14S 4SPOT WORKBOOK
CONTENTS
KEY LOOKS 3 WOMEN / BIKINIS 9 WOMEN / BOARDSHORTS 22 MEN / SWIMWEAR 35 MEN / SHORTS 44 FABRIC 45 FITS 50 CONTACTS 51
2
BMKF0069
BLEF0065
BMBF0139
BLBF0067
KEY LOOKS Our team has chosen some key looks that we feel sum up the collection. This is simply a snapshot of a few styles‌feel free to put your own looks together as the collection is designed to merchandise across themes and colour stories. We got creative in the studio to highlight these pieces - we hope you enjoy the results.
3
BLKF0066 BMGF0073 BMGF0109B
4
BMAF0005 BMGF0065 BMBF0121B
5
BMGF0067 BMBF0140
6
BLGF0063 BLBF0064
7
BMEF0056 BMGF0072 BMBF0137
8
WOMEN / BIKINIS Our design team have work tirelessly to create a range of bikini fits that flatter and fit all shapes and sizes. Whatever you’re looking for; sporty, sexy, skimpy or secure we have something to meet your needs. We have four styles of top; classic triangle, bandeau, twisted bandeau and halter and three bottom styles; tie, fixed and hipster. New for ss14 are the styles with different cup size. In addition we have put together a margin package on selected styles that are highlighted with this icon (add icon)
9
CASSIE B BLBF0001B Fit: Triangle top. Regular tie bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with removable pads WOMENS | BENCH 4SPOT | CASSIE BIKINI | BLBF0001B
WOMENS | BENCH 4SPOT | CASSIE BIKINI | BLBF0001B
PU038
AURORA 12-0642 TCX YW090
AURORA 12-0642 TCX YW090
CONCORD GRAPE
CONCORD GRAPE
18-3218 TCX PU038
18-3218 TCX PU038
MINT 16-5938 TCX GR198
MINT 16-5938 TCX GR198
JET BLACK 19-0303 TCX BK014
JET BLACK 19-0303 TCX BK014
BEETROOT PURPLE
BEETROOT PURPLE
18-2143 TCX PK023
18-2143 TCX PK023
SURF THE WEB 19-3952 YCX BL012
SURF THE WEB 19-3952 YCX BL012
YW090
CONFIDENTIAL | 2012 AMERICANA INT.LTD ALL RIGHTS RESERVED
CONFIDENTIAL | 2012 AMERICANA INT.LTD ALL RIGHTS RESERVED
GR198
BK014
PK023
BL012
XS PK023 YW090 GR198 BK014 PU038 BL012
10
S
M
L
XL
CASSIE KALEIDOSTOKE BLBF0041 Fit: Triangle top. Regular tie bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with removable pads
WH001
XS WH001
11
S
M
L
XL
CASSIE FINERY BLBF0044 Fit: Triangle top. Regular tie bottom Fabric: Polyester Elastane (85% Polyester 15% Elastane) Lining: Standard with removable pads
BK014
XS BK014
12
S
M
L
XL
ABBEY BLBF0046 Fit: Triangle top. Regular tie bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with removable pads
RD030
XS RD030 TQ061
13
TQ061
S
M
L
XL
ABBEY TROPADELIC BLBF0048 Fit: Triangle top. Regular tie bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with removable pads
BK014
XS BK014
14
S
M
L
XL
BREEZE TROPADELIC
QUICK DRY
BLBF0050 Fit: Halter top. Hipster bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with removable pads Extra coverage
