Interiorsux
AMERICAS • ASIA • MIDDLE EAST BHARCHITECTS.COM
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B+H ADVANCE STRATEGY
Strategists & Designers, connecting business objectives to creative & innovative solutions.
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We are
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CONTENT
1 2 We are 6 8 10
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WE ARE WHY B+H THE FACTS
B+H ADVANCE STRATEGY
Team 12 14
INTERIORS TEAM OUR CLIENTS
3 4 process 17
INTEGRATED DESIGN MAP
projects 18 33
OUR WORK THANK YOU
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INTRODUCTION TO B+H INTERIORS
B+H ADVANCE STRATEGY
WE ARE
CURIOUS
EXPERIENTIAL FLEXIBLE COLLABORATIVE different
FRESH
TEAM
L I V E LY
DRIVEN
RESPECT
OPEN
INSPIRED GR E A T STUFF
ENGAGING
CREATIVE
passionate
transparent
PROVOCATIVE
FUN
I nt e r i o r s
DISTINCTIVE
excitingworkplace NIMBLE
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INTRODUCTION TO B+H INTERIORS
Why Us?
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B+H ADVANCE STRATEGY
Good question!
We are happy to show you why. We have a lengthy history of satisfied clients, successful
projects, reliability, exceptional designs, and a quality of work bar none, because we take a completely different approach to working together.
we get it you are a disruptor... and so are we. Sounding slightly ominous and vague, it begs
is a tool that we use to achieve our client’s
the question, ‘what the heck is a disruptor?’ A
business and organizational goals. New space
disruptor is something that forces change. Like
and new design is not always the answer.
the way Uber has disrupted the taxi industry,
Sometimes more focused efforts are needed
you are shaking up traditional workspaces and
to uncover cultural dynamics in the workplace
the startup status quo. And guess what? We
and determine what works and what doesn’t.
love it.
Our insights into space and organizational culture, coupled with design excellence, set us
Traditional Architecture and Interior Design
apart from traditional firms. We are constantly
practices focus on design - we don’t. We go
learning, testing, refining, and improving our
above and beyond typical design. We look
work. We never say ‘perfect’, because there is
holistically at the workplace and begin with
always room to grow.
culture, user experience, and strategy. Design
hammerin’ it out Let’s be honest, finding the best approach
dynamics. Our Culture Cards and Disruptor
to a new space and creating a workplace
Deck are exercises we use in preliminary
strategy takes a lot of time and effort. We
stages of the design process to map your
like to shake up conventional approaches and
culture, reveal strengths and weaknesses,
thinking. Our experience in organizational
and make you look potential threats and
culture positions us to help your team create
opportunities in the eye. Also, they’re super
a strategy and approach that will futureproof
fun to play. In addition to seeing your culture
the overall design and support the evolution
through the looking glass of a Bold and
of your company’s culture. To assist in these
Human colored lens, the results from these
endeavors, we have developed sets of
activities inform our approach and help us
tools that identify and articulate workplace
provide you with the best scenarios possible.
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THE FACTS WE THINK GLOBALLY AND ACT LOCALLY.
WORKING FROM STUDIOS IN: THE AMERICAS VANCOUVER CALGARY TORONTO SEATTLE
asia SHANGHAI SINGAPORE HONG KONG HO CHI MINH CITY
9 studios
+ 370
staff in 9 integrated studios around the world 10 B+H ADVANCE STRATEGY
MIDDLE EAST DUBAI
SERVICES ADVANCE STRATEGY ARCHITECTURE INTERIOR DESIGN PLANNING & LANDSCAPE RENEWAL COMPLIANCE
DELIVERING CLOSE TO
300 PROJECTS
TOP 100
FOR INTERIOR DESIGN CLIENTS EACH YEAR
GIANTS
IN THE WORLD
(INTERIOR DESIGN GIANTS 2017)
MARKET SEGMENTS COMMERCIAL INTERIORS • WORKPLACE • BUILDING • REPOSITIONING
MULTI-FAMILY • HIGH RISE • MIXED USE • URBAN INFILL
HOSPITALITY • • • •
FOOD & BEVERAGE CO-WORK RETAIL HOTELS
ADVANCE STRATEGY • • • • •
WORKPLACE CONSULTING BRANDING PORTFOLIO ANALYSIS BENCHMARKING DEVELOPMENT SOLUTIONS B+H ADVANCE STRATEGY
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your TEAM
DOUG DEMERS MANAGING PRINCIPAL
Our multi-generational, team lives, breathes and dreams in integrated mode.
