ATHLEISURE MAG #91 JUL ISSUE

ISSUE #91

PHOTO CREDIT | AIMAN AHMED

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Making Hairstory Chaz Dean

We sat down with Hairstylist, Colorist and Founder of WEN to hear how he got his start in the industry, his passion for hair, creating his haircare line, and his legacy in the industry.

of the Snack

We're really excited about this month's cover, Bravo's Top Chef Season 6 Winner, and Titan Judge on Food Network's Bobby's Triple Threat, Chef Michael Voltaggio. He also makes a number of guest judge appearances on Guy's Grocery Games as well as Beat Bobby Flay! When he's not on set, you can find him taking his dishes and experiences to the next level alongside his brother Chef Bryan Voltaggio whether it's at Voltaggio Brothers Steakhouse, Vulcania, Retro, Volt Burger and other projects! As someone who we have admired in terms of his culinary point of view, technique and keeping hospitality at the forefront of all that he does, we wanted to sit down with him to talk about how he got into the industry, where his passion comes from, how he has navigated the hospitality space, his approach to his concepts, working alongside family, Season 2 of Bobby's Triple Threat and how he has taken a number of opportunities to connect with guests and viewers as well as to stay sharp in and out of the kitchen!

ATHLEISURE MAG: So, when did you first fall in love with food?

CHEF MICHAEL VOLTAGGIO: Oh wow, I don’t think that I have ever been asked that!

AM: We ask the tough questions around here!

CHEF MV: I think that it happened around necessity. I would say that I first fell in love with it when I understood the creativity that went into it. Because, I was a very, very picky eater as a kid and when I got my first job cooking, I started to look at ingredients as a kid meaning that things like cauliflower for instance – I remember thinking to myself that if I could make this, in a way that I like it, then people who actually like cauliflower will love it. So for me, I started seeing how creativ- ity could sort of, not only like give me a chance to artistically express myself, but also be a chance for me to maybe make ingredients more accessible for more people because it made the ingredients more accessible to me. So I think that realizing that the creative part was as important as the technical part, I think that was the

moment that I fell in love with it.

I always knew that I wanted to do something creative, but up until I was 15 or 16 years old, which is when I start- ed cooking, I wasn’t being creative yet. Like, I was playing sports in high school and I wasn’t the best student and I was sort of interested in a lot of things that were creative, but I didn’t have a creative discipline that I could focus on myself.

AM: What was the moment that you realized that you wanted to be a chef? Taking something that you just enjoyed and then making it as a professional.

CHEF MV: I mean, I think that it happened as sort of a default. Like, I was doing it to just sort of survive. I was one of those people that started cook- ing – because when I did it, it wasn’t like it was today where it was like, “oh, you’re going to be a chef!” It was more like, “yeah, I figured that you would end up in the food industry.” I sort of feel like I woke up and 25 years later, I still have the same job and I’m just like, “wow, how did this happen?” I’m in my profession prior to even graduat- ing high school. My career has started already, but I didn’t know that at the time. What I didn’t realize at the time was that I was already on my path. I’ve loved food ever since I could remember like 4 years old and I have had this job since I was 15. Not many people can say that. I’m approaching 30 years of experience and I feel like I am just getting started.

I would say that my career, after my apprenticeship, that I did at the Greenbriar Hotel when I went there when I was 19 years old to start that program, that I really felt like that, “ok this is what I am going to be doing for at least a substantial amount of time.” I had never gotten to experience any form of lux- ury in my life at that point, either because I grew up sort of pretty humble or in humble surroundings I would say. When I got to work in luxury, I knew that not only did I want to do that because I wanted to take care of people at that level, but I knew that at some point in my life, I wanted to feel it my- self as a guest. So I knew that the only

way that I would be able to experience luxury is if I understood how to work in it at the highest level and then hopefully one day, get to sit down at the table for myself.

AM: I can understand that feeling! How do you define your style of cooking?

CHEF MV: It’s weird because if you had asked me that question 10 years ago, I would have answered it differently than I would today. The reason being that I think that I have obviously matured a lot as a person, but more specifically in my professional career, I think that I have matured a lot in the sense that I don’t know if I have a style and I think that that is interesting about the way that I like to cook now. I’m really still obsessed with learning the things that I haven’t learned how to do yet. So for me, it usually starts with something that I want to learn and then I build something off of that, that I can then offer to my guests.

So, let’s say for instance that I want to study a specific cuisine, I’ll go and study that cuisine and then figure out how that fits into one of our restaurant concepts. Now that we have different concepts, it forces me to study different kinds of cuisine.

I would say that the style that we communicate in the restaurants on our menus is that we like to sort of under offer and over deliver. We like to write descriptions of menus that are familiar to people and that almost seems not that exciting so that we get that chance to sort of surprise them and wow them. I think that that’s oftentimes how we approach a lot of the things that we do is to sort of under offer and over deliver.

AM: I really like that.

Who are your culinary influences?

CHEF MV: Wow, that is a tough one because I mean, I would say the one culinary influence that I have had in my career and this is a direct influence, because I have worked with him is, José Andrés (The Bazaar by José Andrés, Mercado Little Spain, Nubeluz). For someone that made me look at food completely differently, it

would be him and I think that a lot of people who think of José, they think of the modern things that he has done in restaurants and that’s a big part of it, but when you talk to José, the thing that he is the most passionate about outside of feeding the world and helping people right now which is incredible, is actually the traditional food of Spain. Seeing him communicate to me that without a foundation like that, you can’t really do all this modern stuff because at the end of the day, the food has to be delicious. Learning that from him was probably a sort of pivotal moment in my career, because I was doing a lot of things then because I wanted to learn all of these modern techniques and I want to do all of these modern things. I think that of- ten, people get caught up in the exercise of that and lose touch of the hospitality or the make it taste good aspect of it. I would think that I really settled into a level of confidence where I worked with him that would sort of influence me for the rest of my career.

AM: I first became aware of you on Season 6 of Bravo’s Top Chef. I’m a huge fan of that show and seeing you along with competing with your brother on the same season, what was that like for you and why did you want to be part of that show?

CHEF MV: So, when I went on Top Chef, this was sort of a moment in the industry where that was really the beginning of how you had the legends like Julia Child (Mastering the Art of French Cooking, The Way to Cook, The French Chef Cook- book), you had Emeril (Emeril’s, Emeril’s Coastal, Meril), you had Wolfgang (Spago, Wolfgang Puck Bar & Grill, CUT) and the list goes on and on – Yan Can Cook, Ming Tsai (Bābā, Mings Bings, Simply Ming) – they were cooking on television and the list goes on and on and on. They were a handful of real chefs that were cooking on TV and then there was sort of the entertainment side of it. I think that when Top Chef came out, I think that that was the first show or competition that was pulling chefs from kitchens that were really grinding and really after it and giving them a platform to sort of go out and come out from being those introverts in the back of house to like these big personalities!

So I think that when the opportunity came, I was like, I wonder if there is a big- ger way to sort of bridge this gap between people that are actually chefs and people that are just sort of chefs on TV. Can we really tell this story in a bigger way and connect to a bigger audience and through that, grow the interest and the curiosity in a higher level of cooking or a different level. Whether it’s making people cultur- ally more aware for those that are inter- ested in cultural cuisine or demographics of cuisine or whatever it is, can you educate people by entertaining them? So I didn’t see it as, I want to be on TV and I think that there were certainly a few of those even on my season on Top Chef that were there for that reason. I signed up to do that competition because I really believed that I could win it. I think that some people get involved in programs like this not necessarily thinking that, “hey, I can really win this thing.” For me, I thought, “I could win this thing and this could create an opportunity.” I couldn’t predict what you’re seeing today where every chef at every level or cook for that matter is in some way trying to communicate what they do through some form of social media or entertainment. Back when I did Top Chef, it was like there was this line in the sand – these are the chefs, the real chefs and these are the ones that are on TV, but not everyone was doing television or some form of visual media to tell their story. Then you look at today and everyone is doing it. I think that the risk that I took was worth it, but I also wanted to learn a different kind of skill set, like I wanted to learn.

I think that I was doing this ad for I think Vitamix and I remember going up to the set and I had a teleprompter in the camera and I was reading my lines off the lens while doing my little demo and I was with the blender that came with it and it was like, “welcome to your new Vitamix.” They kept telling me, “Michael, we can see your eyes reading the words in the lens – we can see you doing it off the teleprompter. Can you try and memorize at least part of it?” Again, in that moment, I was like, ok if I’m going to do this, then I need to get good at it. By getting better at television or getting better at sort of some of these visual mediums, I felt that I was getting better at communicating with my guests too. I think that as somebody who works in hospitality, it started to pull another

part of myself out that would allow me to want to communicate with my guests even more. I felt like that moment and all of it I can credit back to the opportunity that I had on Top Chef. I think that outside of the exposure, outside of the money, and outside of the study that I had to put into the food, I learned so much going through that process. Even I think as a company owner, how to bet- ter and more effectively communicate - I think that that is something that I was missing at that time of my life.

that I like to cook now. I'm really still obsessed with learning the things that I haven't learned how to do yet. So for me, it usually starts with something that I want to learn and then I build something off of that, that I can then offer to my guests."

AM: What was the moment that you re- alized that you wanted to open up your own restaurants as that’s such a big step!

CHEF MV: So I was in Pasadena and I was running a restaurant there called The Dining Room at The Langham. They were actually super supportive and

"I think that I have obviously matured a lot as a person, but more specifically in my professional career, I think that I have matured a lot in the sense that I don't know if I have a style and I think that that is interesting about the way

that’s where I was when I won Top Chef. I had left The Bazaar and left José. I was working at this restaurant in Pasadena when this show started to air. They were super supportive and they were like, this is your project, this is your room. We’ll grow you here, you’ll grow something big with the hotel and all of that. In my head I was like, do I need to go and do this on my own before I can go and do this in somebody else’s environment?

So they were very supportive in saying, “hey, we’ll renovate a restaurant and conceptualize something around what your goals are.” I was like, “this is super incredible and I think that I would want to do that.” But then I got a phone call and somebody said that they had a restaurant space and they were interested in meeting me and investing in me. At that moment, I was like, “oh, it can happen that easy!” They had read and heard about some of my accomplishments and they genuinely wanted to invest in me. And so I was like, now I need to see if I can do this. So, I took the meeting, we negotiated the deal and this person, his name is Mike Ovitz he started CAA . I don’t know if you are familiar with them.

AM: Very much so!

CHEF MV: He basically said, “what do you need to open the restaurant?” I have the space. I said that, “I really wanted someone to get behind whatever vision I have because this is the first chance that I have to do this and I kind of want to figure out how to do this on my own. What I real- ly just need is money.” He gave it to me. He got behind me, we were partners for over 7 years and we still remain friends to this day, and he was a really good part- ner in the sense that he was there, but he wasn’t in my face with expectations. He built his career as somebody who supported artists or somebody who support- ed creatives. As someone who supported creatives, I think he did just that. I think that as a restaurant partner, it was the best scenario that I could find myself in because this was a person that built his career supporting creatives. So then, the money was there and it was time to start opening the restaurant. As you can imag- ine, I had to learn everything. I had to learn the legal side of it, I had to learn the human resources side of it, I had to learn the accounting side of it – I had to learn

how to become a president of a company – not just how to run a menu. That’s the part that I hadn’t realized that I had signed up for at that time. You don’t know all of the nuance of starting a business until you start a business and then it’s, wait a second, I have 10 fulltime jobs now!

AM: Pretty much!

CHEF MV: And so, I think again, if you look at that experience, it’s very similar to what happened on Top Chef. Here I was not realizing that I was now going to acquire a whole new set of skills that I didn’t have yet and so for me, you have this trajectory where you’re building on top of previous successes and you’re combining those successes to get more than you have to put yourself in a situation where you are learning. Then you have to retain that information and then you have to be able to teach that to other people, because it's the only way that you can grow your team around you. If you don’t have the tools to give them to be successful in your role or if you don’t know the expectation of the people that are going to work with you, then they’re not going to have a good experience and neither are you and neither is your business. So, for me, it was really important that I really understood everything and every layer that I was responsible for.

AM: You and your brother back in 2016 opened Voltaggio Brothers Steakhouse together which was your first venture together. What was that like doing that especially as siblings?

CHEF MV: I think that at that point, we had gone in separate directions from each other and I think that we realized that we could accomplish a lot more if we worked together so we started flirting with the idea, and so when MGM called and said, "we have a restaurant in the Maryland/DC area and we’re building this hotel, we think that you should be involved in that," at the time I was living in California and I had Ink – it was still open. My brother was living in Mary- land. The reason that the call came in was that somebody who had previously been my boss was the one that was mak- ing that call. They had called me saying that they had been watching my career

since we had worked together. We'd be interested in potentially doing the restaurant project together at the MGM National Harbor and I was like, in that moment, my brother still lives there, I live in California this story makes the most sense that Bryan and I are both locals from that area and we should do this together. So that became the pilot for how we work in perpetuity. Bryan and I are now business partners in pretty much everything that we do in the restaurant space. So creatively, logistically, work wise – every- thing involved, it just made more sense. If we work together, we can work half as harder or accomplish twice as much. Just having that support system and having something that you trust as a partner, we didn’t realize how beneficial that was going to be for us moving forward. Because here we are this many years later and we haven’t broken up yet. I think that speaks volumes for how you can do it the right way. There is nothing wrong with family getting into business together.

AM: I love that! We also cover a lot of EDM artists, we enjoy going to music festivals and you guys have Volt Burger which has been in various festival circuits and Live Nation venues. Why did you want to be part of this experience in this particular way?

CHEF MV: I think again back when I talk- ed about entertainment as a medium or a discipline that would be a great tool to connect more people, I think that when Live Nation came to us with the opportunity of getting Volt Burger put together and being in multiple venues across the country, I think we’re in 30+ venues at this point. I think again, we get to connect to that many people that fast. So, for us and Tom See who is the President of Venues for Live Nation, when he called, he really – you could hear it in his voice and see it in his face, that he had a real commitment to elevate just not the food and beverage ex- perience, but the hospitality experience at the venues, I think that when you look at companies that are willing to invest in the safety and the overall experience of their customer base, like I could feel it and I could feel his commitment to where they wanted to do something bigger and do something better. A lot of people call with sentences and statements like that, but they don’t really get behind it.

AM: Right!

CHEF MV: Then you get passed off to somebody else and then it sort of dilutes itself. I think that with Tom and his team, and Andy Yates, Head of Food and Beverage – they’re both personally up to Mr. Rapino the President of Live Nation – they’re personally committed to making sure that what they’re going to do is going to happen. I think that for us, we have learned just as much from them as they have learned from us. I think that again, it’s all about that learning aspect of it. When you can be in multiple cities at once, and I’m not say- ing physically. We are sometimes physically present at these venues, but it’s a chance for people who don’t necessarily have a direct access to us to sometimes go back to that surprise moment that I talked about when we can under offer and over deliver.

