CONTENTS
Dec. 2013
Special Feature
2014: Striving for Improved Customer ROI As 2013 comes to a close, we look forward to a new year in 2014. In the face of market challenges and economic uncertainty, a&s interviewed several systems integrators and found the road to market share is through improving customer ROI.
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P.44 US Market Continues to Recover P.50 Ways to Stay Ahead in 2014 P.54 Middle East Ready to Regain Its Nerves P.58 Europe Moves Forward Despite Challenges
Vertical Market
Integration: Key to Worldwide Adoption of ITS Improved algorithms and increasingly mature technologies used in intelligent transportation systems (ITS) are spurring its adoption on a global scale. However, the current lack of a common open standard and the various jurisdictional and organizational challenges continue to pose as obstacles.
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Video Provides Complementary Support for ITS Solutions
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EDITOR'S NOTE a&s International, published by Messe Frankfurt New Era Business Media Ltd., is a monthly professional publication for channel players in the worldwide electronic security industry since 1997. It updates importers, distributors, OEM/ODM searchers, system integrators and other product purchasers on product sources and identifies
2014: End Users Want More Benefits from Security This issue, we are very glad to have the chance to talk to some major systems integrators. While reviewing this year’s security industry and forecasting the growth potential for 2014, we found an increase in the recurring monthly revenue of systems integrators and service providers year by year, even though some of them still experienced flat growth in their total revenue. It shows end users are starting to perceive the value from professional security services and are willing to pay for it regularly. We can further predict in the next few years, security-as-a-service will gradually become a norm. Because of budget constraints, end users are aware of ROI from security systems. They want more extra benefits from security and also are more interested in technologies in retrofit projects. When they purchase an access control or alarm system, they usually think of video surveillance integration to improve the ROI. From the access control and alarm point of view, “video has become a deciding factor for customers.” We can expect the demands can further drive more innovations from the security industry in the future.
developments in CCTV, Digital Surveillance, Access Control, Biometrics, Intrusion Alarm, Intercom/Video Doorphone, Home Automation and other fields relevant to electronic security.
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This issue, we further found that some manufacturers who offer thermal cameras, which used to be adopted for military applications, are now aggressively entering the “commercial” security market. The falling price and key technology advancements are the main factors. Thermal cameras can replace some regular security cameras to “truly” realize 24/7 security/surveillance and further reduce the total cost of the project. Thermal cameras could be one of the technologies to improve customer's ROI, too. Finally, “security” has started to maximize the total performance of the integrated systems in some non-security industries in order to build up a safer and more comfortable society. Security equipment, which is used for intelligent transportation systems (ITS), could be a perfect example to improve the total benefit for customers in other industries. In 2014, we hope to see more offerings from security companies which will definitely benefit more end users.
Jill Lai
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Messe Frankfurt New Era Business Media Ltd., a company formed by Messe Frankfurt (HK) Ltd. and former A&S Group in 2009, is an integrated media service provider in the security industry. Our service covers magazines, Web sites, events and trade shows. The portfolio of a&s magazines includes a&s International, a&s Asia (above published in English), a&s China, a&s Installer, a&s Solution, and a&s Taiwan (above published in Chinese). a&s Turkiye, a&s Adria, a&s Italy, a&s India, a&s Japan and a&s Vietnam are licensed editions. For changes of address or subscription problems, contact us at mfne-circulation@newera.messefrankfurt.com Copyright© 2013 Messe Frankfurt New Era Business Media Ltd. All rights reserved. No part of this magazine may be republished, reprinted or redistributed in any forms, including electronic, without written consent from the publisher.
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Corporate News
IMS: Global Video Cameras for Perimeter Security to Top US$200M in 2013 Video surveillance cameras and analytics continue to be pushed out toward the perimeter at a high rate and are becoming an integral part of electronic perimeter security solutions. According to a recent report published by IHS, the global market for intelligent devices in perimeter security applications is forecasted to top US$200 million in 2013. In recent years, incorporating cameras and analytics into perimeter security has become a trend. Meanwhile, video analytics has been the fastest growing sector of the perimeter security industry since before 2010. Integrating video into perimeter security is proving to be a great enhancement in terms of efficiency and the reduction of false alarms. In the long run, video analytics may replace more traditional sensors as a means not only to identify, but detect as well, with certain integration and reliance on identification.
Frost & Sullivan: Global Commercial Biometrics Market to Reach US$6.2B by 2019 The global commercial biometrics market earned revenues of US$1.48 billion in 2012 and is estimated to reach almost $6.2 billion in 2019, according to Frost & Sullivan’s latest report. Increasing awareness of biometrics across industries will spur the global commercial biometrics market. While historically the adoption of biometrics has been concentrated in the government sector, recent years have witnessed considerable demand for applications such as ATMs, retail points of sale, and finance. Iris and face recognition algorithms have undergone substantial advancements and are gaining prominence, while fingerprint technologies remain the most popular.
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TechNavio: 27 Percent Growth in Global Intelligent Video Surveillance Retail Over 2012 to 2016 The global intelligent video surveillance market in the retail industry is estimated to grow at a compound annual growth rate of 27.1 percent over the period of 2012 to 2016, according to analyst at TechNavio. One of the key factors contributing to this market growth is the increasing demand for better image quality. The global intelligent video surveillance market in the retail industry has also been witnessing the increasing adoption of network video surveillance. However, the lack of awareness about digital IVS systems and technology may pose as a challenge to the growth of this market.
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Corporate News
Milestone Beats Vandalism and Violence in Danish City Aiming to stop vandals and violent individuals before crime is committed, last year, the city of Alleroed, which sits north of Copenhagen in Denmark, bought and installed the cameras and software from Atea, a certified partner of Milestone system. With more than 100 cameras scattered around seven locations, the devices can be controlled with Milestone's management software. Eight hired security guards that patrol the city can then easily access the video surveillance cameras from iPads using Milestone's mobile software.
