The Distinction BY K AT H Y C O T N E Y
We ... leverage our brand’s heritage and sophistication. connect with affluent consumers who share our vision. go above and beyond to meet clients’ needs. offer the only true, worldwide luxury real estate network. partner with leading media to obtain the best exposure. provide unparalleled reach to qualified buyers and sellers. showcase every listing with the highest quality production. utilize the latest technology for even greater impact. deliver a singular client experience.
Doing more is our distinction.
Meet Kathy A native Atlantan, Kathy was a top-producing salesperson in IT and mortgage lending before becoming a real estate agent, achieving Rookie of the Year status her first year. Her knowledge of the Atlanta area, as well as her negotiation and customer advocacy skills, ensure her clients get the best possible outcome in their homebuying and selling experience. Kathy notes, “I take pride in providing an unparalleled level of service to all of my clients, from first-time home buyers to downsizing clients and everything in between.” Kathy’s community involvement includes serving as a founding member of the Board of Trustees of Atlanta Academy, a past president of Parent to Parent of Georgia, a past member of the board of trustees of the Lake Rabun Association and management and leadership of fundraising events for Marist School, Christ the King School, Leukemia & Lymphoma Society and Children’s Healthcare of Atlanta. She is also a member of Skyland Trail Associates, a mental health advocacy group that fundraises and supports Skyland Trail, a residential treatment center for older teens and young adults with mental health issues. Kathy and her husband, Tom, live in Historic Brookhaven, where they raised their three children, who are now succeeding in their careers. Kathy’s favorite pastimes include taking walks with her English Bulldog, Hamilton, spending time with her three grandchildren, cherishing family time on Lake Burton and watching University of Georgia football ... GO DAWGS! Career Highlights and Achievements: 2019 Top Producer, Atlanta REALTORS® Association - Top 10% of Members 2019 Office Top 10 Agent, Income Producing and Sales Volume Rookie of the Year, Previous Brokerage Certified Relocation Specialist Accredited Buyer’s Representative Former Licensed Residential Mortgage Broker IBM Golden Circle - Top 1% of IBM Salespeople Member, Capital City Club Member, Club Estates Garden Club Parishioner, Cathedral of Christ the King
Testimonials “Kathy was so helpful in guiding us through our home buying process as we worked to downsize from a large home to a condo. She was patient as we explored various options, including townhomes and condos, until we ultimately found the one. She helped us navigate the new construction process with ease. We love the new condo and are so thankful for Kathy’s help.” – Nicole L. and Liz B. “It was a pleasure to work with Kathy. She was knowledgeable about current trends and gave great suggestions, but she was also willing to listen to all feedback on what was important to us. It truly was a partnership selling our home, and I can’t imagine working with anyone else. She took on the bulk of the heavy lifting, yet gave us all the guidance we needed on the steps we were required to do in order to get our home listed. She has a great pulse on things but also knows each situation is unique. You’ll be in great hands with her steering the ship. It was smooth sailing all the way through to closing! I could not have had a better experience!” – Steph W. “Kathy helped us to find a lovely home here in Atlanta when we moved over from Sweden. We are so grateful for all the help she gave us, not only to find the house and complete the transaction, but Kathy really went out of her way to help us with all the little things that you don’t know or understand when you move in from out of the country! It is clearly the best experience we have had with any broker.” – Unn and Oscar W. “When my fiancé and I were ready to start looking for our first home, we had no idea where to start. Luckily, we were referred to Kathy Cotney, who immediately gave us a call and walked us through our homebuying process from start to finish. She was so knowledgeable and patient with all of our questions; we knew we were in good hands! We visited a number of homes around Atlanta and Kathy provided guidance and professional recommendations, while always keeping our budget and list of must-haves top of mind. She truly treated us like members of her own family. We are so happy in our new home and could not have done it without Kathy!” – Catherine and Andrew C. “Kathy did a perfect job for me. She was timely, thorough, professional and very respectful of my time. She followed through on all her suggestions and made me a very happy customer.” – Tom S.
