2015 EXTRA SPECIAL OFFERS FOR
JULY
Britain’s only
national bakery ingredients wholesaler www.bfpwholesale.com
keep UPDATED
BFP is proud to be a sponsor of Craft Bakers’ Week 2015. It aims to raise awareness of If you would like to receive Update each month by email send your name, craft baking in general and your email address and location to business in particular while enquiries@bfpwholesale.com fundraising for Make-a-Wish® UK. Find out below how Craft Bakers’ Week can help you raise your profile and don’t forget to register - see the As always, we’ve got some hot offers for you. For customers in the festival inside back cover!
mood how about a cake fest of your own? Buy any 2 Puratos 12.5kg Satin Crème Cake Mixes 12.5 kg and get the third free – don’t forget the free POS which offers your customers a chance to win Festival tickets and other goodies! There’s £3 off Dawn 12.5kg Extra Moist Muffin Bases Plain and Chocolate. Buy three Macphie American Crème Cake Mix or American Chocolate Crème Cake Mix and get the 4th free. Buy two Craigmillar Carrot Cake Mixes and get American Cream Cheese Icing free. Festivals mean food to go, so how about £2 off Shire’s pasties? We have £3 off Dawn 12.5kg Prairie Vanilla and Dark Devils Cookie Bases. We’ve also got 10% off Artisan Supreme Cream Finger Doughnuts and Chocolate Eclairs, 15% off Lantmannen Vanilla Crème Crown and 10% off Apricot Crown and Pain Chocolat.
Sevenoaks Depot Units 2-4 Connections Business Park, Vestry Road, Sevenoaks, Kent TN14 5DF Tel: 01732 228400 Fax: 01732 228409
Livingston Depot 1 Manson Square, Deans South, West Industrial Estate, Livingston, West Lothian EH54 8SD Tel: 01506 462333 Fax: 01506 417666
Leeds Depot The Goodhope Depot, Goodhope Close (off Ripley Drive), Normanton, Leeds, West Yorkshire WF6 1TR Tel: 01924 223710 Fax: 01924 894201
Highbridge Depot Gass Close, Isleport Business Park, Highbridge, Somerset TA9 4JT Tel: 01278 765000 Fax: 01278 786506
All offers included in this newsletter, except where otherwise stated, are on orders invoiced from 1st-31st July 2015. Offers subject to availability – contact your local Depot. E&OE. Offers are off normal list price.
www.bfpwholesale.com Support Make-A-Wish® UK this Craft Bakers’ Week and help seriously ill children and their families create magical memories to treasure forever. Make-A-Wish is delighted to be the official charity for Craft Bakers’ Week 2015. We’re looking forward to working with you to promote your business to the local community and increase sales. We have lots of ideas to suit all sized businesses, from putting out collection tins to selling cakes with Make-A-Wish sugar discs and organising other events in store. Whatever you do will make a difference and help us to grant more wishes to desperately ill children. Many of the craft bakers we worked with last year received coverage in their local press and agreed that fundraising was a great way of engaging staff and customers alike. We can offer: • A local contact and access to our network of over 500 volunteers to help you fundraise • Listings on the Make-A-Wish and Craft Bakers’ Week websites Don’t forget • Support using social media, Facebook and Twitter to raise your profile to register – see • Fundraising materials such as collection tins, balloons and stickers
Hamish, aged 4 and living with Acute Lymphoblastic Leukaemia, wished to be a knight.
Photo credit: Jeff Oliver
Keen to get started? Contact me, Lynn Taylor, Community Fundraising Manager, at lynn.taylor@makeawish.org.uk or call 07785 629 151.