Synectics Reinforces Position in Middle East Synectics, the global specialist in integrated end-to-end surveillance control systems, has launched a new Dubai office, appointed a new business development manager, and confirmed new business wins including a major power plant project in Oman. In addition, Synectics has supplied thermal cameras to protect Phase II of the Abu Dhabi Inter Refineries Pipelines Project, which will see over 900 km of pipeline connect refiners and distribution terminals. Paul Webb, MD of Synectic Systems mentioned, “Projects in the Middle East have their own distinct set of security needs when it comes to surveillance… They also require surveillance solutions that integrate seamlessly with a wide range of site-critical, third-party security and operational systems.”
CEM Systems Secures the New South Glasgow Hospitals CEM Systems, part of Tyco Security Products, has won the contract to secure the largest single NHS hospital built in Scotland. The New South Glasgow Hospitals, will be one of the most advanced adult acute services hospitals in the U.K. and is expected to be the biggest critical care complex in Scotland. CEM's security management system will be installed by Boston Networks, a CEM approved reseller, securing over 400 doors throughout the facility. “It will provide a highly flexible and integrated security solution by linking to both Pelco's cameras and Honeywell's intruder detection systems,” said Philip Verner, Regional Sales Director, EMEA, CEM Systems. This system will not only meet the needs of the hospital’s multifaceted access control demands, but also provided Boston Networks with the integration capabilities essential to deliver a robust and future proof IP security solution.
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Nedap Partners Gulfnet in Kuwait for Business Expansion Nedap Security Management announced that they have expanded their business partner network in Kuwait with Gulfnet Communications. Both companies aim to continue successfully working together like they did on the American University School project this year. The Kuwaiti market will strongly benefit from the experience and knowledge of the IT technology provider Gulfnet combined with Nedap’s management solution driven by IT standards. In the meantime, with this new partner, Nedap is expanding its business and service network in the Middle East region, contributing to deliver implementation of their security management platform. In security, Gulfnet mainly focuses on the Kuwaiti market, and is recognized as system maintainer and qualified installer of Nedap’s management solution.
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Products of the month
ultra-Wide Panoramic cameras capture everything at once
Panasonic ultra Wide Angle camera The Ultra Wide Angle Camera stitches the images taken by four HD cameras in real-time to produce 4x wide (64:9) panoramic images. The system is ideal for analyzing sports action, such as football and soccer games, and surveillance. The entire field can be seen at once, so the moves and formations of all players are clearly visible. The HD 4x resolution is sharp enough to make the numbers of all players easily legible even when enlarged. The installation is easy, with four AW-HE120WP/WE/KP/KE HD integrated cameras assembled into a single rig configuration. A PTZ (pan/ tilt/zoom) automatic adjustment function eliminates the need to make adjustments among the four cameras.
Key Features • Maximum 180° (4 x 16 : 9) wide-angle view captures an entire athletic field. • HD 4x resolution makes the uniform numbers of all players easily legible. • High-speed stitching produces seamless panoramic images in real-time. • By utilizing the PTZ (pan/tilt/zoom) function, the angles of the four cameras are automatically adjusted upon set-up. • Four compact, lightweight HD cameras are assembled into a single rig for easy carrying and set-up. Supplier: • Panasonic URL • www.pro-av.panasonic.net
Arecont Vision AV12186dn surroundVideo Panoramic camera
Key Features: • 12MP, H.264, wide dynamic range, 180° panoramic megapixel camera • WDR up to 100dB allowing users to see clearly in shaded and bright areas of the scene simultaneously • All-in-one H.264 SurroundVideo solution • True wide dynamic range imaging • Day/Night functionality with removable IR cut filter
The AV12186DN SurroundVideo series network camera is wide dynamic range (WDR), dual encoder (H.264 & MJPEG), 12-megapixel resolution, and 180-degree panoramic day/night network camera, designed to provide an all-in-one solution Supplier: with integrated four 3-megapixel WDR • Arecont Vision sensors, four 5.4mm M12 lenses, IK-10 vandal resistant dome and housing, and rated IP66 for URL: water and dust protection. The AV12186DN is a PoE • www.arecontvision.com (IEEE 802.3af ) compliant day/night camera, featuring WDR switch control, PSIA compliance, privacy masking, extended motion detection, and flexible cropping. Built with Arecont Vision’s proprietary MegaVideo technology, the AV12186DN has the ability to output multiple image formats, allowing simultaneous viewing of the full resolution field-of-view and regions of interest for high-definition forensic zooming.
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Special Feature
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2014: striving for
improved customer
Roi n by JILL LAI
T
he world security market is still growing quite healthily. In 2013, we found that growth was driven by Asia and other emerging countries. End users have become more aware of their security spending. Under the uncertain economy, security players are striving to improve ROI for customers.
AsiA to LeAd by end of decAde The global security market stayed strong during the recession, compared to other industries. The global
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industry for physical security equipment and services was worth US$110 billion in 2012 with the Americas accounting for more than 40 percent of the overall market, according to research from IHS. “Now with the general improvement in the global economy, we expect total industry revenue to reach $170 billion a year by 2017, even though growth rates will probably peak before then,” wrote David Green, Senior Analyst for Video Surveillance and Security Services at IHS in a prepared statement. According to IHS’ forecast in Chart 1, the U.S. will grow approximately 43 percent from 2012 to 2017, while Asia’s growth is at 80 percent and EMEA around 42
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Special Feature
uS Market continues to recover n contributed by johnSon controlS
recovering uS Security Market a&s : Do you think the U.S. is losing its growth momentum in the government sector and large commercial projects in 2014? Greco: I don’t see any near-term change in security spending by the government, large commercial or SMB sectors. These markets won’t worsen in 2014. They will just stay flat. Within the federal government space, there is very little momentum in terms of new projects. The process is moving
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much more cautiously than in the past. Projects often begin with procurement and then go to a second round of bids for task orders related to the program. We’re also seeing more required involvement with integrators owned by minorities, women, the disabled, or veterans. There has been an ongoing slowdown within the large commercial sector that will continue through 2014. Business has dropped significantly since 2009 and we’re not likely to see it return to 2008 levels for at least another two
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or three years. Right now customers are trying to get more out of the space they have. That means more retrofit projects to drive security and efficiency. Space planning is big with concepts such as shared workspace. Companies are looking to accommodate 500 people in a building with only 300 workspaces. Don’t look for any 2014 growth in the small- to medium-sized business market. Most of these smaller building owners are dependent upon larger companies for much of their business.
