IT TAKES PROFESSIONALS
INTRODUCING WILLY & LILY
Clients know that everything will be taken care of when working with Willy & Lily. In addition to having an outstanding reputation for marketing distinguished properties, extensive training and broad knowledge of the local market, Willy & Lily are the critical resource for marketing properties.
Willy & Lily’s relationship with both Balistreri Real Estate and Leading Real Estate Companies of the World expands their offering through powerful local and global resources. Their success is in part due to their ability to coordinate the details of today’s sophisticated transactions and direct their team in all areas - from financing and one-stop-shopping, to the latest online marketing tools. Willy & Lily have an established record and are known for discretion and privacy when representing their clients.
MEET THE TALENT
William and Liliana were born in Bogotá, Colombia. They moved with their families to the United States over twenty years ago in search of freedom and happiness.
Liliana went to the university in Colombia and obtained a degree as a Dental Laboratory Technician in 1990, she has been working in sales for over twenty years and loves to see the happiness of her clients, that is her commitment; While William was working in the retail industry for more than fifteen years, where he was able to develop and obtain excellent customer service skills by learning to work together with clients to provide quality service and obtain excellent results. William graduated with honors from Keiser University with a Bachelor of Business Administration and is currently pursuing a Master’s degree.
They are passionate about Real Estate, it has been always their dream. “Lily and Willy” grew up in beautiful families, with good family values, and they know how important it is to find that perfect home to build a family, to build dreams and to share unforgettable moments. They learned to be independent, active, honest, reliable and surrounded by love.
The goal of Liliana and William is to enrich and improve their family’s life and commitment to their clients. William and Liliana work as a perfect team; according to William, she is the best person to share work and personal life. They want to bring all their knowledge, dedication and enthusiasm to each client. They are passionate about discovering unique and compelling ways that people or companies can use to meet their needs.
William and Liliana will be happy to hear from you, and look forward to working with you in the near future. As residents for years in the city of Sunrise FL, and with the satisfaction guarantee from all our customers, we can assure an effective, trouble-less, and trustable service, thanks to our experience and support by one of the best Real Estate companies, Balistreri Real Estate.
“Family is everything and buying a home is one of the most important assets in life. Home is where the story begins! Let us help you in this magnificent experience.” - William & Liliana Victorino
Hablamos Español!!!
18 POINT PLAN OF ACTION
MY OBJECTIVES ARE THE FOLLOWING:
1. To assist in getting as many qualified buyers as possible into your home until it is sold.
2. To communicate to you weekly the results of our activities.
3. To assist you in negotiating the highest dollar value … between you and the buyer.
THE FOLLOWING ARE THE STEPS I TAKE TO GET A HOME SOLD...THE “PRO-ACTIVE APPROACH”:
1. Submit your home to our regional Multiple Listing Service.
2. Submit your home with custom photos and remarks to Realtor.com, Florida Living Network, Relo Home Search, and Listhub, for worldwide exposure.
3. Submit your home to member broker sites such as Coldwell Banker, ReMax, Century 21, and Sotheby’s through our investment in the IDX technology.
4. Price your home competitively … to open the market vs. narrowing the market.
5. Promote your home at the company sales meeting.
6. Develop a list of features of your home for the Brokers to use with their potential buyers.
7. e-Target a features sheet to the top 500 agents in the marketplace for their potential buyers.
8. Suggest and advise as to any changes you may want to make in your property to make it more saleable.
9. Constantly update you as to any changes in the marketplace.
10. Prospect 2 hours per day and talk to 25 people per day looking for potential buyers.
11. Contact over the next seven days … my buyer leads, center of influence and past clients for their referrals and prospective buyers.
12. Add additional exposure through a professional sign and lock-box.
13. Keep you aware of the various methods of financing that a buyer might want to use.
14. When possible have the cooperating Brokers in the area tour your home.
15. Follow-up on the salespeople who have shown your home … for their feedback and response.
16. Represent you on all offer presentations … to assure you in negotiating the best possible price and terms.
17. Handle all the follow-up upon a contract being accepted … all mortgage, title and other closing procedures.
18. Deliver your check at closing.
BALISTRERI - THE HERITAGE
A VISION FULFILLED - FOUNDER, JOSEPH S. BALISTRERI
In 1964, Joseph S. Balistreri founded Balistreri Real Estate. Solid homegrown values provided him a strong foundation and predictable steadiness. The record reflects he fulfilled his purpose with great success, with uncommon joy, grace, generosity and above all with love.
The Balistreri family has been blessed by the vision of Joseph S. Balistreri. We honor him by continuing to uphold the values with which he imbued the company. We celebrate all that he was – and still is. Under its new leadership, the company has built upon the success of Balistreri’s legacy and expanded into luxury real estate.
At Balistreri we are passionate about delivering exceptional consumer experience. By offering a complete suite of real estate services, we ensure to meet our consumers every need, from sales and rentals, to mortgage, commercial, new developments, and title insurance, we have experts in every field to skillfully guide you from beginning to end. Today’s consumer needs a trusted source who can separate and navigate the complex world of real estate.
