Magazine nr 16 - winter edition

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1 6 th e d i t i o n b y a s i a d e s | w i n t e r 2 0 1 5 | w w w . a s i a d e s . c o m

NEW

WHAT’S NEXT

SMOKED BLACK & GOLD METAL

All new showdates

FLASHBACKS

Shanghai & Highpoint show

Merry X-mas & happy NY

now available

ORDER ASIADES ONLINE |1


c a s u a l

DUAX LATEST DUTSH BEAUTY SC-3060HQ | W48xD56xH86 2 |

l i v i n g


EDITORIALJAN

2016 FULL SPEED AHEAD This year is coming to an end. A year in which we experienced many great things, but also seen some terrible things happening in the world. “Don’t look back, because we are not going that direction” is something I have read. 2016 is the Chinese year of the ‘monkey’. It promised to be a year filled with love, patience and luck. Great to go full speed ahead and Asiades sure will do that. Our DUTSH collection has grown up, SOCHA contains many new upholstered chairs, ILBLUA and DOLCE DECOR has merged into 1 collection, all can be seen at the Singapore Show in March. We will kick off in 2016 with the IMM Cologne show with a trend-stand. We love to see you in Cologne or Singapore or even better, visit us in Holland, it’s time well spent and showroom looks amazing! Wish you a super 2016 and will do anything we can to make that happen with love, patience and a bit of luck....

Jan Wout Hulstein Founder

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1

2

1. CHAPEAU SOFA TABLE DT-2606HW Ø50xH60

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2. CHAPEAU COFFEE TABLE DT-2605HW Ø90xH45


CONTENT winter 2015/2016

Flashback Shanghai

06

New DUSTH

08

New ILBLUA

12

6 Favo’s Rodhi

14

New SOCHA

16

New ARTISAN

18

Asiades ONLINE

20

New LODSH

22

In the hotspot TIM

26

What’s next

28

Hotspots Amsterdam

30

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COLOPHON This A-Magazine is a publication of Asiades. Contact address Design & Sales Arocca BV Laan van de Ram 10 7324 Bv Apeldoorn The Netherlands Tel: +31 (0)88 88 168 88 Fax: +31 (0)88 88 168 99

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Circulation 350 copies All rights reserverd. No part of this publication may be reproduced without permission from Arocca B.V.

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Subject to printing errors. |5


flashback

SHANGHAI SHOW

“the making of”

We are still a bit overwhelmed by all the enthousiastic responces about our stand and all the new items! It was a great success. All the hard work and long nights were totally worth it! Here’s a small impression.

ilblua

artisan

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sixties desk

indo

upstairs

lodsh

socha

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FLAIRO SC SC-3155HQ W48xD61xH89

c a s u a l

l i v i n g

GERMAIN SC SC-3073HQ W54,5xD54xH82

ABOUT DUTSH DUTSH living gives you fresh contemporary dining & lounge furniture for those who are young in heart & mind.

The collection is designed by Dutch designers Rico Souren (Design Academy Eindhoven) & Jan Wout Hulstein. All items are designed to be comfortable and functional with a perfect look. DUTSH will give you the latest trends and basic beauty’s.

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WILL SC SC-3159HQ W59xD62xH86


D

NEWDUTSH

LUISA SC SC-3156HQ

DESIGN AWARD

WINNER!

VIOLA SOFA SF-2651HQ

solid bamboo BAVO

WIEBE

DINING TABLE

ROCKING CHAIR

CASUAL LIVING

XROS STOOL 61x41x46

XONO DT with old elm top DT-2987HQ ELTON SC with feston stitching SC-3176HQ

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flashback

HIGHPOINT SHOW

Here’s a small impression of what you’ve

missed at our Highpoint showroom. Dutsh, Ilblua and Socha were the collections the showed here.

Dutsh @ Highpoint

Flairo side chairs

Overview

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stand Marquise side

chair & Eiffel DT


We love this combination of the classic Marquise highback with the rustic old elm table top of the Xono dining table.

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ILBLUA: STYLISH STAINLESS STEEL This rich stainless steel collection contains various items which fit perfectly in every interior. The refined stainless steel is combined with high quality tempered glass or finished with selected marble tops.

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WE SMOKED BLACK & GOLD METAL

NEWILBLUA

DOUBLE V DINING TABLE DT-3005HW glass DT-3013HW marble W130xH78 GLOSS COFFEE TABLE DT-3035HW W160xD60xH45

MILANO ENDTABLE DT-2933HW Ø50xH50

BAROTRINE CHEST CB-1314HW W00xH00

MIKADO DRESSER CB-1312HW W76xD35,5xH191

GLOSS AUDIO UNIT DT-3037HW W160xD40xH45

KIDNEY SET /2 DT-2717HW W60xD60xH60 | 13


6 FAVO’S BY RODHI (26)

Rodhi is Asiades’ IT specialist in online media. He’s part of the A-team since 2010 and lives in Surabaya, Indonesia.