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Special Feature Special Feature a&s : Which vertical markets could be expected for more outstanding figures in 2014? Greco: All the data and research that we’ve seen indicates that healthcare will be the fastest growing market for 2014. The legal and marketing requirements for healthcare institutions to deliver a better patient experience is at the heart of that. We’ll see a greater demand for real-time locating systems, advanced nurse call and visitor management systems and upgrades in video surveillance — all to drive a safer, more secure environment for patients. Conversely, the worst market in 2014 will likely be the gaming sector. People still don’t have enough expendable income to travel frequently for pleasure. That means there is no need for new or expanded casinos and related security opportunities. The retail industry is gaining tremendous benefits from video surveillance systems. Using cameras and analytics, retailers are monitoring shoppers’ behaviors. Security equipment is watching traffic patterns and how long shoppers stand in front of various displays. That data helps retailers set up
▲Andre Greco, Director of Sales, Security & Fire Solutions, Johnson Controls
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their high-profit and other merchandise to optimize traffic and sales.
ip Video technologieS a&s : Has IP-based video started to penetrate in the small to mid-size segment, such as retail and small offices? Greco: The predominant trend is toward IP-based video and that will continue throughout 2014. New installations are now entirely IP-based and retrofits overwhelmingly involve migrating from analog to IP cameras. We are seeing that across all market segments. a&s : Is there an increasing demand for integration of video and access control? Greco: We are seeing a trend toward not only the integration of video and access, but also the integration of all security systems — as well as business and building systems. Today’s open standards are driving that integration. Also, end users will no longer accept standalone technology. Customers want to create a safer and more efficient environment and integration helps achieve that. Even when we’re working with legacy systems, integration is on everybody’s mind. We’re seeing fire, visitor management; and emergency notification systems commonly being part of an integrated system. Integration creates efficiency so that it takes fewer people to manage a system and a single integrator can service it. a&s : Is intelligent video commonly adopted for several applications/ vertical markets? Greco: The retail industry is leading the way with its use of video and analytics to monitor patterns among shoppers.
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Intelligent video is also common in the transportation industry, especially at airports and seaports. Operators are creating perimeters around their facilities and then using analytics to alert first responders before an emergency happens. Triggers might be something like an unattended bag left behind or a rapidly growing, boisterous crowd. The Department of Homeland Security is using advanced analytics to train its officers and to trigger events based on people’s actions and reactions in an airport.
acceSS control technologieS a&s : The migration from mechanical locks to electronics locks is still strong in the market? How about wireless locks in retrofit markets? Greco: Demand for wireless locks has grown substantially over the past few years. They are useful in retrofits since they require no additional cabling. They are easy to add at a fraction of the cost of wired locks. And existing Wi-Fi networks make it easy for wireless locks to communicate over a wide area. a&s : Do you expect a higher adoption of NFC and biometrics used for physical access control? Greco: Biometrics continues to remain a solution primarily for high-security environments where dual- or tri-certification is necessary. There has been little adoption of biometrics within the commercial space. And, there is still debate within the industry over the reliability of the technologies. a&s : Do you expect a certain level of convergence of physical access control and logical access?
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Special Feature
Ways to Stay ahead in 2014 n compiled by Tyco InTegraTed securITy
a&s : Which vertical markets could be expected for more outstanding figures in 2014? What are the drivers? And, what are the main products which contribute the most growth, ranging from video, access control to alarm? Schroeder: In the next year we expect to see an increase in the financial services market. We’ve been working closely with our customers to better understand what the new ‘branch of tomorrow’ will look like so we can continue to develop solutions
which meet their ever evolving needs. We are expecting an increase in store performance and customer experience. This will be done by continuing to implement effective security technology such as advanced video intelligence with higher-definition megapixel cameras to provide better images and more efficient coverage, access control solutions for ATM vestibules, as well as code automation to help ensure alarm codes stay in the right hands.
Education and healthcare are two areas where we expect to see an increase in access control solutions. For healthcare, we’ve been seeing an uptick in demand for wireless lock technology. For example, in addition to the facility doors, hospitals and medical buildings have requested innovative locking mechanisms that bring access control to non-traditional applications such as storage cabinets for clinical consumables. On the other hand, many school administrators are now reassessing their security measures
▲An increase in finanicial services can be expected in the next year.