“Buying your first home can be quite an overwhelming and intimidating experience. Kathy Cotney took both of those out of the equation and navigated our family to our dream house. Kathy went above and beyond from day one. We could not have done it without her! A huge thumbs up to her and her team. She truly displays the bulldog mentality – with no imposed bias of her alma mater. Thank you again!” – The Setians “My wife and I downsized our home recently and wanted a nice condo in Buckhead on a high floor with a great view. We were fortunate enough to find Kathy, a true expert in higher-end properties and extremely knowledgeable regarding Buckhead high-rises. Her attention to every detail removed so much of the burden from our shoulders. Kathy was a gem to work with thanks to her pleasant demeanor; she is a trusted expert and a true friend. Kathy helped us through the negotiation, and our condo appraised for thousands above our purchase price. We needed to make some changes to the condo we selected, and Kathy found the perfect team to do the job. If you are in need of a five-diamond experience to find the perfect home or negotiate the best deal, do yourself a huge favor and use Kathy. You will not regret your decision.” – David S. “Kathy went above and beyond in helping us sell our house. Our house required work, and she was knowledgeable about people who could do the various jobs that needed to be done. She often met with them at the house when I was at work. She was always responsive and excellent at helping me set reasonable expectations. I would highly recommend her.” – Dr. Carol A. “Kathy was great to work with. She sold my house within just a few days of listing it and then quickly helped me find a wonderful, new place! She was very responsive, helpful and eliminated as much of the stress of moving as possible. I have recommended her to several friends and will certainly use her again when the time comes. She is great ti work with due to her personality, dedication and commitment.” – Barbara B. “Kathy, we can’t thank you enough for your help during our homebuying process! Without your insight, we would not have our home today, and we are incredibly grateful to have you in our lives.” – Mack and Amy
Pictured from left to right: Jennifer Pino, Bill Rawlings, Lisa Johnson, David Boehmig, Jenny Pruitt, Jim Glover, Nancy See, Scott Payne and Sherri Conrad
Our Story Atlanta Fine Homes Sotheby’s International Realty was founded in 2007 under the extraordinary leadership of Jenny Pruitt and David Boehmig. As the exclusive Sotheby's International Realty® affiliate in Metro Atlanta, with offices in Buckhead, Cobb, Intown and North Atlanta, our company builds upon the 277-year foundation and heritage of Sotheby’s, the esteemed auction house. The collaboration between realty and auction utilizes a combination of unique and exclusive marketing efforts that provide targeted exposure to a coveted and influential audience. Our partnership with this premier brand affirms our commitment to providing you a superior level of service, marketing and expertise here — and around the world. With the guidance of our exceptional senior management team, Atlanta Fine Homes Sotheby’s International Realty's 500+ agents achieved more than $3.4 billion in sales last year, proudly ranking No. 1 in Metro Atlanta for total sales volume and in the Top 5 of Sotheby's International Realty affiliates for total home sales.
Our Brand, Your Advantage The Sotheby's International Realty brand is built on the centuries-long prestige of the world’s preeminent auction house. Our unmatched reputation gives the properties we represent the best-in-class exposure they deserve and assures buyers they are working with experts they can trust no matter where they are in the world.
Globally Connected With a network of residential brokerage companies in more than 75 countries and territories, Sotheby's
International Realty is the only truly global real estate brand. Through our personal relationships, our sellers reach a highly qualified global clientele.
A Unique Collaboration The properties represented by our network are exclusively promoted to the affluent clients of Sotheby's auction house through client events, signature publications, digital newsletters and sothebys.com.
Impeccable Presentation Purveyors of fine art and possessions are as equally passionate about their homes, so we take pride in showcasing our properties with rich photography, ultra high-definition video and virtual reality tours to help inspire buyers and sellers more than ever.