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FAVO’SRODHI

april 2015

#1

HOBBY When I am not working for Asiades, i continue programming at home. It has became one of my hobbies to keep developping in this.

#3

eat on special occasi-

smiling baby with this

ons such as a wedding.

name!

The main ingredients are beef rendang and

CHAIR

vegetables. But when I

A super simple, but

am working late, i can’t

trendy and comfortable

resist some French fries

HOLLAND

chair for around the

and coffee expresso.

Last April I visited

diningtable. I love it.

#6

Holland for the first time and I loved it! It is so green and the air is so

#4

FOOD

#2

COLOUR My ultimate favorite colour is blue. It gives a fresh and cool vibe.

My favorite food is

fresh. Hopefully I will

#5

Rendang. Tis is a

LUCKY

delicious stew from the

Number five, my favo-

Indonesian cuisine. In

rite, in bahasa indonesia

Indonesia, this is truly a

is named ‘Lima’. Last

feast that people often

April I met the cutest,

come back one day!

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ENJOY THE RICH COMFORT

ISA SC SC-2878B W50xD63xH99

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NEWSOCHA

ONLY

$59,MARQUISE SC SC-3179B W59xD66xH84.5

SOCHA THE CHAIR COLLECTION new material: Heavy Linen

CEASAR AC DA-1003B W61xD71xH80

CEASAR SC SC-1014B W51,5xD66xH80

HAMPTON SC SC-3175B W48xD60xH84

EURO LC LC-2267B W74xD98xH98

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GO CONTEMPORARY leona sofa

denim sofa

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NEWARTISAN

GO CHIQUE

napa sofa

giant chester sofa

GO RETRO tiffany sofa salotto sofa

We divided our Artisan collection in a loungy STYLE collection and a classy ILBLUA collection. By combining this

celina sofa

aspect with a good eye for style and details, we created an inspiring collection in which you can find the best of these both worlds.

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NEW

ORDER ASIADES ONLINE NOW

We keep innovating and developing our ordering process. That’s why we created www.asiades.biz. An online order website to easily order a full container with the newest items available for all our clients!

Container overview Landings page

Various screenshots

WWW.ASIADES.BIZ 20 |


ASIADESONLINE ur Subscribe to o we’ll keep d n a t lis g n ili a m ! you up-to-date The online offers we sent, are directly connected to our online order system. This makes it easy as 1, 2, 3. If you want to receive our newsletters? Please send an email to wilfred@asiades.com.

Various newsletters by email | 21


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LODSHIN&OUTDOOR

CIRCO LC 75x65x75

The world is inside out. LODSH is a collection of dining- and lounge chairs which we can use in- or outside.

MAAS AC 66x68x90

attan Choose real r polyplast for indoor or for outdoor!

BARCA LC 60x60x79

NOMAD SC 49X60X87

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SHORTNEWS

We are very proud of our newest Dutsh production facility in Anji. Check out the before and after pictures!

Dhaval Makhecha is our new sales representative for India!

Before

*

NEW DUTSH FACTORY: After

GREEN FRIDAY @ THE CHINA OFFICE

We also expand our business in Tongxian, China. We create a new office for the China back-office.

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OUR SALES TEAM is here to help

SALESTEAM

If you have any questions, don’t hesitate to contact us. Our Sales guys are always available and feel free to contact them anytime.

• Maarten van Dijk +31 (0)6 81 86 47 31 maarten@asiades.com

• Wilfred Kinket +31 (0)6 28 23 73 67 wilfred@asiades.com

USA, Australia, New Zealand, Middle- and South America, South Africa, Turkey, Iran.

Germany, Swiss, Austria, Israël.

• Tim van Binsbergen +31 (0)6 42 63 59 33 tim@asiades.com

• Peter de Lijster +31 (0)6 51 35 73 17 peter@asiades.com

Japan, South Korea, Thailand, Singapore, Malaysia, Vietnam, Cambodia, Philippines, Taiwan, Mongolia, Canada, France, Italy, Spain, Portugal, France.

Netherlands, United Kingdom, Scandinavia, Eastern Europe, Russia, Sri Lanka, Belgium, Greece, Ireland. • Dhaval Makhecha +91 9702826255 dhaval@asiades.com India

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TIM

IN THE SPOTLIGHT

VAN BINSBERGEN Tim is one of the International Sales guys. He’s part of the A-team since 2012 and lives in Spankeren, Holland. We spoke to him about his adventures and hobbies.

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1

WHERE ARE YOU FROM AND WHERE DO YOU LIVE? I'm from Holland and I live in a small town called Spankeren. The office of Asiades was

4

TIMSPOTLIGHT

located in Spankeren before we moved to our Showroom in Apeldoorn.