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Special Feature Special Feature
▲ Dan Schroeder, VP of Sales, Tyco Integrated Security
and emergency management plans. The majority of which are specifically focused on school entrances, and are looking to integrate solutions like video intercom and visitor management systems. We predict that in the next year, these two sectors will continue to increase their spending on these types of security solutions. Finally, an area that has not been a focus in the past, but is starting to grow, is crowd control. Tyco Integrated Security is very involved in the communities we serve and have become a resource to keeping the people of these communities safe. For example, Tyco Integrated Security recently worked with Fenway to provide security solutions that were utilized during the World Series. Moving into 2014, we will continue to work with the arenas, stadiums, and cities to provide the solutions they need during large-scale events.
a&s : Do you foresee any significant product trends, ranging from video surveillance, access control, and alarm? Schroeder: As our customers’ security needs continue to evolve, so will our company. We are always looking for new
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ways to improve the customer experience and provide the best set of security solutions available. One way we’ve done this is by offering world class solutions manufactured by our sister company, Tyco Security Products. For example, Tyco Security Products recently acquired Exacq Technologies, a developer of open architecture video management systems for security and surveillance applications for the mid-size market space. By leveraging the partnership between our sister company, we have an opportunity to expand our video technology portfolio while strengthening our presence in the mid-market space. The quality of Exacq’s products coupled with ease of use and ease of installation will help us address the needs of a different type of video user than we do with our current portfolio. We also have the advantage of offering third-party solutions from new partnerships with companies such as Lenel Systems. With Lenel we provide customers the Lenel access control solution which offers an ideal, cost-effective migration path for our existing customers as well as adds an enterprise card access solution to the Tyco Integrated Security portfolio. Finally, our end users are increasingly looking to us to provide security as a service, and moving forward, we expect mobile security technologies will address this need. For example, with mobile security management tools, business owners can remotely manage security systems from a mobile device, improve visibility with real time alerts and video clips, as well as improve work-life balance and optimize efficiency by conveniently supervising multiple locations from anywhere.
a&s : Being a major systems integrator, what are the major challenges for you? (e.g. lack
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of IT knowledge, low profit, or standardization of products?) Schroeder: One of the biggest challenges we face as a systems integrator is finding a way to differentiate our brand in a crowded market space. At Tyco Integrated Security, we stand out from our competition by working closely with our customers to ensure they receive the security solutions that not only meet, but exceed their expectations. This is done by utilizing partnerships with other companies, providing technology that’s easy to use, and by offering resources, such as the Centers of Excellence, that provides organizations access to a robust source of information to enable well-informed decision making. Keeping employees up-to-date with the changing protocols and evolving standards has been another challenge. At Tyco Integrated Security, we take every step to ensure employees are properly equipped to handle each and every situation. Some ways we do this is through annual training sessions for all technicians, conducting frequent assessments to ensure that training is fully understood and learned, as well as offering online education tools on specific security technologies that are available to all employees. Finally, a third challenge has been to continue to market a globalized brand. As multinationals globalize their security practices, they face a world fragmented with different regulations, cultures, and standards that go beyond the changing standards in the U.S. By working with the third-party partners who have the necessary knowledge, experience, and resources, Tyco Integrated Security has developed a global service delivery platform with greater consistency and simplicity.
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Special Feature Special Feature revolutions, with political turbulence and social unrest showing little sign of abating at present. Some countries such as Yemen have struggled through their respective political transitions, weighing down their recoveries and growth prospects for 2013. Other countries such as Jordan, which managed to escape full revolt with self-prescribed political reforms, also face ongoing political tensions and turbulence that have stunted the rebound for crucial activities such as tourism and investment. Meanwhile, the ongoing civil war in Syria and Iran’s standoff with the West over its nuclear program look set to cast a shadow over the region for much of 2013, with dire consequences for their respective economies. One long-term trend that can be expected though, is that security will be at the forefront of any new government’s mind throughout the region. Whilst spending slows during times of turbulence as focus shifts onto higher priorities, once any stability reappears, then spending on surveillance projects such as Safe City initiatives is likely to increase. However, governments will only be in a position to spend budget on security if the overall economy is not too badly affected by changes in oil pricing and production. One of the market indicators that can be used to loosely track security spending is based on a country’s GDP
Middle East Video Surveillance Equipment Market — Year-On-Year Revenue Growth (%)
Source: IHS
and its governmental budget. Real GDP is forecast to slow in 2013 in accordance with an assumption that Brent oil prices will fall to an average of $103 a barrel over the year. Oil-exporting countries, especially in the GCC, will see softer headline growth as oil output is curbed in line with lower prices and still-weak demand. GDP growth should bounce back somewhat in 2014 and 2015, although much will depend on regional geopolitical developments and outlook for the global economy. Of the largest countries by equipment sales, Qatar is likely to be the most affected since oil production accounts for over 50 percent of its GDP and around 70 percent of governmental revenues. Saudi Arabia will also be impacted, although its typically more cautious approach to production estimates means it will not be as badly affected.
NoN-oil-reliaNt ecoNomieS to Grow
▲ David Green, Senior Analyst of Video Surveillance & Security Services, IHS
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Elsewhere, it’s clear that non-oil-reliant economies will prosper more in the region — and fortunately for the security market the biggest countries for video surveillance sales tend to fit this category.
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Turkey remains the largest country for video surveillance equipment revenue and will likely remain so for the foreseeable future. Turkey has seven cities with a population greater than 1 million people and ongoing government spending on city surveillance and infrastructure is forecast to stay strong. Meanwhile, GDP in the U.A.E. is only 25 percent dependant on oil production, with its economy more closely linked with the Western banking world. Here, the ongoing gradual recovery in the Western economy has helped construction spending to rise once again, stimulating the security market.
Security remaiNS StroNG So despite the clear short-term impact from changes in oil markets and from civil unrest, the Middle East market is already showing signs of recovery in terms of security spending levels and IHS forecasted growth in the video surveillance market to return to an upwards curve again in 2013 — even if it will take until 2015 to get back to the levels of annual increase seen before 2012.
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europe Moves Forward Despite challenges n By Michelle chu
A
ccording to a report released by the European Commission (EC) in early November, the European economy saw growth in the second quarter of this year, with GDP foreseen to continue growing through the end of the year; however, the euro area is expected to contract by 0.5 percent. Economic activity in 2014 is looking forward to 1.5 percent and 1-percent growth in the EU and euro area, respectively. It seems as though Europe has finally
pulled itself out of their recession slump, at least for the time being. Some, however, remain skeptical due to the unacceptably high unemployment rate. In the past year, according to the report by the EC, Germany has managed to maintain growth in private consumption and construction activities. France has witnessed modest growth and resilient private consumption, mainly credited to the comparatively lower inflation rate than other countries. On the other hand,
â–˛ European countries keep moving forward despite challenges they face.
