Shore Times Summer 2020

summer 2020

issue five

the

shore times

5 marketing resources every home seller needs today

212 E. Ohio Street, Suite 200 Chicago, IL 60611

Postal Customer

page 2

elevate your outdoor space page 9

@properties proudly supports socialworks page 10

If your property is currently listed with another broker, this mailer is not a solicitation for business.

IS THE UNITY IN OUR COMMUNITY

luxury opportunities

700 CRAB TREE FARM LANE, LAKE BLUFF | $14,900,000 | Andra O’Neill, 847.650.9093

5 marketing resources every home seller needs today

834 KIMBALLWOOD LANE, HIGHLAND PARK | $1,699,000 | Ted Pickus, 847.417.0520 | 834Kimballwood.info

@properties is a leader in video marketing for real estate, and we even have an in-house team of videographers and editors. Ask your agent for details on our listing video program.

E-brochures Brochures are a great storytelling medium. They can include all sorts of information about a home, from its history and features to the points of interest in the surrounding community.

Whether it’s a PDF that can be accessed on the property’s listing page or a flip-thru digital brochure, e-brochures provide buyers with the most in-depth information about your home.

With the majority of homebuyers

starting their property search online, digital marketing resources are an integral part of the real estate marketing mix. If you intend to sell your home, here are a few digital marketing essentials you’ll need to capture the attention of buyers.

3-D home tours Professional photography will always be a must in real estate. Today, sellers and their agents are also taking advantage of 3D-tour technology that real estate imaging companies offer in addition to static listing photos.

Virtual walkthroughs allow buyers to tour a home from just about any device, and the experience is as close as it gets to being there physically. Buyers are more likely to keep your home top of mind if they know that its layout meets their needs, so be sure to ask your agent about 3-D tour options.

Interactive floor plans Speaking of the home’s layout, interactive floorplans are another vital element of your real estate marketing strategy. Savvy homebuyers have become much more adept at understanding floor plans and relating what they see on paper to the physical world.

Interactive plans are integrated with a property’s listing photos or 3D-tour, so buyers can click on the plan to see a visual of that exact spot in the home.

Professional video A professionally shot and edited video can make a home come to life in ways that even the best photography can’t. That means it’s a powerful way to establish an emotional connection with buyers.

Beyond helping buyers envision the lifestyle a home offers, video generates additional online exposure for listings. In fact, Zillow prioritizes listings with video in their search results.

Digital advertising People are spending more time online these days.

So when it comes to staying in front of potential homebuyers as they keep their eyes on their screens, digital advertising is key. @properties agents create maximum exposure for listings in a variety of ways, including banner ads.

Partnerships with real estate ad platforms like Adwerx and Homesnap reach homebuyers on hundreds of websites and social media, and the ads are automatically created when a home is listed.

On top of this, agents are using e-mail marketing to share property information with their networks.

When these sophisticated marketing resources are integrated with one another, sellers are in the best position to achieve the highest possible sales price in the shortest amount of time.

310 RALEIGH ROAD, KENILWORTH $3,775,000 | 310Raleigh.info info@heritageluxury.com | 847.962.1200

HERITAGELUXURY.COM

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there’s no place like

home

opportunities

25 MEADOWOOD LANE, NORTHFIELD · $4,299,999 Laura Fitzpatrick · 312.217.6483 · 25Meadowood.info

1291 ELM TREE ROAD, LAKE FOREST · $4,150,000 Andra O’Neill · 847.650.9093 · 1291ElmTree.info

315 CUMNOR ROAD, KENILWORTH · $3,995,000 Team Mangel · 847.881.6134 · 315Cumnor.info

391 SHERIDAN ROAD, GLENCOE · $3,295,000 Susan Maman · 847.878.5235 · 391SheridanRoad.info

1015 SHERIDAN ROAD, GLENCOE · $3,285,000 Steve McEwen · 312.307.9470 · 1015SheridanRoad.info

780 SHERIDAN ROAD, GLENCOE · $3,149,000 Susan Maman · 847.878.5235 · 780Sheridan.info

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1342 PLEASANT LANE, GLENVIEW · $2,800,000 Lyn Flannery · 847.338.2753 · 1342Pleasant.info

