JUBILEE COLLECTION GYMWEAR
COVERING YOUR ASS SINCE 2001
Sales and Press Office Aware Soho Ltd 34 Webb’s Road London SW11 6SF - UK sales@awaresoho.com www.awaresoho.com
For the last 10 years, Aware has been covering the ass of many Londoners. Quite literally… Established in 2001 on fashionable Old Compton Street (Soho London) as the first ever men’s underwear store in the UK, Aware gained international recognition when it launched its first collection a few years later. Aware’s Soho store quickly became an institution where A-list celebrities and fashion designers from Alexander McQueen to Domenico Dolce and Stefano Gabbana would drop in when in town. Whether worn for sports or to relax with friends at the terrace of a coffee shop in London, Paris or Berlin, whether jogging in Hyde Park, cycling in Central Park or simply strolling along Copacabana Beach, our gymwear is the perfect outfit for any 21st century man. We have used the most comfortable and easy-care fabrics in the sportiest and most fashionable colours. Our international team of designers worked very hard to bring out the chilled atmosphere of Soho into the lives of your customers. Aware is the definite urban brand and our Spring-Summer 2012 gymwear range was very much designed for city dwellers all around the world, from Amsterdam to Sydney, Madrid or Capetown: they all love the versatility of our clothes! Do not hesitate to try on our samples; we bet you won’t want to get out of them. When we shot our advertising campaign in Covent Garden (London), our gorgeous models fell in love with every single outfit we put them into! And those guys wear lots of different outfits from lots of different brands: they know what they are talking about!
© 2011 – All rights reserved in all countries Aware Soho Ltd
You can mix and match all of our gymwear with tops from our underwear and beachwear collection for a very unique, personal and urban look that your customers will love. No doubt! This also means that our collections are easy to merchandise in any store or online shop and it is incredibly effortless to up-sell tops with matching underwear, gymwear or swimwear. We hope you enjoy our gymwear collection as much as our ever-growing number of retailers and customers around the world. Every day, everywhere, Hundreds of men are becoming Aware. Sales and Press Office Aware Soho Ltd 34 Webb’s Road London SW11 6SF - UK sales@awaresoho.com www.awaresoho.com
© 2011 – All rights reserved in all countries Aware Soho Ltd
AVAILABLE FROM FEBRUARY 2012
GW001
SHIELD Jams Navy
GW002
SHIELD Jams Grey
COVERING YOUR ASS SINCE 2001
®
© 2011 – All rights reserved in all countries Aware Soho Ltd
AVAILABLE FROM FEBRUARY 2012
GW003
SHIELD Pants Navy
GW004
SHIELD Pants Grey
COVERING YOUR ASS SINCE 2001
®
© 2011 – All rights reserved in all countries Aware Soho Ltd
AVAILABLE FROM FEBRUARY 2012
GW006
ATHLETIC Shorts Blue
GW007
ATHLETIC Shorts Red
COVERING YOUR ASS SINCE 2001
®
© 2011 – All rights reserved in all countries Aware Soho Ltd
AVAILABLE FROM FEBRUARY 2012
GW011
ATHLETIC Pants Blue
GW012
ATHLETIC Pants Red
COVERING YOUR ASS SINCE 2001
®
© 2011 – All rights reserved in all countries Aware Soho Ltd