LOGO DESIGNS

LOGOS Andre Arno 9.2

Tuesday, December 6, 2011

INVESTIGATION

Tuesday, December 6, 2011

Making Logos Client: SWA Time Allowed: 5 weeks Specification and Limitations: Size: 500x500 All ages A specific software will be used Unit Question: How does advertising manipulate our actions Documented evidence: Your documented evidence is like a diary. You start it when making the design and it doesn’t end till you have finished making the product. Take lots of photos, make notes on any modification and add sketches and diagrams.

Tuesday, December 6, 2011

INTRODUCTION SWA is looking for a new official logo for their representatives. SWA would be my client. Their old logo is bored and not appealing anymore. SWA hired me in order to make their new official logo. SWA needs lots of logos on a specific area that they would be needed. There are three parts that SWA need me to make, which are Areas of interaction, IB learner profile, and the Design cycle. For the design cycles, it needs 10 logos. For the IB learner profile, it needs 5 logos and 5 logos for the Areas of interaction. At the end, we’ll choose from those three specific area, only ONE that we’ll be SWA official logo for their next whole year.

Throughout this five weeks, I should do more research on more logos to be compared and give me some ideas in order to make the logos. I should have thinking about what kind of softwares that I’m going to use for this project and is the software reliable with the project. I should have also thinking about the factors that would affect my creation process.

Tuesday, December 6, 2011

AOI (Areas of Interactions) This project of the logo design will be relates, “Approaches to learning” because I’ll be using my organization skills and communication skills. The “Approaches to learning” is about learning how to take care of your own responsibilities using the tools that are enable to work on it. The approaches to learning will be relates to “learning how to learn” and developing in individuals an awareness of how they learn best through processes and learning strategies.

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Client Interview 1. Why do you want to change your old logo?

The old logo has been post for several years. The community in there almost get tired and weary seeing the logo, for them is very common to the others. So, I think it need another a new interactive logo and it’s more complex symbol.

2. What do you expect for the new logo?

I expect to have a new logo that is attractive to the community there. I want the logo to be different and unique than the other. It should be easy to remember and iconic.

3. What kind of software do you prefer?

I prefer software that is very common by doing this kind of things. I don’t want using software that is new and unusual. You may use like adobe which is very common to people who make graphic design.

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Brainstorm Great Font

Easy to remember

Simple

Creative

LOGO

Iconic

Great color

Great concept

High resolution

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Summary of the Researches Base on my research, I have found lots of things that would might be effective to my creation of the logo. I have research the function of logo to make sure whether it is in the right way. It said the function of the logo is to support/ brand effectively on your company/property, which allows the community to recognize the company easily. It said that the best logo is suppose to be iconic, simple, and easy to remember.

I also dig some more information about the software that I’m going to use in this project. Basically, I have know some of the softwares that is very common to make graphic designs. One of them is Adobe Photoshop. This is one is very common in every use of graphic design. There’s another software that relates to this one, it’s adobe illustrator. But I’m just trying to figure out which one is easy to use, not to be so complicated. What I get is that adobe photoshop is more into editing photo and adobe illustrator is more into making graphic design. What I think, I’ll be using this tips to create my logo and I should find more software that is compatible with this.

Tuesday, December 6, 2011

Successful Logo

There are varieties of logos in the world but it is put into two categories which successful and not successful. According to people tips, it said the logo should be iconic, easy to remember, simplicity, great font and color, and using high resolution software.

As there are 3 logos above, FedEx has been approval by the community that is a successful logo. FedEx logo has symbol and signs in order to confirm the logo. It also covers by multiple of layers that contribute all of this.

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Design Brief For the following 5 weeks, I’ll be helping creating the design for SWA official logo. I should have through all the design cycle parts; investigation, Design, Planning, Create, and Evaluation. I have chosen the software that is going to be used in making this, which is the adobe illustrator. It said that it has been trusted for many people and very common. I should be concern on the design specification, what am I going to be needed. Usually, products that are going to bee sold is slightly different to the product that isn’t going to sold. The design must be concern too.

Tuesday, December 6, 2011

Design Specification Title

Specification and why

Test

Software

For the next following 5 weeks, I should have read or watch reviews I think I’m going to use Adobe about the tutorial in using adobe illustrator. illustrator

Time

By including all the design I need to make a note or timeline in cycle, it needs approx. 5 weeks. order to remember the time.

Size

It should not to big or not too small, just the same size like the others

I will ask my client in order to be sure what’s the approx. size of the logo.

Aesthetics

The logo should be iconic, simple, symbolize, and easy to remember

I should put great color and font which fits to the logo.

Function

The logo will be used as symbol of the company/place.

