SAILING FUN IN A BAG
CONTENTS
FROM THE PRESIDENT
Welcome to the March edition of Logbook. The Boating Industry Association values its members and this publication is designed to keep you informed of the work being done on your behalf as well as wider industry news.
This edition of Logbook signals a return to a colourful printed version, in addition to the digital magazine. The digital version will be distributed to our key stakeholders across government, wider industry, support services, partners and friends. The print version is for our members, and I am certain it will be well received.
The industry has weathered the storm and made the most of the extraordinary opportunities over the past few years. We have seen record sales, significant increases in participation and demand for boating and boating accessories.
STAFF
CEO - Andrew Scott
General Manager Member Services - Nik Parker
General Manager Government and Public Relations - Neil Patchett
Membership Programs Manager - Shane Wilson
Manager Business Support, SA & NTGeorge Bolton
Membership Officer, NSW - David James
Marketing & Communications Manager - Kim Fox
Marketing & Communications CoordinatorMegan Robson
Accounts Assistant - Glenn Baumann
The official magazine of the Boating Industry Association Ltd
PO Box 1204 CROWS NEST NSW 1585
Ph: 1300 726 287
Offices in New South Wales | South Australia | Queensland
Email: info@bia.org.au
Web: bia.org.au
Please send editorial contributions to marketing@bia.org.au Logbook gratefully acknowledge those that contributed to producing this publication.
© Copyright 2023 Boating Industry Association Ltd. The opinions, advice and information contained herein have not been sought by any member or any other person but are offered as an information service and should not be relied upon as a substitute for detailed advice or as a basis for formulating business decisions. BIA intends by this statement to exclude any liability for any such opinions, advice or information within this publication.
As we journey into 2023, the industry remains in a strong position but we must focus on opportunities to keep boating as a desirable and sustainable option as a leisure activity of choice for Australians.
The BIA is doing just that through a reshaped team, a focused strategy and a mission of supporting members to build thriving marine businesses.
Good reading and see you out on the water.
Andrew Fielding President, Boating Industry Association Ltd
SUPPORTING MEMBERS TO BUILD THRIVING MARINE BUSINESSES
The BIA connects more than 600 member organisations to grow the boating industry, forming a united voice representing boating in Australia.
As a not-for-profit organisation led by industry for industry, our purpose of more than 60 years is to deliver value to members.
A team of experienced boating sector specialists, business managers and professionals provide invaluable knowledge and capability.
Whether you’re small or large business – the BIA is here to support you.
FROM THE CEO
It is a pleasure as CEO to present this new edition of Logbook. Although I was appointed to the leadership position in October 2022, I have worked for the association for almost two years prior to that, and I have worked in the industry for more than 20 years.
I love boats and boating. I also strongly believe in the Boating Industry Association Ltd as the peak industry body in Australia that represents the interests of boating which includes designers, manufacturers, importers, brokers, insurers, retailers, charters, yacht and boat clubs, marinas, events, surveyors and trades from boat builders to riggers, and more.
We value our members and I am proud to lead a team which shares the vision of a vibrant industry supporting boating as a standout choice in leisure activity for everyone.
MISSION
Supporting members to build thriving marine businesses through an offer of tailored programs, products and services.
VISION
A vibrant industry supporting boating as a standout choice in leisure activity for everyone.
KEY PRIORITIES
• Grow Participation in Boating
• Deliver Government Advocacy
• Deliver Industry-Focused Programs, Products and Services
• Promote Education, Skills and Jobs
This edition of Logbook gives an insight into just some of the work that BIA is delivering across all these priority areas. Much has been achieved over the past 12 months and the team is determined to build upon that effort on behalf of our members.
Andrew Scott Chief Executive Officer, Boating Industry Association LtdThe Member Report Card is a high-level statistical summary of priority activities undertaken by the Boating Industry Association on behalf of members in 2022.
Deliver Government Advocacy (continued)
NATIONAL GOV’T PARTNERSHIP
Lifejackets.org.au
A program delivery partnership with the national maritime regulators
22,000+ website users
859 stores listed across servicing and retail
STANDARDS AND TECHNICAL SUPPORT
7 Standards Australia committee representations
2 Committee chair positions
STATE GOV’T PARTNERSHIP Retail Partnership
A program delivery partnership with Transport for NSW to promote safe, responsible and enjoyable boating 100 participating retailers in NSW displaying boating safety materials
3 new Standard texts published
80+ Standards under review
Deliver Industry-Focused Programs, Products and Services
INDUSTRY STANDARD CONTRACTS
MEMBER DOWNLOADS
61 consignment agreement (since Aug)
72 berthing agreement
76 new vessel sale contract (since Aug)
DISCOVER BOAT SALES
HOUSEBOAT BOOKINGS WEBSITE
Online marketplace
2021 launch year
7 new boat sales documents published
4 brokerage agreements reviewed
136 brokerage central agency
179 used vessel contract
MARINE CARD
1055 training completions
897 new Marine Card holders
3740 active Marine Card holders
43 Access Management Sites
Promote Education, Skills and Jobs
MARINEJOBS.ORG.AU
2021 launch year
600 job posts
700 job seekers on database
50,000 website visits
165,000 job views
2546 active listings as at Nov 22
60,000 page views
65 houseboat listings in SA
1891 enquiries
5000+ houseboat experiences
BIA MARINE INSURANCE
118 members supported with marine business insurance
130 members covered for international travel
WORKFORCE DEVELOPMENT
300+ high school children visited SIBS
30+ schools groups attended industry briefings
50+ new apprentices started
4 marine careers stand at key events
3 open days for Boating Industry Academy launching in 2023
GROWING PARTICIPATION IN BOATING
Story by Tim StackpoolBOAT SHOWS RETURN AS A FORCE
Boat shows are on the rise internationally and have long been a proven platform for boating manufacturers, vendors, and suppliers to showcase their latest products, technologies and innovations. These events provide a unique opportunity for the public to get hands-on experience with the newest models and equipment, learn from industry experts, and meet with suppliers and vendors for those all-important in-person conversations.
The tactile and social experience on offer at boat shows remains a powerful force by connecting with those who are committed boaters, lapsed boaters and those interested in getting into boating and the boating lifestyle.
Across the nature of marketing all things boating, any boat show is primed for raising public awareness, not only of products and services, but also in terms of diversity of craft, activities, and the general enjoyment derived from the boating life. But for this nation’s big shows like the Sydney International Boat Show, the excitement and energy they generate within industry and the public can set the tone for the season … and even seasons… to come.
Sydney is a multicultural city of global scale with an extraordinary array of waterways and the boat show at Darling Harbour has a record of connecting with a diverse public The boating lifestyle resonates with people from all walks of life in NSW where almost 1 in 5 households have a boat or some form of watercraft.
Little wonder the greater Sydney region has almost 4000 commercial vessels from water taxies to ferries, more than 75,000 registered recreational boats and more than 220,000 people with a licence to drive a powerboat. There is also a countless number of small sail and paddle craft which are not required to be registered.
Apart from presenting the latest in boating to a passionate public, the Sydney International Boat Show also delivers a high value opportunity for industry to engage with significant stakeholders, including Government, to discuss priority issues for recreational boating and set the high level agenda for the 12 months ahead. Issues such as access, storage, infrastructure and safety are key discussion themes at forums and workshops held in tandem with the show.
The Sydney International Boat Show for example is hosted in the midst of our nation’s largest capital city beside and, in fact, on the waters of the finest harbour in the world. All this on the doorstep of a truly global city with its popular attractions such as world renown beaches and world-class restaurants.
There’s a renewed vigour worldwide for the in-person boat show. Examining the numbers from the 2022 Sydney show, more than 45,000 people visited the show, and given the event is ticketed, this ensures a high percentage of those attending are engaged boating enthusiasts, either ready or considering making a purchase. And they’re not just from Sydney. A whopping 27% of visitors hail from interstate, and around 75% of total attendees were either intending to buy, researching, or visiting the show to consider options. There’s also an incredible spread of interests found amongst those visiting, ranging from cruising, to kayaking, sailing, fishing, skiing, wakeboarding and riding PWC.
It’s an enthusiasm reflected in the exhibitors as well. With 200 boats on the water at Cockle Bay, along with another 200 in the exhibition halls, this represents a significant ongoing marketing opportunity, both in terms of presenting the latest in builds and designs, to the gathering of sale leads that can evolve into long term clients well beyond the duration of the show.
It’s a sentiment echoed by Johan Hasser, General Manager of Events & Partnerships with Mulpha Events, which stages the Sanctuary Cove International Boat Show, along with the Sydney International Boat Show on behalf of the BIA. “There is a level of preparation required of the exhibitor in terms of marketing,” he said. “We know it takes a lot of effort alone to prepare the stock for display, so we add tips in the exhibitor pack which should form some basis for their marketing. Things like show branding and artwork, website banners, social media tiles indicating the show dates and their stand numbers, that sort of thing. The online presentation needs attention along with the stand presentation.”
Ultimately then, boat shows today are considered by industry marketers as part of a strategy that considers it a necessary and vital part of the overall marketing plan. As Andrew Hawkins puts it, “Ask yourself what is a ‘typical’ sales path? What part of the path does the boat show represent to the individual potential consumer? I don’t recommend generic follow-ups as every potential consumer is at a different point in the decision-making process, and where in the process are they when they attend the show? Therefore the essential follow-ups must be tailored accordingly. Essentially, they are not consumers until they buy from you. Remember that the words are ‘potential consumer’ and they must be treated as such and as an individual.”
This means taking the time to develop (or having your marketing team develop) a well thought-out marketing plan before, during and after the show, that keeps your business in the mind of prospective clients who visit the show. This will include the right mix of traditional, digital and social media marketing tactics to promote your brand at and around the show.
Andrew Hawkins with Mainsheet Media believes that a high level of preparation can make a significant difference when it comes to the expected return on investment at boat shows, indicating there is a noteworthy difference in selling at the boat show, compared with selling in the showroom, saying “Lack of preparation means last-minute activities resulting in exhausted sales staff before the show even begins. Pitfalls include trying to be all things to all people. Define your product, who are your potential customers? Are your sales staff trained on how to sell at the unique environment which is a boat show?”