Imagine a fan – or somebody that has always just wanted to try something from the Voltaggio Brothers – they go to a concert to see their favorite artist and then they’re walking through and they see this big banner of Bryan and I on the side of a burger stand and I can only imagine in that moment from them that they have that reaction again! It's like, "oh wait, I'm here to see this musician and there’s the Voltaggio burg- er!” In my head, I’m envisioning people having an even better time. This point in my career, if you were to ask me what my most important part of my career is, it's hospitality. I genuinely still get ex- cited when I see someone’s reaction on their face when they taste something that I have made. I’m not like, “yeah I knew it was going to be that good,” I’m more like, “wow, thank you! It means so much to me that you like it that much!” It makes me want to go and do more. I genuinely feed off the energy of the people that I take care of. I think that a lot of chefs and a lot of restaurateurs lose touch with that.

AM: This year, you opened Vulcania at Mammoth Mountain. What can guests expect when we’re going there?

CHEF MV: Mammoth Mountain made a commitment to elevate the food and beverage experience. It’s one of the best outdoor recreational mountains in the whole country and in all four seasons. In the summer time, we're going

into that now, they still have snow – people are still snowboarding there until like August 1st or 2nd – skiing as well. But again, here’s an opportunity to connect to a whole different demographic that I have yet to really have a chance to get to.

I think that the most unique food mar- kets to elevate the food right now are in markets where there aren’t huge saturation of other restaurants. 1, because there isn’t that much competition and 2, that means that there is probably a need for it right there. So getting to sort of pioneer and go into an area that there isn’t a lot of chef-driven sort of concepts in Mammoth and them wanting to bring that there, to me meant that there was a need for it. Their guests were asking for something different or maybe more and again they made that commitment to hospitality to provide that.

So, that’s when we were like, how do we create a concept that is appropriate for families, appropriate for a very transient sort of guest, but also please people that need fuel to go out and do all of these extreme sport activities. That’s when we were like, we’re Italian and our last name is Voltaggio, we haven’t really done an Italian American concept together, let’s use this as an opportunity to now study this and to do that cuisine together and expand on our repertoire and our portfolio of what we can offer moving forward. So, we dug deep and dove deep into the research. We have always made our own pastas and sauces, and pizza at various dif- ferent opportunities, but never brought it all together in one restaurant concept.

Then we got to dig deep into even naming the restaurant. Vulcania actually means volcano. Mammoth sits in a volcano more or less. That mountain is a volcano. And the first ship that brought our family to the US was the Vulcania!

AM: Oh wow!

CHEF MV: Yeah, so Voltaggio’s that trav- eled from Italy to NY, came on a ship called the Vulcania. So, the whole thing just came together. You can never say that something is your favorite restaurant. I just love the restaurant, I love the location, I love our partners, and I think that being part of a destination like that, the restaurant itself becomes a destina -

tion too. That’s a pretty special thing!

AM: That’s insane and I love the story in- volved in that!

I also love the idea of Retro. I like that it is kind of feeding into that 80s/90s feel with fashion and entertainment and its confluence. Can you tell me more about the concept and what the vibe of this restaurant is?

CHEF MV: The goal – well 1, it was a very fast turnaround. We had to come up with a really strategic way to sort of redecorate or revamp a room if you will. When MGM came to us with the opportunity and as you mentioned, we already had a restaurant with them at MGM National Harbor and so my favorite thing about our partnership with MGM is the only reason we don’t do something is because we haven’t thought of it. Any idea that you have, they have the resources and the ability to bring it to life as long as it makes sense you know?

I look at that space and Charlie Palmer (Charlie Palmer Steak, Sky & Vine Rooftop Bar, Dry Creek Kitchen) is one of my mentors as well, how do we take this iconic space at the Mandalay Bay and how do we make it enough ours so that it doesn’t feel like what it was while not taking away from what it was. Meaning, Aureole which was one of the first restaurants in Vegas that really told the story of these chef partnerships.

So we approached it with, what if we like – we moved around a lot as kids – what if we treated it like we did as kids where our parents had us in a new house and we got to decorate our new room. That’s effectively what it is. We call restaurants the room – the dining room is the room. So, let’s go decorate our room. We started down this path of what that would look like and I always had this in my head. I used to work with this chef named Katsu-ya Uechi (Katsu-ya, The Izaka-ya by Katsu-ya, Kiwami) and we talked about a concept that would be retro modern meaning that you could start with retro dishes and modernize them a little bit. I remember having to call Katsu-ya and say, “hey, I know that we had this conversation together and I know that this was something that you were really big on and wanted to do one

day. Is it ok if I sort of do this concept, but in a much different way than what we discussed?” We had both nerded out on this back in the day and this opportunity came up where I could bring it to life. He was like, “yeah, go for it. If anyone could do it, it’s you.” So my brother and I decided to noodle on the idea and using that as the foundation to build this whole concept on top of.

What if everything that was important to us in our childhood through our personal and professional careers, what if we could tell that story through a restaurant. So down to the white CorningWare pots with the blue flowers on the side of it, we’re serving food in that. To the décor, Keith Magruder, if you look up BakersSon on Instagram, he’s an artist that did a lot of the art in there. So there’s a lot of paint- ed album covers that throw back and tribute to the music in the 80s and 90s. He did things like make 2 scale 3 dimensional water color paintings of Nintendos and Blockbuster Videos and he made these cool paintings of gummy bears. He did an Uno Table and these 3 dimensional donuts and things like that. So what we did was we went into this room and just like when we were kids, it was kind of like, I’m going to hang up my favorite poster on the wall and I’m going to put up a couple of tchotchkes in the space and it's going to be mine.

What we didn’t realize was going to happen is that all the creative people in the company that worked for the company got behind it in such a big way that every- one started to contribute to the process! Down to Tony Hawk sent us one of his skateboard decks and wrote, “Go Retro” on it so that we could hang it up inside the tower. It was just one of those things where it was like, you have to be so careful when you have an idea because you don’t know how fast it can go and how many people will embrace it and get behind it. Before you know it, you can wake up and have something as incredible as Retro.

The food, we have Pot Roast and Mac & Cheese. But our Mac & Cheese, we make the noodles ourselves, we make this cloud of cheesy sauce that sits on top of it that’s sort of feels like the sauce that would come in a package of Velveeta, but we’re making it from really good cheddar

cheese, we’re making a bechamel, we’re emulsifying the cheese into it and aerat- ing it with a whip cream siphon – we’re making our own Cheez Whiz more or less!

"Then we got to dig deep into even naming the restaurant. Vulcania actually means volcano. Mammoth sits in a volcano more or less. That mountain is a volcano. And the first ship that brought our family to the US was the Vulcania!"

AM: Oh my God! It’s the best Cheez Whiz ever though!

CHEF MV: Yeah! It’s like, how do we start with this idea and then turn it into something that can be appropriate in an elevated dining experience? We’ve got a lot of that sprinkled throughout the menu. We also have things that are comforting too.

It’s not just like kitschy or trying to do something for the sake of doing it. Our Caesar Salad is just a Caesar Salad, but then we serve it with a little bag of churros that we make out of Parmesan Cheese. Our Mozzarella Caprese is a piece of cheese that we dip in a Pomodoro skin that creates a skin of tomato on the outside of it so that it looks like a tomato, but it tastes like a tomato sauce and it’s on the outside of a piece of cheese.

AM: Oh wow! Earlier this week on your IG Stories, I want to say that you had an avocado, but it was a pit that looked like a gelee – what was that?

CHEF MV: So, we had a dish and once again, this was us reacting to guest feedback, we had a dish that I called back, we had a dish that I called Chips and Guacamole on the menu. So, we did this giant rice paper wafer and put a confit

of avocado in the middle of it. But the problem was when it went out to the guests, they said, “well, that’s not Chips and Guacamole. I don’t know what that is.” I think that some chefs, their egos would not allow them to say, “ok, do I listen to the guests and do I make a change?” So, when I hear stuff like that and it’s consistent, I’m like, “ok, I need to change this dish!” It’s not living up to the guest’s expectations. So, then I was like, Avocado Toast, bread would be more appropriate to eat with this. I wonder how I could make this retro. I learned the technique of spherification from José Andrés. It was created by chefs, Ferran Adrià and Albert Adrià (Tickets, Enigma, Little Spain) back in El Bulli back in the early 90s. It’s not retro. We’re in 2023! Can I pay homage to it without saying, “oh that’s such a dated technique, that I can’t believe that you’re doing it.” It was such an important technique that it changed like, José, the Adrià Brothers, they made a global impact on how chefs looked at food. So for me, I was like, I think that I can make a black garlic purée and spher- ify that the way that I learned how to do it when I was working with José and put that in the middle of an avocado that I’m putting in the oven and put that on a plate and put a couple of other seasonings on it and put it with some really good crusty bread and serve it as an Avocado Toast.

AM: That looked so ridiculously good!

CHEF MV: But you know what’s so crazy? Some people today, like the next generation of people that are out eating in restaurants, they never saw spherification. Like let’s say that someone who is 19 or in their 20s or whatever, they missed that whole thing. We have this obsession with trends and we program our brains to say if it’s trendy, then eventually, it will go out of style. Therefore, you have to forget about it.

Where kale had its moment, like last year, or 2 or 3 years ago that the Kale Caesar Salad became so popular people were like it’s so popular, you can’t put it out because it is on everyone’s menu. Or like Pork Belly, it disappeared! Like Pork Belly was on every single menu and then all of a sudden, one day you woke up and you’re like, “where’s all the Pork Belly?” Every chef was cooking it, but I think that people got it to be trendy because they liked

it and that’s what they wanted. We have this innate desire for change when change isn’t necessary. I think that spherification got trendier and then people were like, what’s the next cool thing? But then when we do that, we forget that the cool things that we have and that these chefs have sort of put forward to learn, we feel this pressure to not embrace it or to not do it any- more because now we have to create the next big thing.

AM: Yup!

CHEF MV: Why not just keep it around? So we brought that back and not only as a nod to the Avocado Toast, but a nod to the individuals that were behind that technique. I thought that it was so cool when we first learned it and I didn’t think that it needed to go anywhere.

AM: I love how you approach food like that. As someone who in addition to being the Co-Founder of Athleisure Mag is a fashion stylist and a designer, there are many times when I’m like, “yeah, this is a great look, we don’t need to lock it as a trend that has an expiration or pause around it. We can still use this.” I love that you’re talking about something that I fight about on the fashion side all the time.

CHEF MV: I think that there are a lot of similarities between fashion and food too! When you think about the sustainability aspect, when you think about again – in your world, and I think that that’s why I love fashion as much as I do. But now, even in buying my clothes, I go look for old things. Like, I don’t want the newest trendiest thing, I want the old trendy thing, why did it go away? Where did it go? I think that when you look at some of the most successful brands now, they’re the ones that can continue to just bring it back whether it’s recy- cled with an actual item or an idea, it’s that storytelling that I think that people actually gravitate towards.

AM: I totally agree! I always tell people it’s about going back to the archives!

CHEF MV: Yeah!

AM: There’s so many things that you can

spring back from it. You can put a twist on it and do whatever. But the archives are the archives for a reason! They’re going to be here much longer than some of these other things that are going to be a flash in the pan.

CHEF MV: I feel like people can go shopping in their own closet. If you’ve saved stuff from 3 years ago that you haven’t worn and then all of a sudden, you’re like, “wait a second, I’m going to look back at that.” Maybe you got something as a gift that you would have never worn when they gave it to you and then you redis- covered it again in your closet and I think that any creative could recognize that with whatever kind of discipline that they have. Just go back into your closet and try something old.

you

that

CHEF MV: I think it’s because I don’t want to become complacent. I think that my biggest fear in life was going to be that I would get stuck doing the same job every single day. Although that’s great for some people, and it’s necessary to have those who are committed to that, it didn’t work for me. I never had the attention span to do just that. And so, as I get those opportunities, I think that it make me better for what I do. For instance, if I go and I have 4 days where I can work on this television show, after the 4 days are done, I’m excited to go back to my restaurant. Maybe in those 4 days while I was gone, I learned something while I was there that I could bring back to my restaurant. For me, again, it’s about learning. I’m learning. I get to do something that I would have never had the opportunity to do. When I started cooking, if you told me that I would be doing dozens of episodes of television a year or any television at all, I remember when I was doing some local television and how nervous I was. I was like, wait, I didn’t sleep and I was telling everyone and it was local news! I thought it was the coolest thing on the planet for me to able to get to do. Then, fast forward to now and I’m a show that can reach millions of people. So, not only did I see the opportunity, but I feel a sense of responsibility to use that platform the right way and I think that I just love the fact that I get to communicate with that many people at once. I think that it’s an opportunity for me to tell my story, but also to continue to contribute to this commitment of hospitality that I signed up for. I’m not just making people feel good, I genuinely do this because I love the fact that what I do that maybe I can make someone else smile or whatever. I know how that sounds, but I genuinely believe that! The fact that I do that and I get to call it work is so important!

AM: Exactly!

Since being on Top Chef, you have been on so many TV shows judging and guest host- ing and even doing series, why did you want to add these into your portfiolio?

AM: Well, I know that you always bring so much energy when I see you on dif- ferent shows like Bobby’s Tripple Threat, we’ve had interviews with Chef Brooke Williamson (Playa Provisions, Top Chef Season 14 Winner, Tournament of Cham- pions Season 1 Winner) a number of dif- ferent times. When I saw that you were on there, I couldn’t wait to see what you would do. Or, if I see you on Guy’s Grocery Games – it’s really cool to see your point of view when you're doing all of

"But now even in buying my clothes, I go look for old things. Like, I don't want the newest trendiest thing, I want the old trendy thing, why did it go away? Where did it go? I think

when

look at some of the most successful brands now, they're the ones that can continue to just bring it back whether it's recycled with an actual item or an idea, it's that storytelling that I think that people actually gravitate towards."

these different things.

CHEF MV: Yeah, when you look at the competition side of cooking too and what I learned very quickly is that it’s a very different discipline. A lot of super talented chefs who are in restaurants struggle with the competition side of it, especial- ly if there are a lot of different cameras and stuff around them. So again for me, I thought, if I could become good at that, then that’s another level of chef that I can become good at and I think that what’s interesting about that is that I do it so much that the first time I competed, I took it so seriously. I still do! I get so much anxiety every time that I’m about to go. But then I do it so much and I started to look at competition cooking like the sport of cooking.

AM: Yup!

CHEF MV: It really is and it’s not for me as much about entertaining and doing a demo of what you’re doing. It’s more so that people can watch it and cheer for their favorite athlete and I think that that's what culinary competition really is.

So now, we win some and we lose some. You have to learn from those losses and I think that those losses are the ones that I have learned the most from. I think that anyone that competes in any competitive setting would say the same thing. You have to experience those losses to then go back and say, how can I be better so that I can get more of those wins. I think that it became a personal obsession because I wanted to continue to learn and win! Because it really is a sport – it’s a sport!

AM: Are there any projects that you have coming up that you can share that we should keep an eye out for? I feel like you’re always doing something!