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Italy has taken a more gradual pace for domestic-demand recovery. Outside the euro area, the U.K. has had all around positive growth, which is expected to carry over into next year. Despite slow economic recovery, the security market is seeing some growth in certain European countries. The German security market has performed quite well, while most of other European countries are still being affected by the economic downturn. However, increased privacy laws have somewhat tempered the surveillance market in Germany. The UK network surveillance market saw a moderate but steady uptake in 2013. In the years to come, there is high potential to upgrade and refurbish roughly 4.3 million surveillance cameras around the country. Even though there is a significant trend of upgrading analog cameras with IP-based or HD-SDI solutions, the vulnerable economy and recent recession have caused many projects to be delayed or cancelled. In the next five years, impressive growth in video surveillance devices can be expected in Eastern Europe and Russia, with the market forecasted to reach US$1.3 billion in 2017, up from $581.4 million in 2012, according to recent reports by IMS, an IHS company. Preparing for the upcoming 2014 Sochi Winter Olympics and 2018 FIFA World Cup, Russia is replacing old surveillance
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systems with new high-end video surveillance. Another major driver for surveillance device upgrades and replacement in Russia and Eastern Europe is the threat of terrorism. Due to these issues, IP-based cameras in these areas are forecasted to account for more than 80 percent of security camera revenue in 2017.
Italy The tough economic climate in 2012 dragged down the Italian economy, along with the economies of Portugal, Greece, and Spain. Putting these economies at the edge of collapse, continuous economic uncertainty has made making a comeback even more Daniela D’Amico, challenging. The sector that has been Marketing & Export Manager, Marss experiencing the most backlash from the economic doubt has been the government. Daniela D’Amico, Marketing and Export Manager at Marss believes that the residential sector will remain the main driver for the security industry in the coming year since it is a common need for the public to want to protect their belongings. This focus may lead to a merging with smart devices for remote operations.
Video Surveillance With an estimated 40 percent growth in the small to mid-size enterprises segment, D’Amico is convinced that IP-based video has penetrated this section of the market. The integration of video and access control will definitely be a main driver for network surveillance in the years to come. Hosted service solutions have also seen increased uptake in the residential and small business sectors; however, lack of sufficient knowledge on the installers’ part will be the biggest challenge. Intelligent video will continue to gain ground, with public transport, railways, and healthcare as the main verticals, which will also provide vital support to improve a company’s efficiency. As the number of manufacturers offering HD-over-coax solutions continues to grow, D’Amico is confident that the retrofit market will be the main customers for HD-SDI. She further suggests that the HD-SDI manufacturers should work on more standardization and also reduce the cost of storage to win higher adoption in the market.
Alarm Being reinvigorated by home automation devices is a possible direction of development for the intruder alarm market. D’Amico believes that the convergence of these two devices is ideal since these solutions are both supported by the same technology.
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Synopsis: The mainstream impression of thermal imaging usually conjures up simple images of black backgrounds with white or colored silhouettes of people, but this advanced technology is much more than that. With the ability to read heat signatures of humans and objects, the benefits of thermal technology have been long utilized by the military sector for its accuracy and range. In a security setting, the ability of thermal imaging to accurately detect intruders, whether they are human or inanimate objects, makes thermal cameras a valuable asset in securing a location. Unfortunately, high prices have kept the thermal security market on ice. However, as prices for thermal sensors and equipment begin to come down, the thermal security market is expected to see substantial growth. P.64 thermal captures More territory
P.70
P.74
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thermal captures More territory n By the a&s editorial department
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echnology and applications for thermal security products have been in a constant state of development. With the growing demand for 24/7 video surveillance, more and more verticals are beginning to see the major benefits of thermal
technology in a security setting. Unfortunately, several factors have stunted the growth of the thermal industry in applications other than military, where it was born and continues to have a strong presence.
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Higher starting costs, the mistaken belief that thermal imaging is only a military product, and lack of education across all industries have created hurdles for the thermal industry, ones they have been working hard to climb over. Helping their cause is the declining price of thermal equipment. As the cost of thermal imaging components, such as bolometer arrays, decrease, the cost of thermal equipment has also decreased. Additionally, fierce competition and increasing demand have also helped to drive down prices, causing the thermal market to shift towards more commercial markets. Regardless of price, understanding how and why thermal imaging equipment can benefit a situation is most important. Knowing where thermal cameras are needed, why they are more beneficial than traditional visible camera solutions, and how thermal technology works is the beginning to finding a permanent cure for thermal imaging woes.
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Product ExPloration
growing demand thaws thermal Prices n By the a&s editorial department
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nit shipment growth in the uncooled thermal security camera market is forecasted to grow 25 percent over the next five years, according to the latest report from IHS. This growth is close to twice the rate of the video surveillance market. So, what has spurred this growth in unit shipment? Several factors including new technology, demand, and competition have caused this downshift in price, resulting in an upshift in growth in the thermal market.
driving down PricEs In the past, one of the biggest challenges faced by the thermal imaging industry was the perception that thermal products were too expensive for commercial use. This “sticker shock”, as noted by Jeremy Hickman, Business Development Manager, Thermal Imaging at Pelco by Schneider Electric, resulted in
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limited adoption in the commercial market. While there still may be some truth to the price concern, the thermal industry has worked hard to prove that thermal cameras are not only more effective in security applications, but also more cost effective in the long run.
and surveillance, automotive, and military applications. New technology by Ulis that reduces the pixel pitch (also known as dot pitch or phosphor pitch) in the sensor has enabled them to bring "cost reductions at the level of the sensor." At the optics level, key thermal industry players noted the use of molded lenses as another driver helping to lower overall thermal camera prices, which drops roughly 10 percent every year according to Bercier. By using chalcongenide glass instead of expensive crystalline materials like germanium, zinc selenide, or zinc sulfide — commonly used materials for thermal imaging lenses — costly grinding and polishing can be avoided. Since chalcongenide glass can be molded instead of cut by a machine, these lenses can be manufactured in high volume with a highly repeatable, consistent performance that is much more cost effective. Additionally, molding yields more reliable lenses, in terms of quality consistency, versus machined lenses that can result in variations in surface figure, which can cause variations in performance from lens to lens.