Exclusive Partnerships, Superior Exposure The exposure and worldwide reach of our listings set us apart. We partner with media powerhouses to introduce your home to discerning audiences worldwide. We complement those efforts with targeted digital and print advertising plans that are often exclusive to Sotheby's International Realty. In addition to your home being showcased on sothebysrealty.com, it will also be marketed on more than 100 local Sotheby's International Realty websites.
Targeted Advertising With an emphasis on exclusivity, the Sotheby's International Realty brand’s advertising plans are driven by a consumer-centric approach targeting potential homebuyers and sellers at all stages of the real estate journey. Our robust digital and print strategy is aimed at showcasing homes to highly qualified homebuyers.
Guanajuato, Mexico | $3,150,000 | Property ID: GDVVJT | Wesley Gleason | +1 415.114.1422
For your urban oasis
Your home is more than a building or an address. It’s where you experience life, family, connection, growth. Your home should be as exceptional as you are, and as you are going to be. For a lifestyle inspired by your potential, there is only Sotheby’s International Realty®.
IMAGINE. DESIGN. SHOP. Available now for download in the Google Play Store and the iOS App Store.
sothebysrealty.com Guanajuato, Mexico | $3,150,000 | Property ID: GDVVJT | Wesley Gleason | +1 415.114.1422
Local Advertising Atlanta Fine Homes Sotheby’s International Realty hand selects premier print publications and digital platforms to advertise the homes we represent. From daily blog and social media posts to targeted print publications that focus on real estate, lifestyle, art, regional events and philanthropic missions, we ensure your home receives enhanced exposure, translating to more buyer inquiries, showings and activity. Some of our local media partners include the Atlanta Business Chronicle, Atlanta INtown, the Sandy Springs, Vinings and Northside Neighbor newspapers, Dunwoody Crier, North Fulton’s Appen newspapers, Marietta Daily Journal, Cherokee Ledger and more.
Social Media Sotheby's International Realty has a growing number of more than 850K followers worldwide viewing content on Instagram, YouTube, Facebook, Pinterest, LinkedIn, Twitter, WeChat and our popular RESIDE® Blog. Together with Sotheby's International Realty, we craft and share exclusive social media content for people passionate about fine living and leverage targeted social media marketing to ensure your property reaches the web’s most sophisticated buyers.
Dynamic Video Video plays an important role in our marketing strategy, The Sotheby's International Realty award-winning YouTube channel has more video views and subscribers than any other real estate brand and more than twice the subscribers and views of the No. 2 channel – Zillow.
atlantafinehomes.com Our website, atlantafinehomes.com, features the latest technology with a focus on showcasing beautiful listings. Recognizing the importance of appealing to the global consumer, the robust features include the ability to view a narrated virtual tour of all Atlanta Fine Homes Sotheby’s International Realty’s listings in five different languages, translate the entire website into 18 languages and view the listing price in more than 50 currencies. Immerse yourself in a Matterport 3D/ Virtual Reality experience or explore the homes our brand represents around the world through our integrated video channel. More than 55,000 unique visitors explore atlantafinehomes.com each month. Users can also search by commute time, powered by INRIX Drive Time™ technology.
sothebysrealty.com Our enhanced website — now in 14 languages/dialects — engages millions of buyers to immerse themselves in your home via high-resolution photography, 3D virtual reality tours and ultra high-definition videography. Listings from around the globe can be accessed seamlessly on any device, and mobile users can text a sales associate directly from any listing page.
Property Distribution The exposure and worldwide reach of our listings are crucial pieces of what set us apart from the rest of the industry. Our global property marketing partners include the most authoritative news, lifestyle and financial voices, as well as real estate-centric websites. Additionally, once a home is showcased on sothebysrealty.com, it is exclusively marketed on more than 100 Sotheby's
International Realty affiliate websites around the world. Results are measured with a variety of analytics and reporting tools, which enable sales associates and clients to define a marketing campaign’s impact.