inside back cover. Find out more about the campaign at www. craftbakersweek. co.uk
Charity Registration Nos. (England & Wales) 295672 / (Scotland) SC037479
£1 OFF
NORMAL LIST PRICE
STEAK SLICE
200003578 (30x180g) SL5208B
ZEN
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A range of frozen, ready to bake puff pastry savouries
£1OFF
NORMAL LIST PRICE
CHICKEN & MUSHROOM SLICE
200003580 (30x180g) SL5206
David Wood Baking Ltd Passionate about baking - Puff pastry made with high quality ingredients to produce beautiful golden, light textured pastry - Melt in the mouth appeal - Made with Non Hydrogenated fats
Available from your local BFP Wholesale depot
£2
.00 off
normal list price
TRADITIONAL PASTIES Large Unbaked 200g x 30’s Jumbo Unbaked 280g x 24’s Hand-crimped for that homemade look Made using British minced beef Ready glazed
200004626 BFPW LARGE TRADITIONAL PASTY 30X200G
200004627 BFPW JUMBO TRADITIONAL PASTY 24X280G
ZEN
FRO
ZEN
FRO
10% OFF NORMAL LIST PRICE ZEN
FRO
200001994 ARTISAN SUPREME DC ECLAIRS (2747) 16x90G
ZEN
FRO
200001983 ARTISAN SUPREME DC FINGER D/HNUT (2748) 12x126G
A Taste of Summer
200007496 200008177 200008202 200008203
IQF SUMMER FRUITS (SUMFRMIX) IQF BLUEBERRIES (F/NET-BLUBER) FRZ STRAWBERRIES (STRAUNC) FRZ BLACKCURRANTS (BLACUR)
10% OFF NORMAL LIST PRICE
5x1KG 5x1KG 5x1KG 5x1KG
The original and still the best Multiseed Bread Concentrate Bakels Multiseed bread is the top selling Multiseed bread in the UK. The original - and still the best - Multiseed is helping to drive sales and profits in leading bakers up and down the land.
Great tasting bread that is good for you
Command up to £1.80 for a 400g loaf
Source of Balanced Sustained Energy, helping your customers to eliminate snacking throughout the day
Great tasting bread - and even greater profits
Place your order with your local BFP wholesaler and call 01869 356400 / email multiseed@bakels.com for your FREE Multiseed bags and recipe book*
FREE recipe book to try new ideas
*For the month of July only. Whilst stocks last. Product code 200002438.
www.britishbakels.co.uk 01869 356400
ff O £3
GET CREATIVE FANTASTIC WITH COOKIES! FROSTINGS! Code
Product
Bag Size
200001406 Cookie Base Prairie Vanilla
£3 off our 12.5kg Prairie Vanilla and Dark Devils Cookie Bases
12.5kg
200001407 Cookie Base Dark Devils Chocolate 12.5kg
YIELD
•
Simple to use - just add oil and water
•
Make traditional, American style soft
ONE
chewy cookies
12.5 KG BAG
•
Add your own flavours and inclusions
WILL MAKE • 190 80g Large Cookies • 600 25g Mini Cookies
WILL FINISH
•
Multi purpose - use to make cookie pies and cheesecake bases too
•
Results are freeze thaw stable
200 Cupcakes, Cupcakes • 120 • 46 6” Sheet Victoria Sponges • 12 Cakes or • 3-4 x 30” Traybakes • 6 18” Sandwich Cakes
RECIPE
Cookie Sandw iches
Bake your cook ies as usual, in an y size and flavour yo u want. Sandwich toge ther using a DAWN® Frostin g of your choi ce; try Vanilla Strawberry or , Chocolate, an d press togeth so the frostin er g oozes out a little, then roll multi-coloured in sugar balls, ve rmicelli or DAWN® Curls and decorate on top by drizzling with a contrasting D AWN® Fudge Icing and addi ng extra curls .
Try something new today - develop your own individual and tempting cookie range For more recipes and to follow our Great Bakes of the States Adventure visit
www.dawnbakery.co.uk
01386 760843 Choose original, choose Dawn: ready to create, bake and serve To order contact your BFP representative.
Creating happiness™
Offer period: July 1st to July 31st 2015 inclusive. Offer subject to availability and while stocks last.
ff O 3 £
MORE MUFFINS FANTASTIC FOR YOUR MONEY! FROSTINGS! Code
Product
Bag Size
200002811 Extra Moist Muffin Base - Plain
£3 off our 12.5kg Extra Moist Muffin Bases Plain and Chocolate
12.5kg
200002810 Extra Moist Muffin Base - Chocolate 12.5kg
YIELD
•
Easy to use - just add oil and water
•
Multi purpose - make muffins, pound
ONE
cakes, loaf cakes, traybakes and more
12.5 KG BAG
•
Two classic flavours - plain and chocolate
WILL MAKE • 185 120g Large Muffins • 750 30g Mini Muffins
•
The perfect base product for you to add inclusions, flavours and decorations
•
Products made with these bases
RECIPE
Muffin Cream Splits
Break with tra dition and create in terest by baking muffin batter in square pape r cases. Once co ol, split lengthw ays and fill w ith fresh dairy or DAWN® Va cream nilla Frosting and dust with sugar. Altern icing atively, dip in to chocolate couverture or DAWN® Choc olate Fudge Ic and then drizz ing le with a cont ra sting colour of icing, or dip in to desiccated coconut whilst icing is still w the et.
