Marketing Account Manager | Bord Gáis Energy Theatre

MARKETING ACCOUNT MANAGER

A landmark building for the 21st century, Bord Gáis Energy Theatre is synonymous with spectacular performance art, outstanding architecture, and a commitment to excellence in live entertainment.

Are you passionate about Musical Theatre and the Arts? Do you want to promote the best of Broadway and the West End to the Irish market? We are currently seeking an enthusiastic, creative, and motivated Marketing Account Manager to join our awardwinning PR & Marketing team.

The role of Marketing Account Manager is to create, implement and manage marketing campaigns worthy of a standing ovation!

Main Duties & Responsibilities • • • • • • • • •

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Creating and developing exciting and engaging marketing strategies (traditional and digital) in line with agreed budgets, goals, and objectives.

Producing innovative, bespoke presentations to support marketing campaigns and brand strategies.

Presenting marketing and brand strategies to internal and external stakeholders.

Agreeing marketing budgets with internal and external stakeholders.

Implementing marketing campaigns from conception to completion.

Managing financial budgets in line with targets.

Managing multiple active marketing campaigns for a variety of titles across the Bord Gáis Energy Theatre calendar.

Writing coherent and accurate marketing copy for use across multiple formats.

Media planning and media buying across a range of formats including OOH, DOOH, print, radio, television and digital media; negotiating and maintaining rates across these formats.

Creating marketing assets across these formats in conjunction with the relevant production’s marketing team, including but not limited to the production of broadcast advertisements, promotional scripts, and digital and print formats.

Commissioning the production of in-house marketing materials, including season programmes, in-house programmes for events, and branded collateral.

Delivering marketing assets to deadline and monitoring concurrently running active campaigns.

Measuring campaign performance and regularly reporting to internal and external stakeholders.

Reacting to sales trends and revising campaigns as required to ensure targets are met.

Working with UK producers and marketing teams to maintain brand consistency and achieve agreed objectives.

MARKETING ACCOUNT MANAGER •

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Maintaining and developing media partnerships across national and local radio stations, print media, media websites and related businesses in the market, and ensuring compliance with media partnership agreements.

Overseeing junior team members, delegating campaign aspects and providing guidance on Best Practices.

Working with the PR team to ensure that advertising and PR activity aligns to achieve overall marketing objectives.

Understanding the workings of the national print, broadcast and digital media; identifying marketing opportunities for upcoming shows and the Bord Gáis Energy Theatre brand.

Skills & Qualifications • • • • • • • •

3-5 years’ experience in a marketing/communications role.

Excellent written English with an ability to write informative, accurate and creative copy.

Relevant Third Level Qualification or Equivalent .

Excellent organisational skills.

A passion for Marketing and the Arts/Entertainment industry .

Professional working knowledge of Microsoft Office Products (specifically Excel and PowerPoint).

Demonstrable budget-management skills.

Entertainment industry experience an advantage.

How to Apply

Please submit a copy of your CV by email to recruitment@bgetheatre.ie Closing Date: Monday 15 August