S. Simpson Seller Presentation

Page 1


SHARI SIMPSON

LUXURY IS AN EXPERIENCE, NOT A PRICE POINT.

Meet Shari

After earning a bachelor’s degree in special education and teaching from the University of South Florida, Shari Simpson taught children in the first and second grades for nearly 10 years in Florida and Georgia combined, and the empathetic sensibility that made her teaching career so rewarding is the same social intelligence that she brings to each real estate negotiation. She feels that the organized chaos of a classroom parallels living through all the moving parts of a transaction, and she is practiced at making the experience manageable for people by being the one thing that remains steady and centered.

Seeing her role as multi-faceted, Shari enjoys taking care of clients, doing whatever she can to reduce their stress and help them thrive and grow in the midst of transition. From taking care of small details to walking clients through the emotional parts of buying, selling and moving, her goal is to help buyers and sellers be excited about what happens in their next chapter, not only in terms of their house but also in their community. She has assisted in multiple relocations to Georgia, and as a former teacher, she has been known to introduce future friends as well as pick up on voids that children feel during moving, suggesting the perfect resources for hobbies and activities that help them flourish in a new place. For Shari, the most rewarding part of the job is getting ecstatic notes and texts from former clients who love their new home and community.

A resident of Cumming, Georgia, Shari resides with her husband. She has three grown children, one in high school and two fur babies. Shari is an active member of her community, volunteering in local schools, athletic booster clubs and various service groups. When she’s not working, you will most likely find her attending her children’s sports events, working out, reading or relaxing at the beach.

SELLERS REPRESENTATIVE SPECIALIST

B.S., SPECIAL EDUCATION & TEACHING, UNIVERSITY OF SOUTH FLORIDA

400 NORTH ASSOCIATION OF REALTORS ®

ACCREDITED BUYER’S REPRESENTATIVE

CERTIFIED RELOCATION PROFESSIONAL, CRP ®

Testimonials

"My husband and I decided it was time to downsize and sell our beautiful home of 18 years. Shari is such a natural at her job - she made us feel so good about our decision, is an amazing communicator and is on top of things. She is always positive, professional and works extremely well with buyers. The staging company she uses made our house look amazing to sell and we sold in the range we wanted. She has also helped us with the purchase of a new construction home which has gone seamlessly. Her kindness and warm relationships with everyone she works with has earned her so much respect in the industry which goes a long way when you are finalizing details of both a home sale and a home buy. She has gone above and beyond our expectations and I am beyond grateful for having her by our side during this very monumental change in our lives. I'm amazed at how easy she made this on us and I couldn't be happier that she was our REALTOR®. I would absolutely recommend her to everyone I know."

"Shari and Atlanta Fine Homes Sotheby's International Realty was about as close to the perfect experience that you could hope for in selling a home. We met with three other REALTORS® and agencies but we clicked with Shari. She was patient, listened to our wants, needs and goals and worked with us through the process. Ultimately, we got exactly what we wanted when selling our home. Shari was helpful and did everything she could to help us maximize our home’s value while being realistic with the market and area. If you are selling a home, do yourself a favor, call Shari. Sell it fast and meet your goals. She is also very nice so that’s a plus."

"Shari both sold our house and helped us find our perfect next home. Shari understands the market, is very process-oriented and is on top of every aspect of the selling and buying process. She's an excellent communicator and she quickly finds solutions to any issue that may come up. She was very trustworthy and always felt she had our best interests in mind. I highly recommend Shari to be your next real estate agent!"

"Shari did an awesome job for us! Making the move from Florida to Georgia was made so much easier by Shari always being available for our calls and visits. She would contact us every day that a home met our needs and wants to make the move; she was very busy as it was a hot market up in northwest Georgia with homes going on the market and selling the same day with multiple offers. She just kept plugging away for us until we found the perfect home for us! We cannot say enough about how great she was always optimistic, happy and energetic. When the day comes for our next move, you can bet she will be part of it. Thank you!"

Listing your Home

STAGING & STYLING

I take pride in making your home look like a magazine spread. Staging highlights the strengths of your home and helps potential buyers envision themselves living there.

PROFESSIONAL VISUALS

No dim, blurry pictures or dizzying walk-through videos. I employ professional photographers for professional photos of the interior and exterior, drone shots and cinematic videos.

SOCIAL MEDIA & EMAIL BLASTS

I will leverage the power of social media and targeted email campaigns to reach a wide audience. Your listing won’t just be on property portals but shared across various platforms locally and globally.

PRINT MARKETING & OPEN HOUSES

Professional, contemporary print materials and strategic open-house events keep your property in front of online and offline prospects.

