CDO Annual Report 2013

C L E V E L A N D

Connected • Engaged • 24/7

Report to the Community 2012–2013 • Strategic Plan 2013-2016

D O W N T O W N

CAMPUS DISTRICT, INC. O F

PUS DIST M A ARS OF C YE

TING 30 RA

 CEL EB CT RI

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Dear Friends of the Campus District, Thirty years ago in 1983, three institutional leaders Walter B Waetjen, President of Cleveland State University; Nolen M. Ellison, District Chancellor of Cuyahoga Community College; and David D’Eramo, President & Chief Executive Officer of St. Vincent Charity Hospital - came together to create an entity for community improvement. Together with other community and business leaders they founded the St. Vincent Charity Quadrangle – what is now known as Campus District, Inc. Over the years the group improved safety in the district, offered child care to its employees, marketed the area to attract development and made several plans on how to bridge the Innerbelt trench that sliced through the neighborhood in the early 1960’s. The district has seen incredible growth and change over the past 30 years with hundreds of millions of dollars invested by our anchor institutions, businesses, non-profit organizations and real estate developers.

We are happy to present this report to you on our most recent work of 2012-2013 and to share our strategic plan for 2013-2016. Our Board of Directors has considered the needs and opportunities of the District and has articulated a vision that includes meeting the growing demands for downtown housing and increasing our residential population; creating a safe, walkable and bike-able neighborhood with retail and amenities that meet the needs of the community; redeveloping historic buildings like the Juvenile Court building

on East 22nd Street and the Payne Avenue Cleveland Police station; closing the gap created by the Innerbelt through an expanded bridge with greenspace; and supporting the development of quality schools to help children and youth achieve their full potential.

There is investment being made from north to south in the Campus District. New student housing opportunities are expanding with a renovated warehouse on Superior to the newly constructed 600-bed Langston project on Chester Avenue. Cleveland State University opened its new NEO Medical University this past year and is set to break ground on a $45 million Center for Innovation in Health Professions. Cuyahoga Community College has relocated its Marketing and IT Services to the newly renovated Jerry Sue Thornton Center on 22nd Street. Cuyahoga Metropolitan Housing Authority is changing the face of the Cedar Estates through demolition and new construction and improving the lives of the hundreds of families and building on more than $50 million of investment at Tri-C’s Metropolitan Campus.

Investments of time and energy are manifesting throughout the district from north to south. Residents and property owners in the Superior Arts Quarter are working together to improve neighborhood safety while adults in the Cedar-Central neighborhood are volunteering as Promise ambassadors to help children succeed in school and life. We have been fortunate to have masters students from the CSU Levin College of Urban Affairs and Kent State University architecture program generate new and creative ideas for the district including branding and wayfinding signage, a location for a dog park, a permanent home for the Campus International School and reuse ideas for the vacant Juvenile Court building.

We invite you to join us in this work of creating a Campus District that is “connected, engaged, 24/7”.

Sincerely, Michael Schoop, Chairman of the Board and Bobbi Reichtell, Executive Director

CAMPUS DISTRICT, INC. BOARD OF DIRECTORS Francis Afram-Gyening, Care Alliance Rob Curry, Cleveland Housing Network Marc Divis, Cleveland Thermal Energy Bernard Doyle, FastSigns Downtown David Eddy, PNC Bank Paul Ettore, Key Bank Melanie Falls, Applewood Centers, Inc. J. Anthony Hyland, Tap Packaging Solutions Dave Kaufman, Brothers Printing Company Susanna Krey, Sisters of Charity Health System Tom Kuluris, Liberty Development Tracey Lind, Trinity Cathedral Cindy Lombardo, Cleveland Public Library Lori Marks, The Plain Dealer/Northeast Ohio Media Group Jeffery Patterson, Cuyahoga Metropolitan Housing Authority Karen Perkowski, Tower Press Development Wendy Hoke / David Perse, St. Vincent Charity Medical Center Scott Pollock, Cuyahoga Metropolitan Housing Authority Michal Schoop, Cuyahoga Community College Jeffrey Spada, Ohio’s First Class Credit Union Damon Taseff, Allegro Realty Advisors, Ltd. Guy Totino, Polaris Real Estate Equities Jerome Valco, Ohio Educational Credit Union Byron White, Cleveland State University CAMPUS DISTRICT STAFF Bobbi Reichtell, Campus District Executive Director Donna Dieball, Campus District Observer Editor Jack Boyle, Cleveland State Loaned Executive Austin Boxler, Cleveland State University Intern Anna Meyer, Cleveland State University Intern Olivia Smosarski, Cleveland State University Intern Steven Zamiska, Cleveland State University Intern

LaQueta Worley, Advertising Sales Intern

CAMPUS DISTRICT OBSERVER COMMUNITY ADVISORY BOARD

Ann Bell Bernard Doyle Delores Gray Jack Hagan Cortney Kilbury Joan Mazzolini

Shirley Mette April Miller Bobbi Reichtell Daryl Rowland Fred Seals

PHOTO CREDITS:

David Jurca, Dan Morgan, Bobbi Reichtell, Julia VanWagenen, Campus International School, Sisters of Charity Foundation.