are freeze thaw stable
Get creative - personalise to create your own signature range! For more recipes and to follow our Great Bakes of the States Adventure visit
www.dawnbakery.co.uk
01386 760843 Choose original, choose Dawn: ready to create, bake and serve To order contact your BFP representative.
Creating happiness™
Offer period: July 1st to July 31st 2015 inclusive. Offer subject to availability and while stocks last.
BUY 3 get another Free *
Serving Suggestion
Create cakes your customers will crave American Crème Cake Mix and Chocolate Crème Cake mix produce a range of cakes with an exceptionally soft, moist and clean cutting crumb. Pack Check out other recipes at www.macphie.com
Product Description
Size
Code
American Crème Cake Mix
12.5kg
200001641
American Chocolate Crème Cake Mix
12.5kg
200001643
www.macphie.com 0800 085 9800 *Offer available 1st-31st July. Includes American Chocolate Crème Cake Mix 12.5kg, American Crème Cake Mix 12.5kg.
NEW!
Serving Suggestion
Bake Better Bread with Macphie Better looking, better tasting and better for you and your profits. NEW Oat Bread and our NEW & IMPROVED Seeduction® are bang on trend. They taste delicious, are versatile in application and are both a declarable source Pack Product Description Code Size of fibre because of all the good Seeduction Multiseed Bread 16kg 200002739 stuff we’ve packed in. Concentrate ®
Macphie Oat Bread Concentrate
16kg
200008215
www.macphie.com 0800 085 9800
Satin Crème Cake Mix 12.5kg – buy any 2
GET A 3RD FREE
*
Don’t forget to use your free POS to offer your customers the chance to win 2 tickets to V festival & other festival goodies! Satin Crème Cake Mix 12.5kg, available in; plain, chocolate, carrot, coffee, toffee, lemon, banana, coconut and our 2 newest flavours red velvet and apple.
BFP Wholesale codes: 200004208 Plain
200004211 Chocolate
200004213 Banana
200004214 Toffee
200007688 Red Velvet
200004215 Carrot
200004216 Lemon
200004224 Coffee
200004225 Coconut
200007687 Apple
*Valid 01/07/15 – 31/07/15
‘Hot Chocolate’ Mugcakes Ingredients Satin Crème Cake Chocolate Mix Butter Egg Water Belcolade Dark Chocolate C501j
1.000kg 0.300kg 0.350kg 0.225kg 0.400kg
Topping (Per cake) Decorcrem Dark 520 Decorcrem White 520
0.030kg 0.005kg
Method Add the Satin Crème Cake Chocolate, egg & water to a planetary mixer with a beater. Mix slow for 2 mins, melt the Belcolade Dark Chocolate & butter together, add to the bowl. Mix slow for 2 mins. Deposit the batter into bakeable mugs, bake for 25-30 mins at 160°C. Heat Decorcrem to 40°C, flood the top of the cooled mugs with Decorcrem Dark 520 & feather with Decorcrem White 520 to finish.
The ‘Jam’ Cake Toasties Ingredients Satin Crème Cake Plain Mix Egg Oil facebook.com/ Water
1.000kg 0.350kg 0.300kg 0.225kg
Filling (per cake) Vivafil Strawberry
0.010kg
For more information contact Puratos on +441280 822860 or info_uk@puratos.com
Method Add Satin Crème Cake Plain Mix, egg, oil & water to a planetary mixer with a beater. Mix on slow for 2 mins, scrape down, mix for a further 3 mins medium. Into a pre-heated greased sandwich toaster pipe vanilla batter to cover the base. Pipe Vivafil Strawberry into the centre then cover with more vanilla batter. Close the lid and cook for 3-4 mins.
Scan with your smart phone for more information and recipe ideas
Buy 2 Carrot Cake Mixes and get American Cream Cheese Icing Free!