Sincerely, Sincerely, Kellyann Kellyann License Number: 367173 License Number: 367173
ONLINE ACTIVITY ACTIVITY REPORT FOR REPORT FOR ONLINE 3554 Tuxedo Tuxedo Park Park NW NW 3554
USD USD 2,990,000 2,990,000
44 Bedrooms Bedrooms || 66 Bathrooms Bathrooms
2,954 property property views views 1 inquiries inquiries
Top 10 Websites Top 10 Websites Website Website FMLS - MLS FMLS - MLS Realtor.com Realtor.com Atlanta Fine Homes SIR Atlanta Fine Homes SIR luxuryestate.com luxuryestate.com Nextdoor Nextdoor SothebysRealty.com SothebysRealty.com Homesnap Homesnap JamesEdition JamesEdition Bloomberg.com Bloomberg.com Homes.com Homes.com
Total Total
Top 10 Cities Top 10 Cities
Property Property Views Views
Inquiries Inquiries
2,909 2,909
1 1
1,296 1,296 1,164 1,164 165 165 75 75 64 64 59 59 31 31 21 21 19 19 15 15
0 0 0 0 1 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0
City City
Atlanta, GA Atlanta, GA Marietta, GA Marietta, GA Decatur, GA Decatur, GA Alpharetta, GA Alpharetta, GA Cumming, GA Cumming, GA Smyrna, GA Smyrna, GA Duluth, GA Duluth, GA Chicago, IL Chicago, IL Dallas, GA Dallas, GA Roswell, GA Roswell, GA
Property Views Property Views 1,047 1,047 64 64 46 46 37 37 28 28 24 24 22 22 17 17 15 15 15 15
View View More More Stats Stats on on Your Home Your Home
Presented by your real estate professional Presented by your real estate professional Kellyann Dunning
Kellyann Dunning Atlanta Fine Homes Sotheby's International Realty Atlanta Fine Homes Sotheby's International Realty
Property Report
Each Office is Individually Owned And Oper Each Office is Individually Owned And Oper
Strategic placement and unique positioning of your home’s best features are critical in securing the right audience to not only preview your home online, but also to take the next step in their home search. The Sotheby's International Realty brand partners with and distributes properties to the most significant media companies and real estate-focused websites in the world in order to increase exposure and drive the online consumer back to the rich content on sothebysrealty.com. To measure results of this exposure, the brand provides a property report including view and inquiry statistics for each partner site to effectively illustrate the activity a property receives online. This allows us to keep you informed of our marketing efforts to sell your home.
Zillow is a home and real estate marketplace dedicated
Trulia is a residential real estate search engine that helps
to helping homeowners, home buyers, sellers, renters,
consumers search for homes for sale, trends, neighborhood
real estate agents, mortgage professionals, landlords and
insights and other real estate information directly from
property managers find and share vital information about
hundreds of thousands of real estate broker websites.
homes, real estate, mortgages and home improvement.
The Wall Street Journal digital network receives 40 million monthly visitors to the U.S. edition, 3.5 million monthly With over 3 million visits per month, homefinder.com provides a full snapshot of the local market to home buyers and sellers, while delivering online advertising solutions to
visitors to Europe and 2 million to Asia. All three editions have dedicated real estate channels with focused editorial relevant to location.
agents and brokers with powerful results.
Search over 3 million homes for sale or rent on Homes. com, including new homes, apartments for rent, homes for rent, condos, townhouses and more. Homes.com provides a wealth of real estate information to help you learn more about finding the perfect home.
Financial Times, one of the world’s leading business news organizations, is recognized internationally for its authority, integrity and accuracy. With over 5 million registered users, FT.com reaches the ultra-affluent internet user with an average personal income of $227,000 USD; which is unparalleled by any other daily business editorial.