BK014
XS/B
XS/C
S/B
S/C
M/B
M/C
L/B
L/C
BK014
BK014
15
XL/B
XL/C
KNOT BLBF0053
QUICK DRY
Fit: Halter top. Regular tie bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with removable pads Top with extra coverage
GR198
PK023
BL012
XS/B
XS/C
S/B
S/C
M/B
M/C
L/B
L/C
GR198 PK023 BL012
GR198 PK023 BL012
16
XL/B
XL/C
KNOT PIECE OUT
QUICK DRY
BLBF0054 Fit: Halter top. Regular tie bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with removable pads Top with extra coverage
OR044
XS/B
XS/C
S/B
S/C
M/B
M/C
L/B
L/C
ORO44
ORO44
17
XL/B
XL/C
KNOT WAVES N RAVES BLBF0055 Fit: Halter top. Regular tie bottom Fabric: Polyester Elastane (85% Polyester 15% Elastane) Lining: Standard with removable pads Top with extra coverage
BL039
XS/B
XS/C
S/B
S/C
M/B
M/C
L/B
L/C
BL0369
BL039
18
XL/B
XL/C
QUICK DRY
BIZ BLBF0057 Fit: Bandeau top. Regular tie bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with removable pads WOMENS | BENCH 4SPOT | BIZ BIKINI | BLBF0057
BRITTANY BLUE 18-5610 TCX TQ061
JET BLACK 19-0303 TCX BK014
SURF THE WEB 19-3952 YCX BL012
TQ061 LOLLIPOP 18-1764 TCX RD030
MINT 16-5938 TCX GR198
CONFIDENTIAL | 2012 AMERICANA INT.LTD ALL RIGHTS RESERVED
BK014
BL012
RD030
GR198
XS TQ061 BK014 BL012 RD030 GR198
19
S
M
L
XL
BLINKER PIECE OUT BLBF0059 Fit: Bandeau top. Hipster bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with removable pads Bottom with extra coverage
OR044
XS OR044
20
S
M
L
XL
KITE PIECE OUT BLBF0062 Fit: Bandeau top. Regular tie bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with moulded cups Removable strap
OR044
XS OR044
21
S
M
L
XL
WOMEN / BOARDSHORTS Not every girl wants a bikini bottom, whether it’s for surfing or tan lines we have several volley and short styles with different waistband options.
22
LEXI B BLBF0035B Fit: Volley. Fixed waistband Fabric: Nu Wave (100% Polyester)
WH001
XS PK082
23
S
M
L
XL
ADORE WAVES N RAVES
QUICK DRY
BLBF0066 Fit: Short. Fixed waistband Fabric: Nu Wave (100% Polyester)
BL039
XS BL039
24
S
M
L
XL
ADORE PIECE OUT
QUICK DRY
BLBF0065 Fit: Short. Fixed waistband Fabric: Nu Wave (100% Polyester)
OR044
XS OR044
25
S
M
L
XL
YOUNG
QUICK DRY
BLBF0069 Fit: Short. Fully elasticated waistband Fabric: Nu Wave Overdyed WOMENS | BENCH 4SPOT | YOUNG BOARDSHORT | BLBF0069 (100% Polyester) BEETROOT PURPLE
18-2143 TCX PK023
MINT 16-5938 TCX GR198
GR198
PK023
CONFIDENTIAL | 2012 AMERICANA INT.LTD ALL RIGHTS RESERVED
XS GR198 PK023
26
S
M
L
XL
RACER RIPGO BLBF0070 Fit: Short. Elastic waistband Fabric: Stretch Dobby, Polyester Elastane (85% Polyester 15% Elastane) Anti-chafe
GY105
BK014
XS GY105 BK014
27
S
M
L
XL
BLINKER PIECE OUT BLBF0059 Fit: Bandeau top. Hipster bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with removable pads Bottom with extra coverage