Craigmillar Carrot Cake Mix & American Cream Cheese Icing
A Match made in
Heaven...
Craigmillar’s Carrot Cake Mix produces a delicious moist soft eating cake that is easy to slice and handle when baked. Its mouthwatering lightly spiced flavour is suitable for all and gives it a distinct taste. It has a good baked shelf life and is highly versatile and cost effective as it can be used as the base for a number of different cakes with
various fruit additions. It’s easy to use, simply add water, carrots and oil. Couple with Craigmillar’s American Cream Cheese Icing for a match made in heaven. This American style icing contains rich cream cheese for a distinctive eating experience.
BFP Code Product Description Size 200000649 AC Carrot Cake Mix 12.5Kg CTN (FVA) 200002288 CM America Cream Cheese Icing 10Kg (BCP)
a csm brand
www.csmbakerysolutions.com
Freephone: 0800 783 4697
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Fermentation and Flavour
from Lesaffre
A natural active, organic liquid sourdough with authentic flavour that is versatile and flexible and ready to use
A range of simple-to-use prefermented sourdoughs for mild to intense flavour
The ultimate yeast for long fermentation and flavour development with superb tolerance Medium and high activity liquid yeasts with superb dispersion that are hygienic and easy to measure
Dried yeast for the high street pizzeria. Provides superb dough stability with enhanced extensibility and tolerance
Contact your local BFP depot for orders UK & IRELAND
For technical advice: 01905 755 811 info@fermex-lesaffre.co.uk www.lesaffre.com/en/yeast-baking
Reliable Reliable Results Results You’re You’re safer safer with with Lesaffre Lesaffre
Successful Successfulbaking bakingisisallallabout aboutproducts productsthat thatyour yourcustomers customerscan’t can’tresist, resist, so soquality qualityand andconsistency consistencyare arekey keyfactors. factors.Whether Whetheryou youare areprocessing processingby by hand handor orby bymachine, machine,Lesaffre Lesaffreare arepleased pleasedto tooffer offeraarange rangeofofingredients ingredientsthat that help helpimprove improveyour youryeast yeastraised raisedproducts. products.These Thesehigh highperformance performanceproducts productswill will improve improvethe thetolerance toleranceand andstability stabilityofofyour yourdough; dough;ensuring ensuringthat thatyou youachieve achievethe the ultimate ultimateininconsistent consistentquality qualityininyour yourfifinished nishedproducts. products.
Fermex FermexPoint Point55
BFPW BFPWCode Code100001338 100001338
••The Theultimate ultimateall-round all-roundlow-dosage low-dosage improver improver ••Typically Typically0.5% 0.5%usage, usage,and andtotally totally reliable reliable ••Ideal Idealfor forcrusty crustyproducts products
Fermex FermexASMG ASMG
BFPW BFPWCode Code100001383 100001383
••Highly Highlyeffective effectiveanti-staling anti-stalingsolution solution for forsoft softrolls, rolls,baps, baps,fruited fruitedproducts, products, burger burgerbuns, buns,hot hotdog dogrolls, rolls,etc etc ••Typical Typicalusage usagerate rate2% 2%
Fermex FermexCF05 CF05
BFPW BFPWCode Code100001384 100001384
••Prevents Preventsblister blisterformation formationon onthe the crust crustofofretarded retardeddoughs doughs ••Usage Usagerate rate0.5% 0.5% ••Typical Typicalapplications: applications:morning morningrolls, rolls, baguettes, baguettes,soft softbaps baps
IBIS IBISPlus Plus
BFPW BFPWCode Code100001389 100001389
••AAcost costeffective effectiveall-round all-roundimprover improver ••Typically Typically0.5% 0.5%usage usage
IBIS IBISOptimum Optimum
BFPW BFPWCode Code100001387 100001387
••Similar Similarto toIBIS IBISPlus, Plus,with withextra extra enhanced enhancedcrumb crumbsoftness softnessover over full fullshelf shelflife life
IBIS IBISSilver Silver
BFPW BFPWCode Code100001385 100001385
••Kosher Koshercertifi certified edall allround roundimprover improver with withhigh highperformance performance
Safpro Safpro300 300
Contact Contact your yourlocal local BFP BFPdepot depot for fororders orders
BFPW BFPWCode Code100001386 100001386
••An Anall-round all-roundclean-label clean-labelimprover improver
Safpro SafproOrganic Organic
UUKK&&I RI RE EL LAANNDD
BFPW BFPWCode Code200006993 200006993
••An Anall-round all-roundOrganic Organicimprover improver
For Fortechnical technicaladvice: advice:01905 01905755 755811 811 info@fermex-lesaffre.co.uk info@fermex-lesaffre.co.uk www.lesaffre.com/en/yeast-baking www.lesaffre.com/en/yeast-baking
A GREAT WAY
TO PROMOTE YOUR BAKERY!