The Sydney International Boat Show has enjoyed a long and successful tenure as being a trusted and exciting exhibition, not only for the industry, but also as a much-anticipated public event on the Sydney experience calendar. Much of this is due to the targeted marketing methodology employed by the show itself. The event is promoted to entice families and boating enthusiasts to visit, and builds its reputation on its ability to educate and entertain. It also recognises the demographic of the “boat buyer”. The show therefore targets a highly qualified buying audience, whilst also enticing non-boaties to visit and learn about the benefits of the boating lifestyle.
Johan Hasser believes there are significant reasons why boat shows have outlived many other similar types of events in the digital era. “For most Australians, owning a car is mandatory, and purchases are made often at the dealership, whereas owning a boat for many people is a lifestyle choice, and probably a discretionary purchase decision. There’s a greater need to spend time perusing many different models and offers, and boat shows certainly offer a convenient way to make an informed choice across a great range of craft in the one place,” he said.
For the BIA itself, CEO Andrew Scott believes the Sydney International Boat Show is a substantial component of the industry’s advocacy. “In 2022 the BIA was committed to putting on the Sydney International Boat Show once again as part of broader efforts to keep boating at the forefront as a standout choice in recreational leisure and to grow boating,” he said. “We responded to the NSW Government COVID Recovery Plan to revive events and get people back in the city. We understood the need for leadership and the need to put this event on for our members and for our public. As an industry body, charged with making decisions for the benefit of our entire industry, the BIA stepped up and delivered. It was great to see our members and other exhibitors back in action, and the ripple effect it has where cafes, bars and restaurants across the precinct enjoyed the benefits of the return of what is a worldrenowned boat show.”
Visitors at the show are putting “a face to the name”, and the subsequent trust that this develops cannot be understated. Psychologically, the boat show might even be considered ‘neutral ground’ and less intimidating for an aspirational or new boater, compared with stepping into a showroom.
Given the BIA reports that the marine industry had a turnover last year of $9.55 billion, directly employed 26,300, with many thousands more in associated businesses, Andrew Scott has every reason to believe members should remain buoyant and optimistic about attending shows this year. “2023 is looking bright, with international shows reporting positive trends across the board,” he said. Figures out of the UK reflect this. A recent report by British Marine indicates that rising generations want to enjoy participation ‘experiences’ that their purchases bring. Water-based activities in that country enjoyed a massive increase throughout COVID, and similar figures are recorded for Australia.
So as always, show exhibitors can again ensure exposure in 2023, build relationships, and explore new business opportunities. Ultimately, this remains a key component to build brand recognition and drive sales. Even more so in the digital era, boat shows represent a valuable investment that raises awareness, complements advocacy, and sells both the marine industry as a whole, and the lifestyle it represents.
SYDNEY INTERNATIONAL BOAT SHOW
BIA and its event delivery partner Mulpha will be staging the 54th Sydney International Boat Show over 3 to 6 August 2023 at the International Convention Centre and Cockle Bay show marina in Darling Harbour.
The Sydney International Boat Show is a wonderful spectacle and experience in the midst of our greatest harbour city. The show returned in 2022 with over 45,000 visitors coming together in celebration of the boating lifestyle. The show saw hundreds of boats on display, world and Australian premieres, topical education seminars and live entertainment.
DISCOVER BOATING ADVERTISING CAMPAIGN
Growing participation in boating is one of the BIA’s Key Priorities. To support this objective, the BIA launched its second iteration of the Discover Boating advertising campaign on 1 November 2022 ahead of the busy summer season. The three-month campaign aimed to retain high levels of interest and participation in boating, as well as to showcase the variety of boating activities on offer.
With the tag line “Adventure Awaits. See You Out There”, the creative theme and message focused not on the vessels themselves but on the journey, experience and excitement of being out on the water.
Media comprised of a mix of digital advertising and paid TV and was supported by BIA owned channels across social and email marketing.
BIA and Mulpha have a keen focus this year to deliver exciting changes to make the most of the show atmosphere and connectivity between the Halls and the show marina. This will include extra displays, fishing masterclasses, watersports demonstrations, marine education, awards, entertainment, food and beverage bars and fun-filled kids activities to celebrate the boating lifestyle and inspire people discover boating. Exhibitor applications are now open, to register as an exhibitor or to sign up for the latest news, exclusive announcements, and ticket sales, visit www.sydneyboatshow.com.au
The Sydney International Boat Show is presented by the Boating Industry Association (BIA) and Mulpha Events and proudly supported by Partner in Safety – Transport for NSW.
The campaign achieved strong results, with over 6 million impressions and 2.5 million video views, the website saw 34,000 visitors, where people could find more information about starting their boating journey.
STATE OF THE INDUSTRY SOUTH AUSTRALIA
Last year started off well for all Divisions in SA, albeit with some supply issues still for our retailers. With eased Covid restrictions, it was great to finally meet up in person once more, and for the BIA team to engage with Members and travel to regional areas. Education and training programs commenced and connections were made with new Government entities.
Unfortunately, record rain events were occurring interstate though, and flows into the Murray River continued to increase until it became unsafe for recreational and commercial activities. Members of our Houseboat Hirers Division had to cease operation in spring, with all summer bookings either cancelled or postponed resulting in huge numbers of refunds and credits.
Continuing rains culminated in the second biggest flood ever recorded in SA, with over 4000 properties and many businesses inundated. Most are still feeling the effects and it will be many months before the full consequences are known. We can only hope that as we move into Autumn, drier conditions prevail and
businesses can reopen. These very difficult times once again show why it is so important to belong to an Association that cares and advocates on behalf of its members, and provides support and information when needed.
The positives are that many will be looking to get out and enjoy boating activities on the Murray as soon as it is safe to do so, and our beautiful coastal areas enjoyed extra visitation over the summer holidays.
Let’s hope that the rest of 2023 will be smooth sailing for us all!
Miriam Griffen Chair, South Australia State CouncilMEMBER SPOTLIGHT
BRITTON MARITIME SYSTEMSIMAGINING POSSIBILITIES
Britton Maritime Systems (BMS) was founded in 1987 by Steve Britton, a former Engineer for the Royal Australian Navy, on a small slipway in Yowie Bay, NSW. But with a vision to create a professional engineering company to support the Australian Defence Force, the company grew and expanded rapidly over the years.
Today, BMS is one of the most sought-after providers of military, emergency service and commercial maritime vessels in Australia and internationally.
BMS’s advanced experience in the design, construction and support of rigid hull inflatable vessels has resulted in an enviable reputation in the small surface craft manufacturing industry. The company has demonstrated specialised experience in the design and construction of high-speed interceptor vessels and ship’s boats, with several boats currently in service with the State Emergency Services, Australian Federal Police, Australian Border Force and Royal Australian Navy.
BMS has supplied 18 of its new 599 Bowloader barges to the NSW State Emergency Service over the past two years. This is the second generation Bowloader that now features an electric-operated bow door. The vessel is designed for heavy payloads and loading/ unloading of equipment, supplies and animals from the bow.
Currently, the team has several exciting projects in the works, including the design and manufacture of a 5.2m Punt called The Guardian, designed for shallow water operations. The hull is built by BIA Member Seatamer Marine and is being targeted for State Emergency Service organisations for low-water operations over flooded paddocks.
Additionally, they are fulfilling another order of four 760 Gemini Sea Boats. These are the third generation of the vessel utilising the Mercury Diesel Outboard Engines and a cutting edge shock mitigation, multirole seating arrangement. Keeping manufacturing local, the hulls are constructed in Western Australia by Shoreline Marine. The vessels can achieve 40+ knots and are designed to be operated from the evolved Cape Class Patrol Boats being manufactured by Austal Ships for the defence force.
“The biggest challenge small business face is they lack the availability of providing all the in-house capabilities that large companies can provide. This is why it is important for small businesses to focus on developing support networks within the local industry”, said Steve Britton.
“BMS has established a large support network over the past 30 years of small businesses in Australia that joins all the collective knowledge and skills required to support Defence and other government projects. Whereas large companies stand-alone, small business networks bring industry together in support of Australia’s sovereign needs and helps to create new opportunities for those wishing to enter the Defence supplier space. We aim to continue growing this network into the future.”
HOOKER BOATS – INVESTING IN TECHNOLOGY AND PEOPLE
From commercial fishing dories to cutting-edge recreational boats, Cairns-based Hooker Boats has come a long way in its 25 years of existence. Established in 1998, their focus from the outset was on innovation, and they quickly built a strong reputation for quality and reliability within the market.
Today, their Far North Queensland factory where all manufacturing takes place features three bays for laminating, assembly, and fit-out, and their product range offers eight hull sizes with different deck models, from ski boats to cabin boats. The company’s dedication to research and development has been constant over the years, with continuous new models or varying and updating existing models to suit modern styles and continuous improvement based on feedback from customers. Hooker Boats has invested heavily in technology through 3D printing, CNC routing and infusion moulding as part of the future.
The company is currently focused on long-term thinking, its processes to build boats to the highest standard and minimise waste, its people and culture.
Most commendable is their commitment to growing their team to be the best they can be, this is a significant part of
GCMARINE - ADVANCES IN MARINA CONSTRUCTION
In 2015 Managing Director Matthew Browning set out to create a company that would revolutionise the marine industry. Fast forward to today and GCMarine has become one of the leading providers of custom marine products and services in Australia. With a commitment to innovation and customer satisfaction, the company has made significant strides in the development of bespoke pontoons and other marine products.
GCMarine’s mission is to provide a complete “Design, Develop & Deliver” service that combines innovative marine construction and successful management and supply. In recent years, the company has expanded its offerings and introduced marina and boatyard management (including Marina Mirage Marina & Coffs Harbour Boatyard), which has proven to be a game-changer for its clients. With a focus on maximising ROI, building customer service and developing operational procedures, GCMarine’s management arm offers a broad range of specialised services that have helped clients achieve benchmark standards and award recognition.
GCMarine’s commitment to innovation is evident in its focus on research and development. The company is constantly exploring new technologies and materials to improve its products and services. Some of its recent R&D efforts have focused on modular jetties, marine and lifestyle products, and accessories, such as Beach Clubs, office suites, and Superyacht refit work pontoons, as well as rotational moulding for a lightweight Jet Ski docking system.