OR044
XS OR044
28
S
M
L
XL
KITE PIECE OUT BLBF0062 Fit: Bandeau top. Regular tie bottom Fabric: Nylon Elastane (80% Nylon 20% Elastane) Lining: Standard with moulded cups Removable strap
OR044
XS OR044
29
S
M
L
XL
LEXI B
QUICK DRY
BLBF0035B Fit: Volley. Fixed waistband Fabric: Nu Wave (100% Polyester)
WH001
XS PK082
30
S
M
L
XL
ADORE WAVES N RAVES
QUICK DRY
BLBF0066 Fit: Short. Fixed waistband Fabric: Nu Wave (100% Polyester)
BL039
XS BL039
31
S
M
L
XL
ADORE PIECE OUT
QUICK DRY
BLBF0065 Fit: Short. Fixed waistband Fabric: Nu Wave (100% Polyester)
OR044
XS OR044
32
S
M
L
XL
YOUNG
QUICK DRY
BLBF0069 Fit: Short. Fully elasticated waistband Fabric: Nu Wave Overdyed WOMENS | BENCH 4SPOT | YOUNG BOARDSHORT | BLBF0069 (100% Polyester) BEETROOT PURPLE
18-2143 TCX PK023
MINT 16-5938 TCX GR198
GR198
PK023
CONFIDENTIAL | 2012 AMERICANA INT.LTD ALL RIGHTS RESERVED
XS GR198 PK023
33
S
M
L
XL
RACER RIPGO
QUICK DRY
BLBF0070 Fit: Short. Elastic waistband Fabric: Stretch Dobby, Polyester Elastane (85% Polyester 15% Elastane) Anti-chafe
GY105
BK014
XS GY105 BK014
34
S
M
L
XL
MEN / SWIMWEAR This season we have new fabrics with improved performance and a wide selection of all over prints and retro wash effects. The boardshorts come in four leg lengths and three waistband options. We have also added lycra trunks to our range for the budgie smugglers out there! Pool bar chilling or a day in the green room, we have a boardshort to suit.
35
ARCADE RIPGO BMBF0136
QUICK DRY
Fit: 19” regular slim. Fixed waistband Fabric: Stretch Dobby (91% Polyester 9%Elastane) Anti-chafe Key loop
EST.
1989
EST.
GR007
28” GR007 BL095
36
30”
BL095
32”
34”
36”
38”
1989
LAD
QUICK DRY
BMBF0135 Fit: 19” regular. Fixed waistband Fabric: Nu Wave (100% Polyester) Secret stash pocket
WH001
BK014
28” BK014 WH001
37
30”
32”
34”
36”
38”
HARDBALL Ripgo
QUICK DRY
BMBF0145 Fit: 16� short. Fully elasticated waistband Fabric: Stretch Dobby (91% Polyester 9% Elastane) Lining: Mesh brief Anti-chafe Secret stash pocket
GR077
GY105
RD024
BK014
S GR007 GY105 RD024 BK014
38
M
L
XL
XXL
DAVIES PINEAPPLESHELF
QUICK DRY
BMBF0144 Fit: 16” short. Fixed waistband Fabric: Nu Wave (100% Polyester) Lining: Mesh brief Silicoln grip lace Secret stash pocket
BK014
28” BK014
39
30”
32”
34”
36”
38”
DART
QUICK DRY
BMBF0146 Fit: 16” short. Fixed waistband Fabric: Nu Wave (100% Polyester)
MENS | BENCH 4SPOT | DART BOARDSHORT | BMBF0146
Lining: Mesh brief Key loop
MINT 16-5938 TCX GR198
JET BLACK 19-0303 TCX BK014 EST.
1989 EST.
1989
CONCORD GRAPE EST.
18-3218 TCX PU038
1989
GR198
EST.
1989
MENS | BENCH 4SPOT | DART BOARDSHORT | BMBF0146
PU038 MINT 16-5938 TCX GR198
CONFIDENTIAL | 2012 AMERICANA INT.LTD ALL RIGHTS RESERVED JET BLACK 19-0303 TCX BK014 EST.
