Axisinnovatesjune2016

#AxisInnovates The latest news & views from Axis in the UK and Nordics

Issue 4

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AXIS@IFSEC 2016 Page 4 Highlights at the IFSEC stand Sustainability Page 14 The problem with plastic - why PVC is an unsustainable innovation

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Contents Editorial 3 AXIS@IFSEC 2016 4 AXIS PARTNERS@IFSEC 2016 5-7 Product and technology updates 8-13 Sustainability 14 Tools 15 Logistics 16 Transportation 18-19 Customer stories 20-22 Training & certification 24-25 Events calendar 27

Helsinki Oslo

Stockholm

Gothenburg HQ Lund

Dublin

Watford

Contact Axis Northern Europe Editor Kristina Tullberg kristina.tullberg@axis.com Tel: +46 46 272 1800 Publisher Atul Rajput www.axis.com

UK office Axis Communications Ltd. Ground Floor, Gleneagles Belfry Business Park Colonial Way, Watford WD24 4WH, UK Phone: +44 (0)1923 211 417

Twitter: Linked in: Facebook: YouTube: 2

Nordic office Axis Communications Emdalavägen 14 223 69 Lund Phone: +46 (46) 272 1800 Sales enquiries: +46 (46) 272 2050

@axis_neur /axis-communications /axiscommunications /AxisCommunications

EDITORIAL

A smarter, safer solution to protect small businesses

By Atul Rajput, Regional Director, Northern Europe, Axis Communications Welcome to the fourth edition of Axis’ Northern Europe partner magazine, #AxisInnovates.

Small businesses are hugely important to Europe’s economy, with 500,000 new businesses formed each year in Britain alone. Crime affects businesses of all sizes, but smaller firms are often impacted the hardest as they struggle to absorb the unexpected costs associated with incidents of crime against their business. Taking the UK as an example, research from the Federation of Small Business (FSB) found that a third of firms believe business crime is on the rise. Furthermore, tackling this issue is becoming increasingly complex, with 53% of small businesses suffering from both property theft and cybercrime.

With the average cost of crime to a business now at £5,898, and given the limited resources at the disposal of small businesses, proprietors are crying out for a video surveillance solution that is simple, reliable, and affordable. It is a problem that has not gone unnoticed by the UK government, which has even launched a guide for small businesses looking to install CCTV systems.

The aforementioned FSB survey found almost a quarter of small business owners do not report crimes committed against their business. The primary reasons cited included that nothing positive would come of it; that the police wouldn’t be able to locate the criminals responsible; or wouldn’t achieve a successful prosecution even if they did.

These concerns have served as an inspiration for the launch of our AXIS Companion range, targeted at the small business segment, which also represents our company vision of innovating for a smarter, safer world. Axis has dedicated the last 20 years to developing innovative surveillance products in the enterprise market and Axis has utilised those years of experience,

know-how and reputation for quality to launch our brand new Companion line.

The solution has been designed to meet the total requirements of businesses such as small shops, restaurants and offices that have a basic video surveillance need to secure employees, customers, premises and assets. With HDTV video quality day and night, a small business owner will have more reason to be confident in flagging incidents to the authorities with high quality images that can be shared with law enforcement to help identify criminals.

At the core of the new line is the AXIS Companion Recorder, an 8-channel network video recorder with a built-in PoE switch for cost savings and ease of installation. As mobile technology has also transformed the way small businesses work, the Companion range offers direct access to monitoring streams via a mobile device, meaning small business owners can access live footage of their business anywhere and anytime. This is achieved through an app for iOS/Android devices, removing the need for a PC during setup.

We recognise that the channel into small businesses is different to the enterprise market. That is why we are also investing in our partners in the field who already have expertise in supporting small business customers. Our approach is to ensure that the installer is recognised by the small business owner as their security specialist, providing expert insight and support at a local level.

In order to ensure the best for small business, we’ve also launched the AXIS Companion Specialist initiative, which involves dedicated training, sales support and promotions, as well as marketing assistance for our installers and distributors. AXIS Companion Specialists will have fast and direct access to technical support through a local helpdesk, as well as a dedicated web portal arming them

with the tools and knowledge they require to become a small business specialist.

At Axis, we are extremely passionate about solving customers’ specific needs relating to video surveillance. In the small business segment, owners are rightly more focussed on driving their business forward, a livelihood they are extremely passionate about. With a lot on their plate, security can often be overlooked. We want to alleviate this burden by offering a simple, easy to use solution that business owners can rely on, with the assurance that Axis and its partners are always on hand.

With the launch of the AXIS Companion range we believe we have achieved this. Sleek in design, and with impressive HD quality video, the AXIS Companion range also supports our award-winning Zipstream compression technology, all accessed through our updated, slick and intuitive mobile-friendly interface for 24/7 video surveillance access. Small business owners can also rest assured they will be supported by an accredited AXIS Companion Specialist initiative; we think this is a winning combination.

Visit us at IFSEC for a live demonstration; we hope you will share our passion for the new AXIS Companion range.

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AXIS@IFSEC 2016

Highlights at the Axis stand

By Louise Håkansson, Event Coordinator, Northern Europe The event of the year is upon us. IFSEC International targets everyone within the security buying chain from manufacturers, distributors, installers, integrators, consultants to end users and of course, Axis is there with a 192m2 stand.

Internet of Security Things (IoST) The Internet of Things (IoT) is set to have profound ramifications on the security and video surveillance industries. 20 years ago, Axis Communications introduced what many consider to be a pioneering IoT device, long before the term existed, launching the security industry’s first network connected camera. Little did we know at the time that this would ultimately spawn a tidal wave far beyond security. Going forward, the IoT will allow network cameras to think independently and make smart decisions on their own. At Axis, we call this increased intelligence the Internet of Security Things (IoST). Learn more and get a demonstration of the latest IoST products and solutions in our booth.

AXIS Companion Line AXIS Companion line is an out-of-thebox solution that has everything a small business needs for a complete, professional security system. The IP cameras in the AXIS Companion Line provide a range of capabilities for various uses, including day and night video surveillance for indoor or outdoor scenarios. Together with the 8-channel network video recorder and the video management software and mobile app, AXIS Companion Line is truly the ideal solution for small businesses. Come and have a look!

Axis’ Zipstream Technology Optimized for video surveillance, Axis’ Zipstream technology is a radically more efficient H.264 implementation, lowering bandwidth and storage requirements by an average of 50% or more for many common 24/7 surveillance use cases. The award winning Axis’ Zipstream technology will be demonstrated in our booth, don’t miss it!

Axis tools Our free-to-use tools cover specification and design with a series free online tools you can use to find the product that meets your customers’ needs. Need to define the right system storage? No problem. Need to work out the ideal network capacity? We have what you are looking for.

Partners at our stand Axis will be joined at the stand by our partner companies, Assa Abloy, Morphean and Avaya, showing their solutions together with Axis products. Read interesting articles from our partners in this issue.

Read more about AXIS@IFSEC2016: www.axis.com/events/ifsec2016

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EC to IFS From left: Ian Littell, Louise Håkansson, Matthew Meade

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AXIS PARTNERS@IFSEC 2016

Aperio® brings wireless access control to the AXIS A1001 Network Door Controller AXIS A1001 Network Door Controller operates on a flexible platform, built to easily adapt as security needs at a site change. Now with seamless integration of Aperio® wireless cylinders, escutcheons, locks and server solutions, administrators can manage an entire Axis access management system from a single, easyto-use interface, controlling standard wired locks alongside Aperio® battery-powered locks from ASSA ABLOY. Once installed, an Aperio® RS-485 Hub can coordinate up to 8 Aperio® locks within a typical range of 15 to 25 meters, communicating with the admin system via a powerful AXIS A1001 IP Network Controller. One AXIS A1001 Door Controller can manage one wired door and one Aperio® hub, managing up to a total of 9 doors per hub. AES 128-bit encryption ensures communication between lock and system is secure. Online Aperio® integration gives facility managers real-time status information about their premises.