One of its most notable projects is the La Luna Floating Beach Club, which features two chlorinated swimming pools, cabana huts, a
the company’s culture. Encouraging young people to join the company and putting them through a technical composite apprenticeship is key to the business and part of their commitment to growing the workforce within the marine industry.
But Hooker Boats isn’t just about building boats; it’s a community-focused business that is striving to build a better future for everyone, giving back to the community through supporting sporting activities and other local initiatives.
As Hooker Boats celebrates its 25th anniversary, it’s clear that the company has come a long way from its humble beginnings. With its sharp focus, the future looks bright for this innovative Australian company.
restaurant, and a bar. The Marina Mirage Marina redevelopment and the Nawi Island Superyacht Marina are also impressive projects that showcase GCMarine’s expertise in marine construction and management. In recognition of their achievements, GCMarine was a finalist in the 2022 Gold Coast Business Awards in the manufacturing category.
Looking to the future, GCMarine has ambitious plans for expansion into international markets, as well as the inclusion of civil construction, boat ramps, and carparks in its offerings. The company is also exploring locations for purpose-built new premises and developing new operating systems that incorporate automation. Additionally, GCMarine is seeking ISO accreditation for QA 9001, Environment 14001, and OHS 45001, which will further demonstrate its commitment to quality, safety, and environmental sustainability.
With a focus on innovation, customer satisfaction, high-quality products and services, GCMarine is poised to continue its growth and success for years to come.
MEMBER SPOTLIGHT
PELICAN WATERS MARINA, A THRIVING MARINE HUB FOR COMMERCIAL OPERATORS
The launch date is edging closer for the multimillion-dollar Pelican Waters Marina, the first for the Sunshine Coast in more than 30 years, with both the marina and associated landward infrastructure due for completion in April.
In a first for the region, the precinct will feature a state-of-the-art dry boat storage facility comprising a fully enclosed 3000sqm shed for the storage of up to 160 boats up to 10m in length, boat lift, one hour launch and retrieval service, boat washdown and engine flush amenities, client lounge and more.
The marina also offers 126 floating berths for the mooring of vessels up to 15m and a host of associated services including the region’s only on-water fuel dock pumping both premium diesel and premium unleaded petrol, café, client lounge, CCTV, ensuites, power and water.
The $16million project is complemented by a premium waterside town centre style precinct featuring retail and medical services, a signature waterfront restaurant, Coffee Club, sushi restaurant, fitness operators and more.
Pelican Waters Marina presents a great opportunity for commercial operators to be part of a world-class development in the heart of a thriving marine hub. An ideal location for shipwrights, trimmers, mechanics and electricians to build their business on the water, with direct access to the dry stack facility, serviced yard and marina, with ample car parking onsite.
“People are looking ahead and imagining what an amazing destination this will be in the very near future. With the marina acting as a central hub of boating activity for the entire southern Sunshine Coast, businesses are looking to set up shop now before the boat sails,’’ said BIA member and Marina director, Les Binkin.
Since 1989 Pelican Waters has been transformed into a thriving urban environment and one of SEQ’s fastest growing lifestyle destinations with its Greg Norman designed golf course, lakes and canals, beautiful parks, boardwalks and world class educational and employment opportunities.
It has become a magnet for boating enthusiasts, home to one of the fastest growing populations of recreational boat ownership anywhere in Australia.
PROMOTING EDUCATION, SKILLS AND JOBS
BOATING INDUSTRY ACADEMY
The Boating Industry Academy is the first industry-driven program dedicated to support high school students wishing to pursue a career in the boating and marine industries. The initiative is a partnership between BIA and the Australian Industry Trade College and supported by the initial consortium of industry partners Stella Marine, Lightwave Yachts, Telwater, Riviera, Watson Marine Engineering, Seatech, Horizon Aluminium Boats, AME Marine and Gold Coast City Marina.
Based in Queensland, the Academy is for career-minded young people in Year 10 or 11 (2023) looking to work in the boating and marine industry. Students spend five weeks a term in school and up to 28 weeks a year in industry.
The program is designed to develop employability skills via work experience and immersion in a wide range of functions within the industry. This opportunity for exposure provides students with a solid base of key skills and industry knowledge to prepare them in making an informed decision about choosing the right school-based apprenticeship/ traineeship in the marine sector in Term 3 of Year 11.
This is the ultimate game changer for students who are well prepared and supported in the pathways of:
• Cert III in Marine Craft Construction
• Cert III in Polymer Processing (Composite)
• Cert III in Timber & Composites Machining
• Cert III in Engineering – Fabrication – Welding
• Cert III in Engineering – Fabrication - Surface Finishing
• Cert III in Marine Mechanical Technology
• Cert III in Engineering – Diesel
• Cert III in Electrotechnology
• Cert III in Furniture Finishing (French Polishing)
• Cert III in Cabinetmaking
• Cert III in Marine Trimming
• Cert III in Upholstery
The specialist program launched with 19 students enrolled on the Gold Coast (Robina) campus in January with a view to moving to a Coomera base by mid-year. A further in-take to double the numbers of young people participating is planned from July.
The Boating Industry Academy is all about supporting and preparing young people for a long career in the industry, whilst delivering a sustainable pipeline of well prepared talent who have a strong retention rate.
Marine Jobs launched in July 2021 with the aim of changing recruitment in the marine industry for good.
In a sector where we are challenged to fill positions, the ‘careers centre’ aims to assist employers cut through the clutter and broadcast job vacancies to highly relevant talent pools. Making it easier and faster to find quality candidates to fill roles.
Since launch, the site has had in excess of 650 jobs posted, 65,000 visits and over 220,000 job views.
Promotion of the site has been supported by a paid advertising campaign, consisting of multiple digital channels and supported by a careers video that showcases the appeal of working within the sector and the different types of jobs on offer; from boatbuilders to marine mechanics, to superyacht crew, dock staff and marina managers.
The platform provides a range of career resources, including regular email notifications on new jobs, information on apprenticeships and industry training, writing a resume and preparing for an interview.
BIA members receive ongoing discounts on both job listings and banner advertising opportunities on the website.
Marine Jobs is a collaboration between the Boating Industry Association, Marina Industries Association and Superyacht Australia. The site is powered by a specialist jobs board provider which delivers such online recruitment solutions to over 3000 industry associations world-wide.
NEW CAREER OPPORTUNITIES AWAIT
A summary of Careers in the marine industry
MARINE INDUSTRY WORKFORCE DEVELOPMENT
One of the most significant issues facing not only the boating industry but all segments of business around Australia and globally, is the ongoing shortage of a skilled and trained workforce, exacerbated in recent years by the dramatic impacts of the pandemic and subsequent boom in consumer demand, at the same time as immigration controls stopping the regular flow, particularly into Australia, of skilled, experienced and talented people.
BIA recognises the importance of workforce development with careers, training and skills being one of the four key objectives of the association.
Reported elsewhere in Logbook are a few of the wide range of activities BIA undertakes to support workforce development, starting with our dedicated Marine Jobs platform, education programs such as the Boating Industry Academy, and our work with TAFE another RTOs to deliver training. Less obvious, and harder to report, is the detailed work that goes into helping design and prepare for delivery, accredited qualifications desperately needed in the industry.
For instance, over the last 12 months BIA has worked with TAFE in Queensland to help develop a new Cert IV in metal boat building, and encouraged the delivery of new Cert III courses in marine trimming and finishing. In NSW, similarly we have worked with TAFE to not only expand the much sought-after marine mechanics apprentice program, but also most recently to reinvigorate the sailmaking course. In South Australia, the complete lack of a shipwright training program for many years, has finally been resolved with an independent RTO now delivering training to the majority of the local building sector.
BIA APPRENTICE OF THE YEAR AWARDS
The BIA Apprentice of the Year Award is designed to recognise both the outstanding contribution that apprentices provide to the marine industry and the importance of developing a strong future for training and careers. Nominees are assessed on their achievements throughout the course of their apprenticeship, personal development and contribution to the business.
BIA Vice President Adam Smith said: “A well trained and skilled workforce is the lifeblood of the boating sector and the BIA Apprentice of the Year Awards are a way of recognising outstanding talent. BIA has a strong commitment to support and promote education, skills and jobs in marine.”
“The marine industry offers a variety of career pathways, working on and around some of the best waterways in the world. Apprenticeships offer anyone interested in a career in the marine sector the opportunity to learn a valuable trade and to make a very real contribution to our industry.”
A considerable effort is also put into promoting the opportunities of joining the marine industry as a career, with the BIA team out and about visiting careers events, talking to high school students and conducting industry field tours, not only with students and potential apprentices, but with their parents and marine teachers, to showcase all the career options that our industry has available for them.
Events such as Sydney International Boat Show, and others, were also utilised to bring in over 300 schoolchildren to show them the opportunities available, but also to simply expose them to the boating lifestyle; everyone in the industry knows, and enjoys, what boating is all about, and BIA’s mission is to continue supporting this, to ensure not only the future workforce, but also people with an enthusiasm for the industry who will become industry leaders of the future.
INDUSTRY WELCOMES NSW TAFE GRADUATES
The 2022 Sydney International Boat Show hosted the graduation ceremony for NSW TAFE students of 2021 in Marine Technology Certificate 3.
TAFE Director Supply Chain and eCommerce, Simon Bolton, and BIA Vice President and NSW Chair Adam Smith presented the awards. As well as receiving graduation certificates, students we presented with BIA certificates of appreciation.
The graduating class consisted of Liam Anderson, Dylan Art, David Bakker, Oliver Bunny, Corey Goodwin, Daniel Griffin, Isaac Hardy, Joshua Heather, Joel Hercus, Ozzie Hughes, Lyndon Jordan, Hayden McDonald, Declan Newman, Joel Pietsch, Oscar Reedy, Youseff Refahi, Jason Smith, Jake Tooley, Jake Trotter, Connor Tyson, and Alexander Wardle.