1989
BK014
CONCORD GRAPE
18-3218 TCX PU038
CONFIDENTIAL | 2012 AMERICANA INT.LTD ALL RIGHTS RESERVED
28” GR198 BK014 PU038
40
30”
32”
34”
36”
38”
QUICK DRY
ALTO CHECKERBOLD BMBF0147 Fit: 16� short. Fully elasticated waistband Fabric: Nu Wave (100% Polyester) Lining: Mesh brief Key loop
GR153
BK014
S GR153 BK014 TQ050
41
M
L
TQ050
XL
XXL
MAGNET SKATE THE LINE
QUICK DRY
BMBF0148 Fit: 14.5� trunk. Fully elasticated waistband Fabric: Nu Wave Overdyed (100% Polyester) Lining: Mesh brief Secret stash pocket
GR082
PK023
BK014
S GR082 PK023 BK014
42
M
L
XL
XXL
PISTOL PINESCATTER
QUICK DRY
BMBF0149 Fit: 14.5� trunk. Fully elasticated waistband Fabric: Nu Wave (100% Polyester) Lining: Mesh brief Secret stash pocket
GR198
S GR198 BK014
43
M
BK014
L
XL
XXL
MEN / SHORTS You need walk shorts in your life. However comfortable a board short is, nothing beats a great cotton short. Our short is the perfect length, not too “fashion� not too long, give them a try.
44
BEN PIECE OUT BMLF0110 Fit: Slim Fabric: Chimmy Twill, pigment dyed and heavy stone washed. (100% Cotton)
PU038
GY105
28 PU038 GY105 BL095
45
BL095
30
32
34
36
38
FABRIC
BOARDSHORTS Nu Wave
Nu Wave
Stretch Dobby
In our effort to improve the collection we are pleased to introduce the following new fabrics.
QUICK DRY
NEW
NEW
QUICK DRY
QUICK DRY
100% polyester
100% polyester
Our most popular fabric with microfibre peached face gives a great hand feel and durability.
Overdyed for a washed out beach look.
This fabric also has a water repellent finish to ensure its quick drying, delivering style and function.
This fabric also has a water repellent finish to ensure its quick drying, delivering style and function.
91% polyester 9% elastane This four way stretch fabric has a water repellent finish combined with a diamond structure to ensure it dries quickly. The stretch and diamond structure also provide a great freedom of movement and reduced chafing. A performance fabric for our surf shorts
jerseys Slub Jersey
Kyl Marl 130G Single Jersey 100% Cotton Jersey
150G Single Jersey 100% Cotton Jersey
100% Cotton Jersey Slubed jersey.
60% Cotton 40% Polyester Marled jersey.
shorts and pants Chimmy Twill
B15
NEW 100% Cotton Overdyed cotton twill. 46
100% Cotton Ripstop
fleeces and sweats Spaced Out
NEW Face: 55% Polyester 45% Viscose Back: 100% Polyester The jersey face of this fabric is space dyed and then bonded to fleece. This substantial fabric is warm, comfortable and fashion forward.
Miner
NEW 70% Cotton 30% Polyester
Sahara
NEW 100% Cotton Marled double jersey.
A marled sweat with contrast loop back.
May
NEW 65% Polyester 35% Cotton
Mass
NEW 100% Polyester Polyester tricot.
Sweat with loop back.
Nano
Layback
Two Face
Loopy Basis
100% Polyester
100% Polyester
100% Polyester
Lightweight fleece.
Brushed back polyester sweat.
Polyester face bonded to fleece.
55% Polyester 45% Cotton
Hyperlon
Nu Wave
Sweat with loop back.
softshells and jackets Double Chuck
Eh Up Chuck
Paka
NEW
94% Polyester 6% Elastane. Woven face mesh back softshell.
100% polyester
100% Nylon
100% Polyester
100% Polyester
Double knit stretch softshell.
Our Hyperlon fabric is garment dyed to give a washed up washed out beach bum effect, the fabric has a DWR finish to keep the spray from wetting out the fabric.
Our most popular fabric with microfibre peached face gives a great hand feel and durability.
