the playbook
Our Distinction
We deliver a singular experience by providing personalized solutions that go above and beyond to meet the individual needs of each client. We utilize our extensive global connections to curate a lifestyle catered to you in extraordinary locations. With our deep understanding of the demands of high-performance careers, we leverage our expertise to serve our clients at the highest level, offering comprehensive lifestyle management, coaching and consulting services. Our premium service offerings aim to address the unique challenges faced by our clientele, allowing them to focus on their professional and family commitments while we take care of the details, ensuring a seamless and stress-free experience.
Luxury Real Estate Services
NOTHING COMPARES
As a Global Real Estate Advisor in partnership with Atlanta Fine Homes Sotheby’s International Realty, I specialize in delivering exceptional luxury real estate experiences. My approach revolves around cultivating lifelong relationships with clients, serving them like family. Our real estate company stands out as one of the nation’s top performers, having closed more than $3.7 billion in sales last year and achieving the No. 1 position in Metro Atlanta for total sales volume. Rooted in a deep respect for tradition and a commitment to innovation, our culture is dedicated to creating an unrivaled and seamless client experience.
Through top-notch production quality and cutting-edge technology, we guide clients through the real estate process with unparalleled service and impact. Our affiliation with Sotheby’s International Realty® enables us to connect clients with individuals who share our elevated vision, leveraging our brand’s esteemed heritage and sterling reputation. We utilize our advantage as a global real estate network to provide superior reach and exclusive partnerships with leading media, ensuring the best possible exposure. My dedication to delivering exceptional service extends to offering you worldwide access and a centralized point of contact for all your real estate needs.
Our Brand is Your Advantage
Beyond the beautiful properties and personalized touch, my affiliation with the only true global real estate brand allows me to curate a lifestyle tailored to you anywhere in the world. Whether you prefer waterfront living with a home on the beach, lakeshore or even a private island, enjoy outdoor pursuits like a ski, mountain, golf or equestrian home, or seek the vibrancy of city life with a townhome or condo in New York, London or Paris, I can help you find the perfect home tailored to your unique lifestyle preferences. With 26,500 advisors in over 1,115 local offices across 84 countries and territories, I offer worldwide access and will act as your central point of contact for all your real estate needs.
Our Reputation is Your Advantage
As the most profiled luxury real estate brand in the news, Sotheby’s International Realty® provides unmatched editorial exposure for notable clients and properties. Our public relations team foster relationships with leading media outlets to build awareness for our brand while managing its reputation and generating exposure for your home.
No. 1
Most profiled luxury real estate brand in the news
65,600 PRESS PLACEMENTS | Source: Meltwater, January 1, 2023 - December 31, 2023.
High-performance lifestyles require high execution stewardship.
Premium Offerings
LIFESTYLE MANAGEMENT, COACHING AND CONSULTING SERVICES
In addition to luxury real estate sales and marketing, we offer a comprehensive suite of high-touch services tailored to streamline your commitments and provide the support you need to thrive professionally and enjoy quality time with your loved ones. Focusing on managing the behind-the-scenes details, we are your trusted partner in simplifying your responsibilities and empowering you to prioritize what truly matters.
Masterful Moves
ELEVATE YOUR MOVING EXPERIENCE
Masterful Moves alleviates the overwhelming burden of managing your move while navigating a high-powered career and personal commitments. Our tailored relocation service is meticulously organized and discreetly managed, ensuring a seamless and stress-free transition to your new home. We orchestrate the entire moving process, including vetting vendors, gathering quotes, managing moving and storage, and organizing vehicle transport.
Additionally, we provide careful attention to setting up your new household, coordinating with designers and cleaners, organizing closets, performing household inventory, and stocking the pantry and refrigerator Each step is professionally coordinated and executed to provide the convenience and peace of mind you deserve.
Artful Custom Builds and Renovations
COMBINING YOUR DREAM HOME WITH YOUR DREAM PROCESS
Navigating the intricate process of planning, coordination and followthrough is essential in bringing your dream home to life. Adding a longdistance element to the mix only compounds these factors.
As your Homeowner’s Representative, I provide a clear, authoritative presence on-site. Serving as the main point of contact between you and the contractors, architects, interior designers and other stakeholders, I facilitate open and efficient communication and ensure that your vision, preferences and requirements are protected.
This high-value service includes progress monitoring, milestone tracking and team coordination, delivering efficient risk mitigation, time and cost savings and simplified decision-making. With my expertise and guidance, your vision will effortlessly evolve into a remarkable reality, blending creative insight with meticulous oversight.
Entertainment Management
ELEVATING YOUR ENDEAVORS
Our project management and coordination services are tailored to meet the specific needs of entertainment projects, ensuring seamless execution and exceptional outcomes. As your dedicated liaison, I leverage my attention to detail and valuable insight to successfully bring creative visions to life with precision and impact. Our services cover a wide range of entertainment endeavors, including photo shoots, music videos, album releases and concert promotions aimed at elevating and optimizing success.