Aperio® locks are wireless, so there’s no need for expensive or time-consuming cabling during installation. AXIS A1001 uses Power over Ethernet (PoE), which also eliminates the need for power cables to the controllers. If needs change at a facility— perhaps managers want to control access to more site doors—it’s quick, efficient and easy for an installer to fit Aperio® locks and integrate the doors with the AXIS Entry Manager control panel. Aperio® components are compatible with Euro, French, Finnish, Scandinavian and Swiss door profiles.

“Aperio® locks are also extremely energyefficient,” says Chris Bone, Vice President Digital Access Solutions at ASSA ABLOY EMEA. “The locks run on standard lithiumion batteries, and only ‘wake up’ when prompted by a smart card or other user credential. They are not connected to the mains, and use no power when inactive.”

Aperio® locks enable facility managers to bring monitored access and detailed audit trails to more doors in a facility than would previously be affordalbe with standard wired access control.

Users experience no disruption to their routines. They open both wired doors and Aperio® wireless controlled doors with the same card, using standard RFID technology.

The newly integrated locks run the latest Aperio® V3 technology, ensuring remote unlocking commands pass from system to an Aperio® equipped door almost instantly.

“The joint solution fills a market need for smaller installations needing wireless devices,” says Stephanie Hensler, Director Business Development at Axis Communications. “With AXIS A1001, this allows for easy installation and management of wired and wireless doors within the same solution.”

With Aperio® wireless access technology, AXIS Entry Manager is a complete, scalable, fully integrated and future-proofed access control system.

“The joining of two open physical security companies in Axis and AssaAbloy offers Axis customers the chance to consider a complete Axis physical security management solution. Alongside our network cameras, Axis customers can now choose to set up Axis A1001 access control and Aperio wireless locks in a fully scalable security solution, giving them freedom to develop their system as their needs change, without limits and always with a value and cost focus.”

John Allen, Business Development Manager, Access Control at Axis Communications

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AXIS PARTNERS@IFSEC 2016

Cloudy is the new Sunny

By Martyn Ryder, Sales Director Northern Europe at Morphean.

The power of Cloud computing is now used by many individuals and businesses. We use it so much that we don’t even realise the place it now takes in our everyday life.

There are now thousands of platforms that provide us access to data everyday thanks to the Cloud: iTunes, Netflix, Spotify or enterprise applications like MS Office 365, Google docs, Skype, Dropbox and Salesforce, just to name some.

In the professional environment, these new ways of collaborating offered by the cloud are being adopted by most companies to enhance their overall I.T. strategy and to enable their employees to interact at new levels and improve their processes by having key data and information at hand 24/7 thanks to new business hardware such as tablets, smartphones and BYOD (Bring-your-own-device). Businesses are now looking at how their physical security applications can move to the cloud and integrators at how they can drive new business opportunities and models. Many I.T. departments want to focus on what’s core to making money and are therefore looking for new ways to collaborate with security manufacturers and integrators to quickly move forward in order to provide new and technically-advanced cloud solutions.

For several years, the security industry has been very sceptical and cited security of data as a major drawback to the adoption of cloud solutions. At the same time, businesses are finding ways to work through these concerns and benefits far beyond the perceived risks. Now, with business embracing cloud technology and downsizing internal data centres in favour of cloud services and external data centres, it is high time for integrators to get on board with the cloud and embrace the opportunities it promises.

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Research companies such as IHS and BCC are predicting VSaaS (Video surveillance as a Service) and ACaaS (Access Control as a service) to grow at 20-30% CAGR over the next 5 years across Europe. This gives integrators and installers a great opportunity to be part of this growth and brings them at the same time new service opportunities due to systems being connected.

Concerning hosted video and access control, there are many benefits for integrators and installers. Ease of deployment and reduced installation times, higher percentage remote diagnostics versus onsite ones, new revenue opportunities such as video verification and virtual guard, managed access control are some of them.

For the end customer, the ability to buy into an enterprise deployment on a per device basis can help both small and large businesses to finance their security investment but allow them to scale up or down quickly anytime without the need for CAPEX signoff. With the integrators and installers managing their systems, customers can free up key I.T. resources to focus on what’s core to their business without lowering their security focus.

As an industry, we should embrace the cloud and not be scared about it. Many would say systems deployed in the cloud are far more secure than onsite installations due to the multiple layers which need to be breached to get to any data. With business embracing cloud in their day to day businesses, it is now the time for integrators and installers to buy into the cloud and work close with businesses I.T. teams to integrate physical security into their Cloud strategy.

AXIS PARTNERS@IFSEC 2016

Scalable, always-on video surveillance with Avaya Fabric Connect The network of choice for IP video surveillance.

Avaya Fabric Connect provides a next generation networking solution that caters to the demands of modern IP video surveillance applications. It offers an IEEE/IETF standards-based solution that eliminates the complexity and limitations of traditional network offerings, allowing customers to realize the full potential of their video surveillance equipment.

The result is unparalleled scalability, availability and simplicity.

The tipping point of IP video, where revenues from network video products will overtake analog for the first time, is expected to take place in 2014. But what does this mean for the network - is it ready to accommodate the deluge of high definition video streams? The unfortunate reality is many networks today are not equipped to deal with modern IP based video surveillance applications. One need think no further than long camera reconvergence times, scalability restrictions or the painstaking, labor-intensive process of provisioning IP services, to quickly realize this.

Access control card reader

What if Avaya told you there was a better way? The Avaya Fabric Connect solution provides unmatched scalability; flexibility and ease of deployment for IP based video surveillance solutions.

Fundamentally different from today’s complex and static IP networks, Avaya Fabric Connect enables a dynamic, agile and resilient network where services can be deployed at the edge only. It allows customers to streamline their network and eliminate legacy protocols (Spanning Tree and any PIM-based protocols) and enable IP unicast and multicast routing with greater ease, scale and resiliency than what has been possible in the past.

About Avaya Avaya is a global provider of business collaboration and communications software and services, providing unified communications, contact centers, networking and related services to companies of all sizes around the world.

Avaya Fabric Connect > Enhanced IEEE 802.1aq Shortest Path Bridging (SPB) standard > Streamline the number of protocols in the network > Instantiate P-to-P, P-to-M and Any to-Any connectivity service on demand > Isolate IP video surveillance traffic and keep separate from corporate traffic > Set up secure zones using the layer 2/3 virtualization capabilities > Provides optimal camera control feedback > SPB is endorsed by major networking vendors > Proven technology – hospitals, banks, airports and more > Avaya is the official supplier of network equipment for the 2014 Sochi Olympic games

Axis video encoder

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Axis wireless network camera

Wireless access point Storage

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PRODUCT & TECHNOLOGY UPDATE

AXIS Q3707-PE & AXIS Q3708-PVE The new multisensor panoramic cameras provide high-resolution 360° and 180° video surveillance coverage. The cameras are ideally suited for monitoring large open areas or to cover several viewing directions.

res Featu h, discreet design

> Stylis era > Ef ficient one-cam installation nality > Day/night functio ired > No focusing requ ther ea w e > Repaintabl shield

The 8-megapixel AXIS P3707-PE, with four varifocal camera heads, enables a 360° coverage or a combination of overview and zoomed-in views in four different directions. The 15-megapixel AXIS Q3708-PVE features three image sensors for a 180° surveillance and technologies for handling challenging lighting conditions.