The 2022 BIA Apprentice of the Year Awards went to:
BIA Apprentice of the Year: Stefanie Mannering (Cruise Craft Boats)
NSW Apprentice of the Year: Joel Hercus (Callaghans Marine Services)
QLD Apprentice of the Year: Stefanie Mannering (Cruise Craft Boats)
Winners received a trophy, certificate and a $500 voucher for tools.
The marine industry directly employs more than 26,000 people with thousands more working as contractors. With seventy-five per cent being small businesses, employing local workers and supporting local communities, the need for a trained and skilled workforce is key and apprentices are an important part of our future.
Entries for the 2023 Apprentice of the Year Awards open in May 2023. BIA strongly encourages members to nominate their apprentices, as the award not only provides staff with acknowledgment for their hard work but also an opportunity for the business to receive recognition and exposure amongst industry, media and the public.
ARTIFICIALLY INTELLIGENT BOATING
ARE WE NEARING THE ERA OF THE CLEVER BOAT?
Story by Tim StackpoolWhen it comes to advancing technology, much of the recreational boating business derives and adapts technology from commercial shipping. That industry alone could be considered the lifeblood of the world’s economy, as it’s hard to ignore being responsible for more than 95% of global trade – roughly 11 billion tons of trade annually. It’s no surprise then that the maritime industry is looking to artificial intelligence (AI) to help improve safety, efficiency, and enhance the boating experience.
One of the most significant ways that AI is being used in the maritime and recreational boating industries is in the ongoing development of autonomous vessels. Drone-type autonomous vessels have been in development for many years but now these prototypes are being fitted with AI systems that enable them to operate with even less, if any, human intervention. This technology has the potential to revolutionise the maritime industry and improve safety by removing human error from the equation. Companies such as Rolls-Royce and Wärtsilä are leading the charge in the development of autonomous vessels, using AI to power systems that can make real-time decisions based on data from sensors and other sources.
So, what does this mean for the domestic recreational boating industry? Easily AI is being developed to enhance the family boating experience. For example, some boat manufacturers are using AI to develop systems that can better predict the behaviour of the boat in different sea conditions, allowing boat owners to better plan their trips and stay safe on the
water. Additionally, AI-powered navigation systems are being developed that can provide boaters with real-time information about weather conditions, tides, and other factors that can impact their boating experience. Rather than merely predicting the weather, the AI can determine the risk to the vessel, suggest alternatives to avoid the hazardous conditions, and in a dangerous situation, determine the best course of action given the circumstances to ensure the greatest chance of survival for both the vessel and passengers.
Desperate situations aside, another area where AI is having a significant impact in the commercial maritime and recreational boating industries is in the area of predictive maintenance. With predictive maintenance, the AI along with other technologies work to predict when equipment or systems are likely to fail, so that maintenance can be performed before a breakdown occurs. This works beyond the regular maintenance schedule, as learning algorithms consider data received from manufacturers and safety records to extend the life of parts that have proved to fail less, while ensuring that less reliable parts are given attention prior to their regularly scheduled maintenance.
Ultimately this technology is being used to improve the efficiency and reliability of ships and boats, and to reduce downtime caused by equipment failures. In particular, companies such as Kongsberg and Siemens are using AI and machine learning algorithms to analyse large amounts of data from ships and boats to identify patterns and predict when maintenance is needed.
Outside of the remarkable advancements offered by AI, other cutting-edge technologies are being used by the commercial and recreational sectors to improve safety, efficiency, and performance.
These systems can be employed on most parts, from the most sophisticated of rudder and steering systems to the simplest of rowlocks on a rowboat. Radian IoT, for example, says its reporting device and spreadsheet platform turns boats, trailers, campers and other assets into data generators that deliver actionable intelligence to marine firms, allowing them to “improve processes and boost sales”.
Finally, another technology that shouldn’t be overlooked, is the deployment of robotics in boating. In commercial shipping, the use of robots and unmanned systems is becoming increasingly popular as a way to perform tasks that are too dangerous or difficult for humans. For example, robots are being used to inspect ships and boats, clean and maintain underwater structures, and perform other tasks that were previously performed by humans. Downscaling these technologies is improving safety, reducing costs, and improving the efficiency of maintenance in the recreational boating sectors.
Similarly, for hull fouling management, AI could use historical data to understand how underwater fouling is affecting a vessel’s performance and predict what effect this will have on its future performance, and when anti-fouling would be best undertaken. Water temperature and quality would also be taken into account. No more guesswork, or waiting until the situation becomes critical.
Gaming technology such as virtual reality (VR) and augmented reality (AR) is becoming increasingly popular as a way to train and educate boaters, sailors, and crew members. VR and AR can simulate real-life situations and provide users with hands-on experience, allowing them to develop the skills they need to operate safely and efficiently on the water. It’s flight simulator technology reworked for boaters.
Similar to this, boats that utilise a head-up display, referred to as “HUDS”, are already being incorporated into the recreational market, as are self-driving boats that allow users to change course simply by the skipper nodding their head, or speaking commands. Uttering “OK Google” or “Hey Siri” might not only plot the course, but subsequently steer the vessel. These systems are designed to take the guesswork out of boating and allow for more accurate cruising at all speeds. Add this to the promising application of machine learning in the recreational boating sector, and intelligent navigation systems could develop the ability to predict and avoid collisions, reducing the number of accidents caused by human error. Machine learning algorithms can also help to optimise these routes and increase fuel efficiency. Subsequently, this can help to reduce overall CO2 emissions. Swamped by all the talk of AI, still quietly working away is the continued use of big data and the Internet of Things (IoT), transforming how the sector is responding to new technology. The vast amounts of data generated by ships, boats, and other equipment is now further analysed faster to identify trends, improve performance, and make more informed decisions. For example, companies such as GE and Inmarsat are themselves using big data and IoT technologies to develop and bring to market their own predictive maintenance systems that can improve the efficiency and reliability of ships and boats.
All this leads to the question of electric-powered vessels, and the discussion can’t be avoided. Earlier this year at the annual Consumer Electronics Show in Las Vegas, Candela from Stockholm showcased their C-8, a prototype, but ready for production. Born out of a collaboration with electric car brand Polestar (Volvo), to develop both long-range batteries, controls and engines, apparently the C-8 can travel 50 nautical miles at 22 knots before re-charging. Alternatively, Navier Boats from San Francisco presented their N30, an electric-powered hydrofoil boat, claiming to have a range of 70 nautical miles at a cruising speed of 20 knots. This yacht uses a computer to control and adapt the hydrofoil angles for an optimal position given circumstances such as wave height and speed. The computer also manoeuvres the boat into a docking slot autonomously. AI analyses the input from sensors and cameras that report position, current, wind speed and direction, distance to the jetty and objects to avoid.
With the excitement and rapid uptake of these developments, significant scrutiny by safety authorities is undertaken worldwide. But as with most technology, the regulators lag behind the deployment. To some extent, one group overseeing this in the commercial sector is the Maritime Resilience Breakthroughs Lab, a development platform consortium of port operators (and others) that brings together key stakeholder communities to cocreate solutions for engineering and deploying resilient marine infrastructure, products and services. It’s thought this approach is crucial for unlocking and supervising breakthroughs in this emerging field.
Ultimately, the use of AI and other cutting-edge technologies is having a profound impact on the maritime and recreational boating industries. These technologies are improving safety, efficiency, and performance, and are helping forge an exciting development path, not only by advancing the thirst for new products, but also making the modest investment in vessels such as the humble tinnie, a better informed and more satisfying experience.
STATE OF THE INDUSTRY NEW SOUTH WALES
The association, along with the industry as a whole, had such an event-packed year in 2022.
One of the highlights for me was the 2022 Sydney International Boat Show. The event was once again the primary showcase for the boating lifestyle and proved to be a destination event, drawing visitors from across the globe as well as across the country. The 2022 show was proof that our partnership with Mulpha to deliver the show can work and will only improve for 2023.
The ability to offer opportunities once again for members to engage with the team and, almost more importantly, with other members was very satisfying to see again after so many virtual meetings over the past two years.
The team in NSW and across the country worked tirelessly for the benefit of our members. One of the standout elements being the appointment of Andrew Scott as CEO. He has proven his worth in his short time as leader and we look forward to big things from the BIA team in 2023.
Excitingly the NSW base is moving to a new space in the Superyacht Marina at Rozelle, right in the heart of a busy industry precinct, which is fantastic. This brings the operations of the BIA in NSW to a very prominent position inside a busy boating hub.
We look forward to the continued success and growth of the industry and the association in 2023.
Adam Smith Chair, New South Wales State CouncilIf you look after your lifejacket, it will look after you.
Wear
PROGRAMS, PRODUCTS AND SERVICES
BY INDUSTRY FOR INDUSTRY - THE BENEFITS OF BEING AMEMBER OF YOUR ASSOCIATION
The Boating Industry Association Ltd (BIA) supports members to build thriving marine businesses through an offer of tailored programs, products and services for industry.
The BIA connects more than 600 member organisations to grow the recreational, light commercial and boating lifestyle industry, forming a united voice representing boating in Australia.
As a business in the marine industry, the BIA is your association.
