MONEY MAR 2019 ISSUE 53

Page 40

40 · MONEY

PROMO

ISSUE 53

In bed with… HÄSTENS MONEY interviews Form sales manager Julian Galea on Hästens, the luxury bed that takes tradesmen hours on end to handcraft to perfection. Available in Malta through Form, the local company renowned for its own luxurious mattresses, Hästens uses materials that make our night’s sleep a heavenly one. Form is renowned for being an expert in selling mattresses; why Hästens? Form has been supplying quality mattresses and beds since its inception in 1947. Seeing both my dad’s generation and mine brought up with bedding as a part of our lives, we felt that it was now time to take this legacy to another level. Hästens is a very simple product which has been perfected over the 167-year history of the company. Although simple in terms of what it is made of — natural materials — the complexity is how to achieve such an amazing product with such simple components. Once we were properly introduced to the Hästens world, we were totally transformed.

What sets Hästens in a class of its own? Hästens is very different from most other mattress brands. The beauty of this brand is that all mattresses are made from the same materials, namely cotton, wool, spring, flax and horse-tail hair and are all put together passionately by hand by highly trained people in the small Swedish town of Koping. The difference between the mattress models is the layers or quantity of natural fillings used and some other important details such as the side stitching, so ultimately there is a Hästens bed for all pockets but all delivering a good sleep Hästens is renowned for. It is amazing that in 2019 you can still find a global brand in a highly developed

country which does it all by hand with no rush to speed up production — and done to perfection. What has been your personal experience of Hästens? Is it a case of once you've tried it, you’ll never go back to a ‘normal mattress’? I am very critical about mattresses and I always wished to sleep on a soft bed which will give me the right support and this is an extremely difficult thing to achieve. Most people think that a hard mattress is good for you but it certainly is not and will definitely not enhance your sleep. However, soft mattresses can be equally problematic as most soft mattresses collapse after some time due to their inability to provide the right durability. Another problem is that most mattresses use a lot of synthetic materials such as foams, polyester fibre and polyester covers to give a commercial look and provide an initial good feel but they are also heat generating materials which ultimately retain moisture in the mattress and which therefore affect sleep negatively.


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.