“AXIS P3707-PE provides a 360° overview, or a combination of overviews and closeups in different directions—ideal for use in wide areas, at intersections of hallways or roads, or from the corners of buildings.

With AXIS Q3708-PVE, you have a highresolution 180° camera with excellent low light and wide dynamic range capabilities.”

The cameras are ideally suited for video surveillance in airport terminals, railway and metro stations, city surveillance installations such as monitoring public squares, perimeter security for critical infrastructure and industrial sites, video surveillance of university campuses and school halls, or shopping mall security both indoors and outdoors, including parking lots.

AXIS P3707-PE comprises four camera heads that can be repositioned along a circular track to point in the desired viewing direction. Each camera head can be individually tilted and adjusted to provide a 108° to 54° horizontal field of view for either wide or zoomed-in views.

The camera heads can be rotated to support Axis’ Corridor Format for optimal coverage of vertically oriented scenes. A specially designed clear cover, with no sharp edges, allows for undistorted views in all directions. AXIS P3707-PE supports individually configurable video streams for each camera head, as well as quadview streaming, enabling 1080p resolution videos at 12.5/15 frames per second and 720p videos at full frame rate.

“The new cameras address the market for fixed, high-resolution panoramic cameras for superb wide area surveillance. With several cameras in one, they reduce the number of cameras that need to be mounted, making them a cost-effective solution,” says Daren Lang, Manager Business Development Axis Northern Europe.

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AXIS Q3708-PVE offers easy and costefficient installation. The camera’s three lenses are factory-focused, so no focusing is required on site. It has Wide Dynamic Range - Forensic Capture technology and low light capabilities for excellent image quality in all lighting conditions.

AXIS Q3708-PVE provides 11-megapixel resolution (3x QuadHD) at 30 frames per second, or 15-megapixel resolution (3x 5 MP) at 20 frames per second.

Both AXIS P3707-PE and AXIS Q3708-PVE are accessible through a single IP address.

This means only one video management software license is needed with many video management systems (VMS). Both cameras also support Power over Ethernet and Axis’ Zipstream technology for reduced bandwidth and storage requirements.

Visit the product page: www.axis.com/products/axis-q37-series

PRODUCT & TECHNOLOGY UPDATE

AXIS M30 Network Camera Series The compact palm-sized design of the new cameras in the AXIS M30 Series allows them to be discreetly installed in indoor locations. They can easily be repainted in any desired colour to blend in with their environment and are ideally suited for video surveillance applications in hotels, restaurants, retail shops, offices and schools.

Features

> Wide angle an d 360°/270°/180° panoramic view s > HDTV video qu ality > Wide dynamic range (WDR) > HDMI output > Edge storage

The new models offer HDTV image quality to capture all details, Wide Dynamic Range (WDR) technology to adapt to variable lighting conditions and Axis’ Zipstream technology to reduce storage and bandwidth requirements without sacrificing important image details. The factory-focused cameras can be mounted on walls or ceilings and easily be leveled and directed in any direction using a 3-axis camera angle adjustment.

“Our new AXIS M30 cameras offer superb video quality in indoor environments at a very attractive price point. This makes them ideally suited for small and mediumsized business installations where many cameras are needed to cover the whole area without blind spots,” says Daren Lang, Manager Business Development Axis Northern Europe. “The cameras are easy to install and come factory-focused.

With their compact dimensions they can be mounted very discreetly. Customers get a high quality product that has undergone rigorous testing and offers great reliability. We underline this with three years warranty.”

AXIS M3044-V provides HDTV 720p video at up to 30 fps. AXIS M3045-V provides HDTV 1080p video at 30 fps and offers HDMI support that enables live streaming to an HDTV monitor for public viewing.

The AXIS M3046-V offers 4MP resolution at up to 30 fps and provides multiple, individually configurable H.264 and Motion JPEG video streams. AXIS M3046-V can also be used as an alternative to a camera with varifocal lens – its 4MP resolution and digital PTZ capability enable sharp, cropped out views in HDTV 1080p, for example, with a horizontal field of view between 95° and 125°.

The new cameras in the AXIS M30 Series provide multiple, individually configurable H.264 and Motion JPEG video streams.

They offer video motion detection and active tampering alarm as well as support for third party video analytics applications such as people counting. Axis’ Corridor Format makes full use of the sensor when monitoring narrow areas such as staircases, hallways or aisles by providing vertically oriented video streams.

The cameras have an Ethernet connector for network connectivity as well as power (PoE) and an integrated MicroSD/ microSDHC memory card slot for edge storage applications.

AXIS M3044-V, AXIS M3045-V and AXIS M3046-V come with a three-year warranty. This will be the new standard for all Axis M-line products and a significant increase to the previous oneyear warranty. AXIS M30 cameras are supported by the industry’s largest base of video management software through the Axis Application Development Partner (ADP) Program, and AXIS Camera Station.

The cameras also include support for AXIS Camera Application Platform and ONVIF for easy system integration.

Visit the product page: www.axis.com/products/axis-m30-series

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PRODUCT & TECHNOLOGY UPDATE

AXIS Perimeter Defender AXIS Perimeter Defender is a scalable and flexible video analytics application for intrusion detection in the enterprise market.

We offer a 60-day free trial period:

ducts/ www.axis.com/pro / ns io camera-applicat ion license-key-registrat Combined with Axis’ network cameras, Axis network horn speakers and third party video management software, the application forms a comprehensive, videobased solution for effective perimeter surveillance and protection, designed to reinforce physical access control in demanding and large-scale installations.

With this application we enables its partners to deliver a scalable and flexible perimeter defense solution using Axis thermal cameras and optical pan, tilt, zoom (PTZ) cameras, AXIS Perimeter Defender and Axis network horn speakers.

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Designed for easy installation, configuration and management, AXIS Perimeter Defender uses edge-based video analytics for maximum accuracy, efficiency and scalability. The application supports multiple detection scenarios including several types of intrusion detection and loitering. It specifically meets the needs of high-security perimeter protection scenarios such as power plants, chemical plants and demanding installations where there is a need to reinforce the physical access control system with reliable intrusion detection.

“Scalability is a key challenge in highsecurity scenarios as a perimeter may require anywhere from 10 to 100 cameras,” said Daren Lang, Manager Business Development. “By performing analytics at the edge, in the cameras themselves, AXIS Perimeter Defender does not depend on a central server to process the video footage. This makes the solution highly scalable, as there is no need for system redesign or expensive hardware replacements each time a new camera is added to the network.”

The application comes with intuitive management and setup tools in one single management interface. A dedicated, easyto-use design tool simplifies the initial system layout and the installation. The central management interface allows operators to configure and manage all analytics-enabled cameras in the network through efficient and time-saving batch operations.

In addition, a graphical representation of detection distances ensures that any potential blind spots are eliminated, and the entire perimeter is protected with the highest level of accuracy and consistency.

AXIS Perimeter Defender is based on proven technology from Digital Barriers, a company with extensive experience in surveillance analytics.

AXIS Perimeter Defender has been certified for sterile zone monitoring applications by i-LIDS®, the UK government’s benchmark for Video Analytics (VA) systems developed in partnership with the Centre for the Protection of National Infrastructure.