I have found that solutions for many of life’s challenges can be found by studying episodes of Star Trek. The Kobayashi Maru test is a favorite theme.
psst...Can you guess my generation?
Sarah Pickard
Senior Project designer
Interior Designer
My most interesting assignment as a designer‌traveling through a California National Park incognito to document various lodging experiences. I stayed in everything from a suite in a grand, historic lodge to a drafty tent-cabin.
I started figure skating at 4 years old in Dubai to escape the heat. I competed for 18 years throughout the Middle East and Australia!
Sarah: Millennial, Karen: Boomer/xer, Bryan: Xer/Millennial
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Christa Jansen
Leanne Washuta
Theresa Cleary
Senior Interior Designer
Project Manager
There was a time when I worked as a makeup artist and designer at the same time. I loved the way my hands had the power to shape, change and create a look or an emotion. It was all about transformation; and the results were immediate.
I’ve been known to break into some Chelie dancing after a few Arthur Guinnesses. I’m an all-around fun gal.
KAren Campbell
Bryan Berg
Project Manager
Senior EGD Designer
The dawning of my career path: On a family camping trip, when I was young, I helped my dad design and construct an igloo that we all spent the night in!
I enrolled in art school after being interrupted by the city’s finest while paining a graffiti art mural on the side of an abandon building. I like to think of that moment as a career intervention courtesy of the Seattle Police Dept.
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Doug: Boomer, Leanne: Millennial, Theresa: Millennial, Christa: Xer,
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our clients
It’s been an A+ effort and the results speak volumes. Until now every architect I’ve met believes they have the best idea in the world. They should all go back to school and unlearn that attitude. B+H is different. There’s no hierarchy, we all came into the room as equals and the results exceeded all expectations. We all felt we’d contributed and it has led to a lot of good things in the last nine months. - MATTHEW LAI, CHIEF DESIGN OFFICER NEXT STORY GROUP
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YOUR TEAM’S
CLIENT LIST + AGILENT TECHNOLOGIES
+ HAWAIIAN AIRLINES
+ NOVELL
+ ALASKA AIRLINES
+ HEENAN BLAIKIE LLP
+ OHSU
+ ALLERGAN
+ HILTON HOTELS &
+ OXFORD PROPERTIES
+ AMAZON
RESORTS
+ PORT OF SEATTLE
+ APPLE
+ HILTON GARDEN INN
+ PRECOR
+ APPLIED BIOSYSTEMS
+ HILTON WORLDWIDE
+ STANFORD
+ AT&T
+ HOLIDAY INN
+ STARBUCKS
+ ASTRAZENECA
+ HP
+ SUN MICROSYSTEMS
+ BANK OF AMERICA
+ HSBC
+ SWEDISH CANCER INSTITUTE
+ BARCLAY CAPITAL
+ IBM
+ TABLEAU
+ BECU
+ INTERCONTINENTAL
+ TALON
+ BEST WESTERN
HOTEL
+ TEINE ENERGY
+ KEY BANK
+ TD
+ BLACKROCK
+ LEGO
+ T-MOBILE
+ BOEING
+ MCCARTHY TÉTRAULT LLP
+ TRULIA
+ BROOKS
+ MERCK
+ UNIVERSITY OF TEXAS
+ CHILDREN’S HOSPITAL
+ MICROSOFT
+ UNIVERSITY OF WASHINGTON
+ CISCO
+ MOD PIZZA
+ VULCAN REAL ESTATE
+ CITY OF SEATTLE
+ MOTOROLA
+ WASHINGTON HOLDINGS
+ COLIN COLLEGE
+ NIKE
+ WEYERHAEUSER
INTERNATIONAL
+ COLLIERS INTERNATIONAL + COMMONWEALTH PARTNERS + COTERIE WORKLOUNGE + DENDREON + DISNEY + DOUBLE TREE HOTELS + EMBASSY SUITES HOTELS + EVERGREEN + EXPEDIA + EXXON MOBIL + FACEBOOK + FASKEN MARTINEAU + FELCOR LODGING TRUST + FRED HUTCH + GATEHOUSE CAPITAL + GE CAPITAL + GOOGLE
