The burger bun effect: How good data management makes it easier to respond to market trends
Poor data management
Big Chain Burger Co
Offering a standard sesame burger bun
Isn't brioche a pastry? Poor data management means slow response and even slower implementation.
Good data management You want brioche? They've got brioche. MDM makes it quick and easy to respond to trends.
Market disruptor...
Fancy brioche buns
offered by small, agile business that can quickly respond to market demand
Unhappy customers
Happy customers
Sesame is so last season. Customer goes elsewhere. Profit declines, further limiting agility.
Know they can get what they want. Sales increase. Business is ready for the next trend. Smiles all round.
Comma Group Limited Comma are data management experts with years of experience within the food and beverage, retail and hospitality sectors.
Recognised by Gartner as global market leaders in Information Management Consultancy, Comma takes a pragmatic, no-nonsense approach to data systems and processes.
Comma data services delivers value to your business regardless of which stage of your data journey you are at:
We are driven by business outcome and long-term success for our clients. We place a high focus on people and process as well as technology. We are not just another system integrator but instead a strategic partner invested in delivering solutions that align to your business objectives. We aim to connect people and data, allowing our clients to realise the true value of their information and to become data-driven organisations.
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Advice on data strategy and compliance
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Master data solutions for product, customer and supplier data
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Particular expertise in recipe and ingredient data management including allergens and nutritional/calorific data
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Data quality and data governance
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Guide your business through a data change programme
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System delivery, integration and ongoing support and enhancement
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Contact Tel: 01926 911820 Email: info@comma-group.com Website: www.comma-group.com