DWR stands for durable water repellent finish, our Paka fabric will keep you dry in a light rain shower. The ultra lightweight fabric is designed to pack away into a small pouch when the sun’s out or you are on a road trip, a truly versatile fabric.
bikinis and swim trunks Polyester Elastane 85% Polyester 15% Elastane
Nylon Elastane 80% Nylon 20% Elastane
woven shirts Key Cotton 100% Cotton 47
Light Weight Flannel 100% Cotton
This fabric also has a water repellent finish to ensure its quick drying, delivering style and function.
FEATURES The features in the Bench 4Spot collection reflect the lifestyle our customers live and the sports they live for. Simple things like durable water repellent (DWR) coatings and music pockets make a difference, from the fleece you put on after a surf to watch the sunset, to the jacket packed away for the unexpected shower. We share your passion and understand it’s the details that matter. Some of the features we’d like to highlight are...
BOARDSHORTS 1. Extra secure fly closure, with lycra gusset
1
2. Secret stash pocket, we all have secrets keep yours safe. 3. Silicon grip lace, to ensure once your short is tied it stays tied. 4. Key loop, you don’t want to loose them or leave them on your towel.
4 3 2
JACKETS 1. All-weather adjustable hood, we take what we learn from winter jackets and apply it here.
1 2
2. Articulated sleeves, It’s a simple detail that makes our jackets fit and function. 3. Hem adjust, .... 5
4. Music pocket with audio cable routing, whatever the soundtrack to your summer this feature keeps your music locked down 5. Key clip, nothing spoils your day like getting locked out, use the key clip.
4 3
FLEECES AND SWEATS 1. Eyelet vents, whether you sweat or perspire from time to time we all need a bit extra breathability. These little holes do the job.
1
3
2. Secret stash pocket, we all have secrets keep yours safe. 3. Thumb holes, a Bench staple, keep the sleeves down and yourself warm. 4
2 48
4. M usic pocket with audio cable routing, just because you don’t have a Jacket on doesn’t mean you don’t want music, right?
TECH DETAILS & SYMBOLS Here are the explanations for the Icons you will see used in this workbook, these are designed to highlight key points about each style. Clean and simple!
SELLING FEATURES Styles we will be featuring in our PR and advertising, these will be all over our POP program. Selected styles are part of our margin special program ask our sales guys for details. QUICK DRY
We have selected key styles that are available in different cup sizes (like The Smith’s famously song, some girls are bigger than others).
FABRIC FUNCTION Waterproof to 5000mm 5000g/m2/day breathabilty. These garments are treated with a durable water repellent finish. The Polyurethane coating increases the water and wind resistence without compromising a light handfeel. QUICK DRY
49
The quick drying property of this fabric make it functional, comfortable and easy to wear both in and out of the water.
WOMen’s Fits Our design team has worked tirelessly to create a range of bikini fits that flatter and fit all shapes and size of women. Whatever you’re looking for Sporty, sexy, skimpy or secure we have something to meet your needs. The illustrations below show the options in detail.
1
2
3
4
5
6
5
7
TOPS
BOTTOMS
1. Triangle top Tie fastening means you can get the perfect fit, comes with removable padding to enhance smaller busts. Rouching and patterns galore flatter your figure.
5. Regular tie bottom. The classic bottom, side ties can be adjusted to suit your body. Flattering and feminine.
2. Twist bandeau top. This fashion fit comes with removable straps. Silicon grip strips ensure minimal slippage when worn without the strap. 3. Bandeau top. Our classic Bandeau, the ties can be worn various ways ensuring comfort and perfect tan lines. The Silicon grip provides additional security.
6. Regular fixed bottom. Slightly more coverage than our tie bottom, secure and sexy. 7. Hipster bottom. The deeper side seam provides more coverage and security, the sporty one.
4. Halter top. Extra coverage and support for bigger busts or more sporty activities. Tie fastenings for custom fit. This top is available in B and C cup.
