Summary of initial proposal What? To apply my own illustration and design to products for commercial sale. Initial theme: Habitat Why? My passion for handmade and making things, whilst exploring my own illustration skills and image making techniques. Where? Sell products such as books, postcards, prints, tote bags etc through online shops or actual gift shops/fairs. Who? My target audience is young creative’s, general public from the age of 20+, mostly females. When? Firstly, explore a broad theme to come up with content to illustrate and develop, and eventually focus. Continue to experiment wit making things as project goes on.