Watch the video: www.youtube.com/watch?v=sgZrWdp1hUo

PRODUCT & TECHNOLOGY UPDATE

AXIS P1244 Network Camera AXIS P1244 Network Camera offers a cost-effective solution for indoor applications that require exceptionally discreet surveillance. The high-performance HDTV 720p modular camera features a thumb-sized sensor unit that is connected via a cable to a small main unit. It allows for versatile mounting options and is ideal for use in stores and banks, and for integration in tight places such as in ATMs and ticket/vending machines.

Features

> HDTV 720p an d 102° horizontal field of view > Easy and high ly discreet instal lation > Axis’ Zipstream technology > Built-in microSD card slot > Power over Et hernet

AXIS P1244 Network Camera is ideal for integration in tight places such as in ATMs and ticket/vending machines. Compared with its predecessors, AXIS P1244 is smaller in size for easier, more versatile mounting. It offers better image quality in low and varying lighting conditions, provides improved video compression and analytics capabilities, and is affordably priced.

“The combination of better performance and a smaller size and price makes AXIS P1244 an attractive product for customers who are looking for a cost-effective, highly discreet surveillance solution,” says Daren Lang, Manager Business Development Axis Northern Europe.

Modular concept The modular concept divides a camera into different parts: a sensor unit comprising a lens and an image sensor, a main unit that houses the processor, network and power connections, and a cable that connects the sensor unit to the main unit.

The modular concept allows for the discreet installation of a small sensor unit where needed while the main unit can be placed elsewhere where there is space.

Compact design AXIS P1244 comprises a sensor unit with a 102° horizontal field of view. It can be mounted in tight places, or in walls or ceilings with the included flush mount kit. Optional accessories enable the sensor unit to be tilted in a surface or recessed mount. The sensor unit comes with an 8-m (26 feet) cable for connection to the main unit. The main unit of AXIS P1244 is three times smaller than previous AXIS P12 main units.

It has built-in Active Tampering Alarm and Video Motion Detection, and has a greater capacity to support additional video analytics that are compatible with AXIS Camera Application Platform.

AXIS P1244 is supported by the industry’s largest base of video management software through the Axis Application Development Partner (ADP) Program as well as AXIS Camera Station and AXIS Camera Companion. ONVIF support allows for easy integration with a wide range of video surveillance systems.

High-performance AXIS P1244 supports full frame rate HDTV 720p videos, Zipstream technology for lower bandwidth and storage use, Power over Ethernet (PoE) for easy installation, and a microSD card slot for local storage.

Visit the product page: www.axis.com/products/axis-p1244

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“It’s a brand I’m happy to recommend... and now I can offer it on a tight budget.”

With AXIS Companion, I can deliver what the customer is looking for, with the level of quality that I demand.

Become an AXIS Companion Specialist at www.axiscompanion.com/apply

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PRODUCT & TECHNOLOGY UPDATE

AXIS Companion Line An out-of-the-box solution and small business offering.

Apply to become an AXIS Companion Specialist www.a xis.com/compani

on/apply

Axis is now introducing a focused offering to meet the unique security requirements of the small business sector.

The offering combines a complete, integrated and highly reliable product solution - AXIS Companion Line - with comprehensive support to resellers and installers called the AXIS Companion Specialist initiative. The initiative makes adopting an advanced network video security system an easier, more cost-effective and low risk proposition for businesses such as shops, restaurants and offices that have a basic need for video surveillance to secure employees, customers, premises and assets.

Building a complete solution A key element in the AXIS Companion Line is the AXIS Companion Recorder, an 8-channel network video recorder with built in PoE switch for cost savings at installation. It is a production-proven device which includes a video surveillance grade hard disk and a fan-less design. It also includes a USB port for easy export of video footage and a wireless access point for direct access to the system with mobile devices.

The solution leverages AXIS Companion video management software, which simplifies installation and use via the AXIS Companion mobile app for iOS or Android devices. This removes the need for a PC during the system setup or ongoing use. The app allows users to securely access video footage and manage the cameras remotely from their smartphone or other mobile device.

IP cameras available in AXIS Companion Line provide a range of capabilities for various uses, including day and night video surveillance with integrated infrared (IR) illumination for indoor or outdoor scenarios. All AXIS Companion Line cameras deliver high video quality in full HDTV or up to 2 megapixel resolutions and include Wide Dynamic Range (WDR) technology for challenging light situations. The award winning Axis’ Zipstream technology is also supported for minimized bandwidth and storage usage.

The cameras come with a microSD card slot, which can be used in combination with an AXIS Surveillance microSDXC Card and the new AXIS Companion Switch, a 4-port Power over Ethernet (PoE) switch, to seamlessly scale the system or to use as a cost efficient recording solution in scenarios where fewer cameras and shorter retention time is needed.

All hardware in the AXIS Companion Line includes an Axis 3-year warranty.

AXIS Companion Line network cameras and AXIS Companion Recorder are only for use with the AXIS Companion video management software and mobile app.

AXIS Companion Recorder, AXIS Companion Dome V Network Camera, AXIS Companion Eye L/LVE Network Cameras and AXIS Companion Switch will be available from Q2 in Axis distribution channels in Northern Europe, Middle Europe, Southern Europe and North Americas. AXIS Companion PC-client and mobile apps for iOS or Android devices are free for download from www.axiscompanion.com

Dedicated tools for resellers and installers With simple setup and installation, and at a competitive price, AXIS Companion Line presents a new business opportunity for resellers and installers that already deliver IT, security and electricity services to the small business sector. To support these installers, Axis will offer dedicated training, sales promotions, as well as marketing collateral through the AXIS Companion Specialist initiative.

Resellers and installers who commit to specific Axis product training and maintain high levels of customer service can be appointed AXIS Companion Specialists. They will have fast and direct access to technical support through a local helpdesk, as well as a dedicated web portal aimed at arming resellers and installers with what they need to sell to and support small businesses.

Want to buy? Go here: www.axis.com/companion/buy

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SUSTAINABILITY

The problem with plastic: Why PVC is an unsustainable innovation Erik Nord, Business Development Manager at Axis Communications, discusses why sustainability is such an integral part of Axis’ business operations and why the innovative company aims to become PVC free.

In more ways than most compounds, plastics have revolutionised the world and have largely changed the way we live for the better. From offering a hygienic method of handling food and water, to halting the spread of dangerous infections in the healthcare environment, plastics have been providing answers to complex situations since 1907. However, while as a society we are fully aware that the overuse of any natural resource is bad for long-term development and is not a sustainable way of doing business, we are now dependent on plastic in our daily lives.

One of Axis’ long-term company objectives is to phase out the use of PVC from its products. PVC plastics, alongside the additives it contains, are causes for concern when it comes to fire safety; cancer; asthma; and humans’ ability to reproduce. This is also a difficult material to recycle and is often subject to improper waste management, leading to the dangerous plastic filling landfills, and unfiltered burning causing a considerable impact to the environment.

PVC – what are the risks?

When evaluating the environmental and health risks PVC plastics pose, we should consider not only the raw material itself, but also the phthalates that are added to make it useable in more applications. A key concern with PVC plastic is fire safety.

While burning, polyvinyl chloride can release hydrogen chloride (HCl) fumes, which pose a serious health concern.

Furthermore, when water is used to extinguish the fumes, it will transform into hydrochloric acid, causing significant damage to its immediate environment – including surrounding equipment and people.

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In addition, when PVC is burned, either in an incinerator or an open fire, dioxin is formed. This is a known human carcinogen and among the most toxic chemicals in the world. Firefighters that have encountered dioxin in the past are known to be at a higher risk of developing cancer. Dioxin is transported through the wind from accidental fires or burning waste material, resting in its surrounding environment and accumulating in plants, animals and ultimately humans.