Tech Advancements Lower Production Costs In order to reduce selling prices, costs must first be reduced at the source. As noted by Hickman, “ongoing R&D, some funded by the industry and some funded by governments, have brought higher yields and lower production costs through improvements in material science and sensor manufacturing techniques.” Several technological advancements are helping bring thermal prices down. “At the sensor level, for a quarter VGA, we have achieved a pixel pitch reduction that has helped shrink the size of existing infrared camera chips today,” said Emmanuel Bercier, Market Group Leader of Ulis, a subsidiary of Sofradir and GE Equity that specializes in the design and manufacture of high-quality infrared imaging sensors for thermography, security
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Increasing Demand, Decreasing Price The dramatic increase in volumes of sensors produced has helped lower prices, according to Bill Klink, VP of Security and Surveillance at FLIR Systems. “With BMW and Audi both using FLIR sensors in select models, the total volume of sensors produced has increased dramatically,” said Klink. “This increase in efficiency has enabled us to produce more and more affordable finished cameras to the security market space, which, in turn, has generated increased demand and awareness of the technology as a viable and more affordable 24/7 imaging solution.” In addition to automotive, higher volumes from procurements in other market areas, such as military and firefighting, have “resulted in higher operating yields and greater
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amortization of manufacturing overhead costs across a great number of units,” added Hickman. A market analyst at IHS attributes the decline in thermal imaging prices to increased competition, in addition to new technology developments. This sentiment is echoed by industry players. “There is certainly much more intense competition both at the supplier level of the thermal cores and the camera level, where everybody is trying to get more and more market share,” said John Romanowich, CEO and founder of SightLogix.
Facing MarkEt challEngEs Even though the price of thermal equipment is coming down, that does not mean that the thermal market is suddenly seeing a massive
DEC 2013
surge in growth. As a market that has been dealing with the “thermal is too expensive” argument, industry players are actively doing what they can to dissuade consumers of this thermal myth.
Education, Education, Education Lack of education and awareness is one of the main challenges being faced by the thermal security market. Bercier explained that the security industry requires more education on the benefits of thermal for security applications. Thermal technology industry players want the security market to understand that thermal is the most effective 24/7 video detection solution available. Many have pointed out that the detection range and ability to record the temperature of objects detected are major benefits of thermal imaging for security.
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Product ExPloration
smart thermal soars across Verticals n By the a&s editorial department
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s a technology, thermal has been pigeonholed in terms of where consumers think it can and cannot be used. Although, thermal imaging technology was originally developed for military use, where it is still primarily used today, its applications have expanded into other fields. With the addition of analytics to thermal, new smart thermal cameras have emerged, finding a space in more verticals.
MarriagE of thErMal and analytics “Analytics optimized for use with the video signal that comes out of a thermal camera is the biggest factor in helping people to get the most out of their cameras,” said Bill Klink, VP of Security and Surveillance at FLIR Systems. The idea of video analytics "on the edge" being a standard inside thermal cameras is a growing trend in the thermal industry, as noted by Jeremy Hickman, Business Development Manager, Thermal Imaging at Pelco by Schneider Electric. “The addition of video analytics provides an ability for security to be notified in real-time of a threat, allowing the guard
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force to concentrate on active response where needed, rather than spending countless hours monitoring a video feed that may contain no threats.” Furthermore, Hickman added that thermal imaging cameras are the superior choice to be used with video analytics, due to the use of contrast associated with heat signatures rather than reflected light. Since its inception in 2004, SightLogix chose to make thermal cameras with onboard video analytics tightly coupled to the thermal imager, which allows for accurate outdoor detection, day and night, in zero light, and all weather and geographies. John Romanowich, CEO and founder of SightLogix realized that such an all-in-one, edge-based approach was the only way to overcome the difficulties of detecting an intruder in the ever-changing outdoors. "Smart cameras work by detecting movement, but outside everything moves. Combining video analytics with a very high amount of image processing tightly coupled to the thermal imager, is the reason thermal cameras are now able to achieve such high levels of detection accuracy," said Romanowich. "If you had to compress
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all that rich thermal video information to send over the network to an encoder, you would lose 90 percent of the scene details. There would just not be enough data to make automated detection possible." Image processing today is also used to create very good thermal images under all conditions, even in bright sunlight, where thermal cameras once had difficulty.
thErMal’s PlacE in VErticals The fact that thermal has mainly thrived and been utilized in military applications is no secret. However, the idea that it can only be used in this application is far from the truth.
Thermal in Military Thermal technology has the highest acceptance in military applications. However, many consumers are not aware that from a sensor perspective, the technology used in commercial applications is essentially the same, sometimes even identical, to that used in military applications. The primary difference between military and commercial products, as pointed out
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by Hickman, is the “mission-specific configuration and level of ruggedness/ hardening performed by the housing assembly.” Industry specialists pointed out that the military is developing advanced software inputs and fiber-optic sensors that enhance thermal technology. Among the most popular thermal products for military use are thermal night vision goggles and thermal infrared cameras, which are incorporated into transportation on air, land, and sea. Also, as adoption for handheld thermal devices picks up, homeland security patrol officers are now relying on thermal detectors to discover vehicles, intruders, and weapons to mitigate illegal activities and crimes.
superior to regular visible cameras under a wide range of difficult weather conditions such as low light, direct sunlight, and shadows, using thermal devices for inspecting vehicles and passengers on the roads not only ensures better accuracy, but also meets 24/7 real-time surveillance requirements. Seeing a lot of potential in ITS, FLIR acquired Traficon International at the end of 2012, a provider of video-based intersection control and roadway incident detection products. Through this acquisition, FLIR has been able to combine their thermal camera technology with Traficon’s video analytics capabilities.