Life Coaching and Mentoring Services
ELEVATE YOUR LIFESTYLE
My life coaching and mentoring services are uniquely tailored to meet the distinct needs of athletes, entertainers and their families. As a trusted confidant and unbiased liaison, I offer comprehensive support and guidance to help you navigate the challenges of managing change and integrating a new lifestyle so that you can create a balanced and grounded life.
6-Star Lifestyle
OUR CONNECTIONS BECOME YOUR CONNECTIONS
6-Star Lifestyle is an exclusive network of top-tier service providers meticulously selected to meet the unique needs of our discerning clientele. This curated network enhances your lifestyle and elevates your experience, offering exceptional services and valuable connections. It empowers me to deliver premium service offerings and expertise to support the success of your projects and endeavors.
Your Community is My Community
Giving back is a key part of my business philosophy, and it is my practice to donate a portion of my fees to your personal foundation. In lieu of a personal foundation, I am happy to make a donation in your name to the charity of your choice.
My Story
B.A., marketing, Michigan State University
Certified New Home Specialist Residential Construction Certified Atlanta REALTORS® Association
As a Global Real Estate Advisor in partnership with Atlanta Fine Homes
Sotheby’s International Realty and the founder of the DeShawn Snow Global Sports + Entertainment Group, DeShawn Snow is a premier resource for real estate and lifestyle management services for the sports and entertainment industry in Atlanta. With her innate style and insight rooted in firsthand experience, she provides a suite of hightouch luxury lifestyle services tailored to the demands of high-performance careers.
As a former NBA wife and TV personality, DeShawn gained an intimate appreciation for the unique needs of careers defined by hectic travel schedules, semi-regular relocations and lack of privacy while managing their multiple homes for 15 years. While her personal insights, along with her mastery of real estate marketing and global connections, make her an authority on luxury real estate and lifestyle management, it’s her integrity and commitment to adding value that sets her brand apart. She began working in real estate in 2004 and founded her brand to fill a need for more comprehensive services for her upscale clientele.
A consummate project manager and connector of people, DeShawn is known for her engaging personality, professionalism, elite network, communication skills, grasp of details and access to the highest quality resources. Having mastered the art of anticipating needs, she facilitates transactions on a global stage while seamlessly affording her clients time and peace of mind. Her clientele includes athletes and entertainers, as well as builders, developers and business professionals, and she is adept at sensitively navigating confidential circumstances, delivering a luxe level of care with a personal touch.
Born and raised in Michigan, DeShawn has been an Atlanta resident for 20+ years and loves the area for its diversity, great schools and culture. She knows the market inside and out, serving clients throughout the greater Metro Atlanta area. As an author, speaker, life coach and entrepreneur, she works to help women and girls transform adversity into opportunity. When she’s not working with clients, she finds relaxation in running, traveling and spending quality time with her three sons.
Endorsements
“Having worked in the sports and entertainment industry for over 30 years, I understand the importance of production. When I think of DeShawn Snow, the first thing that comes to mind is results. In a production-based society, this value is crucial. I have had the opportunity to observe DeShawn and her work, and I can wholeheartedly say that she is special. DeShawn’s influence is evident in her impressive resume. When you consider the accuracy, professionalism, and effectiveness with which she operates, you will find her to be someone truly deserving of your consideration.”
DAVID BOOTH, NBA VICE PRESIDENT, BASKETBALL OPERATIONS
“Where do I start with this amazing woman? DeShawn Snow embodies great character, integrity and strong morals. Her ability to complete tasks promptly is astonishing. She gives her all and never settles for half effort. There’s nothing she can’t do, and if she doesn’t know something, she will find out for you. Her work ethic is truly exceptional – the best I’ve seen. Many can do great things, but there’s only one DeShawn Snow.”
ELLIETTE JACKSON, NFL QUALITY CONTROL COACH: HOUSTON TEXANS, AND 6-YEAR NFL VETERAN
“I would first say that DeShawn is very dependable and knowledgeable and understands how to make it happen! In a time when people are trying to slide through life, she goes hard on getting the job done. My go-to!”
RUSS “BLOCK” SPENCER, BLOCK ENT./BAD BOY SOUTH
“In all my years of knowing DeShawn, her character has been impeccable. She follows through, carries out each task with precision and pays careful attention to details. A proven professional, she has a heart for her clients. As a mother to three sons, she demonstrates the same meticulous care in both her personal and professional life. While there is much more I could say, I will conclude by stating that DeShawn is formidable, passionate, focused and undeniably the best at what she does!”
TERRY CUMMINGS, ENTREPRENEUR, PASTOR AND 18-YEAR NBA VETERAN
