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Media Kit The Neatest Little Paper Ever Read速
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WHAT IS TIDBITS?
Denver Metro Area Tidbits - Denver Metro Area is owned and operated by Mountain View Publishing, LLC. and provides Tidbits to the greater Denver Metro area every week. Tidbits® is a light, entertaining, and interesting paper dedicated to publishing information you didn’t know and to put you in a better mood. Where ever people have time to wait and are looking for something to read - it is our goal to have a copy of Tidbits® there with the latest edition of fun, facts, trivia, and advertising for quality businesses.
Bud Brasier Miriam Zoole Owners/Publishers
(303) 949-2744 (720) 581-5375 Info@TidbitsOfDenver.com
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TIDBITS SAMPLER A “tidbit” is defined as “a tasty morsel of food to enjoy before the meal” and that’s just what Tidbits® is -- a non-controversial weekly newspaper dedicated to publishing entertaining morsels for the mind, food for thought, educational trivia, fun facts, amusing stories and fascinating oddities... the kind of tasty morsels that keep you coming back for more! Please enjoy the following Tidbits®.
Laugh Lines! By Samantha Weaver
• Those who study such things claim that
to get a truly random mix in a deck of playing cards, the deck must be shuffled seven times.
• Herpetologists -- and a number of Floridians, I’ll bet -- know that young alligators moo like calves. • You’ve probably heard of oak trees living to be 500 or more years old, but orange trees? It’s true; it has been documented that one citrus tree has been producing oranges for nearly 500 years. • Steve Wozniak, co-founder of Apple Computer, built his first computer in 1961, when he was just 11 years old. • It’s been reported that the country’s first pizza parlor was in New York City -- naturally. It opened in 1885, but barely got by. In 1895, it was sold for a mere $200 -- small change even in those times. (c) 2007 King Features Synd., Inc.
Signs That You’ve Grown Up for Good...
• 6:00 AM is when you get up, not when you go to bed. • Jeans and a sweater no longer qualify as “dressed up.” • You don’t know what time Taco Bell closes anymore. • Dinner and a movie is the whole date instead of the beginning of one. • Paul McCartney doesn’t look that old. • 90% of the time you spend in front of a computer is for real work. • When you find out your friend is pregnant you congratulate her instead of asking, “Oh my gosh, what the heck happened?” • You hear your favorite song in an elevator. • You watch the Weather Channel. • You read this entire list looking desperately for one sign that doesn’t apply to you and can’t find one.
www.TidbitsOfDenver.com (303) 688-1987 Tidbits - Denver Metro Area P.O. Box 1024 Franktown, CO 80116
The NEATEST Little Paper Ever Read ®
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I LOVE TIDBITS!
Why People Read Tidbits 1. They love the interesting trivia; it keeps them coming back week after week.
2. They love the humor; it brightens their day and puts smiles on their faces.
3. They love the word games and puzzles; it gives them something relaxing to do during their coffee time, lunch break, or while waiting at a local business.
4. They love the interesting and informative columns that inspire them to live better lives.
5. They love the fun-to-read advertisements that tell them
about the wonderful businesses seeking to meet their every-day needs and desires with exciting products and services.
6. They love Tidbits because it is NOT filled with the
depressing, out-of-date, or “gloom and doom” news of the day.
This unique blend is what hooks our readers and keeps them coming back for more week after week. Our readers love Tidbits so much they take them home or back to the office and share them with others.
For more information call or email us at: (303) 688-1987 Info@TidbitsOfDenver.com
The NEATEST Little Paper Ever Read ®
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Why Advertising in Tidbits Works! 1. The best time to reach a prospective customer with
your ad is while they are relaxed and having a good time.
I LOVE TIDBITS! START WITH AN IDEA LET US FINISH IT TODAY!
Call Now For Your FREE Estimate!
Creative Concrete & Patios
(303) 646-5004 www.CreativeConcreteAndPatios.com
Email: Info@CreativeConcreteAndPatios.com
2. Newspapers “inform” while Tidbits “entertains”. 2. Tidbits reaches people who are out in the market place with time on their hands and money in their pockets.
3. People
read Tidbits because they choose to - not because someone mailed it to them or threw it on their porch.
4. Your advertising and your business are associated with information that makes your customers feel good.
5. Tidbits
readership continues to increase newspaper readership is decreasing.
while
6. Tidbits
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advertising is the most cost-effective print medium available.
Advertising in Tidbits - Denver Metro Area is very effective, affordable and easy. Distributed throughout Aurora, Denver, Englewood, Centennial, Greenwood Village (DTC), and Littleton. Start your new advertising campaign today with... “The Neatest Little Paper Ever Read.”
