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GLOBAL OPEN HOUSE
The Berkshire Hathaway HomeServices Luxury Collection Global Open House is a regular virtual event that brings together agents from across the entire global network to explore and celebrate some of the most exquisite luxury listings represented by network members and to discuss unique marketing and sales opportunities. Each show includes a video tour of three to four luxury properties and is followed by a live question and answer session with the listing agents and Berkshire Hathaway HomeServices CEO Christy Budnick to share facts and features about the home and to discuss best practices.
HOW IS THE EVENT BROADCAST?
Each episode is an invitation only, private viewing within a Zoom webinar. Approximately 500 invitees attend each episode.
HOW DOES A PROPERTY QUALIFY FOR AN EVENT?
There are several criteria to participate. The property must be in the luxury price point for the market. We require properties which are exceptionally showcased. We cannot accept properties which are dated or cluttered. A professionally produced property video must accompany the submission, and a listing agent introduction video will need to be provided as well.
WHAT IS REQUIRED OF THE LISTING AGENT?
The listing agent will be asked to agree to the following:
• Submit the 2 videos: a 3-5-minute property video, and a 30-60 second listing agent intro video.
• Attend the episode in which the property will be featured.
• Engage in a 15-minute interview with the co-host to prepare for the Q&A session approximately one week prior to the event.
• Arrive 20 minutes early to the actual event for a tech rehearsal.
CAN THE EPISODE BE SHARED WITH CLIENTS?
Certain episodes are available to be used as a listing resource and with clients in discreet marketing campaigns.
WHAT
Is Considered
A QUALIFIED PROFESSIONAL PROPERTY VIDEO?
We cannot accept a faux video, i.e., still photos streamed together.
WHAT IS A LISTING AGENT INTRODUCTION VIDEO?
If the listing agent does not personally appear and present in the property video, we would like for the listing agent to record a personal introduction of the property. This video can be recorded using a cell phone; the more personable the better.
IS THE EPISODE RECORDED?
Yes, each episode is recorded, and the recording is available in the Luxury Collection area of the Resource Center.
IF I’M INTERESTED IN A LISTING, HOW DO I REACH THE LISTING AGENT?
The featured property addresses and the contact information for each listing agent is available during the live event and with the recorded episode in Resource Center. Attendees will also receive a follow up email with all the information.
HOW DO I SUBMIT MY PROPERTY FOR CONSIDERATION?
To submit your luxury property for consideration, please email a professionally produced video of your luxury listing to luxurylistings@ hsfranchise.com.
Social Media
The world of social media is no longer a suggestion - it’s an expectation. Our network members can reap the rewards and seize opportunities that commend our verified channels, while partnering with esteemed names including Unique Homes and Architectural Digest. Join us as we revolutionize the digital landscape; make your mark in the sphere dominated by Berkshire Hathaway HomeServices Luxury Collection!
Global Channels
Instagram - @BHHSLuxury
Facebook - @BHHSLuxury
LinkedIn - BHHS Luxury Collection
Twitter - @BHHSLuxury
Social Media Opportunities
Property Feature
Send high resolution property photos, the link to the property from BerkshireHathwayHS.com, and one line of descriptive copy to LuxuryListings@HSFranchise.com
All submissions will be considered for the featured rotation on BHHSLuxury Instagram, Luxury Collection Facebook group post, and BHHSLuxury Pinterest boards.