Zaoboa.com is the flagship Chinese website of Singapore JamesEdition is the world’s first marketplace to span
Press Holdings (SPH). With international news, lifestyle
across product categories and offer high-end items from
and entertainment content, it reaches an audience of over
dealers across the world. Their cutting-edge technology
10 million monthly Chinese-language visitors. Z-Property
lets consumers find and compare listings from submarines
is Zaobao’s real estate channel, with a focus on lifestyle,
to luxury real estate. The site reaches more than 600,000
décor and high-end homes. This partnership is supported by
potential buyers from 200 countries each month. Property
PropGOLuxury.com, which powers the international luxury
must be $600,000 USD or greater.
real estate channels for select SPH media properties.
Published by Dow Jones & Company since 1921, Barron’s is the world's premier investing publication, renowned for its
One of China’s premier real estate portals, Juwai.com has
market-moving stories. Barron’s provides concise analysis
over 2 million monthly visitors and more indexed pages than
and advice on how to invest in stocks, bonds, ETFs, options,
all other portals combined on Baidu – China’s largest search
emerging markets, commodities and more.
engine.
realtor.com® is the trusted resource for home buyers, sellers
Nikkei is the most influential newspaper among principal
and dreamers, offering the most comprehensive database of
decision-makers throughout Japan, including the vast
for-sale properties, among competing national sites, and the
majority of top executives, as well as middle managers
information, tools and professional expertise to help people
of leading Japanese enterprises, financial specialists and
move confidently through every step of their home journey.
policymakers. Nikkei’s digital platform reaches over 29 million monthly readers.
Bloomberg is the global leader in business and financial information, news and insight. Using the power of technology, they give influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas, including information about the real estate sector and industry performance in the U.S.
House24 is Italy’s leading property magazine and specializes in the sale of exclusive villas, stately castles, great estates and luxury properties across Italy. The magazine’s website, house24.ilsole24ore.com, which is edited by Italy’s leading financial newspaper, IlSole24Ore, ensures broad exposure to discerning potential buyers with the means to pursue their dreams.
Homeadverts is a multilingual home listing service offering only the finest selection of real estate from around the world.
Countrylife.co.uk is the digital version of Country Life
Currently available in eight different languages and on 24
magazine, reaching an affluent global audience that is
unique social networks, Homeadverts offers you global
actively looking to purchase premium property around
exposure in over 160 countries, acting as your hub to the
the world. The website has recently launched new search
world’s most important markets.
technology for a more stylish and user-friendly experience featuring a new search engine showcasing international properties from the Sotheby’s International Realty network.
The new standalone luxury real estate site presented by the Wall Street Journal and News Corp. connects wealthy global buyers with extraordinary homes, while presenting insightful real estate content and market data. Approved property
Expansión is a leading Mexican multi-platform business
videos, 3D Tours/Virtual Reality are distributed and viewable
outlet covering finance, technology, arts and lifestyle,
on the property details pages. Property must be $1,000,000
with a reach of more than 15 million readers and is part of
USD or greater.
major Mexican media group, Grupo Expansión. Sotheby’s
International Realty is the first luxury real estate brand to showcase its listings to prospective homebuyers through this kind of affiliation.
PropGOLuxury.com was created to fulfill the high demand of our affluent Chinese consumer base requesting exclusive properties from around the world. China represents the
Nextdoor is the neighborhood hub for trusted connections
world’s largest and fastest-growing population of new
and the exchange of helpful information, goods, services and
millionaires than at any other time in history. PropGOLuxury.
now, real estate. Available around the globe, connections are
com is the largest and fastest-growing property portal in the
being made daily through the app, and listings are featured
China and Asia-Pacific region.
daily.
Leading the Market Atlanta Fine Homes Sotheby’s International Realty is one of the highest-performing real estate companies in the nation and, having closed $3.4 billion in sales last year, the No. 1 highest-performing real estate brokerage in Metro Atlanta. We ranked No. 5 for total home sales for all Sotheby's International Realty affiliates; worldwide, Sotheby's International
Realty sold over $150 billion in global sales volume in 2020.
$6,257,329
Competitor 1
$3,571,761
$2,608,505
Competitor 2
Competitor 3
$2,244,536 TrendGraphix, Top Five Firms, January 2021.