Life‛s A Grind Without Our Coffee
For more information on advertising call or email us at: (303) 688-1987 Info@TidbitsOfDenver.com
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CIRCULATION INFORMATION BEST READERS, BEST LOCATIONS, BEST CONTENT, and THE BEST ADVERTISERS MAKE FOR THE BEST PAPER! Tidbits - Denver Metro Area is a weekly newspaper distributed Monday and Tuesday throughout the Denver metropolitan area. The paper is available at more than 1,000 businesses, including restaurants, coffee shops, doctors’ offices, tire and oil change shops, hotels, and other locations where people have time to wait. Tidbits - Denver Metro Area has more than 100,000 weekly readers. Weekly content includes humor, interesting facts, entertainment, cartoons, classifieds, local activities, and some of the finest businesses choosing to advertise in the Tidbits - Denver Metro Area publication. DENVER AREA Northern Border: I-70 Southern Border: Hampden Ave. Eastern Border: Havana St. Western Border: Federal Blvd. 13,000 papers, 500 locations * 34,890 businesses - 566,974 population SOUTH METRO AREA Northern Border: Hampden Ave. Southern Border: C-470 Eastern Border: Parker Rd. Western Border: Federal Blvd. & Santa Fe Dr. 8,000 papers - 300 locations ** 18,357 businesses - 226,192 population
Hampden
Cherry Creek State Park
ok
Quincy Reservoir
yH ill
Rd
.
Centennial E-470 Toll Rd.
Lincoln Av
DENVER
Sm
Arapahoe Rd. Yosemite
Holly St.
County Line Rd.
Quebec St.
Broadway
Fe D r.
W. Belleview Av.
S an ta
AURORA AREA Northern Border: I-70 Southern Border: E-470 Eastern Border: E-470 (including Southlands) Western Border: Havana St. & Parker Rd. 6,000 papers - 235 locations *** 8,141 businesses - 303,582 population
Gun Club Rd.
Santa Fe Dr.
DENVER
SOUTH METRO
Southlands Aurora
Reservoir
E-470 Toll Rd.
Parker Rd.
AURORA
Circulation refers to the number of papers that are printed and readership identifies the number of people reading Tidbits. Tidbits Media, Inc. research indicates that each copy of Tidbits is read by over 3.8 people. Over 27,000 copies of Tidbits Denver Metro Area are published every week. That equates to over 100,000 readers every week!!! Wherever people have time to wait and are looking for something to read, it is our goal to have a Tidbits paper there with the latest edition of interesting information, fun, facts, games, and the best advertisers in the Denver Metro Area! * Distribution for the Denver Area is expected to begin Jan. 2009 ** Distribution for the South Metro Area began on Sept. 15, 2008 *** Distribution of the Aurora Area began on Aug. 23, 2007
“People come in to our store each week who say they saw us in Tidbits. Everyone loves the paper! They come in to the store to pick up a copy of Tidbits and stay to shop. Tidbits is the only newspaper we advertise in.” Gerre A. Leyden - Heirlooms Antique Mall
www.TidbitsOfDenver.com (303) 688-1987 Tidbits - Denver Metro Area P.O. Box 1024 Franktown, CO 80116
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READERSHIP PROFILE THE NEATEST PEOPLE, READ THE NEATEST PAPER Our readers choose to read Tidbits! Our advertisers understand the significant appeal and high level of readership Tidbits receives. As the most widely read non-controversial, entertainment weekly newspaper in the Denver Metro Area, Tidbits is a break from the news of the regular media. No bad news, no “gloom and doom”, just fun facts and entertaining information. Our readers take the paper home to share with family and friends. Tidbits - Denver Metro Area is a controlled circulation, weekly newspaper distributed Monday and Tuesday throughout the Denver metropolitan area. The paper is available at more than 1,000 locations, including restaurants, fastfood restaurants, coffee shops, offices, banks, hair salons, auto repair shops, tire stores, motels, medical & dental waiting rooms, government offices, retail stores, etc. Where ever people wait and are looking for something to read; it is our goal to have a Tidbits available with the latest edition of interesting information, fun, facts, trivia, and quality advertising. With more than 100,000 weekly readers, Tidbits can play a vital role in the successful advertising of your business. We reach people when they have time on their hands and money in their pocket. GENDER