PROGRAMS – Participate in industry initiatives
Marine Jobs – seek out new team members to grow your business
• Receive discounted rates on MarineJobs.org.au, the industry dedicated jobs board
• Support in developing a pipeline of well-prepared apprentices, through TAFE, RTO, local schools and Boating Industry Academy programs
• Partner in promoting the marine industry as a viable and rewarding career path
• Benefit from BIA’s work in designing and delivering accredited training programs
Manage your health and safety compliance with:
• Marine Card – a dedicated work, health and safety program
• Access Management System – manage contractors and visitors on-site
• BIA Safe Marine Business - demonstrate your workplace is a safe environment to industry standards
PRODUCTS – Access industry supporting products
Protect your business interests with use of:
• Travel insurance – industry-leading comprehensive cover for all business travel, domestic and international (includes two international trips)
• Specialist marine industry business insurance products and support
Ensure your business dealings are up to industry standard by using:
• Industry standard member-only documentation, backed by BIA legal partner
• New and used vessel sales agreement
• Consignment sales agreement
• Brokerage deed and sale agreement
• Berthing, storage and mooring deed
• General products and services agreement
• Warranty and disclaimers
SERVICES – Industry experts on hand to advise you
The BIA team are experienced boating sector specialists, business managers and professionals, providing valuable knowledge and capability. Call on the team for advice and support in areas including:
• Technical Standards development, delivery and guidance
• Regulatory awareness and compliance support
• Work Health & Safety and risk management
• Training and Careers
• Workplace Advice Line – legal advice for human resource support (subsidised at $100 per call)
• Complaints resolution support
BUSINESS PROMOTION – Get your business in front of relevant audiences
• Be recognised as a Member of the BIA with use of a dedicated logo and decals
• Be trusted by customers that you abide to the Code of Practice, building industry reputation and consumer confidence
• Marketing collaboration opportunities, including:
• Features in BIA eNews and social channels, plus preferential rates in Logbook
• Features in Discover Boating social; channels, plus preferential rates in other channels
• Business listings on the BIA websites:
• bia.org.au is the industry association site
• discoverboating.com.au is the public site
• Boat shows – receive discounts on exhibitor rates and two tickets to each show
• Join your industry colleagues and promote your business at Member networking events
REPRESENTATION – BIA delivers government advocacy to support the marine industry
BIA actively advocates to all levels of government to champion boating participation and access, infrastructure, storage, jobs, appropriate boating rules, fees and charges;
as well as safe, responsible and enjoyable boating. This work supports boating and the industry.
Get involved with BIA committees representing industry specialist and regional groups, including marinas, boatbuilders, dealers and brokers, South Australia, NSW and Queensland Councils, or, with your peers’ support, represent the membership as a Director of the BIA.
MARINE CARD AND THE ACCESS MANAGEMENT SYSTEM SUPPORT SAFE MARINE BUSINESS
In 2022 the Marine Card program underwent a rebrand and a significant investment delivered an overhaul to improve delivery to members and to boost system capability.
BIA is delivering Marine Card as part of its commitment to support Safe Marine Businesses. It is an industry-wide approach to basic Workplace Health & Safety (WHS) management for the marine sector in Australia. Developed to improve WHS practices, build better systems of compliance, increase safety awareness and streamline the registration and sign-in process for visitors entering marine sites to undertake work activities, Marine Card enables marine businesses and contractors to better understand their obligations and duties regarding the safety of people working on site.
In line with the rebrand, BIA has launched a new logo and creative updates to all physical assets associated with the program including on site signage and the physical card. A revamp of the website (marinecard.org.au) was also rolled out to showcase the end-to-end software-driven solution that allows easy access to manage all trades and visitors to a marina or marine facility in one place.
DISCOVER BOAT SALES –BIA MEMBER-ONLY LISTINGS
BIA launched the Discover Boating listings site, Discover Boat Sales, in September 2021.
The online shopfront provides BIA members with an opportunity to list in a setting where only products from association members are available, with the consumer able to search for products with confidence that they are provided by a reputable and professional business.
It is delivered via the Discover Boating website with a data feed provided by BoatsOnline and YachtHub listings platform. BIA members can list boats, engines, trailers, other accessories and marina berths for free.
Members with an active subscription to BoatsOnline or YachtHub will automatically feature on Discover Boat Sales, with their current subscribed listing appearing in full.
STAY CONNECTED
Keep up to date with what’s going on in the boating industry in Australia via the fortnightly BIA eNews, special updates to members and biannual industry magazine Logbook.
Call or email the BIA team anytime, or arrange a visit from the member services team.
As well as a new look, the technology platform of the Marine Card system interface was also upgraded. The new interface features improved navigation and a better experience for both the Marine Card holder and the venue with a host of features being added. QR Code venue check in, vaccination recording, key allocation at login, group texting for contractors onsite, improved reporting to name a few.
Boating businesses across the country are using Marine Card which has more than 4500 active Marine Card holders who have undergone the induction program.
The Marine Card involves an informative risk management induction program for marine industry workplaces. It includes modules on legislation, basic knowledge of obligations under WHS Act 2011, hazard identification and risk assessment, material Safety Data Sheets, safety signage, safe work method statements, with assessments in each module to check understanding.
For more information on Marine Card visit: marinecard.org.au
Members who do not currently list with BoatsOnline or YachtHub and wish to feature on Discover Boat Sales can sign up to a free account to access the BoatsOnline database to upload listings, which will then be provided in the data feed to Discover Boat Sales.
BUSINESS SUPPORT
Boat sales standard agreements – member-only documents
BIA members now have access to a portfolio of new, legallydrafted, standard agreements for a range of key industry business transactions, including; new boat sales, used boat sales, consignment sales and supporting documentation such as used boat warranty, liability disclaimer and dealer purchase agreement.
These documents have been prepared with input from members in all states, taking account of current industry best practise and current legal requirements associated with good business practice and full compliance with the Australian Consumer Law.
Use of industry standard agreements provides confidence to members that they are following industry best practice, and provides the boat buyer – or seller – with similar confidence that the business they are dealing with is using contemporary documentation and is supported to operate professionally and with all parties best interests in mind.
BIA strongly recommends that members whose business is involved with the sale of new and used vessels, and particularly consignment sales, use these standard agreements: the portfolio of documents has been standardised to present a common format and is available for members use as fillable PDF files at the myBIA member portal at bia.org.au
Members requiring further assistance with use of these documents should contact George Bolton at george@bia.org.au we
For all the ways we do business
can we can we can we can
BIA MARINE INSURANCE
BIA member travel insurance
One of the many benefits of BIA membership is the comprehensive Member Travel Insurance program, a longestablished and well-regarded offering which has supported BIA members for many years, covering all their business travel insurance needs.
The program covers all financial and Life Members, who will benefit from insurance extending to include all directors and employees of member businesses as follows:
• Automatically covers ALL Australia-wide Business Travel (more than 100km from office/home)
• Allows cover for ALL Overseas Business Trips declared prior to departure
• Provides cover if insured traveller contracts Covid-19 and
• incurs overseas medical expenses,
• incurs additional travel expenses because they are unable to catch return flight,
• loses deposits or incurs additional expenses because they are unable to board flight.
Each BIA member receives Complimentary Overseas Business Travel Insurance on two declared trips (one person each trip) and additional trips can also be insured at a cost of $50 per traveller to be charged in addition to membership fees.
Full information about the BIA Travel Insurance program is available at the myBIA Member Portal.
BIA Member Travel Insurance is provided as a Member Benefit and is delivered by BIA Marine Insurance partner Network Marine Insurance.
Specialist marine industry insurance programs
BIA members for many years have had support for their business insurance needs via the BIA Marine Insurance program, operated by Network Marine Insurance. This program provides members with access to specialist marine insurance brokers, armed with a portfolio of bespoke insurance products that ensure members’ businesses and employees are most appropriately covered for all activities within the boating industry. These insurance programs are regularly reviewed by the broker to ensure they reflect current industry needs and stakeholder and community expectations of insurance.
To support members further, BIA Marine Insurance offers a complimentary health check service whereby the team will be able to review and provide feedback on a member’s complete insurance portfolio. The Health Check will give you confidence that your business is properly covered and will provide a professional opinion on how competitive your insurance premiums are. To arrange a Health Check for your business, please contact marine@networkmarine.com.au
A PASSION FOR BOATING
A conversation with Network Marine’sPeter ‘Brush’ Bellingham
As a lifelong enthusiast for all things boating, Peter Bellingham has spent a large part of his life on the water sailing competitively around the world. Combining this with his extensive business experience, Peter is well positioned to assist in all Marine business insurance nationally, in his role as Senior Business Manager with Network Marine Insurance
So, Peter tell us a bit about your background with your passion for boating & recreation.
Growing up in the Northern Beaches, I commenced sailing at age 8, crewing on a sailing dinghy at Avalon Sailing Club. This led to me build a couple of dinghy sailing boats, firstly a Manly Junior then a Flying Eleven as I progressed with my competitive sailing. I would do work on the larger yachts during my school holidays, providing me with a great introduction to boat building.
I was fortunate to meet Bob Miller, (later Ben Lexcen), and sailed with him on an Etchells on Sydney Harbour. I would do work at the Miller and Whitworth loft in Brookvale giving me a fascinating insight into sail and hull shapes.
This led me to sailing on many yachts in regattas around the world and meeting some fascinating yachting personalities.
I was fortunate enough to sail on the Alfa Romeo Maxi’s, and other yachts of Neville Crichton’s, the Farr 40 and his classic yacht, Plym. If I was to pick a highlight of my sailing career it would be with Neville, his astute team building, and determination was instrumental in my awareness for strong business relationships and teamwork. Today I enjoy yachting and one design racing, Star class, Etchells, TP52’s, 5.5-meter class and many others, but also love classic yachts, and I also have a huge passion for car racing.
What are some of your most memorable sailing achievements?
I have sailed successfully in several Sydney to Hobarts and other Rolex regattas globally and enjoyed all my offshore yachting, A highlight would be helming “Ausmaid”, a Farr47 that was quick and rated well. Sailing with a good team and enjoying the journey is paramount.
So, tell us a bit about Network Marine and your role.
Network Marine is a division of Network Insurance Group (NIG), one of Australia’s largest locally owned Insurance Brokerages. Whilst NIG Insures a broad cross section of risks and industries, its had a 20+ year history in Marine Industry Insurance, which today represents as an incredibly strong team of technical marine brokers and claims personnel.
My role at Network Marine is primarily to work closely in market with marine industry businesses, such as boat builders, dealers & repairers through to marinas, yacht, sailing and boating clubs. A key part of this role is also working with industry partners such as the BIA and its members in providing them with the Insurance advice and risk solution support they need. The Network Insurance Group and BIA relationship has existed for over 20 years and is one which has a strong foundation and purpose in protecting BIA members assets and livelihoods.
Does your experience on the water assist your Network Marine role?
Absolutely, one thing the oceans teaches you is that it can be perilous and unpredictable. Sailing and boating is therefore about preparation, safety, and risk management – which are the core fundamental of adequate Insurance programs. I understand the marine industry’s needs and aligning this to my insurance background, perfectly places Network Marine to support businesses and their insurance needs and concerns.