2

TELL US ABOUT ONE OF YOUR GREATEST ADVENTURES:

NAME A FEW OF YOU HOBBIES: Driving my motorbike, scuba diving and spending time with family and friends.

In 2010 me and my grilfriend Leonie quitted our jobs, sold our house and we packed our bags. We traveled for one year through

IS THERE ANYTHING YOU’VE ALWAYS

Asia, Australia, New Zealand and Fiji.

WANTED TO DO?

An amazing experience I’ll never forget!

Next year we will go to Mozabique to dive with whalesharks. Since I have my brevet it has been on my wish-list so I’m really exited!

WHAT IS YOUR FAVORITE FOOD?

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Freshly made Italian pasta’s!

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WHAT IS YOUR FAVORITE ASIADES ITEM? Trexx Sofa, A comfortable and cool sofa that will stand out in every room. | 27


WHATSNEXT

Make a quick reservation and sleep in an airplane-suite!

SHOW DAYS HOLLAND

7-11 DEC 2015 All new items will be presented in our showroom, during our special showdays in December! Let us know what date suits you best and we will pick you up from the airport, book you a super stay in Hotel of the Year 2015 in Teuge and stay in a airplane-suite!

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#HIGHPOINT Starting this October, Asiades will have a showroom at The High Point Market, Suites at Market Square. Booth number: G-8003/G-8003A.

#IMM COLOGNE 18 - 24 JANUARY 2016 The International Interior show. You can find us at Hall 5.2 stand D-061.

Schiphol

Eindhoven

#SINGAPORE

Apeldoorn

Dusseldor f-Weeze Dortmund Dusseldor f

10 - 13 MARCH 2016 Visit the International Furniture Fair in Singapore. Stand 6D-12

Airports @ 1 hour distance

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HOTSPOTS

VISIT AMSTERDAM When visiting our showroom during the showdays Holland, it’s a good idea to combine this with doing Amsterdam for a day. We have selected some for your to do list:

FOOD

SHOPPING

BROODJE VAN DOBBEN

DE HALLEN

Go for a super simple typical

Pakhuis de Zwijger presents the

Dutch Croquet at Broodje van

biweekly Local Goods Market

Dobben! So tasty! Korte Regu-

with the best young brands from

liersdwarsstraat 5-7-9. Tel: +31

Amsterdam and surroundings.

(0)20 624 4200.

You will find a wide range products, from peanut butter to

MUSEUM

wine, clothing to furniture, toys to accessories. De Hallen is located

RIJKSMUSEUM

in West Amsterdam, near the

After ten years of remodeling,

center.

restoration and renovation is the National Museum reopened! For the first time in history, the museum underwent a total transfor-

RON BLAUW GASTOBAR

mation of both the building and

Young or old, Burgundian or an adventurous eater. Everyone feels

LOODS5

in place at Ron Gastrobar. Des-

Close to Amsterdam you can find

pite the Michelin star, they stay

Loods5. A great lifestyle shopping

down to earth. Enjoy!!!

experience. Get inspired with the

Sophialaan 55, 020 496 1943

latest trends! Pieter Ghijsenlaan 14B, 1506 PV Zaandam.

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the presentation of the collection. A must-see! Tel: +31 20 6747 000


HIGH LIGHTS 2015 Maison & Objet Paris

Singapore

Shanghai show

Highpoint

Singapore Show new China Office new Dutsh factory

Singapore Show

Shanghai Show Highpoint Showdays Holland

Maison &

Objet Dutsh factory

IMM Cologne

r o f s e h is w t Bes ar the coming ye ! m a e t A e h t from | 31


MERRY X-MAS & HAPPY NY From the A-Team

PRODUCTION

Dutsh:

CREATIVE OFFICE

Asiades HK ltd.

Anji-Zhejiang

& SHOWROOM

20/F Printing house

Arocca Netherlands

6 Duddell Street Central

Ilblua:

Laan van de Ram 10

Hong Kong

Jiangmen-Guangdong

7324 BV Apeldoorn

F +85 237 64 07 42

T + 31(0)88-8816888

info@asiades.com

CUSTOMER SERVICE &

F+ 31(0)88-8816899

www.asiades.com

INDO COLLECTION

info@arocca.com

Surabaya, Indonesia

www.arocca.com

CHINA FACTORIES

T + 62 81 839 7814

Socha:

E info@asiades.net

Tongxiang-Zhejiang

SHOWROOM HIGHPOINT Suites at Market Square booth nr G-8003/G-8003A

Artisan: Haining-Zhejiang

Prices are for your indication. Asiades has the right to change prices. Please ask your customerservice person for the exact offer. Due to the nature of all textiles, colour differences between rolls and batches may occur which are unavoidable. Therefore it is not always possible to obtain an exact colour match to the samples displayed.

WWW.ASIADES.COM


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