CHEF MV: One thing that I can say is that Season 2 of Tripple Threat will start air- ing in August! I think that that’s the next big thing that we’re excited about. Then it’s about just getting back to work with Bobby Flay (Amalfi, bobb, Brasserie B), Brooke and Tiffany Derry (Roots Southern Table, Roots Chicken Shak, Top Chef Season 7 Fan Favorite). I think that there is more to that than what everyone has seen so far! I think that for me, that is really one of my favorite projects that we're doing right now. Myself, Brooke, and Tif-

any - Bobby included, we’ve all become so close to one another through this project and I think that more of that – I want to be able to keep my knives sharp and my brain sharper. I think that the best opportunity for me to do that is growing my relationship with Live Nation, Bryan and I are really sort of excited about the amount of support that we’ve gotten from MGM with every project that we have in the works with them. I think that for now, honestly what I’d like to focus on is focusing on what I have going on. I think that right now is a good point to say that I am satisfied with everything that we have our hands around right now. Let’s just focus on doing the best job that we can at that and then may- be next year, pivot and start focusing on some other stuff. For now, I have a lot of responsibilities and I have a chance to make a lot of people happy and I’m going to focus on that!

AM: As someone who is so busy, how do you take time for yourself so that you can just reset?

CHEF MV: I mean, I think that you have to force it. I have a tendency to say yes to everything and I think that I grew up working more 7 day weeks then I did 5. I would say that I did that for a good part of my life. I wanted to do it, but I did it because I had to as well. I mean, I had 2 daughters when I was young and I remember when I was doing my apprenticeship, on my days off I was standing in a deer processing plant at a local butchers house processing meat and stuff to pay the bills you know? I think that my work ethic is something that is really important to me and it’s something that I don’t want to lose touch of. I think that it’s a super valuable asset, but at the same time, I’m allowing myself to do that, to take a couple of things and to just go do something. Like yesterday was my daughter’s birthday and it’s a little extreme, but my brother flew me here from Vegas, we were at our restaurant doing an event and I was like, “I need to get to my daughter, it’s her birthday.” She’s down here in medical school, she’s going to become a doctor.

AM: Oh wow!

CHEF MV: Not only is it like a Voltaggio going to college which is one thing! But

a Voltaggio becoming a doctor is another! My other daughter is here as well and she’s like also doing her own thing and so when you have those moments to spend time with family, my brother flew my wife and I down here just to spend 2 days with my daughters here. I think that family time is so key!

AM: Your smile is so big right now!

CHEF MV: Well because I think that as much as I hate that I am going to say this, I really neglected my family for a long time because I had this path that I had to do these things so that I could be better for them. So now, I think that at this point in my life, as much as I provided for them, I think that I could be more present for them and that’s something that I am really trying to carve out time for.

AM: If we were invited to your house for brunch, what would be something that you would cook for us? I always love know- ing what people’s brunch menus are.

CHEF MV: I mean as much as I hate to say it, I would have to have something with caviar on it because I think that, I don’t know, to me brunch is caviar. I think that that’s really weird to say, but when I worked, no one wanted to work brunch at the luxury hotel. If you got scheduled to work brunch, you were getting punished. I think that that was the first time that I tried caviar. Working brunch at The Greenbriar Hotel or at the Ritz Carlton or something like that and I was like, “hmm, I like this stuff.” Then when I was in charge of running things, there was Caviar Eggs Benedict, caviar this and caviar that! I just really liked it. There’s a restaurant that we have here in LA called Petrossian, you have one in NY as well.

AM: We literally lived around the corner from them!

CHEF MV: So, they do this Caviar Flatbread there and I had it once, I’ve had it a lot actually, and I’m going to go home and recreate my own version of this. Every time I have a brunch, I am going to do this. You can do this with smoked salmon like the Wolfgang Smoked Salmon Pizza that Wolfgang Puck makes. But you buy the flour tortillas, and you brush them with a little olive oil and season it with a little salt and bake those in the oven. You pull them

out and you have a crispy flatbread.

So now, you can build this breakfast pizza on whatever you want on top of it. So, now you grab crème fraiche, capers, grab some chopped red onion, parsley, a little hard-boiled egg, and whether it’s smoked salmon or caviar, you cut it into pizza. It’s easy, it looks beautiful –

AM: Wow!

CHEF MV: You said wow, I only described it to you and you said wow! I used to get that a lot when I went to Petrossian for brunch and I would always order the Caviar Flatbread. So, a smoked salmon version or whatever, I just think that the idea of using a flour tortilla is something that everyone should have in their repertoire!

@mvoltaggio

PHOTOGRAPHY CREDITS | PG 16 - 27 CREATIVE DIRECTION Dominic Ciambrone, PHOTOGRAPHY Bryam Heredia, PHOTO COURTESY of SRGN Studios | PG 28 + 31 Food Network/Guy's Grocery Games | PG 32 - 35 Food Network/Bobby's Triple Threat |

We are 1 year away from the Summer Olympic Games in Paris 2024! There is nothing like that time of year when we cheer for our favorite athletes as they make their dreams a reality! This month, we caught up with Nathan Adrian 8X Team USA Swimming Olympic Medalist (5G, 1S and 2B). We enjoyed seeing him in Beijing 2008, London 2012, and Rio 2016. We wanted to catch up with this freestyle swimmer to find out more about how he got into the sport, competing in it, his Olympic experience, safe sun that allows swimmers to enjoy being in the water without sacrificing their aesthetics, how he gives back to the sport, and how he continues to advocate for men's health.

ATHLEISURE MAG: When did you fall in love with the water?

NATHAN ADRIAN: Oh haha, you know, I think before I was even old enough to make memories to be honest. Some of my earliest earliest memories are my mom going and doing laps and I would just turtle on her back and just cruise around. It was something that was just always deeply engrained in all of us as a family. My sister is 8½ years older than me, my brother is 6 years older than me, so it’s something that I was born into and it wasn’t just something that us as a family picked up.

AM: That’s amazing!

When did you realize that freestyle was going to be something that you wanted to continue to do and excel in?

NA: Oh yeah, good question! So like, swimming overall – freestyle is what I gravitated towards and I had a really good situation and set of coaches that gave me what I needed at that particular time in my life and my development as an athlete. So when I was young, it was just fun times and it was all games, happy smiles and lots of energy. That transitioned into games and also, “hey, let’s set some goals and try to focus while we’re here. Let’s try to show up more,” and that kind of thing. Then, eventually, it was, this is my life and

this is how I did it. I set goals, I worked really hard, and through that, that’s how I think that I fell in love with that process. It also me as an individual, looking back, swimming was the perfect thing for me. I had a lot of energy, it helped me focus and it also allowed me to set those big goals and then you set those little goals and if you’re good at it, you can set little goals for every month of practice, every week of practice and down to everyday of practice. If you achieve that, whether you achieve them or don’t achieve them, if you reflect and then you figure out how you can be better, that’s just like a little puzzle that you’re trying to optimize and to figure out how you can be the best athlete that you can be.

AM: So true!

Did you always dream about going to the Olympics?

NA: So that started when I was watching the 2000 Olympics. I was about 11 and then in 2004, I was trying to qualify for the Olympic Trials and I did not and then in 2008, I was like, “hey, I’m 19 and I know that it’s kind of young, but maybe I can do this if the stars align.

AM: We enjoyed watching you and to know that you have participated in the Olympic Games of Beijing, London, and Rio where you medaled as an individual as well as a team of where you swam along with Lochte, Phelps, Murphy, and all of these amazing people, what was it like to work with those people and those various teams?

NA: Oh that was awesome! I feel very very blessed. I really got to experience what I consider to be one of the highlights of Team USA dominance in the sport. You know, people who were around during the 70s and stuff, they would argue back pretty hard core, but that’s ok. This is what I would call the modern era of swimming let’s call it that. There were guys like Michael

Phelps (28X Medalist 23G, 3S, 2B), there was Jason Lezak (8X Medalist 4G, 2S, 2B), Aaron Peirsol (7X Medalist 5G, 2S), Ian Crocker (5X Medalist 3G, 1S, 1B), Brendan Hansen (6X Medalist 3G, 1S, 2B) – oh my gosh, these guys had world records in each of their events and then in my 2008 team, I was with Dara Torres (12X Medalist 4G, 4S, 4B), Katie Hoff (3X Medalist 1S, 2B) at the peak of her game, I was with Natalie Coughlin (12X Medalist 3G, 4S, 5B) when she won. There were so many athletes for me to watch and learn from. It was absolutely incredible for me to be part of that and especially on that 2008 team, that was a transition for me from being a fan to actually doing it on that international stage. So I got to see my heroes and watch them, talk to them, hang out with them, and be a part of their team. As you move on from that, as with all things, you see the times that swimmers are going so fast as they are now. You take what they did and try to bring it in to what you’re doing and make it better!

AM: What were some of your favorite moments in competing or just being with them?

NA: Oh gosh, I think that there’s a lot! I mean, I have 8 medals so those are obviously a favorite moment. The ones that aren’t just as public, are those that happen when you are with a team or a group for 3 or 5 weeks all day everyday – like summer camp for adults! But we’re all there for a job with a very, very serious purpose so there’s not much messing around. Whether it be someone I think playing a prank in 2008 and they put a cicada in the trail mix bag which was pretty funny. I mean it’s pretty gross because they’re so big!

Another one in 2012, I roomed with Matt Grevers (6X Medalist 4G, 2S) which is one of my best friends to this day. He looked at me and after we both won, he was like, “dude, think back to a year ago, who would have bet on us besides our parents?” You know? Special moments like that are awesome because in 2011, I didn't medal in any of the individual races and

Matt didn’t even make the World Championships team – so we weren’t even on the radar for winning. But here we are at that point, we won gold and we’re preparing for the 4 X 100 medley relay after that. So that was really awesome.

Just eating in the dining hall and experiencing that. World Championships is similar, but not the same as the Olympics. The Olympics are just that special feeling because you have every sport there and to just people watch and to enjoy that. You can watch the pride that people have in their country and as they are getting ready to compete and do what they can to win those medals that’s just something that’s really special.

AM: Obviously swimming is such a great way to meet your fitness goals. Here at Athleisure Mag, we like to ask athletes what you like to do in and out of the water to stay fit that we can add to our fitness routines?

NA: You know, I actually think that one of the things that we did was a lot of good mobility. I actually find myself that after pouring that first cup of coffee, I will just do a really deep lunge hold. My hip flexors, I’m sitting in a chair right now, I need to stretch these hip flexors out. I’m probably not going to do it here at work, but in the morning is a great time as you’re getting your mobility going. Same thing with doing some thoracic spine mobility. Again, this is before my daughter and my wife is awake, I’m just sitting in the kitchen doing Spider-Man stretches which are different rotational stretches. It really is that if you don’t use it, you’ll lose it! I want to be able to keep that mobility and then I do my best to get pops of strength in.

Certain days when I can’t get into a weight room, you need to activate those muscles, you do a push up, a bodyweight squat, you can do a single

leg squat – find an overhang and do a pull up. Do something just to activate it and keep those muscles moving. I’m in a pool right now, I work in a pool, but I just try to do it. I’m telling you what I want to do, and I don’t always live by it. But I do try to get into the pool and do some aerobic stuff because you’ve just got to keep that heart rate up and keep it moving.

Definitely another thing that if you don’t use it, you lose it! That’s where Dermasport really comes in nicely because I’ve used it. My break is usually smack dab in the middle of the day and we’re coming in on a California heat wave right now so it’s about to be bright and sunny and I’m swimming in it. So I need to wear my sunscreen and then afterwards, I need to be able to take it off so that I don’t look funky when we’re talking to kiddos and giving them lessons and things.

AM: How did your partnership with Dermasport come about and what was it that you felt was synergistic between you and the brand?

NA: Well, the partnership came about because I was actually working with somebody with some goggles and they knew about Dermasport and they introduced me to the team. They sent me a trial package and I loved it. I grew up in Seattle, so we were doing sunscreen over the summer, but I didn’t have that 365 exposure to the sun that we have here California now. So when I moved down here, it was like, what do I do? Everybody was just like zinc, zinc, zinc – everyone looked like a ghost, the creases in your elbows looked all white even though you scrubbed and did that whole song and dance. I tried this and it’s zinc sunscreen, but it also moisturizes my face and I feel better after I put it on as well as more hydrated than I did before – which is awesome. Then, you do the cleanser which gets it all off and then the moisturizer afterwards as it’s very refreshing. I mean, it’s a product that’s made for swimmers. Even though I’m not still swimming internationally, I'm still very much so a swimmer. I'm a swim -

mer in California that needs to protect my face. My sister is actually a derm PA so she’s constantly reminding me on my sunscreen. I’m like, “no, no – I got it covered. I’m doing what I can to protect my face from the sun.”

AM: What will you be doing with the brand in terms of clinics, partnerships etc. that people will be able to see?

NA: I think that we’re still working on that and developing it. There’s actually a meet coming up here that I’m hoping – I mean we just got the product launch happening, so if I can get my hands on some, I’d love to go and see some of those master swimmers and let them try. I mean, this is one of those things that I know that people just need to go and try it. You need to just get your hands on a sample, try it, and it will absolutely blow you away with the way that your face feels when using this sunscreen as opposed to the other ones that are made to be in the water. I will say that certainly other people have made sunscreens that make you feel hydrated, that make you feel nice, but this is something that’s taking a beating! We’re in chlorine water and the sun so it has to have some staying power and it does!

AM: Are there any projects that you’re involved in that you would like to share that we can keep an eye out for?

NA: Honestly, right now, I’ve got my hands full. My life has changed a lot since I was done competing. I have 2 daughters now, so that’s definitely a project, I’m here at the Swim School and we’re running swimming lessons trying to teach as many kiddos to swim as we can. I still do a lot of stuff with the USA Swimming Foundation, traveling around especially during Water Safety Month talking about the importance of swimming lessons and how it can save lives.

I also do a little bit of men’s health ad -

vocacy. You know, I was diagnosed with cancer and it’s kind of an uncomfortable thing to talk about for some people and I’m pretty comfortable talking with people about it especially because it was testicular cancer (Editor’s Note: At the age of 30 in 2018, Nathan was diagnosed, it was caught and treated.) and I think that there is just a cultural barrier for people – for men specifically to 1, see the doctor and 2, to talk about an issue with their reproductive organs. Most of the time, when testicular cancer is diagnosed, the patients know that something was wrong pretty well in advance. It’s really sad in that way when you talk to doctors and they’re like, “yeah, so many people wait and wait and they wait until their lower back is hurting or they’re coughing up blood because it spread and they just didn’t know.” You can just be out there whether it’s a blurb on the bottom of the ticker tape on ESPN or whatever it might be and say, “hey, testicular cancer is a thing and it affects young people too.” That’s something that means a lot to me.

AM: How do you give back to the sport to the next generation of people coming up?

NA: Well, I was in the water for about an hour today teaching kids how to swim! I have another couple of lessons coming up later on today around 1pm. I mean, just doing what I can! I feel very blessed. Summer is an absolute marathon, just because it’s summer time and that’s when we can run all day long because kids aren’t in school. But it’s an absolute dream come true to be able to do something that I love, to be able to spread my love for the sport and to maybe ignite some passion in some others as well as give a life saving skill. It’s the only sport that is a life saving skill! I just feel so lucky to be able to wake up and be excited for what I’m able to do and to feel good about what I do every day.