533 LINCOLN AVENUE, GLENCOE · $2,599,000 Jody Dickstein · 847.651.7100 · 533LincolnAvenue.info

2878 SHERIDAN PLACE, EVANSTON · $2,540,000 Debbie Magnusen · 847.910.1130 · 2878SheridanPlace.info

175 PEMBROKE DRIVE, LAKE FOREST · $2,495,000 Daria Andrews · 847.477.3794 · 175PembrokeDr.info

1120 CHESTNUT AVENUE, WILMETTE · $2,495,000 Mary Baubonis · 847.477.4209 · 1120Chestnut.info

123 DE WINDT ROAD, WINNETKA · $2,350,000 Cheryl Chambers · 847.977.3924

900 ASHLAND AVENUE, WILMETTE · $2,125,000 Mary Baubonis · 847.477.4209 · 900Ashland.info

1030 VIADUCT ROAD, SAVANNA · $2,150,000 Sean Dailey · 773.954.0942 · Poopys.info

663 GREENWOOD AVENUE, GLENCOE · $1,999,999 Michael Mitchell · 847.910.0146 · 663Greenwood.info

100 SOUTH AVENUE, GLENCOE · $1,799,000 Jody Dickstein · 847.651.7100 · 100South.info

1016 SENECA ROAD, WILMETTE · $1,895,000 Carrie Tarzon · 847.345.9909 · 1016SenecaRoad.info

814 GROVE STREET, GLENCOE · $1,849,000 Jorge Abreu & Debbie Scully · 312.493.7163 · 814Grove.info

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opportunities

835 GREENLEAF AVENUE, GLENCOE · $1,800,000 Michael Mitchell · 847.910.0146 · 835Greenleaf.info

2233 ORRINGTON AVENUE, EVANSTON · $1,750,000 Debbie Magnusen · 847.910.1130 · 2233Orrington.info

2205 BRACKEN LANE, NORTHFIELD · $1,725,000 Marina Burman · 847.401.1048 · 2205Bracken.info

999 NORTH LAKE SHORE DRIVE, UNIT 3A, CHICAGO · $1,525,000 Maggie Baczkowski · 312.500.5178 · 999LakeShoreDr3A.info

12026 214TH AVENUE, BRISTOL, WI · $1,499,000 Jake & Savanna Hansen · 262.705.4907 · lakeshangrila.info

648 SUNSET LANE, GLENCOE · $1,495,000 Elise Rinaldi · 847.946.8444 · 648Sunset.info

172 NORTH RIDGE ROAD, LAKE FOREST · $1,475,000 Helen Logarakis · 312.860.7952 · 172NRidge.info

1134 WADE STREET, HIGHLAND PARK · $1,299,000 Cory Albiani · 312.286.7065 · 1134Wade.info

601 SUNSET RIDGE ROAD, NORTHFIELD · $1,299,000 Andrew Herrmann · 708.207.3006 · 601SunsetRidge.info

1851 GENEVA CLUB DRIVE #18-16, LAKE GENEVA, WI · $1,285,000 Rio Ackman · 262.949.2250 · 1851GenevaClubDr18-16.info

1640 TIMBER WOODS LANE, LIBERTYVILLE · $1,275,000 Debbie Dunn & Diane Miller · 847 650.1437 · 1640TimberWoods.info

1029 LAKE AVENUE, WILMETTE · $1,250,000 Christie Ascione · 773.655.7156 · 1029Lake.info

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835 LAKE AVENUE, WILMETTE · $1,250,000 Louise Eichelberger · 847.612.3347 · 835LakeAvenue.info