For more information about Network Marine please contact:
Peter Bellingham
M: 0427 161 138
E: pbellingham@networkmarine.com.au
INDUSTRY PROJECT AND STANDARDS
Australian Builders Plate
The Australian Builders Plate standard is the principal regulatory standard for boats in Australia and has been in place since 2006. A full review of the ABP standard was undertake during 2020-21, with Edition 5 published in June 2021. A 12 month transition period saw the new standard roll out into legislation in each State, with mid-2022 seeing all States have a consistent implementation of the standard. BIA continues to work with the Australian Recreational Boating Safety Committee (ARBSC) to discuss consistent application, also, across all State maritime agencies, including issues arising where third-parties have updated technical data on the ABP affixed to boats.
Edition 5 of the ABP standard is available via the BIA website, or BIA members needing advice on access and use of the standard may contact membership@bia.org.au for support.
AS1799 Small Craft
In parallel with the transition of the Edition 5 of the ABP standard, a complete review of AS1799 Small Craft was completed by Standards Australia, with a new edition published in September 2021, it being a significant improvement over the previous 2009 edition. Since then, an amendment to the standard has also been published, ensuring that the document is kept current to every evolving industry practice and design development.
The amendment provides for an improvement to a number of test requirements, calculations and assessments in this standard, including:
• Manoeuvring test, used to confirm maximum power capacity
• Tabulated data for determining masses of outboard motors and related equipment, used as part of the calculation for maximum load capacity
• Expansion of stability assessment options for multihulls to include use of options for monohull craft
• Clarification of calculation to determine load capacity for inboard powered vessels
BIA members who design, manufacture or otherwise work on vessels subject to ABP compliance using AS1799 are strongly recommended to review the edition of the standard for any changes that may be required to current vessel designs, assessments or testing. Further advice on this is available from BIA at membership@bia.org.au
New work in 2023 will see the Standards Australia Small Craft committee, chaired by BIA, work on a new part 2 of AS1799 specifically for boats over 6m, as well as adopting as Australian Standards many of the small craft standards portfolio from ISO/TC188, thereby providing support to Australian manufacturers building for both the domestic and export markets. BIA has four seats on the committee in addition to the chair and will be working with the Boat Manufacturers Division ensure appropriate industry expert representation is available for each project.
AS 5601.1 Gas General Installations – new edition
Standards Australia has published a new edition of AS5601.1, an update on the previous 2013 edition. AS5601.1 outlines requirements relating to the design, installation and commissioning of gas installations that are associated with the use or intended use of natural gas, LP Gas or biogas.
The standard is of relevance to anyone installing, working on or repairing gas systems in marine facilities, including systems connecting to vessels, although it should be noted that there are specific requirements for boats addressed in AS5061.2.
A detailed guide to the new requirements of AS5601.1:2022 is available on request to membership@bia.org.au
Trailer standards and approvals: deadline end June 2023
Following the July 2021 implementation of a transitional period for the Road Vehicle Standards Act (RVSA) 2018 to replace the Motor Vehicle Standards Act 1989, and the subsequent extension of this by 12 months, BIA members involved with the manufacture, supply, modification or similar of road trailers for boats (including imports as part of a BMT package) should note the transition period now formally finishes on 30 June 2023.
The new regulations and standards will impact ALL manufacturers and importers of Low ATM Trailers (Trailers): if this describes part of your business, please ensure you are fully up to speed and now compliant, or very soon to be, with the new requirements to be able to continue to trade after 30 June 2023.
Full information on the RVS related to low ATM trailers is available at infrastructure.gov.au or BIA Members should contact George Bolton at george@bia.org.au for further assistance.
Coxswain 3
BIA members operating workboats, marina tenders and similar vessels used in the boating industry, where the vessel in less than 12m in length, as part of their business (not those for sale) should now be taking steps to obtain a new Coxswain Grade 3 certificate, introduced in January as part of the new Marine Order 505 Certificates of Competency. Coxswain Grade 3 has replaced the previous Exemption 38 arrangements, with the new ticket now the lowest grade of commercial vessel qualification available for the skipper of a domestic commercial vessel.
Ensure you are ready by reading and taking action recommended in the BIA Member Coxswain 3 guidance note.
A 12 month transition period is currently in place, applying to three specific qualifications, key of which for BIA member interests is the new Coxswain Grade 3 qualification. This is complemented by additional work BIA is undertaking with AMSA to develop a further arrangement for the houseboat industry, to provide for a Coxswain 3 ticket as the most appropriate ticket for business operators in the hire and drive houseboat sector, and for all staff within their businesses who operate the vessel when not on hire.
Full information about the MO505 transition regarding Coxswain Grade 3 is available at amsa.gov.au
BIA members requiring further advice on this matter should contact Nik Parker at nik@bia.org.au
Introduction of diesel engine emissions standards
BIA members involved with the supply, installation and service of marine diesel engines should note that the Australian Government is currently evaluating the potential for a new standards regime to manage emissions from non-road diesel engines, which would include marine engines over 130kW. This follows the introduction of similar emissions standards covering spark-ignition engines, addressed by the outboard industry over the last several years.
Australia currently has no regulations to control noxious emissions from non-road diesel engines, and options being considered will include no change to current arrangements, voluntary and regulatory options. A cost-benefit analysis report of the options has been produced and specific industry segments will be consulted by the as work on this program evolves. BIA will be working with the ICOMIA Marine Engine Committee and leading engine manufacturer representatives in Australia to assess the impact of any new standards, however members interested in learning more now can read the full report available at dcceew.gov.au
MEMBERSHIP AND GOVERNANCE
MEMBERSHIP PROFILE 2023
Membership numbers at the end of February 2023 were 653 consisting of 632 full financial members and 21 life members. 2022 brought further challenges to the boating industry and a number of members did not respond to the invitation to renew membership in 2022, however, there was a very encouraging pick-up in new members, with 47 joining during the year. 2023 has started with a continuing strong interest in membership with five members joining since January and a further 10 applications currently being processed.
MEMBERSHIP BY STATE
The state-by-state breakdown of members shows 325 located in NSW, 207 in Queensland, 80 in SA and 19 reporting a head office based in another state.
WELCOME NEW MEMBERS
During 2022 and in the first quarter of 2023, BIA welcomed 52 new members from across Australia. These new members demonstrate the continuing growth and success of the boating industry in Australia and the appreciation of the importance of being a member of the national industry association.
NEW MEMBERS WELCOMED IN 2022/3
BIA LAUNCHES NEW TRADE MEMBER PROGRAM
The BIA has launched a new three-year Trade Membership program for individuals and sole traders.
Trade Members may be an employee of an existing BIA Member business looking to further their career or an individual who is building their own business.
This level of membership has been tailored to provide access to a range of industry initiatives including domestic business travel insurance valued at over $1000 and discounted pricing on BIA services such as Marine Job ads and accreditation programs.
It also allows for recognition as a Trade Member via use of a dedicated logo and decals, as well as providing the opportunity to promote yourself or your business at networking events.
Visit bia.org.au to see the full list of benefits and apply.
SIMON COOK HONOURED WITH BIA LIFE MEMBERSHIP
The awarding of BIA Life Membership is recognition of an individual’s high standing in the industry and BIA. An honour bestowed on an BIA member whose exceptional, loyal and outstanding service and contribution to the Association and the boating industry has provided measurable benefit over an extended period of time.
It is the highest award the BIA can confer and is awarded where a member has been nominated and then endorsed by peers in a general members ballot.
Simon Cook is known by members and colleagues throughout the industry for his leadership in developing
RICHARD CHAPMAN HONOURED WITH ORDER OF AUSTRALIA MEDAL (OAM)
Long-standing BIA member and founding Australian International Marine Export Group (AIMEX) Director Richard Chapman has been recognised and awarded the Order of Australia Medal (OAM) in this year’s Australia Day Honours list. Richard Chapman received this highly distinguished award for his important contribution to the Australian marine industry. Chapman is a founding director of the Australian International Marine Export Group (AIMEX) established 25 years ago and has been a board member, a voluntary position, since it was established in 1998. He has served as the President of AIMEX twice during that time and has spent many more years directly promoting Australian marine exports through participation at large international marine trade shows,
and delivering industryspecific insurance programs. From a family background in the boating industry, through to leading one of Australia’s largest privately-owned insurance brokers as CEO of IC Frith, Simon has spent his career – indeed his life –immersed in our industry.
Simon was presented with the award at the 2022 Sydney International Boat Show. Congratulations to Simon for his contribution to the industry.
assisting and mentoring other marine businesses establish their footing, particularly in overseas markets.
Chapman has also dedicated over 45 years to the Australian marine industry at Coursemaster Autopilots and HyDrive Engineering. He is a member of the Royal Sydney Yacht Squadron where he sails regularly. He served on the Squadron’s General Committee for 22 years and was Commodore 2014 to 2018.
Andrew Scott, BIA CEO said, “Richard is an outstanding member of the boating industry and this award recognises his exceptional contribution over many years. On behalf of the BIA we applaud this recognition.”
BIA GOVERNANCE
BIA Ltd, State AGMs and general meetings
The governance structure of the BIA consists of a Board of Directors elected by their peers in each of the States declared under the BIA Ltd Constitution. The Board of 11 consists of three representatives from each of NSW, QLD and SA, with two further directors appointed by the Board to provide specialist input to deliberations. The Chairman of the Board of Directors is also President of the BIA, with this role reappointed annually for a maximum of three consecutive years. The Board meets regularly throughout the year, usually with three in-person meetings and a further three online meetings, to review delivery against the BIA Business Plan.
Supporting and reporting to the Board are three State councils, which consist of 11 councillors elected by their peers in the local State membership, each serving a three- year position representing members’ interests on State related matters. State councils meet in the fortnight ahead of a formal BIA Board meeting, or as required, depending on local issues being considered. The role of a State council is to provide guidance to the Board and be a source of directors for the Board.
Annually, the BIA holds State AGMs in each of the declared States, usually in late March, and then an online AGM for BIA Ltd is held in early to mid May. The State AGMs are an opportunity for members to meet with their peers, the local State councillors and the BIA executive to review and discuss by activities of the past year and to look to plans for the year ahead. The 2023 state AGM program will be running shortly after you are reading this note in Logbook, with members gathering in Adelaide on 23 March, in Sydney on 30 March and in Brisbane on 4 April.