Competitor 4
$2,187,691
Productive Agent Productivity. January 1, 2020 December 31, 2020; Metro Atlanta; All Price Points.
Unrivaled Performance NO. 1 IN METRO ATLANTA HOME SALES NO. 1 IN INTOWN HOME SALES NO. 1 IN BUCKHEAD HOME SALES NO. 1 IN NORTH ATLANTA HOME SALES NO. 1 IN METRO ATLANTA LUXURY HOME SALES, $1M+ NO. 1 IN NEW CONSTRUCTION HOME SALES, METRO ATLANTA, $250K+
TrendGraphix, January 1, 2020 – December 31, 2020. Data deemed reliable but not guaranteed.
25 UNDER $350K
39 OVER $600K
36 $350K - $600K
Representing All Price Points Our clients benefit from our firm’s global reach, powerful marketing and superior professional service, regardless of price point. In addition to record-setting sales, 61% of our transactions in the past 12 months were under $600,000. FMLS, January 1, 2020 – December 31, 2020. Data deemed reliable but not guaranteed.
Public Relations Sotheby's International Realty is the most profiled company in the press. Our public relations team fosters relationships with leading media outlets to achieve two objectives: increase traffic to our website and generate exposure for our listings.
Meltwater, January 1, 2020 – December 31, 2020.
Apple TV Our innovative Apple TV app gives consumers the big-screen details of our properties from the comfort of their living rooms. It's the best way to explore a home from afar. Our app is the only one that lets users explore via lifestyle and amenities, highlight properties and recent searches, as well as view property videos.
RESIDE® Magazine RESIDE® is the Sotheby's International Realty brand's print and digital magazine devoted to the finest in inspirational homes and lifestyles worldwide. It's a destination for connoisseurs of art, culture, design, travel, fashion, food and philanthropy — and another impactful way to reach even more buyers.
SIR Mobile Our mobile app — now in 14 languages/dialects — is the only luxury real estate app that serves properties around the world. You can experience homes on your mobile device with property videos and 3D tours.
Augmented Reality Curate by Sotheby's International Realty is the augmented reality (AR) luxury real estate tool that lets you envision your future home. Any property can be transformed using a curated selection of AR furnishings and décor sets. You can download the app in the Google Play Store or the Apple App Store.
Thinking Big Fund
Live Generously Atlanta Fine Homes Sotheby’s International Realty’s foundation begins with a servant-first commitment to community. To us, home is a feeling that extends beyond our front door and into the communities in which we live and work to those who need a helping hand. We proudly and passionately support more than 70 arts, charitable, community and education organizations through donations, sponsorships, volunteering, mentoring, board member and leadership opportunities.
Strength in Numbers They say there’s strength in numbers. With more than $3.4 billion in sales last year, over 500 sales associates and four offices in Buckhead, Cobb, Intown and North Atlanta, Atlanta Fine Homes Sotheby’s International Realty is the area’s premier residential real estate brokerage. Our offices are strategically located across Metro Atlanta, providing convenient access points for our clients and critical exposure to buyers.
Buckhead 404.237.5000 3290 Northside Parkway NW, Suite 200 Atlanta, Georgia 30327
Cobb 770.604.1000 1000 Johnson Ferry Road, Building 400, Suite 408 Marietta, Georgia 30068
Intown 404.874.0300 1555 Peachtree Street NE, Suite 100 Atlanta, Georgia 30309
North Atlanta 770.442.7300 1125 Sanctuary Parkway, Suite 400 Alpharetta, Georgia 30009
KATHY COTNEY
c. 404.229.2004 o. 404.237.5000 kathycotney@atlantafinehomes.com atlantafinehomes.com | sothebysrealty.com
Sotheby’s International Realty Affiliates LLC. All Rights Reserved. Sotheby’s International Realty® is a registered trademark licensed to Sotheby’s International Realty Affiliates LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each Office Is Independently Owned And Operated.