NEIGHBORHOOD ENGAGEMENT

From sending out postcards, to hosting open houses and displaying signage around your neighborhood, I will engage your community to help find the perfect buyer.

WIDESPREAD REACH

My brokerage offers global connections and resources to give your property the maximum exposure.

Masterful Marketing in Action

LISTING YOUR PROPERTY

• Property listed with First Multiple Listing Service (FMLS), servicing over 33,000 agents across Metro Atlanta

• Professional photography

• Professional staging consultation

• Wooden yard sign

• A professionally designed suite of marketing materials will be available to agents and potential buyers to learn more information about your home

ADVERTISING LOCALLY

• A professionally designed introducing postcard promoting your home will be mailed to potential buyers, featuring a smart QR code that links to property details

• A targeted, paid Meta ad campaign will promote your home to potential buyers on Facebook and Instagram

• Professionally designed social media graphics created and posted to my social media channels, promoting your home to my client base

• A professionally designed introducing e-blast will be strategically sent to our proprietary list of agents throughout Metro Atlanta

• Open houses and broker open luncheons promoted via e-blast and open houses promoted via signs and multiple platforms including AtlantaFineHomes.com, SothebysRealty.com, Zillow.com and Realtor.com

• A professionally written blog will be featured on the Atlanta Fine Homes Sotheby’s International Realty blog and Facebook page

ADVERTISING GLOBALLY

• Your home will be introduced to discerning audiences worldwide through our partnership with media powerhouses, including SothebysRealty.com, Juwai.com, Nikkei.com, WSJ.com, Homes.com, Realtor.com, Zillow.com and more

52M+ sothebysrealty.com visits in 2023

SHOWINGS AND FEEDBACK

• Showings by appointment

2023

Sources: Google Analytics, BrightCove and List Trac - Full Year 2023

• Special feature cards showcasing unique features that a buyer might miss

• A smart QR code linking to your home on AtlantaFineHomes.com

• Networking with the agent population

• Daily updates of pertinent market changes as they occur

• A weekly analytics report will be delivered to you showcasing views and data from AtlantaFineHomes.com, Zillow. com, Realtor.com and other syndication sites

Nothing Compares to Proven Performance

NO. 1 BROKERAGE IN METRO ATLANTA

• METRO ATLANTA: CHEROKEE, COBB, DEKALB, FORSYTH, FULTON AND GWINNETT COUNTIES

• BUCKHEAD AND INTOWN HOME SALES

• BROOKHAVEN AND SANDY SPRINGS HOME SALES

LEADING THE MARKET

TrendGraphix, January 1, 2023 — December 31, 2023. Data deemed reliable but not guaranteed.

• NORTH FULTON AND SOUTH FORSYTH HOME SALES

• METRO ATLANTA LUXURY HOME SALES, $1M+

• METRO ATLANTA LUXURY HOME SALES, $3M+

• METRO ATLANTA NEW CONSTRUCTION

Atlanta Fine Homes Sotheby’s International Realty is one of the highest-performing real estate companies in the nation and, having closed $3.7 billion in sales last year, proudly ranks No. 1 in Metro Atlanta for total sales volume.

A Unique Collaboration

For nearly three centuries, Sotheby’s has meticulously crafted an iconic brand synonymous with unparalleled prestige. Today, Sotheby’s International Realty seamlessly extends this legacy, upholding the same elevated standards and delivering exemplary service. We harness the global power of the Sotheby’s name and its proprietary database of over 700,000 clients to create unique opportunities and introduce your home to the most qualified buyers around the world.

REPRESENTING ALL PRICE POINTS

Our clients benefit from our firm’s global reach, powerful marketing and superior professional service, regardless of price point.

In addition to record-setting sales, 49% of our transactions in the past 12 months were under $650,000.

24 UNDER $350K

25 $350K - $650K

51 OVER $650K

PREPARE FOR CLOSING

LOAN PROCESS, APPRAISALS AND CONTINGENCIES

UNDER CONTRACT: NEGOTIATE THE BEST TERMS, TIMELINES INSPECTIONS AND VENDORS

CLOSING DAY

CONSULTATION/ ANALYZING YOUR NEEDS

EDUCATE ON VARIOUS CONTINGENCIES AND TERMS

COORDINATE AND MANAGE PROPERTY SHOWINGS

PROVIDE HOME ADVICE AND TO PRICE

CORRECTLY

PROVIDE PHOTOS

MARKET THE

MULTIPLE

HOME STAGING INFORMATION

THE HOME CORRECTLY

PROVIDE PROFESSIONAL PHOTOS AND VIDEOS TO SHOWCASE HOME

PROPERTY ON PLATFORMS

Notable Past Sales

Notable Past Sales

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.