AM: What do you want your legacy to be in the sport or in general?

NA: I don’t know. People who ask me that, I thought that I would have a better answer by now. I think that just thinking about it off the top of my head, like I was talking about in 2008, me taking what other people were doing at that time, making it their own and making it better. Just being a small piece of that – maybe the athletes of today saw something that I did or how I approached my swimming. It doesn’t have to be that every athlete has to do their swimming the way that I did. I think that that is something that I learned back in 2008 where I said, “oh, ok I can’t do that.” I can try this, or this might work or I can see myself doing something like that could work. For those that see themselves in something that I do, them taking it and then working with their coaches and then bringing that further and further. The cool thing about swimming is that we’re still setting World Records pretty regularly. I mean track and field is pretty fun and super exciting, but – the 100 meter dash there hasn’t been a World Record in quite some time. So that’s what I love seeing. People pressing it further and further.

@nathangadrian

PHOTOGRAPHY CREDITS | PG 52 + 55 Courtesy Narthan Adrian | PG 56

Stephane Kempinaire KMSP DPPI Icon Sportwire | PG 59Zumapress/Icon Sportswire |

When you're enjoying a meal, each bite creates a memory of the sights, sounds, and occassion that is taking place. But in other cases, each bite creates a bridge to culinary and cultural history as a means to ensure that a heritage and dedication to flavors lives on. This month, we sat down with Chef/Owner Philippe Massoud of one of our favorite restaurants, ilili here in NY. We have made our own memories at this restaurant and enjoyed a number of meals here as we have our favorites when we dine here.

The name ilili translates to "tell me," and in each bite, Chef Philippe is telling and building an intricate food storytelling can- vas that connects us his to his people from centuries ago. In our discussion with him, he took us on a vivid journey of how grow- ing up in a culinary family in Lebanon that navigated war, while also offering hospitaly to its guests, led him on a quest to main- tain a connection to his culture by recreat- ing dishes that we are now able to enjoy here in NY as well as in it's DC location. We talk about his passion for hospitality, commitmment to food, the flavors of Lebanon, bringing authenticity of the cuisine to those who may have been previously unfamilar, and the impact of his legacy.

ATHLEISURE MAG: When did you fall in love with food?

CHEF PHILIPPE MASSOUD: I fell into food before I fell in love with it. Being in a family who has been in the business since back to the 1800s, both my paternal grandfather and paternal grandmother were in their respective families, into food. They started, my grandfather used to walk from his village to go work as a cook in the home of the rich and the famous as a prep cook. Then subsequently, he traveled with his brother to Alexandria, Egypt which back then was the hub, the capital of the aristocracy, nobility, and the pizzazz. He went and worked in palaces and hotels or what have you. They they came back to Lebanon and they opened a restaurant in downtown Beirut in the 1800s. Him and his 3 brothers actually brought in Austrian pastry chefs to teach the Lebanese how to do pastries, ice creams and chocolates. In that restaurant, you had a little choc- olate stand, an ice cream stand, and a pastry stand, and you had the restaurant which also did a lot of catering.

So long story short, fast forward to when I was born, I was born into that DNA. My father used to cook for us ev- ery Sunday and we used to have these glorious meals and food was always a topic of conversation. When the war broke out in Lebanon, I ended up becoming a refugee in eventually what became our family business which was a hotel. The family grew from a restaurant to my grandmother and grandfather doing a Bed & Breakfast in the mountains of Lebanon. My grandmother sewed all of the bedsheets and the curtains. My grandfather ran it and eventually, they sold that, bought a piece of land and had the courage to build one of the first beach resorts in Lebanon which was called the Coral Beach. So when the war broke out, we were coming down from the mountains and we said, “ok, we can’t go home. It’s not safe. Let’s go to the hotel and then we’ll go home as soon as the quarrels stop.” We never went home. We lost our home in Beirut and we lost our home in the mountains. They were robbed, pillaged, and burned because we were from one religion and our homes were in an area of another religion. All religions behave really badly unfortunately.

So living in the hotel because we were confined to the hotel on many occasions, and because the hotel also became the refuge of many refugees, the hotel became my little park. My alternate world, my world of stability and to escape from the bombs, the bullets, the death, and the destruction. So I used to walk into the kitchen and to the patisserie and to steal petit fours and eat them. I would enjoy the tempered chocolate that was resting on the top of the baking oven of the patisserie and just eat spoonful’s of sugar and chocolate and grand patisserie and what have you. I did not know that this would be my calling at the time, but I think that that’s where my formation started. Because I was ex- posed to that and I loved eating, I loved tasting, and subsequently as a little kid, my first experience really – we had a French restaurant in the hotel that was a Michelin level restaurant where we had the gueridon and with it the steak au poivre table side with the sommelier table side – Baba au Rhum and Crepe Suzette. We had all of the French classics of the time. So, watching the maître d

working the pan and sautéing the filet and then putting the cognac on and all of that, it was mesmerizing to me.

So, I asked one of the maître d’s to teach me to do that as a young boy. I don’t know I think I was 6 or 7 or maybe even 5. I dabbled with it right? Subsequently, during the war, but things had subsided a bit as we had gotten used to living with the war, we moved to an apartment and all of a sudden, I find myself in this apartment going food shopping with my mother in the super market and buying ready made cakes from Duncan Hines or whatever it was called back then. I’m appalled by how they taste because I was eating all of this freshly baked stuff that was freshly made and all of that. I wasn’t going to have any of it. I started calling the chef at the hotel and I said, “listen, I want to do this. How do I do it? Can you share a rec- ipe with me?” So as a young 8 year old, I started baking cakes, crepes, figuring out how to make pastries, sweet cream, and understanding why the pastry cream wasn’t rising. In essence, it was because I had lost the access to all of this amazing food that I needed to have that food; therefore, was compelled to learn it and to figure it out at a very young age.

Then when my parents would be hosting guests, we would do catering from the hotel and I would spend my time in the kitchen with the chefs helping them plate because I loved all of this multi-tasking, 4 different pots on the stove, the hustle and bustle and all of that. I watched and I developed a palette and a taste at a very young age. Subsequently, when I became a teenager, I would be the one that would cook for my friends. When we went out, if we were out late after hours, I was the guy that would bring out the pan and would start cooking and setting up at 4 o’clock in the morning to drown all of your alcohol so to speak! That went on and at the time, my father didn’t want me to do any of that because he wanted me to get a degree like all parents want – to be a lawyer, a doctor, or become a neurosurgeon. This industry is back breaking and is difficult.

Subsequently, when I came to the US and I experienced Lebanese food as it was being served and reproduced, I was having none of it. It was so far from the foods, it was so far from the authenticity and I could not for the life of me understand

why it wasn’t being reproduced cor- rectly. I knew how to do it and I would even quarrel with my aunt whom I was living with at the time. I came as a tour- ist and then my parents called me and I was 14 years old and they told me that I could not come back home and that I needed to stay in the US because it was no longer safe in Lebanon. Therefore, I became a refugee. I was accepted in the public school system thankfully and I am extremely grateful for this country giving me the opportunity and therefore, I missed everything that made me who I was which was the food. I started cooking again and my aunt would cook and I would say, “this doesn’t taste like the Coral Beach.” She would then ask me what I would want to do and then I would say that we should do this or do that. She would say that it would take too much time and then she’d say, “if you don’t like the food, don’t eat it.” She was fed up with me because I was complaining all of the time!

All along, I took notes in a little recipe book that I kept – just basic stuff and all of that. I went to Cornell University and I studied for a degree in Hotel and Restaurant and Resort Management. Part of that program is that you have to do kitchen training, you have to under- stand food production and what have you. I discovered the recipe card and when I saw the recipe card, I thought, “oh my God I never thought about food this way.” I realized that at the end of the day, a recipe in a way, is a mathemat- ical equation. It’s a balanced equation between the flavors, the textures, and the technique. I love that! So I started putting my little scratchy notes with my chicken shit writing into the recipe card and I started experimenting because I missed the food. There was a restaurant on campus that was kind of a fast casual at the time serving the food, but the food was really not there. Every morning before class, I would stop by and quarrel with the chef and beg him and say, “listen, we can do this better. Why don’t we do it?” Unfortunately, with a lot of immigrant cuisines, because our industry is so back breaking, they’re ok bending the flavor profile, bending the textural profile because they are doing the best that they can. The audience does not know the difference between the authenticity and not. This is where

for me, it was an absolute no no because why are we teaching people how to eat this food incorrectly? Why are we modify- ing it? It’s really good, it’s really delicious and we should be serving it unadulterat- ed in its authentic form and in the right way.

So while I was in college, my father got killed and the hotel that I thought that I would eventually go to work in got sold because we had to sell it under the gun. We were pretty much kicked out of the region that we were living in because we were Christians at the time. The same thing happened to Muslims on the other side. It’s not like Christians were behaving better than the Muslims and vice versa. Everybody was misbehaving and being evil. I found myself orphaned of a destiny that I thought was already written for me. I realized that I didn’t see myself working as a front desk manager in a hotel. I don’t see myself doing housekeeping. I really see myself working with this cuisine and correcting its path. I decided that I was going to jump into the food and jumping on the bandwagon, enhancing and elevating Lebanese cuisine. So I started really developing a menu and then all of the different ideas that I had. I started developing recipes for them based on my memory and what it was that I ate as a child. Don’t get me wrong, I failed and failed and failed. I burned and it tasted like crap and it gave me a stomach ache and it took me a long time. But I am a Capricorn and I have horns and I don’t give up easily and there is nothing such as failure in my vocabulary or my drive. I subsequently decided to prove to myself that I could cook the food and that I could really do it right.

While I was in college, I did 2 things. I did co-ops, my practical training that I had to do every semester. I did it in hotels in Spain. I worked in restaurants in Spain in the kitchens and worked in the pas- try department, the savory department, prep departments, and it was back break- ing. Back then, we didn’t have clogs and Birkenstocks and whatever. I was working in moccasins like all of the Spaniards were.

AM: Oh wow!

CHEF PM: It was not fun! But I loved it. I was working in very busy hotels - 250 rooms. So I understood and it was natural

to me. It’s not like I was out of my element because unbeknownst to me, it created a lightbulb moment! You know when Malcom Gladwell talked about the 10,000 hours of training that you get to really become an expert in your area or what have you. I got a lot more than 10,000 because my entire life was in that.

I went to Lebanon and there was a famous – one of the top Lebanese restaurants at the time - called Bourj Al Hamam whose owners had worked with my grandfather in the past. You have to realize that a lot of the chefs in Lebanon and a lot of the pâtissiers when you’re talking about the 1800s and 1900s, had either worked, collaborated, or trained or did their internships with a business in which my grandfather had been involved because it was a very small country. My grandfather was like the Danny Meyer (Blue Smoke, Manhatta, Gramercy Tavern) of his times or the Stephen Starr (The Dandelion, Barclay Prime, Parc) of his time in Lebanon. They opened up the doors for me like it was my own restaurant.

I had my chefs pants and white coat from college. I had a video camera and I filmed everything and tasted everything. I wanted to reconcile what I had produced in the cuisine from my own experimentation with how it had been produced in the restaurants. I was like, “wow I got it!” I really got it going. Obviously, I didn’t know all of the little tricks that help you do things better, I didn’t have the technique to chop down 30 cases of parsley into tabouleh and all of that, but I knew where the flavor was. I spent about a month or so in that restaurant and I went to another restaurant and I trained in the art of making shawarma. Basically, how to butcher the meat, how to skewer it, how to cook it, how to shave it, how to make the per- fect sandwich, the perfect prep, the balance between the meat, the greens, the tomato, the tahini sauce – how all of them have to be perfectly balanced to really give you the right flavor. All along, I’m taking notes and correcting my own recipes and what have you.

Then I decided that I wanted to see how Lebanese food is produced outside of Lebanon and I ended up going to Paris

and I worked there for 3-6 months if my memory serves me right in all of the top Lebanese restaurants in Paris. I learned how to make all of the Lebanese pastries – the baklava, powdered creams, the canape, the cookies, semolina cookies and what have you. Also, I was able to see how a concept that had multiple creations creates a consistency and stability. So having seen all of that, I thought, “you can do it my man, you can do it!” So it was time to put my ring into the hat. That’s what I decided to do. Now mind you, I tried to open a restaurant in the city from ‘94 – ’98 and every time I called the landlord, they asked me if I had ever run a restaurant or owned a restaurant in NY and I would say no and they would hang up on me saying who the hell did I think I was?

Subsequently, I got called from a restaurant owner in DC. The owner of Capital Restaurant Concepts who owned Paolo’s, Georgia Brown, and Old Glory, J. Paul’s and Georgetown Seafood. He said, “listen Philippe, we’ve heard about every- thing that you have been trying to do in NY, we want to do the same. Why don’t you come and develop the concept?" At the time, they had the Executive Chef, they had the whole corporate structure. Obviously, I was 29 years old and to make a long story short, we opened that restaurant with the chef, I was concept director so I did both front of house and back of house. It wasn’t my restaurant. I tried to do the best that I could and I elevated the food up to what I was allowed and it was a great success. It was called Neyla in Georgetown on Main Street. 4 restaurants had failed in that location and every- body thought that we would fail, and of course, we succeeded and then in 2004, I resigned because I saw that there was no more growth and I was frustrated that I couldn’t express myself artistically the way that I wanted to. I took a year off to try to figure out what I wanted to do and one of my current investors contacted me and said, “hey listen, we used to drive from NY to DC to go eat in the restaurant that you were running in DC because we knew that we would be well taken care of and that the food would be as good as it would be. Why don’t you come and open in NY?” I was like, “are you kidding me? I haven’t been in NY in 5 years, I’ve lost contact with everybody. I don’t know any sous chefs, any cooks, bartenders, managers." I felt like I was going to pass out

from anxiety right there and then.

So I took a leap of faith and I went to NY and when I walked into the location which is where ilili is, it’s as if the skies parted and the Gods smiled and the or- gans played and the angels came down and I felt that that was the space. At the time, my mission was very simple. I knew that to change the conversation about the cuisine, I needed to do something very big. The cuisine was very disrespected because it was always as- sociated with street food, casual food, and I wanted to change that discourse. I wanted to change the conversation and I knew that we could because it’s a beautiful cuisine and I knew that it had a tremendous potential.

At the time, I was attacked for being a lunatic and who was this crazy guy that was opening a 10,000 sqft restaurant in Flatiron which is the most destressed neighborhood in NY and who do you think you are? But hey, I’m still a Capricorn -

AM: With those horns!

CHEF PM: Right, watch me do what I want to do. There I was on opening night with 80 Americans and me being the only Lebanese. 80 Americans who had never served, eaten, or cooked the food and they all knew what it was that I was trying to do. They all became American Lebanese because they understood the story and they believed in what it was that we were accomplishing and we did it! ilili is an homage to my heritage, it’s an homage to my culture, it’s an homage to 3 generations of Mas- soud’s that have been in the food and beverage business. I have family that is in the wine business. All my other cous- ins are either the equivalent of the Dean and Deluca’s of the high end groceries or super markets in Lebanon. The entire village is in the food industry. They are either chefs or in retail foods because of my grandfather. They saw that my grandfather succeeded. So that’s really what ilili is and it’s telling that story. Because I am telling my story, I wanted the whole restaurant to be about telling your story, having fun, celebrating each other, celebrating your guests, celebrat- ing the moment - that's what we do.