I have research the function and all things.

Purpose

The purpose of this is that to keep your company stays alive.

I have to find out more about this purpose of making the logo using my client interview.

Tuesday, December 6, 2011

Work Cited Christie, Heather. "What Is the Function of Your Logo? | Christie Graphic Design." Christie Graphic Design | Design That Fits Within Your Budget. Christie Graphic Design, 10 Dec. 2008. Web. 09 Nov. 2011. <http://www.hchristie.com/posting/what-is-the-function-of-your-logo.htm>.

Sugrue, Kevin M. "Adobe Photoshop vs Adobe Illustrator." Advice and Information - The Cryosphere.

Cryosphere. Web. 09 Nov. 2011. <http://www.cryosphere.co.uk/articles/photos/adobe-photoshop-vsadobe-illustrator.html>.

Bien, Ronald. "6 Tips on How to Make a Good Logo." All Designs,Graphics and Web Resources-Naldz Graphics. Naldz Graphics. Web. 09 Nov. 2011. <http://naldzgraphics.net/tips/6-tips-on-how-to-make-a-good-logo/>.

Tuesday, December 6, 2011

DESIGN Tuesday, December 6, 2011

Design 1 - Balance Pros: Representative logo Describes the 3 elements Cons: Poor quality Need to improve about the pictures to have clearer descriptions

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Design 2 Caring Pros: The ‘arrows’ that cross over; representative protection and the ‘semicircle’ over the ‘arrow and the people’ representative unite.

Cons: Need to be more shape on the ‘semicircle’ Need to have a balance on the ‘arrow’, need to be more appropriate

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Design 3 Communicator Pros: ‘telephone’ symbolizes communication Description very complex Cons: The ‘telephone’ should be interacted by two of them.

Need to be neat

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Design 4 Inquirer Pros:

Complex pictures Coherent and Cohesive Cons: Add some more pictures to give clearer understanding

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Design 5 Knowledgeable Pros: Commonest symbol Related to the IB learner profile Cons: vague â&#x20AC;&#x2DC;graduation hatâ&#x20AC;&#x2122;

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Design 6 Open-Minded Pros: Commonest symbol Creative and make sense Cons: vague â&#x20AC;&#x2DC;stuff around the boxâ&#x20AC;&#x2122; neater

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Design 7 Principle Pros: Great symbol to describe the IB learner profile Commonest symbol for IB learner profile Cons: Vague flower for the readers to understand it It should have more neat Need to add some more description to support Tuesday, December 6, 2011

Design 8 Reflective Pros: Mirror is the commonest symbol Great and creative design Cons: A bit vague on the â&#x20AC;&#x2DC;stickman on the right and leftâ&#x20AC;&#x2122; Neater might support the quality

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Design 9 Risk takers

Pros: Neat and artistic drawing commonest description Cons: The â&#x20AC;&#x2DC;doorâ&#x20AC;&#x2122; picture should have to be clear

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Design 10 Thinkers Pros: Commonest symbol Creative design and coherent Cons: Underneath has to be changed in order to support the IB learner profile/logo

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Design 11 Human Ingenuity Pros: Creating the best product great quality and design Cons: should be more neat and comprehensible drawing

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Design 12 Approaches to Learning Pros: Quite good drawing and related to the AOI

Cons: Doesnâ&#x20AC;&#x2122;t really support the AOI Hard for readers to understand it

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Design 13 Community and Service Pros: The division of community and service Cons: Epic picture of the â&#x20AC;&#x2DC;manâ&#x20AC;&#x2122;

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Design 14 Environments Pros: plain and quite good Cons: Too Simple hard for the readers to understand

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Design 15 Health and Social Education Pros: Commonest symbol Iconic and simple Cons: A large space that could still be add

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Either IB Learner profile or AOI For the next following a couple of weeks, Iâ&#x20AC;&#x2122;ll be making the Area of Interaction rather than making the IB learner profile. From what I think is that the IB learner profile can be rooted into the AOI. Some of the IB learner profile such as CARING can be rooted into the Health and Social Education or Human Ingenuity.

According to me that it would be wasting of time by making all the 10 logos, so in order to save time, make the AOI. This is what according to me.

Tuesday, December 6, 2011

Evaluation against my researches According to me, if we compare my design to the official logos that have already copyright; mostly my design is not as good as the one which is copyright.

One of the best is the caring design that shows almost the same like some of the global partnership development. This is what I think from the overall.

Like FedEx, it’s one of the most successful logo because there is an arrow between the ‘big’ E and x. I could improve it in order to get better.