The additives in PVC plastic that help it to achieve its flexible and impactresistant nature are known as plasticisers or softeners. One group of chemical substances often used is phthalates. This is added during the production process but is not chemically bound to the PVC plastic, meaning it can eventually be released into the surrounding environments. As of June 2015, 80-90% of plasticisers produced worldwide were used to make flexible PVC. In 2014 phthalates accounted for approximately 70% of the total consumption of plasticisers, a reduction from approximately 88% in 2005.

By 2019, this figure is expected to decrease to 65% globally. This is due to new material alternatives and increased legislation. In 2019, four new substances, all phthalates associated with PVC, will be added to EU directive 2011/65/EU Restriction of Hazardous Substances Directive (RoHS), limiting the use of these substances in all electronic products.

Creating a smarter, safer world for all In today’s industry, the use of PVC plastics should be seen as a largely obsolete, rather than a default option. As an innovator, it is Axis’ duty to stay one step ahead of the market.

This ensures its installers and customers are working with future-proofed solutions, driving competitive advantage, complying with the latest regulations and fulfilling social and environmental responsibilities.

When a company must decide whether or not to use an unsustainable plastic, it should consider the benefits of accessible alternatives. These factors may include: reducing the risks plus onset of health conditions; creating a safer site for employees and firefighters in case of a fire emergency; lowering the risk of structural damage from burning PVC; and of course reducing environmental damage. Firms are demanding high quality products that deliver innovation at both a technological and sustainability level. With social responsibility at the core of its business, Axis will ensure its commitment to sustainability continues to extend to PVC and beyond.

More about Axis’ commitment to a sustainable future: www.axis.com/ about-axis/ sustainability Request the white paper: www.axis.com/ events/pvcfreewp

AXIS TOOLS

AXIS Camera Station now with tools for efficient system management - Pilot UK & Ireland

By Dominic Jones, Regional Marketing Manager, Northern Europe AXIS Camera station is not only a professional video Management Software, it can also give you, as an integrator, the possibility to efficiently manage your surveillance installations from design to maintenance.

The new version of AXIS Camera Station provides seamless integration with a set of useful tools that will help to eliminate installation mistakes and effectively handle your customer installations in four simple steps.

Auto configuration for quick and reliable installation To eliminate installation mistakes and shorten installation time your system design made in AXIS Site Designer is automatically imported to AXIS Camera Station. All cameras, recorders and additional devices are automatically configured based on the original design.

AXIS Health Monitoring for effective maintenance All your AXIS Camera Station installations are easy accessible by logging in to AXIS Camera Station Health Monitoring.

The portal will give you the possibility to monitor all your installations and get status such as if cameras and servers are up and running.

AXIS Site Designer for easy on-site system design

With AXIS Site Designer you can easily select cameras, pick the right accessories and storage solution. System configurations such as camera names, resolution, retention times and detailed instructions.

You actually configure AXIS Camera Station video Management Software already at this stage. When you have completed the design print the installation instructions and share all details with your installer.

AXIS Installation Verifier for live testing As a last step, you run AXIS Installation Verifier an application integrated in AXIS Camera Station. It will perform an on-site live system verification to ensure everything is working properly in normal operation as well as anticipated worst case scenarios. This will secure optimal performance before handing over the system to the customer.

If you are interested to build the future of efficient surveillance system management together with Axis don’t miss the opportunity to participate in our pilot for UK & Ireland that will start in August 2016.

Meet the product manager, Joacim Tullberg, at IFSEC, or call the Inside Sales Team at +44 (0)1923 211 417 for more information.

More info on the system management pilot: www.axis.com/axis-camera-station-pilot-uk-ireland

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LOGISTICS

Finding the right security solution for PostNord

By Kristina Tullberg, Regional Content Communication Marketing Specialist Northern Europe

PostNord AB is the leading provider of communications and logistics solutions to, from and within the Nordic region.

The company was formed by the merger of Post Danmark A/S and Posten AB in 2009. PostNord has approximately 35,000 employees and a sales turnover of around SEK 40 billion.

In Sweden there are nine so-called logistics centres where items of post are sorted and then stored if necessary. One of these centres is located in Järfälla outside Stockholm. A large number of packages are handled there, approximately 75,000 every day.

“Security & Claims is one of the units at PostNord. Included in the unit’s security responsibility areas are, amongst other things, outdoor and indoor perimeter protection, road transport and load carriers, fire safety, flight safety, as well as security routines and crisis management”, says Jonas Westerberg, security specialist at PostNord Sweden.

In consultation with Axis Partner, the security company AVARN Security, formerly G4S, PostNord has developed a so-called security concept, which is a policy document, the purpose of which is to achieve cost-saving effects for PostNord when it comes to the purchasing and implementation of security technology in its activities, as well as to ensure that security standards are met.

The safety concept covers approximately 600 installations in Sweden, and specifies requirements documents for the installation of burglar alarms, access control systems and CCTV. “Installing security solutions always involves a wide range of actors, such as property owners, electricians, IT departments and more. That’s why it’s essential to have a clear policy document that helps to keep costs down, while ensuring the highest possible quality”, says Jonas Westerberg.

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In the current situation, PostNord has about 1,000 cameras installed around the country. The cameras used are from the AXIS Q33 and AXIS Q60 series.

“We started looking at the Axis cameras in 2013 and today Axis is the ‘preferred brand’ for us, thanks to the camera’s quality, the excellent support and the open platforms”, says Ingemar Johannesson, Senior Key Account Manager at AVARN Security.”

We can set up cheaper equipment when it comes to cameras, switches and storage devices, but then we get problems with quality and stability.”

The purpose of installing cameras is manifold. Perimeter protection of the area, checking trucks at the points of entry and exit, security and safety of the personnel, quality assurance of internal processes, flow planning in the handling of goods - such as which of the loading docks are available for trucks, to name but a few.

“Our customers have requirements for secure deliveries, and cameras help us to fulfil these requirements”, says Jonas Westerberg.

When choosing cameras, great attention is paid to the purpose of the camera surveillance. “You can not set up a camera without taking the whole system into consideration and also understanding how the image will be used to achieve maximum image usability,” says Ingemar Johannesson.

Amongst other things, the cameras must meet the requirements for identifying people in the area, at the gates, entrances and loading areas, and they should be able to detect vehicles at the driving yard.

The quality of the image is extremely important; one example is that the trucks in the terminal drive quite fast, and the safety of the personnel is important, so the cameras must be able to provide clear images even of rapid movements.

“The application areas and the purpose of using cameras have evolved increasingly as technology advances”, says Ingemar Johannesson. “They are used to achieve both increased security and efficiency in operations and for quality assurance of the work flow.”

Axis cameras give the option to implement intelligent functions, and this is something that PostNord is both using today and evaluating for the future. For example, alarms can be triggered via the cameras in the event of an indication of unusual behaviour at irregular times by people and vehicles. Examples of other intelligent functions used are ‘Cross Line Detection’ and the so-called guard tour function, where the camera performs an inspection round of the premises, thereby reducing unnecessary call-outs and saving time for the personnel.

The cameras are also an important part of the company’s work environment goals.

“When we can remotely monitor areas and have automatic alarms directly from the camera, we reduce the number guard call-outs which has a positive impact on the work environment”, says Jonas Westerberg.

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TRANSPORTATION

How to achieve safer travel with Axis network cameras 25% reduction in crime at subway stations in the city center.