AM: I think that’s amazing. I’m originally from the Midwest. So coming to NY, I came here in 2002, and the diversity of foods and flavors, we didn’t have that in the Midwest at that time that I was aware of. So I spent the first 2 or 3 years tasting all of these different things that I had never had including hummus, tabouleh, but I would go to the East Village and all of the places to get it. I loved it, but I always wondered if there was more to this cuisine than just street food. Although it was really tasty, I wondered what it would be like when elevated and I didn’t really known anything beyond that.

Then your restaurant opened. I think it was in 2008/2009 when I went and I was blown away. It became a place that if people asked me for a business meeting where I wanted to go – ilili, NYFW – ilili, my birth- day – all the occasions. My family, they loved it. We’ve had our business meetings there! Just the food and the warmth, the space is so large and the hospitality that is shown just makes it such a beautiful place. I’ve been introduced to more beau- tiful foods in this cuisine because of your restaurant that makes it a place that I always want to go to.

CHEF PM: Thank you!

AM: Yes, so thank you for that!

CHEF PM: That’s very kind of you!

AM: Yeah!

CHEF PM: You asked me about why the staff is so customer friendly driven. So when we were in the hotel, every guest was a family member. They were all in their homes and our homes. We took care of guests in a way that whatever the request, whatever needs, met what- ever anticipation that we could think of! We had a box of cigars that we would pass around to the big spenders and they got complimentary cigars from the maître d. If one of our employees had an apple grove in his village, we would bring apples from the village and dis- tribute them and send them by car to every guest. We really went out of our way to be almost extended members of the family of our guests. Besides being in a war, that was the level of hospitality that we had grown up. I made it very clear to our staff that there was was no no in ilili and that every guest matters and a grace and a hospitality are fundamental to the cuisine as well.

Now the mere fact that you’re not hav- ing a linear experience in the context of an appetizer, main course, and dessert, and the fact that you have Thanksgiving every time that you’re eating here. That helps also! It breaks the ice, it’s more festive and you’re less guarded. The tension at the table is substantially subdued because the celebration starts the moment that you sit down and you’re getting all of these different plates that are coming down. So the concept helps, but it also has to do with the company culture. We take care of our employees in NY the same way that my grandfather and father did in Lebanon. We married our employees, we helped them buy their first homes, we helped send their children to college, we helped a guy propose to his wife! These are the things that we did. So, I consider my staff as important to me as my guests. I go out of my way to do the best that I can in that environment in the hopes that they pay it forward to the guests. It works. Don't get me wrong, we have days where we fall flat on our face – we’re not perfect and people have bad days, so what, it’s not the end of the world. we're human beings we're not robots.

"At the time, my mission was very simple. I knew that to change the conversation about the cuisine, I needed to something very big. The cuisine was very disrespected because it was always associated with street food, casual food, and I wanted to change that discourse... it's a beautiful cuisine and I knew that it had a tremendous potential."

There’s a certain beauty – restaurants are a snapshot of life. It‘s an amazing ecosys- tem where you have one table that’s celebrating, another table that’s mourning, another table that just met, an employee that had a bad day. The amount of psychological energy that exists in a restaurant is just amazing and we try to keep it light and fun and the food helps to do that.

AM: It definitely shows. I used to be a person that could never eat by myself for lunch and I would have such anxiety about it. I remember one day, I was really craving going to lunch at your restaurant it was during NYFW and I was in between shows, but I was alone. The care was so sweet that it actually broke the issues I had with solo dining when I wanted to eat alone.

CHEF PM: That’s so sweet!

AM: Haha yeah I don’t know I think when you’re growing up as a kid, you never want- ed to eat by yourself, but there are times when you’re in the city that you’re not going to be able to have someone with you. I didn’t know if it was going to be weird, but the staff was amazing and I really enjoyed it.

CHEF PM: Yeah and also, the fact that you’re not eating only with a fork and knife, you have the pita and you can scoop the food, and you have the lettuce and you scoop on the Tabouleh, that interac- tivity breaks down some of the rigidity of the dining experience. This is why we open the door to the cuisine and we plant- ed the flag. I’m so happy now that there are plenty of restaurants in this field that are serving this cuisine.

I think it’s because society is shifting a little bit. So small plates and what I like to call, the Thanksgiving Effect, is something that we crave now. We’ve become a lonely society and so our only friction points with our fellow human beings are when we go out dining. It’s really – if you think about it, you used to go out shopping and you rubbed elbows with people. You're ordering everything online. You used to go to the super market, every- thing is online – at least if you’re in the big cities. Because you don’t have time to go. At 3 o’clock you have done your shopping list – you don’t have time to go there for 45mins. So, restaurants, in my humble opinion, are the last and only area to feel

human warmth and to have human friction which is so vital and important to our collective wellbeing when you think about it. It’s becoming a big problem and COVID has proved that to be a 1000th multiplier. So yeah, what better way to do it than to share food?

AM: Absolutely!

What are the spices and ingredients that are indicative of Lebanese cuisine for those that are not familiar?

CHEF PM: Allspice, cinnamon, cloves, nutmeg, sumac, and aleppo pepper are generally used. You then have coriander, ginger, and of course, all of the herbs. But in sticking to spices, usually, you’ll have wherever you have allspice, you’ll have cinnamon that’s right behind it. There’s just a bit of hint of it. It’s never like cinnamon only. That’s usually what you will taste taste in a lot of the veg- etarian stews, whether it’s okra stew, eggplant stew, or string bean stew. Remember, the cuisine originally is a vegetarian cuisine.

People did not have money to buy beef or to slaughter a goat or a lamb frequent- ly. You slaughtered a goat or a lamb on the rare occasion that you could afford to do it or if it was a religious holiday. So people were eating an overwhelmingly vegetarian diet. So, all of those stews would be made with these spices.

The way that I like to do it to make it simple for the readers out there, whenever you have 1 part allspice, you’ll have half a part cinnamon, you’ll have 1/4 part clove, and 1/8 part nutmeg. So if you do that blend, then you’ll get yourself there if you want the Lebanese palette when it comes to the seasonings. Now keeping in mind that Lebanon was on the tailend of the Silk Road. The caravans used to buy spices, seasonings, and silk. Lebanon was a silk exporter and the economy fundamentally at that time was silk. So, you have a lot of movement between Asia and the Lebanese coast going out to Turkey and Aleppo, Syria so eventually, we did get stuff that were influences from China and it’s quite interesting that for example, we have a bread that we make on an inverted wok and I’m always scratching my head to wonder if we got that from the Chinese

or did they get it from the Lebanese – who took it from whom? Or who borrowed it from who?

But usually in our cuisine, seasonings are behind the ingredient. They are not ahead of the ingredient. They let the ingredient sit on the throne and if you want, the seasoning comes as a caress and a whisper, but not as a punch. That’s what makes the cuisine light. Don’t forget that if you over season, it’s not so good for your digestion. A lot of people have allergies that they are not aware of. They don’t understand that sometimes they go to restaurants and eat and they feel light, and then others it’s like they just poured a pound of concrete in their stomach. Well, it’s because of the balancing act that you have to do and I myself, you know, suffer from a lot of digestive issues. So, everything I do, I consider myself the Guinea pig. So if this works for me, it will work for my guests. I really take care to ensure that I am giving you the lightest and most tasteful version of the cuisine, keeping in mind your well- being as well.

CHEF PM: To be honest with you, it all depends on the day of the week. Our roast chicken is a huge favorite. People just don’t understand how it can be so succulent and tender with so much flavor.

AM: I’m people!

CHEF PM: Mind you, it’s marinated in almost 14 different ingredients, right? It’s cooked to order and that’s why it’s so juicy and tender. It’s not pre-cooked, it’s not part cooked and then reheated. It’s cooked from scratch. So the roast chicken I love. The lambshank is a dish that I really adore. If I want to do the South of France or a Mediterranean experience, I’m going to order a bottle of rosé, I’m going to order the whole Bronzino, the Black Island Shrimp, The Octopus, a Hummus, a Salad and I’m good to go! I just took a trip to the French Riviera or the Puesta de Sol or Beirut right? That’s the fun part of ilili, in the sense that you can do that one day and the next day, you want to go meat centric and have that delicious California, Lebanese, or French wine and Leg of Lamb and you can have that robust meal just as well. You can also go with the chicken and get yourself a delicious white wine. So that’s the fun part about the concept. You really have a beautiful dish that stands on its own and can really give you the dining experience.

And of course, the Mixed Grill, who doesn’t want to go and have a little bar- becue flavor? A little kebab that has all of the aromatics. But then there are moments when I really really jones for the Steak Tartare – Kibbeh Naye Beirutiyyeh. Eating it, I have so much fun with it. Sometimes I add cilantro leaves to it, I’ll add the Harissa and paint it on it so that it’s nice and spicy. So really, I don’t have a favorite. It’s about the day of crav- ing and what I have a target for when I come in. If not, then I will go some place else and not go into ilili. Don’t get me wrong, I love pasta too!

AM: What led you to open another ilili in DC?

AM: Well for the restaurant that is here in NY, what are your favorite dishes that you feel that people should try when they come by?

CHEF PM: Well because I had lived in DC and I had a great time and fell in love with the city and because we had creat- ed memorable times in that restaurant

"There's a certain beautyrestaurants are a snapshot of life. It's an amazing ecosystem where you have one table that's celebrating, another table that's mourning, another table that has just met, an employee that had a bad day. The amount of psychological energy that exists in a restaurant is just amazing and we try to keep it light and fun and the food helps to so that."

that I led, people today still have memories of Neyla. At the time, when I was in DC, it was crazy. I was DJing, I was cook- ing, I was maître d’ing – I’d finish working the grill, change my chef coat, put on civilian clothes, sit at the bar with my Radio Shack mixing table and DJ every Fri and Sat. It was crazy! We had a line out the door. All around the block. We were spinning music and people were dancing.

So, I had really beautiful memories of DC. When The Wharf approached me, and I visited The Wharf, I was mesmerized by the transformation of the area as I remembered what it was like back then! I really liked it and I said that it was a no brainer. We had been in NY long enough and it was time to grow. Why not DC as the next step?

Now little did I know that COVID would come and we would all undergo the trauma that we did. But we built the ilili in DC during COVID. We used to drive almost every week for 4 hours because we couldn’t get on a plane and it was a nightmare. There were supply chain is- sues and what have you. DC if you want, was all about celebrating life. In DC, the space when I walked into it with Nasser Nakib our architect, we were like, “wow this is a Navy area, this is a greenhouse. This is like a courtyard in the old world. We need to transport people into that moment of time.” We were all coming out of COVID and we wanted to flip COVID the bird so to speak and to say, life is good, life is vibrant, and things are coming back. I mean, it was dark! NY was very dark. I’ll never forget. I laid down on the street in 5th Ave for 15mins and there was nobody and nothing. I was just lying down and serene.

So we went with a celebration approach, we went with what does the space want to be? This is why I’m not a cookie cutter, I’m doing restaurants that tell the story of the space that they’re in, the geography that they’re in, and the culture that they’re in. For example, this is why we have the Hummus with the crab meat, the falafel, and a little bit of Old Bay because I wanted to do a little bit of an homage to the neighborhood that we’re in. That’s why the menu is a little bit different and I wanted to elevate things a little. DC is smaller so it’s much easier to elevate it a little bit. I don’t know if you know, but ev-

ery piece that we have in DC is custom made from the floor tiles, to the chairs, there is nothing to the exception of the table bases that we bought in the US – everything else was imported from Lebanon and put together by yours truly and the rest of the team that was there. That’s because we care deeply about the story that we are telling and we don’t want to cut corners, it’s not about the dollars and cents, and it’s not about the return on investment. Yes it’s important and it counts, but it’s about really put- ting your heart and soul into the space and hoping that your guests when they come into your space, that you have really given your all for their pleasure. That’s what we try to do in DC.

AM: Well we have not gone to that one yet.

CHEF PM: Oh, you’re going to love it!

AM: I looked at the pictures and the location is beautiful. It’s different than NY but I love the vibe.

CHEF PM: They don’t do it justice!

AM: I imagine!

Do you plan on opening in other cities as well?

CHEF PM: Yes, we have been looking at Miami for quite sometime but the mar- ket is so hot that it has been hard to find the right location. We love Miami, there has been some interest in Los Angeles, but we need a local real estate partner as we need the right space. I’m not going to grow for the sake of growing. And I’m very happy to stay where I am and to grow what I have. But I want to do transformative restaurants and when the right location comes, we will do it!

Yes, Miami is important, Chicago – these markets are soliciting us, but we haven’t found the perfect – well not perfect as perfection is the enemy of progress, the right location has not been found.

AM: What is an average day like for you? I can only imagine that your hands are in so many pots.

CHEF PM: I’m not going to lie to you, I have taken a bit of a backseat to em -

power my leadership teams to do more. I used to work 80-90 hours a week, 7 days a week pretty much. I am trying to be more disciplined and do 5 days a week – but I do 5.5/6 days. I usually wake up around 6am in the morning, I have my Espresso, read the news, catch up on everything, I am at the restaurant anywhere between 8 o’clock and 9 o’clock depending on whether I slept a bit later. I come in, I read all of my emails, I’ll go down and check in on the kitchen and now we’re doing a bit of R&D so I give some instructions to make sure that things are prepared. I start doing versions of the recipes so that we reach a point where we are happy with the product. I’ll taste with the rest of the team because I like to be collaborative. There will be a good hour of R&D and cooking. Then meetings – with the management team. We have a lot of managers so we have to spread them over a period of time. We go over financials, mentoring, creating transformative moments, and I’m usually done around 6/6:30 sometimes 7 – sometimes I leave at 5. Then I start all over again the next day!

AM: Oh wow!

How do you take time for yourself just so that you can relax?

CHEF PM: I meditate. I like sound therapy. I find it to be really beneficial and wonderful. I like to cook. Cooking at home in my apartment is my way of calming down and relaxing. My team is very surprised because this year I have cooked in my apart- ment more than I have cooked in a very long time. I don’t know what’s happening to me, but I’m feeling very creative! So, cooking, meditating, walks – I love going on walks and going out around town with friends celebrating!

AM: That’s amazing.

If we were having brunch at your home, what would you cook?

