BEATRICE FURIA_DESIGNER PORTFOLIO

Beatrice Furia FASHION DESIGNER

...Handle with care.

CONTENTS//

I’m a professional fashion designer, specializing in Apparel & Outerwear, both women&men categories. My strong passion drives the quality of my work, always focusing on the satisfaction of clients.

Beatrice Furia

FW2023 Outerwear

Beatrice Furia

The iconic Husky

The iconic Husky jacket was invented in 1965 by Steve Gulyas, a retired American aviator, and his wife Edna. Skilled in thermal outerwear, with a focus on hunting and fishing apparel, they began to produce the first pieces once they moved to Tostock, in England.

The name Husky comes from their dog’s breed who was always together with the colonel Gulysa during his countryside walks. The quilted nylon jacket became immediately one of the favourite outerwear pieces of the British Royals, wearing it as a sportswear item due to its wearability and resistant features.

A real must-have used by the Queen Elizabeth and the whole Royal Family during their horseback ridings, transforming the jacket with the velvet collar into a recognisable symbol of the English style.

Hooded full-zip jacket 3 in 1 full of details: two big pockets with velvet flaps, internal customizations and functional trims. The image is completed by a quilted satchel bag that can be attached to the garment using its branded key ring.

Hooded full-zip jacket in quilted matt polyester (diamond meausurements 5x5 cm). High loft padding - light weight.

Heavy cotton twill

Full-zip jacket in light wool check

Quilted matt poly

Light wool check

Medium weight

“1000r” velvet

This cotton twill jacket has two big patch pockets and two filets on the chest. The velvet in constrast color is used for the collar and inner pocket bindings. A quilted light popeline with check has been used for the inner. On back there are two functional vents with metal snaps. The image is completed by its removable branded key ring.

Heavy cotton twill Cotton popeline check as lining

Medium weight “1000r” velvet

Quilted shiny nylon

Hooded full-zip jacket in quilted shiny nylon (diamond meausurements 10x10 cm). Fake down padding medium/heavy weight.

Overshirt jacket in quilted shiny nylon (diamond meausurements 10x10 cm) with velvet collar and pocket flaps on tone with shell. Fake down padding medium/heavy weight.

OVERSHIRT JACKET

SS2019 Apparel

Following a trend research carried out for vintage stores (and not only) in the major European capitals, I designed and developed this lifestyle line for a young consumer (18-30 years): proposal of models on Ai, development of color chart, compilation of data sheets and prototypes/samples review. Continuous communication with both foreign and Italian suppliers. Drawing up all the outfits and constant presence during the seasonal photoshooting.

Attached to these fun and colorful items, I had in management some little packs that followed the same concept: one of them is an entire beachwear line characterized by rainbow theme graphic artworks.

Beatrice Furia

FW2019 Apparel

For this season, the strong trend of color-block, led me to develop this apparel line for a young consumer (18-30 years): proposal of models on Ai, development of color chart, compilation of data sheets and prototypes/samples review. Continuous communication with both foreign and Italian suppliers. Drawing up all the outfits and constant presence during the seasonal photo shooting. Attached to these items, I also developed an outdoor capsule.

Attached to these items, I managed the entire women’s accessories category, which followed the same concept of the apparel one: shopping bags, backpacks, belt bags, satchels and so on, in different fabrics and details.

FW2019 Accessories

SS2020 Apparel

For this season, the trend of fluo color contrast coming from workwear world, led me to develop this apparel line for a young consumer (1830 years): proposal of models on Ai, development of color chart, compilation of data sheets and prototypes/samples review. Continuous communication with both foreign and Italian suppliers. Drawing up all the outfits and constant presence during the seasonal photo shooting.

Attached to these items, I managed the entire women’s accessories category, which followed the same concept of the apparel one: shopping bags, backpacks, belt bags, satchels and so on, in different fabrics and details.

SS2020 Accessories

FW2020 Apparel

For this season, I followed the trend of multi-layers to develop this apparel line for a young consumer (18-30 years): proposal of models on Ai, development of color chart, compilation of data sheets and prototypes/samples review. Continuous communication with both foreign and Italian suppliers. Drawing up all the outfits and constant presence during the seasonal photo shooting.

Meanwhile for the following season, the market presented a great demand for tie&dye trend. I can say that it was a very funny and constructive line to follow, especially for the decisions taken for prints and dye/wash trials.

MY ITEMS FOR

During this work experience I also had the opportunity to interface with major European marketplaces, which seasonally require entire projects designed and developed exclusively for them. In the design team I was the reference figure for SMU, a task that I have always enjoyed because of the free creativity and the direct confrontation with the client in terms of style and aesthetics of the product. Also for Zalando I made my proposal of models on Ai, development of color chart, compilation of data sheets and prototypes/samples review. Continuous communication with both foreign and Italian suppliers.

Beatrice Furia

MY ITEMS FOR

Also for Urban Outfitters I made my proposal of models on Ai, development of color chart, compilation of data sheets and prototypes/ samples review. Continuous communication with both foreign and Italian suppliers.

Beatrice Furia

CAPSULE FOR

SPRING SUMMER 2020

CO-BRANDING CAPSULE

The collaboration with the apparel & accessories brand of the number one influencer in the world has certainly been enlightening and thanks to which I have grown a lot professionally. I, along with my team, constantly interfaced with Chiara Ferragni Collection’s design team, always trying to find the best compromise in terms of number and design of garments, customizations, color assignment and the whole development. I assisted Champion’s Head of Design in the drafting of the models design, the compilation of the technical sheets, the sample clearance and the photoshoot.

Concept

When someone asked me “How would you describe yourself in 3 words?” - without even meditating - I would reply: order, precision and insane meticulousness. For my thesis project I decided to incorporate my personality into the inspirational concept in order to be able to translate it into a fashion product. The starting point comes from reading the bestselling book “ The Life-Changing Magic of Tidying Up” by the Japanese Marie Kondo, from which I learned and confirmed many concepts in which I have always found myself in agreement: tidying up is first of all a mental act that positively affects the psychological sphere, thus a metamorphosis is carried out that will lead to the beginning of a new life. Tidying up, therefore, is not just an aesthetic question, a cleansing of the shape, but a mental act ... such as when we take a blank notepad and draw up the 10 fundamental objectives of our life: precisely because we put them in order this helps us to focus them better. External order, which creates internal order.

So through my womenswear collection I want to communicate the metamorphosis of a pre-existing order that always tends to grow and reach the absolute. In the development of the fashion product, I was mainly inspired by the methodology implemented by Kondo in making order in one’s life related to my personal one: how to fold garments, overlapping, functionality and so on!

Photoshooting