HELLO BAN.DO the outdoor fun issue, 2016
JUMP INSIDE OUR OUTDOOR FUN PHOTO SHOOT! HANG WITH SURFACE DESIGNER MADDY NYE! ...AND HAVE YOU MET HERBIE YET?!
FUN INTENDED! WELCOME TO THE SECOND ISSUE OF HELLO BAN.DO, WHERE WE’RE GIVING YOU A LOOK INSIDE OUR WORLD... AND RIGHT NOW, OUR WORLD LOOKS LIKE SUNSHINE AND SUMMER AND FROLICKING AND POOL PARTIES AND BEACH DAYS AND EVERYTHING OUTDOOR FUN! WE’RE SO EXCITED TO HAVE LAUNCHED THIS NEW CATEGORY, ESPECIALLY BECAUSE WE KNOW HOW MUCH YOUR CUSTOMERS ARE GOING TO FREAK OUT OVER IT. IN THIS ISSUE, YOU’LL MEET #BANDOGIRLGANG MEMBER MADDY NYE, AN INSANELY TALENTED DESIGNER AND ILLUSTRATOR WHO CREATED A LOT OF THE SURFACE DESIGN FOR OUTDOOR FUN (AND OUR NEW AGENDAS!). AND FOR THE FIRST TIME EVER, WE’RE SHARING AN 11-PAGE EDITORIAL SPREAD OF OUR NEW LINE, SHOT ON LOCATION IN LA. SO GO AHEAD: DIVE IN AND SOAK UP THE FUN! SPLISH SPLASH,
we love working with artists from all around the world, and designer and illustrator maddy nye is one of them! based in minneapolis, minnesota, maddy has worked on a lot of our surface design, including outdoor fun‌ and one of the new ban.do exclusive agenda covers!
top right: maddy did the custom type for both of our beach, please! giant beach towels! bottom right: the cards are from maddy’s yours madly collection. the coasters and rough draft mini notebooks are maddy’s work, too!
maddy nye is a lover of the mar velous, offbeat, and wild. we’re 100% sure they love her right back. maddy designs a really adorable stationery collection called yours madly that you should totally c heck out. oh, and her hair is the most perfect shade of red. we c hatted with maddy about what it’s like to work with ban.do, her creative process, and why she loves being an artist. so maddy , how did yo u and ban . do meet ?
jen invited me to contribute to last year’s agenda, and as a longtime fan i had to say “yes please!” i’ve been lucky to work on a bunc h of stuff since then. tell us a little bit abo ut how yo u co llabo rate w ith ban . do !
based on a bit of creative direction, i put forth a variety of sketc hes and see whic h ideas stick, and we refine from there. i draw a lot of custom type treatments and alphabets! yo u ’ ve als o created several o f o ur new agenda covers ! co uld yo u talk abo ut a favo r ite cover o f yo urs that yo u did and what yo u love abo ut it ?
my favorite covers to work on were the abstract versions — it’s very primal to focus on shapes and composition and the results feel novel and edgy.
yo u als o did so me mo nth o pener art in the new agendas ! co uld yo u briefly des cribe yo ur des ign pro ces s ?
i’m into the spirit and wordplay of both openers. “here comes the fun” (august 2016’s opener) needed to be paired with an overzealous tropical treat, and i went with a collage vibe for “yes is more” (may 2017’s opener), whic h is suc h a good mantra. what ’ s yo ur favo rite thing abo ut being a des igner / illustrato r ?
my favorite thing is getting to create and collaborate on things that bring people happiness. what do yo u love abo ut ban . do ?
i love that ban.do is flamboyant and optimistic, and is run by women who are all bosses and super sweethearts.
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B A N . D O FA S H I O N
TRAVELING
PARTY
we rented a house in the san fernando valley with major santorini vibes and invited four BFFs to come have fun with us. the result? well, take a look!
B A N . D O FA S H I O N
LAN I, E MILY, HAY LE Y, AND LEA H A R E ALL BE ST IE S IRL! L TO R: JUST CHILL OUT C OOLER BA G ; SIP SIP T UMBLE R WIT H STR AW; BE ACH, PLE ASE ! JUMBO H EA RT FLOATY; SUPE R CHILL COOLE R BA G ; BE ACH, PLE ASE ! JUMBO H EA RT IN N ER TU B E
B A N . D O FA S H I O N
OPPOSITE PAGE : WHAT YO U D ON ’T S EE IS OUR DIRE CTOR OF MAR KETIN G KELLY E DMON SON AND CHIE F C R EATIV E OFFIC ER JE N GOTCH LY IN G ON TH EIR S TOMAC H S TO GE T T HAT CUT E CO OLER BAG S H OT! SUPE R CHILL COOLE R BA G S A N D JU S T CHILL OUT COOLE R BA G THIS PAGE : OUR PE E K ABOO T OTE BA G I S TOTALLY ON T RE N D.
OPPOSITE PAGE : NO MORE SHOW ER TOW ELS AT T HE POOL, EVER! BE ACH, PLE ASE ! G IAN T BE AC H T OW ELS. THIS PAGE : ALL T HE GIRLS LOV E MEG A BLOOMS, OUR BOLDE ST F LO R A L YET! SIP SIP T UMBLE R WIT H ST RAW
B A N . D O FA S H I O N
FUN FACT: LAN I (FAR LE F T ) USE D TO BE AN IN TER N AT BA N .D O! L TO R JUST CHILL OUT COOLE R BAG ; SIP SIP T U MB LER WIT H ST RAW; BE ACH, PLE ASE ! GIAN T BE ACH T OW EL; BE ACH, PLE ASE ! JUMBO HE ART INN E R T UBE ; SUPE R CHILL COOLE R BAG ; BE ACH PLE ASE ! JUMB O H EA RT FLOATY
J EN LOV E D T H E I D E A OF SWI M M I NG I N DRESSES B ECAU S E I T MA K E S S U C H A PRETTY PI CTURE… DO N ’ T YOU T H I N K ? B EAC H , P L E A S E ! J UMB O HEART I NNER TUBE; L OVE P OT ION F L A S K . OPPOS I T E PA G E : S UP E R C H I L L CO O L ER BAG
B A N . D O FA S H I O N
#BA N DO F UN IN T HE S UN S P R I N G / S U M M ER 2 0 1 6 S H OT B Y M AX WANGE R C R EATI V E D I R EC TI O N : J E N GOTC H S TY L ED B Y K E L LY E D M O NS O N O U TD O O R FU N C O L L EC TI O N N OW AVA I L A B L E!
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