The DISTINCTION
NOTHING COMPARES TO WHAT’S NEXT.
Compliments of Heather Cummings
Meet Heather
After earning a degree in interior design with a special focus on art and business from Radford University, Heather Cummings worked as a designer and an architectural sales representative in South Carolina and Virginia before returning to her Georgia roots and officially transitioning into real estate. Blending her knowledge of architecture and design with the soft skills she perfected in sales and customer service, Heather has established herself as an elite agent with a gift for concierge-style service and a heart for working with people navigating transitions and milestones. Her specialized services include luxury home marketing and assisting buyers who are moving to the Atlanta area.
Since she was a little girl laying out houses with LEGO® DUPLO® toys, Heather has loved homes and helping people. As a certified Interior Designer, she loves walking into a space and envisioning how a client can live and work in it; as an agent, she loves anticipating how a person can use it to improve their equity. From start to finish, her focus is on a made-to-fit experience, creating a simple yet strategic environment for clients to reach their goals. From conducting thorough consults to project-managing upgrades to personally staging homes and catering the marketing to the style of the house, Heather’s clients are treated to a guided, cared-for process in which they are a relationship, not a sale. Her ability to listen and educate buyers and sellers, her sales background and her singular eye for design fuse seamlessly into a world-class level of real estate expertise.
Born in Atlanta, Heather currently resides in Ashford Park with her husband, Andrew and son, Ethan and enjoys the Atlanta area because it feels like both a big city and a small town. Active in her community, she enjoys contributing to CURE Childhood Cancer, Ashford Park Friends of CHOA and being a sustainer with the Junior League of Atlanta. When she’s not working with clients, she is most likely playing with her son, gardening or traveling.
Heather Cummings
Top Producer, Atlanta REALTORS® Association, 2023 Certified Interior Designer, NCIDQ Top 5%, 2021 National Association of REALTORS®
Testimonials
" I have nothing but great things to say about Heather ...
She helped my husband and me find and purchase the perfect home for our family! She was very knowledgeable of the area and very responsive in getting our questions answered. We enjoyed our experience so much that we also used Heather to sell the home that we already owned at the time. She got it sold within a few weeks. We will definitely be using Heather as our agent should we ever need to move again! I highly recommend her!"
- Amanda
" I would highly recommend Heather and her team to everyone ...
Heather has gone out of her way to provide information to my husband and me while we are considering a move. She came to our house and shared information with us, including recent comparable sales in the neighborhood and current homes in the market for sale that fit what we are looking for and also offered more advice! She sends us a daily list of homes for sale in the market, and she is always quick to reply to any questions. To anyone in need of a great REALTOR®, Heather is a great choice!"
- Gabrielle
" Heather helped us sell a home in East Cobb ...
She made solid recommendations for upgrades on the home to better position it for a quick sale and put her interior design experience to good use in suggesting carpet style, sources and paint colors for the interiors. Her team was great to deal with, so we recommended them to a relative, and they came through a second time as well. Both homes had offers within a few days and were under contract within a week."
- Rob
" Heather truly cares about her clients' success ...
She worked tirelessly to help us find our dream home in a very competitive market. She has her finger on the pulse of all things real estate and goes above and beyond for her clients."
- Meredith
" Heather took great care of us with our first home purchase ...
We are so thankful for her assistance and personal approach in guiding us through the process by our side every step of the way. Thank you again for getting us into our dream neighborhood of Virginia-Highland!"
- Sara
" Heather was patient, informative and always available ...
Heather's knowledge and easy communication made her an amazing REALTOR® to work with!"
- Melissa
" Heather
is a rock star REALTOR ® ...
She goes above and beyond the normal scope of your average agent. She is extremely knowledgeable and makes the entire process of selling my current home and purchasing a new one so simple. Not only does she answer all your questions about the homes you are interested in, but she also takes the time to get to know you and your interests. This helps the homebuying process to make sure the home you purchase not only meets your housing needs but also your lifestyle needs. She recommends areas that fit your lifestyle so that you can find a place that you can truly call home. I highly recommend her and her team for all of your needs."
