BENTO Issue 05

Page 16

EMILY HICKS ILLUSTRATION | PERTH, WA A G E | 21

I N S T A G R A M | @e h i ck sd esi g ns T O O L S | A d o b e I l l u str at or, p en and p ap er

BENTO 16

DESCRIPTION // This concept was a university assignment for a Pork and Cider festival. I needed to create something that would appeal to a higher socio-economic target market. As this was the specified audience for this assignment. As such, I designed this piece in clean cut and minimalistic style. To contrast this, I utilised a hand-drawn style that would convey a sense of “rawness.” The purpose of this was to encourage engagement from the primary target market without being exclusionary of other individuals who any potentially also be interested in the event. DESIGN PROCESS // The first step was to source images of pigs and apples in varying styles and forms. From there I hand drew a basic outline of the various collected images. I selected the outlines that I felt were most appropriate for the brief, these outlines formed the base of the image. I then worked back into the selected outlines by using the technique of etching/shading to create depth and add details. This hand-drawn process enabled me to create the raw and minimal feel that I was aiming to capture. I then scanned both images, and digitalized them in Adobe Illustrator. This allowed me to further manipulate the images until I was satisfied with their presentation. I was then able to combine them into one document as a pattern that served as the final design.


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.