4853 NORTH SEELEY AVENUE, CHICAGO · $1,199,000 Joe Carcerano · 847.271.2455 · 4853NorthSeeleyAvenue.info

758 STRAWBERRY HILL DRIVE, GLENCOE · $1,150,000 Elise Rinaldi · 847.946.8444 · 758StrawberryHill.info

232 EAST WALTON PLACE, UNIT 6E, CHICAGO · $1,150,000 Maggie Baczkowski · 312.500.5178 · 232Walton6E.info

2859 SOUTH ROAD, BURLINGTON, WI · $999,999 Karen Koehn · 262.620.5547 · 2859SouthRoad.info

1640 SYLVESTER PLACE, HIGHLAND PARK · $1,089,000 Susan Maman & Lauren Rosen · 847.878.5235 · 1640Sylvester.info

1701 THORNWOOD LANE, HIGHLAND PARK · $1,050,000 The Trace Team · 708.710.4104 · 1701ThornwoodLn.info

27500 NORTH MEADOWOODS LANE, METTAWA · $995,000 Julie Morse · 847.830.4356 · 27500MeadowoodsLane.info

645 JUNIPER ROAD, GLENVIEW · $950,000 Lyn Flannery · 847.338.2753 · 645Juniper.info

350 EDGEFIELD LANE, LAKE FOREST · $750,000 Joanna Koperski · 847.668.0096 · 350EdgefieldLn.info

344 BLOOM STREET, HIGHLAND PARK · $749,000 Cory Albiani · 312.286.7065 · 344Bloom.info

30 INVERNESS COURT, LAKE BLUFF · $719,000 The Trace Team · 708.710.4104 · 30InvernessCt.info

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opportunities

2760 EDGEWOOD LANE, RIVERWOODS · $899,000 Peggy Glickman · 847.212.4610 · 2760EdgewoodLn.info

1351 FAIRWAY DRIVE, LAKE FOREST $675,000 390 HAZEL AVENUE, HIGHLAND PARK · $1,075,000 The Trace Team · 708.710.4104 · 1351FairwayDr.info Ted Pickus · 847.417.0520 · 390Hazel.info

SOL D

SOL D

SOLD

679 BIRCH ROAD, GLENCOE · $699,000 Rick Richker · 773.909.9962 · 679Birch.info

SOL D

6.92 ACRES OF LAND DEVELOPMENT

148 MAYFLOWER LANE, FONTANA-ON-GENEVA LAKE, WI · $614,000 Julie Morse · 847.830.4356 · 148MayflowerLn.info

20450 RAND ROAD, DEER PARK · $10,500,000 Sean Dailey · 773.954.0942 · BestLandOnRand.info

2900 RIVER DRIVE, MOLINE · THE MILLS AT RIVERBEND COMMONS 90 Apartment + 20,000 sf commercial space · Sean Dailey · 773.954.0942

protected wetlands. If you’re in the mood to sample

The Brute and The Highlands, and sweeping

spirits, make your way to Journeyman Distillery in

vistas. Geneva National Resort & Club is an

Three Oaks. And for those who prefer a glass of wine,

equally picturesque retreat, where golfers can

Lemon Creek Winery offers a wide variety in nearby

take on three courses designed by golf legends

Berrien Springs.

Arnold Palmer, Gary Player, and Lee Trevino.

Embrace lake life

Enjoy the water

Kick back, relax, and spend the day soaking up

Geneva Lake is the perfect place for boating

the sun at the enchanting New Buffalo Beach.

and all sorts of water sports. Whether you’re

Paddleboards and kayaks are available for rent

interested in renting a boat, going fishing,

in the area if you’re up for venturing onto the lake

taking a dip, or lounging on the beach, there

or traveling the Galien River.