By Lucas Young, Business Development Manager Transportation.

With more than 22,000 network cameras on buses, subways, commuter trains, local trains, trams, platforms, and other parts of the stations, SL, Storstockholms Lokaltrafik (Greater Stockholm Local Transit Company) has the largest installation of security cameras in Northern Europe.

Challenges to overcome SL identified the need to upgrade its security solution and a major challenge is the complicated light conditions: > In addition to the large light differences between day and night, the light varies greatly depending on the time of year > The light varies greatly depending on where the sun is located in the sky; when the sun is low in the winter, the rays can shine directly into the camera lenses > Inside, the platform floors can reflect the light > A single image can contain both bright light and dark and shadowy areas > There can be a lot of backlight Another challenge is that the cameras are exposed to tampering, dirt, vibrations and extreme temperature variations. The cameras must be easy to clean with a pressure washer.

Yet another challenge is the amount of information generated. Due to the large number of cameras on the network, an enormous amount of data is generated, which requires processing and storage. Further challenges include the infrastructure and bandwidth. It is also difficult to have comprehensive and complete control of all cameras simultaneously. The cameras must be easy to control and managed centrally.

The cameras must provide a good overview of large areas and provide forensic detail. They must be capable of capturing and reproducing close-ups of people

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moving quickly, e.g. running, even when the people are moving between the images of different cameras. Operational reliability is another key requirement.

“Everything has to work 24 hours a day 365 days a year,” says Kicki Roos, Administration Director for IT at the Public Transport Administration (Trafikförvaltningen) of Storstockholms Lokaltrafik. “The cameras also have to be easy to install, scalable, based on an open standard, future proof, and capable of being adapted to future technology.”

Intelligent security solution for exacting requirements The areas covered by the cameras are the ticket halls, escalators, intersections, and the inside of buses, subway cars, tram cars, local train cars and commuter train cars. They also cover platforms – benches, areas where travelers stand and wait, platform edges, and tunnels.

All permanently installed cameras in the subway and commuter train stations are connected to SL’s Security Center (Trygghetscentral), which is staffed with operators who monitor video footage in real time around the clock.

The cameras installed are primarily network cameras from the AXIS P32 and AXIS P33 series that work together with Milestone Systems’ XProtect® Corporate software, which is specially designed for large security installations. These are seamlessly and effectively integrated with the existing security system and other elements of the IT infrastructure.

The cameras are very light sensitive, have HDTV quality, and enable wide dynamic range, which means they can reproduce sharp images even when there are severe variations in light conditions. The network cameras also deliver recordings with a very high frame rate.

To overcome the challenge of bandwidth, the cameras are equipped with Axis Zipstream technology, which reduces the bandwidth and storage requirements by at least 50 percent in video surveillance applications.

Zipstream technology is fully compatible with the H.264 standard, wide dynamic range – forensic capture, and Axis Lightfinder technology. Zipstream is available in the new generation of Axis network cameras.

The intelligent security solution from Axis makes different types of analyses and smart applications possible, such as recognizing movement patterns and analyzing aggressive behavior. About 200 incidents are reported each day.

Less crime and safer travel The amount of crime has decreased sharply since the security cameras were introduced. A research report from Stockholm University shows that crime decreased by about 25% at subway stations in the city center. The incidence of pickpocketing and theft in particular has decreased significantly. According to the survey “The Effects of Surveillance Cameras on Crime: Evidence from the Stockholm Subway”, travelers taking public transport feel safer.

PSI Premier Awards 2016

TECHNOLOGY INNOVATION OF THE YEAR 2016

Vote NOW for “We are very pleased with the Axis security cameras. They have good image quality and are durable, reliable and easy to handle. The cameras have provided great support in our efforts to combat crime and vandalism”, says Arne Grundberg, Administration Director at the Public Transport Administration (Trafikförvaltningen) of Storstockholms Lokaltrafik.

Axis’ Zipstream Technology Deadline for voting: July 1, 2016

www.psimagazine.co.uk/vote/

The installation is continuously updated with the latest technologies and innovations. The cameras provide SL staff a lot of support in their daily work with regard to traffic control and for different types of emergency response operations.

During evacuations, the cameras provide visual support for announcements and instructions given via the PA system.

It is also easier for the police to gather evidence in the form of images from the cameras, thereby facilitating their work. *The Effects of Surveillance Cameras on Crime: Evidence from the Stockholm Subway, Department of Economics, Stockholm University, April 6, 2015.

Benchmark 2016 Innovation Awards www.benchmarkmagazine.com/ benchmark-innovation-awards-2016/

Video surveillance (hardware) Finalist announced: AXIS Q6000-E 19

CASE STORY

Axis cameras capture ground-breaking elephant sleep study at Dublin Zoo AXIS M1144-L HDTV cameras with built-in infrared (IR) provide images for new sleep study and several successful elephant births.

Brendan’s findings have provided new knowledge in this area: “Through intensive study of images gathered by the Axis cameras in the bull and cow elephant houses, we learnt a great deal about the varied sleeping patterns of elephants at different ages. We now know that, on average, they sleep about four hours per night. They get this sleep in chunks, which generally get longer as they get older. For example, a young elephant will wake up more than 20 times per night, but older ones may only rise four times a night.”

Located in Phoenix Park in the heart of the city, Dublin Zoo is Ireland’s most popular family attraction, welcoming over one million visitors each year. Dublin Zoo has a world-leading reputation for animal welfare and behavior studies. As one of the world’s oldest and most popular zoos, the 28 hectare park is home to some 400 animals in a safe environment, where education and conservation combine for an exciting and unforgettable experience.

Dublin Zoo leads the way in the use of cameras for observing the habits of animals, often providing video recordings and sharing live views with animal experts around the world. So much so that Dublin Zoo’s Operations Manager, Gerry Creighton, regularly runs online training sessions for keepers in other zoos, supported by the provision of live video from specific cameras at Dublin Zoo, covering animal training exercises, veterinary procedures, feeding times, births and other key events.

Elephant sleep study breaks new ground Senior Zookeeper at Dublin Zoo, Brendan Walsh, recently completed a three-year study of the zoo’s eight elephants using the Axis cameras to better understand their sleep patterns and night-time behaviours.

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All this and much more was learnt through Brendan’s study of video recordings over 701 nights between July 2012 and July 2015. The results of the study are set to be published in the near future.

Sharing of video with experts around the world Dublin Zoo has deployed an AXIS M1144-L in the elephant training area, where animals are taught to do a variety of activities, including presenting their feet for a routine pedicure. Recordings from the training area are sent weekly to Alan Roocroft, a world-renowned expert in elephant behaviour based in San Diego, California. Alan reviews recordings of these training sessions and informs Dublin Zoo of any potential issues, all without the expense of flying him over to gain these insights.

Veterinary consultants can also be sent these recordings if keepers have any worries about the animals they are looking after.

Through in-depth study of recordings of the zoo’s elephant training sessions, the zoo is able to build up an accurate picture of individual and group animal behaviours.

The new camera system’s recordings offer clear evidence of certain behaviour, which can be easily shared with the animal welfare and conservation communities around the world.

Minimising disruption associated with animal moves Keepers want to minimise disruption when animals are moved as result of animal sharing arrangements between zoos, often linked to breeding programmes to protect numbers of endangered species.

To support this requirement, Dublin Zoo uses remote study of video evidence to gain a better understanding of which animals can be moved without upsetting the overall group dynamics.