CHEF PM: Well, I like to make a mean Benedict, I’m not going to lie to you. So if you were that kind of crowd, I would do that. Otherwise, I usually make olive oil poached eggs. The secret to these delicious eggs is very easy and I encourage your readers to try it. I usually do 3 eggs Sunnyside Up, I put them in a pan in olive oil – enough olive oil for the egg to sit on

the olive oil, but not so much that it’s like drowning in it. You want to have an 1/8th of an inch in the pan. You crack your eggs and then you put your burners on the minimum. So if you have a gas burner, you put it on the absolute minimum where the flames are very light. You put a timer anywhere between 8-10mins, and you let the eggs and the whole pan all come up to temperature together. That will create the creamiest, most delicious egg that you have ever had. Of course, a bit of salt and pepper, I like to toast some sourdough and put that on there. So there would be eggs, there would be Labne, there would be mixed olives, sliced tomatoes, probably some fresh mint and there will of course be bagels or homemade bagels and home-cured salmon depending on the crowd! Whether it’s going to be beet cured salmon or fennel cured salmon. Let's see what else, I'm not going to lie to you, I'm a sucker for really good Almond Croissants from the neighbor- hood baker and maybe some berries!

AM: You come from such a great legacy and you’re continuing that here, what do you want your entire legacy to be known as?

CHEF PM: That I did the best that I could to touch the people that I work with and the people that eat my food in a positive way! Simple as that.

@ililirestaurants

@ililidc

PHOTOGRAPHY CREDITS | PG 64, 69 - 82

Courtesy ilili | PG 66 + 84 Scott Morris |

We always like sitting down with those that trailblaze their industries by working in their vertical and creating innovations that change the way that we go about doing what we do. We caught up with Chaz Dean, Founder of WEN and Celebrity Hair Stylist & Colorist, and have been fans of his since we first met him and followed his story on BRAVO's Flipping Out with Jeff Lewis, and when he went onto QVC to sell his line of haircare products. He creates products that you'll find using for your hair as well as other parts of your body! In addition, he is focused on clean ingredients that ensure our bodies stay hydrated and are not tested on animals.

We wanted to find out more about how he got into the industry, how being multi-talented in an array of areas allowed him to converge his skill sets even more to optimize his work, how he made his Chaz Dean Studio distinctive and his latest launch of WEN's Pina Colada line.

ATHLEISURE MAG: When did you realize that you wanted to be a hairstylist?

CHAZ DEAN: Probably when I was 18 because I took photography all through high school and I was a photographer all through that, loved it! We moved to Arizona the week after I graduated from high school. I was still 17 at that point and so I took a commercial course in photography and I thought, I was moving back to California, because Arizona was not for me! It was too hot – way too hot, which is what we’re getting now but anyway!

I knew I was moving back to California, but again, I was only an 18 year old kid. I felt like I was this little fish in this huge pond and I thought that I was going to be eaten alive out here. I wanted more experience under my belt and because I was a fashion/beauty photographer, I wanted to learn how to do the hair and the makeup to create the look that was in my head. I didn’t want to have to tell the MUA here’s what I see and the hair stylist, here's what I see - the vision that I saw, I wanted to be able to create that! That was really im -

portant to me so I went to school for hair and all through beauty school, everyone knew, this was the kid that was going to graduate and go back to California that’s his dream! I was going to work at Vidal Sassoon, that was my dream in school at least. I was going to go to Los Angeles to work at Vidal Sassoon. That was my dream in school. It was the full picture, not compartments.

AM: Exactly.

What led to you wanting to open your own salon and what were your goals in doing that?

CD: It’s funny, when we were in beauty school, one of our assignments was, if you had your own salon, what would it look like? We all had to draw it out like architects to show what it would look like and the layout. So, I remember that being our exercise, but I had no idea how I drew it out, now. It would be interesting to know how did I actually plan this as an 18 year old kid? How did I do it then versus how it really is now? I don’t remember, but it’s not like I sought out that I was going to own my own salon. Many people do and they can’t wait to open their own. Mine wasn’t that way. I worked for another company and I worked for them. I started creating products for them which is how it happened.

I was a 19 year old kid who asked them, “how come you have your own haircare line, but you don’t have your own deep conditioner?” They didn’t. They would buy those hypro pacs at the beauty supply. I didn’t think that it made sense to have your own product line, but not your own deep conditioner. So they said if I wanted, they would set me up with a laboratory to help them create one. I had never done it and again, I was only 19, but it opened a door for me. I like to cook, I’m creative, I love art and all of those things. So of course I wanted to do that. I did and we launched it and it was called Reconstructor and it was

amazing and everyone loved it and it worked great. A few months later they came up to me and said, we’re thinking of doing more of a natural product line and they wanted to know if I would be interested. I said I was, but I wanted to know what I would get out of it. Their answer to me was, “prove to us that you can do it first and then we’ll talk about that.” A young intimidated kid from the owner’s salon thought, “well didn’t I already do that with the Reconstructor?”

But I wanted to do it and I probably was afraid that if I asked, that they might say ok forget it. So I wanted to do it and I’m glad that I did. We did it and we launched a Primrose Shampoo because they wanted more of a natural product line. At the time, the only one that was out was Aveda. I had to do my research to know what I would do and what I would want to do. So I did Primrose Shampoo, Sage Conditioner, and Rosemary Conditioner which were the first 3 products of the line. I’m someone that if my name is on it, it’s on it and you’re not going to run my name through the mud. So they were someone that wanted instant gratification and they kept saying let’s go, let’s go, let’s go. I would tell them that since my name was on it, if I was going to do it, I would do it right. It took longer than what they wanted it to be, but in hindsight, it was pretty quick. We finally did it and launched it and that was the line that it is and that’s the fashion formula line which is the Big Sexy Hair concept. So it’s that line. I developed those 3 items and it became huge! So after we launched it, I asked them, what am I going to get for this? So they told me to meet them in their office on Tues. So I went and their offices were in Westwood and they slid a piece of paper across the table to me and remember it probably took me 9 months to launch it so when I first did it, I was so excited and thought, oh my gosh, I’m going to create a product line for them and a young naïve 19 year old kid thinks that maybe I will get 15% out of it. You have no idea. As the months went on without having any dialogue with them and we do this as people, I went down to

12% and 10% in my own head just because I knew how they were. So in my own head, I talked my value down without any dialogue to them and I think I did it as well because I didn’t want to be let down with what it actually ended up being.

AM: Well, yeah.

CD: I’m not joking, I probably went down to 5-7% in my own head. So I went and met with them and remember I went from my own head thinking 15% down to 5%. So they slid the paper across the table to me, I turned it over and I kind of get a little emotional every time I say this. They offered me a penny per bottle for every bottle manufactured. I’m like woah! So I mean nothing – my worth is nothing!

AM: Oh my!

CD: In my head and I get goose bumps every time I say it because I don’t talk about it often, but in my head, I’m thinking I put in all that work and all that passion – yes I learned from it, but you’re a big Goliath here and that’s pretty messed up! In my head I’m thinking, that 100 bottles will equal $1! As a kid that has no money, how am I every going to get to $1,000? It was insane! I wasn’t happy about it and we had dialogue and they were like, that’s it – take it or leave it. Wow, it was a stab in the back and I had no choice and I signed it. But in all honesty, I never even saw that and I never even saw anything from that. I did get a discount from them when I purchased the salon from them which I am jumping ahead of them a little bit. Because you asked me about the salon and it’s really important.

Knowing I was screwed over when I first created a product for them, then I got screwed over a second time, also knowing that I worked for them as I was a manager and they didn’t pay their managers anything. I would ask them to just give me minimum wage to show that

what I was doing for them carried merit, weight, value, respect, and what not. Because you had to have mandatory meetings and to cancel out your clients or book out your clients. I was like, I’m losing money as a manager and you’re not even covering me on anything here. I would ask for minimum wage and I’m sorry, back then it was $3.65 – so essentially, I’m asking for $120 a week to show me that I mean something to you. So no there was nothing. I did it as long as I could until I felt that my clientele was suffering because of my managerial and I was managing a salon of 25 stylists and so forth. So I said that I couldn’t do it anymore and that was after all the other things that I was screwed over on. I resigned from management and I left the salon that I was at which was in Century City and I went up to their Bel Air location. When I did, I realized that everyone that was working there were ex-managers. I was a 20 year old kid and I went to a salon that was all ex-managers. They all seemed to go there and it was in one of the richest neighborhoods in California. When I would go there, there would be no music there, no coffee made, there was no vibe, no energy and I couldn’t do it because I’m the full picture! So, I took on management again even though I didn’t get paid for it. I couldn’t be in that environment so I had to manage it. It’s funny because it bounced back between me and one of the other managers when I was like, I’m done with it, then she would do it. We both knew we weren’t getting paid for it, but we did it because we cared about the environment.

When it came up that we heard news that they might be selling the salon, we were like, “what are we going to do?” So I start looking around and you’re in Bel Air, it’s way up there around nothing. I looked and I couldn’t find a place as I knew I wouldn’t be able to control the environment. I would have to fit in to whatever it is and did I see myself in that type of an environment? At one point, they offered it to me on whether I would want to buy it, but my first knee jerk reacting in my head was, "how am I going to do this after you

f-ed me over how many times?” Now you want me to do this so that you can do it again? But after thinking about it I realized that for years there was a reason why that salon wasn’t successful because every time one of the ex-managers would leave to go open their own salon, you’re losing that built in clientele they had. New stylists would come in, but you’re not getting new people walking into the door because you’re in Bel Air, a multi-million dollar neighborhood but it’s a chain salon Carlton above the door. These women have pride, they’re not going to a chain salon. I would tell them for years, change the name to anything but Carlton and you will have successful stylists. But they’re not walking in that door because of the name that’s over it. Even though it works for you everywhere else, it does not in this neighborhood. I said it for years and I have goosebumps as I tell you this and tell you my story as I don’t usually relive this. Their ego is in the way and they will not change the name. So I thought, I can make this work. So I did do it and that’s what turned everything around. I had never intended to own a salon, it was never in my cards, I was just a busy hard worker and I worked from 9 in the morning until 11/midnight because I was just passionate about hair. Marysol has been my housekeeper for 25 years and she jokes with me and says, “he used to work hard.” I’m like, what do you mean, I have no time to breathe! But it’s a different kind of work but I would be at the salon for 12 and 14 hour days so I “used to work hard.” It’s a different kind of work, now it’s a business kind of work. The irony is that I did it and I didn’t have any money. I had nothing. So I painted the walls and it was when shabby chic was in and I took my roses and hung them upside down and I made it quaint and cute and welcoming because I didn’t have any money to do anything else. I hated the floors and I couldn’t do anything about that. I did an opening party with friends and I had a friend that was a singer who had an incredible voice and she sang and I had people in the neigh -

borhood and from the very beginning it was busy busy busy. They lived in the neighborhood and they would walk by and they were shocked. They would ask me how I did this and I told them that for years, all you had to do was change that name! I called it Chaz Dean. No one knew who Chaz Dean was back then, it was Chaz Dean Salon and they didn’t know who. I changed it to Chaz Dean Salon and now people know who the hell Chaz Dean is!

AM: Absolutely!

CD: I did call it my own name because I wanted to be able to incorporate my name because of my own photography. I wasn’t just building a salon, I was building photography and hair. I wanted them to be able to know who is Chaz Dean. Does that make sense?

AM: It does!

At what point did you feel like that you had been making these products for other people and now that you wanted to do it for yourself since you also had the salon?

CD: The day that I opened my salon!

AM: That’s what I thought!

CD: Because when I worked for them, you had to sell shampoo, you had to sell their products and it was all that you could do. That’s the ironic part. May 1st in 1993, the day I bought the salon and opened my salon, I gave up lather and said that I didn’t have to do that anymore to sell shampoo. I created it for them but I had already realized before that that I used to do shampoo and conditioner twice a day, 14 times a week. When I would shampoo my scalp, it would get tight and it felt horrible and it would be all stripped and I knew it. Then the conditioner would just comb through it and for 2 hours a day, it would look ok in the middle of the day, but then it would get oily and what not. It was a vicious cycle and I knew that there had to be a better way! I had a lightbulb moment that the only reason that anybody uses shampoo

is to clean their hair. So if I can clean my hair and not strip it, so that my clients color won’t go down the drain, because I had been mixing vegetable color in with shampoos, that’s how I knew that the culprit was shampoo. So I’m emptying bottles of shampoo and mixing in vegetable color and putting them back in and I’m doing the same with conditioner – emptying them and putting back in vegetable color. But I know the culprit is shampoo, so get rid of the damn shampoo! That was before I bought the salon, but when I owned the salon, I no longer had to do this song and dance anymore. I can do my thing and that’s what it was.

The irony is, I never bought my shampoo from them. I bought the products that I created for them, but I never bought shampoo from them again. I would mix the sage and rosemary together – 2 parts sage, 1 part rosemary. Sage is more moisturizing and rosemary is more stringent so mixing 2/3 and 1/3, it worked. At the beginning, I told them about it because I was excited and they didn’t want to hear about it. About a year or so later, they realized that I never bought shampoo and I said, “why because I only do conditioner.” They thought that I was weird and crazy and then all of a sudden, they realized that I was on to something and then they came in asking about what I did and I knew! I knew that they were going to steal my idea because I was just this tiny little kid! My stylist next to me started telling me and I told her not to tell them. I knew what they were up to and they were going to rip me off.

AM: That’s awful!

CD: I did it and that was my moment when I started creating. It was still 2 years after that. So for 2 years, I mixed there’s and then in 1995, is when I started to work with the lab. When the lab came to me, I was concerned about them ripping me off so I didn’t even tell them what I was creating! With the lab, I would just pretend that I was creating a shampoo otherwise they were going

to know what I was doing. So with the lab, they would send me the shampoo, various conditioners of different versions. I would keep making changes to the conditioners and they would note that I hadn’t with the shampoos and I would tell them that that one was good and I didn’t need any other changes. I didn’t tell them. It wasn’t until I launched it because my thinking was being someone much smaller than the larger companies around me, I had to protect it as long as I could and I kept the secret until it was launched. Even when I launched it, I still felt like I would have to keep it a secret. But by then I had to talk about it because it was out there and I had a patent pending. So I felt like it was guarded until I launched it.

AM: I love that story and it’s such a shame. There is such a backstory going on and you’re literally learning on a twisty curve and it’s awful when you’re the little guy!

CD: I probably wouldn’t have been around if it hadn’t happened that way. I didn’t do it out of spite or resentment. But I did it out of, if I did that for you, imagine what I could do for myself! That’s my thing. With the knowledge that I had back then versus what I had when I did it for myself, I knew I could do so much better than that.

AM: We had the pleasure of attending your virtual launch for the Pina Colada collection that took place last month. The system is great – what’s your process when you’re deciding about the scents that you’re bringing forward, what are the different kinds of products, and it’s great that there is that flexibility and such an intention behind what you do in these items that they can work for your skin as well as for your hair.

CD: I have very few products that only have 1 use. I’d have to think about which ones those would be. Most of them spill over for hair, skin, everything. As far as the fragrances, I have a Blessings Collection as well. Right now, we’re working on Prosperity. When we did the Pina Colada, we started out with wanting pineapple

and coconut, but then as we went the process it became more than that! It literally became Pina Colada. Having pineapple and coconut made sense because of the benefits of the clarifying and the astringent properties, exfoliating properties, and hydrating properties. I knew where I wanted to go with it. This is one that I am so proud of! It’s been out since the beginning of June.

AM: When we got the WEN mailer, we were a little hesitant because some scents can be overwhelming and it’s just too much!

CD: Oh yeah, sometimes it’s like candy and too sweet!