Thermal in Security Thermal in ITS In addition to major military applications, thermal cameras have been widely adopted in intelligent transportation systems (ITS). FLIR explained that thermal imaging in the traffic market is primarily used in two applications: detecting the presence of cars at intersections for the control of traffic signal lighting, and along highways and roadways for automated incident detection applications. The fast maturity of the front-end device market has facilitated this adoption. Since thermal cameras are
Thermal in the security market is growing. Mostly used in perimeter detection applications, thermal cameras have been called the “perfect human detector” by many thermal security camera players. Thermal images may lack detail, but thermal cameras do one thing visible cameras do not: differentiate humans from the background. This ability to detect intruders 24/7 regardless of lighting conditions, along with the ability to discriminate between the target and the background, makes thermal cameras an ideal solution for those looking to
Analytics optimized for use with the video signal that comes out of a thermal camera is the biggest factor in helping people to get the most out of their cameras. Bill Klink, VP of Security and Surveillance, FLIR Systems
Everywhere you see visible cameras today where you care about detecting people will be thermal. John Romanowich, CEO and founder, SightLogix
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secure locations. “Thermal will be playing a vital role in actually creating security because security is all about detecting,” said Romanowich. Because the line between security and surveillance is often blurred, consumers often confuse security with surveillance. This confusion has created problems for the thermal market in security, as people forget that the fundamental role of security is to detect and protect, not just monitor and survey. In addition to detection benefits, thermal imaging has overall total cost benefits as well. The higher price tag of thermal cameras often scare off many consumers; however, when weighted against the overall costs “thermal is actually a more affordable solution than visible and infrared-illuminated solutions when you factor in thermal’s reduced need for lighting and power infrastructure,” explained Klink.
Thermal in Others FLIR’s overall objective is to bring infrared imaging into homes, workplaces, and the lives of people everywhere. Klink noted that the coupling of thermal cameras with video analytics makes it a good detection sensor for perimeter intruder applications. Areas such as rooftops, car impound lots, and waterways such as sea fronts, harbors, and other vast expanses of open water can benefit from thermal imaging where thermal cameras can create a virtual perimeter. Industry specialists noted that integrating thermal cameras into the surveillance systems of waterways can improve the utilization, management, and protection of water resources, providing flood prevention capabilities to protect human life and property in times of emergency. Thermal imaging also has a strong presence in firefighting and law
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Vertical Market
integration:
key to Worldwide adoption of itS n By Christine Chien
Synopsis: Though intelligent transportation systems (ITS) have been in existence for a long time, they are now expanding their reach to not only city streets but to highways and automobiles as well as a result of the race to smart cities. Also, growing communication between the different systems, along with vehicle-tovehicle or vehicle-to-infrastructure communication, aims to provide a safer environment and increased convenience for the general public. Part one of this feature will cover the different equipment, devices, and technologies used in ITS along with the challenge they face from all over the world. Part two will uncover why video surveillance is seen as a complementary device with traditional sensors and detectors in the ITS. P.86 integration: key to
Worldwide adoption of itS
Video Provides P.96 complementary Support for itS Solutions
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I
ntelligent transportation systems (ITS) gather traffic data in real time from various wired or wireless communication-based technologies, such as video surveillance, communications, sensors, and detectors, to provide improved safety and efficiency on the road and in transit. According to a recent market report published by Transparency Market Research, "Intelligent Transportation System Market – Global Industry Analysis, Size, Share,
Growth, Trends and Forecast, 2013 2019", the global market is expected to reach a value of US$30.2 billion by 2019, at a compound annual growth rate of 11.1 percent from 2013 to 2019. Reasons behind this rising demand can be contributed to increased congestion in metropolitan areas around the world, especially in Asia. The development and deployment of ITS not only reduces traffic, but also reduces the number of accidents, and improves quality of life by controlling vehicle emission levels with the decrease in time spent on the road, stuck in traffic. In addition, these systems reduce financial burdens on countries by reducing fuel consumption and
traveling delays. The various benefits of ITS are motivating both developed and developing countries to invest in these technologies instead of spending large sums of money on transportation network expansion. Not to mention, ITS is an integral part of a smart city; now that there is an increased emphasis on building smart cities around the world, ITS will be directly influenced and grow along with it. As reported by MarketsandMarkets in “Intelligent Transport Systems Market – Trends, Adoption & Worldwide Forecasts (2012 – 2017)”, North America is currently the market leader, followed by Europe and APAC. As for the remaining regions, Middle East and Africa are the largest contributors. Just in the last two years, increasing numbers of ITS have been deployed all over the world.