- Jackie
" Heather
is the best REALTOR ® you could ever wish to work with ...
She and her team took our first homebuying experience to the next level by providing accurate and timely information throughout the entire process. It was always fun to go house viewing with her, easy to communicate with, and best of all, she understood our needs, even when we didn't know what we wanted, and guided us to make the best decision. I would always recommend her to all our family and friends."
- Janice
" My wife and I recently relocated to Atlanta from South Africa ...
Heather worked closely with us in the lead-up to the move to understand our needs and start putting plans in place to make things happen. Most of this communication was done remotely, which required Heather to work odd hours, deal with the difficulties of communications across time zones and ultimately interpret the requirements based purely on communication via telephone. When we did visit Atlanta for a reference trip, Heather was extremely professional, lining up appointments for viewings, making every effort to accommodate our requirements and needs based on a short trip. Heather showed determination in finding the most suitable home based on our needs and also our ever-changing dates! I can recommend Heather as a super REALTOR® that you need to work with when the time comes. Give her a call - she'll make it happen!"
- Gavin
" I cannot say enough nice things about Heather and her team ...
We have bought two homes and sold one with this team. They offer extremely professional advice and guidance through what can be a stressful process. They handle everything to make the experience streamlined and less burdensome. This time around, they offered help getting our house staged and made recommendations on improvement projects that we could do in a short amount of time to increase the value of our house. With this team, we were under contract within the first weekend of listing our house for the asking price. On the buy side, they've helped us buy two dream houses without sacrificing what we needed from the sellers. Thank you so much to Heather and the team!"
- Nikki
Our Distinction
We deliver a singular experience to every client by going above and beyond their individual needs. We connect our clients with consumers who share our elevated vision by leveraging our brand's heritage and sterling reputation. We utilize our advantage as a global luxury real estate network to provide unparalleled reach and partner with leading media to obtain the best possible exposure. We showcase the homes we represent with the highest quality production and the latest technology for even greater impact.
Our Brand, Your Advantage
The Sotheby’s International Realty® brand is built on the centuries-long prestige of the world’s preeminent auction house. Our unmatched reputation gives the properties we represent the best-in-class exposure they deserve and assures buyers they are working with experts they can trust — no matter where they are in the world.
WE ARE GLOBALLY CONNECTED.
Sotheby’s International Realty is the only truly global real estate brand with 26,500 advisors working in more than 1,115 local offices across 84 countries and territories. Our sellers reach a highly qualified global clientele through our personal relationships and unparalleled network.
A Unique Collaboration
For nearly three centuries, Sotheby’s has meticulously crafted an iconic brand synonymous with unparalleled prestige. Today, Sotheby’s International Realty seamlessly extends this legacy, upholding the same elevated standards and delivering exemplary service. We harness the global power of the Sotheby’s name and its proprietary database of over 700,000 clients to create unique opportunities and introduce your home to the most qualified buyers around the world.
EXCLUSIVE PARTNERSHIPS.
SUPERIOR EXPOSURE.
The exposure and worldwide reach of the homes we represent set us apart. As soon as your property is on sothebysrealty.com, it is also distributed across a variety of leading websites across the world, maximizing reach and exposure.
We complement those efforts with targeted digital and print advertising plans often exclusive to Sotheby’s International Realty
Your Home’s Marketing Journey
We understand the unique value of your home and will develop professionally designed marketing materials that will provide the exposure it deserves.
DIRECT PRINT AND EMAIL MARKETING
We will create a customized direct mail campaign featuring a smart QR code that links to your property details page, to bolster interest in targeted key areas within your local neighborhood and surrounding areas. A professionally designed introducing e-blast will be strategically shared to our proprietary list of agents throughout Metro Atlanta.
SOCIAL MEDIA MARKETING
We will create professionally designed social media graphics that will be posted on your agent’s social media channels, promoting your home to their client base. Our marketing team will create a targeted, paid Meta ad campaign that will promote your home to potential buyers on Facebook and Instagram.
