BOOK For Buyers n° 37

€ 6,90 INTERNATIONAL EDITION Italian and English texts P.I. 08-02-2019

N° 37 SPRING 2019 EKATERINA PAUKOVA • FULVIO BOTTO THE PITTI BOX • ANIMALIA FASHION ISABELLE BLANCHE • DANILO PAURA ANNALISA CARICATO • BRUNO BORDESE

INTERNATIONAL DISTRIBUTION / QUARTERLY MAGAZINE

MILANO - Corso Venezia, 12

SPRING-SUMMER 2019

SPRING-SUMMER 2019 www.albertozambelli.it

SEE MORE AT FEDERICATOSI.IT

PH GIUSEPPE VITARIELLO  GVII STUDIO

€ 6,90 INTERNATIONAL EDITION Italian and English texts P.I. 08-02-2019

N° 37 SPRING 2019 EKATERINA PAUKOVA • FULVIO BOTTO THE PITTI BOX • ANIMALIA FASHION ISABELLE BLANCHE • DANILO PAURA ANNALISA CARICATO • BRUNO BORDESE

INTERNATIONAL DISTRIBUTION / QUARTERLY MAGAZINE

C hief E xecutive O fficer & E ditor

in

C hief

STEFANO B OR TOLOT TI C reative D irector CORRA DO L ANDI E ditorial O ffice C oordinator GABR IELL A HER NANDEZ E ditor R OSANNA CAL ABRESE G raphic D esigner MARCELLO TAIOLI

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NEWSROOM

ANTONIOCROCE.COM

L’edizione Spring di Book for buyers ha il piacere di presentarvi le anteprime delle collezioni FW19

#ENG

È

ora di rinnovarsi, di scrivere una nuova stagione.

It’s time for renewal, to write a new season.

The Spring edition of Book for buyers is pleased to present you the previews of the FW 2019-20

- 20 dei brand italiani al momento più in voga.

collections of the Italian brands currently in vogue. Irina

Entra a far parte del nostro club Irina Reydes, giornalista

Reydes, a Russian fashion journalist, joins our club.

di moda di nazionalità russa che dal 2007 collabora con

Since 2007 she has been working with important Italian

importanti azienda italiane ricoprendo il ruolo di agente e

companies as a pubic agent and consultant. She will

consulente pubbilicitaria. Inoltre si occuperà di seguire le

also follow our relations with international buyers.

nostre relazioni con i buyer internazionali.

Irina ha intervistato la co-fondatrice di MARIUM Boutique che ci ha raccontato gli inizi di una carriera imprenditoriale a Mosca e l’evoluzione dei maccanismi di vendita nel mercato russo.

Book Spring n.37 ha dedicato alla manifestazione italiana più prestigiosa nell’ambito

del

mens

wear,

Pitti

Immagine, un servizio speciale riguardo le novità più rilevanti del prossimo autunno - inverno.

Inoltre,

la

nostra

redazione

ha

intervistato il direttore e socio fondatore del progetto Esemplare, Fulvio Botto, che ci ha illustrato come il brand italiano è diventato un leader dell’economia

#37 THE B2B FASHION MAGAZINE WITH ONLINE PLATFORM THAT CONNECTS ITALIAN FASHION BRANDS WITH 20.000 DEALERS AROUND THE WORLD, IN ORDER TO CREATE BUSINESS OPPORTUNITIES.

Irina interviewed the co-founder of MARIUM Boutique who told us about the beginnings of an entrepreneurial career in Moscow and the evolution of sales strategies in the Russian market.

Book No. 37 - Spring Edition is dedicated to

the

most

prestigious

Italian

menswear event, Pitti Immagine, a special report on the most important novelties for next autumn - winter.

In

addition,

our

editorial

staff

interviewed the director and founding partner of the Esemplare project, Fulvio Botto, who illustrated how the Italian brand has become a leader in the circular economy.

Do not miss out our Brand focus dedicated to the new collections of

circolare.

Da non perdere i nostri Brand focus dedicati alle nuove

Isabelle Blanche and Danilo Paura.

collezioni di Isabelle Blanche e Danilo Paura.

Book for buyers launches this issue in conjunction with

Book for buyers lancia questo numero in concomitanza con

the MICAM and mipel events. For this purpose we have

le manifestazioni MICAM e mipel. A tal proposito abbiamo

created a close-up on leather good designer Annalisa

realizzato un close up sulla designer di borse Annalisa

Caricato who will present a capsule collection during the

Caricato che presenterà una capsule collection proprio

four days of the mipel.

durante le quattro giornate del mipel.

Our team is waiting for you in the Micam press area

Il nostro team vi aspetta nella press-area del Micam dove

where we are present as partners of the event

siamo presenti quali partner della manifestazione.

Enjoy your reading!

Buona lettura!

S T EFA N O BOR TOLOT T I

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C EO & E D I TO R I N C H I EF

EDITOR’S NOTE

AHIRAIN.COM

#16

IRINA REYDES

TATA GUREVA

Lives between Russia and Italy. Worked as a journalist for the fashion section of the Russian newspaper Kommersant and for the Russian version of The Daily Front Row magazine. Since 2007 collaborates with many Italian fashion producers as an agent and publishing consulting. She loves culture and beauty, believes that the designers are the painters of our everyday life and studies their influence on society.

21 years old, Siberian from Yekaterenburg, she worked in Asia as a professional model . On her first trip to Italy she is already finding a lot of interest both at important fashion agencies and among major fashion brands in Milan . She is represented by Fashion Model Management agency.

SERENA DI PAOLO

GIANFRANCO CORIGLIANO

Born in San Benedetto del Tronto, she moved to Rimini to earn a degree in Fashion Cultures and Techniques . Later she discovered a passion for makeup. Specialised in photographic , video, aesthetic and artistic makeup, her expertise is characterised by a ‘ fusion’ style that puts together cosmetics and creativity through the bodypainting technique.

Fashion photographer and filmmaker expert in shooting techniques, he is beta tester for photographic equipment in Italy. A professional reference for companies like Nikon, he combines the technical activity with his creativity. In addition teacher for photography and video in the Fashion Channel Academy Milan .

CONTRIBUTORS

shop at gaudi-fashion.com

51

91

101

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EDITOR’S NOTE

14

H ighlights B uyer I nterview : E k aterina P aukova

22 25

FASHION C over S tor y : B ohemian A llure L abel I nterview : F ulvio B otto F ashion S how : T he P itti B ox S uggestion : D ell a C iana C ashmere A rt : A nimalia F ashion K nit wear : P ieces of A rt S elected for B uyer s : M oschino C ircus

31 32 51 57 66 68 70 78

CLOTHING B rand F ocus : I sabelle B l anche S elected for B uyer s : H’ oro N ero B rand F ocus : D anilo P aura

81 85 96 99

ACCESSORIES B rand F ocus : A nnalisa C aricato S uggestion : E mbrace by A gl S uggestion : F erruccio V ecchi B rand F ocus : B runo B ordese

107 109 114 118 123

DISTRICTS M il ano , lombardy F irenze , tuscany P a dova , veneto C arpi , emilia B ologna , emilia R imini , romagna A ncona , marche N apoli , campania

131 132 138 142 146 150 156 160 166

CONTENTS

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