AND
counting B+H ADVANCE STRATEGY
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3 THE PROCESS
HOW
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INTEGRATED DESIGN
RESEARCH
ANALYSIS
Needs Analysis & programming Focus groups, surveys, ONe-on-one interviews, project benchmarking, visioning, ethnography, space analysis, assess best practices, exemplars, comp set
finding report COST MODELING POSt -visioning report
DESIGN PROCES S
DESIGN BRIEF SCENARIOS Scenario development Leadership workshop, scenario development, scenario assessment, recommended direction, roadmap
Schematic design
Concept
preliminary planning, Change gap analysis, sustainable preliminary concept, engineering - expanding your impacts, brand integration, team of experts, test fit guidelines, macro program, budget, preliminary occupancy plan, programming/model, schedule strategy report
design development design concepts, Refine Design Concepts, Establish detailed systems
DELI V ERY
Construction documentation - specifications & architectural drawings - owner . architect . client meetings CONSTRUCTION DOCUMENTATION CONSTRUCTION ADMINISTRATION MOVE ASSISTANCE AND MANAGEMENT POST OCCUPANCY AND PROJECT COMPLETION
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4 OUR WORK
PROJECTS
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our work
1100 FAIRVIEW AVE N SEATTLE, WA 98109 fredhutch.org
fred hutch Studies to align the interiors of this research leader’s 13 building campus with their culture and mission.
Project size 1.5M ft2
Completion Date In Progress
Overview
Fred Hutch is a world leader in cancer research, and their facilities are top notch. While highly functional, over time the design of their interior spaces became misaligned with their growing organizational culture. Recognizing the key role that the built environment plays in the productivity, well being,
attraction, and retention of faculty and staff, Fred Hutch engaged us to embark on a study of their culture, values, and functions. Focus groups, visioning exercises, staff shadowing, demographic, and industry research and benchmarking informed subsequent design studies aimed at bringing the spirit of their culture and mission to their facilities, while giving them options for future densification and growth within their existing real estate.
ATR IU M
E XTE R IOR B+H ARCHITECTS
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4 WORKPLACE
200-151 CHARLES STREET WEST KITCHENER, ONTARIO N2G 1H6 google.com
google waterloo Honor the character of the building and avoid being overtly ‘googly’. Portray the message that Google has grown up
fact 1 Waterloo is the biggest Canadian Development office, home to Canooglers from around the world.
Design result The Google experience permeates the old factory building, starting at the entry, with the two story atrium flooding the communal spaces with gathering areas with a central cafe. Design and architectural
moves were kept raw to honor the character of the building. The most unaccessible space in the building was repurposed. A new central cafe activates the two-story space & incorporates open-circulation design, which promotes impromptu interactions & meetings. Unique spaces were tucked in and around the building to create moments of excitement to reference the playfulness of Google’s culture.