Joseph S. Balistreri Founder James M. Balistreri Broker/CEO Joseph E. Balistreri PresidentMISSION STATEMENT, VISION AND CORE VALUES
To be the leading international real estate company in South Florida through powerful local and global resources. Balistreri agents have an outstanding reputation for marketing distinguished properties, extensive training, superior quality service and broad knowledge of the local market. We exemplify superior quality service which is an extension of the company’s impeccable image.
VISION STATEMENT
• To deliver service with excellence and commit to superior individualized, personal service, and attention to detail.
• To lead locally and reach globally, be recognized as experts in South Florida and international markets.
• To adapt to market changes and embrace cutting edge technology with the aim of exceeding our goals and providing expert knowledge.
• To provide a team of professionals which give personalized services, always with our clients profit and convenience in mind.
CORE VALUES
• To create teamwork, energy, and passion in the company.
• To set the highest levels of ethical standards.
• To nurture long term relationships with clients and agents based on trust, discretion, and confidentiality.
BRINGING YOU THE POWER OF OUR NETWORK
As a member of Leading Real Estate Companies of the World,® Balistreri Real Estate is a global — not just local — real estate company working on your behalf. LeadingRE provides world-class marketing and resources, allowing us to provide the very best services. Our invitationonly network was responsible for $353 billion in annual home sales volume among the top 500 U.S. real estate firms in 2022.
GLOBAL REACH. HUMAN TOUCH.
Balistreri Real Estate is proud to belong to the global network whose name says it all — Leading Real Estate Companies of the World.®
Only the best of the best are part of this collection. Wherever you go, the Leading Real Estate Companies of the World® logo is a symbol of the finest local real estate professionals.
AS AN AFFILIATE OF LEADING REAL ESTATE COMPANIES OF THE WORLD,®
WE HAVE ACCESS TO 138,000 REAL ESTATE PROFESSIONALS IN OVER 70 COUNTRIES.
Anguilla
Antigua and Barbuda
Argentina
Aruba
Australia
Austria
Bahamas
Barbados
Belgium
Belize
Bermuda
Brazil
Bulgaria
Canada
Cayman Islands
Chile
China
Colombia
Costa Rica
Cyprus
Dominican
Republic
England
France
French W
Indies
Germany
Ghana
Greece
Guam
Hong Kong
Iceland
Ireland
Israel
Italy
Jamaica
Japan
Lebanon
Luxembourg
Malta
Mauritius
Mexico
Montenegro
Netherlands
New Zealand
Panama
Peru
Philippines
Portugal
Puerto Rico
Qatar
Romania
Saint Barthelemy
Saint Martin
Scotland, UK
Singapore
Sint Maarten
South Africa
South Korea
Spain
Sweden
Switzerland
Thailand
Trinidad and
Tobago
138,000 sales associates
Turkey
Turks and Caicos
Islands
United Arab
Emirates
United Kingdom
United States
Uruguay
Virgin Islands, British
Virgin Islands, U.S.
70+ countries
MARKETING YOUR PROPERTY WORLDWIDE
GREATER EXPOSURE FOR YOUR PROPERTY INCREASES THE CHANCES OF SALE
We’ve joined the industry’s most extensive online marketing program. Here are all of the websites where we’ll submit your property once listed, and many of these have extended networks as well, resulting in exposure on up to 750 different sites!
MARKETING YOUR PROPERTY
Balistreri provides a staff of full-time professionals to assist in the marketing of your home. Most firms do not have marketing departments, those that do are usually in some out-of-state office.
Balistreri’s marketing department, winning Leading Real Estate Companies of the World awards year-after-year, produces unique materials to provide your home with optimal exposure.
Since no two properties are alike, our marketing materials are tailored specifically for your property, making it stand out in the minds of buyers and real estate agents working with buyers.
This approach increases demand and more money in your pocket.
LIST OF SERVICES INCLUDE:
Customized Direct Mail
Print and Electronic Media
Large Format Printing
e-Marketing and Social Media
Digital Target Marketing for Your Property
Enhancement Listing Syndication of Your Property Property Website Marketing
Balistreri provides courtesy vans at a nominal cost for our clients and friendsWE MARKET YOUR PROPERTY TO THE WORLD
When selling your home, you need global exposure in addition to the strong marketing expertise Balistreri Real Estate delivers locally. As an affiliate of Leading Real Estate Companies of the World,® we have the resources to market your property to the highest possible number of potential buyers. With 138,000 associates around the world, we expose your property to buyers on six continents. In addition, we receive inbound clients from other affiliates around the globe who are interested in purchasing a home.
Leading Real Estate Companies of the World® is a pedigree denoting the very best companies who represent qualified clientele and wish to do business with similar firms. When your home is posted to our website locally, it is immediately promoted on the LeadingRE.com website and connected to the websites of 550 of our affiliate real estate firms.
550 companies
4,900 offices
70+ countries
$353 billion total annual home sales volume
550 companies
4,900 offices
138,000 sales associates
138,000 sales associates
70+ countries