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t all began with a passion... ENCODE INDIA was founded in 1988 very simply, with a
passion. For creativity. For the fresh, original ideas that make
a product memorable, that build brands. Anyone with enough
money muscle can make a product known. By our code (and
ENCODE is all about putting messages into the right codes),
getting the product wanted is what matters.
Selling
is
a
w o r d ...
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W
E ARE NOT JUST ANY BODY
Our
the
separate
way
we
ENCODE
would
Plus
a
parts
assemble
offers
expect
lot
delightful.
all
from
more
a
you
are
not
them
is
the
unknown
all
our
own.
services
you
professional
will
but
find
agency.
surprisingly
C
M
Our creative teams are the heart of
When inspired creativity meets media
our agency. The copywriting and art
planning committed to not just OTS
talents that rub together to create
(Opportunities to See) but IPO (Impact
magic. Their stimulus: human emotions.
per
And what they create are concepts that
communication
along the way create a golden future
planners have a way of making some
for our clients’ brands.
brands more equal than others (we
REATIVE
EDIA
Opportunity),
you
power.
get Our
more media
confess to giving our clients an unfair advantage).
P
T
appeal makes for buy appeal. AT ENCODE
with exhibitions and trade shows. We
that translates into bazaar power. Experts
have a proven track record of standing
in our packaging cell ensure that your
out in the crowd. And the kind of
product always stands out on the shelf
organisation and co-ordination skills that
(they come up with solutions that are
make
definitely not off the shelf).
planning to execution (down to the last
ACKAGING
It’s a fact of life - packaging matters. Eye
RADE SHOWS
Another specialised department deals
nail).
a
project
go
smoothly
from
R We
C
ESEARCH have
in
Very simply, the custodians of your
evaluating
brand within the agency. They are
advertising. Our researchers play a key
really two kinds of specialists in one:
role in developing advertising (through
they know their business (advertising)
qualitative studies and consumer focus
and understand yours (marketing). The
sessions). Professional research helps
toughest clients fall in love with our
find an answer to the eternal question -
client service people - for our consumer-
which half of your advertising works
oriented thinking and for the results
and which doesn’t.
that show
measuring,
proven testing
expertise
LIENT SERVICING
and
bottomline.
where it counts - on the
P
F
ILMS AND AUDIO-VISUALS
UBLIC RELATIONS to
At ENCODE, we have developed the art of launching a product
communication not only in the general media, but also specific
or selling an idea or setting a trend - in 30 seconds flat. We
audiences like opinion leaders and influencers. Your company
know how to use the drama and excitement of the film
name and corporate image will be built - without your having
medium to communicate. And that also goes for corporate
to pay heavily for space. Never underestimate the power of
films where your film becomes a calling card for your
good public relations.
company. Encode - bringing concept and creativity to a fine
We
have
the
skills
of
public
relations
essential
point.
Creative Team : Etienne Coutinho
Positioning Passionate Creating Being
Sanju Hinge
Ajay Hinge
Pragati art Printers
works. involvement
desire
works.
provocative
E N C O D E
works.
works.
Get
the
p o i n t . ..
216, Swapnalok, S.D. Road, Secunderabad 500 003 Tel.: 812373, Fax: 040-848251. 115, 6th Cross, 10th ‘A Main’ IInd Stage, Indira Nagar, Bangalore 560 038. Tel.: 5250428.
W E A R E NOT J U S T A N Y
B O D Y