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4 WORKPLACE
1414 4TH AVENUE SEATTLE, WA 98101 coterieworklounge.com
coterie worklounge Designed with the comfort of a lounge, culture of a upscale bar, and performance of a tech office
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fact 1
Coterie was founded by two women executives who previously ran a consulting business, helping companies with organization and strategy.
design strategy The Coterie Worklounge launched to serve a gap that co-founders Leah Richmond and Su-Zette Sparks see in the market an upscale space where a growing number of independent workers can eat, entertain clients and work. The two-floor
space is divided into “zones,� one that buzzes like a coffee shop and others with varying degrees of quietness. On weekends and off-hours, groups can rent out the Worklounge for events. Tech startups may grab a lot of attention, but freelancers exist in every industry. Many find it isolating and difficult to work from home, and expensive to rent their own office.
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3850 148TH AVE. NE REDMOND, WA 98052 microsoft.com
MICROSOFT STUDIO H An award-winning design that is always client focused. Our work captures our Advance Strategy approach.
project size 43,500 ft2 | 4,041m2
completion date 2015
design results Designers represent an important minority at Microsoft the workplace guidelines developed for sales and developer groups did not accommodate their preferred way of working. Launching our design effort with user-group visioning, we identified
space needs unique to this group. The 40,000 sf space achieves the group’s vision through smart re-purposing of existing fit-up elements in addition to cost-effective new construction. Our solution set a new bar for quality and cost management, bringing the project in 40% below microsoft’s typical capital budget unit. Our resulting design has been acknowledged by the user groups as having captured the essence of their creative process.
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4 WORKPLACE
Confidential tech Company Executive spaces designed around the need for functional, collaborative, beautiful spaces
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project size 12,000 ft
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completion date 2016
Design The design was driven by the need for collaborative work spaces paired with dynamic social spaces and engaging passive areas. The materiality of each space has a very human quality. Warm neutrals are weaved throughout in the natural wood materials, bronze accents,
and textural fabrics. Technology is seamlessly integrated with the design. Specialized built in casework houses some of this software development company’s most hi-tech devices in a way that is easily usable and aesthetically beautiful. Each area is outfitted with subtle and useful plug-in opportunities. Details, such as thoughtfully applied punches of red, enhance the way the design is used and harken to the idea of progressive heritage.
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ONE MICROSOFT WAY REDMOND, WA 98052 microsoft.com
Microsoft B92 Strategic design transcends office space constraints by utilizing ceiling height to create the feeling of a large open office
project size 286,300 ft
2
completion date 2016
Design An existing two-story building is reimagined for use as a recruiting center. As the first impression for visitors, partners and prospective employees, the space had to express the unique personality of the company and incorporate a “wow factor� to engage
visitors immediately upon entry. The design pairs innovation and technology with the iconic natural beauty of the Pacific Northwest. The space incorporates product demonstration areas, study and meeting spaces, a fireplace lounge and a wine bar. Full-size evergreen trees grow in light wells throughout, skylights fill both floors with natural light, and an open stair activates the two-story atrium area.
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4 WORKPLACE
ONE MICROSOFT WAY REDMOND, WA 98052 microsoft.com
Turn 10 studios Spaces designed around a professional brand with the aesthetic of authentic car culture
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project size 50,500 ft
2
completion date June 2017
Design Team cohesiveness, social and cultural connection is at the heart of this Turn-10 studios project. Gaming software projects often take up to 2 years to develop and require over 150 people. Designers were challenged to come up with a creative, professional space that makes groups
of 150+ people feel like a single, cohesive team. Spatial layout was constructed to encourage people to travel between floors and connect in a central gathering space. Visitors are greeted by an inspiring entrance expressing the company’s brand featuring authentic race cars.
4 WORKPLACE
KING WEST DISTRICT TORONTO, ONTARIO CANADA
confidential tech company Collaboration and flexibility drove the design of the new Canadian HQ for this growing social media company
project size 18,000 ft
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completion date 2015
design The office is designed as an open concept studio, but has ample alcoves and alternative seating arrangements for staff to settle in and meet, collaborate, relax or do heads down work. A mix of open office workspaces and meeting rooms, the
office is built to host brand advertisers and media partners who’ll be the most frequent visitors in the space. Meeting rooms are designed to easily transform into war rooms, depending on project demand. The kitchen and dining area easily converts into an events or all-hands meeting space. A quiet library with soft seating is designated as a “no tech” zone, allowing staff to unplug and connect one-on-one.