Photo above courtesy of Patrick Bolger

Gerry Creighton at Dublin Zoo said: “We use the video recordings to identify micro groups within a herd. Based on this knowledge, we identify which animals to move to minimise stress involved in animal moves. The camera doesn’t lie.”

“Installing cameras in an environment such as Dublin Zoo is always going to be a challenge. But once the Axis units we selected had withstood the attentions of some of the zoo’s largest adult lions and gorillas, I knew I had made the right choice. Axis helped us deliver an IP video system built for quality, robustness and longevity.”

Declan Kelly, CEO, Kelcom Networking

“We can study vital stages like the introduction of a new bull (male) elephant into a group of cow (female) elephants.

We can establish who is sleeping close to who at night and spot any unhealthy behaviours, changing routines to break bad habits and optimise use of space by the animals.”

Locomotion studies The cameras have also been used to carry out locomotion studies to ensure animals are getting enough exercise. Recent studies showed that Dublin Zoo’s bull elephant was walking 15 miles per day, which is as much exercise as they naturally get in the wild. Any shortfalls can be acted on by moving feeding stations or making other layout changes.

Keeping a watchful eye on elephant births On the use of the cameras for viewing three healthy elephant births over the last year, Gerry Creighton adds: “Everybody wants be part of the birthing process, but a natural birth requires no human intervention in the wild and this is the way it should be. When the elephant calves were being born, we could use the Axis camera and microphone system to zoom in to see and hear the heartbeat of the calves, for example. It’s great stuff.

We can even share vital live and recorded video with keepers around the world.”

Keeping wild intruders at bay Cameras also act as a great deterrent against inappropriate feeding of animals by visitors, as well as deterring and preventing theft or injury of animals. Axis IR cameras are also used to manage wild badger and otter incursions.

Ostrich eggs were being taken and eaten by badgers, while otters were a threat to flamingos during the night. Zoo keepers were able to view these overnight activities via the IR cameras and then set

up humane traps to catch these badgers, before relocating them in the park land outside the secure outer perimeter of the zoo itself.

Axis video broadcasted on national TV Irish national television channel RTÉ has an annual series called The last six years.

The series production team sometimes use video from the Axis cameras, broadcasting recordings of elephant, lion, tiger and gorilla births over recent years. This has helped Dublin Zoo increase its visitor numbers substantially.

Photo above courtesy of Patrick Bolger

Perimeter security tightened AXIS M7014 Video Encoders were also used to bring 16 analog cameras onto the network. The zoo’s security provision has been bolstered by the addition of a further 65 Axis cameras covering pedestrian and vehicular gates and paths. Axis cameras are also deployed in the zoo’s retail outlets for loss prevention.

Mobile view The zoo’s operations manager, and 12 of the 44 keepers employed at the zoo, are able to access images via smart phones around the clock if they want to keep an eye on the animals that are under their charge overnight.

Live online views help boost visitors to zoo’s website The zoo also wanted to use live camera views to increase visitor numbers to the zoo’s website. Other Axis cameras were to be deployed to tighten perimeter security.

Four Axis cameras offer real-time viewing of the elephants, penguins and wolves, as well as the zebra, ostrich and giraffe herds that live on the African Savanna, all via the zoo’s official website. An AXIS P1214-E HDTV camera is being trialled for use as a fifth camera. It will provide live views of the orangutans feeding in the zoo’s new orangutan forest.

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CASE STORY

Modern trains in harsh environments need innovative safety solutions ATrain secures and optimizes its rail service with Axis network cameras and laser-based perimeter control from Embsec.

ATrain has 180 employees, including train drivers, train attendants and operations management personnel. Seven Arlanda Express trains operate on the Arlanda Line between Arlanda Airport and Stockholm Central Station. ATrain is responsible for safety and security at four stations – three at the airport and one at Stockholm Central Station. There is also a dispatch center at Stockholm Central Station, where up to six people perform real-time surveillance of the camera monitors that oversee the stations and depot.

In addition to enhancing safety and security for passengers and staff, the aim of installing the cameras was to prevent graffiti and vandalism to the trains. This has been a problem, particularly at night when the trains are at the depot.

“Cleaning vandalized trains is a huge expense, and having graffitied trains operating on the route is damaging to our brand. We are proud of our trains, which have a high standard and awardwinning design,” says Jimmy Ahl, Safety and Security Director at ATrain.

ATrain has a zero-tolerance policy for these types of occurrences. They simply must not be allowed to occur.

Cameras in combination with laser-based perimeter control Axis partner NOKAS was contracted to investigate how technology could help achieve this zero-tolerance vision. The solution that proved to meet all of the requirements was a combination of Axis network cameras and Embsec’s VFence F-501 laser-based perimeter control. The system monitors stretches along the train routes that need perimeter control, but where physical protection could not be set up.

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The solution is simple, powerful and fully automated. The laser-based perimeter control sensor VFence F-501 detects passing people and objects at a distance of up to 500 meters. The laser sensor functions without reflections and detects both static and moving objects, regardless of lighting conditions.

The laser sensor is connected to Axis cameras and an alarm is sent directly to the camera when a laser beam is broken or a reference point changes. The moving camera is aimed at the occurrence, recording begins and action can be quickly taken.

“The components in this system are really top of the line. They meet the stringent requirements of this harsh and sometimes dangerous environment. With this modern technology, we feel very confident that we are giving our passengers and our employees the security and service they expect, says” Jimmy Ahl, Safety and Security Director at ATrain.

“In an environment like this, high precision and reliability are everything. We cannot accept too many false alarms,” says Johan Elliott, Key Account Manager at NOKAS. Complicated lighting conditions and requirements for easy installation Axis cameras must also be able to handle the complicated lighting conditions, backlighting and light/ dark parts of the screen that are common scenarios at a station. In these cases, an AXIS Q6045 Network Camera with Wide Dynamic Range is used. In addition to perimeter control, the camera can also be zoomed and controlled to check that signs, ticket machines, elevators and escalators are functioning correctly.

“This helps us provide even better service to our passengers,” says Jimmy Ahl. “Installation was very simple. It always is with Axis cameras – hardly any adjustment is ever needed. It is right the first time – not after ten attempts, which can be the case with other types of cameras,” says Johan Elliott. “At the same time, maintenance on this type of product is not easy. Operation and maintenance are demanding and costly, and that defines what technology we use. It has to be reliable,” he continues.

Two incidents have been averted since the solution was implemented in summer 2015. ATrain plans to expand the system and feels that their zero-tolerance vision has already become a reality.

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TRAINING & CERTIFICATION

Supporting business expertise through Axis Communications’ Academy

By Sonny Hardarsson, Trainer at Axis Communications Axis prides itself on pioneering open standards, making it easy for any business to integrate our products with its solutions - this goes hand in hand with our work through Axis Communications’ Academy.

We empower businesses and our partners to design, install and configure smarter security solutions with dynamic learning methods and dedicated trainers worldwide,

in order to boost sales, increase system design competencies and optimise settings for any customer environment. We recently spoke to four industry-leading organisations that have attended detailed courses as part of the Axis Communications’ Academy to discover their thoughts on the training and how our Certification Programmes are supporting their businesses.

Fredric Blom, Product Manager at Sweden-based Stanley Security, providers of security solutions and specialist emergency services, attended Network Video Fundamentals and Axis Design Class.

“The benefit of the training is that the content isn’t Axisspecific, but conveys a far broader knowledge level. This gives me confidence and a good knowledge platform in my daily work. A major part of our company’s training agenda will be based on Axis Communications’ Academy in the future.”