PROPERTY BROCHURES
One of our first initiatives will be to create a compelling marketing brochure. By combining professional photography and attention-getting narrative details, your home’s brochure will act as an essential tool to captivate and educate potential buyers.
Our Connections Become Your Connections
SOCIAL MEDIA
The Sotheby’s International Realty brand creates exclusive content featuring our global properties on multiple social media platforms and engages with more than a million followers each day. Together with Sotheby’s International Realty, we craft and share exclusive social media content for people passionate about fine living and leverage targeted social media marketing to ensure your home reaches the web’s most sophisticated buyers.
DYNAMIC VIDEO
Video plays an important role in our marketing strategy — the Sotheby’s International Realty award-winning YouTube channel has more video views and subscribers than any other real estate brand.
Scan the QR code to follow us on our social media platforms.
Cooperative Advertising
TARGETED ADVERTISING
With an emphasis on exclusivity, the Sotheby’s International Realty brand’s advertising plans are driven by a consumer-centric approach targeting potential homebuyers and sellers at all stages of the real estate journey. Our robust digital and print strategy is aimed at showcasing homes to highly qualified homebuyers.
LOCAL ADVERTISING
Atlanta Fine Homes Sotheby’s International Realty hand-selects premier print publications and digital platforms to advertise the homes we represent. From daily blog and social media posts to targeted print and digital publications focusing on real estate, lifestyle, art, regional events and philanthropic missions, we ensure your home receives enhanced exposure, translating to more buyer inquiries, showings and activity. Our local media partners include the Atlanta Business Chronicle, Atlanta INtown, the Buckhead, Brookhaven, Dunwoody and Sandy Springs Reporter Papers, North Fulton’s Appen newspapers and more.
Unrivaled Web Exposure
ATLANTAFINEHOMES.COM
We offer unparalleled exposure and worldwide reach for your home. Our website, atlantafinehomes.com, is powered by the award-winning sothebysrealty.com platform, allowing us to leverage the millions of buyers monthly, immersing them in your home through rich content such as high-resolution photos, ultra-highdefinition videos and virtual reality tours.
Videos played in 2023
The rich and relevant content available on atlantafinehomes.com enables the site to have the best ranking positions in search engines like Google, maximizing the chances for a buyer to find your home. Homes from around the globe can be accessed seamlessly on any device, and mobile users can directly text a sales associate from any property detail page.
Scan the QR code to visit atlantafinehomes.com.
Powerful Property Insight
PROPERTY SYNDICATION
The exposure and worldwide reach for the homes we represent are a crucial differentiator that sets us apart from the rest of the industry. As soon as your home is showcased on atlantafinehomes. com, it is exclusively distributed to the most authoritative news, luxury lifestyle, financial and real estate-centric websites worldwide.
PROPERTY REPORTS
Strategic placement and unique positioning of your home’s best features are critical in securing the right audience to preview your home online and take the next step in their home search. The Sotheby’s International Realty brand partners with and distributes properties to the world’s most significant media companies and real estate-focused websites to increase exposure and drive the online consumer back to the rich content on sothebysrealty.com.
To measure the results of this exposure, we provide a property report including view and inquiry statistics for each partner site to illustrate the activity your home receives online effectively. This lets us inform you of our marketing efforts to sell your home.
Nothing Compares to Proven Performance
NO. 1 BROKERAGE IN METRO ATLANTA
• METRO ATLANTA: CHEROKEE, COBB, DEKALB, FORSYTH, FULTON AND GWINNETT COUNTIES
• BUCKHEAD AND INTOWN HOME SALES
• BROOKHAVEN AND SANDY SPRINGS HOME SALES
LEADING THE MARKET
TrendGraphix, January 1, 2023 — December 31, 2023. Data deemed reliable but not guaranteed.
• NORTH FULTON AND SOUTH FORSYTH HOME SALES
• METRO ATLANTA LUXURY HOME SALES, $1M+
• METRO ATLANTA LUXURY HOME SALES, $3M+
• METRO ATLANTA NEW CONSTRUCTION
Atlanta Fine Homes Sotheby’s International Realty is one of the highest-performing real estate companies in the nation and, having closed $3.7 billion in sales last year, proudly ranks No. 1 in Metro Atlanta for total sales volume.