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4 WORKPLACE
345 ADELAIDE ST. W., SUITE 100 TORONTO, ONTARIO, CANADA M5V 1R5 jackmanreinvents.com
jackman reinvention Jackman is a creative management consulting and activation company focused on ‘retail reinvention’
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Awards
2014 Aridio. Award of Merit
project size
18,530 ft2 | 1,720m2
design strategy Jackman sought to reinvent their own work environment, looking for a modern industrial space with vintage elements. They needed a new, nontraditional office space to support their collaborative creative process and act like a second home.
Workspace is laid out with creativity in mind. “Breakout booths” flank a cluster of glass-fronted boardrooms, allowing groups to filter in and out of boardroom meetings and start up spontaneous offshoot meetings nearby. The large kitchen serves as an inviting social hub. The offices bright stairwell showcases Jackman’s signature “reinvention red”, echoing the energy of the firm’s design minds.
4 WORKPLACE
350 7 AVE SW CALGARY, AB fasken.com
Fasken Martineau Taking a new approach to traditional law office design
project size 28,000 ft
2
completion date 2015
design Fasken Martineau is a 28,000 sq.ft. renovation of this law firm’s existing space. A past inconsistent approach to planning and furniture selection has resulted in a situation where their
existing office space does not optimally suit their needs. Our main goal focused on developing space and furniture standards in order to meet the design and functional needs of the firm, and to provide them with a bold, new space that speaks to the entrepreneurial spirit of the firm.
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4 WORKPLACE
SEATTLE, WA & MULTIPLE GLOBAL LOCATIONS
Confidential Tech Client Developed to salute those who define their own direction, celebrating their work and collective spirit
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project size 230,000 ft
2
completion date 2018
design Artists, musicians and film makers have disrupted society by challenging norms and making us think. This tech giant continues to disrupt the online marketplace and cloud technology with their innovative thinking and bold moves. That marketplace change
coupled with artistic disruption is what drove inspiration for the design of this project. This 11 storey office tower in the South Lake Union neighborhood is broken into 3 design concepts: music, graphic art, and stage. The design celebrates musicians, artists, writers, poets, filmmakers, and performers who go their own way, despite mainstream norms.
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SEATTLE, WA & MULTIPLE GLOBAL LOCATIONS
Confidential Tech Client Developing alternative workspace options to promote more choice and flexibility in the work environment
project size 147,000 ft
2
Completion Date In Progress
Design This global, e-commerce retailer headquartered in Seattle is in the process of expanding their offices, with the over arching goal of providing spatial workplace choices for their employees. Our process characterized
employee archetypes including Natives, Networkers, and Nomads and identified each of their needs. The Advance Strategy team studied workspace consumers in order to understand preferences, expectations, and experiences of current and future users.
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4 WORKPLACE
2300 YONGE ST TORONTO, ON rubylife.com
ruby Unique Workspaces Spark Creativity + Encourage Collaboration
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project size 13,000 ft
2
completion date 2016
Design ruby Corp. is the world’s leading openminded relationship company and owns and operates several innovative web-based dating services. Under new leadership in 2016, there was a shift to rebrand and transform the company. ruby’s subsequent restructuring and
rapid growth led the company to look for new office space to accommodate their expansion. The new office design is intended to act as a tool to attract and retain talented millennial staff, to reflect a fresh face for the company, and to inject a sense of fun and energy into the workplace.
“AWESOME YOUR FUTURE QUOTE
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HERE
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#bhinteriors DOUG DEMERS doug.demers@bhadvancestrategy.com
LEANNE WASHUTA leanne.washuta@bharchitects.com
THERESA CLEARY theresa.cleary@bharchitects.com