Back to Basics Beauty
By: Ashley Woosley
About Us ● We are an all-natural and cruelty free make-up store
that offers products of the highest standards. ● We abide by three strict rules:
1. Cruelty-free products 2. No parabens or sulfates 3. No artificial colors or synthetic fragrances ● We specialize in making women feel beautiful and
natural.
Products ● Makeup
●
● ● ● ●
-mascara -foundation -eye shadow Cleansers -face wash -toner Shampoo Moisturizers Essential oils Supplements
Brands We Carry ● Aveda
● One Love Organics
● Dr. Hauschka
● Kjaer Weis
● S.W. BASICS
● ILIA
● Pacifica ● Andalou ● Kahina Giving Beauty ● Suki ● Amala
● Vapour Organic Beauty ● RMS Beauty ● 100% Pure ● Rahua
● REN
● Poppy & Sunday
● Tata Harper
● Nuciya
Best Sellers
Dr. Hauschka Facial Toner
RMS Mascara
$34.96
$28
Avalon Organics Shampoo $8.96
Location Address: 1812 West Chicago Avenue Square Footage: 1,300 Price: $24.92/ SQFT/ Year (Gross Lease) = $32,396 a year =$2,700 per month
*I WILL NEED TO MAKE $323,960 IN SALES EACH YEAR*
Plan-o-gram Window
Door
New Arrivals Cashier
Makeup
Supplements
Essential Oils
Sofa Cleanser
Moisturizer
Shampoo
Back Room Bathrooms (2)
Product Sales Data
Total= $323,960
Schedule ● Store Hours: M-TH (9-7) F-ST (10-7) S(12-6) ● There must always be 4 people working in the shop:
one manager, one register worker, & two greeters/ helpers ● Managers- Holland & Ally (full-time) ● Register- Madison, Connor, Hailey (part-time) ● Greeter/ Helper- Dena, Zach, Cleo, Stan (full-time) ● *part-time= 20-30 hours/week *full-time= 30+ hours/week
Schedule Continued… ●
Annual Payroll: $159,120
Weekly Payroll: $3,120
Vendor
Labor Assembly
Unit
$ / Unit
$ Total
1
0.80
0.8
Cost Sheet Picture or sketch of product
Ingredients Mascara Formula
Product: Pacifica Mascara “Market Place Down Method�
1
1.50
1.5
goes here
Labor: $0.80 Ingredients: $1.50 Packaging: $0.20 Total COG sold: $2.50 Wholesale (x 2.5): $6.25 Retail (x 2.2): $13.75 -I started with a Pacifica
Packaging Mascara wand/tube/cap
Total Cost of Goods Sold
1
0.20
0.20
$2.50
RETAIL PRICE: if store keystones (wholesale x RETAIL PRICE: if store RETAIL PRICE: if store 2) does wholesale x 2.2 does wholesale x 2.5
Wholesale Price Option 1 (if you keystone: COGS x 2) Wholesale Price Option 2 (COGS x 2.5) Wholesale Price Option 3 (COGS x 3)
$5.00
$10.00
$11.00
$12.50
$6.25
$12.50
$13.75
$15.63
$7.50
$15.00
$16.50
$18.75
mascara retail price which was $14. Then I worked my way down into establishing the labor, ingredients, and packaging. Since I knew what the retail price was, I was able to figure out what to multiply by for wholesale.