ADULT READER AGE 20-29
18.7%
30-39
21.2%
40-49
Female:
49.7%
22.0%
50-59
19.0%
60+
19.1%
Male:
50.3%
Avg Age = 44 yrs 17%
18%
19%
20%
21%
22%
23%
EDUCATION
0%
20%
40%
60%
80%
100%
HOUSEHOLD INCOME
College Graduate:
37.70%
$50K - $74,999
20.10%
$75K - $99,999 Advanced College
14.20%
14.60%
$100k+
18.70%
Homeowners
Professional Technical Managers & Proprietors:
32.30%
0%
5%
10%
15%
20%
25%
30%
35%
76.10%
Avg Household Income $67,554 40%
HOME OWNERSHIP
0%
10%
20%
30%
40%
50%
60%
70%
80%
MARTIAL STATUS
US Median Owner's Age = 27
Married with Children:
Denver Median Owner's Age = 45
28.20%
Married:
US Median:
66.40%
$217,200 Single:
Median Home Cost:
33.60%
$319,700
$0
$50,000
$100,000
$150,000
$200,000
$250,000
$300,000
$350,000
“Our Tidbits ad increased our business by 13% in only 13 weeks. We’ll definitely be advertising with Tidbits again!” Melissa – Aurora Financial Services
0%
10%
20%
30%
40%
50%
60%
70%
www.TidbitsOfDenver.com (303) 688-1987 Tidbits - Denver Metro Area P.O. Box 1024 Franktown, CO 80116
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ADVERTISING RATES OVERVIEW Tidbits - Denver Metro Area is a controlled circulation weekly newspaper distributed Monday and Tuesday throughout the Denver metropolitan area. The paper is available at more than 1,000 locations, including restaurants, coffee shops, doctors’ offices, tire and oil change shops, hotels, and other locations where people have time to wait. Tidbits - Denver Metro Area has more than 100,000 weekly readers. Weekly coverage includes humor, interesting facts, entertainment, cartoons, classifieds, local activities, and some of the finest businesses choosing to advertise in the Tidbits - Denver Metro Area publication. ADVERTISING RATES (PER WEEK) AD SIZE (H”xW”)
52 WEEKS
26 WEEKS
13 WEEKS
OPEN RATE
FRONT PAGE (full color included) Single
3.3 x 3.3
$100.00
$115.00
$125.00
$300.00
Double
6.7 x 3.3
$185.00
$215.00
$235.00
$555.00
Banner
1.0 x 10.2
$90.00
$100.00
$110.00
$270.00
Full Page
15.8 x 10.7
$500.00
$570.00
$600.00
$1,500.00
Half Page
7.4 x 10.7
$275.00
$300.00
$325.00
$825.00
Large
6.7 x 6.7
$170.00
$190.00
$200.00
$510.00
Medium (vertical or horz.)
6.7 x 3.3
$95.00
$105.00
$110.00
$285.00
Back Page Banner (full color)
1.5 x 10.2
$80.00
$90.00
$100.00
$240.00
Single
3.3 x 3.3
$55.00
$60.00
$65.00
$165.00
1.8 x 3.3
$40.00
$42.00
$45.00
$120.00
INSIDE AND BACK PAGES
BUSINESS CARD Business Card (B&W only) CLASSIFIED ADS Private Party
$12.00 per week for up to 20 words + $0.35 for each additional word
Business/Commercial
$18.00 per week for up to 20 words + $0.35 for each additional word
DEADLINES Tidbits is published every Monday of the year (holidays occurring on Monday will cause Tidbits to be published on Tuesday). Space reservations and ad approvals must be received by 5:00 PM the preceding Wednesday.
AD DESIGN Tidbits will design and create ads for NO ADDITIONAL CHARGE. Additionally, ads may be changed as often as required by the customer, again at NO ADDITIONAL CHARGE.
COLOR All ad rates listed above are per week for black and white ads. Full color ads are an additional 25% the above pricing. Front Page ads and back page banner - full color is included.
PAYMENT POLICIES Tidbtis provides payment in full discounts. Initial payment must be received prior to the ad running. Visa, Mastercard, American Express, and Discover are accepted.
“Tidbits has given my business great exposure and at a cost that is unbeatable as compared with numerous other print media I have used in the past.” Sophia – Scott Real Estate Holdings
www.TidbitsOfDenver.com (303) 688-1987 Tidbits - Denver Metro Area P.O. Box 1024 Franktown, CO 80116
Tidbits - Denver Metro Area P.O. Box 1024 Franktown, CO 80116 (303) 688-1987 Office Phone (303) 484-5080 Fax Website - www.TidbitsOfDenver.com For additional information - Info@TidbitsOfDenver.com