LENGHTS
1
2
1. Volley (7” outseam) Super short and super sexy 2. Short (8.5” outseam) Our women’s surf short, short and sweet
1
WAISTBAND SOLUTIONS 1. Fixed No compromise surf function for women who surf. 2 Fully elasticated Pool bar comfort, easy to wear short for all occasions. 3 Elastic waistband Simple and effective, sometimes less is more. 50
14.5 Inch 16 Inch
2
3
Men’s Fits Whether you’re riding Graviere in Hossegor or hitting the pool bar in Ibiza we have a board short to meet your needs. Our men’s shorts come in 4 leg lengths and 3 waistband solutions. Check out the sketches below, select the perfect match for you.
1
2
3
4
14.5 Inch 16 Inch 19 Inch 21 Inch
LENGHTS 1. Trunk (14.5” outseam) 2. Short (16” outseam) 3. Regular (19” outseam) 4. Long (21” outseam)
1
WAISTBAND SOLUTIONS 1. Fixed This classic surf short waistband gives a secure comfortable closure, with a lycra and Velcro free fly you’ll be able to surf all day long. 2. Semi elasticated The best of both worlds. Like a mullet haircut, business in the front, party in the back. 3. Fully elasticated This elasticated waist is all about comfort and fit. The perfect holiday companion.
51
2
3
CONTACT
52
BENCH - 4SPOT - SALES
BENCH WINTER 4SPOT - PRESS
CANADA
CANADA
Freemark Apparel Brands Inc. Marcel LaFrance mlafrance@fabinc.ca +1 514 341 7333
Freemark Apparel Brands Inc. Aristea Fotopoulos afotopoulos@fabinc.ca +1 514 341 7333
CZECH REPUBLIC & SLOVAKIA
CZECH REPUBLIC & SLOVAKIA
Destiny Distribution S.R.O Lukas Putcha lukas.putcha@seznam.cz +420 775 919 855
Destiny Distribution S.R.O Adam Kapoun adamkapoun@seznam.cz +420 739 299 298
FINLAND & BALTICS
FINLAND & BALTICS
Studio 25 M And R Suominen Oy Sami Suominen sami@studio25.fi +35 840 596 0700
Polhem PR Pauliina Pajunen finland@polhem.com +38 592 600 014
FRANCE
FRANCE
Trident Sarl Christophe Zipfel bench@trident.fr +33 3 89 77 73 91
ZMIROV Lauriane Witwicki lauriane.witwicki@zmirov.com +33 1 55 34 37 96
GERMANY/BeNeLux/Austria
GERMANY/BeNeLux/Austria
Americana Germany Peter Studnitzky sales@americana-germany.de +49 89 15 00 18 300
Americana Germany Kim Scholze k.scholze@americana-germany.de +49 89 15 00 18 316
INTERNATIONAL HQ ENQUIRIES
INTERNATIONAL HQ ENQUIRIES
Bench - Americana International Ltd Vicky Smith v.smith@bench.co.uk +44 161 276 3917
Bench - Americana International Ltd Gemma Bratt gemma.bratt@bench.co.uk +44 161 276 3826
ITALY
ITALY
Britsport S.R.L Patrick Sebastiani patrick.sebastiani@interga.it +39 0472 270750
Britsport S.R.L Patrick Sebastiani patrick.sebastiani@interga.it +39 0472 270750
SPAIN/ANDORRA/PORTUGAL
SPAIN/ANDORRA/PORTUGAL
Movimiento Sismico Felipe Apalategui felipe@movimientosismico.com +34 670 261 607
Movimiento Sismico Amaia Garmendia amaia@movimientosismico.com +34 650 470 888
USA
USA
Bench - Americana International Ltd Burt Damsky bdamsky@bench-usa.com +1 646 652 0472
Bench - Americana International Ltd Burt Damsky bdamsky@bench-usa.com +1 646 652 0472
UK
UK
Bench - Americana International Ltd Jamie Nichols j.nichols@bench.co.uk +44 7725 237 134
Canoe PR Portia King portia@canoeinc.com +44 203 216 0022
14S 4SPOT WORK BOOK
53