AM: Yeah!

CD: Mine are not like that.

AM: When you’re using it feels like you’re at a spa and I really enjoy the balance of the scent.

CD: That is my element and as someone who suffers from migraines, the fragrances that I create are very clean. I avoid those nasty harsh synthetics and the musk because it drives my migraines and they know that about me too. So yeah, when you think of it and again, I smell other ones and I can’t because it goes right there! I keep it really clean and that’s what differentiates me so much because I have done over 50 fragrances and I will tell people not to wear fragrances because it drives my migraines, but the fact that I can create these and it doesn’t do that to me is so amazing. Again, I’m not making a claim, but anyone that does get migraines, or you have a fear of them, try it at least. I don’t remember anyone who has told me that it triggers their migraines.

AM: That’s good to know. What is the relationship when people are looking at having great hair – the balance between wellness and your haircare routine? Because it’s not just about what you put on

your body, but also what you put in your body right?

CD: Oh yes! It’s really important. I try to get people to understand that everything that goes and I never use this analogy, but it’s the gas that you put in your car is going to determine that as well! Everything that you put into your body is going to come out as well. If you put in cheap gas you’re going to see that and it’s going to take its toll. But, the same thing with us. What goes in is going to have to come out somewhere. Your pores, your hair, your nails, your skin – somewhere. It has to come out, it doesn’t stay in there in a vault. So, yeah, when people realize that, you can change so much by your diet. What you do topically, you’ll notice it much quicker and immediately versus what you put in may take you a little longer to see what’s going on.

I definitely connect the two as I’m vegan and it’s been almost 4 years. I was pescatarian from Sept of 2014-2019 for 5 years and then I gave that up because I felt like I was probably eating more plastic than probably fish. Also, because they are living beings and there was all of that. I’ve been vegan now for almost 4 years. September will mark the 4th year. In terms of eating meat or any of that stuff, I haven’t in 9 years as of September. All of that is important to me. When I launched my product line, I did so with no animal testing. There are no animal biproducts, it’s cruelty-free, we are recognized by the leaping bunny and I did that again working on the line in 95, launching it in 2000 – so it’s not a bandwagon that I jumped onto. I have always been that way. Now, everyone is doing it being vegan and cruelty-free and I’m like, “where were you 20 years ago?” I launched that way. I don’t want to be swept away under the rug because everyone is now, I have been that way ever since I created my products. It’s important to me as well.

I think this is important, when I had my infomercial, I stipulated that I wouldn’t allow them to sell in China because they

require animal testing. They knew that that was part of the contract and that I would not allow them to do that. They wanted to obviously, but it’s not ok.

AM: You’re schedule must be insane with your 2 salons in LA and here in NY, your QVC business with the brand as well as the brand on it’s own. What is an average week like for you? I love that you’re just smiling right now.

CD: No, it’s just that before you and I talked, I was talking with my business manager who was telling me that I had to do this, this, and this. I’ve been shooting for the past 2 days and almost everything was that. I know there are things that I need to do because they are important. It’s not a joke, my LA PR team, we were supposed to have a call a few days ago and then the shoot happened and she was like, we still need to talk and I was like, "I know, but when?” It just is and it’s not a complaint. It doesn’t stop.

We did a documentary. A guy reached out to me during COVID and he wanted to do it about our billboards. During COVID, I hadn’t done photoshoots for it. So a year and a half into it, I reached out and apologized that I hadn’t done anything for it. When we finally did it last July, it was a long time that he was waiting for us to do shoots. He came out and did the footage and what not, filmed it, asked me questions and did the interview and all of that. Just yesterday during our shoot, we happened to talk about it and our billboards for next year for Fall, Winter, Spring and Summer and what that will look like and what we want to do. We try to shoot the whole year. So we’re going to do our shoot and do a behind the scenes with our video guy where we’ll talk about what we’re doing, who we are, what it means, etc. The billboards have been out for at least 15 years and I need to figure out when the first ones went up because I really don’t remember honestly. Having said that, we talked about it and they said we haven’t heard from him and it’s been almost a year ago now. So we’re talking about

what we’re going to do with behind the scenes and interactions with everyone involved with my team. I have the first sample of it today and in there it reminded me because he asked me this as well – and I said that there is something in me that’s afraid that if I took a vacation or time off, if I took a pause or a stop to it, I might not pick it back up again because I know what it entails. I always say that I feel like I am on this merry-go-round and if I get off, I don’t know if I am getting back on. So I’m afraid to put a pin or a pause in it. You’d think that that was what happened during COVID, but I got busier with Zooms and this. For people that got those breaks and what not, I didn’t!

AM: We had no break!

CD: I thought that I would and I’d have time to clean out my closet, my garage, etc. None of that happened! I didn’t get free time which is insane. Things got busier because people knew that Chaz was available. When I was behind the chair before, they would have to stand there and wait for me because they couldn’t get to me. As soon as COVID happened, everyone could get to me and it happened. Now I’m on these Zoom things in the salon here on Saturdays because the rest is taken up with all of this. In NY, I’m in the salon 5 days a week which is what I was used to during normalcy because I’m able to there as I’m out of this if that makes sense.

There’s no 2 days that are the same. I’m juggling. Today I’m trying to fit together meetings in – where are we going to fit it? Ask this one if they can stay 15 mins later, we’ll meet with this one after – it is what it is. Even during COVID, when I look at my life pre-COVID, even today, I don’t know how I did it. We were traveling every month to QVC sometimes twice a month. A team of 20+ going there. I look at it now and wonder how did we do that during 2019? I don’t know how and I know we did it for 16 years at that time. But I look at it and wonder how I lived that life before COVID and I don't know how and I don't

even know how to get back to that! I don’t think that we ever will. So when you asked me that question, I lived it. How did we do all that we did? I don’t know.

Ever since COVID, the team that used to go doesn’t want to do that anymore. Everything changed.

AM: Everything changed! That’s very true!

What do you want your legacy to be in this industry?

CD: It’s so funny that you ask that. If you say Vidal Sassoon, Oribe, or what not –you know who or what they are. I want it to be that this guy changed the way that globally people thought about the way they cleanse their hair. I don’t feel like I have hit that yet and I don’t know why or what it will take to hit that. There was no such thing as cleansing conditioner when I did it. People thought that I was insane and crazy and said, “what do you mean that I’m not going to be able to use shampoo?” I’d tell them to trust me and that I promised that it would work. You do a week, 2 weeks, then 3 weeks. I’m on day 2, but still I’m 30 years that I haven’t had lather touch my hair, face, body, or skin. I would not have all this hair on my head if I continued to use shampoo. I’d probably have half this amount and I’m not joking because of the toll it takes on your scalp and your hair. So I’d really like to leave behind the recognition – I really would, that he really had a movement that changed things. It’s the same version of the person who created shampoo, I’m the guy who invented cleaning conditioner. I don’t think that it’s hit because everyone has copied it and it’s not the same. There are people who say they use cleansing conditioners and I ask them if it’s Wen and they say, “no, but it’s all the same.” And I say no – I had that message 30+ years ago and there are people on the bandwagon, but it was delivered to me. I didn’t understand what it was when I

opened a salon, I didn’t plan on it. I stepped into that role of giving up lather, I didn’t know what it would mean, but I knew I was on a journey. So I would like it if I was known as that guy who gave up lather and created cleansing conditioner. It has been worldwide.

We did an event last night and sometimes people don’t realize it’s they me until we have the gift bags and they’ll say, oh my God, Wen – that’s you! So they connect it that way – you get what I mean! They’re like, your Flipping Out Guy or QVC guy. There are times that people don’t realize and they will tell me that they love Wen and that they love Chaz and then they’ll realize it’s me! It’s bizarre, it happens, and it’s crazy.

I know how hard I have worked for it and I would like it to be when it’s all said and done that there is a legacy behind it. I was passionate about it and I did it for her, him, the customer. Anyone that knows me, if I go anywhere, like last night, it was an event for pre Comic-Con and I was giving advice. There was a woman who was there who had all hair pieces and what not and her testimonial was amazing. She had been using it for 15 years or more and whatever industry her hair extensions come from, they all use it because it prolongs them. When you use shampoo on them, you’re buying another one, and another one, and another one – they’re getting trashed. So to hear her testimonial was amaz ing. How did I change her life, help her life, build her confidence? There are people who have been born and have never used lather in their lives since this has been out for 22 years. I have a goddaughter who is 23 and lather has never touched her hair – things like that, they have never had to experience shampoo because Wen was there. I’d like to have the weight of what it actually means and not just the story of the cleansing conditioner but how it touched people’s lives, built their confidence and all of those elements are why I do what I do. It’s a confidence booster!

THEARTOF THESNACK: JIWA SINGAPURA

In this month's issue, we make our way to Tysons Galleria, an upscale DC premier shopping and dining experience - to enjoy Singaporean cuisine by MICHELIN-starred Chef/Partner, Pepe Moncayo! We wanted to find our more about his second venture, Jiwa Singapura which opened this Spring, his background, and his first venture Cranes in DC. He lets us know where his passion for Singapore comes from and he gives us the scoop on what we should try when we swing by for our next meal!

ATHLEISURE MAG: Can you tell us about your culinary background, where you trained, and the kitchens you worked in prior to Jiwa Singapura?

CHEF PEPE MONCAYO: Same as asking your age, at the point I am on my career to go back 27 years on time can be somehow painful :)))

Long history short, in 2010 I was sent to Singapore by my mentor after working my way up on some of the best restaurants in Barcelona. I ended up opening my own restaurants and forming a family with a Singaporean over the the spam of 10 years.

AM: How would you define your cooking style?

CHEF PM: I always seek for balance of flavors with a gravitation for acidity, bringing up the best I can with what the pantry of the region provides.

AM: Before we delve into Jiwa Singapura, you are also the Chef/Partner of MICHELIN-starred Cranes can you tell us a bit about this restaurant from the cuisine and the ambiance?

CHEF PM: The cuisine of Cranes showcases my origins in Spain and my crush for Japan. I started this concept in 2012 in Singapore, and kept evolving it in DC since 2020. The ambiance and intent is to create a fine dining restaurant that is accessible and not for special occasions only. We might be the only Michelin awarded that

opens for lunch, offering a $48 menu, a la carte, happy hour….

AM: What does it mean to you to have this distinction of a MICHELIN star?

CHEF PM: Dream come true

AM: Earlier this year, you opened Jiwa Singapura, what can you tell us about Singapore cuisine in terms of flavors, ingredients, and spices that are associated with it?

CHEF PM: Singapore is little island that throughout the centuries has been invaded by many neighboring and distant countries / civilization alike. Chinese, Indian, Dutch, British, Japanese...and the list goes on.

Its culinary is a reflection of these civilizations the crossroad and cultural mix. Singaporean cuisine is unique in essence by being influenced by the many.

AM: What does Jiwa Singapura mean?

CHEF PM: The Soul of Singapore

AM: What inspired you to open this restaurant as I know you spent a decade in Singapore.

CHEF PM: Let’s put it this way - although I carry a Spanish passport my second nationality is Singaporean, by heart.

AM: Why are you so passionate about Singaporean cuisine and culture?

CHEF PM: My love for Singapore is its cuisine in particular. We ate Singaporean cuisine at home since I met my wife, Aishah. It genuinely became a part of my most intimate life and I wanted to share it.

AM: For those who are coming in to dine at this restaurant, what is the ambiance of the space, and can you tell us about the design aesthetic and the terrace which seems amazing?

CHEF PM: In your question lies the answer. Open kitchen, incredible high ceilings, breathtaking design and on top of that a patio equipped with an operable pergola that allows you to be outdoors even in the rain.

AM: In terms of the menu, there is an a la carte menu of small and large plates. What are 3 dishes from your small plates menu and 3 dishes from your large plates menu that you would suggest for those coming in to dine with friends and family?

CHEF PM: I don't like to pick among them….

But, you shouldn’t miss:

- Salted Egg Shrimps

- Chicken Satay

- Kampung Rice

- Carrot Cake

- Cendol

- Laksa

AM: Is there a Happy Hour menu and if so, what are 3 dishes we can enjoy along with a cocktail pairing?

CHEF PM: We call it the Satay Hour. We offer very good value beverages, and each comes with a complimentary satay (skewer) we have 8 different types!

AM: What is Nasi Padang which is on the Set Lunch menu?

CHEF PM: The idea of Nasi Padang is to Build Your Own Singaporean style. You’ll go to the food stall and pick items out of an array of 25 displayed to go along with white rice. You’ll pay according to what you pick. Our version is we build it for you, 7 items that keep evolving.

AM: Tell me about the 8-course tasting menu.

CHEF PM: Tasting menu is the offer in where we allow ourselves to go more offroad, introducing flavors, techniques, and ingredients not common to Singapore.

Our menu items are meant to be shared, the tasting menu is to be enjoyed individually and it’s our most fine dining approach.

AM: Dessert is always a great way to end the meal. What are 3 you suggest that we can share?

CHEF PM: ALL OF THEM!!!

AM: We always enjoy a great cocktail. What are 3 that we should try when coming in with friends?

CHEF PM: Definitely our bestsellers; Chili Padi Margarita, Singapore Girl and Hills of Bukit.

AM: Are there any upcoming events that will take place at Jiwa Singapura that we should keep on our calendar?

CHEF PM: Singapore’s National Day, 8/9, we are going to have a blast!

AM: With National Singapore Day coming up on Aug 9th, will there be a special menu or events taking place here?

CHEF PM: Absolutely, we are going to do a buffet style; all inclusive food and beverages.

@jiwasingapura

PHOTOGRAPHY CREDITS | Jiwa Singapura

Prior to the release of Netflix's The Deepest Breath, we had the pleasure of watching the screener for this documentary film that not only brings us into the world of freediving, the relationships between freedivers as well as safety divers, but the dedication and the complete use of the athlete's body when they are competing. We are introduced to Alessia Zecchini who is known as the Deepest Women on Earth at 123 meters, 38X Freediving World Record, and 17X World Champ. We also meet her safety, Stephen "Steve" Keenan who was passionate about this sport as well as protecting the freedivers who continue to trailblaze in this sport.

For those that may not be aware, we wanted to give a bit of background on the sport as well as some terminology. Freediving is the practice of holding your breath when diving underwater without the use of breathing equipment, such as a scuba tank. This takes on more meaning when you realize that prior to Alessia winning the 2023 AIDA Oceanquest Philippines in Camotes Island, she broke a world record in the Bifins discipline during the 2023 Secret Blue International Depth Competition in the Philippines by achieving a 109 meter dive in 3 mins and 38 seconds. She broke her own 2-day old record of 107 meters set on a 3 min 26 sec dive in March and surpassed the previous AIDA record by a 10meter margin. Her world and Italian records are definitely astounding and even more so when you realize that this is done by simply holding your breath as depths are being navigated!

In this sport, there are blue holes which are a large marine cavern or inkhole, which is open to the surface and has developed in a bank or island composed of a carbonate bedrock. They can be an oasis in an otherwise barren seafloor. Blue holes are diverse biological communities full of marine life, including corals, sponges, mollusks, sea turtles, sharks, and more.