key equiPMent, DeViceS, anD technology The most common ITS equipment includes, but is not limited to, traffic signal controllers; dynamic (or various) message signs; environmental sensors; surveillance cameras for detection or monitoring; infrared sensors; freeway ramp meters; video switches; transportation sensor systems; field master stations for traffic signals; transit priority at traffic signals; street lights; and inductive-loop detectors. These devices and equipment are integrated together to provide key traffic data, through wireless or 3G/4G networks, back to
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Vertical Market
Video Provides complementary Support for itS Solutions Video surveillance cameras are installed at strategic locations in the city and on the highway for real-time monitoring of traffic conditions. Previously, sensors and detectors of legacy systems provided the majority of the data that are collected and transmitted back to traffic control centers for analysis and processing. Now, with the rapid pace technology is improving, in terms of maturity and reliability, as well as the gradual decrease in price, video surveillance is increasingly used as a complementary component in the overall intelligent transportation solution. n By Christine Chien
T
he main applications of video surveillance cameras in an intelligent transportation system (ITS) include monitoring for traffic flow, congestion, and incidents for bridges, tunnels, roads, and highways. Other important applications of ITS include traffic light and intersection control and enforcement. Tollbooths on highways are also implementing the use of video surveillance cameras for license plate recognition, as well as in the city for restricted access to certain zones at certain time frames. With license plate recognition abilities, video surveillance can compare the license plates with a white list of those who have authorized entry to see if whoever is trespassing has the authority to do so, according to Fabrizio Arneodo, ITS Design and Development Manager at 5T. Traditional ITS solutions rely on inductive-loop detectors buried under road surfaces to detect when a vehicle passes through. However, these systems are quite a hassle to install and maintain as it involves stopping traffic and
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disturbing road surfaces to do so, both of which require a significant amount of manpower and money. Unfortunately, it is not uncommon for local governments and public administrations to lack sufficient funds or budget to finance the maintenance and repairs as often as they should. Video surveillance, in this case, becomes an alternative option as they are normally installed on poles, traffic lights, or other elevated positions, which will be comparatively less intrusive than the massive roadwork and construction needed to bury the detectors under road surfaces. The advancements in network surveillance also make it more worthy for ITS investment. “Aspects that clearly document the advancement of network video surveillance in traffic solutions are the continuous investments in image
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quality, which is, respectively increasing resolution for enhanced identification as well as the usage of intelligent video analysis. These aspects offer substantial added value, for example to train stations, airports, and parking lots. Higher resolution in combination with intelligent video analysis enables security personnel to focus on events that really matter. Increased efficiency and more proactive security are major advantages resulting from these technological advancements,� said a representative at Bosch Security Systems. Taking into consideration that not all locations are suitable or ideal for video surveillance installations, traditional sensors and detectors will still be used in those areas to gather all pertinent
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Vertical Market
traffic data. In this way, video surveillance and traditional sensors and detectors should be viewed as complementary tools working in cooperation to gather real-time data for ITS solutions as a whole. In relation to ITS, video surveillance is used in two ways: real-time monitoring and video detection. So instead of just providing real-time footage of what is currently happening on the roads, the video with intelligent features is also acting as a detector to gather and analyze data. These cameras not only have to endure harsh weather conditions, humidity, and extreme temperatures on the roads, but be able to monitor clearly despite lighting changes throughout the entire day, and glare and reflection from sunlight or automobile headlights. The cameras will also have to be able to capture up to at least 30 frames per second as vehicles
Thomas Otterstätter, Product Manager PTV Optima, PTV Group
travel at a high speed, especially down the highway. However, a major factor that prevents its more widespread use is due to its cost. Though surveillance costs have gone down, they are still too costly to be widely implemented for ITS in certain areas. “In Turin we are using cameras in
Enzio Schneider, Product Line Manager ITS, Basler
counting, surveillance, and enforcement, but in a limited way, the choice of using cameras for traffic flow counting respect that the classic traffic sensors are mainly due to costs and simplicity in installation, but the technology is mature and accurate,” according to Arneodo.
Table 1: Device Requirements for ITS Applications Category
01
02
03
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Video Surveillance
Automatic Vehicle Identification
Advanced Public Transportation Systems
DEC 2013
Application Case and Device Needed
Requirements
Road Monitoring — PTZ Camera
Day & Night Vision, BLC, WDR, 20x Zoom, Preset Function, Edge IVS, Edge Storage, 360° Pan & Tilt, Weatherproof
Intersection — Fixed Camera
Day & Night Vision, BLC, WDR, Sense UP(DSS), Edge IVS, Edge Storage, Weatherproof
Tunnel — Fixed Camera
Day & Night Vision, BLC, WDR, Sense UP(DSS), Edge IVS, Edge Storage, Weatherproof
Highway LPR Camera
Day & Night Vision, BLC, WDR, Sense UP(DSS), Edge IVS, Edge Storage, Weatherproof, AUX Illumination, High-Speed Shutter, Over 125 mph Target Catcher
Regular LPR Camera
Day & Night Vision, BLC, WDR, Sense UP(DSS), Edge IVS, Edge Storage, Weatherproof, AUX Illumination, High-Speed Shutter, Over 62 mph Target Catcher
Parking Lot LPR Camera
Day & Night Vision, BLC, WDR, Sense UP(DSS), Edge IVS, Edge Storage, Weatherproof, AUX Illumination, High-Speed Shutter, Over 37 mph Target Catcher
RFID Reader
13.56MHz High-Frequency, Long-Distance Detector, Weatherproof,
GPRS/EDGE/CDMA Terminal
Support GPRS/EDGE/CDMA 1XNetwork, RS485/232/422 Port, UDP, TCP Protocol
Onboard Video Surveillance
Day & Night Vision, BLC, WDR, Anti-Vibration, Wi-Fi and 3G Transmitter, Weatherproof
Onboard DVR
Anti-Vibration, Wifi and 3G Transmitter, Weatherproof, Anti-Vibration HDDs, Sensor Interface, DC Power Module
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*The index is provided as an additional service. *The publisher does not assume any liability for errors or omissions.
SURVEILLANCE PAGE NO. 21 93 33 15 99 INSIDE FRONT COVER, 1 3 BARN DOOR, 13 69 8 59 49 23 62,63 71 111 107 25 9 7 BACK COVER, 42, 43 53 77 10 12 FRONT COVER 113 120 41 101 INSIDE BACK COVER 5 85 109 78,79 97 111 101 55 97 CARD 83 89 6 91 61 73 51 47 19 27 2 81
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