are plenty of opportunities to make the most

Go exploring

the perfect getaway from shore to shore If you’re looking for a relaxing getaway

Harbor Country, Michigan

Harbor Country is home to some of the most

Dine al fresco

beautiful natural areas in the region. There’s

You haven’t experienced Lake Geneva until

Warren Woods State Park, which boasts over

you’ve dined by the water. Overlooking Geneva

300 acres of towering trees, wildflowers, and a

Lake, Baker House 1885 serves Victorian grandeur

3.5-mile hiking trail with views of the Galien

alongside tasty dishes and beverages. Dine on the

River. Meanwhile, the Galien River County

Lakefront Garden as you watch the sunset or take

Park features elevated walkways that showcase

it all in from the Sunset Lounge.

incredible flora and fauna. The trail rises above a tree canopy and leads to a 60-foot tower with

Anyone craving a big, hearty breakfast knows to

striking views of the marsh.

go to Manny’s Snack Shack in nearby Twin Lakes.

that’s within easy driving distance of the North Shore,

Discover a local brewery, winery, or distillery

look no further than the resort-home communities of

Get a taste of Southwest Michigan when you visit

Lake Geneva, Wisconsin

Michigan and Wisconsin. Here are a few ways to embrace

one of the many reputable breweries, wineries,

the beautiful summer weather in some of our favorite

and distilleries in the area. Newer to New Buffalo

Hit the links

lakefront locales.

is Ghost Isle Brewery, where customers can enjoy a freshly poured beer while watching the sun set over

of the gorgeous setting.

The restaurant serves classic dishes in a lively atmosphere, and the view of Lake Mary makes the experience even more enjoyable.

Perfect your swing at one of Wisconsin’s best golf courses. Grand Geneva Resort & Spa is a top resort featuring two championship courses,

atproperties.com · 7

Buyers seeking quality, convenience, and a great price should look no further than Roslyn Meadows in Barrington. This maintenancefree new construction development offers 3-bedroom townhomes from the high $400s with upscale finishes like hardwood floors, natural stone countertops, and stainless steel appliances; and a convenient location minutes from downtown Barrington and steps from Roslyn Road Elementary School. Roslyn Meadows also features optional first-floor masters, attached 2-car garages, and a private community park. Immediate availability.

847.826.2178 · roslynmeadows.com

Kelmscott Park offers maintenance-free single-family homes and spacious condominiums steps from downtown Lake Forest. Interiors feature upscale finishes and amenities like hardwood floors, a SubZero/Wolf appliance package, and private outdoor space. Residents also have access to the KP Club featuring a fitness center, catering kitchen, and lounge areas. Single-family homes from $1.4 million & condos from $665,000. Immediate availability.

847.234.1800 · kelmscottpark.com

The townhomes at Gateway Northbrook offer residents the convenience of in-town maintenance-free living in a beautiful suburban setting. Featuring gracious floor plans with designer finishes and urban touches like Chicago brick and optional roof decks. Built by The Jacobs Companies, a family-owned firm that has been building homes on the North Shore for four generations, Gateway Northbrook offers the lifestyle you want in a location you’ll love. Three-bedroom townhomes from $599,000.

Immediate availability.

224.326.0378 gatewaynorthbrook.com

Available now in Chicago’s hot River North neighborhood, Superior House offers expansive interiors by acclaimed designer Gary Lee Partners. The 33 limited-edition homes feature floor-to-ceiling windows, private corner terraces with built-in grilling station, Sub-Zero, Wolf & Miele appliances, and custom Armazem cabinetry. The long list of amenities includes 24-hr door staff, fitness center, lounge with chef’s kitchen, sundeck, outdoor bar, fenced dog run, and more. 3- and 4bedroom condos from $1.795 million. Immediate availability.

312.626.0366 · superiorhouse.com

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insights elevate your outdoor space with these design elements Outdoor space has never been more valued than it is today. With the arrival of summer, it’s a great time to spruce things up outside. Here’s how you can cultivate the perfect outdoor oasis: Define the space Make the outdoors feel like an extension of your home by defining the space with a fence, garden wall, pergola, or landscaping. Tall fences can be made more interesting with greenery. HGTV suggests planting Climbing Roses or Clematis to climb the fence, or Emerald Green arborvitae,

labeled as weather-proof, consider storing them in a deck box when it rains for long-term protection.