Layout & Design by Steve Thomas/Attvcks Media

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A Look at 30 Years in the Campus District 1980s

1990s

2000s

2010s

1983

1991

2000

2010

The Saint Vincent Quadrangle incorporated: boundaries are Euclid Ave. on north, Woodland on south.

1984

Construction of a new combination medical office building and health services center for St. Vincent Charity Hospital.

1985

Streetscape for East 22nd St. & East 30th St. goes in.

1986

CSU acquired the Holiday Inn at 2124 Euclid Avenue for use as a dormitory and renamed it “Viking Hall”.

The City of Cleveland extended the Quadrangle boundary north to Lakeside Avenue.

1993-95

Construction on $8 million VNA headquarters and $9 million Ohio Educational Credit Union on East 22nd St.; Salvation Army locates to East 22nd St.. Mayor Michael White and YMCA announced plans for the $12 million restoration of the Y’s historic downtown building for students & athletic facilities.

1998-99

Monte Ahuja Hall, home to Cleveland State University’s Nance College of Business Administration, opened.

Groundbreaking for the new Cleveland State College of Urban Affairs Building.

Sisters of Charity Foundation starts Promise Neighborhood initiative.

Campus District through the City of Cleveland applies to NOACA and receives TLCI planning grant for East 22nd Street from Orange Ave. to Euclid Ave..

New Campus International School opens – partnership between CSU and CMSD.

ODOT Cleveland Innerbelt Study started.

David Perkowski develops the Tower Press Building project into 80 loft apartments - $10 million.

The $9.5 million streetscape enhancement for Superior Ave. from East 17th to East 30th St. completed.

2002

Cleveland Plain Dealer new $38 million business & editorial office building completed.

80 apartments, $11 million 1900 Euclid Avenue Lofts renovation completed.

Trinity Commons at 2300 Euclid Ave. completed.

2005

The renovation of the Walker & Weeks Building at 2341 Carnegie Ave. completed creating 36 apartments.

2006

$37 million restoration of Fenn Tower at Cleveland State University completed creating housing for 438 students.

A new 130,000 square-foot CSU Student Recreation Center opened at 2420 Chester Avenue.

Chilcote Company celebrated its 100th anniversary.

2007

St. Vincent Charity Hospital groundbreaking for $8.5 expansion of the Medical and Psychiatric Emergency Department.

Cuyahoga Community College groundbreaking for the Center for Creative Arts.

2008

Cleveland State University groundbreaking for its new $36 million College of Education and Human Services building.

Euclid Corridor “HealthLine” $200 million project opened on-time and on-budget.

Cleveland State University broke ground on its $55 million, 138,000 square foot student center.

2009

Groundbreaking held for the $9.6 million Stephanie Tubbs Jones Transit Center at 2100 Prospect.

The $30 Million Center for Creative Arts Building opened on the Tri-C Metropolitan Campus.

Campus District Connections plan is developed and recommends development strategies.

The name of the corporation changed from The Quadrangle, Inc. to Campus District Inc. $15 million University Lofts completed with 30 apartments at 2020 Euclid Avenue.

2011

Study of East 22nd Street completed recommending bike lanes, pedestrian amenities, and cap over Innerbelt.

Campus District starts the community newspaper the Campus District Observer.

CSU completes Euclid Commons, providing 600 beds of student housing.

2012

The $5.7 million East 22nd Street project receives funding commitments from the City of Cleveland and Transportation Enhancement funds from NOACA. Tri-C develops $16 Million Advanced Technology Training Center.

2013

East 22nd St. project receives $2.7 million of Surface Transportation funds from NOACA. A second TLCI application is submitted with City of Cleveland and St. Clair Superior Development Corporation for East 22nd St from Euclid Ave. north and making connections to the lake.

The $57 million Langston market rate housing project is completed creating housing for 600 students and professionals. Leasing 50% complete on storefronts.

CSU Masters in Urban Planning students conduct housing market study and create Master Plan for the Campus District.

Campus District works with private developer and anchor institutions on plan to redevelop Juvenile Court Building.