$5,921,407
Competitor 1
Competitor 2
Competitor 3
Competitor 4
TrendGraphix, Top Five Firms, January 2024. Agent Productivity. January 1, 2023 - December 31, 2023; All FMLS Counties; All Price Points. $1,244,733
REPRESENTING ALL PRICE POINTS
Our clients benefit from our firm’s global reach, powerful marketing and superior professional service, regardless of price point.
In addition to record-setting sales, 49% of our transactions in the past 12 months were under $650,000.
TrendGraphix, January 1, 2023 — December 31, 2023. Data deemed reliable but not guaranteed.
24 UNDER $350K
51 OVER $650K
25
$350K - $650K
FIRST HALF OF 2023
PRESS SHARE OF VOICE
Sotheby’s International Realty®
Coldwell Banker
Berkshire Hathaway HomeServices
Compass
Douglas Elliman
Engel & Völkers
Keller Williams Realty
Knight Frank
Christie’s International Real Estate
Leading RE
Our Reputation is Your Advantage
PUBLIC RELATIONS
As the most profiled luxury real estate brand in the news, Sotheby’s International Realty provides unmatched editorial exposure for notable properties. Our public relations team fosters relationships with leading media outlets to build awareness for our brand while managing its reputation and generating exposure for your home.
Most profiled luxury real estate brand in the news
65,600 PRESS PLACEMENTS | Source: Meltwater, January 1, 2023 - December 31, 2023.
Agile With Digital Tools
VIRTUAL STAGING
Virtual staging is the transformation of a single photo into a uniquely virtually staged scene to make homes that are not furnished or need a refreshed look more appealing. Virtually staged photos can be used for online marketing exposure on sothebysrealty.com, Apple TV and SIR Mobile and will also be sent to the brand’s syndication channel partners. Any home can be transformed using virtual staging technology.
Your Community is Our Community
GIVING BACK TO METRO ATLANTA
Atlanta Fine Homes Sotheby’s International Realty’s foundation begins with a servant-first commitment to the community. To us, home is a feeling that extends beyond our front door and into the communities in which we live and work to those who need a helping hand. We proudly and passionately support nearly 40 arts, charitable, community and education organizations through donations, sponsorships, volunteering, mentoring, board member and leadership opportunities.
Senior Management
Team
pictured from left to right:
Blaine Palmer, Ashley Morris, Jim Glover, Jennifer
Pino, Scott Payne, Jenny Pruitt, David Boehmig, Nancy See, Andy Payne, Lisa Johnson, Bill Rawlings and Sherri Conrad.
Our Story
Atlanta Fine Homes Sotheby’s International Realty was founded in 2007 under the extraordinary leadership of Jenny Pruitt and David Boehmig. As the exclusive Sotheby’s International Realty affiliate in Metro Atlanta, our company builds upon the 280-year foundation and heritage of Sotheby’s, the esteemed auction house. The collaboration between realty and auction utilizes a combination of unique and exclusive marketing efforts that provide targeted exposure to a coveted and influential audience. Our partnership with this premier brand affirms our commitment to providing you a superior level of service, marketing and expertise — here, and around the world.
STRENGTH IN NUMBERS
They say there’s strength in numbers. With more than $3.7 billion in sales last year, over 580 sales associates and four offices in Buckhead, Cobb, Intown and North Atlanta, Atlanta Fine Homes Sotheby’s International Realty is the area’s premier residential real estate brokerage. Our offices are strategically located across Metro Atlanta, providing convenient access points for our clients and critical exposure to buyers.
404.237.5000
3290 Northside Parkway NW, Suite 200 Atlanta, Georgia 30327
Intown
404.874.0300
1555 Peachtree Street NE, Suite 100 Atlanta, Georgia 30309
770.604.1000 1000 Johnson Ferry Road, Building 400, Suite 408 Marietta, Georgia 30068
770.442.7300 1125 Sanctuary Parkway, Suite 400 Alpharetta, Georgia 30009