR SERVICES
GENERAL INFORMATION
Kelly Smith
Not sure whom to contact? Contact us at info@redwoodartgroup.com.
Exhibitor/Attendee Relations Manager kelly@redwoodartgroup.com
Mark Shapiro
Exhibitor Accounts Manager U.S. and Canada Markets mark@redwoodartgroup.com 203.257.5881
Steve Cherng
Exhibitor Accounts Manager Asian Markets steve@redwoodartgroup.com 908.568.8899
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