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The Work of Campus District, Inc. 2012-2013

Gaining Insight :: Planning our Future • Engaged 23 CSU grad students to interview 45 stakeholders and survey over 800 fellow students in a study that found the need for 1,200 student housing beds and 300 market rate apartments in the Campus District and started the initial planning for a district master plan.

• Worked with 15 KSU Architecture students in a summer studio class at KSU Urban Design Collaborative that analyzed the East 22nd Street Corridor and designed new buildings and created redevelopment plans for existing buildings.

• Worked closely with Cuyahoga Metropolitan Housing Authority on $30 million Choice Neighborhood funding application to HUD; convened 7 safety/police forces to develop coordinated safety plan; worked with CWRU Mandel School of Applied Social Science on Employer Assisted Housing and Job Linkage program

concepts and coordinated involvement of CSU, Tri-C and St. Vincent Charity Medical Center.

• Worked with 7 CSU Economic Development grad students on feasibility and economic impact studies for two proposed real estate development projects.

• Submitted an application with City of Cleveland Planning Department and St. Clair Superior Development Corporation for TLCI (Transportation for Livable Communities) funding to plan rest of East 22nd Street north of Euclid Avenue and to make eastside neighborhood connections to lakefront.

• Collaborated with KSU Urban Design Collaborative on Bikability and Walkability study of the Campus District identifying barriers and assets to walking and biking in the Campus District with funding from the YMCA though a Racial & Ethnic Approaches to Community Health (REACH) Grant from the Federal Centers for Disease Control & Prevention (CDC).

Finding Opportunity :: Seeding Ideas and Investments • Obtained $5.8 million in funding commitments for the redevelopment of East 22nd Street based on NOACA-funded TLCI plan.

• Worked with anchor institutions and private developer on redevelopment strategy for former Juvenile Court Building.

• Created a data base of available warehouse space and marketed to interested parties.

• Promoted the Campus District to potential retailers and developers.

• Obtained design assistance from County Public Works bridge engineer on conceptual design for expanded East 22nd Street bridge/cap over the Innerbelt to eliminate current barriers to biking and walking.

• Worked with Campus International School (CIS), Cleveland Metropolitan School District and CSU to identify permanent home for CIS.

5 Promoting the Campus District :: Creating Dialogue :: Building Community • Connected residents, businesses, institutions and civic leaders through the monthly digital and print editions of the Campus District Observer community newspaper; engaged over 50 volunteer writers and photographers in its production including students from Jane Addams High School and CMSDCSU’s Campus International School.

• Supported the work of Sisters of Charity Promise Neighborhood Initiative through Advisory Board.

• Worked with property owners, residents, artists, homeless service agencies, Cleveland Police and City Council members on safety and community relationship issues in the Superior Arts District; engaged ODOT as partner in clearing Innerbelt overgrowth for safety improvement to create better visibility and eliminate a former homeless encampment.

• Engaged Cedar-Central residents in planning and planting two perennial beds of flowers as test plots for future major plantings of East 30th Street islands. They were joined by volunteers from the Garden Club of Greater Cleveland, CSU, Tri-C, and Trinity Cathedral.

• Started planning for 2014 Night Markets events, branding, marketing and public art with Superior artists and St. Clair Superior Development Corporation.

• Promoted and supported events and organizations in bringing visitors to the Campus District: Cleveland Print Room special exhibits; Lake Affect Studio Art & Music Festival; National Senior Games at CSU Campus; ArtSpace annual trolley tour of artists’ live/work space; and Campus International School’s International Celebration fundraiser.

Building Organizational Capacity • Created a team of people who provided their talent and time to the Campus District as part-time staff, interns, volunteers and a loaned executive. The Campus District is appreciative of the work contributed over the past year by: Austin Boxler, Kristina Biro, Jack Boyle, Michael Dailey, Donna Dieball, Nick Downer, Aliyah Henderson, Anna Meyer, Clea

Financial Report Revenues & Support 12% Contract Income 20% Grants & Contributions Newman, Susan Reese, Terrance Reynolds, Latreasa Scott, Olivia Smosarski, Steve Thomas, LaQueta Worley, and Steven Zamiska.

• Researched and planned a strategic alliance with Downtown Cleveland Alliance to partner with the downtown economic development organizations and collaborate on marketing, business attraction, real estate development, safety and beautification.