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PLAN STAGE

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Step by Step

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SKETCHES

For the creation stage, I’ll be using ordinary software for this kind of stuff and it’s called adobe photoshop. Actually the best thing is using Adobe illustrator because it’s more to graphic design rather photoshop for editing photo.

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Gantt Chart

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CREATE STAGE

Tuesday, December 6, 2011

Documented Evidence 1 During this free time and lesson Time, I have been doing making the first creation of my first design which is the Community and Service of AOI. For the first time using Graphic Design Software is because quite complex and confusion on the step, but I figure out few minutes later. Community and Service logo is quite entertaining because of the eye-catchy color that really support the main thing of Community and Service.

Tuesday, December 6, 2011

Documented Evidence 2 During the IT lesson, I finished the second design for AOI which is the Environment. I think lots of people will get confused with the Environment logo of AOI. The logo actually tells about on what problem weâ&#x20AC;&#x2122;re facing, we shouldnâ&#x20AC;&#x2122;t fall; we should stand against everything. The background uses varieties of colors that explains all of these.

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Documented Evidence 3 Health and Social Education; mainly shows about education of health and this logo might get the community/readers confusion. Some of the descriptions are obvious like the ‘plus’ sign, light bulb, and ‘bubble’ conversation. The star represents as guardian to protect ourselves from danger and cautions. The bar graph shows about the status of people’s health education.

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Documented Evidence 4 At last, I have finished making all of the AOI that are needed to. The ‘Approaches to learning’ is a bit confuse too apply it. The ‘mind’ represents as us was thinking about how to understanding and taking the responsibilities for the significant task.

The ‘Human ingenuity’ is an indelible unique logo which is quite similar to the logo of ‘DreamWorks’ or other movie logos. This one is quite obvious because it’s trying to make the product by it’s own learning. The other two boys were standing next to him in order to apply what is he doing.

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EVALUATION

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Evaluating my performance at each stage of the design cycle •

Investigation: There are some parts that I have improved more like researching and the summary of the investigation. I have put coherent, cohesive, and eloquent summary of the investigation.

•

Design: A brief description/explanation about every design that I have made.

The design of it should be more specific and detail on the drawing; in order to make a clear design.

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Plan: I should have put comprehensible picture rather putting screenshot. I should have display a brief description on a software; this would be the key for people to be able to specified it and knowledge.

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Create: The final product is quite different than the ones in the design. I had some difficulties and casualties on creating the logo because the only software that I have are only Photoshop and Illustrator. I should have research the software more; in order to understand using the software and create a good logo.

•

Evaluate: The evaluation part is the most important because of to reflect what you have done and improved in some mistakes that I have made. The reflection process is very essential and it’s not necessary difficult.

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Testing and Meeting Specifications •

Software: I have made the logos which that be my project. The final product look better than the design that I have created. I search on the internet to check whether is the correct form for creating this project.

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Time: I could finish this product in no time. The time actually is lesser than the first project, which is the website.

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Aesthetics: The final product that I have made is quite successful that the community could be impressed of.

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Function: From the beginning, the function is to promote the school better.

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Purpose: I have achieved the purpose that I should have and I have to impress the community around the environment.

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Durability: The final product is very durable because it could stay for many years.

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Safety: I have successfully finished the product without putting any inconvenience adult contents and other not reliable content.

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Successful points of the product

• Base on my opinion, during the project I have found no

casualties and difficulties except for inconvenience of time that it has too short for doing this. There’s some specific time on doing the plan. The plan should be 9 days rather than a week because we need time for double checking.

• What I did well is went creating the product.This is the best

from overall. While I still have some difficulties, I have figured it out sooner. By doing that, it could help me improved my weakness to a higher skill.

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Least Successful points of the product • Base on my opinion, what I did least is when I

was at the creation stage. I have some doubt during making the product. During that time, I have no skill at all of using my IT because I’m still new using this kind of software especially Adobe Software and I still need to adapt of this kind of IT because of it’s quite different than my previous school. I expect to make the best website; what I mean is not accordingly in the software. I want to try some new stuff.

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Modifications/Improvements of product â&#x20AC;˘ In order to improve my creation skill and the

other skill that I have not achieve it, I need to read more information about the software to understand how to use it well and find another software that is better than the software that I used. I also could find a tutor or family that could teach me.

â&#x20AC;˘ From this kind of plan, it would improve my

quality of the product and my client might be most satisfied with it. I should have a greater experience on making the design in order to have a greater range of my mind.

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Client peer to peer

• I have asked my client and he’s satisfied with it but he adds some comments. The comments are like some of the products are not impressed him.

• One of the examples is like Health and Social

education because it doesn’t has any title or phase that represents the logo.

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FINAL PRODUCT

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