GLOBAL MARKETING
THE WALL STREET JOURNAL INTEGRATED CORPORATE MARKETING PLAN BRAND ADVERTISING Brand ads will be featured on the front page of Mansion, in select issues throughout the year, published on Fridays. MANSION GLOBAL EXPERIENCE LUXURY INSERT A luxury real estate supplement from The Wall Street Journal Published five times a year, Mansion Global Experience Luxury is a oneof-a-kind opportunity to connect with The Wall Street Journal’s high net-worth subscribers within the most affluent zip codes and markets across the country. U.S. Distribution 100,000 Wall Street Journal print subscribers of the WSJ Weekend Edition across the following regions: New York, Miami, Los Angeles, San Francisco, Houston, Dallas, Chicago, Boston Berkshire Hathaway HomeServices has reserved full-page color ad units in all ten issues of Mansion Global Experience Luxury. Custom digital ad units appear across the WSJ digital network on desktop and mobile. Includes target placements and rich media Units to inspire and engage buyers.
LUXURY MARKETING PROTOCOLS & INITIATIVES | 15