• Worked with our partners and allies who helped us tackle neighborhood issues, improve our community and plan for future investments: Bike Cleveland, Care Alliance, the CSU Levin College of Urban Affairs, the CSU Honors Program, Cleveland City Planning Department, City of Cleveland Capital Projects office and Engineering and Construction, the Cuyahoga County Office of Public Works and their Bridge Engineers, Downtown Cleveland Residents Association, Frontline/Mental Health Services, KSU Urban Design Collaborative, the Ohio Department of Transportation District 12, the Northeast Ohio Areawide Coordinating Agency (NOACA), the YMCA, and our neighboring non-profit development corporations of Burten Bell Carr Community Development Corporation, Downtown Cleveland Alliance, Historic Gateway Neighborhood Corporation, Historic Warehouse District Development Corporation, Lutheran Metropolitan Ministry, Midtown, Playhouse Square and St. Clair Superior Development Corporation. Their assistance and support are deeply appreciated.

58% Member Dues 9% Rental Income 0% Interest income

Expenses

Total Revenue

$195,756.87

Total Expenditures

$184,127.52

10% Property Management

28% Newspaper Operations

62% Salaries & Overhead

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Vision & Strategic Objectives 2013-2016

The Campus District is the anchor institution district of Downtown Cleveland with intersecting campuses and neighborhoods. The strength of its geographic footprint is the proximity to a variety of key assets, ranging from academic and medical institutions to thriving local businesses and myriad housing options. The district, although most known for its large institutions, is an area that is replete with “quality of life” amenities such as restaurants, shops, galleries, bike paths and green spaces.

Campus District, Inc. (CDI) exists to mobilize the assets in the campus district for economic growth, vibrancy and sustainability. CDI’s work is to ensure that there is a “connectedness” in the target area by serving as a conduit between those who live, work and play in the district and the entities that have the resources to produce tangible and recognizable change. CDI aspires to cultivate and elevate the voices of stakeholders while also identifying opportunities to facilitate initiatives that complement the rich assets of the entire district.

Our Vision: The vision for the future of the Campus District entails creating a neighborhood that is vibrant, walkable, safe, connected to downtown and the lake, and rich with public art and quality schools. The area will be known as a 7-day community with a growing density that is reflective of successful and expanding anchor institutions. People of all ages, ethnic groups, religions and socioeconomic levels will gather formally and informally as a common occurrence and share in the decision-making process that consistently moves the neighborhood forward.

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Photo of 5th Street Bridge Cap in Atlanta; model of bridge expansion desired for East 22nd Street over Innerbelt. Attract retail and businesses to the Campus District; image shows street level cafe on Superior Avenue. Potential site plan for Campus International School on Payne Avenue. Possible new home for Campus International School at Payne Avenue Cleveland Police Station. Strategic Objective: Redevelopment of the vacant Juvenile Court Building on East 22nd St. Potential for additional housing between Prospect and Euclid Avenue. Design by Timothy Larke, KSU architecture student in summer studio at KSU Urban Design Center.

MAJOR OBJECTIVES - KEY DELIVERABLES Promote & Enhance the Livability and Viability of the Campus District 1. Create and implement a marketing/ communications plan and strategy.

2. Use cataloged assets and needs to identify concerns and develop strategies for individual neighborhoods or micro-districts.

3. Weigh the cost and impact of the Campus District Observer newspaper as compared to other media forms and decide on the most viable option moving forward.

4. Create a connectivity plan for the district; complete TLCI plan for bicycle and pedestrian improvements (north and south of Euclid).

5. Beautify East 30th St. and other green spaces.

Support Physical and Economic Development

Building) and other development opportunities.

2. Assist Cleveland Metropolitan School District and Cleveland State University with locating a permanent site for the Campus International School.

3. Participate in CSU master planning process to identify and recommend housing and retail opportunities on Superior, Payne, Prospect and East 22nd Street.

4. Attract retail and businesses to the district.

5. Advocate for the development of the East 22nd street cap/expanded bridge utilizing local, state and federal resources.

6. Support Cuyahoga Metropolitan Housing Authority’s Choice initiative (if funded by HUD), which would entail implementing employer assisted housing, a job linkage program with 1. Assist potential developers with redevelopment institutions and safety coordination. of key historic buildings (e.g. Juvenile Court

Facilitate Stakeholder Connectivity 1. Plan and execute targeted community events and programs.

2. Engage residents on committees and the board of CDI. 3. Deepen relationship between anchor institutions and the community.

Create Sufficient Organizational Capacity to Accomplish the Strategic Objectives 1. Negotiate the terms of an alignment with Downtown Cleveland Alliance leadership.

2. Execute CDI and DCA Memorandum of Understanding.

3. Identify and pursue other financial support for CDI, including institutional stakeholders.

4. Determine the geographic boundaries that are serviceable by CDI over the next 3-5 years.