If you have yet to see this documentary film, you can stream this now on Netflix, but this interview may have spoilers. We

sat down with the film's director, Laura McGann to find out about why she wanted to share this true story, bring this sport to life, show how one trains to do it, and to transport us to phenomenal locales around the world.

ATHLEISURE MAG: What drew you to want to direct The Deepest Breath and how did you find out about this story?

LAURA MCGANN: Look, I love the sea and we moved to live by the sea because we love swimming all year around and it gives me a lot. I’m a better person for the sea for sure!

So I suppose, that I would be attracted to anything about it and I remember seeing it in the Irish Times and I didn’t know what freediving was and I had to Google it. I was met by these incredible images of humans behaving more like dolphins and holding their breath for what felt like forever. It was kind of like learning that there was a group of people who had cracked the code on flying and that they had just learned how to fly! I was like, what? So it started there and then I learned more about Steve and Alessia, that’s when I really felt like, oh God this could be an incredible story, an incredibly cinematic documentary and if I were possibly able to tell it in the moment, and go on their journey with them – Alessia the World Champion freediver and Stephen Keenan an expert safety diver and their lives are just so incredibly dramatic and also just really inspirational. Just seeing that if you just live your life a little bit differently, follow your dreams –what it is that you can end up doing!

AM: When we first heard about the movie, there was a general sense of what freediving was but the first 5 or 10 minutes of actually watching your film, you get the depth of the intensity of what the film as well as what the sport is about! It really puts you in awe about all the things that have to come together to compete in this with holding that breath and really using your body as an instrument.

How did you immerse yourself in being able to really know about what the sport is and to get those moments so that as a viewer, you’re able to translate those anxiety filled moments as you’re watching it?

LM: Well, I suppose I came to this not knowing anything. It was really a long time before I would see a freediver with my own 2 eyes! It would actually be years, about 3 years and so the free divers from all over the world, held my hand and spent many an hour explaining to me over Zoom on what they did, why they did it, how they did it and how it all was. Then eventually, the first place that we went to where I saw Alessia dive was in fact the Blue Hole in Dahab, Egypt. One of our participants in the film, Kristof Coenen, he describes it as like putting his head in the water for the first time and holding his breath and all the shit from daily life just vanishes. I was at the Blue Hole and I looked in the water and I saw all of the little fish and the coral and I was only up to about my hip, but then I swam about 5 meters out and then all of a sudden, it just drops like a cliff for about 100 meters deep from 1 meter to 100 meters – just like that! It was an incredible blue, the kind of blue that calls you down and so getting to see that for myself, experience it for myself, I think it was really important as the filmmaker that I could kind of grasp something from it and try to bring that onto the screen.

AM: From an organizational standpoint, the way that the film reveals itself is really interesting and it tells a deeper story. You have so many people that talk throughout this film. How did you coordinate it all as it must have been massive?

LM: I suppose that part of it was that we had the pandemic which stopped us from doing a lot, but it also allowed us to do a lot as well in terms of the research and being able to spend so much time talking to them. It allowed us the time to really sit with the story and I would use our Zoom transcripts to piece together, kind of as a script to see what people were saying and to figure out the best way to tell this story

in the most compelling way and to try to figure that out. And really, just to do it justice.

AM: What’s the big story that you want people to walk away from in terms of having the freediver and having the safety diver, what is it that we should be getting from that?

LM: I suppose that one of the things is to open people’s eyes up to what humans can actually do as that’s just fascinating! To watch that play out in someone’s life, to see them develop the skill, but it’s also like, 2 people that had this wild streak, this curiosity for the life and this world and just living their life in a way that was different from the way that it was expected or would have liked from their parents. Going on that journey with them is a bit like living vicariously through Steve and Alessia and doing something that maybe a lot of us would not be brave enough to do, but perhaps should be!

AM: We’re taken on a journey of a number of locations in this film. What were all of the locations?

LM: Oh my God, it was incredible! Freedivers know how to choose locations and they were more like that of a Bond film! So we started in the Blue Hole in Dahab and we went to Dean’s Blue Hole on Long Island in the Bahamas – it’s a 200m sinkhole. It’s just stunning. We went to a number of cenotes (Editor’s Note: Cenotes are a natural pit, or sinkhole resulting from the collapse of limestone bed rock that exposes groundwater. This term originated in the Yucatan Peninsula of Mexico, where cenotes were commonly used for water supplies by the ancient Maya.) in Mexico. I didn’t even know what a cenote was and looking at some of the footage from Daan Verhoeven, he’s a freediving cinematographer – I had seen these incredible images. Our main image is of Alessia swimming up towards the light in a cenote and I remember seeing images like this from

Daan and asking him, “Daan, what’s this?” He explained that it was a cenote in Mexico. So it was just such an incredible learning curve for me. Then, filming off of the Caribbean Sea off of Mexico as well with the freedivers along with incredible freediving cinematographer Julie Gautier, she would with the safety and the divers, dive down to 30m, pop back up, show me the shot, I would be holding onto a noodle on the surface and I’d say, “that’s great Julie, could we just do that one more time, slightly different?” She’d say yes and pop back down to 30m and then come back up again. It was like having a fleet of dolphins on our crew. That’s what it was like!

AM: What was your favorite moment of this production?

LM: Oh God, there has been many really! Many moving moments. I would struggle now to name 1. It was in the Blue Hole in Dahab and as I said, it was our first shoot and it was my first opportunity to see what it was all about and it was swimming out over that cliff like I was saying to you. There was that moment when I was looking down at the fish and then it broke down and away into 100m. It was just this blue that went on for forever! It looked more like you were looking into the sky or something and you could see for 30 or 40m. You could see fish and that was just a moment that I will never be able to forget for my entire life! There were core memories made there in that moment.

AM: What was the most difficult part of this production?

LM: For me, I would say, getting it right. It was really important to me, not just as a filmmaker, and as a film that people would be able to get something from and enjoy. But for the people that are in it. It was just really important to me that Peter, Steven’s dad and his family, Alessia and her family were happy and felt like it reflected their memories of what happened and that it was true and it was fair. That was something that was always at the forefront of my mind and it was really important.

PHOTOGRAPHY

COURTESY | Netflix/ The Deepest Breath

I wouldn’t say that it was a difficult thing, I would say that it was extremely important that we would have to look after.

@netflix

THE RITZ CARLTON, BACARA

As we continue to travel throughout the summer, it's always great to think about our next stay! This month, we're going to Ritz Carlton, The Bacara in Santa Barbara and their Senior Marketing Manager, Julia Solomon gave us the scoop on this Spanish Style resort that opened in 2000 on a 78-acre beachfront. It joined the Ritz Carlton portfolio in 2017 and is known as a destination that has hosted celebrity weddings as well as A-list guests with its spa, pools, and fine dining. The resort features 358 guest rooms and suites, two natural beaches, lush gardens, and a collection of amenitites including a 42,000 square-foot spa and wellness center; three salt-water infinity pools; six culinary venues including the signature Angel Oak, housing the resort’s 12,000-bottle wine collection.

When visiting, you get Mediterranean

vibes as it is nestled between the Pacific Ocean and the Santa Ynez Mountains minutes from historic Santa Barbara. When it comes to enjoying a great meal on property, there are a number of options including Angel Oak, San Setto, The Bistro, 'O' Bar & Kitchen, Bacare Wine Tasting Room, Caffe Haskell's Pool Bar, and Haskell's Food Truck!

On Nov 11, 2023 at 5pm, their will host the Oceans Future Gala to celebrate Jean-Michel Cousteau's 78 Years of Diving & Discovery Gala and weekend festivities. Jean Michel Cousteau will mingle with guests to share the magic of whales, the quintessential ambassadors of the sea, and raise awareness of the threats that they face.

The benefits of the events will support the mission of Jean-Michel Cousteau's

Ocean Futures Society, a marine conservation organization based in Santa Barbara. A longtime partner of The Ritz-Carlton brand, Jean-Michel Cousteau is an explorer, diplomat, environmentalist, educator, author and film producer.

During that weekend, there will be a Welcome Reception with Jean-Michel Cousteau and Celebration of Whales Art Exhibit, A Morning with Jean-Michel Cousteau Eco Hike & Breakfast, the gala will premiere and present a unique original multimedia presentation with never before seen footage, and there is also a Whale Watching excursion with Jean-Michel Cousteau and the Ocean Futures Society Team.

For locals that are dining at this property, there is a 10% discount off all food and beverage when they're at the Re -

sort. Also, The Ritz-Carlton Bacara Spa offers Spa Day passes to the local community, where locals can indulge in the spa amenities such as the steam room, sauna, and tranquility lounge.

THE RITZ CARLTON BACARA

500 E Montecito Street

Santa Barbara, CA 93103

ritzcarlton .com

@ritzcarltonbacarasb

PHOTO CREDITS | The Ritz Carlton

Bacara, Santa Barbara

ATHLEISURE LIST: NY, NY ICHIBANTEI

Ichibantei first opened in 2010 in a small East Village space. As the restaurant became known for its Japanese home cooked food, reggae and vinyl cover décor, it outgrew the space so when a large space became available just two blocks away, the owners jumped at the opportunity. Opened in June, the new, multi-level space with 90 seats and soaring ceilings. The dark space features black walls, gold accents, a long white marble-top bar and infinity mirrors.

Owners Ruth and Shin Araki opened the original location of Ichibantei on East 13th Street in 2010 serving classic Japanese dishes, as well as teishoku Japanese set meals just like their mothers made when they were growing up

in Japan. Ruth, who learned to cook from her mother as a child in Kumamoto, makes almost everything from scratch just as she was taught.

The décor pays homage to their Japanese roots and Japanese pop culture, as well as the building’s history, combining sleek design and comfort food. In the past, it was home to a movie theater (as well as a music hall and before that a restaurant in the 1880s) so the owners have taken inspiration from Japanese film history with oversized posters from Yakuza and film noir classics adorning the main dining room. The more intimate mezzanine dining area, which overlooks the dining room, recalls the original restaurant with walls covered in vinyl record

covers and wooden booths. The vibrant lip murals by Japanese artist Cazul are fun surprises that can be found in different bathrooms in the restaurant.

When eating here, the food is great for sharing and goes well with drinks, including Agenasu to start, which is a Japanese eggplant served in a savory dashi broth; Ichibantei Steak grass-fed Angus beef topped with garlic chips and accompanied by a housemade steak sauce; and the Chicken Nanban juicy, battered chicken marinated in a sake, ginger and garlic, served with a tangy sauce. All entrees are served with fluffy white rice, miso soup, and a salad in the traditional teishoku “set meal” style.

We recommend enjoying their Toki Highball, a classic Japanese whisky

soda with Suntory Toki whisky, traditional Japanese spirit shochu (they have options that are distilled from sweet potato, rice and barley) served with fresh frozen fruit like mixed berries, pineapple or peach, as well as refreshing frozen sake cocktails they’re debuting for the summer with flavors like mango and peach.

Stay connected and follow us across our social channels on @AthleisureMag!

Bingely Books

tralia. Her father moved to Sydney when he was a teen and learned English as he sold bananas at a local market. Growing up, she remembered him bringing home crates of produce. She learned about the beauty of these fruits and vegetables.

This cookbook is the result of her relationship and love of these foods which focuses on 22 of them and over 180 recipes including: Soy-Butter Bok Choy Pasta, Crispy Potato Tacos, and Miso Mushroom Ragu with Baked Polenta to name a few!

TIN TO TABLE: FANCY, SNACKY RECIPES FOR TIN-THUSIASTS AND A-FISH-IONADOS

Chronicle Books

Anna Hezel

TENDERHEART

Knopf

Hetty Lui McKinnon

When you want to take your vegetables to the next level, we suggest Tenderheart: A Cookbook About Vegetables and Unbreakable Family Bonds. Hetty McKinnon uses this cookbook as an homage to her father, a Chinese immigrant in Aus-

We all know about tinned fish; however, in Tin to Table: Fancy, Snacky Recipes for Tin-Thusiasts and A-Fish-Ionados, there are over 50 recipes that cover snacks, salads, mains, and more that you can create! All of the dishes are flavorful and are inspired by many seafaring destinations across the globe.

You'll find a greater appreciation for these dishes as well as gain inspiration for your next meal whether eating solo or with friends. We're looking forward to making: Sardine Curry Puffs,

Caesar Popcorn, and Vermouth Hour Potato Chips with Mussels, Olives, and Piparras.

SUZANNE RHEINSTEIN: A WELCOMING ELEGANCE

Rizzoli

Suzanne Rheinstein

We love the perfect coffee table book that transports us and this home decor book takes us to the past and shows how we can bring it forward. in Suzannre Rheinstein: A Welcoming Elegance, she takes us through her love of pieces from various eras and bringing them forward in a modern and elegant way!

Using this book as a form of inspiration, you can see the work that she has done with previous clients and how she was able to bring their vision to life. You have access to artwork, personal collec-

tions and an array of styles from Georgian libraries, San Francisco townhouses, guesthouses and so much more.

We know that this book will be a great way to plan future interior projects that you may have regardless of the size or the time of year.

Bingely Streaming

whose cast includes Timothy Olyphant (Justified, Once Upon a Time in Hollywood, Amsterdam), Claire Danes (The Hours, Homeland, Fleishman is Trouble), Dennis Quaid (The Long Game, Goliath, Lawmen: Bass Reeves), Zazie Beets (Atlanta, Joker, Bullet Train), CCH Pounder (Face Off, Sons of Anarchy, NCIS New Orleans), Jim Gaffigan (Luca, Tesla, Peter Pan & Wendy), and Phaldut Sharma (EastEnders, Avenue 5, The Personal History of David Copperfield).

Each episode looks at how a series of events are more connected than what you may think and how these actions that are done in plain site and in secret, converge! You can binge all the episodes now to see what goes around comes around regardless of who you are.

FIVE STAR CHEF

Netflix Originals

Netflix

FULL CIRCLE Max Original Max

We've been enjoying the limited series, Full Circle directed by Academy Award winning director, Steve Soderbergh (Ocean's Eleven franchise, Her, The Girlfriend Experience)

We always love a food competition show and in Five Star Chef, we get to know more about the fine dining world and how Langham Hotel in London executes their vision. Each challenge focuses on another portion of the menu and the kinds of dishes that they offer. We also get to see key staff at the property, how they present the service of the hotel to guests as well as well known people in the industry!

All episodes can be enjoyed now and we hope that there will be an additional season whether it's at

this hotel or another 5-Star property that we'll have on our list to visit next!

L.A. MADE: THE BARBIE TAPES

LAist Studios Spotify

We've all seen a number of promotions that have been focused around the Barbie movie that dropped on July 21st. We've been listening to L.A. Made's The Barbie Tapes by LAist Studios which looks at the origin story of this doll. Birthed from a European doll that was a gag gift of sorts and meant to be an adult sexy toy, it would transform to a doll that has been a symbol for many everywhere in terms of occupational roles, the proof that women can do anything as well as being increasingly more representative by showcasing an array of sizes, abilities, race, and more.

This podcast also goes into the business of Barbie and how the team created and infused these concepts of her that we continue to enjoy in the present day.