Lastly, rugs tie your space together and make it feel homey. Different materials are better for each climate, so pay attention to labels and keep care and maintenance in mind.

Light it up Lighting adds ambiance and keeps the fun going after sunset. Incorporate solar-powered and low-voltage lights on your porch and in your landscaping, illuminating steps and walkways for added safety.

which reach 12 to 15 feet high and ensure year-

Hang uniquely shaped or textured lanterns or

round privacy.

place them on the ground for a soft, subtle glow.

If you go the pergola route, hang light curtains or pull-

Tasteful string lights create a similar warmth when

down shades for privacy or install a canvas cover on top

hung wall-to-wall, on the rail, or from a balcony.

for added coverage.

Turn up the music

Go waterproof and durable with furniture

Surround yourself with the sound of music

When it comes to outdoor furniture, Wayfair suggests selecting items that are waterproof, made with wicker, wood, or metal materials, and fade-resistant. If you’re tight on space, choose furniture that folds or stacks and can be tucked away. Although outdoor cushions are

with weather and water-resistant speakers. There are a number of options that make it easy to get your tunes set up, such as Bose’s Free Space 51 environmental speakers. You’ll be jamming outside in no time.

Add fire

Build an outdoor kitchen

Center your space with an outdoor fireplace, which can be

If you’re up for a more involved renovation and

customized to match the style of your home. Fire pits are

enjoy dining al fresco, consider building an outdoor

a less expensive alternative and can be both stylish and

kitchen. Elle Decor suggests using an L-shaped

functional, with some options even converting to a table

configuration to optimize space and designating room

when the lid is on. Want something reminiscent of a real

for refrigeration, a grill and side burner, a sink,

campfire? Look into wood-burning portable fire pits which

counters, and storage. You should also invest in

are lightweight and perfect for roasting marshmallows.

weatherproof appliances made of stainless steel.

Add chairs and blankets, and you’re ready for an evening under the stars.

WANT TO SELL YOUR HOME FASTER FOR MORE MONEY?

F I X •F A S T •F R E E

The skilled and experienced team at ReFresh will help increase the value of your home, whether you have a small or large project.

Visit us online at Refresh2sell.com or contact Michelle@refresh2sell.com.

atproperties.com · 9

SPEED. SIMPLICITY. EFFICIENCY. Zenlist is the operating system for real estate, providing agents and clients the most complete inventory of active MLS and Private listings. For real estate agents and their clients, Zenlist is the most reliable source to find the perfect home.

It’s time to Search Like a Pro™

Zenlist 12,700 Listings

Redfin

Zillow

10,395 Listings

8,838 Listings

Visit Zenlist.com for more information.

Listings for sale in Chicago, IL as of 5/27/20

@properties proudly supports

socialworks At @properties, we embrace our responsibility to help improve the world around us. We believe this work begins at home, and that is why we are excited to announce the 2020 partnership between @gives back, our charitable arm, and SocialWorks, the nonprofit foundation started by Chicago native and Grammy award-winning musician Chance the Rapper.

Founded in 2016, SocialWorks empowers Chicago’s youth through arts, education, and civic engagement. The dynamic organization has five core initiatives:

Warmest Winter Provides relief to those experiencing homelessness.

My State of Mind A campaign that increases access to mental health services.

Support CPS Raises important funds for Chicago Public Schools.

OpenMike Provides a space for high schoolers to take the mic and openly share, express, and network.

Kids of the Kingdom A summer program that focuses on performing and literary arts.

Over the last 20 years, @properties has continuously sought ways to make a positive impact on our local communities. SocialWorks is driving meaningful change in Chicago, and we will be supporting the foundation with various fundraising initiatives throughout the year.

For more information about our partnership, visit atproperties.com/atgivesback and to learn more about SocialWorks, go to socialworkschi.org.

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atproperties.com · 11

Unplug.

Recharge.

Power on.

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