Get involved with BIA governance
At each of these meetings, members will have the opportunity to put their name forward for election to their local State council, with usually three, sometimes four, councillors being elected each year. The councils have a very good balance of all segments of the industry, and if you feel you have an interest in helping the governance workings of the association on behalf of your peers, joining a State council is a very good opportunity to get involved.
Following the State AGMs and election of a new State council, each State council meets to confirm their director nominations for the Board of Directors, with these nominations then formally approved by the members as part of the BIA Ltd AGM. This matrix of governance provides for a steady ship in managing the affairs of the members association and as an important part of managing BIA Ltd as a business in its own right.
To learn more about the BIA governance structure and to consider joining a State council, please contact General Manager Member Services Nik Parker at nik@bia.org.au
Member networking
The 2022 end of year member forums in Gold Coast, Brisbane, Sydney and Pittwater saw over 120 members joining the BIA management team and local State managers for an evening discussing the delivery of the BIA work program over 2022, and looking ahead to 2023 and beyond. The BIA team presented the 2022 Report Card and addressed questions on a range of key topics including skills and training, boating promotion and upcoming high level issues such as decarbonisation and responsible boat ownership in relation to end of life boats.
Members in Brisbane were joined by Maritime Safety Queensland General Manager Kell Dillon and in Sydney by Transport for NSW Maritime Director North Nicole Watts, with each presenting an update on current boating programs in Queensland and NSW respectively. Thanks to BIA member host venues; Sanctuary Cove Marina, Royal Queensland Yacht Squadron, Drummoyne Sailing Club and Royal Motor Yacht Club Broken Bay.
Save the Date
Member forums are a great opportunity to meet with your fellow BIA members and hear from the BIA team and guest speakers on a wide range of topics.
Save the date for end of year member forums to be held again in multiple locations along the east coast and in Adelaide in early November.
Marina divisions meet in Queensland and NSW
The Queensland and NSW Marina Divisions met in late 2022 to discuss key matters of concern to the marina sector, with over 20 members attending each meeting, including several suppliers as well as marina owners and managers. Topics addressed included: marina leases and tenure; marine owner liability and insurance; management of abandoned and wrecked vessels; Marine Card and Coxswain3 qualifications; BIA berthing contract updates; antifouling coatings issues; pontoon design and installation in flood zones; and opportunities for infrastructure development associated with the Brisbane 2032 Olympic Games.
BECAUSE... YOUR BEST MEMORIES START HERE
ADVOCACY
BIA WELCOMES CROWN LANDS REFORMS IN NEW SOUTH WALES
BIA worked hard for a number of years to realise the Crown Lands Commercial Marina Lease Reform of last year. It was good news for industry and for boating.
BIA supported this reform which aims to help improve boating infrastructure at marinas which are important boat storage sites and access points to some of the best waterways in the country.
There are 110 marinas in the State, many are located on Crown Lands and are leased to commercial operators. This reform will encourage operators to improve their offerings to boaters and the public.
The aim of the marina leasing reform was to deliver sustainable marinas and boatyards, as well as opportunities to create jobs and support economies across the State’s communities.
Crown Lands made a commitment to deliver a new leasing model as part of this reform which will include:
• A standard lease term of 40 years (up from 20 years) with marina operators able to extend leases, subject to meeting operating conditions including a minimum commitment to reinvest in facilities.
• A new standard lease template to provide certainty for marina operators.
ADVOCACY TO GOVERNMENT
One of the four key priorities for the BIA is to Deliver Government Advocacy. To achieve this we represent our members both proactively and reactively to government policies and regulations.
BIA backs this up representation as a stakeholder in relevant debates and holds advisory positions where possible. That is why BIA represents the boating industry on 46 committees that span State, national and international levels. We pursue opportunities in the areas of:
• Local, State, Federal and International Government relationships
• Policy changes
• Issues management
• Research and analysis of statistics
• Government grants and partnerships
• Strategic alliances.
• Rent calculations for marinas will be transparent and more predictable with the rent rationale and breakdown being made publicly available on the Crown Lands website.
BIA was closely involved in the commercial marina leasing reform as part of a wider program of policy renewal kickstarted with a Ministers’ Round Table held in October 2019. This flowed on to development of the Crown Lands State Strategic Plan through 2020-21, Crown Lands Management Act Evaluation in 2021 and the Crown Lands Taskforce which ran from 2021 to 2022.
The Crown Lands Taskforce was established by the Department of Planning, Industry and Environment to provide oversight, advice and assistance to Crown Lands with the implementation of Crown land 2031 – State Strategic Plan for Crown land. Arising from this work was the Crown Land 2031 First Action Plan which was released in April 2022. The commercial marina leasing reform was delivered under the Action Plan.
Our core objectives in our relationship with Government are:
• Promote and protect access to waterways and associated infrastructure
• Promote support for business and jobs
• Promote private investment in the boating industry and viable commercial relationships with Government
• Promote safe boating and a safe and responsible boating industry
• Promote environmentally sustainable practices in boating and the boating industry.
For these reasons BIA delivered 46 submissions to key department figures and to Ministers over the past 12 months, and why we have delivered 11 so far this year. The subject matter has ranged from commenting on bans related to boatbased fishing and infrastructure projects, through to pressing for improved outcomes in government policy and legislation.
BIA is fortunate to have constructive relationships with a number of departments and acknowledges their collaborative and open approach.
A full list of BIA Submission can be found at bia.org.au/industry/submissions
COMMITTEE REPRESENTATION
An important function of the Boating Industry Association is to represent the interests of the industry at local, state, national and international level - making sure Members voices are heard and key issues are brought to the attention of the relevant decision and policy makers.
International
Committee
International Council of Marine Industry Associations (ICOMIA) - Executive Committee
ICOMIA - Sustainability Committee
ICOMIA - Climate Change Working Group
ICOMIA - Marina Committee
ICOMIA - Grow Boating Committee
ICOMIA - Exporters Committee
ICOMIA - Marketing Intelligence
ICOMIA - Superyachts Committee
ICOMIA - Technical Committee
International Federation of Boat Show Organisers (IFBSO)
International Standards Small Craft Committee (ISO/TC188)
Recreational Boating Leadership Council (USA)
National
Committee
ACCI - General Council
ACCI - Employment and Skills Committee
ACCI - Tourism Committee
AMSA National Safety Committee
AMSA Industry Reference Committee MO505 Qualifications
Australia New Zealand Safe Boating Education Group (ANZSBEG)
Australian Recreational Fishing Foundation
Standards Australia AG-006 (Gas Installation)
Standards Australia CE-030 (Maritime Structures)
Standards Australia CS-060 (Lifejackets and Personal Safety Equipment for Small Craft)
Standards Australia CS-114 (Small Craft up to 35m)
BIA Representative/s
Darren Vaux (President)
Darren Vaux (Chair) / Neil Patchett
Neil Patchett (Chair)
Darren Vaux
Darren Vaux / Neil Patchett
David Good
Nik Parker
David Good SYA
Nik Parker
Neil Patchett
Nik Parker
Neil Patchett
BIA Representative/s
Neil Patchett
Neil Patchett
Neil Patchett
Neil Patchett
Nik Parker
Neil Patchett
Neil Patchett
Michael Date
Michael Jarvin / Nik Parker
Richard Hopkins / Neil Patchett
Nik Parker
State
Standards Australia EL-057 (Electrical Installations on Boats and Marinas)
SA
Committee
Maritime Advisory Council (MAC)
Commercial Vessels Advisory Group (CVAG)
Maritime Infrastructure Delivery Office
Maritime Property Advisory Group (MPAG)
Recreational Vessels Advisory Group (RVAG)
Committee
Gold Coast Coastal Hazard Adaption External Advisory Group
Queensland Maritime Committee
Queensland Reference Group for Advanced Manufacturing
SE QLD Regional Safety Committee (AMSA)
War on Wrecks
Qld Recreational Boating Committee (QRBC)
Local
NSW
Committee
Sydney Harbour Liquor Accord
Darling Harbour Liquor Accord
BIA Representative/s
Darren Vaux (Chair)
Michael Jarvin / Neil Patchett
Neil Patchett
Michael Jarvin / Neil Patchett
Michael Jarvin / Neil Patchett
BIA Representative/s
Neil Patchett
Andrew Fielding / Brett
Bolton
Neil Patchett
Neil Patchett
Andrew Fielding
Andrew Fielding (Chair) / Michael Date / Neil Patchett
Committee
River Murray Boating & Recreational Advisory Group (RMBRAG)
SA Marine Biosecurity Forum
SA Regional Safety Committee (AMSA)
Nik Parker NSW QLD
South Australian Boating Facilities Advisory Committee (SABFAC)
South Australian Water Safety Committee
Tourism Industry Council SA (TICSA)
Visitor Economy Coalition Committee
BIA Representative/s George Bolton
George Bolton Nik Parker
George Bolton
George Bolton
George Bolton
BIA Representative/s
Michael Jarvin
Michael Jarvin
QLD
Committee
Gold Coast Waterways Authority Board
BIA Representative/s Andrew Fielding
SUSTAINABILITY
BIA has a core objective to promote environmentally sustainable practices in boating and the boating industry. This work is largely delivered through government advocacy.
BIA also represents industry through the International Council of Marine Industries Association (ICOMIA) where former President Darren Vaux is Chair and GM Government & Public Relations Neil Patchett is a member and Chairs the Climate Change Working Group.
Late last year ICOMIA launched a ground-breaking Life Cycle Analysis and Decarbonisation study, which is a major milestone and a key component in identifying the best available energy solutions in the future for greenhouse gas reductions.
The announcement was a strong signal of the industry’s collective intent to supporting a sustainable boating industry which is contingent upon a boating sector that is adaptable and prepared to take reasonable steps to mitigate the threats and risks associated with climate-related events.
ICOMIA APPOINTS DARREN VAUX AS PRESIDENT
In January the International Council of Marine Industry Associations voted unanimously to appoint former BIA President Darren Vaux as President.
Darren welcomed the confirmation at a special general meeting and made clear his ongoing commitment to the growth and prosperity of global industry.