!
OUR CHEESECAKE MIX PROMOTION Innovative: a huge range of recipes and a unique way to present them, directly on the baking tray
TION – SPECIAL PROMO KING TRAY receive a FREE BA s purchased. g for every two ba
High sales guaranteed: customers are looking for luxurious, exclusive and delicious products to indulge Point of sale advertising: bunting, balloons, posters, wobbler, local promotions, press releases, etc. MACMILLAN CANCER SUPPORT: 15 pence per cheesecake will be donated on your behalf to Macmillan Cancer Support*.
Speak to your wholesaler or local IREKS representative for more details.
200005289 IREKS CHEESECAKE MIX 12.5KG 108301 registered charity in England & Wales (261017), in Scotland (SC039907) and in the Isle of Man (604) *Paid to Macmillan Cancer Support Trading Limited a wholly owned subsidiary of Macmillan Cancer Support to which it gives all of its taxable profits.
IREKS U.K. Ltd. Herons Way Chester Business Park CHESTER CH4 9QR UNITED KINGDOM Tel.: +44 1244 893713 info@ireks.co.uk www.ireks.co.uk www.ireks.ie
Supporting Craft Bakers’ Week can raise the profile of your business and increase awareness of craft baking. Register to take part today and receive:
@craftbakersweek
Point of sale material including posters and bunting and your details on www.craftbakersweek.co.uk. Benefit from the overall campaign activity including national and local PR and social media.
craftbakersweek
PLUS - advice and tips on how to make the most of being involved, including fundraising ideas for Make-A-Wish. Opportunity to purchase sugar discs. £3 from each pack sold will be donated to Make-A-Wish. Charity Registration Nos. (England & Wales) 295672 / (Scotland) SC037479
Contact Name Company Name Address Postcode Email Telephone
Mobile
Website
Facebook This data is for registration purposes only and will not be passed onto any third parties.
Registration fees are as follows: 1- 5 shops: £10 6 -10 shops: £20 11 - 20 shops: £30 20 + shops: £50 Do you wish to take part in PR activities (please tick box)
YES
NO
Are you interested in raising funds for Make-A-Wish
YES
NO
How many Sugar Disc Packs do you require, 264 Discs per pack, £30 per box including P&P How many Point of Sale Packs required
Maximum number of POS packs you’re entitled to is equal to your number of shops
Number of shops
Please attach a list of all shops with address and postcode
Send your registration form & payment/authorisation details to: Craft Bakers’ Association 21 Baldock Street, Ware SG12 9DH
Alternatively pay by cheque (payable to Craft Bakers Association), Credit Card or online at www.craftbakersweek.co.uk (if you are paying by PayPal using your home address please remember to enter your business address too)
Payment by credit card: Please debit £
from my Visa/MasterCard/Maestro/Electron/Solo/Delta/Amex (Delete as appropriate)
CSV No.
Card No. Issue No. (Switch/Maestro only)
(last 3 numbers on back of card)
Start date
/
Expiry date
/
Card holder’s name: Signature
Expiry date
/
/
Taking part in Craft Bakers’ Week 2015 can raise the profile of your business and increase awareness of craft baking. So sign up today! The campaign theme is ‘Love Your Baker’. An exciting PR campaign will encourage consumers to visit their local participating bakery and celebrate the skill and care that goes into baking the great variety of products on offer. Join in with the conversations online – and help spread the word about craft baking on Twitter @craftbakersweek and on Facebook at Craft Bakers’ Week. Raise money for our charity partner, Make-A-Wish ® UK – last year bakers raised £20,000 and we want to do even better in 2015! Receive free POS material PLUS advice and PR support on how to make the most of taking part. Our thanks to all the supporters of Craft Bakers’ Week 2015