Rene Piiparinen, Project Manager at Finland’s leading security company Securitas, offering emergency service centres, security technologies, training and consultancy, recently attended Network Video Fundamentals, passing the Certification Programme.

“The Fundamentals Training gave me great insight into the possibilities and challenges of IP video. The Certification is a good way to ensure that you and your business partners have a good knowledge of IP cameras and networks. I can recommend Axis Fundamentals and the Certification to anyone who works directly with, plans for, or services IP camera systems - it gives you a great foundation on which to build.”

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View the full set of interviews: www.youtube.com/ watch?v= 4rz-LVqOVYA Find the right course for you: www.axis.com/ learning/classroomtraining

Jan Højen Sørensen, Project Leader at G4S Security Services, Denmark’s biggest security company, recently attended Network Video Fundamentals to achieve a greater understanding of the challenges when looking to design and install video surveillance equipment.

“This programme was a great help in my daily work with sales and project specification and in choosing the right camera for the right solution. I wanted to get certified because I believe it is important to constantly improve business knowledge. Certification is a validation of personal knowledge that is tied to you personally and not your company. I can really recommend others get certified...as it gives essential knowledge of video surveillance and the technology behind it.”

Rikard Honoré, Product Manager at Norway based NOKAS Group AS, providers of security services to businesses in the cyber security, alarms, service centres and video surveillance fields, attended Network Fundamentals Training.

“I attended Network Fundamentals Training and became Certified in 2015. The Axis trainers were professional.

They highlighted relevant challenges and were good at presenting solutions. They made it easy to understand video surveillance from a basic to an advanced level.”

TRAINING CALENDAR

Classroom trainings Network Video Fundamentals Professionals working with system integration and network video design will appreciate this comprehensive course that covers the essentials of network video.

These essentials include: Camera installation, optics, image usability, bit rate optimization and video analytics.

Designing Network Video Solutions Product selection and camera placement ultimately effect system usability. This course discusses achieving surveillance goals, camera placement, light considerations and video analytics. Axis system design tools will be introduced.

AXIS Camera Station This technical course will give you the skills to successfully deploy and manage AXIS Camera Station.

Register for our courses here Denmark: www.axis.com/academy/dk/ Finland: www.axis.com/academy/fi/ Norway: www.axis.com/academy/no/ Sweden: www.axis.com/academy/se/ UK & Ireland: www.axis.com/academy/uk/ Discover our online courses! www.axis.com/academy/web-based.htm The course calendar is subject to changes.

For updated course information please visit our website.

Training Network Video Fundamentals AXIS Camera Station Axis Pre-Certification Physical Access Control Designing Network Video Solutions Network Video Fundamentals Network Video Fundamentals System Solutions Network Video Fundamentals Designing Network Video Solutions Designing Network Video Solutions Designing Network Video Solutions AXIS Camera Station Network Video Fundamentals System Solutions Designing Network Video Solutions Physical Access Control Network Video Fundamentals Designing Network Video Solutions Network Video Fundamentals Network Video Fundamentals Designing Network Video Solutions Pre-Certification Network Video Fundamentals Network Video Fundamentals Designing Network Video Solutions Designing Network Video Solutions

Date

Location

June 29-30 July 13 July 14 July 20

Watford UK Watford, UK Watford, UK Watford, UK

August 17

Watford, UK

August 24-25 September 7-8 September 8 September 13-14

Leeds, UK Watford, UK Ballerup, Denmark Oslo, Norway

September 14

Watford, UK

September 15

Lund, Sweden

September 21

Manchester, UK

September 28-29 October 5-6 October 11

Birmingham, UK Watford, UK Lund, Sweden

October 12

Watford, UK

October 19 October 25-26

Watford, UK Lund, Sweden

October 27

Lund, Sweden

November 2-3 November 15-16

Watford, UK Oslo, Norway

November 16

Watford, UK

November 17 December 7-8 December 13-14

Watford, UK Watford, UK Lund, Sweden

December 14

Watford, UK

December 15

Lund, Sweden

If you have attended one of our classroom trainings and would like to keep up to date with what is happening in Axis Northern Europe Training Community – Join our LinkedIn Forum.

Axis Communications Academy Forum – Northern Europe: www.linkedin.com/groups/8406933

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VIDEO SURVEILLANCE IN THE CLOUD

EYES WIDE OPEN

INTRUSION DETECTION

INTERNET OF THINGS (IoT) Cameras, speakers and other devices such as remote controls are now connected to the Internet. Our expertise allows us to securely manage them, to collect data from multiple sources, and most importantly to skilfully combine these data in order to bring our customers the specific information they need.

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BIG DATA

POWERFUL ANALYTICS

SAFE & SECURE CLOUD

Our technology is specifically designed to manage the vast amounts of information coming from our customers’ recorded video data. We provide a new forward-thinking solution by adding performance and being scalable, which makes video proactive and actionable.

Our unique technology of meta data management allows the combination of multiple analyses in order to offer smart, predictive and adaptive detection and investigation.

Our Active Learning technology constantly improves the analytics thanks to the information gathered from the video feeds and the users' feedbacks.

The cloud is a real opportunity to store data safely and securely.

By recording our customers’ video in the cloud, video evidence can’t be damaged or stolen and it makes our solution even more efficient and reliable. We work with enterprise-level data centers and can ensure a high level of data privacy.

@morphean_ch

/MORPHEANch

Morphean SA

BUSINESS INTELLIGENT DASHBOARD

www.morphean.ch

EVENTS CALENDAR

Axis Regional Connections Events You are invited to meet your regional Axis account manager and the wider team at a venue near you.

Our dedicated Inside Sales Team in UK/ Ireland welcomes you to our regional connection events!

These half day events are designed for you to get to know the team and how we can help grow your business moving forward. During the morning you will discover the many benefits to partnering with Axis and also get a look at what we think the future holds for Axis.

Kind regards, The Axis UK/Ireland Inside Sales team

Locations City

Venue

Date

Dublin

Crown Plaza Blanchardstown

30 June

Windsor

Royal Windsor Race Course

15 September

Manchester

Etihad Stadium

13 October

Birmingham

Villa Park

10 November

Agenda 9:30

Registration

10:00 - 10:15

Introduction to Axis and the Channel Partner Program

10:15 - 11:15

#AxisInnovates – A look at the latest products and technologies

11:15 - 11:30

Coffee break

11:30 - 12:00

Small and Medium Business Solutions

12:00 - 12:45

The Internet of Security Things - Allowing network cameras to think independently and make smart decisions

12:45

Networking Lunch

To register for an event go to www.axis.com/events/regional-connections/

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About Axis Communications Axis offers intelligent security solutions that enable a smarter, safer world. As the market leader in network video, Axis is driving the industry by continually launching innovative network products based on an open platform - delivering high value to customers through a global partner network. Axis has long-term relationships with partners and provides them with knowledge and ground-breaking network products in existing and new markets.

Axis has more than 2,100 dedicated employees in more than 50 countries around the world, supported by a global network of over 80,000 partners. Founded in 1984, Axis is a Sweden-based company listed on NASDAQ Stockholm under the ticker AXIS. For more information about Axis, please visit our website www.axis.com.

Twitter: Linked in: Facebook: YouTube:

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@axis_neur /axis-communications /axiscommunications /AxisCommunications

Š2016 Axis Communications AB. AXIS COMMUNICATIONS, AXIS, ETRAX, ARTPEC and VAPIX are registered trademarks or trademark applications of Axis AB in various jurisdictions. All other company names and products are trademarks or registered trademarks of their respective companies. We reserve the right to introduce modifications without notice.