“It has been my pleasure to represent the Australian Industry at ICOMIA over the last decade and I am honoured to be appointed President,” said Darren Vaux. “Our global industry faces many challenges and opportunities over the coming years and the international collaboration achieved
LIFEJACKETS.ORG.AU
Much has been achieved by industry to support and implement sustainable practices over recent decades. We must build upon those efforts to increase resilience and capabilities to adapt to and support counter measures to the rising challenge of climate change.
As climate change receives major political and societal attention, the boating industry is expected to present ways to address reduced carbon emissions for the sector.
In 2021, ICOMIA published its climate change policy and commitment to the industry to address greenhouse gas reductions.
ICOMIA is the international trade association representing the global marine industry since 1966. ICOMIA brings together national marine industry associations in one global organisation, presenting a strong and united voice when dealing with issues challenging the industry. Nearly 40 national associations across the world are full members covering most of the industrial world, from North America across to Japan and from Finland to Australia.
through ICOMIA provides us with the tools, resources and shared expertise required to preserve and enhance the prosperity of our global industry.”
ICOMIA is the international trade association representing the global marine industry since 1966. It brings together 37 national marine industry associations and the leading industry organisations representing over 90% of the global marine industry turnover.
BIA with the support of national maritime regulators continues to work with the Australia New Zealand Safe Boating Education Group to maintain and deliver the Lifejacket Portal Program. This is a website, lifejackets.org.au, dedicated to providing boaters across the country with a single source of reliable information regarding inflatable lifejackets, including how to find a service agent.
The site offers access to resources and tools that are designed to help people make an informed decision relating to the selection of lifejackets for their needs, and the care and servicing of inflatable lifejackets. These include a lifejacket selector tool, educational videos on conducting prewear checks and inspections, a retailer and service centre store locator, as well as the ability to register to receive maintenance tips and service reminders via email. To find out how your business could participate, contact marketing@bia.org.au
TRANSPORT FOR NSW PARTNERSHIP IN SAFETY
In partnership with Transport for NSW, the BIA manage the Lifejacket Retail Partnership Program. The aim of the program is to assist retailers to educate boaters on boating safety via point-of-sale resources. This program recognises the effectiveness of the retail point in connecting with the public in safe behaviour campaign messaging.
Over the 2022-2023 boating season, more than 100 retailers, hire outlets and clubs across the State were sent a range of boating safety materials, ranging from flags and floor mats, to key rings and servicing brochures.
While lifejacket safety remains a State and National boating safety priority, over the years the program has expanded. This year the program features messaging from the new judgment-based advertising campaign called ‘Are You Boat Ready? Plan, Prepare, Predict’.
The aim of this campaign is to change attitudes and behaviour by preparing the boating community with simple reminders of what safe boating is all about.
RIVER MURRAY FLOOD AND THE IMPACT ON HOUSEBOATS
BIA has actively been supporting members in South Australia impacted by flooding of the River Murray. This follows significant rainfall events last year, resulting in the highest flood levels seen since the record in 1956.
The entire commercial houseboat fleet from Wellington to the border ceased hiring operations, due to safety concerns and a duty of care to vessel owners, operators/managers, staff, and hirers with the fast current and the loss of traditional houseboat mooring sites no longer accessible due to inundation, submerged infrastructure and floating debris.
The priority for commercial houseboat operators/managers before the flood peaked, was to secure and protect their assets as best they could, to withstand the high flows by installing additional new mooring posts depending on location and rafting
“A key objective of this program is promoting the importance of choosing the right lifejacket as well as educating boaters on being prepared for a day out on the water. By asking the boating community ‘Are You Boat Ready?’ the campaign encourages boaters to use their good judgement by planning ahead, preparing for the conditions and predicting for any common on-water risks they may face. After all, a good day out on the water is a safe day out,” says Bernard Carlon, Chief Centre for Road Safety and Centre for Maritime Safety. Any retailer is welcome to join the program. For information on how to get involved, contact marketing@bia.org.au
up houseboats side by side, usually where they are normally moored at either on or off-stream marinas.
Operators/managers tried to defer bookings until after March 2023, rather than cancel the booking and refund, but many bookings were cancelled outright. This meant our commercial operators have received no income since October/November. With the water having now receded rapidly and the clean-up and reinstatement of infrastructure in progress, operations are recommencing in March/April, dependent upon circumstances and safe moorings.
The BIA has been engaged with various agencies and ministerial offices over recent months, explaining the operational and financial impact on commercial houseboat operators. The Australian and South Australian Governments have expanded support for disaster recovery in the nine SA local government areas impacted on the River Murray, with the Small Business Flood Recovery Grant Program and other marketing initiatives.
STATE OF THE INDUSTRY QUEENSLAND
Queensland’s passion for boating powered into 2022 and certainly showed no signs of slowing down as the end of the year came quickly around. The prosperity and growth of the marine industry in our State has kept the Boating Industry Association team very busy, assisting members across all aspects of services and programs that we offer. The diversity of business types and their requirements across our large State never ceases to amaze me.
The future success of our members and the marine industry has always been the top priority for the BIA. Recognising the importance of introducing people to marine professions led to the development of Marine Jobs. In 2022, the addition of the Boating Industry Academy was announced in partnership with the Australian Industry Trade College. This is an industry first for Australia and will provide students with a fantastic opportunity to experience and start their careers in our diverse, exciting and rewarding industry.
We are very fortunate in Queensland to have a BIA representative on almost all marine industry focus groups, taskforces, government boards and programs. Attendance and contribution on behalf of our members ensures that
changes to rules and regulations does not happen without impacts being assessed and decisions made that will have the best possible outcomes for stakeholders. Our knowledge of industry and level of expertise is unparalleled by any other association or group. With many major maritime initiatives and major projects underway in Queensland, including the 2032 Olympic Games, I’m delighted that the BIA is invited to be actively involved in the decision-making process across all levels of government. The achievements in Queensland would not be possible without our dedicated staff, State councillors and local directors. I thank each of them for their efforts and commitment to our members and the association.
Andrew Fielding Chair, Queensland State CouncilThe marine industry in Australia by the numbers 2022 Industry data
Turnover in 2021–22
People employed directly by the industry + more than 8000 contractors engaged. x1000
Industry profile by sector
The marine industry covers a broad range of sectors, with yard services, new boat sales, storage and charter operators leading the way.
Businesses
Operating in the recreational, superyacht and commercial marine sectors in Australia.
Industry profile by employment
Companies in the marine industry are predominantly smaller businesses, typically employing less than 6 people.
There are significant larger companies in the boatbuilding and professional sectors.
Recreational fleet key data
Change in length over 5 years
Countless
non-powered watercraft
Strong growth in non-powered sector – outdoor, healthly lifestyles
925,000 registered boats plus as many sailing dinghies, paddle craft and SUPs
18,500+ new registrations
90,000+ PWC registered
The fastest growing sector of powered vessels
ADVERTISING AND PROMOTION
BIA LAUNCHES PARTNERHIP PROGRAM
The BIA has launched a partnership program offering opportunities to engage with BIA activities, and demonstrate a corporate partner’s commitment to support and help develop the Australian boating industry.
As a partner of the BIA, businesses have access to benefits that deliver unique opportunities including:
• Brand awareness – positioning your business alongside BIA as the peak industry body and maximise your exposure
• Marketing and channel expansion - leverage BIA’s platforms and networks
BIA MEMBER MARKETING COLLABORATIONS OPPORTUNITIES
The BIA exists to support members to build thriving marine businesses.
Our purpose is to deliver value to members, and one component of this is to promote member businesses, products and services to the boating community via BIA owned channels.
The Discover Boating program is the channel through which BIA promotes the boating lifestyle. Throughout the year the BIA run various initiatives, including paid campaigns, aimed at driving traffic, views and engagement to ensure content reaches our target audiences.
The BIA also has access to and is supported by a strong and passionate community of boating advocates and subscribers, including business owners, marine professionals and industry stakeholders.
Through the Discover Boating and BIA platforms several advertising opportunities are available, most of which are complimentary as part of your membership, and others which are available at discounted rates to members.
To learn more about how you can promote your business to these audiences email marketing@bia.org.au
• Networking – strengthen your relationships with industry decision-makers
• Client and partner acquisition – develop business opportunities and partnerships with the BIA community
• Loyalty – demonstrate commitment and collaboration in support of the marine industry
• Influence – provide expert commentary and advocacy support
The program offers a range of partnership options, including “Principal Sponsor Rights” to BIA products such as Marine Card and Safe Marine Business.
For more, contact: nik@bia.org.au
SOCIAL MEDIA
The BIA recognises that social media provides a significant opportunity and channel through which to reach and influence the public. This is reinforced by international studies in boating participation and changing demographics.
As part of our ongoing commitment to promote members, the industry and boating lifestyle, members are welcome to share their news with the BIA, whether it be product related, business news or community related, for on sharing across BIA social media platforms.
We also invite you to follow our pages, and share content from our pages to your own.
BOATING INDUSTRY ASSOCIATION –INDUSTRY NEWS AND MEMBER UPDATES
DISCOVER BOATING –PROMOTION OF THE BOATING LIFESTYLE
MARINE JOBS –CAREERS AND JOB OPPORTUNITIES
CALL FOR CONTENT – GET EXPOSURE FOR YOUR BUSINESS
The BIA is always looking for quality content to support the promotion of industry programs in advertising and marketing materials.
For a chance to be featured and gain exposure, members are invited to share images and video that showcase the boating lifestyle as well as trades and careers within the industry.
BRISBANE & ADELAIDE BOAT SHOWS
It was with a degree of reluctance the BIA cancelled the 2023 Boat Shows in Adelaide and Brisbane. It was only after testing the views of members and exhibitors, and deep considerations that the decision was made.
The prime reason for not going ahead with these shows was, unlike the Sydney show, the events in Adelaide and Brisbane were indoor trailerboat shows, and there were ongoing supply chain and stock level concerns at the deadline for decision making.
As we journey into 2023, there is continuing improvement in stock and supply which all augurs well for these two shows, and the Rosehill Trailerboat Show being back on the calendar in 2024.
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